Beruflich Dokumente
Kultur Dokumente
Course-unit Programme
(Regular Full-time Course Syllabus)
Course-unit details:
Name of course-unit (subject):
lecture
practical class
training
examination
mid-term classroom test at practical class + exam (pre-condition of applying for the exam is at least
a 50% performance at the practical class)
The course gives an overview of cognitive processes in communication. It tackles the question of
production and processing of communication act and social cognition processes that take part in different
fields of communication.
The topics and detailed syllabus of the factual content of the course-unit in a weekly breakdown
(sample unit):
1. week: Attribution
2. week: Social cognition: making sense of others. Impression formation and schema
3. week: Message production
4. week: Message processing
5. week: Perspective taking
6. week: Cognitive processes in audience decision making
7. week: Heuristics and biases in audience decision making
Written exam
Oral exam
Susan R. Fussell, Roger J. Kreuz (1998) Social and Cognitive Approaches to Interpersonal
Communication.. Lawrence Erlbaum Associates.
Richard Jackson Harris (2009) A Cognitive Psychology of Mass Communication 5th Edition.
Routledge
Bara, B. G. (2010). Cognitive Pragmatics: The Mental Processes of Communication
Cambridge: MIT Press chapter 2. Tools for communicating,4. Generation and
comprehension of communication acts
Susan T. Fiske (2004) Social beings: core social motives by. John Wiley and Sons. Chapter
3. Attribution or ordinary personology. Figuring out why people do what they do , Chapter 4.
Social cognition: making sense of others. Impression formation and schema