28-30 SEPTEMBER 2015

DUBAI WORLD TRADE CENTRE

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CONTENTS
05 Vision conference
09 Tecsec summit
10 Design theatre
11 The hub
12 Features

Business lounge
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The Hotel Show Dubai 2015

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An exciting new retail and

entertainment destination on
Palm Jumeirah

The Hotel Show Dubai 2015

The Pointe is a new, vibrant, waterfront destination for relaxed

dining, shopping and entertainment, located at the tip of Palm
Jumeirah, just across the bay from Atlantis The Palm Dubai.

Overlooking spectacular fountains, The Pointe houses a combination of bustling retail outlets, elegant
restaurants and relaxed cafs. With ample car parking, The Pointe is also accessible via The Palm
Monorail and by boat from many of the nearby resorts, The Pointe is set to bring Palm Jumeirah alive as
one of Dubais most iconic retail and leisure destinations.
For more information on leasing, please visit the retail leasing office at Ibn Battuta Mall
Call 04 362 1900 or log onto www.nakheel.com

The Hotel Show Dubai 2015

programme
Partnered with:

The Hotel Show Dubai 2015

DAY 1

28th september
10:30 - 10:45 Keynote

Issam AbdulRahim Kazim, Chief executive officer, Dubai Corporation

for Tourism and Commerce Marketing (DCTCM)

11:00 - 12:45 MEGA Trends

Alan ONeill

Managing director
Kara Change
Management

Andre C. Meyerhans
Principal
Fischer & Meyerhans
Architects

Panel discussion
Philip Wooler, Area director - Middle East & Africa, STR Global
Philip Shepherd, Partner, PwC Middle East Hospitality & Leisure
Caroline List, International sales manager, TOPHOTELPROJECTS
Martin Cooper, Director - real estate services, head of real estate
consulting, Deloitte

13:00 - 13:35 MEGA Project - An inside view - interviews by Gary Wright,

Editor of The Big5 Hub
Haitham Mattar, CEO, Ras Al Khaimah Tourism Development Authority


Thomas van Vliet, CEO, Paramount Hotels & Resorts
Martin Ostermann, Development, Middle East, Melia Hotels International

Andrew J. Fay
President/COO
Gettys

Catalin Cighi

Managing partner
Cain Hospitality
Innovation

Avinash Mohan
Executive chef
The Address
Dubai Marina

Christopher Hewett
Associate director
TRI Consulting

Daousser Chennoufi Edward Harvey

Chairman & key architect;
Concept creator & partner
Draw Link Group; HUES
Hotels & Resorts

Director, foodservice and

hospitality consultant
Tricon Foodservice
Consultants

Girish Babu

Hertz Martin

Executive chef
Media One Hotel

Director of
human resources
Cristal Hotel Abu Dhabi

The Hotel Show Dubai 2015

13:50 - 14:20 Dubais theme parks - boom or bust?

Presentation
Phil Taylor, Managing director, Team Leisure LLC

14:35 - 15:25 Architecture of the future - how far can it go

Panel discussion
Chairperson: Nick Ames, Editor, Middle East Architect Magazine

Salim Hussain, Lead design architect, BSBG
Andre C. Meyerhans, Principal, Fischer & Meyerhans Architects
Holley Chant, Executive director - corporate sustainability, KEO
Yahya Jan, Vice president & design director, NORR Group
Consultants International

15:40 - 16:30 A designers point of view

Panel discussion
Chairperson: Annamaria Lambri, Associate professor of
interior design, AUD

Christian Merieau, Founding partner, MMAC Design Associates

Andrew Fay, President/COO, Gettys
Dr. Annarita Cornaro, Assistant professor of architecture; Founding
partner, AUD; COdESIGN
Sejal Patel, Project director, Hirsch Bedner Associates
Paul Morisette, Principal & global lead, CHIL

16:45 - 17:30 Refurbishment according to brand standards

Panel discussion

Maria Vafiadis, Founder & managing director, MKV Design

Andrew Fay, President/COO, Gettys
Laurent Chaudet, General manager, Pullman Dubai Deira City Centre
Hotel and Residences
Sejal Patel, Project director, Hirsch Bedner Associates
Marc Attenhofer, Key account manager hotels - Middle East/Africa,
Geberit International

DAY 2

29th september
10:15 - 10:30 Keynote: Shaping the face of the retail and hospitality
landscape in Dubai

Sanjay Manchanda, CEO, Nakheel
10:30 - 11:20 New F&B projects, new territories and pioneering concepts


Holley Chant

Executive director corporate sustainability

KEO

Iftikhar Hamdani

Cluster general manager

Ramada Hotel
& Suites Ajman

Panel discussion
Chairperson: Waqar Ahmed Mirza, Commercial director, Middle East
& Africa, McQueens Group
 Nicholas Couvaras, Managing director, Kroma

David Thomas, CEO, GLC Investments LLC

Ian Ohan, Founder & CEO, Freedom Pizza
Kai Schukowski, Hotel manager, Kempinski Hotel Ajman
Avinash Mohan, Executive chef, The Address Dubai Marina
Omar El Meghawry, Group deputy CEO, First Equity Partners

11:35 - 12:05 Improving food safety in hotels

Presentation
Richard Sprenger, Chairman, Highfield.co.uk Ltd

12:20 - 13:10 F&B brands, concepts and opportunities

Issam AbdulRahim
Kazim

Chief executive officer

Dubai Corporation for
Tourism & Commerce
Marketing (DCTCM)

Kai Schukowski

Hotel manager
Kempinski Hotel Ajman

Panel discussion

Chairperson: Edward Harvey, Director, foodservice and hospitality
consultant, Tricon Foodservice Consultants
Catalin Cighi, Managing partner, Cain Hospitality Innovation
Salem bin Dasmal, Founder, Silver Spoon Investments
Girish Babu, Executive chef, Media One Hotel
Daniel G.During, Principal & managing director,
Thomas Klein International
Markus Thesleff, Co-founder, Whissle Group

Tahir Shah, Owner, Moti Roti LLC

Sanjay Murthy, Managing director, Figjam

13:25 - 13:55 Culinary entrepreneurialism

Presentation
Lawrence Assadourian, Strategic multidisciplinary marketer

14:10 - 14:45 The Chefs debate

Kate Dicker

Senior consultant
Worldwide Kids
Company Ltd.

Lakshmi Durai

Chief executive officer

Travel Matrix

Panel discussion

Chairperson: Devina Divecha, Senior editor, Caterer Middle East,
ITP Business Hospitality Group
Avinash Mohan, Executive chef, The Address Dubai Marina

Girish Babu, Executive chef, Media One Hotel
Eric Vasta, Executive chef, JW Marriott Marquis Hotel Dubai
Christopher Lester, Group executive chef, JRG Dubai
Carlos Delosmozos, Executive chef, Crowne Plaza
Samir Roonwal, Executive chef, Al Ghurair Rayhaan & Al Ghurair
Arjaan by Rotana

Dirk Haltenhof, Resort executive chef, Madinat Jumeirah

15:00 - 15:30
Laurent Chaudet
General manager
Pullman Dubai
Deira City Centre

Maria Vafiadis

Founder &
managing director
MKV Design

Culture in hospitality

Presentation
Nasif Kayed, Managing director, Sheikh Mohammed Centre for
Cultural Understanding (SMCCU)

15:45 - 16:15 Customerize your business and drive more sales

Presentation
Alan ONeill, Managing director, Kara Change Management

16:30 - 17:00 Leading with emotional intelligence

Presentation
Chantel Samanek, Senior consultant, Dynamic Learning

17:15 - 18:00 Transferring the DNA of your company to your employees

Martin Cooper

Director - real estate

services; Head of real
estate consulting
Deloitte

Sanjay Manchanda
CEO
Nakheel

Panel discussion

Chairperson: Alan ONeill, Managing director, Kara Change Management

Sofie Pickhard, Founder, service consultant & trainer, Servicexcellence
Hertz Martin, Director of human resources, Cristal Hotel Abu Dhabi
Feras Salibi, Cluster director of human resources, Rixos The Palm Dubai
Christoffer Thorsheim, Partner, Me In A Box
Vagelyn Federico, Human resources director, Dusit Thani Dubai
Nasif Kayed, Managing director, Sheikh Mohammed Centre for
Cultural Understanding (SMCCU)
The Hotel Show Dubai 2015
7

DAY 3

30th september
10:00 - 11:10 Sustainable hospitality - Capacity building and implementation

Seminar facilitated by Emirates Green Building Council


Amelie Zegmout, Head of sales & business development, Gulf countries,

Legrand Hospitality Program; Emirates Green Building Council

Nadine OConnor, Housekeeping manager, Jumeirah Creekside Hotel
Bob Busman, Rooms division manager; Regional responsible business
coordinator, Radisson Blu Hotel Dubai Deira Creek; Carlson Rezidor
Hotel Group

Basant Kushwaha, Director of engineering, Kempinski Hotel Ajman

Martin Kubler
CEO
Iconsulthotels

Nasif Kayed

Managing director
Sheikh Mohammed
Centre for Cultural
Understanding
(SMCCU)

11:20 - 12:00 A hotel viewpoint - sustainability for a better tomorrow

Panel discussion

Chairperson: Zack H.Abdi, Managing director, provectus
Iftikhar Hamdani, Cluster general manager, Ramada Hotel & Suites
Shadi Bakhour, General manager, Canon Emirates
Rohit Salunke, Director of engineering, Sofitel The Palm

12:10 -12:45

Nicholas Couvaras
Managing director
Kroma

Nick Ames

Editor
Middle East
Architect magazine

E xploring the opportunity for vocational training - with Dubai

College of Tourism
Chairperson: Jeff Strachan, Business development director,
Dubai College of Tourism

12:55 - 13:35 Development & growth of the mid-range market

Panel discussion

Chairperson: Christopher Hewett, Associate director, TRI Consulting
Daniel G. During, Principal & managing director,
Thomas Klein International
Mark Allaf, Cluster general manager,Hilton Garden Inn Hotels
Anna Gemrud Morner, General manager, Stora Hotellet - Ume
Sjmanshus & U&Me - New Hotel Culture
Raki Phillips, Senior VP development; Senior partner, INHOCO
Group - International Hospitality Consulting Group

13:50 - 14:30 Global growth of boutique hotels

Paul Morissette

Philippe Harb

Principal & global lead Chief operating officer

CHIL
One to One Hotels
& Resort

Panel discussion
Chairperson: Martin Kubler, CEO, Iconsulthotels
Philippe Harb, Chief operating officer, One to One Hotels & Resorts
Rabih Feghali, Director - business development, Roya International
Stephen Gee, Hotel development director, Zaya Hospitality
Moses Barnabas, General manager, XVA Art Hotel

Daousser Chennoufi, Chairman and key architect; concept creator
and partner, Draw Link Group; HUES Hotels and Resorts
Anna Gemrud Morner, General manager, Stora Hotellet - Ume
Sjmanshus & U&Me - New Hotel Culture

14:45 - 15:15 Whats the value of Waterfrontage?

Rabih Feghali

Director - business
development
Roya International

Salim Hussain

Lead design architect

BSBG

Presentation

Capt. Toby Haws, Head of marinas, ART Marine Marinas

15:30 - 16:00 Keeping venue owners and operators out of jail

Presentation
Bruno Marx, Owner, Eventknowhow

16:15 - 16:45 Investment in the Egyptian hospitality market

Presentation
Omar El Meghawry, Group deputy CEO, First Equity Partners

17:00 - 18:00 Creating the perfect resort experience

Sejal Patel

Project director
Hirsch Bedner
Associates

Yahya Jan

Vice president &

design director
NORR Group Consultants
International

The Hotel Show Dubai 2015

Panel discussion
Michael Scully, Managing director, First and Foremost Hospitality
Lakshmi Durai, Chief executive officer, Travel Matrix (Middle East
representative for Celebrity Cruises)
Mohamed H Saeed, General manager - Middle East, Royal Caribbean
International & Azamara Club Cruises

Kate Dicker, Senior consultant, Worldwide Kids Company Ltd.
Carl Palmlund, Senior VP commercial; Senior partner, INHOCO Group International Hospitality Consulting Group

DAY 1 | SEPTEMBER 28TH

NEW

10:45 - 11:15 Is facial recognition technology the answer

to all your security problems?

tecsec summit

Keynote

Kees van Donk, Director hospitality, NEC Enterprise Solutions

11:30 - 12:15
The Big IT debate
Panel discussion

Chairperson: Terence Ronson, Managing director, Partlink
Wael Othman, Director of IT & business solutions, Rotana
Hotel Management

Lisa Apolinski, Founder & CEO, 3 Dog Write Inc.

Saahil Mehta, Managing director, ResNet World
Leon Smallbone, Director of information technology,
Mina Seyahi Complex
Prasanna Rupasinghe, Director of information technology,
Kempinski Hotel, Mall of the Emirates

12:30 - 13:00
How to satisfy tech savvy guests

Presentation

Terence Ronson, Managing director, Partlink

13:15 - 13:45 Transforming an integrated hotel into a smart hotel

Presentation

Rayan Soumsom, Technology manager Middle
East and Africa, Crestron

Ali Hashmi

Industry manager,
travel & government
Google

Catherine Tremeau
Senior consultant and
RMS partner manager
Sabre Hospitality
Solutions

Cem Cetinturk

Vice president MEA

TravelClick Inc.

14:00 - 14:30

Online behavioural traits of MENA millennials

14:45 - 15:15

Mobilizing hospitality

Presentation

Ali Hashmi, Industry manager, travel & government, Google

Presentation
Meriam Elouazzani, Product specialist Middle East Wireless
PSS Cisco, Cisco
Mohamed Anan, Business development director, hospitality,
IPMagix

15:30 - 16:00 IPTV: the new PMS? IPTVs evolution to Key Customer
Service Platform and what it means for hotels

16:15 - 16:45

Rayan Soumson

Technology manager Middle East & Africa

Crestron

Saahil Mehta

Managing director,
ResNet World

Svetozar Kujic

Community manager
Media One Hotel

Presentation
Anke Gill, Head of marketing, MVI Systems Ltd.

Revenue maximisation through emerging trends

Presentation
Bhanu Chopra, CEO, RateGain Technologies Ltd.

DAY 2 | SEPTEMBER 29TH

11:00 - 11:30

Can hotels rooms ever be too tech?

11:45 - 12:15

 ptimise yield and cash-flow through smart machineO

learning predictive analytics software solutions

Presentation

Martin Kubler, CEO, Iconsulthotels

Presentation

Philipp Hund, Partner, BLATTCHEN & PARTNER AG

12:30 - 13:00

Core technology with Canon

Presentation

13:15 - 13:45 Best practices to make your online strategies successful

Tarek Zakaria

Managing director
Greentec Automation
DMCC

Terence Ronson
Managing director
Partlink

Wael Othman

Director of IT &
business solutions
Rotana Hotel
Management

Presentation

Catherine Tremeau, Senior consultant and RMS partner
manager, Sabre Hospitality Solutions

14:00 - 14:30 How to minimise the risk of threats checking into

your business

Presentation
Samer Abu Arisheh, Regional security account manager, Cisco Security

14:45 - 15:15 Technology foundations for perfect guest experience

Presentation
Feras Zeidan, Regional manager - construction
& smartbuilding segment, Avaya

15:30 - 16:00 Global online bookings in Q2 2015 and trends for future
Presentation

Cem Cetinturk, Vice president MEA, TravelClick Inc.

16:15 - 18:00

Exhibitor and visitor IT networking

TH

DAY 3 | SEPTEMBER 30
10:15 - 10:45

TecSec Silver Sponsor

Relax: The New IP is here

Presentation
Samer Ismair, Network consultant, Brocade

11:00 - 11:45

Using social platforms to your advantage

12:00 - 12:30

Wifi reliability, cost and speed; meeting challenges

Panel discussion

Chairperson: Martin Kubler, CEO, Iconsulthotels

Lisa Apolinski, Founder & CEO, 3 Dog Write Inc.

Svetozar Kujic, Community manager, Media One Hotel

Cem Cetinturk, Vice president MEA, TravelClick Inc.

Martin Kubler, CEO, Iconsulthotels

Presentation

Andrea Coppini, EMEA hospitality - systems engineer, Ruckus Wireless

TecSec Bronze Sponsors

13:00 - 13:30
Assessment of energy efficiency in hotels
Presentation
Tarek Zakaria, Managing director, Greentec Automation DMCC

14:00 - 14:30

Understanding and taking advantage of the Cloud

14:45-15:15

Food Tech - The convergence of F&B and the Internet

Nezar Kadhem, CEO, Eat App

Presentation
Kevin Ashby, Application platform marketing manager,
Microsoft Gulf

TAG US #TALKTECH
For more information visit www.thehotelshow.com

15:30-16:00 How mobility helps hotels improve results and the

guest experience
Presentation


Roger El Khoury, Managing partner, NEORCHA

The Hotel Show Dubai 2015

NEW

DAY 1 | SEPTEMBER 28TH

design theatre

11:30 - 12:00 The development of hospitality design in the

GCC market

Presentation

Rola Al-Zobai, Business development manager, interior
design lecturer, National Design Academy

12:30 - 13:00 Latest trends and how to translate into a lasting

guest experience
Presentation

Paul Morisette, Principal & global lead, CHIL

13:30 - 14:00 Creating love through design

Presentation

Jon Andrew Sealey, Design director of Marques and Jordy;
Creative director of GLC Dubai, Marques and Jordy

14:30 - 15:00

Celine Salman

Design director
Paramount Hotels
& Resorts

Chiara Cantono

Architect - head of
WT Studio
WT Studio

Sustainable town square in the UAE

Presentation

Issam Ezzeddine, Design director, Principal design architect,
M/s National Engineering Bureau (NEB)

15:30 - 16:00 Local authenticity versus international polish - where

should the balance lie?
Presentation
Maria Vafiadis, Founder & managing director, MKV Design

DAY 2 | SEPTEMBER 29TH

11:30 - 12:00 Innovative and sustainable vision in architecture and design
Presentation
Chiara Cantono, Architect, head of WT Studio, WT Studio


Issam Ezzedine

Design director
M/s National
Engineering Bureau

Jon Andrew Sealey

Design director/
Creative director
Marques & Jordy/GLC

12:30 - 13:00

3M of design & build

Presentation

Ravi Kumar, Executive director - international operations,
Services & Trade Company LLC

13:30 - 14:00 Hotel as opera - design by Simone Micheli

Presentation

Simone Micheli, Architect, founder, Simone Micheli
Architectural Hero Company

14:30 - 15:00

Fast growing trends in hotel interiors

15:30 - 16:00

Find your vision

16:30 - 17:00

Hospitality lighting advice PickLED?

Presentation

Samah Aloul, Interior stylist, Yacht designer, artist and
entrepreneur, SA Interiors

Linda Merieau

Executive director
Association of
Professional
Interior Designers

Nathan Savage

Architectural
lighting consultant
Nathan Savage
Lighting Design

Presentation

Celine Salman, Design director, Paramount Hotels & Resorts


Presentation
Nathan Savage, Architectural lighting consultant,
Nathan Savage Lighting Design

DAY 3 | SEPTEMBER 30TH

11:30 - 12:00

The no-thrill business hotel


Presentation
Andre C. Meyerhans, Principal, Fischer & Meyerhans Architects

Pallavi Dean

Design director
Pallavi Dean Interiors

Paul Morissette

Principal & global lead

CHIL

12:30 - 13:00 Revealed: The secrets of successful storytelling in

hotel design
Presentation

Pallavi Dean, Design director, Pallavi Dean Interiors

Richard Dean, Managing director, Pallavi Dean Interiors

13:15 - 14:00 Delivering on the design for hotel projects

Richard Dean

Managing director
Pallavi Dean Interiors

Tarek F. Ardakani

General manager business development

Bond Interiors

Panel discussion
Chairperson: Linda Merieau, Executive director, Association
of Professional Interior Designers

Anil Mangalat, Design director, MMAC Design Associates

Dipak Tailor, Principal - project management,
Design Confidence

Tarek F. Ardakani, General manager - business development,
Bond Interiors
Vibha Mehra Sawhney, Project director, EAME/SWA design
services, Hyatt International South West Asia Limited

14:30 - 15:00 The next generation of linear light and what value it
will bring into the hospitality design

Sponsored by W T S T U D I O

Presentation
Chris Rimmer, Design manager, acdc

TAG US #TALKDESIGN
For more information visit www.thehotelshow.com

Presentation
Tarek F. Ardakani, General manager - business development,
Bond Interiors

INTERIOR - ARCHITECTURE - URBANPLAN

10 The Hotel Show Dubai 2015

15:30 - 16:00 Case study for Geales Restaurant at the Le Royal

Meridien Beach Resort and Spa

DAY 1 SEPTEMBER 28

TH

/ Sports & Fitness

A series of essential workshops, demonstrations and discussions for

operators, managers and trainers from sports stadium, entertainment
and facilities, fitness centres, gyms and wellness.
11:00 - 11:30

The growth of sports events and facilities in hotels

12:00 - 12:30

The Welcome Wellness journey


Ghazi Al Madani, Manager of sports & tourism,
Dubai Sports Council


Barbara Graziani, Marketing manager, Technogym
Emirates LLC

13:00 - 13:30 
Competition: announcing the winner of REPs Project
Front Cover

Catherine Hanson Farid, Director of operations, REPs
UAE & Infinity Sports Management

14:00 - 14:30 
REPs on the importance of regulations
and accreditation

Catherine Hanson Farid, Director of operations,

REPs UAE & Infinity Sports Management

15:00 - 15:30

A
 quaSpecial wellness industry - public and
special pools


Marco Gabbriellini, General manager, AquaSpecial,
AQUA Industrial Group SPA

16:00 - 16:30
U
 ltra violet, o-zone, and hydroxyl radical sterilisation
Seminar in collaboration with Aqua Middle East
Emily May, Director, Elecro Engineering Ltd

17:00-17:30

Game changer: prepare, condition, recover


Steve Powell, Director, UK education, Performance
Health Systems PTA, Global UK facility

DAY 2 SEPTEMBER 29

TH

/ Pool & Spa by

10:45 - 11:00 Full day pool & spa technical workshop by

Fluidra - welcome note
11:00 - 11:45 Neolysis - A new water treatment solution for
swimming pools
Bernardo Martinez, Commercial manager, Idegis,
Fluidra Industry

12:00 - 12:30 CTX range pool chemicals product launch

Ines Egea, Product manager, Pool Business unit,
Fluidra Commercial

14:30 - 15:15 Fluidra Connect - The Internet of Pools: Pool

Management anytime, anywhere

Orial Falques, Technical manager, Metalast,
Fluidra Industry

15:30 - 16:30

New launch - The Pool MAC - Simplifying life

Orial Falques, Technical manager, Metalast,

Fluidra Industry

DAY 3 SEPTEMBER 30

TH

/ Theme Parks - Pool and Spa

Round table discussions and debates for operators and managers of

theme parks and water parks.
11:00 - 12:00

The systems approach to your aquatic facility

12:30 - 13:00

A
 ctivated filter media in alternative to traditional
sand in swimming pool filtration


Gary Pogharian, Maintenance director, Yas Waterworld
Abu Dhabi

Philipp Meyer, VP sales & marketing, Dryden AQUA Ltd

13:30 - 14:00

Accu-Tab System - Tablet Chlorination

Akbar Niyaz, Director - sales & marketing, ATECPOOL

Sessions by

14:30 - 15:00 
Drdyen AQUA integrated system for crystal clear
and healthy swimming pool water

Philipp Meyer, VP sales & marketing, Dryden AQUA Ltd

REPs
UAE

15:30 - 16:00 
Automatic Pool Covers: safe and environmentallyfriendly choices for your pool
Giuseppe Ridonato, General manager, PoolLock Group

The Leisure Show Dubai 2015

11

REPs
UAE

DAY 1

LEISURE SHOW
REPS FITNESS
DEMONSTRATIONS

September 28th

10:30 BFIT - MOSSA

11:00 BFIT - bodyART
12:00 Impact British Training Systems - Dance X-treme
13:00 Front Cover competition announcement
14:00 MEFITPRO - BODYVIVE 3.1
15:00 Career Sport - LOW FU FITNESS

DAY 2

September 29th

12:00 Impact British Training Systems - Dance X-treme

14:00 Career Sport - GROUP RX: POWER STEP
15:00 MEFITPRO - TriggerPoint Foam Rolling

DAY 3

September 30th

12:00 Career Sport - GROUP RX: WAR

13:00 Impact British Training Systems - Dance X-treme
15:00 MEFITPRO - TRX STC (Suspension Training)

THE FUTURE OF
AQUA LEISURE by
An exciting and
visionary pool
feature showcasing
the future in
architectural design
and the possibilities for aqua leisure whether
at home or within a hotel or waterpark.
Created exclusively by acclaimed Italian
architect Simone Micheli, this feature is
a must-visit for commercial & residential
facility owners, developers and managers.

Simone Micheli
Architect, founder
Simone Micheli
Architectural
Hero Company