Chapter 1

INTRODUCTION
In today's competitive economy, entrepreneurial development has gained a
significant importance all over the world because it leads to the path of economic
development. Generally in our society, the business concerns are normally
conducted by men by a nominal human resource ratio. If women entrepreneurs are
encouraged in the field, a lot greater ratio of workforce would be engaged in different
jobs.
Another important aspect of this study would be to highlight the concept of
economic independence of our women and how can they help in bringing economic
prosperity.
DEFINITION OF WOMEN ENTERPRENEURSHIP
"A women entrepreneur can be defined as a confident, innovative and creative
woman capable of achieving self economic independence, individually or in
collaboration, generates employment opportunities for others through initiating,
establishing and running the enterprise by keeping pace in personal family and
social life." (Kamal Singh)

OBJECTIVES OF THE STUDY

1. The first objective of our research study is to divert the attention of talented
women of our city towards the available opportunities to become a successful
entrepreneur.
2. Another important objective is to identify the businesses that are most suitable for
women.
3. Finally, another major objective is to find and highlight the major problems/hurdles
in the way of women who want to start an independent business in the city.
4. To help in finding the remedies or solutions for the removal of those hurdle

LIMITATIONS OF THE STUY

The research study that we have been assigned has certain limitations, that we may
face during the research study. They are as follows,
1. Limited Time
So far as the research aspect is concerned, that usually takes long time having new
concepts to be dealt with and we have a very limited time frame.
2. Limited Area:
Another limitation that we could face during our study is limited area for research.
We are limited to a restricted geographical area for this study. For instance; we could
distribute the questionnaire only to our family, friends, and neighbors. In order to
conduct such a comprehensive study this limited data would be insufficient.
3. Limited Guidance and Lack of Cooperation:
Since this is for the very first time that we are conducting a comprehensive study,
therefore professional assistance and guidance is very important for us in order to
complete the study successfully. We can seek guidance from our teachers and
parents who might not give us much time due to their busy schedules. We could be
facing difficulties due to lack of cooperation by entrepreneurs and professionals of
our city while gathering the data.

Chapter 2
RESEARCH METHODOLOGY
TYPE OF RESEARCH
The type of this research is descriptive. The major purpose of descriptive research,
as the term implies, is to describe characteristics of population or phenomenon.
Descriptive research seeks to determine the answers to what, who, when, where,
and how question. Descriptive research often helps segment and target population.
Accuracy is of paramount importance in descriptive research. Although errors cannot
be completely eliminated, good researchers strives for descriptive precision.
Descriptive studies are based on some previous understanding of the nature of the
research problem.

RESEARCH DESIGN
A research design is a master plan specifies the method and procedures for
collecting and analyzing the needed information. It includes sources of information,
the research method or technique, the sampling methodology, and schedule and the
cost of research. All the details are mentioned below.

TARGET POPULATION
Target population is the complete group of specific population elements relevant to
the research project. Our research project is "Women Entrepreneurships" so most
relevant elements or objects that possess the information sought by the research are
women and those institutes that promote women entrepreneurships.
The following information clearly specify the elements (people) come under target
population

All middle class women and men.

Specifically fresh degree holders and graduates who are finding jobs and
households women.

The age of women is raging from 24 to 40.

The institutes includes in target population are Banks, Educational institutes,

NGOs and other related institutes that promotes women entrepreneurships.

SAMPLING UNIT
The sampling unit is a single element or a group of elements subject to selection in
the sample. The elements (people) who are eligible for this research must have few
of the following characteristics:

Related to middle class.

Live in above specified geographic area.

Adult and mature men and women age ranging from 24 to 40.

Household women who are willing and able to start their own business.

Male and female employees of the above mentioned institutes specifically

related to loan department.

SAMPLING TECHNIQUE
I will go for judgmental sampling technique. Judgmental sampling is a non probability
sampling technique in which an experienced individual selects the sample based
upon some appropriate characteristics of sample members. I choose judgmental
sampling technique because all the characteristics of sample member are known
and specified in this research project.
The main advantages of judgmental sampling id that it is useful for certain types of
forecasting and sample guaranteed to meet a specific objective. The main
disadvantages of judgmental sampling is bias due to experts beliefs may make
sample unrepresentative and project data is beyond sample is inappropriate.

SAMPLE SIZE
Sample size refers to the number of elements to be included in the study. The
sample size of this research is 50.
The sample size can be categories as under

Sample Size of the study

Category
Gender

Sub Category

Marital Status
Qualification
Occupation

Male
16
Single
31
Graduates
22
Student Salaried
15
24

Female
34
Married
19
Masters
Below Graduation
26
2
Business Owners
House Hold
6
4

Total
50
50
50
50

RESEARCH TOOL
Self administrative questionnaires are used as research tool for the collection of
data. Self administrative questionnaires are those questionnaires that are filled in by
the respondents. In personal interview the interviewer ask question from
questionnaires and records the answer of respondents. 16 questions are included in
questionnaire out of 16; 3 are open ended and 13 are closed ended.

METHOD OF DATA COLLECTION

Data collection method is describing the way through which the data has been
collected. There are four basic research methods (data collection methods) for
descriptive and causal research: surveys, experiments, secondary data studies, and
observation. Out of these four 2 are selected for collecting data. Secondary data
studies selected for literature review and survey for primary data collection from
respondents. Survey is a research technique in which information is gathered from a
sample of people by use for questionnaire or interview; a method of data collection
based on communication with representative sample of individuals. The media use
to communicate with respondents are human interactive media and non-interactive
media. In human interactive media personal interview are selected for those
respondents who face difficulty in filling the questionnaire while in non-interactive
media printed.

Chapter 3
DATA ANALYSIS AND INTERPRETATION

4.1 WOMEN AS ENTREPRENEURS

The entrepreneurial success strategies are not different for women or men and
women do have traits that help them in starting and running a business. After all,
most successful entrepreneurs have a few things in common such as courage,
vision, intuition and persistence. Besides these facts still people make difference in
men and women as an entrepreneur. The following question is design to collect the
opinion regarding women abilities of being an entrepreneur.
Q.1: Do women have the potential of being a successful entrepreneur?
Strongly Agree
Agree
Dont know
Disagree
Strongly Disagree
The result of this question is summarized as follow
Women as Entrepreneurs
Responses

Frequenc

Percentage

Probabilit

Strongly Agree
Agree
Dont Know
Disagree
Strongly Disagree
Total

y
21
26
2
1
0
50

s
42%
52%
4%
2%
0%
100%

y
0.42
0.52
0.04
0.02
0.00
1.00

(Source: own research study)

(Source: own research study)

Out of 50 respondents, 42% are strongly agreed, 52% agree, 4% dont know, 2%
disagree, and 0% strongly disagree that women have the potential of being a
successful entrepreneur. The opinion of the respondents shows positives results
because collectively 94% people agree that women have potential of being a
successful entrepreneurs.
Collectively the ratio of disagree and strongly disagree is only 2% so it proves that
women have potential and they can start and run the business smoothly. Lack of
confidence on one owns abilities are most common hurdle which most of women
face. The above shows that most of the respondents believe on women abilities as
successful entrepreneur.

4.2 MENS ROLE IN WOMEN ENTREPRENEURSHIP

In women life men play different roles is shape of father, brother, husband, uncle,
cousins and others. These all relation in our society wants to secure women from
external environment forces and fulfill all the needs of women, this show positive role
of men for women but our society norms and cultural values allows the economics
activities for men only. The tradition of male honor associated with the chastity of
their female relations restricts womens mobility, limits social interaction and imposes
a check on their economic activity. The social, cultural and traditional taboos on
women allow men to carve legitimacy for themselves in public affairs, as well as in
the sphere of production and related economic activity. This following question is
design to collect the opinion of people regarding men role in women
entrepreneurship.
Q.2: Mens (EGO / esteem) self respect is the main hurdle in the path of women
entrepreneurships? (Men don't want women to be independent)
Strongly Agree
Agree
Dont know
Disagree
Strongly Disagree
The result of this question is summarized as follow
Mens (Ego /Esteem) Is Main Hurdle in Path of Women Entrepreneurships
Responses

Frequenc

Percentage

Probabilit

Strongly Agree
Agree
Dont Know
Disagree
Strongly Disagree
Total

y
9
26
2
11
2
50

s
18%
52%
4%
22%
4%
100%

y
0.18
0.52
0.04
0.22
0.04
1.00

(Source: own research study)

(Source: own research study)

Out of 50 respondents, 18% are strongly agreed, 52% agree, 4% dont know, 22%
disagree, and 4% strongly disagree that Mens (EGO / esteem) self respect is the
main hurdle in the path of women entrepreneurships. The opinion of the respondents
shows mens negative role in women entrepreneurships collectively 70% people
agree that men are main hurdle because men restrict women to perform economic
activities as they perceive women only as dependent member of the family.
In above result the ratios of disagree is also not ignorable out of 100%, 22%
disagree and 4 strongly disagree so collectively 26% respondents believes that
mens self respect is not main hurdle for women to be successful entrepreneurs.
These results show that men are not only the hurdle there are other factors/forces
too and all mans are not hurdle might be possible few who are not aware about the
importance of women entrepreneurship.

4.3 OBJECTIVES OF WOMEN ENTREPRENEURSHIP

Why women entrepreneurs increasing day by day? What are the objectives of
women to become entrepreneurs? There are several other questions regarding the
reasons and forces that influence women to become entrepreneurs.

Some people perceive that most of the women start new business to keep
themselves busy; some suggest that they have excess resources to utilize or invest
in businesses; some believes that women want to expose their abilities in shape of
successful entrepreneur. Most of women want to be independent and earn for
themselves only. Many people believe that the most common reason for women to
become entrepreneur is to support their families. Because now days expenses are
increasing very rapidly so women comes forward to support and share expenses.
The following question is design to collect the opinion of respondents regarding
women objectives to become entrepreneur.
Q.3: Women entrepreneurship is the result of
Career development
Status
Economic independence
To support family
The result of this question is summarized as follow
Objectives Of Women Entrepreneurship
Responses

Frequenc

Percentage

Probabilit

Career Development
Status
Economic Independence
To Support Family
Total

y
12
5
13
20
50

s
24%
10%
26%
40%
100%

y
0.24
0.10
0.26
0.40
1.00

(Source: own research study)

(Source: own research study)

out of 50 respondents; 24% respondents believes that women become

entrepreneurs for their career development, 10% believes that women start and run

businesses to achieve and maintain status in the society, 26% believes that women
want to be economically independent they earn for themselves and 40% believe that
women come forward as an entrepreneur to support their families.
40% respondents believe that the main reason of women to become entrepreneur is
to support their families; this opinion of the respondent gets highest percentage
among all other option. The major reason of this opinion can be increasing inflation
not only in India in all over the world. 26% respondents shows economic
independents as the major reason for women to become entrepreneur because most
of women want to be independent and they dont want to relay on other in any
sense. 24% women start business for their career development. After completing
education women want to utilize their skills, abilities and expertise to prove them as
successful entrepreneur. Only 10% respondents believe that women want to achieve
and maintain status these sort of women either have sufficient resources to keep
them busy along with status or want fame.

4.4 ROLE OF GOVERNMENT IN THE DEVELOPMENT OF WOMEN

ENTREPRENEURSHIP
In any country government is the main authority to establish strategies for their
country to achieve economic growth and increase standard of living. Women
entrepreneurs in the developing world make a large and often unrecognized
contribution to their countries' economic development. They employ other people,
provide valuable services, and play a vital role in the development of emerging
market economies worldwide. Over the past few decades, women have emerged as
active participants in economic growth and development. In some Asian countries
where women have held important leadership positions in society, a pool of women
executives and entrepreneurs exists who have played a significant role not only in
contributing to economic growth but also in upgrading the social status of women in
general.
By keeping all these advantages of women entrepreneurship government should
support women entrepreneurship to achieve and maintain steady economic growth.
The following question is design to collect the opinion of respondents regarding the
necessity of governmental support for women entrepreneurship.
Q.4: Women entrepreneurship should be supported by the Government as an

important part in an economic growth?

Strongly Agree
Agree
Dont know
Disagree
Strongly Disagree
The result of this question is summarized as follow
Women Entrepreneurship Should be Supported By Government
Responses

Frequenc

Percentage

Probabilit

Strongly Agree
Agree
Dont Know
Disagree
Strongly Disagree
Total

y
34
16
0
0
0
50

s
68%
32%
0%
0%
0%
100%

y
0.68
0.32
0.00
0.00
0.00
1.00

(Source: own research study)

(Source: own research study)

Out of 50 respondents; 68% strongly agree, 32% agree, 0% dont know, 0% disagree
and 0% strongly disagree. These result show that there is highly need of
governmental support. Collectively 100% respondents agree that there should be
supportive action from government side. 0% disagree show all the respondents
agree. 0% respondents dont its mean there is no respondent who dont know about
the necessity of governmental support.
The governmental support can be in any shape like by providing financial support /
small loans on easy terms and conditions, increasing literacy rate so women learn
and exercise their skill and abilities and arranging different workshops and training
programs for the awareness of women about businesses.

4.5 EFFECTS OF WOMEN ENTREPRENEURSHIP ON FAMILIES

The role women as entrepreneurs highly effect on the families and there is state of
conflict between the entrepreneur role and other roles like life, mother etc. Mostly
people perceive that the women being entrepreneurs affect their roles in family life
negatively, while positively affecting their roles in social, economical and individual
life and they suffered from conflicts between the entrepreneur role and other roles in
family and that the role of entrepreneur mostly conflicted with the roles of housewife,
mother, and wife, respectively.
The reproductive role limits women to the home, where they bear children and raise
the family, playing only an auxiliary part in production activity. The following question
is design to collect the opinion of respondent regarding effect of women
entrepreneurship on families because mostly people perceive that women
entrepreneur neglect their families because they spend more time in business
activities.
Q.5: Can women entrepreneurship become a cause of family disturbances, as
women spend more time in business?
Strongly Agree
Agree
Dont know
Disagree
Strongly Disagree
The result of this question is summarized as follow
Women Entrepreneur Become A Cause Of Family Disturbances
Responses

Frequenc

Percentage

Probabilit

Strongly Agree
Agree
Dont Know
Disagree
Strongly Disagree
Total

y
5
24
7
14
0
50

s
10%
48%
14%
28%
0%
100%

y
0.10
0.48
0.14
0.28
0.00
1.00

(Source: own research study)

(Source: own research study)

out of 50 respondents; 10% respondents strongly agree, 48% agree, 14 dont know,
28% disagree and 0% strongly disagree that women entrepreneurship become a
cause of family disturbances, as women spend more time in business.
Collectively 58% respondents agree that women entrepreneurship is cause of family
disturbance because mostly people perceive that women is responsible for the care
of their children, husband and others so definitely when women busy in their own
businesses there is possibility that they would not perform all families duties. 28%
respondents disagree that women

entrepreneur become cause of family

disturbances because business women are not bound like employees they are the
owner and they can made schedule according to their convenience.

4.6 WOMEN WORK LIFE BALANCE

Work life balance means giving equal time and attention to work and life. Women
entrepreneur life includes their families, work and personal growth and development.
It was found that the most important factors causing stress due to business and
family life were insufficient demand in the market, excessive expectations of family
members and physical fatigue

The responsibilities of women toward their families are higher than men. Because
men only responsible to fulfill economic need but women requires spending proper
time with their families, cares and fulfill all the needs of children, husbands and
others. The following question is design to collect the opinion of respondents
regarding women abilities of work life balance or you can say women can maintain
balance between their work and life.
Q.6: Can women maintain a balance between personal and professional life?

 Yes
No
Don't know
The result of this question is summarized as follow
Can Women Maintain Balance Between Professional And Personal Life
Responses

Frequenc

Percentage

Probabilit

Yes
No
Dont Know
Total

y
39
10
1
50

s
78%
20%
2%
100%

y
0.78
0.20
0.02
1.00

(Source: own research study)

Out of 50; respondents 78% respondents agrees and 20% disagree and 2% dont
know that women have potential to maintain balance between professional and
personal life. The ratio of agree respondents are higher so its shows that women can
manage their families, business and also develop herself.

4.7 ROLE OF SOCIETY IN THE DEVELOPMENT OF WOMEN

ENTREPRENEURSHIP
The business environment for women in India reflects the complex interplay of many
factors like social, cultural, traditional and religious elements. This aspect of the
environment has taken shape over many centuries; it is anchored in the patriarchal
system and clearly manifested in the lower status of women. The gender bias of this

type of system is rigid and deep-rooted as it draws legitimacy from the perpetuation
of a traditional mind-set, established rituals and a firm belief system.
India is an Hindu country and in the history of Islam many successful women
entrepreneur were found. Islam always promotes women in all fields but the culture
of India does not follow Islam fully. The norms, values of Indiai culture is same as
many countries in Asia these norms, values, and rules of culture restrict women to
perform any economic activity. But these thoughts change with the passage of time.
The following question is design to collect the opinion of respondents regarding
influence of society and culture on women entrepreneurship.

Q.7: Would our society/ business community ever accept women as successful
entrepreneurs?
Strongly Agree
Agree
Dont know
Disagree
Strongly Disagree

The result of this question is summarized as follow

Society Ever Accept Women Entrepreneurship
Responses

Frequenc

Percentage

Probabilit

Strongly Agree
Agree
Dont Know
Disagree
Strongly Disagree
Total

y
4
21
12
10
3
50

s
8%
42%
24%
20%
6%
100%

y
0.08
0.42
0.24
0.20
0.06
1.00

(Source: own research study)

Out of 50 respondents 8% respondents are strongly agree, 42% agree, 24%dont

know, 20% disagree and 6% strongly disagree that our society would ever accept
women as successful entrepreneurs.
Collectively the percentage of agree respondents are 50% its men half of
respondents believes that our society accept women as entrepreneur the reason can
be the existence of successful entrepreneur increase rapidly. Indiai people heavily
impressed and influenced by their neighbor countries like china, India, and
Bangladesh where women successfully manage their business and contributes in
economic growth of their country. This can be the one of the reason of changing
thought of our society.
Collectively 26% respondents disagree that our society would ever accept women as
entrepreneur because its very difficult to change the thought of full nation it require
time and it might be possible in future years thought of nation change completely
because awareness and literacy can change the whole society.

4.8 WOMEN EARNING CAPACITY

Many people perceive that women can start business but they are unable to support
there families fully. Women entrepreneur many time represent as supporter of their
husband, father etc .Most of women start business for their status, economic
independence, and career development these all objectives are focusing the need of
single person beside these objective to support families are much difficult and
responsible job. The following question is design to collect the opinion of
respondents regarding women earning capacity either women support their families
likes men or not.

Q.8: Can women support their families financially like men?

Strongly Agree
Agree
Dont know
Disagree
Strongly Disagree
The result of this question is summarized as follow
Women Support Their Families Financially Like Men
Responses

Frequenc

Percentage

Probabilit

Strongly Agree
Agree
Dont Know
Disagree
Strongly Disagree
Total

y
22
19
0
8
1
50

s
44%
38%
0%
16%
2%
100%

y
0.44
0.38
0.00
0.16
0.02
1.00

(Source: own research study)

(Source: own research study)

Out of 50 respondents 44% respondents are strongly agree, 38% agree, 0%dont
know, 16% disagree and 2% strongly disagree that women support their families
financially like men.
Collectively 88% respondents agree that women have potential to support their
families financially like men. Business earning is mostly higher than earning from
employment so definitely business women can fulfill the need of their families like
men. On the other hand 18% respondents disagree that women can support their
families like men the reason can be that men earn from different sources and
especially in our society only few business fields is open for women so definitely men
haves more business opportunities.

4.9

IMPORTANCE

OF

PROFESSIONAL

EDUCATION

IN

THE

DEVELOPMENT OF WOMEN ENTREPRENEURSHIP

Education is necessary for all men and women. Literate people are important assets
of any country. Weather women start business or not but education is necessary for
their own development.
Professional education means masters in specified field. If any person weather man
or woman is not specialized in his/her field in which he/she performing so there is
more chances of errors and loss. Professional education is very necessary for
women because it polish their skills and decrease chances of errors and loss. If a
woman specialized in her field so definitely she performs more efficiently than other.
Besides these advantages of professional education still there are certain people
who believe that business can be run efficiently without having professional
education in specified field.
The following question is design to know the opinion of people regarding necessity of
professional education for the development of women entrepreneurship

Q.9: Do you think that professional education is necessary for women entrepreneur
to have better results in respective field?
Strongly Agree
Agree
Dont know
Disagree
Strongly Disagree
The result of this question is summarized as follow
Necessity Of Professional Education For Women Entrepreneur
Responses

Frequenc

Percentage

Probabilit

Strongly Agree
Agree
Dont Know
Disagree
Strongly Disagree
Total

y
36
14
0
0
0
50

s
72%
28%
0%
0%
0%
100%

y
0.72
0.28
0.00
0.00
0.00
1.00

(Source: own research study)

Out of 50 respondents 72% respondents are strongly agree, 28% agree, 0%dont
know, 0% disagree and 0% strongly disagree that professional education is
necessary for women entrepreneur to have better results in respective field.
Collectively 100% respondents agree that professional education is necessary for
women entrepreneur. It shows that women must have to start those businesses in
which they have expertise and these expertises are the result of professional
education. On the other hand 0% respondents disagree, and 0% dont know that
professional education is necessary for women entrepreneur to have better result in
respective field, this show that all the respondents are agree and aware about the
importance of professional education of better result.

4.10 TRAINING AND DEVELOPMENT FOR WOMEN

ENTREPRENEURSHIP
Training is the process of teaching people the basic skills they need to perform their
jobs or work. There are basically three type of skills requires to perform business
activities. First is technical skill second human or interpersonal skill and third
conceptual skill. This research focusing technical skill, technical skill encompass the
ability to apply specialized knowledge like if any women start a garments business
so she must know about all the details (stitching, tailoring, designing, dying etc)
regarding garments business. In under developing countries its difficult to learn all
these skills from personal resources so government must organize different training
program free of cost where women can learn and apply these expertise. The
following question is design to collect the opinion of respondents whether these
types of programs arrange by government or not for the development of women
entrepreneur.

Q.10: Would you suggest that extensive vocational / technical training for women
entrepreneur extended by the Government.
Yes
No
Don't know
The result of this question is summarized as follow
Necessity of Training Program for Women Entrepreneur Extended By
Government
Responses

Frequenc

Percentage

Probabilit

Yes
No
Dont Know
Total

y
46
1
3
50

s
92%
2%
6%
100%

y
0.92
0.02
0.06
1.00

(Source: own research study)

(Source: own research study)

Out of 50 respondents; 92% respondents agree, 2% disagree and 6% dont know

that extensive vocational / technical training for women entrepreneur should
extended by the Government.
The above result shows that government should organize different training program
for women because these programs help women to learn new skills, expertise and
upgrade them according to today business requirement. When these trained women
start business so the chance of loss, error and failure decreases.

4.11 LEGAL ISSUES AND PROBLEMS

Many people perceive that women perform all activities like men. But in India and

other Asian countries women faces difficulties from external environment among
these difficulties legal issues and problem are discuss in this research. The following
question is design to collect the opinion of respondents regarding women abilities to
handle legal problems.
Q.11: Do you think that women can handle all the legal business procedure (court
procedures)?
Yes
No
Don't know
The result of this question is summarized as follow

Women Can handle Legal Procedures

Responses

Frequenc

Percentage

Probabilit

Yes
No
Dont Know
Total

y
29
18
3
50

s
58%
36%
6%
100%

y
0.58
0.36
0.06
1.00

(Source: own research study)

(Source: own research study)

Out of 50 respondents; 58% respondents agree, 36% disagree and 6% dont know
that women can handle all the legal business procedure (court procedures).
58% respondents agree that women can handle all legal problems because when
women entrepreneur come in market in front of men so definitely they have potential
to tackle all these issues. While on other hand 36% respondents believes that

women are unable to handle legal issues like men. The reason can be that women
avoid court procedures and most of the time takes help from their family gents
member.

4.12 LEGAL RELIEF FOR WOMEN

Most of the people believe that women cant handle legal issues like men. While on
other side people believe that women can handle all the issues weather legal or any
other. So the following question is design to collect opinion from respondents
regarding the necessity of legal for women.
Q.12: Is it necessary to give legal relief to women entrepreneur during their legal
business requirement and problems.
Yes
No
Don't know
The result of this question is summarized as follow
Legal Relief For Women
Responses

Frequenc

Percentage

Probabilit

Yes
No
Dont Know
Total

y
44
2
4
50

s
88%
4%
8%
100%

y
0.88
0.04
0.08
1.00

(Source: own research study)

(Source: own research study)

Out of 50 respondents; 88% respondents agree, 4% disagree and 8% dont know

that it is necessary to give legal relief to women entrepreneur during their legal

business requirement and problems.

Out of 100%, 88% shows that large number of respondents agrees to provide legal
relief to women entrepreneur the reason of respondents can be environment of court
system. Most of people believe that it difficult for women to handle all legal activities
like business registration, dealing any sue and others legal problems.
4% respondents disagree to provide legal relief to women because they believe that
if women want to work like men and require equal opportunities so the legal
implication for both is same.

4.13 WOMEN BUSINESS ABILITIES

Business is consist of different activities such as financing, marketing, HRM and
management. Financing means planning, acquiring and utilization of resources to
achieve business goals. Marketing simply means understand the need of people and
design products of fulfill these need. Management is an art to get work done from
others and HRM means managing worker or human resource of an organization.
Now days these all activities in an organization are perform by different people. But
small businesses owners perform all these activities by themselves. Women when
start their business for the very first time as small business. The following question is
designed to collect the opinion of respondents regarding women abilities in different
business activities.
Q.13: Rate women performance in following business activities (Excellent, Good, fair
and Poor)

Financing activities

______

Marketing activities

______

Management activities

______

Human resources management

______

The result of this question is summarized as follow

Women Abilities In Business
Response

Excellent

Good

Fair

Poor

Total

s
Financing

F
14

%
28

P
0.28

F
24

%
48

Pr
0.48

F
10

%
20

Pr
0.2

F
2

%
4

Pr
0.04

F
50

%
100

Pr
1

Activities
Marketing

11

22

0.22

21

42

0.42

14

28

0.28

0.08

50

100

Activities
Managem

21

42

0.42

18

36

0.36

10

20

0.2

0.02

50

100

19

38

0.38

20

40

0.4

12

0.12

10

0.1

50

100

ent
Activities
HRM
Activities
(Source: own research study)

(Source: own research study)

Out of 50 respondents; 28% respondents rate women abilities and performance

excellent, 48% good, 20% fair and 4% poor in financing activities. This result shows
that women are good in financing activities means they are able to arrange and
utilize finance to run their businesses successfully.
In marketing activities respondents rate women performance 22% excellent, 42%
good, 28% fair and 8% poor. This result shows that women are good in marketing
activities means they are able to understands and deal with their customers. But the
ratio of poor and fair is higher in marketing activities than financing. It might be
possible that many people believe that marketing is not right job for women.
Out of 50 respondents; 42% respondents rate women abilities and performance
excellent, 36% good, 20% fair and 2% poor in management activities. This result
shows that women are excellent in management activities means they are able to
manage their resources, peoples and time. Traditionally people perceive women as
good manager because they are managing their children, husband, and house at the
same time. It might be possible is the reason that most of respondents rate excellent,
good in management activities. The rate of poor is lowest in management activities
its proof that women are good manager.

In HRM activities respondents rate women performance 38% excellent, 40% good,
12% fair and 10% poor. This result shows that women are good in HRM activities
mean they are able to manage their work force and efficiently utilize their skills to run
business successfully. The rate of poor is highest in HRM activities among all
activities.

4.14 OPPORTUNITIES FOR WOMEN ENTREPRENEUR

There are so many business opportunities available for women. But some people
restrict few business opportunities for women. Like for example many people
suggest parlor, jewelry and fashion related businesses for women but most of
women start these types of business as hobby.
The following question is designed to collect opinion of respondents regarding
business opportunities for women. Here business opportunities mean which type of
business women easily manage.
This was an open ended question. This question provided option to respondents
that if they believe that women can perform all kind of businesses so they just agree
with the question or if they feel that women cannot perform all kind of business so
they were requested to suggest any business which women can perform easily from
their point of view.
Q.14: What kind of businesses would you suggest that women can easily operate or
do you think that they have the capabilities of to carry out all kinds of businesses?
The result of this question is summarized as
Suggested Business for Women
Responses
Garments
Education and training related business school)
Women cannot do any kind of business
Beauty Salon
Those business which are near to city like commercial area
Small and medium enterprises
Those business in which they are only managing not

Fr
4
6
2
8
1
5
1

directly involve in it.

Merchandising
Women can do all kind of business
Fashion related

1
23
7

In which they have expertise to run

Food business
Home decoration
Home industry
Gym
Social work
Handi craft
No idea

3
2
1
4
1
1
1
2

(Source: own research study)

(Source: Own Research Study)

23 respondents agree that women can do all kind of businesses. 8 suggest beauty
salon, 7 suggested fashion related, 6 suggest those business which are near to their
homes or city and other suggested business are show in above graph.

Most of the respondents about 23 believes that women can do all kind of businesses
which show that majority to respondent believes on women capabilities as
entrepreneurs.

4.15 HURDLES IN THE PATH OF WOMEN TO BE SUCCESSFUL

ENTREPRENEUR
Traditional mindsets, discriminatory laws and social values: these are the things that

bind a woman and create hurdles in her path of progress. This is very much the story
of the majority of women in our country, even though promises are being made by
the rulers to improve the condition of women in general. The following question is
designed to ask respondents about the hurdles in the path of women entrepreneurs.
This was an open ended question.
Q.15: From your point of view what are the main hurdles in the way of women to be
successful entrepreneurs?

The result of this question is summarized as follow

Hurdles in the Path of Successful Women Entrepreneur
Responses

Frequenc
y

Men (ego/esteem) / Guardian of home

Society thought, norms, values, culture forces
Lack of finance
Time because family requires more time from women
Lack of family support
Lack literacy, knowledge and awareness of business
Government and legislation
Sexual harassment
Physical capabilities
Lack of confidence
Ni idea
(Source: own research study)

10
26
5
2
15
6
2
2
1
1
2

(Source: own research study)

The respondents were allowed to write more than one hurdle, 10 respondents
believe that men ego/esteem is the main hurdle in path of successful entrepreneurs,
26 respondents blame society as main hurdle, 5 respondents mention lack of finance
as main hurdle, 2 respondents believes that time is main hurdle because families
requires more time from women than men, 15 respondents criticize lack of family
support as main hurdle, 6 respondents believes that lack of knowledge and business
awareness are the main hurdle and other respondents opinion are show in above
graph.
Society as main hurdle is pointed out by most of respondents so we can say that our
society norms, values and lack of finance are main hurdles in the path of women
entrepreneurs.

4.16 SUGGESTION REGARDING REMOVAL OF HURDLES

The following question is connected with previous question in which the research
focuses the hurdles in the path of women entrepreneurs. In this question the
respondents were requested to suggested solution for the removal of hurdles. This
was an open ended question.
Q.16: What remedies would you suggest regarding the removal of these hurdles?

The result of this question is summarized as follow

Suggestion For Removal Of Hurdles In The Path Of Successful Women

Entrepreneur
Responses

Frequenc
y

Awareness of men
Institutes provides loans on easy terms and conditions (SMEDA)
Government provides fund, tax relief and arrange training program

7
2
11

for Women entrepreneurs

To save time women perform those businesses in which business

continue in absence of women too.

Society awareness toward women entrepreneurship through

programs organize by government

Increase literacy rate and improve education system
Women should become self dependent and honest with their work

14
7

and dont take tension of society thoughts

Provides equal opportunities to women in all sectors
Family should cooperate and encourage her side by side
Strict law for removal of sexual harassment
Correct interpretation of Islam
No idea

3
3
2
4
1

(Source: own research study)

(Source: own research study)

The respondents were allowed to write more than one suggestion. The suggestion of
respondents is show in above graph. Most of the respondents suggest that improve
education system and increase literacy rate can be the best possible suggestion for

all the hurdles in the path of women entrepreneurs. Because when people (men and
society) are literate they understand the importance of women entrepreneurship and
might be possible that society and men thought change with awareness of
importance of women entrepreneurship.
Governmental support in any shape like by providing training, funds, tax relief and
other would also be the best possible suggestion to remove all these hurdles.

Chapter
FINDING AND RECOMMENDATION

5.1 Finding And Discussion

This research conducted to find out the different business opportunities available for
women, women abilities in performing business activities, effect of women
entrepreneurship on others like families etc, objectives of women entrepreneurs to
come forward, most frequent hurdles in the path of women and all possible solution
to remove these hurdles.
Following are the finding which gathered from this research.
More than 90% people agree that women have potential of being successful
entrepreneurs.

This

shows

positive

behavior

of

people

toward

women

entrepreneurship. More than 70% people agree that men are main hurdle because
men restrict women to perform economic activities as they perceive women only as
dependent member of the family. Career development and family support are main
objectives of women.
100% respondents agree that there should be supportive action from government
side. This supportive action can be in the form of training programs, fund on easy
terms and conditions and other relief. More than 50% respondents agree that women
entrepreneurship is cause of family disturbance because mostly people perceive that
women is responsible for the care of their children, husband and others so definitely
when women busy in their own businesses there is possibility that they would not
perform all families duties.
More than 80% respondents agree that women have potential to support their
families financially like men. 100% respondents agree that professional education is
necessary for women entrepreneur. This shows the highest necessity of education
for women. Women are excellent in management activities while good in other
activities. Most of people suggest that women can perform all kind of business.
Society is main hurdle for women entrepreneurship. Increase literacy rate and
improve education system is best possible solution.

5.2 Conclusion
The basic purpose of this study is to find out the opportunities, hurdles thats comes
in path of women entrepreneurs and suggestion for the removal of these hurdles.

After conducting this research many misconception clears because the opinion of
people change now. The opinion is collected from a sample of people. Both male
female are requested to represents their opinions. More than 80% respondents
accept women as entrepreneurs appreciate abilities of women and suggest that
women can perform all kind of business. These opinions introduce a new concept of
women. Society, men (ego/esteem) and low level of literacy found as most probable
hurdles in path of women entrepreneurs.

5.3 Recommendations
After conducting this research different hurdles were found. These hurdles can be
broadly classified as restriction and resources. Here restriction means that men
(ego/esteem), society thoughts and family responsibilities restrict women form
performance of any economic activities. The best solution found for all these
restrictions related hurdles are improved education system and increase literacy rate
because when people become literate so they can understand the importance of
women entrepreneurships. The second hurdle category is resources. Because of
lack of financial resources, personal expertise as human resources and awareness
of business most of women face failure in their business. The best solution found to
remove this hurdle is introduction of training program by the government for the
development of women entrepreneurship. Government and other institution should
provide small and medium loan on easy terms and conditions so that women can
start and run businesses.

QUESTIONNAIRE
Q.1: Do women have the potential of being a successful entrepreneur?
Strongly Agree

Agree
Dont know
Disagree
Strongly Disagree

Q.2: Mens (EGO / esteem) self respect is the main hurdle in the path of women
entrepreneurship? (Men don't want women to be independent)
Strongly Agree
Agree
Dont know
Disagree
Strongly Disagree
Q.3: Women entrepreneurship is the result of
Career development
Status
Economic independence
To support family
Q.4: Women entrepreneurship should be supported by the Government as an important
part in an economic growth?
Strongly Agree
Agree
Dont know
Disagree
Strongly Disagree
Q.5: Can women entrepreneurship become a cause of family disturbances, as women
spend more time in business?
Strongly Agree
Agree
Dont know
Disagree
Strongly Disagree
Q.6: Can women maintain a balance between personal and professional life?
Yes
No
Don't know
Q.7: Would our society/ business community ever accept women as successful
entrepreneurs?
Strongly Agree
Agree
Dont know
Disagree
Strongly Disagree
Q.8: Can women support their families financially like men?
Strongly Agree
Agree
Dont know

 Disagree
Strongly Disagree
Q.9: Do you think that professional education is necessary for women entrepreneur to
have better results in respective field?
Strongly Agree
Agree
Dont know
Disagree
Strongly Disagree
Q.10: Would you suggest that extensive vocational / technical training for women
entrepreneur extended by the Government.
Yes
No
Don't know
Q.11: Do you think that women can handle all the legal business procedure (court
procedures)?
Yes
No
Don't know
Q.12: Is it necessary to give legal relief to women entrepreneur during their legal
business requirement and problems.
Yes
No
Don't know
Q.13: Rate women performance in following business activities (Excellent, Good, fair
and Poor)
Financing activities
______
Marketing activities
______
Management activities
______
Human resources management
______
Q.14: What kind of businesses would you suggest that women can easily operate or do
you think that they have the capabilities of to carry out all kinds of businesses?
___________________________________________________________________________
_____________________________________________________________________
Q.15: From your point of view what are the main hurdles in the way of women to be
successful entrepreneurs?
________________________________________________________________________
________________________________________________________________________
Q.16: What remedies would you suggest regarding the removal of these hurdles?
________________________________________________________________________
________________________________________________________________________
Name
(optional)

Gender
Age
Marital status
Qualification
Occupation
Designation
Institute
Date

Male

Female

Single

Married

(optional)

(if employed)