CHAPTER III

FUNCTIONS OF THE DEPARTMENTS

3.1 PURCHASE DEPARTMENT
Natural rubber and the different types of synthetic rubbers are used in many different
end-products. The most important is the tyre sector taking about half the total elastomer
consumption. The other category, general rubber goods, includes hoses, belting, footwear,
surgical goods, and rubberized cloth.
The 1990s witnessed several important changes in the global natural rubber economy.
World consumption of natural rubber rose by about 32 percent, while that of synthetic rubber
increased by only 4 percent and total elastomers by 14 percent. The major reason for this is the
collapse of the Soviet Union, which consumed a massive amount of rubber, with less than 10
percent natural rubber. Also, there was a significant change in the relative share in the utilization
of natural rubber between the developed and developing regions. Consumption of natural rubber
in the developing countries rose by over 4 percent per annum against less than 2 percent in the
developed countries. Consequently, the share of the developing countries in global consumption
of natural rubber rose from 42 percent to 48 percent between the periods 1988-1990 and 1998-
2000. On the other hand, requirements in the tyre industry led to a decline in the share of natural
rubber in total rubber consumption in most Asian developing countries.
Most natural rubber production is traded internationally. However, the share of exports in
production declined from 86 percent in the late 1970s to 80 percent in the late 1980s and to
around 70 percent in the late 1990s. This decline was partly the result of increased domestic
utilization by the exporting countries themselves, as well as rapid growth in production in some
net importing countries such as China and India. World exports increased by over 1.6 percent per
annum between 1988/90 and 1998/2000.
The decade also saw the demise of the International Natural Rubber Organization,
another failed attempt to influence markets through managing stocks. The sharp decline in world
market prices and fluctuations in exchange rates made the price support programme too
expensive to continue.
Demand
Demand for natural rubber is part of the total elastomer demand for tyres and other
rubber products. More than 60 percent of natural rubber is used for tyres, which is the major
driving force behind changes in natural rubber demand. The share of natural rubber in the tyre
sector was about 50 percent in 2000 and is likely remain around this level in the next decade.
Technological requirements are the overwhelming determinant of the share of natural rubber in
tyre production and no significant new developments are foreseen that would allow synthetic
rubber to replace natural rubber in tyres.
However, in the general rubber goods (non-tyre) sector, the share of natural rubber is
projected to decline from about 29 percent in 2000 to about 22 percent in 2010. This decline
reflects partly a continuation of a shift to speciality rubbers and other materials, coupled with a
projected shortage of natural rubber. Natural rubber can more easily be replaced in many non-
tyre applications than in tyres.
Overall, natural rubber will constitute about 36 percent of total elastomer consumption by
2010 declining from 40 percent in 2000.
World demand for natural rubber in the year 2010 is projected at 7.9 million tonnes, a 1.3
percent annual increase in the current decade, considerably lower than in the 1990s. Demand is
projected to grow fastest in the developing countries, at about 2.5 percent annually. Above
average economic growth in developing countries as well as the increase in demand for domestic
processing of rubber products would contribute to the higher growth in natural rubber demand.
. Demand in countries in Latin America would remain at around the current level, largely
due to slow economic growth and hence slow growth in demand for vehicles.
Demand in developed countries is expected to remain at the current level, the result of
sharply increased demand in Eastern European countries and the former Soviet Union offsetting
the reduced demand in the United States and the EU. It is projected that demand in the United
States will reach 1.09 million tonnes by 2010, slightly lower than the average of 1.16 million
tonnes during 1998-2000.
Following a period of stagnation since the early 1990s, demand would pick up in Eastern
Europe and the former Soviet Union as their economies grow. Japan would see its demand
decline slightly, at an annual rate of about 1 percent. As a result, total consumption in developed
countries is projected to be about 3.5 million tonnes, about the same as the average consumption
level during 1998-2000.
3.2 PRODUCTS
WIDE RANGE OF BOLTS & NUTS
We are engaged in offering wide variety of nuts and bolts. Nuts and Bolts are vital in many
Industries which are used for connection. Using nuts and bolts machines and equipments can be
fixed up effectively. We have earned many clients as U Bolts supplier and products are made to
match the international standards which have made us hub bolt exporter.

WIDE RANGE OF BRAKE & CLUTCH PARTS
We are leading brake parts supplier and we have housed variety of brake and clutch parts. Our entire
line of products are made using premium quality products having wide range of usage in automobile
industry. We are reputed clutch parts supplier.

WIDE RANGE OF ENGINE PARTS
Engine parts are responsible for the movement of the vehicles and make them move. We
are well known provider of auto engine parts exporter. Our variety of automobile engine parts
are exported to wide range of clients. These auto engine parts can be availed at market leading
prices.


WIDE RANGE OF STEERING & SUSPENSION PARTS
Steering are collection of components, linkages etc allowing a vessel to follow the
desired course and important part using in driving a vehicle. Similarly, suspension parts
are like springs, shock absorbers and linkages are used to combine with vehicles. We are
leading suspension parts supplier offering them at market leading prices.


WIDE RANGE OF MOUNTING & RUBBER PARTS
We are involved in offering mounting and rubber parts which are made using top most
quality raw materials providing great strength to the vehicles. Our entire line of mounting and
rubber parts are made to serve the needs of automobile industry. As auto rubber parts supplier we
have healthy line of reputed clients.

WIDE RANGE OF AUTO ELECTICAL PARTS
We have housed variety of auto electrical parts that are made to serve the automobile
industry. Our auto electrical parts are made employing premium quality raw materials and also
experienced technicians are involved in the making of the parts. Our auto electrical parts are of
international standards and we are well known auto electrical parts exporter.


WIDE RANGE OF GEARS
Gears are used to alter the speed and direction of the of the source. They are part of the
rotating machines having teeth and cogs which work in coordination with other parts. We are
fully equipped with all types of gears which are used in many industries. Providing these gears at
affordable rates, we are well known supplier of auto gear exporter.




WIDE RANGE OF LEAF SPRINGS
Leaf springs is simple type of spring and its common usage can be noticed in suspension in
wheeled vehicles. The leaf spring enjoy benefit over other type of spring. The end of this spring
have definite path. It is made progressively with several types of stacked leaves. Our name as,
leaf springs exporter have won us many international clients.


WIDE RANGE OF FUEL AND WATER PUMPS
We are engaged in offering wide range of fuel and water pumps which are significant
components of vehicles. We employ best quality raw materials while our products. There are
different type of fuel and water pumps which can be availed from us. We are well known
supplier and exporter of fuel and water pumps.


WIDE RANGE OF TRACTOR PARTS
We are engaged in offering all types of tractors parts. Tractors are designed to deliver high
attractive efforts, so their parts should possess great strength. Our products are made keeping in
mind the demands and needs of the work performed by automobiles. We are reputed supplier of
tractor parts.
WIDE RANGE OF ACCESSORIES
We are involved in providing wide range of accessories which are used in automobiles. We
make use of best quality products which make our products outstanding and durable. Our
offering possess excellent quality which distinguish us from rest of the products.





3.3 FINANCE DEPARTMENT














GENERAL MANAGER
(FINANCE)

ASSISTANT MANAGER
(FINANCE)

SENIOR MANAGER
(FINANCE)

ACCOUNTANT

FINANCE DEPARTMENT
The main work of this section is to record the financial transactions, receipts and payment
through bank transaction. Every day business transactions are recorded and kept for resources
employment voucher is prepared in this section. First the journal is prepared in this section. First
journals prepared when the transactions takes place then posted to the various book kept in their
department.

Finance is considered as Blood of every business. For any business to be carried out
finance is necessary. Finance and accounts departments deal with recording, classifying,
summarizing and interpreting financial information about the business activities of the concern.
It keeps the record of assets and liabilities in such a way the financial position of business can be
at any time.

CASH BOOK
The cash book contains the data like particulars of receipt and payments. Every month
the cash book is compared and checked with the passbook.
The following book and records are maintained in the department.
Purchase journal
Sales journal
Debtors ledger
Creditors ledger
General ledger

BOOKS & RECORDS
In olden days the company followed the above system. But at present the company
follows computerized accounting system.

All activities are recorded in computer. The concern maintains various kinds of accounting books
in the company. These are as follows
Day book
Subsidiary records.
Voucher

DAY BOOK
Day-by day transactions are recorded in this Day Book. This Day Book is used for future
verification.
Purchase Record
Production
Store ledger
Sales
Cashbook
Wage records
Attendance register
Consignment authorization

PURCHASE RECORDING
In this record the following particulars are recorded
From whom the raw material has been purchased.
Quality and quantity of the variety, raw material.
Date of purchase.

PRODUCTION
In this production book the details about day-to-day production activity such as
customers name, quality grade etc core recorded.
Sales
In sales book the details entered are date of sales quantity of sales, rate of sales and also
entering the name of the receiving party, details of discount given and so on.
Cash book
Cash book is maintained for recording the cash receipt and cash payments.

Attendance register
It is the book, which is maintained by the company for attendance of the labours per shift.
Three shift per days in this concern.

Wage records
Initially the workers get Rs.75/- per day the amount was given to workers monthly once.
These information are recorded in this book.
Consignment authorization
This is an agreement between the company and the receiving person at Mumbai.
5 copies of consignment authorization are issued are given to the following persons.
1st copy to party
2nd copy to transporter
3rd copy to central tax officer
4th Copy to their own purpose
5th copy, it is given to the purchasing party.

Payroll system
As a coin has two sides head and tail the workers are provided with rewards and
punishment according to their work. The rewards are as follows.
Salary
The office staff salary obtain around Rs 3000/- per month as salary
Bonus
The workers get 10% on salary, if the profit increases.
Provident fund
P.F. is contributed both by employer and employees. The amount deposited in provident
fund, can be received at any time but usually it is given when the employee leaves the concern.

3.4 HUMAN RESOURCE DEPARTMENT















HUMAN RESOURCE DEPARTMENT
The personnel department is reasonable or those aspects of operation, which primarily concerned
with the relationship of the members with the president and others. The objective is the maximum
individual development desirable working relationship and effective molding of human resources. The
main duty of personnel department is to look after activities relating to worker, like.
Maintenance of attendance
Preparation of wage bill
Welfare facilities etc


HR MANAGER

ASSISTANT HR
MANAGER

SECRETARY

TIME KEEPER

OBJECTIVES OF PERSONNEL DEPARTMENT:
The main objectives of personnel department are to utilize the work force in such a
way, so as to get the possible results.
Creation of employment opportunities.
Maximizing the productivity.
Satisfaction to work force.
Avoidance to workforce.
Promotion of good human relations.

3.5 MARKETING DEPARTMENT





















MARKETINGDEPARTMENT


MANAGER

ASSISTANT MANAGER


SALESREPRESENTATIVE
MARKETING DEPARTMENT

The word market is derived from the Latin word MARCATUS it means here by
merchandise, were traffic trade or place where business is conducted. Market in general, may be
described as a place or geographical areas were buyer and seller meet, and function goods and
services are offered for sales and transfer of title to ownership.
Marketing or sales is an activity of transfer of ownership of goods and services to a buyer
in exchange for money. The ultimate objective of all production is sales and without sales no
business would survive. Sales is the major source of revenue to the business.
The marketing manager is responsible for all activities of this department. Selling is one
of the important functions of marketing. The ultimate purpose of purchase of raw material and
converting the raw material into finished products is to all the products in order to satisfy the
needs and wants of the customer. Through earning profit is considered the heart of business
activity, profit is not only parameter of measuring performance of business but indeed the
performance and future of company is determined by its social orientation.



MAJOR TASKS OF MARKETING

MAJOR TASKS AND POSSIBLE ACTIVITIES OF MARKETING

Market Analysis
Examination of structures of market.
Identification of market opportunities.
Estimation of total possible sales and companies
market share.
Marketing Research
Evolution of effectiveness of marketing policies.
Concept testing.
Test marketing.
Product Development
Development of appropriate products for particular
market targets.
Deciding on packing.
Branding Decisions.
Determining services backup.
Pricing
Setting total price
Determining role of price in promotion.
Establishing retailers margin.
Accessing demand price relationship.
Researching value of product as perceived by
market.
Sales
Sales force management.
Establishing sales territories and sales targets.
Monitoring sales performance.
Distribution
Merchandising.
Establishing distribution network.
Advertising& Promotion
Devising advertising theme
Copy writing