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DEVANG GANATRA
14BSP0411
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A REPORT
ON
BY
DEVANG GANATRA
14BSP0411
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ABSTRACT
BUSINESS DEVELOPMENT FOR UK MARKET
Here we generate business leads through secondary search such
as LinkedIn, xing, insideview and Google search. We speak to
CEOs, COO, IT head, e-commerce head etc., of the companies and
discuss about the software engineering services provided by SPAN
Infotech. We try to schedule a meeting, and try to convince them
to take our services. And this is done through cold calling and
email campaign.
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INTRODUCTION
BUSINESS DEVELOPMENT FOR UK MARKET
SPAN (www.spansystems.com) is an established software services
company offering comprehensive IT and product development
services since 1994. Our clients include Fortune 1000 companies,
ISVs, and start-ups. SPANs Offshore Development Centre in India
is certified for CMMI Level 5, PCMM Level 3, ISO 9001:2008 and
ISO 27001:2005. SPAN has a global footprint with offices in the US
and India, and group offices in Europe. There are multiple
software development and testing centers located in both
Bangalore and Chandigarh, India. SPAN is part of EVRY
(www.evry.com). EVRY is a Norway-based company with over
10,000 employees and over $2.3B in revenues.
SPAN has expertise in custom applications development,
reengineering, maintenance, testing and support services. We
have significant expertise in database, data warehousing and ITO.
We have strong expertise in the emerging and distributed
technologies.
Now, to reach to the target clients, one of the way is , we are
supposed to call them, and need to schedule a meeting with the
target client, it can either be a phone meeting or a meeting in UK.
The details of the clients are taken from secondary search such as
LinkedIn, zing and Google search. Insideview is a website which
gives a nice picture of the companys employee details and the
revenue generated by the company.
And another way to reach companies is through email, we mail
the company or specific person about the services offered by
SPAN Infotech.
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This underlines the need for retailers to do all they can to gain a
deeper understanding of the customer through planning and
marketing activities and interrogation of in-house and third party
data sources. You need to know who your customers are, who
they live with and what motivates them, as well as where, how
and how often they shop. Then you need to engage with those
customers the way they would like you to engage with them,
whether in the store, online, or via email, social media or their
mobile devices.
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