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TABLE OF CONTENTS
I.
II.
2
2
III.
Program Features
IV.
3
3
3
4
4
5
A. Preparatory Activities
Preparatory Activity
8
8
Templates/Toolkits
10
11
12
14
18
21
24
25
26
27
C.
V.
6
6
6
7
7
7
Regional Interactive
Platform for
Philippine Exporters
SME Roving
Academy
As shown above, first time entrepreneurs will be taught procedures on starting and
operating a business under Stage 1. Once the entrepreneur is ready to launch
his/her product and compliant to business permits and licenses, he/she is now
eligible for the higher learning stages (Stages 2-4 above) of the Program.
SME development stands as one of the governments core strategies to achieve
inclusive growth. The SME Roving Academy hopes to contribute to this goal by
ensuring that all sectors across the country participate in economic development by:
1) engaging local stakeholders in the development of programs; and 2) establishing
4.) Expanding Business Growth. The Academy through the Network Partners
will drive business performance in the region/province by integrating real-life
lessons and challenges faced by SMEs in starting, growing, and exporting.
The Academy has identified four (4) critical stages of an enterprises pathway
to business growth or of eventually becoming a ready exporter. The program
has pre-identified specific interventions necessary to prepare an entrepreneur
into entering the domestic and the international markets. The entrepreneur
does not have to undergo the step-by-step process but this Academys
platform of interventions hopes to provide the Program Managers/Business
Counselor guidance and hints on how to diagnose the readiness of the
enterprise in progressing to higher levels of government interventions.
(The characteristics of enterprises with the suggested interventions in the
different growth stages can be found in the Toolkit section, Toolkits 1-2, pages
11-13.)
5.) One-on-One Business Counseling by Trained SME Counselors. The SME
Roving Academy will include business coaching by SME counselors trained
recently under the Shindan Program. Participants may visit an SME counselor
assigned at the DTI- SME Center located in each province to seek further
business guidance. Most DTI-SME counselors are capable of providing basic
information to SMEs on how to start a business and to which agencies SMEs
could be referred to for their specific needs. Some SME counselors have
adequate business-counseling skills and basic knowledge on management,
and can provide practical business advisory to SMEs.
Meals
Honoraria of Resource Persons
Rental of Venue and Equipment
Collaterals/Promotional Materials
Transportation and Accommodation of Speakers
Communication/Documentation
Training Materials/Supplies
Gasoline
B. Implementation Stage
Preparatory activity After receiving the allotted funds from DTIBMSMED thru DTI-FMS, the Program Manager will do the following:
-
Toolkits/Templates
Toolkit 1
Toolkit 2
Toolkit 3
Toolkit 4
Toolkit 5
Toolkit 6
Toolkit 7
Toolkit 8
Toolkit 9
10
Stage 1: In the early stage in the life cycle of an enterprise, the entrepreneur or
would-be entrepreneur is more concerned in generating business ideas or in
moving to securing financing, laying down the basic structure of the business, and in
initializing its operations.
Stage 2: When an enterprise survives its early life challenges, the entrepreneur
begins to think of ways on how to expand and keep the company stable and
profitable. In expanding markets, the entrepreneur must not only be knowledgeable
on exporting but also be more prepared for fiercer competition. Better product
packaging, certification, and efficient supply chain become a concern of the
entrepreneur.
Stage 3: This is a pivotal stage in the life of an enterprise. The production capability
of the enterprise has been established at this stage and it is now seeking opportunity
to expand its markets. However, an entrepreneur is now facing varied and complex
issues of where to get financing, how to navigate the export market, and where to
get the best resources including people who can help run the business. These
resources are very critical to an enterprise pathway to expanding the business and
or entering the export market.
Stage 4: At this stage, the enterprise is ready to penetrate the global market and
has made the decision to export. It is a must at this stage that the entrepreneur has
the capacity and time to engage in the export business. Updated market information
is an enterprises compass to exporting. More aggressive training or updating of the
knowledge of market trends, designing/prototyping of new designs, participation in
trade fairs as well as active participation/membership in industry association must
therefore be part of the entrepreneurs routine.
11
Stage 1
Start Up
Qualifying Criteria
Commitment/Interest
to start a business
Suggested
Interventions
Existing
enterprise
Stage 2
Market
Awareness
Qualifying Criteria
Network
Partners
Entrepreneurship
Seminars
Business Opportunities
Academe
LGUs
Trade and
Industry
Assn.
Business
Registration/ Permits
Procedures/
Accreditation
Managerial Skills
Training
Customer Relations
Management
Financial
Management
Green Values
Marketing
Management
Costing and Pricing
Market Information
Skills Training
NGAs
NGOs
Chamber
Financial
Institutions
Suggested
Interventions
Network
Partners
Technology
Application/
Productivity
Improvement
HACCP/GMP
Awareness
Waste Minimization in
the Manufacturing
Process
Production
Management
Environmental Effects
to Food Safety: Food
Processing
Cleaner Production
Supply Chain
Management
Total Quality
Management
Basics of Exporting
Export Opportunities
Trade Fairs
participation
Academe
LGUs
Trade and
Industry Assn
NGAs
NGOs
Chamber
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Stage 3
Market
Readiness
Stage 4
Export
Readiness
Qualifying Criteria
Suggested
Interventions
Marketing and
Promotion
- Market Facilitation/
Trade
Missions to expand
local
market base
- R & D/Product
Development
- Website
Development
Value Chains
Specialized
Certification/
Accreditation
(HACCP, GMP,
BFAD, Food Safety)
where required
Product Registration
Advanced IT
Application
Export Mentoring
Credit Brokering
Market Intelligence
Qualifying Criteria
Suggested
Interventions
Market Info
Sessions/Market
Intelligence
Product Devt Clinics
Process & Product
Standardization
Packaging & Labeling
Export Mentoring
Website Development
Trainings
Preparation of
Promotional Materials
National/Reg Trade
Shows/ Visual
Merchandising
Business Matching
LGUs
Academe
Chamber
Trade and
Industry
Association
NGAs
NGOs
Network
Partners
Chamber
LGUs
Trade and
Industry
Association
NGOs
NGAs
13
I.
RESPONDENT
Name:
Position Title:
Finance and Administrative Manager
Others
Areas of Responsibility:
Marketing
Production
Years in the company:
II.
THE COMPANY
Name:
Provincial Address:
Manila Address:
Website:
Email Address:
Elementary/High School
College (Course:____________________)
Post-Graduate (Course:_______________)
No. of male employees:
No. of female employees:
Type of Business:
Export Trader
Subcontractor
Others___________
Manufacturer-domestic market
Manufacturer-exporter
Raw material supplier
Main Products:
Costume Jewelry
Fine Jewelry
Fresh Food
Furniture and Furnishings
Processed Food
Houseware, Giftware and
Marine and Aquaculture
Holiday Decors
Motor Vehicle Parts
chemicals, oleochemicals, Footwear
alkyd/allied resins
Travelgoods/handbags/
leathergoods
Garments
Metallic Minerals
Coconut Products (non-food)
Seaweeds/Carageenan
Others, please specify
Value of annual company sales (what is the reason for decrease, if any?)
14
2009
2010
2012
2010
2012
II.
hardware
and
E-commerce
Inventory management software
Customer relationship management software
Enterprise resource planning software
Others
In the next two years, how much of your target sales will be from domestic market and from export
market?
_____% Domestic
________% Export
For Export
Individual consumers
Private companies
Government
Others
What are your growth strategies?
For Domestic Market (please answer only if
applicable)
Individual consumers
Private companies
Government
Others
15
III.
Relative to your future plans, what are the five most important training topics would you like PTTC or
other training institutions to offer? Please be specific (example, cleaning plant equipment, preparing
export marketing plan for the Korean market, etc., handling customer complaints, etc.)
1
2
3
4
5
What particular training do you need for the following:
For Owner/CEO/Top
Management
For Middle
Management
16
NO. OF DAYS
AM
PM
Whole day
Half-day
1 day
2 days
3 days or more
OTHER COMMENTS/SUGGESTIONS
17
I.
Project Title
SME Roving Academy Program
II.
Executing Agency
DTI-Regional Operations Development Group (RODG)
III.
Project Description
The Micro, Small and Medium Enterprise Development (MSMED) Plan 2011-2016 was
crafted in consultation with MSMEs and other stakeholders at the national and subnational levels.
During these consultations, a common concern identified by micro enterprises is the
availability, accessibility and affordability of information, and capability building services
available to the sector in the areas that relate to financing, access to markets,
productivity and efficiency, and design and product development.
To address this issue, DTI-RODG is proposing the mounting of the SME Roving
Academy in all of the countrys 16 regions. The activity will bring to regional MSMEs
learning programs designed to promote entrepreneurship, improve access to credit and
markets, and increase productivity and efficiency.
Micro enterprises assisted by SME Roving Academy will be linked to the BETPRegional Interactive Platform for Philippine Exporters (RIPPLES) program which
assists enterprises to become export ready.
IV. Objectives
General:
To enhance the competitiveness of MSMEs in the regions, thereby increasing their
contribution to GDP, and total employment.
Specific:
1) To provide would-be and existing entrepreneurs with a right entrepreneurial
mindset and attitude to establish and grow their businesses;
2) To enhance the managerial capabilities of MSMEs;
3) To provide would-be and existing entrepreneurs with appropriate knowledge on
marketing preference, technology and lifestyles;
4) To increase awareness of MSMEs on government business and licensing
requirements.
V. Target Beneficiaries
A minimum of 650 beneficiaries of the program per region or a total of 10,400
beneficiaries from the 16 regions comprised of the following:
Existing MSMEs
Would be entrepreneurs
- Youth Sector
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Graduate participants of SME Roving Academy- Export Awareness Stage programs will be
qualified to join the RIPPLES program, provided they have existing businesses and have
passed the general qualifying criteria to become formal RIPPLES enrollees.
VI. Strategy
To be able to achieve the above objectives, the following actions are proposed:
1. MSME Diagnosis
An initial needs assessment will be conducted by the DTI Regional Offices. This can be
done through a dialogue among business development service providers and MSMEs.
2. Mounting of the SME Roving Academy
Resource speakers from the government and private sectors will be invited and brought
to the regions to conduct learning/training sessions on topics identified during the needs
assessment phase.
3. MSME Information Materials/ Publications
MSME information materials published by various private and public organizations
including DTI will be provided to the participants.
4. Post Activity Report
DTI-RODG will monitor the results/impact of the conducted activity through the postactivity reports submitted by the regional offices.
5. Awarding of Certificate of Completion (CoC)
This will qualify the MSMEs (with CoCs) to attend the course offerings in the RIPPLES to
prepare them for exporting or at least be sustainably competitive in the domestic market.
VII. Expected Results
The program is expected to deliver the following results:
MSMEs created/developed
MSMEs assisted
Budget Estimates
Meals
Honoraria of Resource Persons
Rental of Venue and Equipment
19
Collaterals
Transportation and Accommodation of Resource Speakers
Communications
Training Materials/Supplies
20
Date Provided
BUSINESS NAME
Email Address
Gender
Male
Gender
Male
Name of Owner/President/Chairperson
Contact Person/Position
Abled
PWD
Indigenous Person
Abled
PWD
Indigenous Person
Female
Female
Business Address
Street
No./Bldg.
Province
Region
Landline Number
Mobile Number
Form of Ownership
Sole Proprietorship Parnership
Association
Organization
Major Business Activity (select only one)
manufacturing
processing
sub-contracting
Barangay
distributorship
City/Municipality
District
Zip Code
Fax Number
Corporation
Foundation
Cooperative
Rural Workers Organization/Association
agri-production
wholesaling
retailing
exporting
importing
service provider
consolidation
Product/Service Lines
YEAR ESTABLISHED:
ESTABLISHED:
YEAR
Initial Capitalization
below P100,000.00 >P100,00 to P500,000
>P500,000 to P1.5M
>P3M to P5M
>P5M to P10M
>P10M to P15M
Asset Size Classification, as of ________ (pls. indicate Year)
>P1.5M to P3M
>P15M to P100M
>P1.5M to P3M
>P15M to P100M
>P500,000 to P1.5M
>P10M to P15M
PWD
INDIGENOUS
PERSON
SENIOR
CITIZEN
Male
______
______
______
______
Female
______
______
______
______
FULL-TIME
ABLED
PWD
INDIGENOUS
PERSON
SENIOR
CITIZEN
Male
______
______
______
______
Female
______
______
______
______
PART-TIME
___________________________________
Signature
TO BE ACCOMPLISHED BY DTI
STAGE OF BUSINESS OPERATIONS:
Stage 1: Start-Up & SME Capability Building
Stage 3: Export Awareness Stage
REGISTERED BUSINESS NAME:
BUSINESS NAME REGISTRATION NO.
BUSINESS PERMIT (LGU) REGISTRATION NO.
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Date Provided:
Retiree
Senior Citizen
OFW
Self-Employed
Private Employee
Government Employee
Professional
Student
Out-of-School Youth
Abled PWD
Indigenous Person
Gender
Male Female
Home Address
No.
Street
Region
Province
Mobile Number
Barangay
Landline Number
City/Municipality
District
Fax Number
Zip Code
Email Address
__________________________________
Signature
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: ________________________________________________
________________________________________________
________________________________________________
Please rate the program by putting check ( / ) on the appropriate box being represented by:
5 (Outstanding),4 (Very Satisfactory), 3 (Satisfactory),2 (Needs Improvement), 1 (Poor)
5
1.
2.
3.
4.
5.
6.
7.
8.
9.
Ano pa ang iyong maibibigay na mungkahi upang mapabuti at maisaayos ang pagsasanay na ito?
(What other suggestions can you give to improve the conduct of this training/seminar?)
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Training
Stage 1:
Start Up
Stage 2:
Market
Awareness
R
E
A
D
I
N
E
Stage 3:
Market
Readiness
Stage 4:
Export
Readiness
S
S
EXPORTING
GROWING
EXPORT
# of
Hrs.
Date of Completion
Entrepreneurship Seminar
Business opportunities
Business Registration Permits Procedures
Managerial Skills Training
Customer Relations Management
Financial Management
Costing and Prcing
Market Information Skills
Others - Business Advisory
Total
Technology Application/Productivity
Improvement
HACCP/GMP
Waste Minimization in the Manufacturing
Production Management
Others Business Advisory
Total
Marketing and Promotion
Market Facilitation/Trade Mission
Development of Website
Specialized Certification
Others Business Advisory
Total
Market Info Sessions/Market Intelligence
Product Development Clinics
Process & Product Standardization
Others
One-On- One Market Entry Advice
Market updates (online/hard files)
Recommendation:
Attend training on:
---------------------------------------------------------------------------------------------------------
Graduate to Stage
(2-4)
Specifics:
- One-on-one Market Entry Advice to Canada,
USA, etc.
- Access to market update/business leads
Recommended by : ______________________Provincial SME Counselor
Approved by
:_______________________DTI Provincial Director
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Evaluation of the
Program
Number of Participants
Target
Actual
Male
Female
Profile of Participants
Total
Existing
MSMEs
OFWs
Young
Entrepreneur
s
Agency /
Organization
What follow-up
activities need to
be undertaken (e.g.
repeat of the same
course or level up)
and when?
Form of
Support (e.g.
financial, use of
facilities,
presence of
LGU, etc.)
Others
(LGUs,
Chambers,
other govt
offices,
PWDs,
Students)
M
F
A. Opening
ceremony
B. Seminars
(Stage __)
B.1. Topic 1
B.2. Topic 2
B.3. Topic 3
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Activity
Responsible
Person
Wk1
Wk2
Wk3
Wk4
Wk5
Wk6
Wk7
Wk8
RO/POs
BMSMED
26
Identification Card
Tarpaulin
27
28