BBA HONORS 2012

Abdul Basit Shafqat

Education and Qualifications
Lahore School of Economics
Bachelor of Business Administration (Honors)
(Majors) Marketing (Minor) Media Studies
Government College of Science
Intermediate
Divisional Public School, Model Town, Lahore
Matriculation

2012
2008
2006

Professional Experience
Allied Bank Limited
Date of Birth: 26/09/1990
Home Address:
577 Nargis Block, Allama Iqbal Town,
Lahore, Pakistan
CNIC # 35202-2038984-1
Mobile: 0321-888-3636,
Email: abdul.basit.shafqat@gmail.com

Jan 2012 - Present

Business Development Officer

Responsible for creating new business for the branch in terms of new
customers and deposits. Also responsible for retaining customers for a longer
term.

Engro Foods, Lahore

Intern, Administration Department

JulyAug 2010

Responsible for designing marketing strategies in order to promote the brand

recognition and value for Engro Eximp.

Lahore Carpets Manufacturing

Intern, Manufacturing Department

June-Aug 2009

Done Social Media Advertisement for the firm and worked on maintaining good
customer relations with the buyers from other countries.

Projects
Marketing

Business Address:
Allied Bank Limited
6-A, Johar Town, Lahore
Punjab, Pakistan.
Tel: (042) 35223183
www.abl.com.pk

Conducted an analysis of Nestle, observe the trend in ratios for 2005-2007

Consumer Behavior Project
Study the impact of advertising and marketing on consumers buying
behavior by taking under consideration few affective and ineffective
Advertisements
Advertising
Created an advertisement for Red Bull.
Industrial Marketing
Carried out a research on airlines industry and find out the difference
between different airlines with respect to marketing.
Management
Strategic Management Project
Carried out a strategic Audit for Engro Foods and identified its Strength and
Weaknesses.
Small & Medium Enterprises (SME)
Organized an event at Lahore School of Economics with the name of Youth
Bash 2011.
Research Methods (THESIS)
A research paper submitted on How does Job Satisfaction affects the
employee turnover rate by taking udder consideration activities of
Pharmedic Laboratories, Private, Limited.
Honors and Awards
Member of Social Welfare Society at Lahore School Of Economics.
Active member of the Sports Club of the Lahore School of Economics.
Finalist at Softec 2010 Gaming Competition held In FAST-NU.
Captain of Lahore School Of Economics Computer Gaming Team.

Additional Skills and Experience

Fluent in English and Urdu
Adept at using Word, Excel, PowerPoint, Eviews and SPSS
Excellent communication skills and comfortable with working in a team.
Interests
Cricket, Computer Gaming, Football, Travelling, Music and Internet Surfing.