SUDEER KUMAR SHETTY

Curriculum Vitae

BUSINESS DEVELOPMENT & SALES

PROFESSIONAL

Contact
+ 971 50 694 4021

LinkedIn
ae.linkedin.com/pub/sudeer-kumar-shetty/33/5b2/b51/

Skype
sudeer.shetty
 SUDEER KUMAR SHETTY
Address: P.O. Box 121729, Dubai, United Arab Emirates
Mobile: + 971 50 694 4021| Email: sudhirim@yahoo.com

EXECUTIVE MANAGEMENT PROFILE

Business Development Management | Technical Sales Expertise | Customer & Business Relations

Snapshot: Dynamic and qualified Mechanical Engineer & MBA in Marketing with over 18 years of versatile experience
offering a track record of success in sales, marketing and business development of technical products and solutions for
Oil Field Supplies & Services in customer-facing environments. Possess an ability to trigger growth through
implementing leadership initiatives in dynamic business environments.

CAREER SUMMARY _____________________________________________________________

 Market penetration strategist with strong marketing bent and technical grasp of valves, pipes, fittings, pressure
vessels, vessel internals, storage tanks, heat exchanger, specialized engineering services including hot tapping, on-
site machining, online leak sealing. Other important ones include:
 Online valve maintenance, pipeline MFL inline inspection, pigging, plant inspection & engineering
consultancy Services, integrity review study, fitness for services, firefighting system, gas detectors, alarming
devices, Ball valves, Refinery valves, Control valves, Sampling systems etc.
 Extensively experienced in business planning & sales forecasting, marketing strategy planning & technical
presentations, P&L analysis, sales channel management, customer requirement analysis, competition mapping,
offering cost-effective solutions & customer support. Excels in creating brand value propositions for products &
services.
 Adept in establishing contacts and nurturing relationship with key decision makers across customer base to secure
product registration and follow up to generate enquiries to drive sales growth. Skilled in analyzing existing players’
activities, identifying market need gaps, evolving market segmentation & penetration strategies.
 Exemplary relationship management and effective communication skills with the ability to network with a wide
section of people with consummate ease. Management style characterized by a focus on discipline, prioritization,
and keeping focus on mission critical objectives by contributing support towards sales & marketing.

CORE SKILLS___ ______________________________________________________________

Brand
Business Customer Leadership &
Technical Sales Technical Management -
Development & Relationship Team
& Marketing Evaluation Events & Trade
Engineering Management Management
Shows

WORK HISTORY ______________________________________________________________

CIRCOR MIDDLE EAST FZE, Dubai, UAE
Regional Marketing Leader – Middle East (Oct 2017)
HIDAYATH GROUP – Hidayath Heavy Industry L.L.C., Dubai, UAE
Head – Oilfield Supplies (Jul 2016 to Sept 2017)
GISCO – Gulf Industrial Services Company - LLC, Abu Dhabi, UAE
Manager – Oil Field Supplies & Services (Jan 2014 to May 2016)
UNIQUE WELLUBE FZC HFZ, Sharjah, UAE
Sales Manager - GCC (Jan 2009 to Dec 2013)
INTER EQUIPMENT CO. LTD. JAFZ, Dubai, UAE
Sales Engineer - Oilfield Supplies Division (Dec-2006 to Dec-2008)
SUPER ALLOY FZE JAFZ, Dubai, UAE
Sales Engineer (Mar-2006 – Dec-2006)
SERCK SERVICES (GULF) LTD. Sharjah, UAE
Estimation Engineer - Industrial & Marine Division (Jun-2003 to Feb-2006)
SHALIMAR VALVES Pvt. Ltd. New Mumbai, INDIA
Design Engineer (Sept 2000 to Oct 2002)
DOMAIN SKILLS ______________________________________________________________
 Develop and execute sales & business development plans and programs, both short and long term, to ensure
achievement of volume and profitability targets for a range of engineering products and services.

 Provide information and insights regarding customers, Markets, competitors and mega projects, to
measure performance and support business decisions.
 Conduct market research projects to analyze regional competitors, evaluate market penetration and
identify/track key mega projects which are in-line with the business’ win strategy.
 Brand building, technical campaigns, trade shows and to lead Middle East Digital/Social media marketing.
 Work in conjunction with technical sales team as the key technical advisor and product advocate for achieving sales
and business development targets.
 Identify all technical issues of assigned accounts to assure complete customer satisfaction through all stages of the
sales process. Ability to eliminate sales obstacles through creative and adaptive approaches.
 Liaise regularly with other sales personnel, and colleagues from other departments such as research and
development, design, purchasing and production, and senior company managers.
 Satisfy customer needs by providing product-based solutions and ensured delivery execution. Establish and maintain
strong relationships throughout the sales cycle.
 Manage responsibilities related to effective business planning, implementation, supervision and considering
corrective actions to stay ahead of competitive markets.
 Actively participate in product launches to promote company products, enhance the company’s image, maintain
business volume and accelerate growth in terms of turnover, client base and staff.
 Analyse customer requirement and design customized solutions design verification calculations utilizing engineering
skills and technical abilities to attain customer satisfaction.
 Skilfully sought out new business opportunities for organizations. Developed, coordinated and implemented
marketing plans designed to maintain and increase existing business and capture new opportunities.
 Conduct sales analysis against forecast and prepare relevant reports for higher management. Develop and manage
demand generation and key account management activities.
 Involve in strategic marketing and operations planning with top executives for setting objectives and methods to
accomplish the same.
 Build and nurture relationships with customers comprising Consultants, Customers & End Users to establish and
sustain products’ position brand image.
 Provide advice and guidance to the management regarding product requirements for the target markets with the
objective of securing maximum market share and sustainable market growth.
 Practice and utilize management theories together with latest technology, market information and business know
how to gain momentum in assigned services.
Key Achievements throughout Career

 Succeed in securing 3 years call off contracts for pipeline inline inspection services.
 Played a stellar role in sealing a 3 years call-off contract for integrity assessment services.
 Secured first business from Iraq region in 2013 for hot tapping at a very high profit margin.
 Distinguished efforts in securing and executing a 10 million USD order for over 750 items in 2008.
 Outstanding role in getting three orders worth more than a million Dirham each in 2007.
 Displayed exemplary performance to achieve sales of 130% to the Target value in 2007
 Unanimously selected and awarded as Best New employee of the year 2007.
 Generated enquiries and business from 5 new potential customers in UAE.
 Strengthened the local business through regular follow up and best service.
EDUCATION ___________________________________________________________________

 MBA in Marketing
S P Jain School of Global Management, Dubai – UAE, 2011

 Bachelor of Engineering (Mechanical)

Manipal Institute of Technology, Manipal, Karnataka – India, 2000

TRAININGS & CERTIFICATIONS__________________________________________________

 Professional Certification in Digital Marketing.

 Internal Audit Course conducted by RWTUV.

 Certified course in CNC programming.

 CE/PED certification course conducted by MOODY INTERNATIONAL.

TECHNICAL & IT SKILLS________________________________________________________

 Design & development software AUTOCAD-2006.

 Project Management – MS Project.

 Operating system - Windows 7, MS-DOS.

 Programming Languages - C, VB & Fortran

 MS-Office, Internet & E-mail Software.

 SPSS for statistical and regression analysis, Permap, Stat Pro

EXTRAMURAL ENGAGEMENTS____________________________________________________

 Active participant in all cultural and social activities.

 Organized and participated in Blood Donation Camp of more than 1000 donors at KMC Manipal in the Year 2000.

 Member, IE [Institute of Engineers], Mech, I & P Chapter.

 Elected as the President of Student’s Council (4000+ students) Manipal Institute of Technology for the Year 1999-

2000.

 Secured National Cadet Corps (NCC) ‘A’ & ‘B’ Certificates.

 Founder member and active Toastmaster in SP Jain Toastmasters Club, Dubai.

PERSONAL SNIPPETS___________________________________________________________

 Date of Birth: 15th July 1978

 Linguistic Knowledge: English, Hindi, Kannada, Tulu
 Nationality: Indian
 Driving License: Valid UAE
 Visa: Residence Visa, (JAFZA, Dubai)