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Table of Contents
Provide Orientation and Health Screening ............................................................................ 2
Providing exceptional customer service ............................................................................. 2
Interpersonal Skills......................................................................................................... 5
Policies and Procedures ................................................................................................ 7
Pre Activity Questionnaires (PAQs) ................................................................................... 8
Additional information post PAQ .................................................................................... 8
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New South Wales Government, Fair Trading (2012) Fitness Industry, Code of Practice,
http://www.fairtrading.nsw.gov.au/Consumers/Buying_services/Fitness/Fitness_industry_code_of_practice.html
Client services
Throughout your career as a fitness instructor you will experience different clients seeking
different services. Depending on the clients individual goals, needs and motivation level, a
range of services may be required.
The Western Australian Fitness Industry code
of practice (2010) outlines a fitness service as:
an exercise screening
an individual exercise program
a group exercise program; or
the provision of fitness equipment at a
fitness center for use by clients
Government of Western Australia (2000), Fitness Industry: Guide to the code of practice. http://www.commerce.wa.gov.au/
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The Western Australian fitness industry code of practice (2010) outlines that a fitness
service does not include a service supplied by:
the use of a spa bath, sauna bath, swimming pool or similar facility where no other
fitness service is supplied
a fitness service at a fitness center provided for the sole purpose of medical
rehabilitation
the hire of a court or other facility for the playing of sport
Government of Western Australia (2000), Fitness Industry: Guide to the code of practice. http://www.commerce.wa.gov.au/
Services
The following list provides example of services you may be able to offer your clients
depending on the facility you are working out of.
personal assessments
fitness appraisals
indoor group training sessions
nutritional guidance
weight loss supervision
Image: Mind & Body, 2011
yoga classes
support and motivation
sports specific conditioning
rehabilitation monitoring
cardiovascular conditioning
strength training
seniors fitness
Image: BlogSpot, 2010
advice on home gym selection and use
16 week weight loss challenges
educational seminars and sessions
running groups
Image: Rodriguez, V. 2010
outdoor boot camp sessions
referrals to other professionals such as chiropractors and physiotherapists
discounts to other businesses within your professional network
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Benefits of services
Fitness Australia encourages businesses to register a membership with them. This
membership ensures gyms are providing clients with a good service as they are exercising
in a registered gym or fitness center. By registering businesses with Fitness Australia, gym
owners are showing their members they care about safety and well-being as well as
providing a quality service and meeting industry standards (Fitness Australia, 2012).
There are many different benefits
associated with providing quality service in
the fitness industry.
Many clients respond well to group-based
services where they receive motivation,
encouragement and support from other
members in the group while enjoying
social interaction. Clients services such as
educational seminars and sessions
provide benefit to clients by increasing
their knowledge, teaching them new skills
and developing their awareness of
nutrition and training options. A service such as a massage is great for a clients recovery
from strenuous training and a reward for their efforts.
There are many different benefits to providing clients with a range of services. On
completion of orientation and health screening personal trainers are able to determine which
services will assist clients to achieve their goals and remain motivated.
New South Wales fair trading (2012) offers useful tips when developing good relationships
and maintaining customers.
This information and can be found at:
http://www.fairtrading.nsw.gov.au/Businesses/Specific_industries_and_businesses/Fi
tness_services.html
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Interpersonal Skills
Developing and maintaining good interpersonal skills are crucial when interacting with clients
and providing a high level of customer service. Interpersonal skills are often called people
skills and refer to how we communicate with others. Interpersonal skills include active
listening, non-verbal communication such as body language, tone of voice, open ended
questioning, minimal encouragers such as words like uh huh and mmm and nodding to
show your client you are engaged in the conversation.
It is important to use good interpersonal skills in person and over the phone by use of correct
telephone etiquette.
Some general tips to increase your skills of communication are to:
As a personal trainer it is essential to ensure that you are well presented and the facility you
are working out of is clean and tidy at all times.
http://www.youtube.com/watch?v=W1RY_72O_LQ&feature=related
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The second video is an example of good communication and effective listening skills. Note
how the psychologist portrays very open body language to her client and gives her full
attention at all times. She does not interrupt and listens intently, relaying back to the client
what she has heard to demonstrate she has understood and is in fact listening.
When conducting an initial orientation and health screening with your client it is very
important to use the skills demonstrated in this example to show your client you are
interested in their health and well-being and genuinely want to help them reach their fitness
goals.
http://www.youtube.com/watch?v=bbk-p5YQoDY
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Fitness Australia (2012), maintains a code of ethical practice which all registered fitness
centers abide by. This information can be found on the Fitness Australia website
http://www.fitness.org.au/198261.html
Within an organization there are many policies and procedures that need to be followed for
legal reasons, consistency, record keeping and maintaining a constant level of customer
service. An example of these are the use of standard forms such as a cancelation form for
a client wanting to cease training or a change of details request form to change a clients
postal address or phone number. A more official form is required such as a customer action
request form if the client is lodging a
formal complaint about a service.
Another example is the policy for
arranging client session times. This
may be a less formal policy. The
policy may be to ensure the time is
recorded in the computer, the client is
given a card with the time and date
and a text message is sent to confirm
the appointment the day before the
session.
It is important that you are aware of
the policies and procedures at the facility where you work.
Fitness Australia (2012), Code of Ethics, http://www.fitness.org.au/page.php?id=96
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http://sma.org.au/wp-content/uploads/2009/05/new_pre_screening.pdf
http://www.fitness.org.au/visageimages/pre_exercise_screening_textbook_2012.pdf
Australian Government, Department of Health and Aging (2012), Sports Medicine Australia: Pre-exercise screening system
2005.
Fitness Australia (2012), Guide to Pre-Screening. http://www.fitness.org.au/page.php?id=6
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This can be details of the clients condition, when they experience symptoms and what
makes them feel better or worse. This is important to know how to prevent further
aggravation of the condition through exercise prescription.
You should also seek details of any medication that your client is taking. Make inquiries as to
how long your how long the client has been taking the medication, if there are any side
effects they experience and possibly how often and what time of day. Medications can often
affect heart rate responses and blood pressure so the client may not respond in the usual
way to exercise. This is imperative for you to know especially if prescribing cardiovascular
exercise by heart rate.
When a client presents with an injury you will need to make further enquiries to obtain more
information. Regarding when the injury occurred, the level of pain, immobility or disability
uses is needed, as well as any exercises or movements that will irritate the injury. The level
of pain and movement limitation will give you a guide as to whether to avoid use of the
injured area or commence gentle rehabilitation and strengthening exercises to improve the
condition
Whatever the nature of the medical condition, it is vital to gain as much information from your
client as possible to assist you in compiling a safe exercise program for your client. If there
are aspects of your clients condition that you do not fully understand, seek further advice of
an appropriate health professional.