Portfolio

Megan Hoyt

Contact
Megan Hoyt
12 W 2nd S
Rexburg, ID 83440
951.219.7230
meganjhoyt@gmail.com

Contents
Logos
Stationary
Webpage
Brochure
Montage
Photodesign
Flier
Event Ad

Logos
Date: June 7, 2015
Instructor: Joel Judkins
Course: Visual Media
Description: Color, gray scale, and white on color logo for Crane Paper
Company
Programs: Adobe Illustrator
Process: Paper cranes have been a symbol for me throughout my life so
when I started this project I folded one up for inspiration. I used pictures
of the folded up paper crane as a template in Adobe Illustrator. I used
the pen tool and drew out separate shapes that all worked together to
create a geometric paper crane. Using the eye drop tool and others within
Illustrator, I added color and text. It took a lot of playing around and
experimenting to finally get my logo to a place where I felt like it was
ready to be submitted.
Objectives: My goal was to portray the fictional paper company, Crane
Paper Co., as professional, reliable, and elegant.

Stationary
Date: June 14, 2015
Instructor: Joel Judkins
Course: Visual Media
Description: Professional stationery for a fictional company using a
personally created logo.
Programs: Adobe Illustrator and Adobe InDesign
Process: I created the logo using Adobe Illustrator. I used the pen tool to
create the shapes that make up the crane (for further descriptive process,
see previous project). After I created the logo I copied and pasted it into
Adobe InDesign to create the stationery. I used the shape tool to create
the orange bar across the top and used the direct selection tool to fit the
shapes evenly around the crane. I used the type tool to add my contact
information and align it with the logo.
Objectives: My goal was to portray the fictional paper company, Crane
Paper Co., as professional, reliable, and elegant.

Business Card
Date: June 14, 2015
Instructor: Joel Judkins
Course: Visual Media
Description: Professional business card using a personally created logo.
Programs: Adobe Illustrator
Process: I created the logo using Adobe Illustrator. I used the pen tool
to create the shapes that make the crane. After I created the logo I
copied and pasted it into Adobe InDesign to create business card and
the stationery you see above. I placed the crane logo on both sides of
the business card but I made it larger on the back of the card. I also used
Adobe Illustrator to change the logo on the back to white. I used the
eyedropper tool to match the colors with my stationary. I then used the
type tool to place the contact information and i found the social media
icons online.
Objectives: My goal was to portray the fictional paper company, Crane
Paper Co., as professional, reliable, and elegant.

Webpage
Date: June 28, 2015
Instructor: Joel Judkins
Course: Visual Media
Description: A basic website designed using HTML and CSS.
Programs: Text Wrangler
Process: I used Text Wrangler to as a plain text editor to code this
website. I coded the HTML first.. I was able to enter the basic tags that
I needed for the HTML and then I linked my HTML document to a CSS
template available online. I was able to play around with the padding of
the headings, my logo, and the body to line them up how I wanted. I used
Adobe illustrator to find the numbers for the colors I wanted to use my
website and matched them to my logo. I also used illustrator to create a
simple pattern for my background and inserted that. I changed the fonts
to match the logo more closely as well and thickened the border of the
page.
Objectives: My goal was to portray the fictional paper company, Crane
Paper Co., as professional, reliable, and elegant.

Brochure
Date: July 11, 2015
Instructor: Joel Judkins
Course: Visual Media
Description: Professional, color brochure for a fictional nature
rehabilitation company
Programs: Adobe Illustrator, Adobe InDesign, and Adobe Photoshop
Process: First I made a really rough cut out and sketch of what I wanted
my brochure to look like. Then I figured out the necessary measurements
and created the art board on InDesign. I had to create shapes in black
where I would want to cut after it was printed. Once I had the general
shape down, I used a logo I had designed in Illustrator and placed it on
the front. I had to cut it in half and line it up on the separate sides since
the front is made of two pieces that meet diagonally. I got images from
the Internet and placed one as the background for the whole inside and
lightened the opacity. I clipped out a silhouette using Adobe Photoshop
and placed it on another image of a sunset and then I inserted my text.
I wrapped the text around the silhouette on the back of the brochure. I
inserted my body copy on the inside and text wrapped it to the shapes I
would cut out when it was printed.
Objectives: My goal was to create a brochure that looked inviting as
well as professional. I also wanted the brochure to effectively inform
its audience of the purpose of the company and persuade them to get
involved.

Montage
Date: May 31, 2015
Instructor: Joel Judkins
Course: Visual Media
Description: An inspirational poster and quote.
Programs: Adobe Illustrator
Process: I found the original picture of the woman on the Internet and
I edited it (using the cloning tool in Photoshop) to remove some extra
hairs under the eyebrows that were distracting. I also used Photoshops
masking tool to edit a picture of stars into the eye of the woman. I used
the paintbrush to darken the pupil so that you could see it a little more
through the stars. I also created a text box to add in the quote and then
used the eyedropper tool to match the color with the eye.
Objectives: My goal was to create a simple, inspirational poster that
would cause people to stop and think.

Photo Design
Date: May 24, 2015
Instructor: Joel Judkins
Course: Visual Media
Description: Color flier, designed to look like a musicians album cover.
Programs: Adobe Photoshop
Process: I used a 7D DSLR camera to shoot the photo and then adjusted
the vibrancy, brightness, saturation, and sharpness in Photoshop. I also
used Photoshop color selection to change the color of his shirt to teal. I
then used Photoshop to add the text, design elements, and color scheme
details.
Objectives: Create an album cover for an acoustic, folk or bluegrass type
album. The intent was for the album to appeal to people who listen to
these types of music.

Flier
Date: May 10, 2015
Instructor: Joel Judkins
Course: Visual Media
Description: Gray scale flier to promote a graduate leadership
conference.
Programs: Adobe InDesign and Adobe Photoshop
Process: I was given the logo, image, and text for this flier. I began by
sketching a few ideas for the layout of the flier after considering the
message that I wanted to send. I chose the sketch that I felt had turned
out the best and had the best chance of attracting the attention of the
audience. I then used Adobe InDesign to create the flier, using different
shades of gray to create a smooth flow from the top of the page to the
bottom. I used the shape tool to create repetition with the circles and
wrapped the text to each circle. I used Photoshop to lighten the logo that
I was given so that it didnt detract attention from the title.
Objectives: My goal was to attract the attention of recent graduates
and cause them to want to attend the conference. I wanted to give a
professional look that said the conference would be very beneficial, while
also showing that it would be enjoyable and worth attending.

Event Ad
Date: May 16, 2015
Instructor: Joel Judkins
Course: Visual Media
Description: A full bleed fundraiser event flier in color.
Programs: Microsoft Word
Process: I arranged pieces of cloth on a scanner and then scanned it
into the computer in the form of a jpeg. I then inserted this picture into
word as my background. Then I used word to add a title and also body
copy with a text box. I inserted a shape, and adjusted the color and
transparency to create contrast so that the text was easier to read.
Objectives: To create a flier to attract attention to a local fundraiser.