A2 PRODUCTION CHECKLIST

Blogs should be constructed as word press and added to regularly work

down the list to make sure you have included enough.
TASK
All pre-production and research to be completed
by Friday 7th November 2014
Goodwins theory analytical piece about the
different types of music video etc Laura
Mulveys analysis of music how this could apply
to your work different categories of video, key
codes and conventions etc
Two written analyses of contrasting music videos
of your choice.

Digipak analysis analyse (screen grab) two CD

covers; include theories, examination of codes
and conventions as appropriate.

Digipak analysis analyse (screen grab) two

music posters; include theories, examination of
codes and conventions as appropriate.

WHERE
TO BLOG
Research
ON
BLOG

TICK WHEN
COMPLETED
Presentation

Research
ON
BLOG

Research
ON
BLOG

Research
ON
BLOG

One comparative essay (can be spoken or

written) analysing a further two or more videos
of your choice focusing on technical aspects of
their production.

Research one major record label and one

minor/independent record label focussing on past
successful promotional campaigns and the
differences between the two companies.
Description of the potential target audience for
your campaign in depth of detail using correct
terminology age, gender, occupation, social
grouping, other media interests etc. Use

Research
ON
BLOG

Research
ON
BLOG

Research
ON
BLOG

Pitbull
Timber
Katy Perry
Thinking of
You
Marshall
Mathers
Kendrick
Lamar
m.a.a.d city
Guns and
roses
appetite for
destruction
Rihanna Loud
Written
Eminem
headlights
and John
legend all
of me
Sony
versus
Mute

Potential
Target
audience

audience theories eg Users and Gratifications

theory.
Construction, execution and analysis of audience
research questionnaire to establish
need/want/interest in your product. This should
interview at least 20 people.

Research
ON
BLOG

Song selection for production finalised; record

company contacted and (hopefully) permission
given to make video from the copyright owner.
Emails saved as proof.

PreProductio
n
ON
BLOG
PreProductio
n
ON
BLOG

Ideas about representation you wish to include in

your video this is often an exam question so it
is worth preparing it carefully. A short written
piece or a voiceover commentary will be plenty.
Consider your target audience and what will
appeal to them.
Full page of song lyrics with planning annotations
to help you come up with ideas.

Full proposal when you are happy with your

ideas.

Create an animatic from your storyboard to fit in

(rough) time to your music demonstrating
transitions between shots etc.
ALL FILMING TO BE COMPLETED BY FRIDAY 13TH
DECEMBER
Equipment list for filming (can be pictures).

Emailed permission to film (if on private

property)
List of cast and crew.

Shooting schedule.

Questionnai
re filled in
and short
analysis of
what it
shows me,
next to
each
question
Kwabs Walk

PreProductio
n
ON
BLOG
PreProductio
n

Kwabs Walk
Lyrics and ideas

PreProductio
n

ON BLOG

PreProductio
n
PreProductio
n
PreProductio
n
PreProductio

ON BLOG

ON BLOG

ON BLOG

ON BLOG

ON BLOG

Locations list.

Production log day to day details of creative

decisions made, how filming has gone,
reflecting on work so far etc. This can be
carried through into the editing process as
well.
ALL EDITING AND POST-PRODUCTION TO BE
COMPLETED BY 13TH FEB
Final music video embedded into blog

Final digipak designs embedded into blog

include both CD pack and poster they should
complement your video and each other to create
an overall brand
Directors commentary version of your video

Filmed focus group video discussing your final

video and providing feedback
Answer the four evaluation questions using a
variety of multimedia PowerPoint, Prezi,
pictures, video clips, voice-overs, written work,
screen grabs - etc

n
PreProductio
n
Ongoing
througho
ut
process

ON BLOG

ON BLOG

Post
productio
n
Post
productio
n

ON BLOG

Post
productio
n
Post
productio
n
Post
productio
n

ON BLOG

CD _ PACK ON
BLOG

ON BLOG

ON BLOG

Look carefully at the deadlines what needs doing when. You CANNOT just hang
on to the cameras when you need them Years 11 and 12 need them too!
BLOG as often as possible recording the production PROCESS e.g. Today I reedited the opening shots as I was not happy with the look created etc.