Evaluation Question Two

How effective is the combination of your main product and ancillary texts?
How/ why do y three products SYNERFGISE and what is the effect/significance of
this synergy?
POSTER
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From looking at the poster what do we learn/ understand about

the style of/genre of/audience for of the film?
From looking at my poster we learn the style, genre and audience of my
film Out. The genre of my poster and film is Social Realism with features
of thriller; this is presented through my poster as well as my film.

How effectively does the poster reflect/ represent the themes and
issue of the film?
The effectiveness of my poster reflecting and representing the themes and
issues of my film were noted through audience feedback. After carrying
out a questionnaire for my target audience one of the questions I asked
was if they could recognise any themes and issues from poster - these
were some of the responses Isolation parental neglect abuse secrecy
discovery neglect trespassing someone leaving or girl leaving.
Parental neglect, abuse and isolation were the themes and issues I wanted
to represent in my film therefor my poster is effective in representing
these themes and issues.
How far and how effectively does the poster reflect the style of
the film?
The poster reflects the grittiness of the film and the dark themes it carries
also it reflects the style of the film effectively by the use of grainy
airbrush paint around the title and parts of the main image. Also the use of
black and white shows that this film is going to have a dark and thriller
aesthetics to it, so it may include a dark setting and horrific story line.
How does my poster inform my audience about my film?
My poster informs my film through the use of imagery my images can be
taken literally as my main image is of a girl walking in through a door it
suggests that she is either walking into a problem or out of one, which in
my film the teenager walks into a problem where she is about to be kicked
out. The second image on my poster is of a whiskey bottle which could be
puzzling to my audience as to what it has to do with a girl in the previous
image but it also makes a connection between the two images,
suggesting and foreshadowing that these two images are linked in the
film.
How effectively does my poster promote my short film?
My poster effectively promotes my short film as it clearly tells the
audience what type of film it is, social realism/ thriller, from its design and
layout. It is also eye catching as it does not look very similar to
mainstream posters which feature mainly who is starring in the film.
Whereas mine does not show who is starring in the film through image but
rather focuses on what the story is about. Lastly through the many laurel

leave awards and quotes about my film on my poster effectively promote

my short film, showing that my film is appreciated enough to win awards
and gain reviews on it.
What preconceptions does the poster develop in the mind of the
viewer about the film?
The preconceptions that my audience may develop from my film poster is
that it lacks realism in the way the images have a gritty effect and are
presented in only black and white but it can also suggest that there is
meaning to the black and white, that either life/everything is black and
white or that there is a decision to be made which should clearly the right
thing should be decided. There is also a dark undertone presented in my
poster form the darkness of the face of the character and in general the
darkness of the poster.

SHORT FILM
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What key thematic elements are common to both the main and
ancillary tasks? How are these explored/ represented differently
in each?
The key thematic elements which are common in both the main and
ancillary tasks are that they all hold the conventions of social realism,
representing the genre social realism. My film uses untrained actors and
explores relatable themes and issues, but also uses dark lighting. My
poster is very dark and has one main figure as the image which is
associated with thriller posters but also by having a whiskey bottle in the
poster it also relates it to social realism posters. My review uses
professional comparisons pinpointing specific themes and issues.
Do the review and poster convey/ communicate the same
message/ meaning as the film or do they mediate/ narrative/
characterisation elements?
My review, poster and film communicate the same messages and
meanings, which are neglect, abuse, alcoholism and violence. However my
poster does particularly communicate the violence in my film well,
whereas the review and film do. My film and review present
characterisation element effectively however in my poster it is unclear of
the traits the figure holds as it could be her that has a problem with
alcohol which in my film it is made clear it is not her.
How do my ancillary tasks impact on my main product?
My poster impacts my film by communicating the themes and issues of my
film through imagery and allows my audience to preconceive their own
ideas of what it is about also it engages and makes my audience
interested in my film.
My review impacts my film by making comparisons to other professional
films similar to mine giving information of the themes and issues and
lastly it gives a quick synopsis of what my film is about.
Are my ancillary tasks a clear reflection of my main product?
My poster uses still shots of my main protagonist and significant props
used in my short film, they represent the story of film from the whiskey

bottle being the deal breaker and the protagonist walking in the door,
standing her ground. This then foreshadows and reflects what happens in
my product. My review discusses my film genre, its themes and issues
and also gives a short synopsis of my film; this clearly reflects my main
product.
How do the review and poster reference another to promote/
deepen our understanding/ introduce extra layers of meaning into
the film?
My poster and review reference another to promote and deepen our
understanding through various features, The poster references to the film
by the gritty effect and black background, allowing my audience to sense
that my film is dark and gritty, the void of the face on the girl promotes
themes such as identity and neglect which are two main themes in my
film. Which my review reinforces the idea that it is a dark film by
comparing it to previous work, also my review features an image which is
similar to the images present on my poster. Both my poster and review
promote each other as my poster promotes visually themes and issues my
review comments and explains what the imagery represents and how it
fits into my film.
What stylistic elements are common to both the main and
ancillary tasks?
The stylistic elements that is common to both the main and ancillary tasks
is the darkness/ dark background of the poster and the dark lighting in the
film creating a disturbing atmosphere for the characters. My poster is
artistic and not generated like a main stream poster, however it does hold
features of thriller film posters, and my reviews layout and design is
inspired by the sight & sound review pages which generally hold films from
the genre social realism therefor my poster and film all follow the same
stylistic conventions of social realism and the thriller genre, which both
these genres are both found in my film; presenting the same stylistic tone
throughout all three tasks.
What narrative elements are to both the main and ancillary tasks?
The narrative elements that can be found in the main and ancillary tasks is
that my poster and main show the main protagonist Lane walking through
the door into darkness the whiskey bottle is also shown on the poster
which is a crucial prop in the film as it is used as the turning point. My
review explains the narrative in the synopsis and critique and further
explains the reason for the bottle which the poster does not do.

REVIEW
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How does my review inform my audience about my film?

My review informs my audience about my film through the short synopsis
of my film present on the page. The audience is also informed through
comments and analysis of features used including insight to the style and
part of the story of my film. There are also professional comparisons to
other shorts which allow the audience to understand who and what this
film is mainly targeted at.

How does the way that the review attracts an audience to my film
differ from the way that my poster does? (Different functions and
purposes).
The different way my review attracts my audience is through the criticism
and professional comparisons to other short films, attracting those who
have a deeper media knowledge and are interested in review magazines,
like sight and sound
Is my review in any way biased and what might the impact of this
be?
My review is biased as there are more compliments than negatives,
especially when comparing to professional productions as it is very difficult
to criticise my own work and not be biased. Therefor this would impact my
film by representing it positively rather than negatively.
From reading the review what do we learn/ understand about the
genre of/ audience for/ directors rationale behind the film?
From reading my review we learn that the genre of my film is social
realism with features of thriller, we know this from the comparisons of
professional social realism films and the reference to my previous work.
We learn also that the audience is for this film is for those that have indepth media knowledge, but also can appease to those who do not. The
reader understands mine/the directors rationale is that this film is not just
purely entertainment but also holds a deeper message, hoping to inform
those of the issues that are going on my film that they are going on in
reality.
How effectively does my film review break down the themes and
issues that are the chief concern of my film?
My film review breaks down the themes and issues that are chief concern
to my film by mentioning the themes and issues (abuse, neglect and
isolation) and then repeats the themes and issues when comparing to
other short films and my previous production.