International Summer School

in Sport Management rst edition

Calcio Catania and University of Catania, in view of the 2018

FIFA World Cup, that will be held in Russia in 2018, are pleased
to organize starting from 2015 a permanent International
Summer School in Sport Management, aimed at increasing
managerial knoledge in sport topics, especially focusing on
soccer.
In Europe, sports industry is one of the few areas in constant
growth, with a consequential demand for new professionals
able to combine the passion for sports with technical and
managerial knowledge, useful for the development of existing
businesses and of those exploiting new market potential.
In particular, the 2018 FIFA World Cup is a great opportunity for
Russia, not only in economic terms but also as a cultural
challenge: improving the skills of young people on issues that
in only three years will become extremely interesting and will
provide important employment opportunities in soccer
business is a chance not to be missed.
For this reason, Calcio Catania and University of Catania have
decided to dedicate the International Summer School in Sport
Management exclusively to Russian students coming from
selected Russian universities, member partners of the project
on an Agreement basis.
The primary objective is to provide basic theoretical knowledge
and practical skills leading to all the students that have an
interest in pursuing a management career in the sports
industry, stimulating their curiosity and outlining the possible
job opportunities at international level.

Who can apply?

Prof. Giacomo Pignataro

Rector
of the University of Catania

Antonino Pulvirenti

President
of Calcio Catania S.p.A.

Prof. Giuseppe Davide Caruso

Scientic Coordinator

of the International Summer School

in Sport Management

The International Summer School in Sport Management is open

to all the students registered at one of the partner Russian
University (sending University), after a selection that will be
carried out by the sending University itself.
The School is open to a maximum of 40 students, equally
distributed between the partner universities. The Course
will be activated with a minimum of 10 students.
Should one partner University not to reach the
number of applications reserved to it, the
remaining availability - up to the maximum
number of 40 - will be equally redistributed
among the other universities.

Course location and facilities

The International Summer School in Sport

Management will take place in Italy, at Torre del Grifo
Village, a luxurious, recently open (2011), innovative
sports complex owned by Calcio Catania, located near
the city of Catania, in Sicily, in suitably equipped
classrooms.

All the participants to the Summer School will be

hosted in the complex hotel, in luxury double rooms,
on a full board treatment basis. This service will be
provided at no additional cost to the participation fee.
On weekends (Saturday and Sunday), when lessons
take no place, in order to allow participants to enjoy

some leisure time and to promote their experience of

one of the most beautiful places in Sicily, they will be
hosted in nearby Taormina (45 km. far from Catania),
at the 5 Star Luxury Grand Hotel Atlantis Bay or at the
5 Star Mazzar Sea Palace, also in this case on a
double-room basis.

Course structure

The Summer School will run for four weeks, for a total
of 160 lesson hours (8 hours per day, Monday to
Friday).
The lessons consist of a mix of theoretical knowledge
(provided by academics) and practical applications
(developed by CEOs, CFOs, directors, ocers,
consultants and experts in the sports sector).
The participants will be actively involved in all daily
activities typical of a professional soccer team (attending to press conferences, analyzing the daily trainings,
visiting the stadium, attending special "behind the
scenes" of the organization of a football match, etc.),
considered that the sports complex where they will be
hosted (Torre del Grifo Village) is also headquarters of
Calcio Catania, and it is therefore the nevralgic point
where all the daily activities take place.
During these activities, the students will be followed
directly by the managers of the functional areas of the
team, in order to identify and develop the skills of each
individual student.
The ocial language of the School is English.

Teaching modules (shortlist)

The lessons are divided into teaching modules, each

one representing a specic knowledge that a modern
sports manager should have.
Teching modules will be as follows:
1. Subjects and sports institutions at international level
2. Sports Marketing
3. Strategic planning, organization and nance
4. Financial and managerial accounting
5. Sports statistic and data analysis
6. Sports medicine

Qualication obtained

At the end of the course, University of Catania will grant

a Certicate of participation at the International
Summer School in Sport Management.

The organizers: Calcio Catania

Calcio Catania is an Italian professional football club

founded in 1946, whose rst team currently playing in
Serie B (Italian second division), after competing in
Serie A (Italian rst division) for eight consecutive years,
from 2006 to 2014.
In addition to the rst team, the company owns other
11 youth football teams, all engaged in their respective
national championships.
The owner of Calcio Catania is the Italian entrepreneur
Antonino Pulvirenti and the current CEO is the

Argentinian football manager Pablo Cosentino.

The company is based at Torre del Grifo Village,
where the International Summer School will take place.

The organizers: University of Catania

The University of Catania, founded in 1434, is the oldest

university in Sicily, one of the oldest in Italy and the
29th oldest in the world.
It is one of the major Italian universities for number of
students. An important part of the University is the
Scuola Superiore di Catania, which provides
high-educational training programme and is part of the
Rete nazionale delle scuole di eccellenza, the Italian
Network of schools of excellence.
The main scientic center of the University of Catania
is the Cittadella Universitaria, which is located north
of the city and is home to some of the University
Departments.
The training consists of 42 undergraduate programs, 50
master's degree courses and 7 degree courses. For
postgraduate training are available many Master
programs and 48 PhD courses.
The University is structured into 22 departments,
including the Department of Economics and Business,
which supervises and has the scientic coordination
of the International Summer School in Sport
Management.

The joint training experience in sports: the MMS

Together, University of Catania and Calcio Catania, have
organized and managed three editions of a Master's
degree in Sport Management (in short, Master in
Managament Sportivo - MMS), starting from the Academic year 2011/2012.
Also MMS, as it will be for the Summer School, was
hosted at Torre del Grifo Village.
The organizational experience gained with MMS will be
of great help to the International Summer School, as we
created and developed dense networks of relationships
with all the main sports institutions and with the most
important Italian football clubs. This network will allow
us to guarantee to oer the highest level of teaching and
expertise to the Summer School participants.
For this reason, we briey summarize the main
milestones of MMS, which can be replicated during the
Summer School.
The Master MMS was organized with the support of:
CONI - the CIO Italian member
FIGC - the Italian Football Federation
Lega Calcio Serie A the Italian First Division Football League
Lega Calcio Serie B the Italian Second Division Football League
AIC - the Italian Football Players Union

FIDAL - the Italian Athletics Federation

FIR - the Italian Rugby Federation
FIS - the Italian Fencing Federation
FIT - the Italian Tennis Federation
FIP - the Italian Basketball Federation
FIN - the Italian Swimming Federation
FIH - the Italian Hockey Federation
F.C. Internazionale (Italian First Division Football Team)
A.C. Milan (Italian First Division Football Team)
S.S. Lazio (Italian First Division Football Team)
Torino F.C. (Italian First Division Football Team)
Bologna F.C. 1909 (Italian First Division Football Team)
Cagliari Calcio (Italian First Division Football Team)
Parma F.C. (Italian First Division Football Team)
U.C. Sampdoria (Italian First Division Football Team)
Infront Italy S.r.l. (Advisor of Lega Calcio Serie A for
selling of television and multimedia rights of all the main
national football tournements - Serie A, Serie B, Coppa
Italia and Supercoppa Italiana - marketing and
sponsoring for A.C. Milan, S.S. Lazio, U.S. Citt di
Palermo, Cagliari Calcio and Genoa Cfc, management of
television rights and advertising of Alpin Skiing World
Cup and Nordic Combined World Cup, Snowboard and
Freestyle, CEV partner for oering and selling media
rights of European Volleyball Championship, promoter

for Italy of Basketball NBA Europe Live)

Master Group Sport (Italian leading company in Sport
Marketing, organizer of several main Italian sport events,
such Supercoppa Italiana (Soccer), Coppa Italia nals,
Serie A closing ceremony, , Serie B closing ceremony, All
Star Game, Final Eight, Italian Basketball Championship
closing ceremony, All Star Volley, Final Four A1,
Supercoppa (Volleyball), 32^ Americas Cup (Sailing), Six
Nations Rugby Championship, Supercoppa Italiana
(Rugby))
SKY Italia S.r.l. (TV platform part of SKY plc UK Group)
Villa Stuart Sport Clinic (FIFA Medical Centre of
Excellence, located in Rome)
G-Sport Marketing & Sponsoring (marketing and
sponsoring for Italian Rugby Federation and for 9 Italian
professional football teams)
This strong linking with the sport industry has driven
to the participation, in MMS training activities, of
distinguished representatives of the major Italian
institutional bodies and of the main football clubs.
Some of the main lecturer and key speaker in MMS
were, among others: Giancarlo Abete (President of FIGC
- Italian Football Federation), Maurizio Beretta
(President of Lega Calcio Serie A - Italian First Division
Football League), Tommaso Frosini (Judge of TNAS Coni
the Italian Sports Law Court), Umberto Lago (Member
of FIFA CFC panel), Antonino Pulvirenti (President of
Calcio Catania S.p.A.), Ernesto Paolillo (CEO
Internazionale FC), Leandro Cantamessa (Lawyer AC

Milan S.p.A.), Marco Canigiani (marketing, sponsoring

and events coordinator SS Lazio), Amedeo Bardelli
(President Lottomatica S.p.A.), Giovanni Carnevali (CEO
Master Group Sport), Michele Colucci (Member of FIFA
Dispute Resolution Chamber and of European Handball
Court of Sport, President of Sports Law and Policy
Centre, Coeditor of the journal Rivista di Diritto ed
Economia dello Sport), Paolo Bedin (Director Lega
Calcio Serie B - Italian Second Division Football League),
Carlo Mornati (Vice-general Secretary e Resposible of
Ucio Preparazione Olimpica CONI), Vincenzo Parrinello
(Vice-president FIDAL Italian Athletics Federation),
Giovanni Panebianco (Coordinator of the Sport Oce of
the Presidenza del Consiglio dei Ministri), Raul Caruso
(Coeditor of the journal Rivista di Diritto ed Economia
dello Sport), Vincenzo Montella (ACF Fiorentina football
coach), Andrea Zorzi (former volleyball Italian Team
player), Giusi Malato (former Waterpolo Italian female
Team player).
MMS was the only Italian Masters degree on issues
related to the sport that has been able to claim the
support of a professional Italian Serie A football club.
This has allowed MMS to rely on relational capital of
Calcio Catania, with consequent important professional
opportunities for all the students.
MMS students have been stageur in all the supporting
institutions.
This so-close connection with a sport excellence entity
also allowed the students to attend activities usually not

accessible to the participants to a Masters degree. In the

rst edition, for example, before the midweek night match
Catania-Roma, the students attended a full
immersion
behind the scenes of the organization of this football
event. They were driven by the sta at the stadium two
hours before the match and they had the chance to observe all the organizational mechanism underlying the
event, in every facet (security issues, marketing, press
conferences, etc.). They were also
driven on a guided
tour inside the stadium, up to even the playing eld,
where they were shown how to
prepare the posters,
and they had access in the mix zone usually open only
to the press for the aftermatch interviews.
In the second edition, instead, two special projects were
implemented:
a two-days tour at the headquarters of Associazione Italiana Calciatori (the Italian Football Players Union), in Vicenza, where the Directors detailed to the students all the
activities and services oered by the association, esplaining its mission, vision and identity evolution;
a week tour at the Centro Sportivo Polifunzionale of
Guardia di Finanza in Castelporziano (Roma), the Italian
most important military sports center, where the
students attended lessons from authority and sports experts at the highest level, such as the 2012 Olympic triple
jump bronze medal Fabio Donato, the sport
journalist
Valerio Piccioni, the sport events director Roberto Gambuti. They also visited the Italian
headquarters of
one of the main Italian sports journal (Corriere dello

Sport) and all the sport structures of Rome (from Foro

Italico to Stadio Olimpico). They also had the chance as guests of the Italian Athletic Federation - to attend
the 2013 live event Golden Gala Pietro Mennea, part of
the IAAF Diamond League 2013 circuit.
One of the strength of MMS was the opportunity to take

the course inside Torre del Grifo Village. This allowed the
participants to meet in person many famous Italian sport
VIPs. Among the others, they met:
Marcello Lippi (former Italian Football National Team
coach, 2006 FIFA World Champion in Germany);
Cesare Prandelli (former Italian Football National Team coach)

Mara Santangelo (former Italian Tennis female player)

Living 24/7 in Torre del Grifo has allowed the participants to experience on their own, in a full comprehensive way, the daily life of a football club. The classroom,
the hotel and the restaurant are in fact within Torre del
Grifo, home of managers, players and sta of eleven

teams (rst team and youth teams) of Calcio Catania.

The places: Catania
Catania is the tenth Italian city, the second largest in
Sicily (after Palermo) by population.
It was founded in 729 BC and under the Aragonese

dynasty was the capital of the Kingdom of the Due

Sicilie.
Catania is one of the few cities in Italy to oer such
dierent landscapes concentrated in a single site. Located on the east coast, at the foot of Mount Etna (the
highest active volcano in Europe), Catania is bathed by
the Ionian Sea. This provides a unique view of snow-capped mountains and sunny seaside resorts.
The climate is Mediterranean and temperate. Daytime
temperatures during the winter season (which is often
short) are generally quite mild: the absolute minimum
temperature never reached was 7 Celtius degrees below
zero (reached in February 1962). The (long) summer
season is very hot, although rarely with high humidity.
The places: Torre del Grifo Village
Torre del Grifo Village, headquarters of Calcio Catania
and homesite of the International Summer School in
Sport Management, is located in Mascalucia, a nice
small village on the slopes of Mount Etna, a few
kilometers from Catania.
It is a very recent, highly advanced technological
sporting center, built in 2011 on an area of 150,000 sqm
and consists of four regular soccer elds (two natural
grass and two synthetic grass) used for the training of
Calcio Catania teams (as well rst team and youth
teams), two small soccer elds (for 5 and 8 players), two
indoor pools, four gyms for indoor activities, a 150-beds
luxury hotel, a restaurant, a canteen and dierent study

rooms. There are also medical, massage rooms and

all the medical equipment necessary for the
teams.The hotel usually hosts athletes, technical
sta and
medical equipe of the rst team and
of the youth teams in the days before the matches,
but is also suitable for training events, such as the
International Summer School.
The complex also hosts a multifunctional sport
Center, open to the public, which includes: a merchandise
selling point, a bar, a restaurant, a
gym, a luxury spa, a salon hair stylist and an olympic swimming pool. Currently, there are about
3000 members enrolled in the Center activities.
The complex has a parking lot with about 400 parking spaces. Torre del Grifo Village is unanimously
considered one of the most modern sports facilities in Europe, both for its architecture and for the
technologies.
The places: Grand Hotel Atlantis Bay
and Mazzar Sea Palace
The structures where the students will be hosted
during the weekend are one ve-stars luxury hotels
(Grand Hotel Atlantis Bay) and one ve-stars hotel
(Mazzaro Sea Palace), both located in Taormina, in
one of the most beautiful bays of the Mediterranean, the Bay of the Sirens, just by the sea

fabio de luca adv.