Beruflich Dokumente
Kultur Dokumente
The 1980s
WBLS in New York City was the first station to air a rap radio show, Rap Attack
with Mr. Magic and Marley Marl, in 1983.[2]
During the early 1980s as newly formed WRKS-FM (98.7 Kiss FM) became the
first rap station in the United States[citation needed], WBLS quickly began
adding more rap songs to its playlists. The urban format by this time was
redefined by an eclectic mix of R&B, rap, reggae, dance, house, and freestyle.
WBLS continued as the flagship station of the Urban format; however, Kiss FM
surpassed them in the ratings. Another successful early Urban outlet was WDRQ
in Detroit, which switched from a Top 40 format in the spring of 1982 and made a
#2 showing 12+ in its first Arbitron ratings book. In addition to rap, R&B and
dance music, WDRQ featured mainstream pop music with a danceable beat from
artists such as Cyndi Lauper and Culture Club in rotation.
Many radio stations imitated the urban sound since it was proven to be more
profitable than other formats and had proven itself more adept than
straightforward black-targeted R&B formats at attracting white and Latino
listeners. Another subformat of urban contemporary is rhythmic contemporary
hits which plays a great deal of dance music. WQHT-FM (Hot 97) and KPWR
(Power 106) were the first stations to utilize this format.
1990spresent
Since the 1990s, as urban contemporary hits have dominated the US pop charts,
many Top 40 stations have turned to playing some tracks popular on urban
contemporary radio stations.
Following periods of fluctuating success, urban music attained commercial
dominance during the early 2000s, which featured massive crossover success on
the Billboard charts by R&B rhythm blues and hip hop artists.[3] In 2004, all 12
songs that topped Billboard Hot 100 were African-American recording artists and
accounted for 80% of the number-one R&B hits that year.[3] Along with Usher's
streak of singles, Top 40 radio and both pop and R&B charts were topped by
OutKast's Hey Ya! Snoop Dogg's Drop It Like It's Hot, Terror Squad's Lean Back
and Ciara's Goodies[3] Chris Molanphy of The Village Voice later remarked that
by the early 2000s, urban music was pop music [3]
By the early 2010s, urban music had taken a backseat on Top 40 radio to
mainstream dance pop and EDM sounds, and several successful urban artists,
including Rihanna, Chris Brown, Usher, and Ne-Yo, were making dance/EDM
records for Top 40 airplay while continuing to make hip-hop or pure R&B records
for urban airplay. Pure urban formats continue to be successful in markets with
large African-American populations, while medium or smaller markets are more
likely to feature urban music through the subset of Rhythmic CHR stations with
danceable mainstream CHR hits mixed in.
Today, urban contemporary music is a crossover of rap and contemporary R&B,
which in some instances may be accompanied with dance beats.
The Grammy Award for Best Rap/Sung Collaboration has been awarded since
2002.