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Introduction
Social psychology is the investigation of people in a social setting. As per analyst Gordon Allport (1985), the
interests of psychology are fixated on noting why individuals think, feel, and act the way that they do as formed
by the real, inferred, or imaged vicinity of others. Joining these meanings of dress and social brain research
alongside the extent of subjects tended to in social brain research, the social brain science of dress is
concerned with noting inquiries regarding how a singular's dress-related convictions, state of mind, sentiments,
and practices are formed by the impact of others (Allport, 1985). The dressing of people is impacted by their
way of thinking and it impacts their way of thinking. There has been a lot of research on how the selfperception, the peer thinking and compliance affects the dressing. However, there has been minimal research
on the opposite context. How people dress themselves, would also lead to their development of a perception
about others. The importance of this topic may be highlighted by the fact that this perception effects the attitude
formation and the behavior of the people to other peers in the organization. It is assumed that similar dressing
sense would lead to people forming positive perceptions about others. This study will also assess the
perception of people if the dressing is dissimilar. This topic will help in understanding the peoples perceptions
about others in the organizational context. It also will help in understanding the effects of these perception on
organizational politics and team cohesiveness.
Literature Review
This literature review aims at developing a concrete base to the thesis report. We
have a tendency to pay attention on data that we see to meet our needs or
interests somehow. This sort of selected attention can help us address instrumental
issues and accomplish things. When we don't think certain messages address our
issues, boosts that would ordinarily stand out enough to be noticed may be totally
lost. It may be that those people who dress differently get our attention (Books,
2014).
rating and scholastic ability was rated lower when wearing the cutoff jeans and a tshirt students than when wearing a suit (Behling, 1991).
Scientists and professionals need to pay consideration on pedagogical specialists'
visual appearance. The noticeable attributes of an agent, in connection to the
substance territory under thought, seem to impact learner observations and
learning. The agent is the role model in the dressing and perception process.
Subsequently, it is insufficient to just append a human picture to an exercise or a
wise mentoring framework. Agent designers need to look at the collection of nonverbal messages transferred by a specialists' appearance and inquiry those
messages concerning importance, generalizations, and stereotypes (Veletsianos,
2010).
Bibliography
Allport, G. (1985). The Historical Background of Social Psychology. The Handbook of
Social Psychology , 1-46.
Behling, D. &. (1991). Influence of Dress on Perception of Intelligence and
Expectations of Scholastic Achievement. Clothing and Textiles Research
Journal, 1-7.
Books. (2014). Communication and Perception. Retrieved from
http://2012books.lardbucket.org/books/a-primer-on-communicationstudies/s02-communication-and-perception.html
Gillen, M., & Lefkowitz, E. (2009). Emerging adults perceptions of messages about
physical appearance. Body Image, 178-185.
Markey, C. (2004). Culture and the development of eating disorders: A tripartite
model. Eating Disorders, 139156.
Veletsianos, G. (2010). Contextually relevant pedagogical agents: Visual
appearance, stereotypes, and first impressions and their impact on learning.
Computers & Education, 576585.