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500-068
Coke Tests Vending Unit That Can Hike Prices in Hot Weather
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Source: Copyright 1999 by the New York Times Co. Reprinted by permission.
500-068
Exhibit 2%T;%T'60)"*%,F-%+UUU-%65"%/0'<E/0><%/0(1<;2%1096":%65"%@0>>0?3;4%1*"99%*">"<9"%0;%369
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ATLANTA, October 28, 1999 - Contrary to some erroneous press reports, The
Coca-Cola Company is not introducing vending machines that raise the price of soft
drinks in hot weather.
We are exploring innovative technology and communication systems that can
actually improve product availability, promotional activity, and even offer consumers an
interactive experience when they purchase a soft drink from a vending machine.
Our commitment for 113 years has been to putting our products within an
arm's reach of desire. Offering the products that people want at affordable prices is
precisely why Coca-Cola is the favorite soft drink of people in nearly 200 countries
around the world.
The new technologies we're exploring will only enhance our ability to deliver on
that promise.
500-068
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500-068
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500-068