Contents

Company Overview:.........................................................................................2
Products include:.............................................................................................2
Target Market...................................................................................................2
B2B Customers................................................................................................2
Supply chain process of Volta Batteries...........................................................3
Reason for choosing Volta................................................................................3
References.......................................................................................................4

Company Overview:
Pakistan Accumulators (Pvt) Limited (PAL) has been manufacturing
batteries for more than 18 years now and it is an ISO 9001 & ISO 14001
certified company. It is manufacturing various batteries, UPS and battery
related products with the brand name of "VOLTA "&" OSAKA"1.

Products include:
Their products2 include batteries for
-

Motorcycle Batteries ranges from 04 Amp to 10 Amp

Automotive Batteries ranging from 32 Amp to 240 Amp &

Maintenance free batteries ranging from 32 Amp to 200 Amp.

Tubular Batteries ranging from 12 volts 80 Amp to 160 Amp,

Specialized battery for Solar Panels and Stand By Power.

VRLA batteries (Valve Regulated Lead Acid Batteries) (AGM) ranging

from 12 Volts 80 Amp to 200 Amp

Also providing batteries for telecommunications.

Target Market
Volta is catering the needs of mass markets. With variations, their products
are targeting the needs of different consumers. From motorcycle owners to
UPS owners, Volta is now becoming an integral part of peoples life.

B2B Customers
Volta batteries a vital part of corporate sector3 i.e.
1 Volta; About Us; http://volta.com.pk/aboutus.php
2 Volta, Products; http://volta.com.pk/mfs.php
3 PAL; Volta Corporate Clients and Sales; http://www.pal.com.pk/clients.html

OEMs (Telecom & Automobiles)

Defense Sector
Government / Semi Government Organizations / Departments,
Education, Media, Industrial Sector &
Solar and Wind Energy Integrators.

Supply chain process of Volta Batteries

Raw Material
(Lead) From
suppliers

Testing for Raw

material for
Purity, best
used for
Production

Lead Alloy Grid

Making

Conversion of
Pure lead into
Powder lead
oxide

Storage into
Moisture free
silos

Combination of
Sulphur and
Lead oxide,
forming a paste

Plate pasting

Cure of Plates

Formation and
charging of
plates +ive &
-ive

Separaters
preparation

Plastic casing
making

Compilation of
Batteries

Loading for
Dispatch

End User

Source: The process steps were provided by Volta & Osaka batteries at their Haripur
Setup

Reason for choosing Volta

Demand for UPS and generators have increased nowadays due to heavy
outages. Each summer people expect worst load shedding as a result of
which there is high demand for Volta batteries. Also, Volta is the only local
manufacturer of Pakistan that is meeting the needs and demands of
3

corporate sector.
Rangers, Heavy
purchasing their
company will give

Companies like Mobilink, NDC, Eagle Motorcycles, PTCL,

industry Taxila, Punjab University, Quinchi 4 etc. are
products from Volta. So, doing a B2B project on this
us a holistic picture of how things work in a B2B business.

Research Methodology
Our project will encompass primary as well as secondary research.
Primary data will be collected by conducting interviews with the
management staff of Volta during our visit to the company.
Secondary data will be gathered mainly from the official website of the
company.
The deliverable of our project will include a documentary showing the entire
supply chain process and essential B2B concepts.

4 PAL, Corporate Clients; http://www.pal.com.pk/clients.html

4

References
http://www.pal.com.pk/clients.html
http://volta.com.pk/aboutus.php
http://volta.com.pk/mfs.php
http://www.pal.com.pk/clients.html