Beruflich Dokumente
Kultur Dokumente
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Project
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Proposal
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Coca-Cola Company
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5/11/2015
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Submitted To: Amy Vuong
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Submitted By: Ankita Suri
(4233751)
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1.
Objectives
Background
4.
5.
6.
What targets do you have planned for your business this coming year?
Overall
Sales
Revenue
Expansion/Growth
How much did you spend on logistics as a percentage of your total budget in
the past year?
0%
1 - 3%
4 - 7%
8 - 10%
More than 10%
Yes
No
Referrals / word-of-mouth
Print, radio and/or broadcast advertising
Cold calling or direct marketing
Participation in or attending trade shows
Participation in industry associations
Web site
Online advertising
Online events (such as webinars)
Other, please specify
Which supply chain strategy was most successful for you this past year?
Strategic Effort 1
Strategic Effort 2
Strategic Effort 3
If any new technologies have emerged that could affect the logistics of your
business, please describe.
7.
As such there is no major cost involved; there are small expenses such as
commutation cost, cost for paper work and so-on.