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10.1111/j.1751-9020.2009.00214.x
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Original
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Political
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2009
2009
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The
Compilation
Elites
Article
Publishing
Compass
Authors
and the
Ltd
Culture
2009 Blackwell
of Social Movements
Publishing Ltd
Abstract
While sociologists have paid a great deal of attention to how political elites matter
for the emergence and development of social movements, they have focused less
explicitly on how political elites matter for the culture of social movements. This
essay reviews work that directly and indirectly addresses this relationship, showing
how political elites matter for various aspects of movement culture, like collective
identity and framing. It also reviews literature that suggests how movement culture
comes to impact political elites. The essay concludes by drawing from very recent
scholarship to argue that to best understand political elites and the culture of social
movements, we need to think about culture and structure as intertwined and to
understand how relations matters in the construction of meaning.
Introduction
In late August 1963, over 200,000 Americans marched toward the Lincoln
Memorial in Washington, DC, for the civil rights march that would go
down in history as, simply, The March on Washington. Black leaders of
prominent civil rights organizations had joined together to organize the
march and urge Congress to pass President John F. Kennedys civil rights
bill. Yet, as the crowd listened to opening music and early remarks, the
scene behind the memorial was tense. Some of the marchs leaders were
insisting that John Lewis, the Student Nonviolent Coordinating Committees
(SNCC) representative, take the sting out of the speech he had prepared
to give. The night before, advance copies had been proudly distributed
by those who had helped Lewis with the speech. Even before Lewis went
to bed, however, he removed his questioning of the merits of patience at
the request of the Catholic Archbishop of DC, who had threatened to
pull out of the program if Lewis gave the speech as written. Now, at the
moment of the march, it was reported that Robert Kennedy, the U.S.
Attorney General, and Burke Marshall, head of the U.S. Department of
Justices Civil Rights Division, had each expressed concern. Roy Wilkins,
national president of the National Association for the Advancement of
Colored People (NAACP), was furious with Lewis, and a small committee
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of the marchs leaders formed to decide what to do with the young SNCC
leader. Lewiss words did not mesh with the message the event organizers
were trying to convey, and Lewis was forced to remove phrases and words
viewed as too militant. When Lewis ultimately gave his speech before the
cheering crowd, he did not question which side the federal government
was on, call the Presidents bill too little too late, or urge activists to march
non-violently through the South as Sherman had violently marched during
the Civil War. Radical black leaders criticized Lewis for sanitizing his
speech Malcom X used the story of this backstage jostling to call the event
a Farce on Washington but Lewis felt his speech still had bite and
established and conveyed [SNCCs] firm and angry position on the hard
issues of the day (Lewis 1998, pp. 227 and 230).
The alteration of John Lewis speech reflected not only SNCCs position
as the rebellious child of the civil rights movement, but it also reflected the
power of elites to shape social movement culture. More specifically, it points
to the fact that individuals, often as leaders of organizations, have significant
power to mold and respond to movement messages. Members of the Kennedy
administration and a powerful religious figure whose participation gave
symbolic weight to the march had weighed in and been heard. Their
concerns, along with the criticism of moderate civil rights leaders, forced
Lewis to alter his message. To be allowed to speak before the massive crowd,
he had to choose words that would resonate with the dominant political
culture and remove words that might alienate important allies. These allies
were important not only because they had the power to create and pass
legislation, but also because they gave the movement legitimacy with the
larger American public. The support of a white Catholic Archbishop and
white political elites signaled that the civil rights movement was not marginal but central to the practice and meaning of American democracy. On
the other hand, while Lewis toned down the militancy of his message for
the march, the actions and words of political elites were ultimately altered
by the culture of the civil rights movement. Explicitly, racist political
campaigns became taboo, even in the deep Southern states, and the
message of Dr. Martin Luther King, Jr. embodied in his own March on
Washington speech became part of the dominant American political
culture. However, in yet another twist on the relationship between the
culture of social movements and political elites, Kings message of colorblindness would ultimately be co-opted by conservative political forces who
would downplay the continued relevance of race and racism in American
society. In short, the relationship of movement cultures and political elites
is not a simple one.
One could say that social movements exist both because of and in spite
of elites, the power holders who directly and indirectly shape state action
and policies. Resource mobilization theory, especially its early formulations,
held that social movements emerge when they acquire the support of political
and economic elites who offer alliances, money, leadership, and other crucial
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resources (McCarthy and Zald 1977). Political process theory counted elite
allies and divisions among elites as critical means through which the political
opportunity for movement emergence might develop (McAdam 1999 [1982]).
On the other hand, movements also emerge even when political elites, or
large factions of political elites, are resistant to significant change (Noonan
1995). While sociological scholars have examined these structural dimensions
of the elite/social movement relationship, they have less often asked how
the cultural dynamics of movements are related to political elites. Recently,
sociologists have noted that studies of movement culture should push beyond
their typical focus on internal dynamics to examine the relationship between
movement culture and the external environment. Additionally, others have
urged sociologists to see the relationship between structure and culture as
intertwined and inseparable. Finally, some have noted that by focusing on
the structural dimensions of movement dynamics, scholars have drifted far
away from conceptualizing political elites as individuals who play significant
roles in shaping and responding to movement culture and strategy. In the
spirit of these calls, this essay reviews work that both explicitly and implicitly
addresses the relationship between movement culture and political elites.
It assesses extant sociological literature using two broad questions as an
organizational framework: How is the development and maintenance of
movement culture shaped because of and in spite of political elites? In
turn, how do movement cultures impact political elites? Before delving into
these questions, I briefly address how the key concepts of this essay are
used. The concluding section of this essay portrays the relationship between
political elites and movement culture as a reciprocal, complex one and
suggests that new directions in recent scholarship provide the best framework for developing our understanding of it.
Key concepts: social movements, culture, and political elites
One of the most commonly used conceptualizations of a social movement
is that offered by Sidney Tarrow (2007 [1998]), who defines a social movement as an organized, collective effort that joins together individuals who
share common goals in sustained action against authorities. Authority for
Tarrow, as well as for other scholars (McAdam 1999 [1982]; McAdam et al.
2001), often means political or state authority. However, others point out
that movements may target other kinds of authorities, like cultural or
religious authorities (Snow 2004), or they may be focused on developing
individual or institutional empowerment (Taylor 1996; Armstrong 2002).
Furthermore, while movements are typically conceptualized as developing
outside of institutions, sometimes, activism develops within institutions
(Katzenstein 1998). The movements that are the focus of this paper are
primarily those that emerge among those who lack access to political
decision-making channels; thus, they target the state and political elites,
at least indirectly.
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elite is a question one that many have asked of who rules. The answers
to this question over the years have been varied and wide-ranging; they
have included not only state actors, but also the wealthiest members of
society, religious leaders, and established and connected activists. Putnam
limits his conceptualization of political elites to those who have direct or
indirect power over outcomes, or the power to [influence] the policies
and activities of the state, or ... the authoritative allocation of values (1976,
pp. 56). Political elites, then, are actors from various institutional realms
from the state to the market who exercise power over policy outcomes,
whether they write that policy or influence those who do. While social
movements and their members may influence policy, they do not consistently
have access, and in Putnams terms, the probability that they will influence
state activities and policies is neither consistent nor strong.
Furthermore, scholars of social movements have traditionally characterized
movement activity as non-institutionalized, or as beyond the realm of the
state and those who rule (McAdam et al. 2001). Social movements generally
develop outside the system, among those who lack the ability to use institutionalized political means to gain power and resources. Recent works have
acknowledged the ways activism may take place within institutions and
have suggested that the line is not always so distinct (Katzenstein 1998). Even
more, social movement success may mean those who were once outside
the realm of institutionalized politics earn positions of direct influence, like
elected office, and become part of the elite. However, for simplicitys sake,
this essay accepts a distinction between movement actors and political elites.
It also conceptualizes political elites as those who have direct or indirect
influence over state action and policy, particularly as members of the state.
Whereas the term authority refers to the broadly defined set of actors
targeted by a movement from elected officials to local police political
elites occupy distinctly powerful positions. In short, political elites are the
power-holders who establish dominant political discourse and engage in
actions (i.e. through policy making and repression) that shape the structural
environment in which movement culture develops.
Because of political elites: elites as resource
In many cases, social movements exist because of political elites. As noted
above, both of the dominant models for understanding movements the
resource mobilization model (McCarthy and Zald 1977) and the political
process model (McAdam (1999 [1982]) envision elites as central to movement emergence and development. But, as has often been acknowledged,
these models give short shrift to factors like agency and culture (for example,
see Goodwin and Jasper 1999). McAdams political process model did
acknowledge that challengers have to subjectively define a problem as something they can collectively address and potentially change. Political elites
can create the grounds for this cognitive and cultural process through their
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and frames when they find ways to resonate with the larger political culture
(i.e. Ellingson 1995; Babb 1997) Political elites are central in the establishment
of the ideology and discourse of the political culture, and they create
cultural opportunities for movements, even in repressive climates. Studies
of movements in authoritarian countries have found that movements do
develop in places where repression is extreme and the political opportunity
structure is not, in fact, open. Noonan (1995, p. 81) found that women living
under Pinochets repressive military regime in Chile actually subverted the
ideology of womanhood established by Pinochet and were his most visible
adversaries. Her work argues that in particularly repressive states, meaningmaking processes for movements are most successful and less likely to be
repressed when they echo state discourse.
Finally, political elites may also establish the frames that successfully generate civic activism where none existed before; as movement allies, they may
also limit directly or indirectly the way in which culture gets deployed
by movements. In terms of the first point, McCarthy (1994) shows how
relatively autonomous state actors generated a drunk driving frame in the
policy-making process. Their frame, in turn, served as a basis for mobilization by grassroots activists. They provided a legitimate and resonant way
for a movement in its early stages of mobilization to recruit massive numbers
of supporters and gain wide public appeal. However, political elites may
also constrain how culture is used in social movements. Valocchi (1996)
examines the early roots of the integrationist ideology that drove the Civil
Rights Movement and finds that this ideology became dominant not simply
because it was more resonant in the political culture, but because of organizational ties between the NAACP and elites. He argues that the movements emphasis on integration rather than black empowerment came about
largely as a result of alliances between the NAACP and white liberals and
the Roosevelt administration in the 1930s. The established and long-term
financial dominance of the NAACP among civil rights organizations, as
well as its access to political elites, enabled its voice to stand out in the
development of movement ideology.
In spite of political elites: elites as target
In his theory of power, Antonio Gramsci (1999 [1971]) felt that hegemonic
rule could be challenged by the masses who had the potential to generate
an organic understanding of their own oppression and a rationale and
strategy for ending it. Political elites are generally invested in protecting the
status quo, and when dissent from below emerged and develops, they often
try to repress or co-opt the challenge. Even acceptance of a social movements claims can mean a watering down of movement intentions. Social
movements, by definition, resist political elites. Even when their targets
are culturally based or inwardly focused, they still often challenge the
power and hegemony of political elites. This section examines how social
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movements use culture to subvert power, even when they draw from the
dominant political culture, and how political elites engage in their own
meaning-making process in response to social movements.
Fantastia and Hirsch (1995, p. 145) note that social movement culture
develops in context and will reflect and sustain existing power arrangements, but they also acknowledge the fact that oppositional groups who
lack access to power often adapt to their subordination by creating cultural forms that express oppositional practices, values, and beliefs. In
other words, challenging groups may draw from existing culture a nod
to the power of existing power arrangements but also transform that
culture to advance their own identity and goals. The literature on new
social movements in particular examines how identity, as an aspect of
movement culture, develops in submerged networks, or the kinds of
spaces and conversations free from dominant group members where outsiders may develop a sense of who they are and how they will oppose
their own oppression (Melucci 1989). This dynamic is probably best analyzed in the work of political scientist James Scott (1990), who shows how
the arts of resistance develop at a level often unacknowledged by those
in power. For example, slave religion and song often expressed resistance
to slave owners, even when slave owners saw these cultural forms as
simply worshipful or harmless. Scotts work suggests that the more
oppressed a group, the more likely they are to develop oppositional cultural forms and identities in hidden ways, and often intentionally so for
their own protection. The case that Fantasia and Hirsch examine one
of the Algerian revolutions against French rule is one of a vast discrepancy in power. They conclude that, oppositional culture is generated in
and by social movements, specifically within protected havens that are
relatively isolated from the surveillance, the ideas, and the repression of
elites (1995, p. 157).
State repression can affect the content and contours of a movements
culture (Boudreau 2002). However, repression itself is something that
scholars have begun to pay more attention to as a reaction to cultural
aspects of movements. Granted, McAdams (1999 [1982]) initial formulation of political process theory recognized that the level of repression is,
at least in part, a response to movement ideology. Recently, however,
others have better clarified how the meaning-making processes of social
movements and/or elite perception of movement identity affects the process
of repression. Davenport (2005, p. 120) examines how covert intelligencegathering activities were directed against the Republic of New Africa, a
Black Nationalist organization, in Detroit, Michigan and finds that covert
repressive action was shaped by the groups tactics and some contextual
factors, like economic development, but he also found that the identity
of the challengers (in this case, their race) was a significant factor in
determining who was targeted. In an analysis of the FBIs COINTELPRO, Cunningham (2004) argues that the distance of the targets from
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were present and actively advocated womens service on juries, laws were
more likely to be passed. Their ultimate conclusion is that to win, movements have to select and use frames that resonate with the larger cultural
context, particularly legal constructs. The findings also suggest that the presence of elite allies is an important factor for generating frame resonance.
One very interesting line of work in this tradition focuses on elite perception as the key mechanism through which the culture of social movements is translated into policy. Political elites, like movement actors, also
engage in interpretive processes (McAdam 1999 [1982]). John Skrentny
(2006) acknowledges the importance of this fact by asking how the perceptions of policy elites shape social movement impact. He weds political
and cultural analysis to show that how elites perceive movements along three
key dimensions definition, morality, and threat shapes movement impact
on policy. In his case, that policy outcome is whether or not a challenging
group was included in affirmative action policy. He explains why Latinos,
American Indians, and Asian Americans were incorporated into affirmative
action policies while white ethnics were not. The key mechanism that
explains inclusion is how elites perceived a groups worthiness, which was
predicated, at least in part, on how different groups represented themselves.
Social movement actors, as meaning entrepreneurs, can affect how they
are perceived by elites. They are more successful in generating a favorable
understanding of their own definition and moral worthiness in the eyes
of elites if the claims they represent resonate with elites taken-for-granted
beliefs and/or are accompanied by a significant or perceived threat to the
social order. Skrentnys work sees the relationship between movement cultures
and political elite response as a reflexive one where there is give and take.
He notes that political elites, as part of the state, have agency, and that agency
is powerfully mediated by cultural meanings (2006, pp. 18071808). In
other words, political elites, because of their control of policy making, are
powerful interpreters of movement cultures, or of movements collective identities and frames. Movements may challenge what elites know and think,
but they have to do so in ways that do not stray too far from how elites
define groups themselves and their worthiness for inclusion in the polity
(see also McCammon et al. 2001).
Final assessment and new directions
What does this research as a whole suggest about the relationship of political
elites and the culture of social movements? Very simply, the relationship
is a reflexive one. Just as movement tactics develop in the interplay between
movements and opponents, so too does movement culture develop interactively with political elites (Fantasia and Hirsch 1995; Steinberg 2002).
Whittier (2002, p. 290) writes: Interactions between movements and external
contexts shape the content, type, and relative intensity of movement organization, collective action, collective identity, and discourse within different
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469
471
that creative, willful people are at the center of [the] story, though their
identities and power may be constituted by institutions and meanings. Policy
elites make decisions and those decisions matter (2002, p. 14). Future scholarship on social movements should thus turn more attention to the ways
in which culture is inextricably intertwined with structure, as well as to the
ways in which political elites, as individuals with power, shape the development of movement cultures as well as their impact on the political arena.
Acknowledgements
The author thanks the editor, Amy Best, and one anonymous reviewer for
their thoughtful comments on how to improve this essay.
Short Biography
Jenny Irons is a sociologist broadly interested in the dynamics of race in
the realms of politics and culture; specifically, she focuses on the relationship
of race, social movements, and meaning. She has a book forthcoming with
Vanderbilt University Press entitled, Reconstituting Whiteness: The Mississippi
State Sovereignty Commission. Currently, she is returning to a project begun
several years ago and considering a new one: the former will focus on the
interplay of identity, race, and collective memory and the latter will examine
the meaning of citizenship and activism for college students who participate
in humanitarian aid on the United States/Mexico border. She earned her
undergraduate degree in sociology-anthropology at Millsaps College in
Jackson, Mississippi, and went on to complete an MA and PhD in sociology
at the University of Arizona in Tucson. She currently teaches at Hamilton
College in Clinton, New York.
Note
* Correspondence address: Department of Sociology, Hamilton College, 198 College Hill Road,
Clinton, NY 13323, USA. Email: jirons@hamilton.edu
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