www.ipface.

org

IP Facilitation Center ( IPFACE)

750, NCL Innovation Park
Dr. Homi Bhabha Road, Pune 411008
Email: ipassociate@ipface.org
Phone: +91-20-6401-1024

www.venturecenter.co.in

OneDayIntensiveIntroductoryWorkshop on

SoftwareLicensingandPricing
OrganizedbyIPFACE&VentureCenter

Learn

Organizedby
Forwhom
When
Where

Contact

Cost

Registration

Softwareasintellectualproperty(copyright,patents),ownershiprightsandtransfermodels
(sale,licensing,codevelopmentandotherrights)
Typesoflicenses,termsandconditions(proprietary,opensource,cloud)
Warranty,guaranteeandlimitingtheliability
Softwaredeliverymodes
Pricingmodelsandstrategies
IPFACE,NCLInnovationPark
VentureCenter
Buddingandnewentrepreneurs,businesspeopleinIT
MicroSmallMediumEnterprises(MSME)inIT
Studentswithaninterestedinknowingaboutsoftwarelicensing
09301730hrs
Saturday,18May2013
Eclassroom,VentureCenter,100NCLInnovationPark,
Dr.HomiBhabha(Pashan)Road,Pune411008
LipikaBiswas
VentureCenter,100,NCLInnovationPark,
Dr.HomiBhabhaRoad,Pune411008;
Phone:+912064011023|25865877
Email:eventsdesk@venturecenter.co.in
Fees:
Mediumandlargecompanies/others:
Rs4000
Microandsmallenterprises/individuals:
Rs2000
Nonprofitorganizations/academicorganizations:
Rs1500
StudentswithvalidIDcard:
Rs900

Discounts*:
20%discount
Earlybird(before): 10th May2013
IPFACEmembersandVCresidentincubateesandAIP 20%discount
members:
20%discountongroup
Groupdiscount(groupsof3):
*Onlyonediscountapplicable
Limitedseats!30only.Firstcomefirstserve
Registerhere:http://www.ipface.org/workshops.php
Registrationcloseson:16thMay2013
Limitedseats!Hurry!!

www.ipface.org

IP Facilitation Center ( IPFACE)

750, NCL Innovation Park
Dr. Homi Bhabha Road, Pune 411008
Email: ipassociate@ipface.org
Phone: +91-20-6401-1024

www.venturecenter.co.in

Introduction
SoftwareLicensingisacomplexprocessandgainsimportancefortheefficientrunningofthebusinessinIT
whereyoucanmakedealsornegotiatecontractsoftheproductorserviceofferedtotheclients.Software
Licensing not only includes use of technology (Windows, open source or cloud) but it also includes the
decision on how to price the software along with the mechanism to distribute of the software. These
aspectsofsoftwarelicensingneedtobeviewedfromtheperspectiveoftheexistingIndianlaws,whichoffer
therightsandprotectionofrightsforthesoftware.

The oneday intensive introductory workshop is aimed at giving valuable insights and tips that you can
immediatelyapply.Youwouldalsobeabletolearntopreparethetermsandconditionsofyoursoftware
productsorservices,whichcantranslatedirectlyintogreaterprotectionandeaseofnegotiationwiththe
prospectiveclients.

OBJECTIVE
Theobjectiveofthisworkshopistolearn:

Softwareasintellectualproperty(copyrights,patents),ownershiprightsandtransfermodels(sale,
licensing,codevelopmentandotherrights)
Typesoflicenses,termsandconditions(proprietary,opensource,cloud)
Warranty,guaranteeandlimitingtheliability
Softwaredeliverymodes
Pricingmodelsandstrategies

WORKSHOPINCLUDES
Workshopincludes:
Presentationhandoutswithexercises
Lunch&tea,coffee
FreereferenceaccesstoVentureCenterLibrary
CertificateofParticipation
Restrictedwebsiteforparticipantsincludingpresentations,usefullinkstoaselectionofdocuments
&videos

www.ipface.org

IP Facilitation Center ( IPFACE)

750, NCL Innovation Park
Dr. Homi Bhabha Road, Pune 411008
Email: ipassociate@ipface.org
Phone: +91-20-6401-1024

www.venturecenter.co.in

WORKSHOPSESSIONS
Timing

Sessiontitle

9.309.45
Registration
9.4510.00 Welcome&introductiontotheworkshop,organizers,
faculty,participants
10.0011.15 Session1:Softwareasintellectualproperty(copyright,
patent),ownershiprights(definingtheownerandthe
rightstoissuecopies,translate,sell,leaseandseveral
otherrights),overviewoftypesoflicenses(proprietary,
opensourceandcloud),examples

11.1511.30 Teabreak
11.3012.30 Session2A:Warrantyandguarantee(softwareasa
good),terms(quality,development,technology
transfer,resourcesharingandothers)

12.301.00 Session2B:Casestudiesoflicenses(fromdifferent
categoriesoflicenses)

1.001.45 Groupphotographandlunchbreak

1.452.30
Session3A:Linkingthetermsmentionedinthelicensing
agreementwiththesoftwaredevelopmentcycle,
Licensingduringmergersandacquisition

2.303.30
Session3B:Pricingmodels(power,value,volume,users
andothers)andstrategies(bundled,longterm,
upgradesandothers)

3.303.45 Teabreak
3.454.30
Session4A:Workshopondevelopinglicensingand
executionstrategyforyourownsoftware;Groupsof5.

4.305.15
Session4B:Paneldiscussiononreallifeexperiencesand
approachesbysoftwareentrepreneurs

5.155.30

Workshopconclusion,feedback,&certificates

Duration
(Minutes)
15

15

Speakers

75

SunilGokhale

60

SunilGokhale

30

SunilGokhale

45

SunilGokhale

60

SunilGokhale

45

SunilGokhale
IPFACEteam

45

Dr.NavinKabra
Mr.AmitParanjape
AwaitingConfirmation
Mr.AtulTulsibaghwala&
Mr.RavindraDeshpande

30

IP Facilitation Center ( IPFACE)

750, NCL Innovation Park
Dr. Homi Bhabha Road, Pune 411008
Email: ipassociate@ipface.org
Phone: +91-20-6401-1024

www.ipface.org

www.venturecenter.co.in

KEYSPEAKER:

Adv.Dr.SunilGokhale

Adv.Dr.SunilGokhalehasadoctorateinPhysicswithadegreeinlaw,
andworksintheareaoftechnologyoflaw,whichincludescompany
andbusinesslaws,intellectualpropertyandbusinessdomainspecific
laws like cyber, medical, environment, energy, telecom and the
others. Sunil has worked in several IT companies having an
understandingofthesoftwarelifecycles.
Dr. Sunil has a rare combination of legal, media, and science
background. He is expert in business law, life sciences, intellectual
property, and cyber laws. For more than 15 yearshe worked in as a
technical writer and contributed to Marathi, English press. Dr. Sunil
also teaches media and communication at leading academic
institutions.

PanelDiscussionSpeakers:

Dr.NavinKabra

Mr.AmitParanjape

Dr Navin Kabra is the cofounder and CTO at bharathealth.com, a

startup focused on creating online software products in the
healthcare industry. Dr Kabra is also the creator of PuneTech.com, a
portal for the tech community in Pune, India. He has experience
working with both large and small companies including Symantec,
Quiq and Teradata. He has experience as a product development,
consumerandenterprisesoftwaredeveloper/architectandmanager.
Dr Kabra has completed his PhD with David DeWitt in Computer
SciencesfromtheUniversityofWisconsinin1999,andholdsaB.Tech.
inComputerSciencesfromIITBombay.Hehasinterestsinanumber
of areas of computer science, including: highly scalable systems;
distributed and faulttolerant software systems; text search,
information retrieval, and analysis of unstructured information. His
latestistheunderstandingofwhatdrivesonlinecommunities.

Mr.AmitParanjapeisoneofthedrivingforcesbehindPuneTech.He
has been in the supply chain management area for over 12 years,
most of it with i2 Technologies in Dallas, USA. He has extensive
leadership experience across Product Management/Marketing,
Strategy, Business Development, Solutions Development, Consulting
and Outsourcing. He now lives in Pune and is an independent
consultant providing consulting and advisory services for early stage
softwareventures.
Hisinterestinotherfieldsincludeextremelywiderangingtopicssuch
as Financial Markets & Economics, History, General Trivia, City of
Pune,Hotels&Restaurants,Technology,HealthCareandCricket.

www.ipface.org

IP Facilitation Center ( IPFACE)

750, NCL Innovation Park
Dr. Homi Bhabha Road, Pune 411008
Email: ipassociate@ipface.org
Phone: +91-20-6401-1024

www.venturecenter.co.in

Mr. Atul Tulshibagwale brings in 15+ years of entrepreneurial and

leadership experience. Prior to LinguaNext, he was CEO and co
founderofTrustgenix,Inc.,aUSbasedidentitymanagementsoftware
company.Underhislead,Trustgenixbecameanindustryleaderwitha
solid customer base and was ultimately acquired by HP in 2005.
Formerly, Atul was a Director of Engineering at VeriSign, Inc., where
he helped set up and scale their digital certificate services. He
invented several products and technologies during his stint at
VeriSign. Prior to VeriSign, Atul was a founding team member of
Querisoft (later renamed to Entevo, Inc.) which was acquired by
Bindviewin2000.

Mr. Atul started his career at Center for Development of Advanced

Computing(CDAC).HeholdsaM.Tech.inComputerScience.

Director(LegalandContracts),
CDAC,(CentreforDevelopmentofAdvancedComputing)
Pune

Mr.AtulTulshibagwale

MrR.YDeshpande

IP Facilitation Center ( IPFACE)

750, NCL Innovation Park
Dr. Homi Bhabha Road, Pune 411008
Email: ipassociate@ipface.org
Phone: +91-20-6401-1024

www.ipface.org

www.venturecenter.co.in

ABOUTTHEORGANIZERS:

Entrepreneurship Development Center (Venture Center) a CSIR

initiativeisaSection25companyhostedbytheNationalChemical
Laboratory, Pune. Venture Center strives to nucleate and nurture
technology and knowledgebased enterprises by leveraging the
scientificandengineeringcompetenciesoftheinstitutionsinthePune
regioninIndia.TheVentureCenterisatechnologybusinessincubator
supported by the Department of Science & Technologys National
Science & Technology Entrepreneurship Development Board (DST
NSTEDB).VentureCentersfocusesontechnologyenterprisesoffering
products and services exploiting scientific expertise in the areas of
materials,chemicalsandbiologicalsciences&engineering.

Formoreinformation,visithttp://www.venturecenter.co.in/
IPFACE aims to promote awareness and adoption of intellectual
propertyrightsamongstentrepreneursandMSMEsinIndiawhilealso
making accessible highquality IP services and resources. IPFACE is a
project of the Venture Center supported by the Ministry of Micro,
Small and Medium Enterprises, Government of India and National
Chemical Laboratory, Council of Scientific and Industrial Research,
India.

FormoreinformationaboutIPFACEservices,visitwww.ipface.org