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So what are ethos, pathos and logos?

In simplest terms, they


correspond to:
Ethos: credibility (or character) of the speaker
Pathos: emotional connection to the audience
Logos: logical argument
(Sixminutes.dlugan.com/ethos-pathos-logos/)

Ethos

Before you can convince an audience to accept anything you say, they
have to accept you as credible.
Aspect to credibility:
Does the audience respect you?
Does the audience believe you are of good character?
Does the audience believe you are generally trustworthy?
Does the audience believe you are an authority on this speech
topic?

Pathos

The quality of a persuasive presentation, which appeals to the


emotions of an audience.
Do your visuals evoke feelings of compassion?...envy?
Stories connect with your audience.
A speaker can create emotional connection in many ways, perhaps
most notably by stories. The goal of a story, anecdote, analogy, simile,
and metaphor is often to link an aspect of our primary message with a
triggered emotional response from the audience.

Logos

Synonymous with a logical argument.


Does your argument make sense?
Is your message based on facts, statistics, and evidence?
Will your call-to-action lead to the desired outcome that you
promise?
A good formal presentation/argument/speech has three divisions
Introduction
Body
Conclusion
Introduction should be 10-15% of entire presentation. Introduction
should be 52-54 seconds. Do not go beyond that; devote time to other
parts of speech. The body of your speech should contain your thesis
statement/focus statement and central theme. Best place to put that is
immediately after your introduction. Everything else in your speech

should be designed to support your central theme. If using power


point, read the slides out load before hand.
Idealism is the position that reality is nonmatter: idea, mind, or spirit,
for example. Berkeley, an idealist, argued that because all we perceive
are our own ideas, only minds and their ideas are real.

Idealism
What is real? Is reality material or non-material? All of our perceptions
are mind dependent. Because of that, reality only exists in the mind
and its ideas. An idealist believes the mental or spiritual world is the
creative force or active agent behind all things.
Idealism is the position that reality is nonmatter: idea, mind, or spirit,
for example. Berkeley, an idealist, argued that because all we perceive
are our own ideas, only minds and their ideas are real.
Idealism1. Subjective- the position that everything we perceive is
dependent upon our individual minds.
2. Objective- the notion that it is dependent upon the mind of God.
Berkeley argued that objects are bundles of perceptions because
perceptions can exist only in a mind. All objects exist only in the mind.
And there is no mind independent material reality outside of the mind.
There is no independent material reality outside of the mind. Those
who object to Berkeleys view say- dont idealists commit the fallacy of
anthropomorphism. Anthropomorphism is when human being projects
human faculties into a non-human universe/world.
Pragmatism say reality is found only in meaningful experiences to
human beings. Pragmatism, as developed by Peirce, James, and
Dewey, rejects all absolutistic assumptions about reality, admits the
pluralistic nature of reality, and refuses to consider any claims but
those focused on fruits, consequences, and facts. They believe that
reality is not a single thing; rather that its pluralistic. Pragmatists are
humanistic. The three guys argued that philosophy arrives out of our
social and emotional lives. The most important thing is, does our
philosophical view help us solve problems?
The value of a philosophical view depends on whether or not it helps us
solve problems. The pragmatic method is a way to discover what our
ideas mean by studying their consequences in actual experience.
What makes an idea real is its practical consequences.