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You wont find a better place to connect with cycling enthusiasts and promote
your bicycle-related event or business than the League of Michigan Bicyclists
(LMB) Ride Calendar. LMB annually distributes more than 43,000 copies
throughout Michigan and beyond.
2016 marks the 32nd year that LMB will coordinate and distribute a
comprehensive calendar of Michigan bicycling events. Since 1984, the Ride
Calendar has been an essential resource used by event organizers to promote
their rides and charity events. The Ride Calendar also creates great anticipation
among the cycling community. It is the go-to resource for cyclists as they plan
their riding seasons and schedule bicycle-related vacations.
The publication lists approximately 300 Michigan bicycling events including:
road and trail tours, charity rides, mountain biking and cyclocross events, as
well as competitive events such as races, time trials and triathlons. From singleday to week-long rides, the Ride Calendar highlights events from all across
Michigan both large and small. The Ride Calendar spans all seasons: winter
snow races, spring family fun rides, summer recreational tours, beautiful fall
color rides and more.
The Ride Calendar is distributed extensively across Michigan at Welcome
Centers and Convention & Visitors Bureaus, more than 225 bicycle shops,
cycling clubs and at numerous bicycle-related events throughout the year. The
Ride Calendar is also mailed to all LMB members and individuals requesting
Michigan bicycle tourism information.
LMBs annual Ride Calendar is a full-color publication that bicyclists keep
and refer to again and again, ensuring that your ad will be viewed repeatedly
throughout the year!
Advertising revenue, in excess of the cost of publishing the Ride Calendar,
supports LMBs efforts as 501(c)(3) nonprofit to help make Michigan a more
bicycle-friendly state.
You can view or download a copy of our current Ride Calendar at
www.LMB.org/ridecal.
SPECIFICATIONS
Acceptable electronic files include press quality (300 dpi or greater) .pdf,
.tiff, .psd, or .ai files. Ads created in Microsoft Word or Publisher will not
print properly. If you are not able to meet these specifications, we are happy
to design an ad for you. Please contact us if you have any questions about
formatting. Please embed all fonts, logos, and other graphics or convert them
to outlines. Make sure all elements of your advertisement are saved as CMYK.
Please include a color printout of your ad with your signed contract.
EARLY BIRD
DISCOUNTS
LMB MEMBER
DISCOUNTS
ONLINE CALENDAR
ADVERTISING RATES
QUESTIONS
Please contact:
Jeana-Dee Allen
Communications and Development Coordinator
517-334-9100
jd@LMB.org
~ Jim Plaunt
Bike Tour Vacations LLC
$90
$130
$165
$90
Web advertising rates are $45 per month (with a threemonth minimum).
Up to 20 Column Inches
21 - 30 Column Inches
Full Page
Web Banner Ads
Dimensions
Standard
Price
Rates
Early Bird * 10% Discount
Early Bird * + 10%
Price
Member Price Member Discount Price
1.86" W x 2" H
1.86" W x 5" H
1.86" W x 10" H
$174
$435
$850
$170
$425
$830
$157
$392
$765
$153
$383
$747
3.86" W x 1" H
3.86" W x 2" H
3.86" W x 4" H
3.86" W x 5" H
3.86" W x 10" H
$174
$348
$684
$850
$1,300
$170
$340
$668
$830
$1,200
$157
$313
$616
$765
$1,170
$153
$306
$601
$747
$1,080
5.86" W x 3" H
5.86" W x 10" H
$738
$1,770
$711
$1,620
$664
$1,593
$640
$1,458
7.88" W x 2" H
7.88" W x 5" H
$684
$1,300
$668
$1,200
$616
$1,170
$601
$1,080
8.5" W x 11" H **
8.5" W x 11" H **
8.5" W x 11" H **
$1,898
$2,310
$2,558
$1,748
$2,190
$2,438
$1,708
$2,079
$2,302
$1,573
$1,971
$2,194
M, N, O
K
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E
J
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Dimensions:
Discounts:
q Member 10% Off (You may add/renew your LMB membership below)
q Visa
q Master Card
q Discover
q American Express