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Social TV Has Arrived: Technicolor, Entropic Communications Power

Comcasts Xfinity HD Video Calling Experience


HD Video Conferencing Solution Enables Video Chatting While Viewing TV
PARIS & BOSTON, May 21, 2012 (The Cable Show 2012, Booth #1567) Last week, Comcast rolled
out its consumer widescreen High-Definition (HD) video calling experience made possible through advanced
technology provided by Technicolor (Euronext Paris: TCH) , a worldwide technology leader in the media and
entertainment sector and Entropic Communications, Inc. (NASDAQ: ENTR), a world leader in
semiconductor solutions for the connected home. Technicolor provided the custom-developed adapter,
powered by Entropics integrated broadcast system-on-a-chip (SoC) solutions, to give Xfinity customers an
interactive video calling experience making video or audio calls with friends and family while watching the
same TV program simultaneously over their existing set-top box, TV or wireless LAN network.
There is a large and growing market for interactive applications over broadcast TV, said Jason Blackwell,
director, Service Provider Strategies, Digital Consumer Practice at Strategy Analytics. Technicolor and
Entropics video chat over live TV solution represents one of the first in a new wave of Social TV
applications that will drive operator services and increases in ARPU (Average Revenue per User) with tripleplay services.
Comcasts experience delivers an unparalleled two-way video communications dialogue over a live
broadcast stream. The Technicolor 720p HD telepresence adapter leverages the media processing power
and performance from Entropics ARM Cortex-A9 CPU (PNX8471) of SoC solutions. This solution
showcases Entropics innovation to integrate a new value-added service, a HD video call, on its platform by
augmenting a web-enabled technology with traditional broadcast. Specifically, Entropics client-based SoC
technologies act as a HDMI pass-through that connects to a live event (the HD video conference) from a
remote connection (the cloud); affording Comcast the ability to have video as an overlay on top of its TV
content, or as a picture-in-picture.
We selected the Technicolor and Entropic solution because their joint vision and ability to execute proved
valuable in allowing us to integrate new digital services, like video conferencing, into our traditional service
packages, said Steve Reynolds, senior vice president of Premise Technology for Comcast. The device
developed by Technicolor uses the advanced capabilities of Entropics ARM-based SoC to enable us to
quickly develop and deploy new video-centric applications.
Comcast is at the forefront of mass adoption of video services, said Barbara Bessolo, senior vice president
of Technicolors Set-top Box Division. We have been working with our long-term partner, Entropic, to
deliver a powerful telepresence experience that uses advancements in HDMI pass-through technology to
overlay the remote video with a local preview while watching Comcasts TV service.
Social TV has arrived, and we are proud to have worked with Technicolor and our ecosystem partners to
drive a movement to where video chat over live TV exists, said Mark Samuel, senior vice president, Set-top
Box Group, Entropic Communications. We combined the best of broadcast with broadband technologies to
enable Comcast to securely deliver high-quality HD video calls with superior picture quality.

Key Technical Features:


The Technicolor adapter includes an HDMI input and output, Gigabit Ethernet, WiFi, RF4CE (Radio
Frequency for Consumer Electronics) control, external USB and SD card slot, and an integrated
external camera and microphone.
Entropics PNX84xx integrated broadcast SoC family includes all the major building blocks needed
to develop next generation set-top box and client applications for global cable, satellite and IPTV
networks. Key highlights include: superior video and audio quality, best web browsing through the
ARM Cortex-A9 CPU, an advanced 3D GPU, flexible content decoding, advanced 3DTV
processing, efficient power management, and support for Linux and Google Android Operating
Systems.
Availability
Comcast began its national rollout of its Xfinity HD video conferencing service on May 15th. For more
information regarding availability, please visit www.comcast.com/skype. The technology will be
demonstrated at The Cable Show 2012 in Boston, May 21-23, 2012.
About Technicolor
Technicolor, a worldwide technology leader in the media and entertainment sector, is at the forefront of
digital innovation. Our world class research and innovation laboratories enable us to lead the market in
delivering advanced video services to content creators and distributors. We also benefit from an extensive
intellectual property portfolio focused on imaging and sound technologies, based on a thriving licensing
business.Our commitment: Enhance media experience on any screen, in theaters, at home and on the go.
Euronext Paris: TCH www.technicolor.com.
About Entropic Communications
Entropic Communications, Inc. (NASDAQ:ENTR) is a leading global provider of silicon and software
solutions to enable connected home entertainment. The Company transforms how traditional HDTV
broadcast and streaming video content is seamlessly, reliably, and securely delivered, processed, and
distributed into and throughout the home. Entropics next-generation home connectivity and set-top box
system-on-a-chip (SoC) solutions enable Pay-TV service providers to offer consumers a more captivating
whole-home entertainment experience by delivering new, high-performing ways to connect, engage, and
enjoy multimedia content. For more information, visit Entropic at: www.entropic.com.
Forward-Looking Statements
Statements in this press release that are not strictly historical in nature constitute "forward-looking statements" within the meaning of
the Private Securities Litigation Reform Act of 1995. Such statements include, but are not limited to, statements regarding Entropic's
STB SoC technology, its related prospects, its role in the future of home networking and statements regarding Technicolors
leadership in delivering devices in conjunction with Entropic products or in any of the applications or markets mentioned herein, and
statements regarding the anticipated benefits from the collaboration between Entropic and Technicolor. Such forward-looking
statements involve known and unknown risks, uncertainties and other factors which may cause Entropic's and/or Technicolors
actual results to be materially different from historical results or from any results expressed or implied by such forward-looking
statements. These factors include, but are not limited to, the success of the collaboration between Entropic and Technicolor, which
will depend, in part, on each company continuing to devote sufficient resources to achieve the goals of the collaboration; the ability
of both Entropic and Technicolor to successfully address technical challenges and introduce new and enhanced products on a
timely basis; risks associated with market acceptance of new products developed by Entropic and Technicolor; the risk associated
with market acceptance for Comcasts Xfinity Video Calling Experience; the effect of intellectual property rights claims; the effects of
competition, including the risk that other wireline or wireless technologies may achieve greater market acceptance than solutions
developed by Entropic or Technicolor; and other factors discussed in the "Risk Factors" section of Entropic's Quarterly Report on
Form 10-Q for the three months ended March 31, 2012. All forward-looking statements are qualified in their entirety by this
cautionary statement. Entropic and Technicolor are providing this information as of the date of this release and does not undertake
any obligation to update any forward-looking statements contained in this release as a result of new information, future events or
otherwise.
Copyright 2012 Entropic Communications, Inc. All rights reserved. All other product or company names mentioned are used for identification
purposes only and may be trademarks of their respective owners.

Investor Contacts:
Entropic Communications

Media/Industry Analyst Contacts:


Entropic Communications

Debra Hart
+1858.768.3852
debra.hart@entropic.com

Chris Fallon
+1 917.974.1667
chris.fallon@entropic.com

Technicolor
+33 1 41 86 55 95
investor.relations@technicolor.com

Technicolor
+33 1 41 86 53 93
technicolorpressoffice@technicolor.com
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