Senior Leadership Team - Jumeira Baccalaureate

School
Se ior Leadership Tea
Dr. Bruce Robinson
Principal
An Australian national, Dr. Robinson holds a doctoral degree from the University of
Nebraska in Educational Leadership and a Masters Degree in Educational
Administration from the University of New England; he is also a Fellow of the Australian Council
for Educational Administration. During the last 13 years he has led three prestigious
international schools in India, the United States and most recently in Vietnam. All of his
headships have been in International Baccalaureate (IB) schools. The schools in Boston and
Saigon also taught the International Primary Curriculum (IPC).
Dr. Robinson has extensive experience in teaching and leadership at all levels including the
development, implementation and monitoring of strategic and operational plans.

Yvette Jeffrey
Primary Headteacher
Yvettes career as a school leader started in 1999 when she was appointed Deputy
Head of Whaley Bridge Primary School before her promotion to the headship of
Taxal and Fernilee CE Primary School, also in Whaley Bridge in 2004. She became Head Teacher
of Piasau School (a Royal Shell company school) which in 2009 was accredited as an IPC school
at Mastering level. Since 2011 Yvette has steered the school through its transition into the
Tenby School of Miri when Shell started to wind down its school operations. Yvette holds a BA
in European Studies and Spanish from Wolverhampton University, a PGCE from Loughborough
University and the National Professional Qualification for Headship (NPQH) from Manchester
University.

Georgina Williams
Deputy Primary Headteacher
Georgina was Key Stage One (KG2 G1) Leader at Dubai British School from 2005
2010 and is a founding member of staff with Taaleem. Having graduated with a BA
Honours degree in Education and Media Studies from Trinity College, Carmarthen, she
commenced her teaching career at Hook Junior School, in Hampshire. Her enthusiasm for
teaching then led her to New Zealand, where in an innovative school; she explored using the
Reading Recovery Programme and focused on using 'creativity' across all areas of the
curriculum. Georgina joined JBS from DBS in 2010 and was appointed as our first Primary
Deputy Headteacher in September 2012.

Erika Elkady
Secondary Headteacher
Erika holds a Masters Degree in History, and American Studies. She worked at the
International Secondary School of Eindhoven (ISSE) in her home country, The
Netherlands, from1996 to 2007 where she taught MYP and DP History. In 2004 she became the
ISSEs acting MYP Coordinator until she moved to Uptown School in Dubai in April of 2007
where she was appointed MYP Coordinator. In August 2008, Erika also became the Deputy
Head of Uptown High School (UHS). She joined JBS in September 2011 as the Head of
Secondary School. Under her leadership the school became an authorized MYP, DP and IBCP
school. Erika has been an MYP consultant for the IB since 2004.

Clare Kelly
Deputy Secondary Headteacher
Clare took her first degree at the University of Surrey where she studied
Environmental Studies and Geography. A Civil Service career at the Department of
Environment followed, before she joined the private sector which culminated in a spell with the
Dow Jones Corporation. Having taken her PGCE at Oxford, she moved into education, teaching
Geography, with successive appointments as Director of Studies and Assistant Head before
leaving the UK to become Assistant Head (Curriculum) at Repton, Dubai, where she also taught
ICT. Since joining the teaching profession, she continued to study part time at Oxford where she
took both a PGDE and MSc. in Professional Development in Education.

Imad Nasr
Director of Arabic
After completing his degree in Arabic Language and Literature as the first in his
class, Imad completed his teaching diploma and PGDE at the Lebanese University.
He started his career at La Cite Culturelle in Beirut, teaching Arabic as a first and
second language, before he was promoted to become the head of Arabic Curriculum
Development at the same institution. His first move overseas took him to Muscat as a teacher
of Arabic at the International School of Choueifat, where he later became Head of Faculty. Prior
to his arrival JBS, Imad was Head of Arabic, Social Studies and Islamic studies at the Ruwais
campuses of The Glenelg School of Abu Dhabi, while also completing his Masters. Imad is an
elected member of the Omani scientific council for the Arabic language.

Site: www.jbschool.ae
E: reception@jbschool.ae