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The latest comScore report on the smartphone market in the USA is out.

It reveals minor
increases of the Android, iOS and Windows Phone shares among the US subscribers, while
BlackBerry's share keeps sliding down.
As of October 52.2% of the US subscribers are using Android OS - that's 0.4 points more than
July and makes the Google platform the biggest gainer. Apple's iOS and Microsoft's Windows
Phone have also gained popularity - both platform subscribers have increased by 0.2 points since
July up to 40.6% (Android) and 3.2% (WP). The troubled BlackBerry took a huge hit though - its
total share shrank by 0.7 points down to just 3.6%.

Surprisingly, the launch of the new iPhones didn't help Apple improve its use base in the US in a
meaningful way. The Cupertino company is still responsible for 40.6% of all smartphones used
in the country, but the modest gain over July suggests those who bought the iPhone 5s and 5c are
mostly upgraders rather than new iOS users.

Samsung's latest flagship - the Galaxy Note 3 seems to have done a better job, the Korean
manufacturer total shipments share rose by 1.3 points up to 25.4%.
Finally, Motorola's shipments also rose a hair, while HTC's and LG's lost some ground. It seems
Moto X is helping the Google-owned Motorola regain some share.
Unsurprisingly, the company in biggest trouble is BlackBerry. It is losing subscribers fast and its
shipments have become really insignificant in what used to be one of its strongest markets. Let's
hope the company find a way to turn its fortunes around quickly or it risks disappearing from the
map altogether.
According to the International Data Corporation (IDC) Worldwide Quarterly Mobile Phone
Tracker, the Android platform just crossed 80% marketshare in the third quarter of 2013. With
211.6 million smartphones shipped in this quarter, Android continues to maintain its dominant
position in the market, this time reaching an all time high with a 51.3% growth over last year.
Samsung singlehandedly contributed to almost 40% of the total shipments this quarter.

Android is not the only platform doing well. Although not quite there yet in terms of total
marketshare, Microsoft's Windows Phone platform grew by 156% year-over-year, reaching 3.6%
marketshare in the third quarter in terms of shipment. Nokia alone contributed to 93.2% of the
total shipments.
iOS also continued it's slower but continued growth, with a 12.9% marketshare that is 25.6%
over last year.
One thing to remember that these numbers only take into account shipments and not actual
devices sold or actually being used, which could paint a different picture.

Android - September 23, 2008


IOS June 29. 2007

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