Charlotte, NC 28277

George H. Herlong

(954) 770-0971
gherlong@yahoo.com

Sales / Marketing
Career Summary & Objective
As a proven, four-time, top-producing sales professional, I am looking to join a progressive team that
represents a quality product. My success is due to building relationships, educating potential clients,
and implementing innovative solutions. I hope to join a group that embraces those strategies and
employs a long-term vision. While my sales expertise is in the construction and engineering industry, I
am open to other fields, since challenges drive my success.
Key Professional Accomplishments

Top Producer: As top producer, cultivated a territory from $0 to $2.5 million in one year.
Attained top producer status with two other groups.

Unprecedented Sales Growth: Concurrently increased two territories from $0 to $3 million

in one year.

Mold-Breaking Techniques: Conducted the acceptance, approval, and continued sales of a

product, which was previously not accepted or purchased in the local industry.

Unique Product Demand Approach: Educated engineers in the value of upholding certain
specification code, which created product demand. Educated customers to replace historically
used, standard product from competitors with a new product.
Employment History/Highlights

Sales Engineer: Liquid Desiccant, Dehumidification, and Cooling Systems

2011 - present
Advantix Systems, Sunrise, Florida
Achieved top producer status by second year in the field
Brought in new revenue streams by launching innovative, customer-appealing, sales-based
approach to attract new customer base
Created innovated sales avenues that positioned the product as the preferred solution, which had
immediate influence on earnings
Launched new methods of lead generation
Successfully administered all facets for profitable sales, e.g. effective proposal development, costconscious bidding, compelling negotiations, powerful solutions development
Sales Engineer & Territory Sales: Precast Concrete
2009 - 2011
Oldcastle Precast, North Carolina, Maryland & Rotondo Environmental, Virginia
2000 - 2007
Cultivated territory from $0 to $2.5 million in one year, earning top producer status
Built revenue in two territories from $0 to $3 million in one year
Implemented unique sales strategies, e.g. modified industry requirements to increase demand for
our products; delivered technical presentations to educate customers on industry product standards
and code; and provided unique viewpoints to customers on solutions

George H. Herlong

Successfully administered all facets for profitable sales, e.g. developed customer base, product
infiltration, and market demand; managed projects from inception through invoice collection;
conducted effective forecasting, tracking, and budgeting

Sales/Military Liaison: Security and Defense Barriers

2007 - 2009
Yodock Wall, Harrisburg, Pennsylvania
Increased sales to federal, state, and local governments through updating GSA marketing strategy
Significantly expedited the sales process by spearheading a campaign that resulted in direct sales
to the military without bid requirements. Achieved this innovative approach by obtaining a
National Security Number (NSN). This was the first product of its kind to receive an NSN.
Collaborated with the military to test product in unprecedented military situations to include C-4
bomb testing as well a small, medium, and large caliber military assault rifle impact assessment
Opened new opportunities in a market inundated with competitors
Division Manager: Sales, Insurance
1995 - 2000
College Fund Life Division, Norcross, Georgia
Promoted from sales to district manager to division manager in two years due to revenue attained
Developed new, unchartered territories
Received multiple sales awards for outstanding individual and team performance
Modeled success trends for new sales associates
Successfully administered all facets for profitable sales, e.g. conducted weekly profit-growing
sales meetings; managed marketing requirements, lead generation, and prospecting/profiling;
handled all administrative support for sales team
Manager: Food and Beverage
1992 - 1995
Host Marriott, Charlotte, North Carolina & Bethesda, Maryland
Increased profit margin by 15% by increasing efficiencies, decreasing register discrepancies
(theft), and implementing more effective processes
Transferred to open new location, due to successful record
Successfully managed six units through ensuring effective inventory management, quality
assurance procedures, efficient daily operations, excellent customer service, solid staff
management practices
Military Officer
1984 - 1991
United States Marine Corps
Served seven years in the Fleet Marine Force: adjutant to Commanding Officer; overseas flying
tours; workup/deployment in flying/non-flying billets; supervision of flight schedules, squadron
activities, security, and preparation for higher-level readiness with special operations training;
completion of TBS, Flight School, Cold Weather, Nuclear Biological Chemical Warfare training
Education
United States Naval Academy, Annapolis, Maryland
B.S. Engineering Aeronautical Science
References Available Upon Request