MARY MARTIN

718 DIAMOND LEAF LANE - HOUSTON, TEXAS 77079

561.395.2951
MARTIN880@BELLSOUTH.NET

QUALIFICATIONS PROFILE
Accomplished and seasoned professional with 20 years of experience in business development
prevention and security solutions, combined with unyielding expertise in training, public s
partner negotiations, contract analysis, sales and team building.
Demonstrates excellent analytical, organizational, team building and planning skills comple
focus on high quality standards and long-term profit improvement.
AREAS OF EXPERTISE:
Business Development and Marketing ~ Customer Excellence ~ Merchandising and Training ~ Pro
Speaking~ Retail Operations ~ Loss Prevention Methodology ~ Supply Chain Management ~ Techn
CAREER HIGHLIGHTS
- Transferred EAS equipment knowledge to CCTV and Commercial Security Solutions to in
Remote Monitoring.
- Oversaw key strategic initiative in order to secure long-term customer relationship
retail market share.
- Efficiently motivated and encouraged synergies among global peers by utilizing reso
redevelopment stages.
- Increased Source Tagging Label program 25% annually by developing global cross-bord
PROFESSIONAL EXPERIENCE
GENERAL ELECTRIC SECURITY -BOCA RATON, FL
RETAIL VERTICAL BUSINESS OWNER
2008
Expanded and approved GE Security products into retail vertical division. Served as marketi
store product offering and core commercial security to be presented to strategic partners.
- Implemented Voice of Customer between GE integrators, GE senior executives and lead
needs.
- Successfully drove GE name and product offerings into retail sector by dealing and
and associations.
- Designed and conducted dealer partner product training to introduce GE products int
- Generated and executed the first GE security retail brochure.
TYCO INTERNATIONAL | TYCO FIRE AND SECURITY -BOCA RATON, FL
MANAGER -GLOBAL BUSINESS DEVELOPMENT, SOURCE TAGGING
2003-2008
Facilitated regional Source Tagging Council conferences throughout 10 countries to support
assessing and introducing go-to-market plan and growth strategies for emerging retail marke
Europe, parts of Asia and Latin America.
- Streamlined country centric operational and sales objectives in order to meet globa
executing best practices and leveraging goals with the corporation's strategic initiatives.
- Maximized sales by 40% for Latin America and increased sales by 35% within Europe t
operating and incentive metrics implementation for source tagging.
- Planned and designed global training network, as well as pioneered third party valu
competitive advantage.
- Generated five global VARs with international representation, selling more than 350
support source tagging retailers and manufacturers.
EAS GLOBAL OPERATIONS -TYCO FIRE AND SECURITY - BOCA RATON, FL
BUSINESS DEVELOPMENT MANAGER
2001-2003
Promoted to provide guidance for EAS, (Electronic Article Surveillance) product line transi
business model during Tyco acquisition. Developed and implemented communication and selling
seamless transition of service for company customers. Recognized regional performance outlo
matrix approach to validate results.
- Successfully exceeded global EAS revenue goals by 35% during the first transition y
the second year
SENSORMATIC ELECTRONICS CORP. - HOUSTON, TX | ATLANTA, GA | BOCA RATON, FL
PRODUCT MARKETING MANAGER, EAS
2000-2001
Carried out contract execution between leading scanner companies, NCR, Metler Toledo and Sy
partnership of Sensormatic deactivation technology into retail scanner units. Conferred con
deactivation into "self checkout" concept with NCR, Symbol and Optimal Robotics. Worked clo
meet customer specifications.
- Productively designed and implemented internal marketing and sales tools designed f
commonly in use today.

TRADE DEVELOPMENT PROGRAM MANAGER -SOURCE TAGGING

1997-2000
Analyzed retail and manufacturing operations to effectively communicate positive impact to
- Drafted corporate executive, store and vendor training manuals and video under Trai
successfully generated millions of dollars in increased sales by minimizing labor dollars a
efficiencies to the world's largest international DIY retailer.
- Shared and implemented best practices to all leading DIY retail companies. Successf
that substantially gained critical mass within the DIY industry throughout United States, L
the Acousto Magnetic EAS Sensormatic brand technology.
- Conceptualized, designed, developed and introduced the first major source tagging p
Home Depot.
REGIONAL CUSTOMER SUPPORT TRAINING MANAGER -ATLANTA, GA
1997-2000
Directed the operation of eight EAS and CCTV trainers for the Southeast Region while mainta
- Rendered high level of excellence with the group, which was recognized with three c
the Presidents Club.
TERRITORY SALES REPRESENTATIVE -HOUSTON, TX
1992-1994
Worked as the First woman in sales in company's history; handled Texas and Louisiana territ
for the company.
- Successfully achieved 240% of plan within first six months of tenure.
SENIOR CUSTOMER SALES SUPPORT -HOUSTON, TX
1984-1992
Recruited from Xerox to lead the national training program for growing security product Man
customer training for EAS and CCTV from New York to Texas for leading retailers, Bloomingda
others, while creating processes, measurement metrics and training materials.
- Generated niche market opportunities for the company through consumer analysis, mar
throughput.
- Expanded national staff by 40 professionals that are extensively regarded as the be
EDUCATION
PROGRAM IN BUSINESS LAW |ECONOMICS, BROWARD COMMUNITY COLLEGE -FORT LAUDERDALE, FL
ADULT BUSINESS PROGRAM, KATHERINE GIBBS COLLEGE -FARMINGTON, CT
2-YEAR COURSEWORK IN PSYCHOLOGY AND ECONOMICS, UNIVERSITY OF CONNECTICUT -NEW HAVEN, CT
PROFESSIONAL TRAININGS
Tyco Executive Business Education -FL: 2007
Ethics, Sarbanes-Oxley, Leadership, Managing by Objective
Learning International, FL
Focused Interviewing | Interpersonal Managing Skills
Dale Carnegie -TX
How to Sell, Learning International -CT
Xerox Selling Strategies
AWARDS AND HONORS
Stock Option Awards, Tyco: 2002, 2003, 2004, 2005, 2006
Stock Option Awards, Sensormatic: 1994-2001
Presidential Pioneer Award, Sensormatic: 2001
Qualified for 13, 100% Clubs
Coaches Award, Customer Support, Sensormatic: 1985
ACTIVITIES - COMMUNITY
Volunteer, Boca Helping Hands
Support local community in job assistance mentoring and provided meals to the hungry and ho