Kelsey Cottrell Realty's

MARKET UPDATE
TOWN AND COUNTRY,
MO

SAMPLE REPORT: For current report visit www.stlouisrealestatetoday.com

· Current Real Estate Market Conditions for Single Family Homes

· Trends in Pricing
· Current Levels of Supply and Demand
· Value Metrics

· Report for the week of

February 15, 2010

· Presented by Kevin Cottrell - Office of Chief Economist

Kelsey Cottrell Realty Group
www.kelseycottrell.com - info@kelseycottrell.com
314-779-3690

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 City Overview Single Family Homes in

Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690

TOWN AND
COUNTRY, MO
This Week Real-Time Market Profile Trend
The median list price in TOWN AND Median List Price $ 1,059,500 ==
COUNTRY, MO this week is Average List Price $ 1,402,012
$1,059,500. The 68 properties have Asking Price Per Square Foot $ 263 ==
been on the market for an average of Average Days on Market (DoM) 263 ==
263 days. Inventory of Properties Listed 68 ==

Most Expensive Listing $ 8,700,000

Inventory and days-on-market are Least Expensive Listing $ 398,000

both trending higher recently. Average Age of Listing 1

However, the improving Market Percent of Properties with Price Decrease 16 %
Action Index implies some increased Percent Relisted (reset DOM) 7%
demand will temper the negative Percent Flip (price increased) 1%
trends. Median House Size (sq ft) 4426
Median Lot Size 1.0 - 2.5 acres
Median Number of Bedrooms 4.0

Supply and Demand

Median Number of Bathrooms 4.5

Altos Research Value Statistics

Home sales have been exceeding Market Action Index Strong Buyer's 13.6 ==
new inventory for several weeks. The Market Action Index answers the question "How's the Market?" By measuring
the current rate of sale versus the amount of the inventory. Index above 30
While still a Buyer's market, prices implies a seller's advantage. Below 30, conditions give the advantage to the
seem to have responded by moving buyer.
upward. If the demand trends
continue, expect prices to keep Trend Key: == Strong upward trend ≠≠ Strong downward trend
marching upward, especially once ±+ No change = Slight upward trend ≠ Slight downward trend
we see a Seller's Market.

Characteristics per Quartile

Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM

1.0 - 2.5
Top/First $ 2,435,000 6325 acres 5.0 7.0 17 5 1 229 Most expensive 25% of properties

1.0 - 2.5
Upper/Second $ 1,449,000 4506 acres 4.0 5.5 17 3 0 334 Upper-middle 25% of properties

1.0 - 2.5
Lower/Third $ 840,000 3735 acres 4.0 4.5 1 17 4 1 271 Lower-middle 25% of properties

1.0 - 2.5
Bottom/Fourth $ 498,900 2606 acres 4.0 2.5 17 2 0 217 Least expensive 25% of properties

Page 2 of 16 Monday February 15, 2010

 Single Family Homes in
City Overview
Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690
TOWN AND
COUNTRY, MO

Median Price
Prices continue their climb again this week. We're a long way from the market's price high-point so watch the Market Action
Index as an indicator of how long this trend will last.

7-day Average 90-day Average

Quartile Prices
Not surprisingly, given the condition of the overall market, all quartiles have shown price strength in recent weeks. All have
been increasing in price lately.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 3 of 16 Monday February 15, 2010

 Single Family Homes in
City Overview
Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690
TOWN AND
COUNTRY, MO

Price per Square Foot

The market appears to be placing an increasing premium on homes. When list prices and price per square foot consistently
increase in tandem, as they're doing now, you can often find short-term investment opportunities. Watch the Market Action
Index for persistent changes as a leading indicator for these trends to flatten or drop.

7-day Average 90-day Average

Inventory of Properties Listed for Sale

Inventory has been climbing lately. Note that rising inventory alone does not signal a weakening market. Look to the Market
Action Index and Days on Market trends to gauge whether buyer interest is keeping up with available supply.

7-day Average 90-day Average

Page 4 of 16 Monday February 15, 2010

 Single Family Homes in
City Overview
Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690
TOWN AND
COUNTRY, MO

Market Action Index

The TOWN AND COUNTRY market is currently quite strongly in the Buyer's Advantage zone (below 30). The 90-day Market Action
Index stands at 13.61. With several months of inventory available at the current sales rate, buyers should find ample choice.

90-day Average Buyers/Sellers Cutoff

Market Action Index per Quartile

Not surprisingly given the overall Market Action Index, all quartiles are in the Buyer's Market zone with several months of
inventory given the current rate of demand for homes in the quartile. Watch the quartile for changes before the overall market
shifts. Often one end of the market (e.g. the low end) will improve and signal a strengthening market before the whole group

First/Top Second/Upper Third/Lower Fourth/Bottom

Buyers/Sellers Cutoff
Residential house prices are a function of supply and demand, and market conditions can be characterized by
analyzing those factors. Watch this index for sustained changes: if the index falls into the Buyer’s Advantage
zone (below 30) for a long period, prices are likely in for a downward correction.

The Market Action Index (MAI) illustrates a blance between supply and demand using a statistical function of the
current rate of sale versus current inventory.

Page 5 of 16 Monday February 15, 2010

 Single Family Homes in
City Overview
Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690
TOWN AND
COUNTRY, MO

Days on Market
The properties have been on the market for an average of 263 days. Half of the listings have come newly on the market in the
past 259 or so days.

7-day Average 90-day Average

Days on Market per Quartile

It is not uncommon for the higher priced homes in an area to take longer to sell than those in the lower quartiles.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 6 of 16 Monday February 15, 2010

 Neighborhood Detail Single Family Homes in

Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690

TOWN AND
COUNTRY, MO
This Week Real-Time Market Profile Trend
The median list price in TOWN AND Median List Price $ 1,120,000 ==
COUNTRY, MO 63131 this week is Average List Price $ 1,420,305
$1,120,000. The 53 properties have Asking Price Per Square Foot $ 259 ==
been on the market for an average of Average Days on Market (DoM) 274 ==
274 days. Inventory of Properties Listed 53 ==

Most Expensive Listing $ 8,700,000

Inventory and days-on-market are Least Expensive Listing $ 398,000

both trending higher recently. Average Age of Listing 1

However, the improving Market Percent of Properties with Price Decrease 21 %
Action Index implies some increased Percent Relisted (reset DOM) 9%
demand will temper the negative Percent Flip (price increased) 2%
trends. Median House Size (sq ft) 4440
Median Lot Size 1.0 - 2.5 acres
Median Number of Bedrooms 4.0

Supply and Demand

Median Number of Bathrooms 4.6

Altos Research Value Statistics

Home sales have been exceeding Market Action Index Strong Buyer's 13.2 ==
new inventory for several weeks. The Market Action Index answers the question "How's the Market?" By measuring
the current rate of sale versus the amount of the inventory. Index above 30
While still a Buyer's market, prices implies a seller's advantage. Below 30, conditions give the advantage to the
seem to have responded by moving buyer.
upward. If the demand trends
continue, expect prices to keep Trend Key: == Strong upward trend ≠≠ Strong downward trend
marching upward, especially once ±+ No change = Slight upward trend ≠ Slight downward trend
we see a Seller's Market.

Characteristics per Quartile

Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM

1.0 - 2.5
Top/First $ 2,375,000 6296 acres 5.0 7.0 13 4 1 234 Most expensive 25% of properties

1.0 - 2.5
Upper/Second $ 1,575,000 4603 acres 4.0 5.5 13 1 0 321 Upper-middle 25% of properties

1.0 - 2.5
Lower/Third $ 799,900 3889 acres 4.0 4.0 1 13 1 1 303 Lower-middle 25% of properties

1.0 - 2.5
Bottom/Fourth $ 482,500 2496 acres 4.0 2.5 14 2 0 241 Least expensive 25% of properties

Page 7 of 16 Monday February 15, 2010

 Single Family Homes in
Neighborhood Detail
Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690
TOWN AND
COUNTRY, MO

Median Price
The market for this zip code continues its bounce again this week. We're a long way from the market's high point so watch the
Market Action Index to predict how long this trend will last.

7-day Average 90-day Average

Quartile Prices
Not surprisingly, given the condition of the overall market, all quartiles have shown price strength in recent weeks. All have
been increasing in price lately. Watch for a persistent decline in the Market Action Index as a leading indicator for the top of the
market.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 8 of 16 Monday February 15, 2010

 Single Family Homes in
Neighborhood Detail
Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690
TOWN AND
COUNTRY, MO

Price per Square Foot

The market appears to be placing an increasing premium on homes. When list prices and price per square foot consistently
increase in tandem, as they're doing now, you can often find short-term investment opportunities. Watch the Market Action
Index for persistent changes as a leading indicator for these trends to flatten or drop.

7-day Average 90-day Average

Inventory of Properties Listed for Sale

Inventory has been climbing lately. Note that rising inventory alone does not signal a weakening market. Look to the Market
Action Index and Days on Market trends to gauge whether buyer interest is keeping up with available supply.

7-day Average 90-day Average

Page 9 of 16 Monday February 15, 2010

 Single Family Homes in
Neighborhood Detail
Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690
TOWN AND
COUNTRY, MO

Market Action Index

The TOWN AND COUNTRY, 63131 market is currently quite strongly in the Buyer's Advantage zone (below 30). The 90-day Market
Action Index stands at 13.18. With several months of inventory available at the current sales rate, buyers should find ample
choice.

90-day Average Buyers/Sellers Cutoff

Market Action Index per Quartile

Not surprisingly, all quartiles are in the Buyer's Market zone with several months of inventory given the current levels of
demand. Watch the quartiles for changes before the overall market shifts.

First/Top Second/Upper Third/Lower Fourth/Bottom

Buyers/Sellers Cutoff
Residential house prices are a function of supply and demand, and market conditions can be characterized by
analyzing those factors. Watch this index for sustained changes: if the index falls into the Buyer’s Advantage
zone (below 30) for a long period, prices are likely in for a downward correction.

The Market Action Index (MAI) illustrates a blance between supply and demand using a statistical function of the
current rate of sale versus current inventory.

Page 10 of 16 Monday February 15, 2010

 Single Family Homes in
Neighborhood Detail
Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690
TOWN AND
COUNTRY, MO

Days on Market
The properties have been on the market for an average of 274 days. Half of the listings have come newly on the market in the
past 252 or so days.

7-day Average 90-day Average

Days on Market per Quartile

It is not uncommon for the higher priced homes in an area to take longer to sell than those in the lower quartiles.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 11 of 16 Monday February 15, 2010

 Neighborhood Detail Single Family Homes in

Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690

TOWN AND
COUNTRY, MO
This Week Real-Time Market Profile Trend
The median list price in TOWN AND Median List Price $ 1,025,000 ==
COUNTRY, MO 63141 this week is Average List Price $ 1,337,380
$1,025,000. The 15 properties have Asking Price Per Square Foot $ 267 ±+
been on the market for an average of Average Days on Market (DoM) 221 ==
221 days. Inventory of Properties Listed 15 ==

Most Expensive Listing $ 2,795,000

Inventory and days-on-market are Least Expensive Listing $ 559,000

climbing, while the Market Action Average Age of Listing

Index has been flat recently. The Percent of Properties with Price Decrease 0%
trends point to a weakening market. Percent Relisted (reset DOM) 0%
Percent Flip (price increased) 0%
Median House Size (sq ft) 4411
Median Lot Size 1.0 - 2.5 acres
Median Number of Bedrooms 4.0

Supply and Demand

Median Number of Bathrooms 4.5

Altos Research Value Statistics

Inventory levels have been relatively Market Action Index Strong Buyer's 11.4 ±+
consistent relative to sales. Despite The Market Action Index answers the question "How's the Market?" By measuring
the current rate of sale versus the amount of the inventory. Index above 30
the fact that there is a relatively implies a seller's advantage. Below 30, conditions give the advantage to the
high amount of available inventory, buyer.
this Buyer's market is still seeing
prices move higher. Given inventory Trend Key: == Strong upward trend ≠≠ Strong downward trend
levels, these price conditions are ±+ No change = Slight upward trend ≠ Slight downward trend
relatively fragile. If the market
cools off further, the price trend is
likely to reverse.

Characteristics per Quartile

Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM

1.0 - 2.5
Top/First $ 2,590,000 7568 acres 5.0 7.0 3 1 0 280 Most expensive 25% of properties

1.0 - 2.5
Upper/Second $ 1,287,500 4682 acres 4.5 4.6 4 3 0 174 Upper-middle 25% of properties

1.0 - 2.5
Lower/Third $ 997,450 4004 acres 4.0 4.5 4 2 0 248 Lower-middle 25% of properties

1.0 - 2.5
Bottom/Fourth $ 602,400 3134 acres 4.0 4.8 4 0 0 198 Least expensive 25% of properties

Page 12 of 16 Monday February 15, 2010

 Single Family Homes in
Neighborhood Detail
Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690
TOWN AND
COUNTRY, MO

Median Price
Price trends in this zip code continued their recent uptrend this week. While still below the market's high point, we've seen a
nice run recently.

7-day Average 90-day Average

Quartile Prices
In the quartile market segments, we see prices in most of this zip code trending higher in recent weeks but the high-end of the
market (Quartile 1) is essentially flat. Look to the Market Action Index Quartile breakdown to see a leading indicator for each
quartile.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 13 of 16 Monday February 15, 2010

 Single Family Homes in
Neighborhood Detail
Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690
TOWN AND
COUNTRY, MO

Price per Square Foot

In a market where prices are rising fairly consistently, price per square foot is essentially flat. This often implies that new
homes coming on the market are pricier, and also larger than older homes. As a result the value one can buy stays the same.

7-day Average 90-day Average

Inventory of Properties Listed for Sale

Inventory has been climbing lately. Note that rising inventory alone does not signal a weakening market. Look to the Market
Action Index and Days on Market trends to gauge whether buyer interest is keeping up with available supply.

7-day Average 90-day Average

Page 14 of 16 Monday February 15, 2010

 Single Family Homes in
Neighborhood Detail
Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690
TOWN AND
COUNTRY, MO

Market Action Index

The TOWN AND COUNTRY, 63141 market is currently quite strongly in the Buyer's Advantage zone (below 30). The 90-day Market
Action Index stands at 11.40. With several months of inventory available at the current sales rate, buyers should find ample
choice.

90-day Average Buyers/Sellers Cutoff

Market Action Index per Quartile

Not surprisingly, all quartiles are in the Buyer's Market zone with several months of inventory given the current levels of
demand. Watch the quartiles for changes before the overall market shifts.

First/Top Second/Upper Third/Lower Fourth/Bottom

Buyers/Sellers Cutoff
Residential house prices are a function of supply and demand, and market conditions can be characterized by
analyzing those factors. Watch this index for sustained changes: if the index falls into the Buyer’s Advantage
zone (below 30) for a long period, prices are likely in for a downward correction.

The Market Action Index (MAI) illustrates a blance between supply and demand using a statistical function of the
current rate of sale versus current inventory.

Page 15 of 16 Monday February 15, 2010

 Single Family Homes in
Neighborhood Detail
Kelsey Cottrell Realty | www.kelseycottrell.com | 314-779-3690
TOWN AND
COUNTRY, MO

Days on Market
The properties have been on the market for an average of 221 days. Half of the listings have come newly on the market in the
past 273 or so days.

7-day Average 90-day Average

Days on Market per Quartile

It is not uncommon for the higher priced homes in an area to take longer to sell than those in the lower quartiles.

First/Top Second/Upper Third/Lower Fourth/Bottom

Page 16 of 16 Monday February 15, 2010