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What Have You Learnt From Your Audience Feedback?

After I completed my ancillary tasks I created a survey


using survey monkey which I emailed to my year and the
year below, the main people for my target audience. This
website allowed me to get clearly labelled information on
the video and I would be able to see peoples opinions in
what they think did and didnt work.
How Strongly Did You Understand The Narrative In The Video?
7
6
5
4
3
2
1
0

Very Strongly Most Of The Time Just About

Other

Column2

How Strongly Does The Poster And Digipak Link To The Music Video?

Very Strongly Most Of The Time


Just About

Other

From this set


of results, it is clear that my music video clearly
demonstrates the narrative I wanted to show. 84.6%

understand the narrative strongly or most of the time, only


one person said they only just about understand it. it
undastand et v stengly bcuz et wiz gd This is what
someone said about my video. This Im pretty sure when
translated, means that my music video clearly presented
the narrative and was a good music video on the whole.

For this question I had very positive results, where


everyone agreed that the link between is very strong most
of the time if not all the time. I think that the main reasons
for this positive feedback is because of the colour scheme
which I have applied throughout all three of the final
products. The use of images and stills from the music
video being used in my poster and digipak also
strengthens the link between them.
How Apropriate Is The Colour Scheme o The Topic Of My Music Video?

The colour scheme I used mainly in this was green,


combined with strips of white and black. 30.77% of my
audience gave the colour scheme appropriateness a 5 out
of 5, but over double that amount gave it a 4. Ive learnt
that the colour scheme is mostly perfect in some peoples
eyes for the topic my video was associated with. Only one
person gave me a rating of three, which out of 13 I think is
a good number of positive responses.

On A Scake Of 1-5, How Professional Does My Poster And Digipak Look?

From these results it is clear that I have created good


looking and professional products, once again with no
negative answers regarding to the poster and digipak, I
have concluded that these final pieces have been very
effective in marketing the artists song.

This was not one of the strongest parts of my music video


as I have learnt from these results. 60% of people said
that it fits in well but the other 40% said only sometimes.
This could be perhaps because of the length of some of
the shots and how not all of the shots match with the
lyrics. Most of the time in my video the shots are
appropriately timed to the music but I think to create a

better product which will receive better answers I would


need to do this more consistently throughout my video.

This
set of
results perhaps reflects on the previous question, the
chosen song may not have been as appropriate as other

could be for the topic I wanted to base my video on.

Yes, because the variety of shots keeps us engaged and


interested in the story This was an answer from someone
who answered my questionnaire, this backs up the rest of
the data I have collected as 50% of people say they were
very interested in the video. Sometimes people lost
interest which I think is because there isnt much of a back
story behind the narrative, it is just a character training for
football and it showing his progression.

These
results speak for themselves, I have successfully targeted
the correct audience.

The
use
of the GoPro was inspired by a Nike advert which I had
previously seen, it was something that I thought would
engage the audience and is a good technique for clearly
showing the football genre. My prediction has been backed
up as every person I asked thought that the use of GoPro
made the music video much more interesting to watch.

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