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Contents
Executive Summary:................................................................................................ 1
Critical success factors of food industry (McDonalds)................................................2
Introduction:............................................................................................................ 2
Competitive strategy & position:..........................................................................2
Environmental factors.......................................................................................... 3
Temporal factors................................................................................................... 4
Managerial position factor.................................................................................... 4
The industry......................................................................................................... 5
Conclusion............................................................................................................... 6
References.............................................................................................................. 7

Executive Summary:
Critical success factors of the McDonald can become very successive if the
directors implement it properly. It is really helpful to the company. It
increases the performance level of the McDonalds even they give better
service to the country as well as overall world. If they adopt the critical
success factors or they know their critical success factors it will help to the
McDonalds in their future. It gives benefits to directors & the executives also.
Company must know their critical success factors. So with this report they
can implement the critical factors in their company McDonalds so it if very
much beneficial in the top level that they must know about it.

Critical success factors of food industry (McDonalds)


Introduction:
Critical success factors are necessary for all the organizations or any
industry. It helps to achieve the organizational goal & mission of any
organization. In the food industry the McDonald is very famous. They have to
apply the critical success factors in their business. The director must think
about the critical success factors of the McDonald. They have to think about
the past & the future of the industry. Critical success factors help to achieve
the mission & objectives of the industry. Critical success factors should not
be confused with success criteria ; the latter are outcomes of a project or
achievements of an organization that are needed to consider the project a
success or to esteem the organization successful. McDonalds directors has to
take action about the how to achieve the organization goal very fast. It is a
competitive world. So they must have to think about the critical success
factors.

Competitive strategy & position:


Competitive strategy & their position are different from industry to industry &
firm to firm. McDonalds have to focus on their market share in different

country. They have to see the market place of the company. If the directors
want to earn more profit or gain then they have to focus on their critical
factors. The mission, vision & the value of the firm is very important. It affect
to the company in their success. What is the competition level & their
strategy implication in to the market & their market position is very
important to know for the company.

The value of an organization, their market share it impact to the industry.


Competition level is more important for every industry to survive into the
competitive world. Today all food industry faces the cut throat competition
day by day. In this increasing competition world McDonalds have to focus on
their critical success factors. After knowing the critical factors the McDonalds
become more & more profitable in the world. & they can capture more
market in to the country. They can compete with the all food industry & they
can give best services to their customers. So for the long time profitable
situation & to improve the market share McDonalds have to adopt the
success factors.
Environmental factors
Environmental changes: Economic, regulatory, political, and demographic
changes create Critical Success Factors for an organization. These relate to
environmental factors that are not in the control of organization but which an
organization must consider in developing Critical Success Factors. It is really
helpful

to

develop

an

organization.

Through

the

controlling

of

the

environmental factors the director must consider all the aspect related with
the goal. They have to focus on the goal & object of the company.
Examples for these are the industry regulation, political development, and
economic performance of a country, and population trends.

All environmental factors impact on the company. It improves to the


permanence level of the McDonald they are external factors of the industry.
It cannot be control by the company, but it affect to the company more. For
achieving goal, mission & vision the McDonalds have to control the external
environmental factor. For getting better performance & high result they have
to know their success factors. In that many criticize come across but they
have to overcome those factors so that the company can achieve more result
& they can get the success. The environmental factors are differing from firm
to firm. The companies have to manage all the things. If they control the
environmental factors then it becomes very easy for the company to achieve
their goal. All competition form their competitor can be faced very easily. For
the proper regulation of any industry or organization the McDonald has to
more & more focus on that particular factors.

Temporal factors
In the simple term the Temporal means the sequential of the things which is
going to do, even it will do in the future. That all the things must be Temporal
in the business like food Specially,

McDonalds. So, the manager of the

McDonalds need to find the strategy which helps to implement the strategy
and thorough that they can achieve the goal of the McDonalds, therefore
manager need to sequence or decide the priority which helps to improve and
even helpful in the achievement of the goals. They need to decide the
sequence of the activities which is needed to do, and even it may be useful
in the future. They have to do so the activities must be complete on time and
even the activity cannot be remaining, and they can do the better task to
achieve that goal. Activities list and implementation must be temporal so
they can do the different things from the competitors. And it is very much
important that the McDonalds strategy must be the different with their
competitors so they can take the advantage of the critical factor.

Managerial position factor


In the business like food industry there is also the cut throat competition
among many companies. At that time the company needs to take the steps
to achieve desirable or expected goal. Is that company wants to take the
advantage of the critical success factor which help the company to achieve
the objectives.
And even the McDonalds need to take that step in the regarding of that
managerial position. In which the manager need to find the critical success
factor which helps them to achieve the goal. So the McDonalds can achieve
their goal with the help of managerial position factors and at that authority
the manager can take the advantage and implement the strategy which
helps to improve the position in to market.
This factor is very necessary in the food industry while the company like
McDonalds. Through this, the MacDonalds can give the proper attention
towards their goal. The McDonalds need to identify their critical factor on
which they can get the huge success otherwise it creates the problems in the
business.

It is possible that they have to face the problem with the

competitors strategy. So as we all want the huge success if the companies


like McDonalds wants they need to implement the managerial position factor
in their organization.
The industry
In the business there are many competitors they need to face the
competition problem. So the business needs to concentrate on that and they
need to take advantage of that. So the industry like the food needs to
concentrate on that and so the company needs to focus on their critical
success factor which needs to focus and through that they can be the
different with those factors.
As an industry the company needs to focus on that activity and the
company must be aware on that if they have a good chance to create the

image in front of the whole industry.

Image and the valuable way the

company needs to crate the critical factor in the McDonald so they can take
the advantage from the competitors. Even it is more important for the
competitions aspects when there are the many sellers into the market. So
when the competition is among the company of the same industry at that
time the company needs to find the critical factor in which through they can
take the advantage of the differentiation in the market. That critical factor
must be observed and evaluated by the manager so they can analyze it and
take the action to achieve it.

Conclusion
As a conclusion we can say that critical success factors are measurable and
associated with the target goals. So the company has the many opportunity
to develop it with the proper time and even the efforts. So the McDonalds
can take the advantage of that activity with the proper and the accurate
critical success factors which helps them to improve the level in to the food
industry. And in growing economy like the food they can take that
competitive advantage to develop and enhance the business aspects. Even
with that factor the company can take the advantage of those technological
changes which helps them to sustain into the market with the some
uniqueness. So the success factors are very much important.

References
C. Charles. (2014). The competitive method: Moving Beyond Qualitative and
Quantitative Strategies. University Of California Press
N. Roni. (2014). U.S. Food System. Jossey-Bass
H. Jeffrey. (2013). Economics and Management of the Food Industry.
Routledge
N. Marion. (2002). Food Politics. University of California Press
T. Marvin. (2009). Critical Success Factors Simplified. Productivity Press
W. Yaakov., T. Shlomo., O. Christina. (2013).A Comprehensive Guide To
Mergers & Acquisitions. FT Press
C. Emanuel. (2012). Project Success: Critical Factors and Behaviours. Gower