Beruflich Dokumente
Kultur Dokumente
&
Corporate Identity
Branding
Branding
Logo Design
• What is Logo Design ?
• History of Logo (Sign/Mark) Design
• Logo design development Journey
• Think before Logo Design
• Logo Design process
• Why logo need evolution
• Copyright process
• What is Logo Design ?
A logo is not just a mark –
it reflects a business's commercial brand
through the use of shape, fonts, colour, and / or images.
Ancient Era
Sketching
Process of registration
TM ®
CorporateIdentity
• What is Corporate Identity
• Concentration of design standard
• Consistency follows
• Corporate Communication Management
• Corporate Identity Guideline Manual
• What is Corporate Identity
Corporate visual identity plays a significant role in the way an
organization presents itself to both internal and external market.
In general terms, a corporate visual identity expresses the
values and ambitions of an organization, its business, and its
characteristics.
Thank you
Altaf Shaikh - Graphic Designer