Mighty Mic Sponsorship Packet 2009

MIGHTY MIC 2009
SPONSORSHIP OPPORTUNITIES
contact us at:
INFO@MIGHTYMIC.ORG
SPONSORSHIP@MIGHTYMIC.ORG
WWW.MIGHTYMIC.ORG
01 INTRODUCING MIGHTY MIC
Mighty Mic is an annual Human Rights Awareness Concert organized and executed entirely by UCLA undergraduate
students. Each year, we select a different social justice-related cause as the focal point of our event. The concert features
speakers and video clips designed to educate our audience about the selected issue while they listen to amazing live
music. All proceeds made from ticket sales and donations are given to foundations working on these issues.
In the past we’ve contributed to the Revolutionary Association for Women of Afghanistan (RAWA), STAND, and Doctors
Without Borders. The concert has featured artists including OK Go, Rhymefest, Zion I, Peaches, and Rock & Roll, and
speakers including Adam Sterling (Director of the Sudan Divestment Task Force), John Prendergast (US Government
Advisor on Foreign Policy for Africa and Co-Author of Not on Our Watch with Don Cheadle), Malalai Joya (Afghani
parliamentarian and women’s rights activist), and Sonali Kolhatkar (President of the Afghan Women’s Mission).
Mighty Mic is only in its 3rd year in existence, and already we have put together 2 sold-out concerts, raised over $50,000
for non-profit foundations, and educated more than 10,000 concert attendees about the importance of these ongoing
humanitarian crises and helped facilitate youth-initiated social justice work. This year, we plan on focusing all of our efforts
on those affected by the ongoing struggle for freedom in Burma.
Why Burma? Why Now?
The daily struggle for freedom in Burma (officially named “Myanmar” by the ruling military junta) has been contested for
nearly half a century and has heightened in the last nineteen years, during the tenure of the ruling military junta, the State
Peace and Development Council.
In August of 1988 students, professionals and others marched together, petitioning the regime for reform after the 1987
collapse of the Burmese economy. This peaceful protest, like others before and after it, prompted a violent retaliation
at the hands of the government. Civilians were gunned down in the streets and hundreds of ordinary civilians were
imprisoned or placed under house arrest. This trend of extreme suppression continues today with many opposition
leaders including Nobel Prize laureate Aung San Suu Kyi still under house arrest. Any sort of dissent is met with brutality
and oppression.
To make matters worse, last spring Burma was hit by a massive cyclone, engulfing a country plagued by a seemingly
unending humanitarian crisis into a natural crisis of epic proportions. The junta initially responded to the crisis by
prohibiting the delivery of foreign aid, fearing that the presence of foreign aid workers would put the regime under “unfair”
scrutiny. Although eventually the regime consented and allowed aid into the country, the delay may have caused scores of
preventable deaths.
Living conditions in Burma continue to worsen. Access to healthcare and education has diminished, human rights are
disregarded, and freedom of speech is nearly nonexistent. The internationally recognized humanitarian crisis in the
country is exacerbated by the regime’s pursuit of ethnic homogeneity which has led to the slaughter and/or displacement
of thousands of ethnic minorities. Many of these individuals are subjected to deplorable conditions in forced labor camps.
In spite of these horrors, and Burma’s status as the 13th poorest nation in the world, Burma receives less international
assistance than any of the other 50 least developed countries, a mere $2.88 per person in contrast to the average of $58
per person.
FOR MORE INFORMATION, PLEASE E-MAIL info@mightymic.org OR VISIT OUR WEBSITE AT www.mightymic.org
02 INTRODUCING MIGHTY MIC (cont.)
Burma is a nation crippled by oppressive governance and its citizens need the support of the outside world. For nearly
a quarter of a century this country’s path has been dictated by a callous ruling elite. If the situation is ever to improve, it
will require activism on the part of those who strive for social justice. Mighty Mic—Free Burma is designed to awaken this
drive for action among its participants. Our mission is to educate our community so they are can facilitate positive change.
Why L.A. & UCLA?
Los Angeles is city of tremendous visibility in the world. The city is lively, geared towards entertainment, but is also socially
responsible with many campaigns addressing issues of social justice founded and carried out within the city limits. Access
to information and action surrounds UCLA’s campus; this has helped make it into a hub of progressive movements. This
distinction has helped attract world-renowned figures to speak at UCLA including former President Bill Clinton, former UN
Secretary General Kofi Annan, and more recently, presidential hopefuls General Wesley Clark, Bill Richardson, Dennis
Kucinich, John Edwards, and Hillary Clinton.
UCLA is not only a world leader in fostering progressive movements; it also has a rich history of achieving concrete and
significant successes:
* In 1986, UCLA helped lead the United States’ anti-apartheid movement in by divesting university funds from
companies engaged in commercial activity in South Africa.
* Two years ago, in 2006, UCLA was once again on the vanguard of a campaign for social justice and human rights
when it became the first public university to divest from Sudan to protest the genocide in Darfur. Since then, 21 states, 58
universities, and 10 cities, with assets totaling $1.5 trillion, have all divested their investments from Sudan.
* UCLA students have committed themselves to fighting injustice in Burma as well. Last spring a group of Bruins
traveled to the Thai-Burma border and volunteered in a refugee camp in Mae Sot. After Cyclone Nargis hit students
undergraduate and graduate students worked together to organize a benefit function to send aid money to victims of the
cyclone. UCLA students stand in solidarity with Burmese citizens by attending rallies and political demonstrations in the
greater Los Angeles Area designed to draw attention to the cause of Burma.
With your help, we can continue to create quality programs to spark dialogue on these and other contemporary social and
humanitarian issues.
Benefits: * Local, National and International Exposure * Diverse Group of Organizers and Grass Roots Activists * Huge
Network of Dedicated Nonprofits, NGOs and Partner Organizations * Thought provoking and experimental programming *
Multi-tiered marketing opportunity with a cause * Diverse and educated audience ready to make a difference
03 MIGHTY MIC HISTORY & OVERVIEW
On April 10, 2007, the first annual Mighty Mic Human Rights Awareness Concert took stage to unite education with
entertainment, music with activism, and UCLA students with each other in support of a common cause, social justice.
Originating from the belief of several UCLA students that university students are capable of exerting a real, tangible
influence for good on the world they live in, Mighty Mic grew quickly in to a campus-wide phenomenon. A coalition of more
than 20 student groups united throughout the year to work on this project, and it was a historic success.
2007
In 2007, Mighty Mic highlighted issues of global access to healthcare and as well as Afghan women’s rights, and donated
all proceeds of the sold-out concert to two organizations that have proven to be successful in addressing these matters:
Doctors Without Borders and the Afghan Women’s Mission.
Our first concert exceeded all expectations. Not only did we accomplish our goal of effectively fusing educational
segments with artist performances in an effort to raise awareness on humanitarian issues, we sold out Ackerman Grand
Ballroom which helped to raise over $15,000 for Doctors Without Borders and the Afghan Women’s Mission.
2008
In 2008 Mighty Mic chose to focus on the genocide in Darfur. Our concert was a phenomenal success, we sold out our
venue, and the event was well received both in the UCLA community and in the community of greater Los Angeles as
well.
We sent over $20,000 to Doctors without Borders and STAND, a student anti-genocide coalition dedicated to organizing
nation-wide efforts to pressure our government into action. We also put on a month long series of education programs,
speaking engagements and film screenings to educate students and community members about the genocide in Darfur
and genocides in history as well.
2009
With a history of success, we are going in to this year’s concert, Mighty Mic—Free Burma, confident in our ability to
achieve great things. We see Burma as an ideal focus because the country needs an empowered youth and we are
seeking to bring the same sort of empowerment here, an empowerment that leads to change.
In highlighting the Burmese struggle to UCLA students, as well as members of the neighboring Los Angeles cwe will
use innovative techniques both at the concert and throughout the school year, in other programs. We will build a
comprehensive understanding throughout the year with cutting edge marketing methods, mid-scale cultural and political
programs, and educational workshops.
04 PAST MIGHTY MIC EVENTS
MIGHTY MIC 2007: THE HUMAN RIGHTS AWARENESS CONCERT

The Cause: In 2007, a committed group of students founded Mighty Mic as a student coalition of
multiple student organizations. They decided to highlight womens’ rights issues in Afghanistan
and different issues in health disparity around the world. At the first annual concert organized
by Mighty Mic, students learned about the continuous struggle of Afghan women and the
grassroots solutions of feminist projects as well as the global health disparities that Doctors
Without Borders strives to correct.
The Speakers & Artists: Peaches, The Fall of Troy, Saul Williams, Jello Biafra of the Dead
Kennedys, Mark Gonzales, Raine Maida, Far East Movement, Malalai Joya (the first female
elected to the Afghan Parliament), and Eve Ensler, author of the Vagina Monologues and
founder of the V-day campaign.
Beneficiaries: We raised $5,000, which were sent to Doctors without Borders and the
Revolutionary Association of the Women of Afghanistan, funding support efforts in health
services and awareness and educational efforts for feminist issues in Afghanistan.
MIGHTY MIC 2008: THE CONCERT TO END GENOCIDE

The Cause: In 2008, Mighty Mic decided to focus on the pervasiveness of genocide as a human
rights issue, focusing upon the current crisis in Darfur. By drawing attention to the pattern of
attacking ethnic identity, Mighty Mic drew the parallels between the genocide in Darfur, Armenia,
Cambodia, the Great Lakes region of Africa, the Holocaust, and Native American genocide.
The UCLA community experienced an exhilarating night filled with musical performances,
documentary clips, speeches by academics and genocide scholars, and testimonials by
survivors of genocide.
The Speakers & Artists: Featured artists included OK Go, Rhymefest, Zion I, Rock and Roll,
Nico Vega, DJ Ana Dim Mak, Arepa, and the Pangea Collective. Featured speakers included
Rabbi Harold Shulweis of Jewish World Watch, Darfur survivor Mohammed Soleiman, Adam
Sterling of the Sudan Divestment Task Force, and John Prendergast, US Government Advisor
on Darfur and co-author of Not on Our Watch with Don Cheadle.
Beneficiaries
We raised $23,000 funds which were sent to Doctors Without Borders and the Student Anti-
Genocide Coalition (STAND), funding support efforts in health services and awareness and
educational efforts for genocide related issues.
05 MIGHTY MIC: THE EVENT, 2009
Mighty Mic 2009, the Free Burma concert will focus upon educating the UCLA community about human rights violations
in Burma through a multimedia showcase of speakers, musicians, video clips, and what has become one of the most
popular parts of the event- a small bazaar at the venue where different non-profit organizations and our donors distribute
promotional material and information.
This year, we will work closely in conjunction with the United States Campaign for Burma, the Burkle Center at UCLA, and
other speakers’ bureaus to bring a diverse array of scholars, refugees, and members of the Burmese community to speak
powerfully on behalf of their movement. For this year’s concert, we have been in serious negotiations with many speakers
and artists and have received exceptionally reduced rates, often less than 50 – 80% of their usual rate. Many of the
speakers scheduled to attend the concert are willing to come from across the country for little more than travel expenses,
in order to educate and empower our student body and raise community awareness. Without sufficient funds to cover
these minimal expenses, however, the program cannot succeed.
US Campaign for Burma’s Celebrity Supporters

• Jennifer Aniston
• Will Farrel
• Jim Carrey
• R.E.M.
• Dustin Hoffman
• Owen Wilson
• Anjelica Houston
• Julie Benz
• Eric Szmanda
• Damien Rice
06 MIGHTY MIC: THE EVENT (cont.)
With celebrity and special guest appearances prior to and during the concert, our event will be able to attract media
attention which will provide additional opportunities for us to publicly convey our gratitude our sponsors.
Possible Artists*
• Talib Kweli
• Feist
• They Might Be Giants
• Nas
• Yo La Tengo
• Common
• Ozomatli
• Beck
• Daphne Loves Derby
• Lettuce
• Audible Mainframe
• Bayonics
• Spoon
• Santo Gold
• Chromeo
• DJ AM
• CSS
Possible Speakers
• His Royal Highness Prince Hso Khan Pha, eldest son of Sao Shwe Thaik, the last prince of Shan state and the
first President the democratic Union of Burma
• Dr. Cynthia Maung, founder and director of the Mae Tao Clinic, which has provided free healthcare for 150,000
people on the Thai-Burmese border since 1989
• Bo Kyi, former political prisoner and co-founder and secretary of the Assistance Association for Political Prisoners
and the recipient of the 2008 Human Rights Defenders Award from Human Rights Watch
• Aung Din, former political prisoner and executive director and co-founder of the US Campaign for Burma, and
Vice Chairperson of the All Burma Federation of Student Unions (ABFSU) in 1988, helping to lead the country’s
nationwide pro-democracy uprising
• Jeremy Woodrum, campaign Director and co-founder of the US Campaign for Burma and producer of a CD
collaboration dedicated to Burma which included contributions from Ani Difranco, Damien Rice, R.E.M. and
• Dr. Matthew Spitzer, President of MSF-USA
• Dr. Buddhima Lokuge, U.S. Manager of MSF’s Campaign for Access to Essential Medicines
• Dr. Myles Spar, former member of the board of directors of MSF-USA
• Professor Mary Callahan, associate professor at University of Washington, Seattle, specializing in the Burmese
military
07 NON-PROFIT BENEFICIARIES
Who They Are
This year Mighty Mic has chosen to contribute the donations raised through fundraising campaigns and the concert itself
to two well established, successful non-profits: Doctors Without Borders and US Campaign for Burma.
The Nobel Peace Prize winning Doctors Without Borders is an international medical humanitarian organization created
by doctors to provide independent, impartial aid to those most in need. Working in over 60 countries, Doctors Without
Borders is dedicated to being on the front lines of medical relief. It has worked in Burma for over 15 years and is one of
the few international NGOs active in this isolated country.
US Campaign for Burma (USCB) is an American grassroots-based organization dedicated to bring an end to the military
dictatorship in Burma through campaigns of public education and advocacy. USCB has helped turn American attention
towards Burma and in doing so has achieved tangible results including persuading over 100 firms to cut economic
ties with Burma. USCB also worked with the US Congress to pass, almost unanimously, the Burmese Freedom and
Democracy Act; the act prohibits the United States from selling arms to Burma. USCB is an organization with a history
of providing aid to brutalized ethnic minorities, educating the global community about the abuses of the Burmese military
junta and spearheading divestment taskforces. We feel strongly that these non-profits are the appropriate recipients of our
fundraising efforts.
08 ABOUT OUR UCLA & COMMUNITY PARTNERS
Over 15 diverse community and 37 UCLA student groups are working together to present this concert. These range from
humanitarian organizations to music related organizations. For a complete list please visit our website at
www.mightymic.org.
UCLA Mighty Mic Human Rights Awareness Concert is a student run program based on a collaborative effort of the active
support of 37 on campus organizations. As the concert aims to address a wide range of issues, these organizations
range from social justice groups to pre-health and engineering organizations to religious clubs. Each organization takes
part in the management, publicity, and logistical support of the concert. Various departments on campus such as the
Anthropology Department and the Linguistics Department as well as representatives of the Undergraduate Students
Associate Council (USAC) are also aiding and supporting Mighty Mic with their resources.
In addition to these groups, many others have volunteered to fundraise, volunteer, and advertise on our behalf using their
own resources. The 37 participating student organizations and USAC offices are listed:
African Student Union * American Indian Student Association * American Medical Student Association *
Amnesty International * Armenian Student Association * Asian Pacific American Medical Students * Bruin
Campaign for Burma * Bruin Democrats * Bruin Feminists for Equality * Bruins of Israel * Bruins for Obama *
Darfur Action Committee * E3 - Ecology, Economy, and Equity * Engineering Society of UCLA * Fem Magazine *
Habitat for Humanity * Hillel at UCLA * JEWISH world watch * Healthcare Without Borders * International Social
Justice Network * Invisible Children * Iranian Student Group * Jewish Student Union * Latin American Students
Association * Model United Nations * Persian American Society for Health Advancement * Phi Alpha Theta
Honors Society * Progressive Jewish Student Alliance * Rainforest action Network * Samahang Pilipino * Social
Justice Alliance * Student Activist Project * Students for justice in palestine * Undergraduate History Association
* UNICEF * United Arab Society * Youth for Human Rights International * USAC Cultural Affairs Commission
* USAC External Vice President * USAC Internal vice President * USAC Presidents Office * USAC Community
Service Commission * USAC General Representatives Office * USAC Student Welfare Commission
09 WAYS YOUR ORGANIZATION CAN HELP
Mighty Mic-- Free Burma is a benefit concert and would not be possible without the generous help of corporate sponsors.
Monetary donations are the most effective and efficient way to produce a successful humanitarian event, as production
costs and artist expenses are an integral part of every concert. Please remember that Mighty Mic-- Free Burma will be
an excellent opportunity to publicize your company and its status as a leader in issues of human rights, and 100% of the
concert proceeds will be donated to Doctors Without Borders and U.S. Campaign for Burma.
Product Contributions:
Donating company products is another way to help the cause. Product contributions are especially necessary for our silent
auction gala, in which 100% of the proceeds will be donated to Doctors Without Borders and US Campaign for Burma.
Donating products to be placed in gift bags given away at the event is also a great way to advertise your company. Any
other types of donations are greatly appreciated.
I. PRESENTING SPONSOR – $10,000

1) Back cover, four color ad in the Concert and Awareness Week Programs.
2) Your logo on the concert banners.
3) Your logo with a “Presented by” credit on all Concert and Awareness Week advertisement,
invitations, press materials, mailers, programs and other marketing collateral.
4) Your logo included in the Concert and Awareness Week marketing materials.
5) Your name at the beginning of all press releases.
6) Premiere signage and banner placement at primary venues throughout the Concert and
Awareness Week events
7) Verbal acknowledgment during Concert and Awareness Week events.
8) Right to use the official Mighty Mic-- Free Burma logo in promotional campaigns and advertising.
9) Placement of your product samples, discount coupons or promotional items on a display table near main entrance of
Concert.
10) One-time use of the Mighty Mic-- Free Burma mailing list.
11) Your logo on www.mightymic.org with a link to your website
12) 30 All-Access concert passes to the Catered Back Stage VIP Box.
10 WAYS YOUR ORGANIZATION CAN HELP (cont.)
II. PLATINUM SPONSOR – $7,000
1) Inside back or inside front cover, four color ad in the concert and Awareness Week programs.
2) A “Platinum Sponsor” logo credit on all concert and Awareness Week advertisements,
invitations, press materials, mailers, and other marketing material.
3) Signage and banner placement at primary venues throughout the concert and related events
4) Verbal acknowledgment during Concert and Awareness Week events.
5) Right to use the official Mighty Mic-- Free Burma logo in promotional campaigns and advertising.
Concert and Awareness Week events.
9) 20 All-Access concert passes.
III. GOLD SPONSOR – $5,000

1) A full-page, black & white ad in the Concert and Awareness Week program.
3) A “Gold Sponsor” logo credit on all promotional materials, mailers and programs.
4) Your logo included in the official sponsor’s page of the program.
6) Acknowledgment in all press materials.
8) A package of 15 complimentary tickets.
IV. Silver SPONSOR – $3,000

1) A half-page, black & white ad in the Concert and Awareness Week events.
2) Verbal acknowledgment during the Concert and Awareness Week events.
4) A “Premiere Sponsor” logo credit on all promotional materials, mailers and programs.
5) Your logo on www.mightymic.org with a link to your website.
11 WAYS YOUR ORGANIZATION CAN HELP (cont.)
V. Bronze sponsor – $1,000
1) A quarter-page, black & white ad in the Concert and Awareness Week events.
2) Logo placement on www.mightymic.org and in the official program.
3) Placement of your product samples, discount coupons or promotional items
on a display table near main entrance of Concert and Awareness Week events.
4) A “Program Sponsor” logo credit on all promotional materials, mailers and programs.
VI. Sponsor – $500-$1,000

3) A “Sponsor” logo credit on all promotional materials, mailers and programs.
VII. In Kind Donations

We can create custom tailored opportunities for in-kind donations.
Please contact us if you would like to make any other type of donation.
VIII. Education Sponsor

Donation of all funds required to bring one educational speaker to the concert.
IX. Philanthropy Sponsor

Matching donation of funds raised at the concert to be transferred directly to Mighty Mic—Free Burma’s two beneficiaries,
Doctors Without Borders and US Campaign for Burma.
Festival Friend – Complimentary**

2) Placement of your outreach and or educational materials, product samples, or promotional items on
a table the day of the concert.
**Only Available to Registered 501 (c)(3) Not for Profit Organizations and Accredited Media and Press
Related Organizations, such as print or web magazines, blogs, news organizations, radio stations, etc.
12 THANK YOU!
The Mighty Mic Concert at UCLA represents the culmination of decades of combined
work on the part of hundreds of committed activists, academics, students and artists.
It is our belief that informed and dedicated individuals are capable of affecting great
positive change. We are dedicated to arm our community with the knowledge it needs
to help to free Burma. Mighty Mic is more than just a concert, and we hope this packet
illustrates the wonderful sponsorship opportunity it represents. Thank you for your
interests in Mighty Mic-- Free Burma.
For more information please contact

director@mightymic.org or visit www.mightymic.org

Mighty Mic Sponsorship Packet 2009

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MIGHTY MIC 2009

Why Burma? Why Now?

Why L.A. & UCLA?

MIGHTY MIC 2007: THE HUMAN RIGHTS AWARENESS CONCERT

MIGHTY MIC 2008: THE CONCERT TO END GENOCIDE

US Campaign for Burma’s Celebrity Supporters

I. PRESENTING SPONSOR – $10,000

III. GOLD SPONSOR – $5,000

IV. Silver SPONSOR – $3,000

VI. Sponsor – $500-$1,000

VII. In Kind Donations

VIII. Education Sponsor

IX. Philanthropy Sponsor

Festival Friend – Complimentary**

For more information please contact

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