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spring 2009

created by mums for mums


mag

million mums
massive difference

how to be

happy here and now mummo.co.uk


mumpower

the start of million mums see p62


thanks to photographer Mike Owen and art director Neil Cunningham
mummomag

Welcome
to this first ever online edition
of mummomag, created
entirely by mums for mums to
celebrate Mothers’ Day and the
launch of a very exciting
campaign ‘million mums’ ...

As mums, we are privileged to experience the rollercoaster ride of motherhood. The ‘ups’, the ‘downs’ and the
‘in betweens’. The love, the laughter, the tears and the shouting. Those precious moments of pure joy, those
gut-wrenching moments of terror, those ‚why me?‛ moments of despair ... and those frequent ‚banging your
head against a brick wall‛ feelings of frustration! And, of course, the kisses and cuddles and snuggles and hugs
that make your heart almost burst with happiness.

In all this, we know, deep down, that motherhood is the most amazing journey of our lives. In a recent
Mummo survey, 95.8% of mums who responded to the question “Are you glad you had children?” answered
with a resounding ‚yes‛!

Which makes it all the more tragic that many women have their experience of motherhood cut needlessly short.
Did you know that pregnancy and childbirth are the biggest killers of young women of reproductive age in the
world today? No? Neither did I until I discovered the White Ribbon Alliance and found out about the
shocking statistics on maternal mortality. Having spent far too much of the last five years moaning about the
everyday challenges of motherhood, I suddenly got a great big kick up the backside! How dare I complain
about something I was so lucky to be doing? I decided to see how I could help ... and the result is ‘Million
Mums’, a joint initiative between the White Ribbon Alliance and Mummo. It’s all about harnessing the
enormous power that we possess, as mums, if we act together. Collectively, I believe we can change the world.
And it doesn’t take much. Two minutes and a couple of quid ... that’s all. A million small gestures add up to a
gigantic impact. Please turn to page 62 to find out more and get involved.

This first ever mummomag is concrete proof of what we as mums can achieve, individually and collaboratively.
It’s taken just a couple of weeks from having the idea to making it happen. Every single bit of the magazine has
come from a mum, and between us we have created something that, hopefully, will be enjoyed by lots and lots
of other mums. In it, you’ll find examples of the huge variety of of skills, talents, knowledge and expertise that
we have. From the mum who adopted three children from the other side of the world ... to the mum who is
gearing up to leave her husband, kids and business (temporarily!) to go on the trip of a lifetime. From the
mumpreneurs ... to the mummies who blog. From journalist mums to designer mums. From fit mums to bendy
mums to imperfectly natural mums. From us to you, with love.

Happy Mothers’ Day!

© Mummo Ltd : March 2009: www.mummo.co.uk 3


contents

in this mummomag ...


mind and body
happy here and now Jo Rheam, Mummo 5
lovely fuzz Sue Llewellyn, Many Hands Media 7
flower power Amy Lydall, Bach Flower Registered Practitioner 10
a little bit of ‘me time’ More Than Just A Mother, mummy blogger 12
the big chill Marie-Laure Desire, Fulham Yogashala 14
who needs pills? Janey Lee Grace, Imperfectly Natural 16
fresh air fitness Kimberly Rothman, Fit Camp 19

family and home


the games we play Suri Poulos, Mind Lab Europe 22
do as I say, not as I do Potty Mummy, mummy blogger 24
extreme motherhood Jodie Hampshire, Aunty Ollie 25
happy meals Lisa Warner, Fink Cards 29
a reminder Jill McDonald, Jill McDonald Design 31
selfish?? … or essential? Sue Atkins, Positive Parents 32
that’s not my mummy More Than Just A Mother, mummy blogger 34
small talk Homeofficemum, mummy blogger 35
a mother’s love Tanith Carey, journalist and author 36

career and business


the Micro Scooter mums Anna Gibson and Philippa Gogarty, Micro Scooters Ltd 38
I had this great idea … A Modern Mother, mummy blogger 41
ten things you need to know Karen Wattleworth, Zoobookoo 42
yum yum yum Helen Colley, Farmhouse Fare 46
arty mum Carolyn Gavin, Ecojot 50

friends and fun


wish you weren’t here Wendy Shand, Tots to Travel 52
a life in photographs Sticky Fingers, mummy blogger 55
teatime tarts Hazel Fernandes, Tea-Time-Tarts Designs 58
mums join together Jo Rheam, Mummo 61

community and contribution


million mums, massive difference Mummo and the White Ribbon Alliance 62

prosperity
money saving tips Gemma Johnson, Babeecard 66
party like it’s £19.99 NixdMinx, mummy blogger 68

living your dreams


more to life than laundry Melissa Talago, Peekaboo Communications 70
mummomag

happy here
and now ...

There’s so much pressure There are days when perhaps it’s easier to be happy.
The sun is shining, the sky is blue, the kids are
for perfection these days running around outside playing nicely for a change <
so of course the house feels a bit bigger and stays a lot
that, if you’re not careful, tidier! Your hair’s looking good < and your partner
noticed. Your work’s going well < and your boss
you can end up putting noticed. Suddenly you’ve got bags of energy and
enthusiasm for life!
happiness on hold <
Then there are the other days. Those days. You know
waiting for < ??? the ones! The days when everything that can go
wrong does go wrong (or so it seems). When you roll

© Mummo Ltd : March 2009: www.mummo.co.uk 5


happy here and now

your eyes at another mum (usually as your child has


children have an amazing capacity
their umpteenth full-on screaming-at-the-top-of-their-
to live in the moment
voices-and-thrashing-on-the-floor tantrum) and say
‚Don’t worry, I’m just having one of those days!‛

It’s then, I think, that the happiness challenge really


kicks in. It’s so tempting to moan and groan and think
‚I’ll be happy when <‛ or ‚I’d be happier if <‛
(delete as appropriate)
the kids start behaving
my husband gets home on time
I can fit back into my size 12 jeans
we’ve moved to the seaside

Working with the White Ribbon Alliance on the


Million Mums campaign has given me a huge insight
into how lucky I am. Okay, so I haven’t turned out to
be the natural-born earth mother I somehow expected
to be, but at least I am a mother < and hopefully a
good enough one. In the grand scheme of things, and
particularly compared to many women in other parts
of the world, my grumbles are very minor ones.

So my personal quest (apart from finding a way to


move to the seaside!) is to work out how to be happier
in the here and now. I’ve spent a lot of my working
life helping people to set goals and move towards
them, and I think goals can be really powerful in
motivating you to make the changes you want in your
life. But, as I’ve got older, I’ve come to the conclusion
that if we spend too much time aspiring to be / do /
have something else, we’re in danger of not spending
enough time really living. Right here. Right now.

There’s a very loose underlying theme to this


magazine, and it’s exactly that. How to appreciate
who we already are and what we’ve already got.
How to stop chasing perfection and start loving the
imperfections of life. How to be happy here and now.

In the words of Babatunde Olatunji (a Nigerian


drummer, educator and social activist):

Yesterday is history.
Tomorrow is a mystery.
And today? Today is a gift.
That's why we call it the present.

Jo Rheam, Founder of Mummo


mummomag

lovely fuzz
small and so simple could make me so happy. And
Sue Llewellyn shares a few it’s a lesson in life that I’ve never forgotten.

tips on how to squeeze big So what is happiness and how, when we’ve all got
such busy lives and 101 things to worry about, can we
joy out of small things ... take steps to be happier?

As mums, we’ve rarely got time to do anything for


ourselves, let alone take time out to stop and think.
It’s hard to believe as I look up at my 22-year-old son But, as far as I’m concerned, it’s really important to
(all 6’6‛ of him) but I’ll never forget when he was just take a moment to check in with yourself.
two days old and I was staring at him in utter
amazement. Try pressing the ‘pause button’. Simply stop, stand
and stare. Just ‘be’. Right here, right now. What can
My eye was caught by the outline of his tiny little you hear? What can you see? How do you feel?
head resting peacefully against the white sheet,
silhouetted by a soft cloud of wispy hair. Naturally I Notice the small things and you’ll see
burst into tears.
the big picture.
A passing midwife came over and asked if I was ok.
‚Lovely fuzz,‛ I spluttered, ‚he’s got such lovely We seem to forget that we are human be-ings and not
fuzz.‛ She smiled knowingly as I cried with joy. I human do-ings. In the rush of ‘so much to do and so
was quite simply overwhelmed at how something so little time to do it’ we seem to forget to enjoy life now

© Mummo Ltd : March 2009: www.mummo.co.uk 7


happy here and now

and to be happy. But why wait to be happy? Why These days I prefer to go with the flow and not against
not simply stop being such a ‘busy body’ and start it. I’ve finally learnt to accept the things I can’t
living and being happy now? change, change the things I can < and hopefully still
have enough marbles left to know the difference.
Happiness expert Robert Holden suggests that we all
do a ‘busyness audit’ where we think of three ways to I believe it’s all a question of attitude. Think happy,
be less busy and more fulfilled. act happy and you will be happy. Just try it. Try
smiling right now and I’ll bet you feel better. Go on;
So, in my case, what’s the problem if I haven’t done let a great big smile spread across your face.
the ironing that day or if there are a few stray socks
lying around or if I am not a perfectly attired See what I mean?
Domestic Goddess cooing over my cupcakes? There
isn’t a problem. It’s just a question of attitude. Now think of a baby giggling as you blow a raspberry
on its tummy or tickle its toes or simply marvel at the
There’s no such thing as a Perfect Mother so in my fact that he or she has found something inexplicably
view we shouldn’t even try to be one. Simply be the hysterical. It’s a sound of the purest joy and it makes
best you can and look at what you have done each day my soul sing whenever I hear it.
and not at what you haven’t.
In a noisy world full of man-made machines, it’s the
It took me years of feeling like chewed string to realise natural sounds that soothe and lift the spirits. Gently
that I wasn’t, nor ever could be, Superwoman. By running water, a light breeze softly whispering
trying to be all things to all people it was all go all the through the grass or the sheer operatic wonder of the
time < and I was burning myself out. Now I dawn chorus. Hundreds of little birds joyfully
appreciate that I am what I am, my kids still love me tweeting and apparently so delighted by the start of a
and I’m happy. new day. It sure beats the sort of ‘Tweeting’ and
‘Twittering’ that seems to occupy us humans.
Sometimes I look at people who are
Go for a walk on a beautiful Spring day; close your
exhausting themselves, just as I did, eyes, take a deep breath and just listen. Can you hear
and I see a parallel with the salmon what I mean?

fighting its way upstream only to Music is renowned for lifting the spirits and I just
spawn and die. can’t resist joining in and singing along - much to the
horror of my kids < but at least it makes them laugh.

Where’s the fun in that? In addition to his All Request Fridays where listeners
can pick their all-time favourite tracks, Chris Evans
has another regular slot on his Radio 2 Drive Time
show where he gets kids to ring in and tell everyone
about something they did for the first time that day.
The pride in their little voices over their simple
achievement is a joy.

There’s a lot to be said for thinking as a child and not


taking life too seriously; being curious about the
world around you and having fun.

My daughter and I have a ridiculously funny game –


or at least we think so – where we do ‘canned
laughter’, you know that awful fake laughing from a
studio audience. We take it in turns to do a terrible
mummomag

fake laugh and then it’s a matter of seconds before


we’re both laughing our heads off for real.
6 ways to be (even) happier
Laughter really is the best medicine. Making others
happy and being happy together is not only a great • Be thankful
gift but also one of the true secrets of being happy. Make a list of everything you have to be
grateful for.
I believe that we should all appreciate what we have
right here right now. In fact, research shows that one • Be friendly
of the best ways to feel happier is to develop an Smile at, and say a kind word to, every-
‘attitude of gratitude’. Just sit down and make a list of one you meet today .
everything you have to be thankful for. I would bet,
despite the worries of the current economic climate, • Be kind - unwind
that the results will surprise you. The more you Take three long, deep breaths and pause
recognise and appreciate what you have right now, to reconnect with your self. Relax and
the better you’ll feel. go with the flow.

It’s a lesson that all of us mums would do well to


• Be mindful
remember as we frantically juggle kids, careers and
Weed out unhelpful thoughts and re-
life in general. As we stare into the washing machine
plant helpful ones. Pay attention to life.
and puzzle over the mystery of the single missing
sock, let’s stop for a second and think.
• Be yourself
Stick to your strengths and ask for help
It’s the little things in life that make us with your weaknesses.

happy; little things like lovely fuzz


• Just be
and laughter! Spend time with people you love and
laugh together.

Sue Llewellyn is a former BBC journalist and producer, now a media consultant
running her own business, Many Hands Media (www.manyhandsmedia.co.uk). She
also works as a healer and loves cooking and teaching her children to cook. Result:
her second son is apparently a genius in the kitchen!

Five words to describe me: optimistic, creative, energetic, enthusiastic, spiritual …


oh, and my other half has just said “irrepressible” so can I have six?!

My children: I'm lucky, lucky, lucky to have three absolutely gorgeous 'children' -
Charlie (22), Otto (19) and Rosie (18) - who, for some unknown reason, call me
Moon. I love them to bits. A family who laughs together, stays together!

Motto in life: something along the lines of „Don‟t worry, be happy‟!

© Mummo Ltd : March 2009: www.mummo.co.uk 9


mummo
mind and body

flower power

Forget drugs, try the


healing powers of plants ...
The Bach Original Flower Remedies were developed by a
well-respected homeopath, Dr Edward Bach, in the
1930s. He believed, as many doctors do today, that Best for low mood
attitude of mind plays a vital role in maintaining health Mustard helps to lift the spirit so that you can feel
and recovering from illness. The 38 individual happy, and is useful when you don’t have any
remedies are a simple and effective system to help particular explanation for feeling down.
promote emotional wellbeing. Also try: Gentian, if you are down because you have
recently experienced a setback.
They are very easy to use and safe for the whole family.
Simply place two drops of your chosen remedy /
remedies in a glass of water, tea, coffee or juice and sip Best for grief
at intervals. Repeat a minimum of four times a day. Star of Bethlehem is a comforting remedy which
Bach flower remedies can also be dropped into bath helps with the sense of emptiness and loss that can
water, applied to pressure points or added to food. occur when a loved one dies. It is effective for treating
the after-effects of any kind of shock, such as
Here are some Bach Original Flower Remedies that can unexpected bad news or witnessing an accident.
help with common emotional states: Also try: Walnut, to help you with the changes you are
experiencing.

Best for calming


Rescue Remedy is an emergency combination that Best for energy
quickly restores inner calm, control and focus, helping Olive helps to restore feelings of strength when you
you to manage your daily stress. It’s available in a are tired out after making an effort, and is helpful for
variety of convenient and easy-to-use formats including both physical and mental exhaustion.
a spray, a dropper and even pastilles to suck. Also try: Hornbeam, if you are feeling tired before you
Also try: Mimulus, if you need to feel calm about a have even made the effort and require some
specific forthcoming event such as a visit to the dentist motivation.
< or a trip to the supermarket with the kids!
mummomag
mummomag
1

Best for insecurity Best for nerves


Mimulus helps you to let go of self-doubt and to Larch helps you to believe in yourself and your
create feelings of safety and trust. It can also be abilities, allowing you perform to your maximum. It
helpful for phobias. encourages you to take risks and get more out of life.
Also try: Crab Apple, if your insecurity manifests Also try: Rescue Remedy, to calm you down on the
itself through a focus on an aspect of your appearance. day.

Best for concentration Best for guilt


Clematis can help you to focus on the task at hand Pine eases the conscience and allows you to move on
rather than daydreaming about the future. It’s useful without feelings of self-reproach. It helps you to put
for the fuzzy, light-headed feelings that often mistakes into perspective.
accompany emergency situations. Also try: Centaury, if you can’t say ‘no’ to people
Also try: Honeysuckle, if you are finding it hard to because of the guilt you feel.
concentrate on the present because your mind is
preoccupied with past events. Best for impatience
Impatiens helps us to be less hasty and more relaxed
Best for anger and patient with others. It can also be helpful if you
Vervain is one of many remedies that can help you to find it difficult to work in a team.
deal with anger, particularly if it’s due to a feeling of Also try: Water Violet, if your desire to work alone
injustice or unfair treatment. Vervain doesn’t lower leads to loneliness.
your enthusiasm, it just protects you from going too
far and crashing or burning out due to exhaustion. These are just a few of the remedies available - there
Also try: Impatiens, if your anger is due to impatience. are 38 in total. If you visit www.bachremedies.co.uk,
you can use the Remedy Chooser to help you find the
Best for jealousy right remedy for your own situation. So, if you’re
struggling to manage your emotions (and, let’s face it,
Holly helps you to overcome feelings of hate and
which mum doesn’t from time to time?!), it might be
jealousy and promotes feelings of generosity towards
worth considering a few drops of distilled flower
others. In addition, it can be useful in controlling
essence before you do anything more drastic!
feelings of suspicion.
Also try: Chicory, if your jealousy is based on
selfishness due to your lack of personal fulfilment.

Best for fear Bach Original Flower Remedies retail at £5.95 for 20ml
Mimulus helps you overcome fears of known things and are available from Holland & Barrett, Boots and
such as flying, spiders or the dark. It can also be most independent chemist and health food stores.
beneficial for people who are generally shy and timid.
Also try: Aspen, if your fear has no identifiable origin. For more information visit www.bachremedies.co.uk.

Amy Lydall is a mum and Registered Bach Foundation Practitioner with her own
practice in Sutton, Surrey.

Five words to describe me: approachable, smiley, confident, caring


Vices: cheese and chick flicks!
Motto in life: If you are going to do something then do it properly
Favourite outfit: sloppy jeans and trainers
Favourite film: „City of Angels‟

© Mummo Ltd : March 2009: www.mummo.co.uk 11


mind and body

Twelve months later and I don’t recognise the woman


in the mirror. The bags under my eyes are more
Primark than Prada, and my ‘cleanse, tone, moisturise’
routine has been replaced with a hasty scrub before
bed with a Pampers wet-wipe. Several months ago I
attempted a visit to the hairdresser with the triple
buggy in tow. My tea was barely touched when a
chorus of objections was raised from within the pram,
shortly followed by a similar chorus from the blue-
rinse brigade reading TV Quick under the dryers.
Meanwhile the toddler was sitting quietly beneath the
reception desk, smearing the contents of a tub of
purloined hair-gel across the carpet. I left the salon
with a half-cut fringe and the threat of a baby ASBO.

a little bit Pre-baby I was a regular in the gym, pounding the


treadmill with my headphones tuned to MTV, and
priding myself on my toned tummy. Now the only
circuits I do are between tea shops and coffee

of me time mornings, pushing the buggy in tune to whichever


CBeebies theme is lodged in my head that particular
day. My erstwhile favourite body part is zipped into
submission in the sort of high-waisted jeans favoured
only by The Golden Girls and Simon Cowell, and the
More Than Just A Mother only exercises I do are sporadic pelvic floors, when
I’m prompted to do so by a risky cough.
muses on the meaning of I used to fantasise about George Clooney, a hot tub
Mothers’ Day ... and a pot of chocolate mousse (not necessarily in that
order, or indeed separately). Now I dream of being
alone; totally alone with the sound of silence floating
Blog post - 8th March 2009
over me like a duvet. Even as I write this, the pygmies
are swarming round my feet, their game of Lego
towers abandoned in favour of climbing up Mummy’s
legs and pressing random keys on the laptop. They
often manage to change the settings on the computer,
Last Mothers’ Day I was in hospital, wincing every
leaving me with keystrokes in Arabic, or a screen set
time I sat down and smiling weakly at the garage-
at right angles. Over the months my trio has learned
bought card produced by my husband on behalf of
to work together to press ‘control alt delete’ so many
my newborn twins and their sixteen-month old
times the laptop now rivals me for inertia.
brother. I thought back to Mothers’ Days of old, when
my sisters and I would proudly present our mother
It would seem that almost 94% of mothers would like
with breakfast in bed, flowers and chocolates, and
to have more time to pamper themselves
wait on her hand and foot till we went to bed. In the
(www.mamababybliss.com). I’m guessing the other
run-up to the big event, gifts and cards were lovingly
six percent didn’t have time to answer; they were too
crafted at school, Brownies, and in our bedrooms with
busy trying to escape their own children so they could
‘DON’T COME IN!’ posted on the door. Back in my
have a wee without curious onlookers. With three
hospital room, one of the babies began squeaking for a
children and a buggy the size of a baby elephant,
feed. I rolled gingerly over and the ‘Mum, you’re the
going to the loo in public places is a logistical
greatest!’ card fluttered to the floor and slipped under
nightmare, and my under-used pelvic floor is once
the bed. Mother’s Day was over.
again put under strain till we get home.
mummomag

Last night, with Mothers’ Day looming, I rang my


94% of mothers own mother to bemoan my lack of ‘me’ time. I shared
would like more time to my fond memories of the breakfasts in bed of days
gone by, and hoped out loud that this year I’d be
pamper themselves encouraged to languish upstairs with a cup of tea and
a copy of Hello. ‚But it wasn’t like that at all, darling‛
(whatever happened to the other 6%?!) she exclaimed. ‚Once the three of you had slopped tea
up the stairs and over the bedroom carpet, and I’d
source: mamababybliss.com pretended to eat my hard-boiled egg and soggy
soldiers, you’d disappear into the ether, leaving me to
clear up the mess you’d made in the kitchen and
scrape the glue and glitter off the walls, from your
Caught short one day I headed for Starbucks’ disabled home-made cards‛.
loo, the Mecca for mums with double buggies, and
wedged the buggy in the corner as I sank back in relief So it seems that Mother’s Day, like pain-free labour
onto the seat. To my horror, the toddler, on parole and Gina Ford babies, is a myth. Like the mysterious
from his own seat, made straight for the door and the content of chain-letters, generations of women across
‘easy to use’ disabled lock.. Acres of freshly mopped the world have perpetuated the fiction that, once
tiles stretched between the door, my two year-old’s every year, those with children will be allowed at least
hand on the lock, and me; legs akimbo, desperately one day off. Such honesty from my mother was a
trying to hurry through the gallons of wee I had been bitter blow to my naive anticipation of March 22nd,
holding in round the shops. The toddler looked back and I slumped onto the floor as the children, with the
at me with an impish gleam in his eye, and turned the determination of ferreting terriers, made a bee-line for
lock. With an effort worthy of an Olympic team- my lap.
member I squeezed my poor beleagured nethers and
launched myself at the opening gap, knickers round ‚Mummy‛, said my toddler, ‚I love you THIS
my ankles, just catching side of a startled couple with much‛, stretching his arms wider than the world.
a tray of lattes and muffins before I crashed against
the door, slamming it shut.. Who needs flowers, anyway?

I once read an article about new mums recreating the


‘spa experience’ in the comfort of their own home. To
my mind there is nothing remotely ‘comfortable’
about a house strewn with laundry, toys and rancid More Than Just A Mother is a mummy blogger
with three small children, a boy of 26 months
muslins, but each to their own. The article listed
and twin girls of just 12 months. Tragically, she
everyday items the reader could use to create their lost her little boy‟s twin brother when he was
home spa without expensive beauty creams and just a few weeks‟ old. She lives in the
potions; avocado, yoghurt, lavender bath oil, relaxing Cotswolds with her husband and family, and
music playing... It sounded blissful and as the children has recently gone back to work full-time. She
napped I raced round the house with a washing writes an intensely honest, thought-provoking
and entertaining blog … plus a weekly column
basket, throwing in objects that roughly approximated on Bambino Goodies.
those on the list. Ten minutes later, having forgotten
to put the water on, I lay in a luke-warm bath Things that make me happy: the sound of my
generously laced with Mr Matey, a dubious children laughing, catching up with my friends
concoction of sweet potato and humous on my face, over pizza and a glass of wine
and PG Tips staining my eye-lids. My iPod having
Vices: blogging, white wine and chocolate
met an unfortunate end in the toilet some weeks
earlier, Row Row Row Your Boat was playing from Motto in life: keep your eyes on the prize!
my son’s Fisher Price tape recorder. It was hardly
Champneys.

© Mummo Ltd : March 2009: www.mummo.co.uk 13


mind and body

chill

Marie-Laure Desire (seen here on the right) is


co-founder of the Fulham Yogashala, the only
studio in Britain to specialise in power yoga.

The studio offers over 40 classes a week


including power yoga, pregnancy yoga, kids
yoga and pilates for new mums.

A day in my life ...

My day starts at 6am with my own yoga


practice before my daughter wakes up. I then
have a meeting with my best friend and
business partner, Amelie (on the left in the
above picture). Amelie has just had a baby boy
on 28 February!

At lunch, I may teach a class but often i go


home to spend time with Noa. I‟m lucky the
Marie-Laure Desire lets us yoga studio is so
close to my house!
into a few moves to find I relax by ... doing
yoga of course. Or
calm in a crazy world ... enjoying time with
my husband and
daughter.

My day ends ...


Being a mum can be one of the busiest and most
after teaching a
stressful jobs out there and, if you’re anything like me, class at 7pm and
you’ll sometimes find it a challenge to balance the going home to kiss
demands of your children, your relationship and your Noa goodnight.
work, let alone find time for yourself.

We all know what we should be doing, or what we I first began practicing power yoga to deal with a
want to do, but for some reason we tend to put stressful job. Then I used it to get back into shape and
ourselves last and end up running out of time for ‘me’ find space for myself after having my daughter. It
time! Or, at least, we don’t create the time for it. And changed my life and I now practise every day (even if
yet, just 20 minutes can make all the difference in the just for 20 minutes) because it gives me the energy and
world, refreshing you, recharging your batteries and patience to manage whatever comes my way.
enabling you to function far more effectively.
I want to share a few postures with you that will help
More and more, yoga is being seen as a great way to create a sense of calm and well-being. They can easily
stay not only physically fit, but also mentally fit. be done at home.
mummomag

Warrior 2 click here Supported half bridge click here


A self confidence booster, Warrior 2 is very important Easier than it might look, this position frees you to
for groundedness and creating a connection between experience the full range of your emotions. Supported
you and your goals for the day. It relieves stiffness in half bridge strengthens back muscles, energises you
the back, neck and shoulders, tones ankles and knees and removes fatigue.
and reduces fat around the hips.

Boat pose click here


Good to get those abdominals back into shape, Boat
pose helps with stamina. It strengthens the tummy
muscles (try it, you’ll soon feel it!) and also creates a Fish pose click here
feeling of balance and wellbeing. This posture helps to release any tension in your neck
and shoulders, and expands your chest to increase
your lung capacity. It allows you to give of yourself
and receive from others freely. As a woman who may
be juggling the roles of wife or partner, mother,
employee or entrepreneur, it supports a desire for
patience, forgiveness and gratitude. You’ll get there.
Just take time to enjoy the journey.

By clicking on the links shown by each pose, you will be able


to access instructions on how to do that pose from the website
www.abc-of-yoga.com

© Mummo Ltd : March 2009: www.mummo.co.uk 15


mind and body

who needs pills?

Imperfectly natural mum, Colds and flu


In the wintertime, forget stocking up your medicine
Janey Lee Grace, suggests cabinet with commercial medicines for coughs, colds,
etc. Remember old fashioned remedies like honey and
some alternative kitchen lemon. Many respiratory problems can be cured with
steam, just fill a bowl and put a towel over your head
cupboard remedies < – add a drop of tea tree or eucalyptus oil to the water
and steam away. This is also very beneficial for
children with respiratory problems - sit with them to
keep them safe under a big blanket or towel and play
Common ailments affect us all from time to time so
tents or you can get the bathroom all steamy and add
how can we treat the symptoms without resorting to
some eucalyptus oil to the water.
pharmaceutical products? Well, that one’s easy -
nature has actually provided us with all we need,
For bath time, add a cupful of Epsom salts to the
and sometimes being old style really is best. Before
water or better still Himalayan salt which has
you head off to the chemist to treat a cold, tummy
wonderfully healing and detoxifying properties. You
bug or headache, stop and see what’s in your kitchen
can also use it on directly your food or for healthy
cupboards, or maybe your fridge ...
cooking too.
mummomag

Warts and veruccas


Warts will eventually go away on their own but for a
verucca, it sounds daft, but try putting the inner side
of a banana skin against the foot and taping it down
with a plaster. I’ve known the verucca to be gone
within a few days of application.

Splinters
If there’s a problem with physical removal, put a tiny
piece of good quality bread on it and tape it over with
a plaster. Believe it or not, the yeast content is said to
draw out the splinter.

Manuka honey is antibacterial and soothing, take it by Stomach upsets


the spoonful (it’s even more powerful with a little For poorly tums or nausea, fresh ginger is excellent.
crushed garlic!) or spread it on rye toast. The higher For debilitating morning sickness or travel sickness,
the UMF rating, the better. Ginger is fantastic for nibble fresh ginger or even a ginger biscuit if you’re
colds, too. Keep fresh ginger in the freezer and then on the go. You can buy ginger capsules in health
just grate a spoonful or two and pop it into a pan with shops, too. If your children suffer from travel
hot water and lemon, simmer it, strain and sip sickness, try the wrist bands that sit on the relevant
throughout the day. acupressure points, available from pharmacies. For
diarrhoea, sip water and, if you can eat, have some
As a vegetarian I don’t eat it, but I’m assured by very grated apple.
wise people that Chicken soup really is therapeutic in
many ways. Make sure you buy an organic chicken.
Cystitis and thrush
Avoid dairy and sugars for a few days, take a good
Insomnia probiotic and head for bed with a hot water bottle!
Always consider what you eat before bedtime. Drink copious amounts of water and, if you can get it,
Bananas, lettuce and turkey are all sleep inducing unsweetened cranberry juice. Make your own lemon
foods but avoid alcohol and coffee for obvious barley water, but use agave or honey to sweeten it
reasons. rather than sugar. Aloe vera gel can help too.

Drink chamomile tea and, by the way, for tired eyes


relax with chamomile tea bags over your eyes (once
Minor cuts and wounds
Honey is an all rounder healer that can be applied to
cooled of course!!). Lavender oil can be very effective
wounds, too. Manuka honey is antibacterial as well.
so put it directly onto your pillow or put a few drops
Look for an ‘activity’ rating of +16 or more if you can
into an aromatherapy burner.
afford it, but any honey will do the job.

Bruises
Arnica has become almost as common as aspirin, and
is fantastic for bruising and for shock. Most high
street chemists sell it now. Use the arnica cream and,
if severe, take a pillule of arnica 30. Apply a cold
vinegar compress to the bruise if inflamed or use
witch hazel. For more serious situations - for example,
when you know you are about to have an operation -
take arnica 200 for a few days before the op and
continue again during the recovery period.

© Mummo Ltd : March 2009: www.mummo.co.uk 17


mind and body

Bites and stings


For nettle stings you’d automatically reach for dock More from Janey …
leaves and for wasp stings reach for the vinegar. For
a bee sting, use bicarbonate of soda mixed with water
Five words to describe me: passionate,
energetic, healthy, funny, impatient
Rashes and irritated skin
For rashes and itchy skin conditions, there’s nothing Things that make me happy: walking by the
finer than soothing porridge oats. Fill a little bag or sea, drinking green juice, cuddling the kids,
having a romantic meal, finding a decent
thin sock with oats and run the water through it. It’s alcohol-free wine
very soothing for children with chicken pox, too.
Vices: wine, chocolate, answering emails
Burns and scalds Virtues: reliability, honesty, enthusiasm,
Snip an aloe vera plant and use the juice (not great for kindness … shall I go on?!
the plant, I know) or put on neat lavender oil, it works
incredibly quickly. My motto in life: All the ripples of holistic
healing will one day add up to a sea of health

Toothache Favourite book: ‘The Continuum Concept‟ by


You remember, oil of cloves, very old style but well Jean Leidloff
worth keeping in your medicine cabinet - it’ll do the
Favourite film: any Woody Allen film
job until you can get to see a dentist. For teething
babies, crush a couple of homeopathic chamomilla Favourite music: I‟ve got eclectic tastes -
tablets on a spoon and rub it along their gums. Prince to Coldplay, Cocteau Twins to Dexys
Midnight Runners
Earache Favourite meal: anything with loads of lightly
Drop a couple of drops of warmed olive oil into the steamed veg
ear. Try massaging lavender or chamomile oil with a
base oil around the ear. Favourite smell: fresh lemons

Favourite piece of clothing: A pair of sexy


stiletto boots, hurt like hell but worth it!

Janey Lee Grace is Most treasured possession: kids don‟t count,


mother to four they‟re only „on loan‟, so … my juicer
children with
fantastic names: My children are: gorgeous, feisty, strong-
Sonny (10), Buddy willed, musical, artistic - lucky, aren‟t I?!
(9), Rocky (5) and
Lulu (3).
A day in my life …
She is also the
author of several I wake up anytime between 6am and 7.30am
books, including when the youngest two arrive in our bed. We
„Imperfectly Natural home educate which means that every day is
Home‟, „Imperfectly different, but we aim to have the older boys
Natural Woman‟, and „Imperfectly Natural getting down to some work by 9am. I head off
Woman: the Pocketbook‟. As if that wasn‟t to the BBC late morning, the kids go to a wide
enough, she appears regularly on Radio 2‟s variety of home ed groups or tutors and have a
„Steve Wright in the Afternoon‟. ridiculously busy social calendar. Early evening
I work on my website for an hour or so before
She also runs a fantastic website with loads the kids‟ bedtime, and I relax by going to a yoga
more recommendations and a thriving forum: class. My day ends when I start to make too
www.imperfectlynatural.com many typos!
mummomag

fresh air fitness


going into work, getting back into the car and coming
Mum, medal winner and home. Okay, if you’re not out at work full-time you
may get to spend a few more hours in the fresh air
founder of Fit Camp, (standing behind the swings in the park), but even
then, the majority of modern life seems to take place
Kimberly Rothman tells us indoors, in centrally heated or air-conditioned
buildings.
why it’s better to exercise
So how do you keep fit? Do you go to a stuffy gym
outdoors < and spend all your time on the running machine,
bored and trying to stay motivated? Or do you head
for the fields? True, the blast of fresh air when you
first step out of your front door may make the gym
At a time when we have more gyms, more books on seem like a cosy option. But just five minutes training
exercise, more fitness DVDs, and access to a vast outside will double your chances of getting the results
amount of information on exercise on the internet, you really want <
why are we so desperately unfit as a nation? Perhaps
it’s because we’ve stopped taking the natural It helps you burn more calories
approach to fitness <
Research has shown that we can burn up to 30% more
calories when we work out outside rather than inside.
We need to do it outside!! It requires us to overcome gravity, ground reaction
forces and other environmental factors such as wind,
Think about it, how much of your time do you spend heat and cold, as well as changes in terrain. Therefore,
indoors and how much outside? For many of us, a our bodies are required to use more muscles than in
typical day consists of getting up, getting into the car, comparable gym-based exercises and as a result more

© Mummo Ltd : March 2009: www.mummo.co.uk 19


mind and body

calories are used up. Also, our core body temperature


will always work to stay around 36.8 C and it takes
energy to do this < so, if it’s a bit chilly outside, we
burn calories keeping warm!

It gives you a greater ‘feel good’ factor


Training outside, especially when it’s not particularly
warm, means that you need to keep moving. If you
are training with a good group, you will be doing a
mixture of aerobic and anaerobic work which will in
no time be releasing those happy hormones called
endorphins. The social benefits of group training are
well documented - in a nutshell, you get better results
because you push yourself harder than you do when It encourages you to move naturally
you’re training alone (the benefits of peer pressure!).
Coupled with all of the above is the fact that the
And the camaraderie of a group means you’re likely
outdoors gives us a terrain that works constantly on
to turn up far more often!
our pro perception (balancing ability), a vital part of
our everyday health and wellbeing. The running
It boosts your vitamins machine, for instance, changes our natural gait - if you
Vitamin D is made in the skin and is made from have ever compared running times indoor to out, you
sunlight. It is essential to take in this nutrient which will know it’s much easier to run faster on a machine.
not only helps to protect the immune system but also The body normally uses 103 muscles to take just one
helps in bone growth and maintenance of bone (to step but, on a machine, your body is forced to work
prevent such diseases as osteoporosis). differently meaning that the support muscles don’t
have to work nearly as hard. So, although you may go
It keeps you healthier faster on a machine, you are robbing yourself of the
body’s natural ability to work in unison.
The fresh air you breathe outside is very different
from a gym environment and doesn’t promote the
There are many different ways to approach outdoor
spread of coughs, colds and other viruses in the same
exercise so search around your local area for fitness
way that air conditioning tends to do. The outdoors
camps, running groups, outdoor gyms or other clubs
has a much more immediate effect on your brain
you can join.
patterns - if you’ve ever gone for a run or exercised
outside you will know that the effect is far, far more
Fit Camps are a fantastic way to lose weight, tone up and
invigorating than running on a treadmill.
get an energy boost … all whilst exercising outdoors. Visit
www.fit-camp.co.uk for more information ...

Kimberly Rothman is a mum of three and a medal-winning athlete, who only took
up sport seriously at the age of 31! She has now set up Fit Camps to help people
get the most from their workouts and kickstart new healthy lifestyles.

Five words to describe me: happy, determined, funny, optimistic, pragmatist


Things that make me happy: my children, my friends, my athletics, my home, my
work, all changing in order depending on the time of day and what‟s happening in
my life!

Motto in life: nothing is impossible!


Favourite book: „Awaken the giant within‟ by Tony Robbins - I read it one holiday
and it changed the way I thought about a lot of things.
mummomag

looking good, Mummo loves


German label
Bellybutton, set
feeling fine up by five mums

Just had to include these images, which show a few pieces from the Spring / Summer ‘09 collection by German
label Bellybutton. Okay, I admit, I’m a sucker for aspirational marketing < but who wouldn’t want to look like
this and live a life like this?! They’re such feel-good photos I want to rush out and buy the clothes < and I’m not
even pregnant. Yes, believe it or not, this is maternity wear! Bellybutton also offers their own children’s clothing
range and a skincare range. If by any chance you’re tempted, you can find a list of UK stockists and also order
online at www.bellybutton.co.uk.
All photos courtesy of Bellybutton - www.bellybutton.co.uk

© Mummo Ltd : March 2009: www.mummo.co.uk 21


family and home

the games we play

Board games lead to


brighter children and
happier families <
It maybe child's play, but you'd be amazed at what children from activities that better stimulate their
children can learn through games. Watch children imagination.
playing board games with each other, running a three
legged race or playing football – they’re having fun and, Stephen Twigg, Education Minister, said that play is
at the same time, learning co-operation, teamwork, role vitally important to education. The National Union of
clarity, strategy and tactics. Teachers conference produced a statement saying that
children, in particular, learn through play and they
Not only is there is a wealth of supporting research, but want everyone to spend more time playing, as a
there are also a growing number of educational "crucial" lifelong learning tool. The National
advocates who emphasise that the most productive way Foundation for Educational Research concluded that
of learning is through fun and hands-on experience and children should have more access to "play-based"
that game playing provides the perfect tool. learning.

According to the head of Ofsted, for example, children Even the venerable Plato said ‚Not by force shall the
who play traditional board games at home do better at youth learn, but through play.‛
school. He said the games help children to think for
themselves, to wait their turn and to hold a So what can you do to reap the benefits of game
conversation with adults. And he expressed a concern playing with your own children? Here are 8 steps to
that computer games and television can discourage help you get started <
mummomag

Get some good games ‚What are all the different options you have?‛
Buy or dust off some games that are old favourites. ‚What will happen if you make that move?‛
Games like draughts, dominoes, connect four and card ‚What might be a better move that you could take?‛
games, are not only terrific fun but they are also ‚I can see a way that you can win, can you see it?‛
stimulating, challenging and involve concentration
and strategy. Whether your child wins or loses, at the end of the
game summarise what you learnt from the game and
Make it a regular thing then ask your child:
Choose a convenient slot in your weekly routine that
is an ideal time for your family to sit down together ‚What did you learn from that game?‛
and play a few games, such as a Friday evening or a ‚What might you do differently next time we play?‛
Sunday afternoon, for example.
Keep it fresh
Set the scene Keep people interested in ‘game time’ by regularly
Add some elements to help ‚game time‛ become a introducing new games. Surprise everyone by giving
family tradition: add favourite foods (bowls of the family a new game as a present every few weeks.
popcorn or mugs of hot chocolate perhaps?), a comfy Games that can be played within an hour and involve
warm setting (in front of a roaring fire?), invite thinking, memory, strategy or calculation are
grandparents, etc. recommended - for example: Othello, Guess Who,
Mancala, Nine Man Morris, Scrabble, Chinese
Cater for all ages Chequers or Rush Hour.
Start with games that are suited to the youngest age
group present, or have a few games going at the same We hope you enjoy and learn from ‚game time‛ in
time that fit the various age ranges. Make sure your family as much as we do in ours!
everyone understands the rules and aims of the game
being played. Give everyone a chance by Mind Lab Europe was established in 2003 by Suri Poulos
demonstrating good moves and strategies on the and her husband, Darrel. Mind Lab believes that the best
game board before beginning the ‚real‛ game‛. way of learning is through experience. We use carefully
selected board games from around the world as a tool to
Discuss game etiquette engage children and teach them effective thinking together
Explain that to enjoy playing games we all have to with social and emotional intelligence. Over two million
play by the rules, respect our partners and respect the children in 34 countries have benefited from this innovative
outcome of the game. In order to have fun playing and enriching programme.
games together, we can’t gloat when we win and we
can’t get upset when we lose. If we play lots of games Email suri@mindlabeurope.com or call 01628 509021
together, there will be lots of chances for each of us to www.mindlabeurope.com
win sometimes, and lose sometimes. Either way we
will have had a fun time playing together.
Suri Poulos is
Be a positive role model American by birth
Show your own interest and enthusiasm for the game, but has been in the
give it concentration and effort, both for your own UK for over 21 years.
enjoyment, and also as a role model for your children. She lives with her
husband and their
Rather than play ineffectively to ensure your child four children in
wins, instead, help your child learn from your game Henley-on-Thames.
playing skills. Discuss out loud the moves you are
making and why, to help your child understand the Favourite smell: gardenias
strategies you are using. If your child makes a move Things that make me happy: gardening, walks,
that is to their disadvantage, encourage them to look chatting with good friends around a dinner
again and guide them to see a better move by asking table, helping someone else
them open questions such as:

© Mummo Ltd : March 2009: www.mummo.co.uk 23


family and home

do as I say,
not as I do

Potty Mummy ponders her


approach to parenting <

Are you a hypocritical parent? No. Are you sure? Have you ever insisted that your children finish their
dinner because it’s full of vitamins which they need to
Are you absolutely positive? grow big and strong, and then eaten a frozen pizza
(with salad, of course) after they’re in bed?
Ever said to your child ‚No, you can’t have any more
crisps, they’re full of salt and fat and very bad for No?
you‛ and then finished the packet when they’ve left
the room? Me neither.

Ever doled out a measly handful of chocolate buttons,


and then wolfed the rest down yourself when no-one Blog post - 28th January 2009
is looking?

Have you ever said ‚Right, that’s enough television Potty Mummy is a former marketing consultant
for now. Let’s get outside into the garden, it’s a lovely with two little boys who writes a blog called The
Potty Diaries. She started it to talk about potty
day‛ and then spent the evening watching mindless
training her eldest son but, now that both boys
drivel and repeats of ‘Friends’? are „done‟, sees it more as a way of stopping her
going potty! Here‟s how she describes herself …
Have you ever commented on the fact that your
child’s bedroom is a tip and insisted that everything is “a stay-at-home mum still coming to terms with not
also being a career woman. Really. You’d think I’d
tidied away before the fun stuff happens, whilst
be over it by now: it’s been 3 years since I last
stoically ignoring the fact that your own bed looks as worked - and went to the loo with the door shut -
if it’s a stall at the local Bring and Buy fair? after all …”
mummomag

extreme
motherhood
Jodie Hampshire tells us how
her life changed when she
adopted three children from
the other side of the world <
For my husband Robert and I, adoption has always Sierra Leone has the highest maternal
been the way we imagined we’d create our family. It’s mortality rate in the world. 1800 in 100,000
not a choice that is easy to explain, I think it is one of women die during childbirth, compared to 8 in
those decisions that either feels right, or doesn’t.. 100,000 in the US.
When we moved from London to Dubai for Robert’s
job, I stopped working < and starting our family Approximately 64% of Sierra Leoneans do not
moved from being something we talked about for the have any access to medical care.
future to a more immediate reality.
After going through the home study process to
International adoption was the right choice for our prepare us for adoption, we waited and waited <
family and we started to investigate the options. We until finally, in August 2007, we were asked to travel
came across an amazing man who had lived in Dubai to Sierra Leone to bring home our little girl. Then, in
and who had adopted four children from Sierra December 2007, the three of us returned to Sierra
Leone, West Africa, as a single dad. After discussions Leone to adopt our other two children, on our fourth
with him and other families, we started to look wedding anniversary.
seriously at Sierra Leone.
I will never forget meeting each of our
Many people have heard of Sierra Leone only through
the movie Blood Diamond, or the Kanye West song. children for the first time, it still sends
While the civil war has been over for some years now, shivers up my spine when I think
Sierra Leone is still recovering. It is ranked last out of
177 countries evaluated by the United Nations in an
about it. It is such a precious moment
index comparing poverty, life expectancy, literacy, for us and so scary for them.
education, and other factors.
When adopting children, most people concentrate
Sierra Leone has the world’s worst infant their energies on helping the kids settle. We were
mortality rate. Roughly 1 in 4 children die completely focused on this, but did not really prepare
before they reach the age of 5. More than half of for the adjustment we ourselves had to make to being
these children will die of preventable causes. parents. Probably this is something you can’t prepare
for until you are in the middle of it! We had gone

© Mummo Ltd : March 2009: www.mummo.co.uk 25


family and home

from living the life of London professionals with a Sure, it adds to the stress of life but is incredibly
funky flat in Clerkenwell, lots of dinners out and fulfilling. I think it is great for the kids to see that
weekends reading the paper over coffee, to kids, mum works too, and I’d be delighted if they were
schools, playdates, all multiplied by three and all in a entrepreneurial as life is a lot more fun that way!
matter of months. We had language and cultural
issues to bridge and lots of things to learn quickly as Our life now is crazy, full-on and completely different
new parents. I didn’t realise how grumpy months of to our life just 18 months ago. I do have moments
interrupted sleep would make me, or how full-on where I go, oh, what happened here? But it is the best,
being a mum really was. Parents we spoke to would most perfect life I could have imagined.
say we were taking on a lot of change in our lives, but
it wasn’t for ages, in the middle of sleepless nights and I have a gorgeous family full of love
trying to figure out ways to deal with tantrums, that I
stepped back and thought, aha, now I understand that and am living life at full speed. I
this is hard work! But the most rewarding work ever! wouldn’t change a thing.
While taking on three children in the space of a year
has been tough for us as new parents, we can see how
happy the kids are to be together. They all knew each
other well before coming home, so have taken comfort Jodie Hampshire
from having each other around. In fact, the kids lives in Dubai with
desperately want another brother! her husband,
Robert, and their
three children aged
Our life is slowly getting into some sort of routine, 13, 5 and 3.
which we’re grateful for. 2008 was a blur as we all
adjusted to our new family. Our eldest came home In and amongst
with malaria, so we started off our new family life caring for her new
family, Jodie has also
with a hospital stay, which was not at all fun for her. I
been busy setting up a new business - Aunty
then homeschooled her for the first months, also not at Ollie - a range of bedding and clothing for kids.
all fun for her. In the end, I got some help with that
before (thankfully!) finding a good school. Our Things that make you happy ...
youngest was not at nursery until later in the year. I
really cannot remember how we managed this, but am I am a great believer in making your life as
beautiful as it can be, really taking pleasure
pleased that all of the kids are now in a little routine from the simple things - a beautiful cup to drink
they are happy with. coffee in the morning, a gorgeous framed
picture in the kids‟ rooms. I am mad for printed
fabrics so use these all over the house!
Seeing the kids’ personalities take
shape is amazing. They are each so Living in the moment - something I was not
really great at pre-kids. Having my three
different but somehow, as a family, we children makes me very focused on the here
and now.
seem to work.
Laughing with the kids and about parenthood!
The kids are all full of charm and energy, we are After we adopted the children, our life (and
definitely not a quiet family. We like to get outside theirs) was turned upside down in ways I could
and play, to have music on to dance around to, to not have imagined. Last year was a complete
blur for my husband and I, and when we get
swim and tickle and laugh a lot.
stressed one of the best strategies is to have a
laugh at ourselves. And of course three little
In the midst of everything I decided it would be the ones fond of dancing, tickling and running
perfect time to start a business, Aunty Ollie. I started about does give us lots to laugh about. As life
with kids bedding and am now producing a range of gets crazier we tend to laugh more and more -
kids clothing with cool, funky unusual printed fabrics. bring it on!
mummomag

the lowdown on Sierra Leone

Full name: Republic of Sierra Leone


Population: 6 million
Capital: Freetown (founded as a home for
repatriated former slaves in 1787)
Area: 71,740 sq km (27,699 sq miles)
Major languages: English, Krio and a
range of African languages
Major religions: Islam, Christianity
Currency: Leone
Main exports: diamonds, rutile, coffee, fish
Life expectancy: 41 years (men), 44 years
(women) (UN)

The Republic of Sierra Sierra Leone emerged from a decade of civil war in
2002, with the help of Britain, the former colonial
Leone, in West Africa, is power, and a large United Nations peacekeeping
mission. The country now faces the challenge of

one of the world’s poorest reconstruction. Despite being poverty-stricken, Sierra


Leone is rich in diamonds. The trade in illicit gems,
known as "blood diamonds" for their role in funding
countries < despite its conflicts, perpetuated the civil war. The government
has attempted to crack down on cross-border
wealth of diamonds. diamond trafficking.

© Mummo Ltd : March 2009: www.mummo.co.uk 27


family and home

More from Jodie …


Vices: Oh, too many to mention!!! OK, the ones I‟ll admit to - Thornton‟s
Turkish Delight and a cup of Earl Grey tea… Nothing better to end the day!

Movies – I‟d say I watched maybe a movie a year before the children came
along. Now, when I‟m feeling tired, I convince them we need to go to the
cinema to watch a kids movie (all so I can have a rest … when not being the
popcorn police!)

Magazines – visitors are shocked at the stacks of magazines around the house. I can‟t really justify it as
imported magazines cost a small fortune here. I know I need to downsize this addiction but, hey, I do
recycle them!

Virtues: As with all of us mums, I am great at multitasking! After school, I help with homework, cook
dinner, referee barneys between the kids, bath, visit some of my suppliers, answer emails, sort out our
teenager‟s Facebook glitches and so on and on (and on!)

Motto in life: I wish I could say something profound here but I think I live my life along the lines of just
getting on with things.

Favourite book: I really like Jhumpa Lahiri‟s books and also Rohinton Mistry, especially „A Fine Balance‟.
These books are full of colour and personality, and are so easy to escape into.

Favourite film: My two favourite films are both Mexican: „Like Water for Chocolate‟ and „Y Tu Mama
Tambien‟. Like the novels I love, these have beautiful imagery, larger than life characters, quirky stories.

Favourite smell: I love the smell of chlorine, it smells like childhood to me, and now, of tired, happy kids
who will fall into bed easily! I‟m also a bit of a premature Nana and adore the smells of rose and lavender.

Favourite piece of clothing / outfit: Continuing with my granny tendencies, I love dresses. If I ever get
some spare time, I‟d like to expand my kids clothing business, Aunty Ollie, to include vintage looking
adult dresses, skirts and tops.

Most treasured possession: The things I treasure are things like photos, memories (and sanity!)

My children: Our eldest girl is very caring and creative. She is quickly becoming a typical teenager with a
High School Musical obsession! Our little girl is about as girly as you can get. She has a collection of bags
to rival the Queen‟s, each sensibly packed with a pretend mobile phone, lip gloss, pretend money (all the
essentials in life!) If she could wear Mum‟s “high hill” shoes to school, life would be complete! And the
baby of the family, our little boy, is quickly morphing into a real boy. When he was a little younger, he
spent his days being dressed up in princess dresses and high heels by his sisters. While he is still partial to
lip gloss, he is showing a preference for pushing his toy cars around endlessly - hard as a woman to
understand but hey, it keeps him entertained...

A day in my life: Our day starts early as we get the kids up and out to school and nursery by 7.30am, I
head back to my (lovely, quiet!) house to work until lunchtime, when I head out for my horrendous school
run. The girls are in different schools and our boy is at nursery … so the afternoon is spent driving from
one school to another and trying to find something to do for the hour or two in between the different
finish times. This is usually a park in the winter, but more of a struggle when the temperatures hit 45
degrees over the summer! I am a slummy mummy and we don‟t do organised after school activities – the
logistics are impossible and, conveniently, I am a believer in letting kids play without being
overscheduled! The little ones head to bed before 7pm and my husband and I spend time with our eldest
girl, at the ent we‟re taking turns having a swim at night which is great. I fall into bed around 10pm and
never, ever have any trouble going to sleep.
mummomag

happy
meals

Public Health Nutritionist, Yvonne Wake explains:


Lisa Warner of Fink Cards ‚Regular meal times give children the opportunity to
discuss problems with family members; it relaxes and
reveals how to build encourages them to wind down. Research shows that
families that eat together more than twice a week are
family bonds over the more likely to have closer relationships.‛

dinner table < The research makes interesting reading but doesn’t
really come as a surprise. I have always been a big fan
of family mealtimes and over the years I’ve found that
my children have come to love the time we spend
For many busy parents the words ‘quality time’ together at the dinner table. We talk about important
instantly conjure up feelings of guilt! Juggling home events, people moving away, new jobs, new schools,
and work is hard enough but finding room for that and precious anniversaries. Our conversations build
magical hour of quality time every day seems a near a rich family history. My children seem to soak it all
impossibility to many stressed-out parents. Well, I in, they never tire of hearing stories about when they
think I may have found the solution and it’s been were younger, when me and my husband met, where
sitting under our noses all the time! we lived and what we did. It all fits together and
helps to build their identity - sharing our stories
Family mealtimes can offer so much more than just keeps family lore strong!
food. It’s a time when your family can reconnect,
listen to and focus on each other - in a nut shell it is The regularity of dinner time, the comfort and security
prime quality time, and it’s available everyday! it seems to offer at the end of a long day is reassuring
to us all. Our mealtimes have evolved in to something

© Mummo Ltd : March 2009: www.mummo.co.uk 29


family and home

more than just routine, I would say it has become a when the ‚what’s for dinner?‛ chants start at 4pm
ritual. I think Miriam Weinstein, author of ‘The Sur- each afternoon.
prising Power of Family Meals’ puts it perfectly when
she says this ... Make it fun
Keep the conversation enjoyable, avoid nagging and
steer clear of any ‘heavy’ or potentially dangerous
subjects! Talk about happy memories, an upcoming
"Sitting down to a meal together family event or holiday, or use conversation cards like
draws a line around us, it encloses the ones we produce at Fink Cards. Questions like
‘Would you like to be famous?’ or Would you rather
us and, for a brief time, be an adult or child?’ are usually enough to get
strengthens the bonds that conversation started.
connect us with other members of
Involve the whole family
our self-defined clan, shutting out Make sure everyone is included and has the
the rest of of the world." opportunity to speak and be listened to! Be careful to
ensure that the topics of conversation are appropriate
for all family members.

Put up the ‘do not disturb’ sign!


Eating is a social activity and the benefits for your
One of the most important things you can do is turn
child’s confidence and social skills are massive. The
the TV off and let the phone ring! I have often let
dinner table is an excellent place to learn about
phone calls interrupt our dinner, because I find it
conversation and gain confidence in communicating.
difficult not to succumb to a ringing phone. However,
If you need convincing, just ask a primary school
last week, when the telephone rang in the middle of
teacher what a boost regular family mealtimes can be
our meal, I found myself saying those magic words ‚if
to a child’s language development!
it’s important they will ring back.‛ Something
amazing happened - there was a shift in everyone’s
I know you may be thinking that this is a recipe for
attention, everything seemed to freeze for a
indigestion and just another demand on your time.
millisecond whilst my children registered what I had
As the mother of four teenage children, I do
just done. In that moment they knew that they were
understand how tricky it can be to fit in a family meal
my number one priority. I was focused on them and
when your kids have umpteen after-school activities
nothing else was more important. For me this was a
and your husband gets home late. If you really want
revelation - right there round our table was the ever-
to do it, though, it can be done. Follow these tips and
elusive quality time!
with very little effort you can create an oasis of quality
time for your family every day!
Lisa Warner has four teenage children and is the founder of
Fink™ a company that is passionate about communication
Build family meals into your routine and on a mission to get people talking! Her family edition
If after school activities or long work hours make it Fink conversation
difficult to eat together every night, try building at cards are designed to
least two family mealtimes into your weekly routine. get families back to the
If it’s really impossible to set a regular family dinner table. Lisa has
mealtime, try a late evening dessert get-together or a now produced a
weekend breakfast instead! teenage edition aimed
at getting young
Get the food sorted first people to talk about
Plan your meals in advance. Not only will this save tricky issues like sex,
you time and money but it will also save your sanity drugs and
relationships!
mummomag

a reminder ...
This was created
by Jill McDonald,
an American
illustrator and
mother of a little
boy, to remind
her of the
comforts of
home. Here’s
what she says
about it in her
blog:

‚It's the little


things that make
up life and the
same little things I
often forget to take
in & enjoy.
Just a subtle
reminder to
myself.
Slowdown, touch,
take a look, reach
out, remember ...‛

www.jillmcdonalddesign.com www.jillmcdonald.blogspot.com

© Mummo Ltd : March 2009: www.mummo.co.uk 31


family and home

selfish??

< or essential?
One of the first things I encourage mums to do is to
remember what they enjoyed doing before they had
Parent coach, Sue Atkins, kids. This releases positive happy memories and
helps to relax you. Was it sitting down with a cup of
argues that ‘me’ time coffee and a magazine for half an hour, going to a film
with your partner, or having a bubble bath with your
makes mums more favourite fragrance and a scented candle?

effective ... Thinking about this will help you to tap back into
what makes you smile, relax and feel nurtured. As a
mum, you are often so busy looking after other people
that you end up neglecting your own needs and,
before you know it, you’re running on empty.
Being a mum is a wonderfully fulfilling, rewarding
and joyful experience. But it can also be an exhausting, I believe it’s really important to look after yourself
frustrating and overwhelming business too. first because then you are in better shape emotionally,
physically and mentally to look after your family in a
As a mum, you are often the lynchpin of your whole positive way.
family. If you are tired, stressed and snappy, chances
are your whole family is tense, as they take their lead That’s why on planes they tell you to put your mask
from you and pick up on your vibes. on first, so that you are then in a position to help your
child with his or hers!
So, how do you get the balance right between your
family’s needs and your own? How do you find a Overleaf is a wheel I use on my Work-Life Balance
way to be upbeat and enthusiastic rather than selfless Workshops. Take a few moments to relax and breathe
yet exhausted? deeply and slowly. This helps you to become creative.
mummomag

Delegate

One of the quickest ways to alleviate the feelings of


overwhelm is to delegate jobs around the house.

Young children love to help and can start by laying


the table or putting their toys away. Teenagers can
bring down their washing and even turn on the
washing machine if you show them how (as they are,
after all, the most technically advanced generation!)
and partners really can load up the dishwasher if they
know it makes you smile more!

It’s about being open and confident about asking. It’s


also about expecting your family to be a team willing
to pull together to help each other.

So grab a pen and paper and brainstorm all the jobs


Start thinking of fun ways to recharge your batteries you currently do that could be shared out amongst
and replenish your energy, and write one in each your family. Jot them down and allocate each one to a
segment of the wheel. particular person or people.

Now you’ve got seven ideas that you can act on once a Now just relax, close your eyes and daydream.
week, once a month or even once a day - whenever Imagine your family happily and willingly doing their
you feel the need - to help you unwind, restore your jobs easily. Make the picture in your mind full of
energy and lift your spirits. Pop these ideas in your colour and sounds, and bring the picture up close to
diary, keep them by the phone or pin them up on the you. Feel how good it feels when everyone is pulling
fridge to remind you. their weight and being part of a family team.

I hereby grant you permission to Now ask yourself:

BANISH THE BIG GUILT GREMLIN! What will be the benefits to your children if they
learn to help? (independence, confidence, co-
I’m here to tell you that looking after yourself and operation, responsibility?)
nurturing yourself is one of the key ingredients of
being a brilliant mum. What will be the benefits to you?

Let go of being the perfect parent What could be some of the obstacles in the way to
this happening?
Lots of mums feel that only they can do all the jobs
that need doing properly. Only they know their kids’ How will you get round them?
bedtime routines or little foibles. But being a
perfectionist is unrealistic and exhausting. It also What do you need to do to make these new ways
denies your child the broader experience of others into habits?
contributing to their lives and doing things in
different ways. Relax, daydream and rehearse what you want to say,
how you want to say it and where you want to talk
So allow people to help you and don’t take it as a with your family. This gives you confidence, clarity
weakness or a criticism or an indication that you can’t and purpose.
cope. We all need a break so that we can bounce back
full of renewed energy and raring to go. Imagine it going well, enjoy those feelings and relax.

© Mummo Ltd : March 2009: www.mummo.co.uk 33


family and home

Nurturing your needs and giving yourself ‘time off’

that’s
and ‘me time’ is a vital part of respecting yourself and
valuing your very important role as a mum.

So commit to making a couple of small changes this


Mother’s Day. Look after yourself and watch your
confidence, enthusiasm and happiness soar.

Sue Atkins runs Positive Parents, a parent coaching


not my
company, and is dedicated to supporting parents in their
daily ‚adventure‛ to bring up great kids and create a happy
family. Positive Parents offers workshops and one-to-one
parent coaching (face-to-face and by telephone), plus highly
informative newsletters. Visit www.positive-parents.com ...
mummy!
a poem by More Than Just
Sue Atkins is a mother-
of-two and former
Deputy Head Teacher
A Mother <
who now runs her own
company - Positive
Parents. She is also a That's not my mummy, her tummy is too flat.
qualified life coach, NLP That's not my mummy, her hair is too clean.
Master Practitioner and
Thought Field Therapy That's not my mummy, her clothes are too
parenting specialist. fashionable.
That's not my mummy, her fridge contains too
Five words to describe me: enthusiastic, much food, all of which is in-date and organic.
passionate, committed, fun-loving and a good That's not my mummy, her legs are too smooth
listener (is that more than five ...?!!)
and her eyebrows don't join in the middle.
Things that make me happy: singing, salsa That's not my mummy, her career is actually
dancing, walking my dogs and watching going somewhere.
Chelsea with the kids and Kevin my hubby, That's not my mummy, her heels are at least
meals out with friends chatting and laughing four inches, yet she walks smoothly without
tripping.
Vices: white wine, cheese and onion crisps!
That's not my mummy, her skincare routine is
Virtues: compassion, integrity and honesty too thorough, and she actually knows what
toner is for.
Favourite smell: jasmine THAT'S my mummy! Her expression is so
harassed and bordering on hysteria. Hmm, on
Most treasured possession: my Tudor
second thoughts, actually I'll take one of the
farmhouse and my little red Mini!
others.
My children: Will (16) placid and calm like his
Dad. Molly (14) is funny and emotionally
soooooo literate - we like buying earrings and
going to Primark together!

I relax by: reading, salsa dancing and opening


a bottle of wine on a Friday Morethanjustamother
excerpt from blog
post 6th March 2009
mummomag

result!
The Mummo motherhood
survey suggests we’re
happier now we’re
mums ...
A while back, we launched a Mummo survey to find
out more about motherhood. I’ll be the first to admit
that I found becoming a mum a really big deal! And
that’s despite the fact that I had my children relatively
late in life so I should have known what I was getting
myself into! That’s despite the fact that I wanted them
desperately and was (still am, of course) utterly
thrilled to have them. Nonetheless, the transition to
motherhood rocked me to the core. I wanted to find

small talk out how other women felt about it.

The survey is still live so these are only interim results,


but of the mums who have responded so far:
In her blog, Homeofficemum describes
76.9% are more or much more satisfied with
the kind of conversation that every
‘family and home’ now than they were before
mother recognises < children (BC)

"Muuuummmy!" Son 1 yells from the loo. 60.2% say that the statement ’I am happy’ is more
or much more true of them now than it was BC
"What?"
67.6% say that the statement ‘I am fulfilled’ is
"I've got one more poo and I can't get it out! It's huge more or much more true of them now than BC
and it just won't come out!"
Great news, and some consolation for the physical
"Well, what exactly would you like me to do about it?" price many of us have paid for motherhood. Over
half of the mums surveyed (66.2% in fact) are less or
"Get something and stick it up my bum to get it out." much less satisfied with their bodies and the way they
look since having kids! Luckily, it appears that our
"I don't think we can do that." post-baby saggy baggy bits don’t detract from our
overall contentment. And why should they?!
"C'monnnnnnnn. It juuuust woooon't cooooome
ooooooout! I think this poo has been in my bum since, Want to have your say? Take the survey right now
since < since I was born!" and tell us how you found the transition to
motherhood. Go on, it’ll only take a few minutes
Who says I don't get scintillating conversation? and, for each completed questionnaire, we’ll give
25p to the ‘million mums’ campaign as a thank you.
Homeofficemum - blog post - 5th February 2009
© Mummo Ltd : March 2009: www.mummo.co.uk 35
family and home

A mother’s
love

A mother and her new


daughter
She and I were alone. I heard her before I saw her.
She was making strong, broken noises of protest,
sorrow, from an unidentifiable region near my bed.
‘Yes, yes, I know,’ I said. ‘Never mind, I know.’
Immediately she was silent, listening. In this
soundless night, recognition started to vibrate, like a
fine filament, between us; quickened, tautened. I
swung in living darkness, emptiness; in the beginning
of the deepest listening of my life.

Rosamond Lehmann,
‘The Swan in the Evening: Fragments of an Inner Life’

An excerpt from ‘A mother’s love’, edited by Tanith Carey.


mummomag

‘It wasn’t your baby’


There were two warring tribes in the Andes, one that
lived in the lowlands and the other high in the
mountains.

The mountain people invaded the lowlanders one


day, and as part of their plundering of the people,
they kidnapped a baby of one of the lowlander
families and took the infant with them back up into
the mountains. The lowlanders didn’t know how to
climb the mountains. They didn’t know any of the
trails that the mountain people used, and they didn’t Tanith Carey is a
know where to find the mountain people, or how to journalist who writes
track them in the steep terrain. Even so, they sent out regularly for The
Daily Mail and The
their best party of fighting men to climb the
Daily Mirror - as well
mountains and bring the baby home. as a huge range of
women‟s magazines.
The men tried first one method of climbing and then She is the former
another. They tried one trail and then another. After New York-based US
correspondent,
several days of effort, however, they had climbed only
Features Editor and
several hundred feet. Woman‟s Editor for
the Daily Mirror. She is
Feeling hopeless and helpless, the lowlander men also the former Consumer Journalist of the Year
decided that the cause was lost, and they prepared to and runner up for the UKPG Scoop of the Year.
return to their village below.
Tanith lives in London with her husband,
journalist Anthony Harwood, and their two little
As they were packing for the descent, they saw the girls - Lily (7) and Clio (4) - who she describes as
baby’s mother walking towards them. They realised “artistic, passionate, chatty, delightful”.
that she was coming down the mountain that they
hadn’t figured out how to climb. Five words to describe me: driven, focused,
honest, busy, inquisitive
And then they saw that she had the baby strapped to Things that make me happy: seeing my
her back. How could that be? children create things, whether it‟s drawings,
music or funny remarks
One man greeted her and said: ‘We couldn’t climb this
mountain. How did you do this when we, the Vices: overwork, wanting everything now
strongest and most able men in the village, couldn’t Motto in life: you
do it?’ make your own luck

Favourite book: “I
She shrugged her shoulders and said: don‟t know how she
‘It wasn’t your baby.’ does it” by Allison
Pearson

Favourite music: The


Jim Stovall, Killers
‘You Don’t Have to Be Blind to See’
New book due
An excerpt from ‘A mother’s love’, edited by Tanith Carey. out soon … 

© Mummo Ltd : March 2009: www.mummo.co.uk 37


career and business

mummo ‘preneurs

Micro Scooter mums


Mummo talks to Anna Gibson and
Philippa Gogarty, who have six
children between them and are
Directors of Micro Scooters Ltd.

I’m sure that many of our readers are familiar with


the ubiquitous pink and blue scooters that are at the
core of your business. Can you tell us a little about
how you both met and how you became involved
with Micro Scooters Ltd?

Philippa: ‚We met in 2002 as young mums at our first


baby weigh-in for our newborn sons. At the time we
were both living in Clapham, South London, and were Mini and Maxi Micro Scooter. From there we set up
struggling to keep pace with an a dedicated website to sell the scooter:
ever-growing band of extremely www.micro-scooters.co.uk and also
active kids. Anna had managed to established a loyal network of mums
get hold of the Mini Micro Scooter who became ambassadors for the
for her children and couldn’t
One day a brand and sold scooters on our behalf
believe how it changed her life for
the better. The first order she took
scooter changed for a slice of the profit – mum-to-mum
marketing at its’ finest!‚
for the scooters was for three my life, yeah ...
which at the time seemed a What happened next to make the
considerable investment and which company into the household name it
were sold literally door-to-door, is today?
amongst neighbours and friends. She knew the eye-
catching product would quickly become a talking Anna: ‚At this stage we started to realise what a truly
point at the school gates and in the parks so had the amazing product we had and started developing
brainwave of putting a sticker with her mobile bigger ambitions for the company. With no previous
telephone number on the base of all the scooters she experience (I was a litigation lawyer by training and
subsequently sold and soon the orders were flooding Philippa was a fundraiser), we set about knocking on
in. doors and persuading some of the UK’s toy retailers to
stock the product; including the likes of the John
At the time they were only available in a handful of Lewis Partnership for whom the Mini Micro Scooter is
specialist shops so we joined forces and set out to now its best selling toy. The products are now going
make it more widely available. This led to the into distribution in the USA, South Africa, Holland
establishment of Micro Scooters Ltd in 2004 which and Southern Ireland as well, so it is a very exciting
has sole distribution rights in the UK for both the time for us.‛
mummomag

Anna Gibson is one of the Micro Scooter mums. She has three boys - Edward
(8), William (7) and Jack (4).

Five words to describe me: happy go lucky … although that was before I
started a business!
Motto in life: Learn as if you were to live forever, live as if you were to die
tomorrow (Mother Teresa)
Things that make me happy: sailing, skiing, playing music, a walk on the beach
Favourite film: Erin Brockovich Most treasured possession: my cello Vices: a pint of lager!

The Scooters have become a real ‘trend’ particularly relationships are the difference between being happy
round urban areas. Why do you think this is? and unhappy. I am able to take my children to school,
pick them up and put them to bed. I sell a scooter that
The products speak for themselves and their success is I love and work with a Swiss design company that is
due to the fact that once someone has seen them in passionate and inspiring. Friends and my wonderful
action, they can immediately see the value. The husband will testify that it’s not all plain sailing and
stability and ease of use benefit even the youngest of the stresses and strains show as we grow from two
toddlers as soon as they start using them, giving them mothers to eight full time staff. However, I never take
independence and confidence. They offer parents not for granted how lucky I am to have a business that
only a good value toy, but one that benefits them and meets my emotional, intellectual and financial needs.‛
their children in numerous ways: an easy and fun way
to get exercise, a way to speed up a slow walk, plus Anna, how has your previous career as a lawyer
they are portable, stylish and light. helped you with this business?
‚Although my professional background as a lawyer
What are the ups and down for you and your family might perhaps, at first glance, not seem the natural
of being involved in a business like this - which breeding ground for budding entrepreneurs, it has in
clearly takes a lot of your time? fact stood me in really good stead. I’ve learnt that
establishing a successful business requires a balance of
Anna: ‚Having worked as a litigation lawyer for big vision with the ability to absorb small detail.
seven years I then gave up to start a family. Four When you’re negotiating with the big retailers and
years later I found myself the full-time mother of three sorting major distribution deals, there’s no doubt that
active boys who wanted to be on Clapham Common you can potentially be overwhelmed by the scale of
every minute of the day. The Mini Micro Scooter the opportunity presented to you. To realise the
literally saved my life. I no longer had to struggle success of that sort of association and create a more
with two in a double buggy and one on foot. I was level playing field, the devil really will be found in the
stopped by numerous mothers on Clapham Common contractual detail – something that is second nature to
with enquiries for the scooter and knew then that it me as a lawyer.
was a necessity for every mother and child to have
one. I would never have imagined that four years later Equally, I never thought of myself as a sales person,
our whole family would have come to depend on the but when you are genuinely passionate about what
business as my husband Ben left his job to join our you do, you don’t need technique because you’ve got
ever growing venture. I feel privileged to work with integrity and that, I believe, is what people ultimately
people I totally trust and to build a venture that we all buy into. We’ve had a fantastic four years and, with
believe in so passionately.‛ our global expansion plans currently underway, it
feels in many ways like we’ve only just begun!‛
Philippa: ‚I wake up every day unable to believe that
my dream is a reality. I work with my best friend and And what does the future hold for the company in
people I love and, whatever anyone tells you, good terms of product development?

© Mummo Ltd : March 2009: www.mummo.co.uk 39


career and business

Philippa Gogarty is the other half of the Micro Scooter mums. She also has
three children: Georgia (14), Thomas (8) and Dominic (7).

Five words to describe me: upbeat, optimistic, outgoing, friendly (at best),
stressed and bad tempered (at worst)

Motto in life: you only have one life!

Favourite book: „For Whom the Bell Tolls‟ by Ernest Hemingway

Favourite film: „Meet the Fockers‟

Favourite food: anything that anyone has bothered to cook for me!

Favourite piece of clothing: grey suede boots by Michael Korrs - bought in sterling hey day (2:1) and down
from $400 to $80 making them just £40!!!!

Most treasured possession: the boots, obviously!

Anna: ‚We feel that Micro Scooters Ltd is very much a Anna and Philippa demonstrate brilliantly how
reflection of our values as individuals and mothers. motherhood, rather than limiting your career options, can
Within that, our philosophy is that we will only sell open up a whole new world of opportunity where your
products that either make our lives easier because of previous professional skills can be combined with your
the benefits they bring to family life or because they current life skills and circumstances to create an
have some intrinsic educational value. As a result of unstoppable force!
the success of the Micro Scooter range we have been
inspired to search for other toys that meet that criteria Their success with Micro Scooters is living proof that the
and have recently discovered and added to the range best ideas come from identifying and meeting real need.
a couple of great new concepts including ‘Mic o Mic,’ You don’t necessarily have to come up with something
an ingenious self build set of toys that are fun to create totally new, you just have to spot, and then seize, an
and make great and long-lasting play-things, and the opportunity. Anna and Philippa also demonstrate that, if
award winning Weykick, a fastpaced table-top soccer you have a clear vision of how things can and will work, it
game for two players. is possible to be both highly successful career
women and fully involved, hands-on mums.
The new
They also understand and place great value on
Maxi Micro mother-to-mother recommendation. From the
Scooter is start, they were able to inspire and motivate other
women with young children to become involved as
intended
agents and ambassadors for Micro Scooters Ltd.
The Mini for children This not only helped to spread the word but also
Micro from 6 - 11, established an income stream for these women that
fitted seamlessly with their lifestyles as mothers.
Scooter is so years
It’s an approach that remains core to the success of
now the more fun! the business and that is being used as the model for
best-selling international expansion. There are now
opportunities in Micro Scooters’ new markets for
scooter in mothers living there to get involved at the start and
the UK help build success both for the company and for
themselves as part of the Micro Scooter network.

www.micro-scooters.co.uk
mummomag

I had this great idea <


or at least I think I did!

now where’s it gone?

it must still be there


somewhere ...

oh well,
never mind ... A Modern Mother is an
American mummy
blogger living in the
Thames Valley with her
Scottish husband and
their three young girls
… known in her blog as
Emily, Alexandra and
HM (which is short for
A Modern Mother talks High Maintenance or
Her Majesty, both of
which are apparently very relevant!).
about how close she came
In her own words:
to fame, fortune and never
“I dove into motherhood head first. I had no idea
having to do her own what I was getting myself into. I had three
children in less than three years. Starting a blog
was cheaper than therapy, so I created A Modern
laundry again ... Mother.“

© Mummo Ltd : March 2009: www.mummo.co.uk 41


career and business

The fleeting moment < or


just mummy rot? Ten things
Blog post - 5th March 2009

.
This morning an idea popped into my head. It was a
you need
fabulous, marvellous, ingenious idea.

I thought about it all the way home from school drop


off. I started to get excited. Really excited. This idea
would change my life.
to know ...
It rolled round and round in my head. Then it started before you even
bouncing off the pavement, the houses, the trees, the
lamposts and then went back into my head, contemplate setting up
crystallising, getting clearer, bigger, grander.
your own business and
Yes, this was it. It would change my life, this idea.
Why hadn't I thought of it before? My pace becoming a mumpreneur!
quickened. I couldn't wait to put my idea into action.

Then somewhere between sorting out the pile of mail


on the landing, clearing up the Cheerios stuck to Karen Wattleworth, of
the pine breakfast table and revelling in the freedom
of going to the loo without a child velcroed to my leg, Zoobookoo, shares the
I lost it. It was like fog evaporating on an autumn
morning. Gone. Just like that, my grand idea was benefits of her experience.
gone.
It is over ten years since I started dabbling with my
Maybe if I thought hard enough it might come back to
business idea. And yet I think I have only just learnt
me. What was I going to do? Damn. Damn, damn. I
the 10th thing that a mumpreneur should know. Let
can't remember.
me save you some time.

Oh well, it musn't have been important.


In the beginning < we had just returned to the UK. I
was heavily pregnant, our 15-monther was into
Guess I'll fold the laundry.
everything and my job-seeking hubbie was like a bear
with a sore head. Finally I despatched him to the
garden shed to work out how to make a modern
version of an old Victorian puzzle we had often
A Modern Mother is founder of the following sites: discussed. That was the start of it all! Zoobookoo was
born. Momentum really picked up when the boys
Thames Valley Mums blog started primary school. Today we manufacture,
London Mums blog distribute and export several quirky, fun, educational
Expat Mums blog
products. Our ranges address the concerns and
British Mummy Bloggers
challenges facing parents who want the best for their
children (see our products at www.zoobookoo.com).
mummomag

In my experience, there are ten things a mumpreneur 2. Focus and vision!


should know to significantly improve her chances of
You need a clear purpose for your business and then
success. These are in addition to all the good business
you must stay focussed on delivery. Your resources
practices of defining a genuine customer need, finding
are limited, don’t get side-tracked, remain true to the
a great product or service and supplying it at the right
core business concept (unless you have to change your
price, profitably and with excellent customer service.
focus for commercial reasons – then you have a new
These 10 things are the ‘soft’ but equally important
focus). However, you need to be looking forward,
elements (and you will still need a little luck!):
generating new ideas – how can we <.? Put aside
time for this once a quarter. No idea is silly – consider
1. Belief and commitment! everything – but it must tick all the boxes for your
You must totally believe in your idea. If you doubt it, business focus.
how can you sell it? Review the concept from many
viewpoints and believe in your heart that it really is a 3. Research!
great solution and that you can make it work. There is
Talk about everything - big and small - with lots of
no quick business fix. It takes time to build a business
people (ensure confidentiality). Test your concept.
– this is long-haul so you have to able to live with it
Will they buy it? How does it compare to the
and you need to be good at it!
competition? Nothing is impossible. Deliberately

© Mummo Ltd : March 2009: www.mummo.co.uk 43


career and business

think of doing things in other ways. People working


with or around you will have great ideas that could 6. Grit and determination!
save you money, take your idea to a new level or solve
It is tough out there, whatever you are doing. Your
a challenging production problem. Brainstorm.
belief and organisational skills will give you
Listen. Be exhaustive (a wee glass of wine can help
confidence. But you have to be brave. Put yourself on
here!).
the front-line. Deal with customers, prove your
concept to be true. Deal with concerns. Mistakes will
be made (I have many to my credit!) and you will be
gutted. But you have to pick yourself up, plan how to
handle it and get it right next time. In my first job I
was taught very quickly the difference between an
excuse and a reason! A reason is when you tackle
something head-on and provide an explanation and
ideally a solution; an excuse means you are
incompetent! Reasons reap rewards in all areas of the
business.

7. People!
Build good relationships with everyone (staff /
suppliers / customers / postmen / courier drivers <).
Spend more time concentrating on the very important
relationships. Listen. Try not to rush calls and
alphabet cube book for ages 3-6 years conversations. If you have been let down or are facing
with first phonics and a difficult situation, cool off over night before firing
colour matching off that email or making that call. Forge long-term
and healthy relationships. This is a great investment.

4. Priorities and organisation! 8. Mentors!


Plans work. Make a plan - refine it, change it but We all need one and I think mumpreneurs should
work with the plan. Assign deadlines and have several. I am hugely lucky to have my husband.
responsibilities in writing (particularly if it is for you!). He has taught me so much. Ideally try to find support
File everything so you can lay your hands on it from someone who understands running a business;
immediately. Plan your time, your whole day. Have then perhaps someone else to bounce ideas off; and a
a detailed contacts list. Run a to-do book - everything friend to chat with when you’re down or
goes in the book. Review it at the start of every overwhelmed. A different perspective can be
morning. Then in the evening plan what you are inspirational and invaluable.
going to do tomorrow. This is a military operation!
And your memory is not what it used to be! 9. Stress-busting!
This is a toughie. Mumpreneurs are often wee
5. Weaknesses! whirlwinds, always on the go. Your business tends to
We all have them, and we can all justify them: I rush consume you. You are the business, the business is
in (the excitement of it all bowls me over); I am you. You are quite naturally consumed by your
nervous about spending serious money (that’s the Scot family too. That doesn’t leave much of you! It is easy
in me!); I am not good at delegating (that’s me the to become isolated. I have been on courses and read
multi-tasker!); I can’t sit still for two minutes (just like books because I know I am not good in this area. I
my Dad). Identify and deal with your weaknesses. now run three times a week (slowly!). My husband
Write them down and come up with ideas to re-train and I try to get out together on a regular basis. Some
yourself to behave differently. Try not to get annoyed friends suggested a book club ... but there is still a
when someone says, ‘You’re doing it again!’ long way to go.
mummomag

10. Publicity!
Recently it was brought to my attention that I have
never really pushed the business forward by putting
myself about and getting noticed - bit of a shrinking
violet. I had never really thought about it like that
before. Then I realised that (luckily) my business has
been pulled through and grown by our lovely
customers, and that I have to get more pro-active.
This is an area for improvement for me and this article
is the first step.

Life is short and there is so much to do. My husband


and boys keep saying I work too hard – but I’m
having fun – though I have to work on the balance. I
think I may have one of the best jobs in the world. I
coming soon <
am not a millionaire, but in the team we create and
deliver what people need and enjoy. Job satisfaction
is huge. I could not imagine doing anything else ...
the mummo
but perhaps we should brainstorm that over a nice
chilled bottle of white!
marketplace
Karen
Wattleworth
has two sons -
Bradley (12) so if you’re a mum in business,
and Douglas why not be one of the first to
(11) whom
she describes set up your stall?
as “sporty,
funny and
cool”.

She is the
founder of
Zoobookoo advertising in the mummo
International Ltd, a family business that creates marketplace is deliberately
fun, educational products for children …
inspired by her own kids! intended to be affordable
Five words to describe me: energetic, £5 per month for a standard ad or
enthusiastic, happy £10 per month for a premium ad
Things that make me happy: In order - doing
stuff with my hubby and the boys (film night,
dinner, bike ride, holiday …) – running my
business – that great feeling after a 4 mile run
(definitely not during) – going on holiday –
wine with the girls If you’re interested, just email
Vices: wine!
advertising@mummo.co.uk
to reserve a space!
Virtues: happiness and perseverance

© Mummo Ltd : March 2009: www.mummo.co.uk 45


career and business

yum yum yum ...

luxury whisky marmalade pudding

Helen Colley, the mum


behind ’Farmhouse Fare’,
talks to Mummo about her
famous puddings <

What motivated you to go into business for yourself?

‚I’ve always had a passion for cooking, which I think I


inherited from my Granny Anderson, who still
inspires me today when I’m creating new puddings,
and I always knew I wanted to have my own business.
In fact it never really occurred to me to work for
anyone else!‛

luxury sticky chocolate pudding


mummomag

Tell us a little bit about what Farmhouse Fare does ...

‚Farmhouse Fare has been a well respected player in


the food retail world since 2002, operating from a
purpose built manufacturing kitchen on the outskirts
of Clitheroe - a rural market town in Lancashire. Our
puddings are made with families in mind and are
created to suit all moods. For example ,we have the
zesty Summer Fruit Pudding for warmer weather and
then the comforting Sticky Toffee Pudding - perfect
for the winter months!

Keeping true to the hand-baked methods, all of


Farmhouse Fare’s ingredients could have come How did you find your first customers?
straight from your own kitchen cupboard. We use
things like quality Belgian chocolate, butter, hand- ‚I was still running the outside catering company
sifted flour and golden syrup.‛ when I held a charity coffee morning in aid of
Macmillan Nurses in 1999. I’ve always enjoyed
How did you get started? making puddings for my own family and I must have
been feeling quite nostalgic because I decided to run a
‚I left college in 1984 as a strong-willed 18-year-old stall selling my Sticky Toffee Puddings, the pudding
full of ideas, so I decided to take the bull by the horns, that was my particular favourite as a child.
went to the bank and arranged a £250 loan which I
used to set up my own outside catering business. I Anyway, the puddings went down a storm, we
ran the business from my parent’s farm in Lancashire couldn’t sell them fast enough, and I was literally
and began catering for funeral teas, christenings and stampeded by people demanding to know why they
weddings. The business expanded rapidly and we couldn’t buy them in the shops. So I approached
were very successful - catering for social events all Booths Supermarkets and the puddings got listed in
around the country and even for royalty! all of their stores throughout the North West. I
couldn’t believe it and I was even more amazed when
My family, including my husband and my parents, Sainsbury’s approached us in early 2001 and began
have also been involved in the business from the very listing our puddings. Everything was going great
beginning. My parents allowed me to convert farm until the foot and mouth crisis hit us in late 2001.
buildings so that I could run my catering business
from them. After foot and mouth hit and I decided to When I think back now to how naïve I was when I
concentrate on the puddings side of the business, my originally approached Booths it makes me laugh.
father played a crucial role driving around the county After the success of the Macmillan Nurses Coffee
delivering the puddings to Booths supermarkets. My Morning and managing to sell my puddings in
mum has been incredibly supportive and has worked various local butchers and delis, I went along to my
with me through thick and thin - from book keeping local branch of Booths with some puddings and asked
and human resources to washing up pudding bowls the store manager if I could stock my puddings on
in the early hours of a morning! their shelves! Of course the store manager said no,
that’s not the way it works - but was very helpful and
My family have played an integral part in the success gave me the contact details for Booths’ HQ in Preston,
of Farmhouse Fare, and still support me in so many telling me I needed to speak to a buyer. I dressed in
ways - along with my Great Granny Anderson, my my best suit and took my puddings to Preston. But, of
husband and my children help to inspire me to create course, arriving at Booths’ HQ without an
new puddings.‛ appointment meant I was told to go home and make
one! I called persistently until I managed get an
appointment with the buyer who, on tasting the

© Mummo Ltd : March 2009: www.mummo.co.uk 47


career and business

luxury sticky toffee pudding


What have been the highlights so far?

‚The biggest highlight to date is growing the business


to the size it is today! We started the business from
my parent’s farm in Lancashire and now have custom
made premises of 42,000 sq ft - employing 100 staff
and producing 80,000 puddings each week.

It was a huge step leaving my parent’s farm but it


was the best thing we could ever have done for the
business. We now supply all of the major
supermarkets nationwide including the likes of
Booths, Budgens, Costco, Ocado, Sainsbury’s,
Somerfield, Tesco and Waitrose!‛

The proof of the Any low points?

pudding is in the ‚During the foot and mouth crisis


puddings, immediately loved them eating. we had a lot of difficulties. As well
and agreed to stock them. as the farm, the outside catering
business was also badly affected.
Luckily I didn’t have to approach from „Don Quixote de la Mancha‟ All of the restrictions meant that
by Miguel de Cervantes , Spanish
Sainsbury’s or Morrisons as they social events were cancelled,
author (1547-1616)
came to me, but Tesco was a little marquee work dried up and we lost
different. In 2005 I attended a a lot of crucial orders. Things were
lecture at the Manchester Business becoming increasingly difficult and
School where Tesco boss, Sir Terry that’s when I decided to concentrate
Leahy, was guest speaker. There ‚Make a remark‛, on the puddings side of the business.
was the usual question and answer said the Red Queen; We already had listings in all of the
section and I just kept thinking to Booths supermarkets and some
myself what a great opportunity it ‚it's ridiculous to Sainsbury’s stores and it quickly
was to speak to Sir Terry about my leave all the became clear that it was the
puddings being sold in Tesco. puddings which were going to save
conversation to the the business. So I sold the outside
The lecture theatre was full of suited pudding!‛ catering arm of the business for a
businessmen asking questions about mere £6,000 and began to bake
the state of the market and so on. I puddings day and night.‛
from „Alice‟s Adventures in
took a deep breath and placed my Wonderland‟ by Lewis Caroll,
hand in the air. I don’t know English author (1832-1898) What’s been the best business
whether it was luck or the rare sight decision you think you’ve made?
of a lady’s hand, but Sir Terry
requested my question! So I asked ‚A decision which proved hugely
him why Tesco didn’t stock my puddings. beneficial was approaching Business Link in 2002 to
get help with expanding the business. I had fantastic
Sir Terry was intrigued, asked me some questions support from Tim Bullough, so much in fact that he
about my puddings and invited me to send them in became Farmhouse Fare’s Finance Director. Tim was
for trial. I sent samples straight to him and received a invaluable when it came to restructuring the company
thank you letter in response which still hangs with from its original roots as a small outside catering
pride on the wall at Farmhouse Fare - the rest, as they company to what it is today.‛
say, is history!‛
mummomag

We all know that hindsight is a wonderful thing.


What, if anything, would you do differently in
The proof of an idea is not to be
retrospect?
sought in the soundness of the
‚To be quite honest, I wouldn’t do anything man fathering it, but in the
differently - if wrong decisions were made, then we
learned from them, and it made us stronger and even soundness of the idea itself. One
more determined‛. asks of a pudding, not if the cook
who offers it is a good woman,
Where are you ‘at’ with the business now?
but if the pudding itself is good.
‚I sold Farmhouse Fare to the Daniels Group because
it was something I felt I needed to do for the benefit of Henry Louis Mencken, American journalist
(1880-1956)
the brand, although I remain with the company and
continue to be closely involved with the brand.

After all, the inspiration for Farmhouse Fare and all of


these puddings came from my Granny Anderson, so I
feel I should continue her legacy by making Life is a pudding full of plums.
Farmhouse Fare as great a brand as possible.‛
W S Gilbert, English dramatist (1836-1911)
What are your plans for the future?

‚In terms of what’s next, the future is looking very


exciting for puddings! We’ll be concentrating our
How do you juggle work and family?
efforts on the brand range in 2009 - I’ve got some great
ideas for new puds.‛
‚Often with difficulty! I would go so far as to say it is
sometimes very difficult to ‘juggle’ them at the same
What do you enjoy most about doing what you do?
time and something has to give. It does help to have a
very understanding partner, family and friends.‛
‚I really enjoy being able to take inspiration from my
family in order to create puddings that I know other
What do your children think of you being in
families throughout the UK will love. For example, I
business?
recently created a new dessert - Luxury Jaffa Cake
Pudding - to meet the demands of my children who
‚They are very proud of me and what I have achieved
wanted a pudding they felt was especially for them.
- and know that I have done it and continue to do it
It’s such a great feeling knowing that families all sit
for them, as well as for my own satisfaction.‛
down together to enjoy Farmhouse Fare puddings.‛

Helen Colley is a farmer‟s daughter, the mother of three children and founder
of Farmhouse Fare puddings.

My office is ... a small building next to my house, kitted out for the sole
purpose of working away at my PC and having meetings - a haven with
everything I need

My children ... are in various stages of education including further education

I relax by ... having a lovely soak in the bath with the door firmly shut!

My day ends ... when work or play decides for me.

© Mummo Ltd : March 2009: www.mummo.co.uk 49


career and business

arty mum
Carolyn Gavin lives in
Toronto, Canada,
with her husband
and 7-year-old
daughter, Lily. She‟s
5‟4”, has curly hair,
Showcasing the work of no tattoos, and a
great big English
bulldog called Ziggy!
Carolyn Gavin, an artist
She is the founder of
living in Toronto < a company called Ecojot, which designs,
produces and sells a “green and delicious”
stationery line, made in Canada from 100%
recycled paper.

Five words to describe me: happy, busy,


creative, searching, antsy

Things that make me happy: colour, flowers,


kids, animals, great design, environmental
awareness

Vices: shopping Virtues: loyalty

Favourite book: „The inheritance of loss‟ by


Indian author Kiran Desai

Favourite music: Amy Winehouse

Favourite food: freshly caught fish barbequed


mummomag

You can see more of Carolyn’s work and get great insights into the life of an artist by visiting her two websites:

www.ecojot.com www.designerjots.com

© Mummo Ltd : March 2009: www.mummo.co.uk 51


friends and fun

wish you weren’t here

Holidaying with friends:


is it the perfect solution <
or hell on earth?!
You’re having dinner with a group of friends and the what to do to keep everyone happy. The result can be
subject of holidays comes up. Several glasses of wine a stressful holiday and friendships in need of repair.
in, you all agree that going away together is the perfect
solution. You all have children the same age, it’ll cut Sounds fairly nightmarish. But it doesn’t have to be.
costs and be more fun. Holidaying together as a group can result in a
fabulous holiday for adults and kids. The trick,
But it doesn’t always work out quite how you imagine according to Wendy Shand, founder of family friendly
it. Arguments can start before you leave. Some people travel company Tots to Travel, is to plan well and
have bigger budgets than others, which makes choosing communicate effectively.
the holiday destination tricky. Then there’s trying to
find a date that suits everyone and the inevitable ‚Even friends or family members you know really well can
debates about travel arrangements. Once you’re there, prove difficult to stay with for any length of time unless
things can get even worse. you’ve had a good honest discussion before you set off. A
bit of planning in advance can make the difference between
The children might not get on and suddenly you realise you all going away together again, or you not speaking to
that your parenting style is very different to those of each other for a while!‛
your friends. Arguments or stony silences start about
who’s doing which chores and who’s paid for more of Wendy has these holiday tips when travelling with
the groceries. And then there’s the daily debate about friends or family:
mummomag

Setting it up
Compatibility: Think about who you want to holiday Travel: Decide whether you’re all going to travel
with before suggesting it and try to choose people together or make your own way there. The latter can
with whom you are normally compatible. Try to be easier as it allows people more flexibility to fit in
choose people with children similar in age to your with their commitments and their departure
own and similar interests to yours. Any more than destinations.
three families holidaying together can get logistically
difficult so bear that in mind too. Before you go
House rules: Have a chat about house rules. There’s
Budgets: Ask everyone upfront what their holiday
nothing worse than one person constantly doing the
budget is. If the budgets are vastly different, have an
washing up or cooking and feeling like they’re the
honest discussion about what type of holiday
only one doing any chores. But equally, holidays are
everyone is after. If you’re not in agreement, agree to
meant to be for relaxing and no-one wants to spend all
holiday separately. If one family feels that they’re
of their time doing chores just so that they appear
having to stretch themselves financially to fit in,
helpful. Agree a rota or a general rule about when
they’ll be resentful of any additional costs on holiday.
dishes will get done or who’s in charge of cooking. It
Equally, a family who is willing to spend far more
can be fun to agree a set budget for each meal and
than the group average might feel that feel that they’re
assign teams to come up with the meal idea –
not getting what they really wanted.
including shopping in the local markets for
ingredients and creating a culinary feast.
Research: If you all know where you want to go on
holiday or the type of holiday you want, it makes
Money pot: Create a kitty. Have every family put in
things a lot easier. If you don’t, you need to get
an agreed amount of money to be used for groceries
together to discuss some of the options. In every
and alcohol. It’s far easier than people feeling as
group there’ll be those who’ll go with the flow and
though they’re continually putting their hand in their
aren’t too interested in researching holiday
pocket while others don’t contribute as much.
destinations, and there’ll be people who like to be in
Families can pay for their own extras when they’re out
control and who enjoy spending hours surfing the
and about.
web for holiday ideas. Agree who will do the research
– no more than two people. They can then present
Children: Discuss your children’s routines and your
their favourites to the group for a joint decision.
no go areas and try to be consistent. For example, if
one family lets their children stay up late in the
Accommodation: Consider the accommodation
holidays and another sticks to a 7pm bedtime, have a
options. Staying in a single large house puts the most
chat about it before you go. Come to a compromise –
pressure on you as a group to get on, as there is little
perhaps all children getting a slightly later bedtime
opportunity to be alone as a family. But it can be fun,
but not staying up all night with the adults. Similarly,
can save on costs and makes looking after children in
discuss your attitudes to treats and extras. If one
the evenings easier. A cluster of properties together is
family happily gives their children ice cream
a good option as each family has their independence
whenever they ask for it and another family limits
but can still benefit from the close company of their
them, it will result in arguments and upset children.
friends. Hotels or resorts can have the same kind of
Also chat about how you all discipline your children
benefits, but you’re likely to spend quite a bit of time
so that everyone is consistent. Even people you think
trying to find your friends amongst the other guests
are similar in parenting style to you can seem very
and it won’t feel quite as personal.
different when you’re staying with them every day.

Timings: Determine the length of stay. Most people


battle to live comfortably with another family for an Once you’re there
extended period of time, so try to limit the stay to a Independent activities
week. Alternatively, stay for a fortnight but invite Have a chat on the first night about the things
different families for the first and second week. each of you would like to do on holiday. Some
people might just want to lie in the sun, others

© Mummo Ltd : March 2009: www.mummo.co.uk 53


friends and fun

might be into activities and sports, while others Tots to travel has range of properties suitable for friends
might want to do sightseeing or shopping. You travelling together, from large mansions in France and Italy
don’t all have to do everything together all of with enough space for everyone to have their independence,
the time. Agree to take turns looking after the to clusters of gîtes that accommodate several families in
children so that you get a chance to have some their own properties but with shared outdoor eating
‘me time’ to do the things you want to do. facilities, play areas and swimming pools. The properties
also come fully equipped with all the kit families need,
Talk making it far easier for everyone to travel light. Some
If any problems spring up, the best thing to do properties even provide home cooked meals to cut down on
is chat about them to clear the air, come up with the workload, and babysitting so that you can head out as a
a solution and move on. Otherwise tensions group in the evenings. These houses get booked up fast so
build and the holiday is far from relaxing. plan well in advance.

Enjoy it And now, to get you in the mood, just look at these ...
Holidaying with friends is a really great way to
spend quality time with people you enjoy.
You’ll find that you get to know far more about
them, their backgrounds, what’s really going on
in their world than you would ordinarily have
the time for in regular get-togethers.

Try new things


Travelling with other people opens your eyes to
new experiences and new ways of doing things.
Just because you’ve always done something one
way doesn’t mean you have to keep doing it
like that. Your children, too, will benefit from
trying things they don’t normally do.

Go with the flow


This is a holiday. Relax and bend the rules a
little. You’re all there to have a good time. So
remember why you wanted to go on holiday
with your friends in the first place and then get
on and have fun.

www.totstofrance.co.uk www.totstoitaly.co.uk

Wendy Shand set up Tots to France when she had a disastrous holiday in a French
villa and realised what parents needed when booking a villa - peace of mind!

Five words to describe me: energetic, determined, creative, articulate and family-
orientated
Motto in life: leave the party before you‟ve had enough (in other words, if
something doesn‟t suit you any more, stop doing it before you get fed up!)
Favourite food: I love pasta with pesto
Favourite film: „Swallows and Amazons‟
Most treasured possession: my husband, kids and cat, but if these don‟t count then it has to be our bed!
mummomag

a life in photographs
Sticky Fingers muses on
the making of memories
blog post - 10th December 2008

When I was 5 my mother and father sold up You would think that at such a young age I wouldn't
everything and went travelling. We packed our be able to recall much of such a fabulous adventure,
worldly possessions into a van towing a caravan and but my mother had the foresight to help me keep a
travelled through France, Spain and north Africa. Can diary packed with words, pictures, shells and tokens,
you imagine how much fun that would be for a child? all serving as little memory joggers that, along with
the photographs we took, mean that wonderful
snapshot in my life is not just a fog of childish
I spent my sixth birthday on a beach in
recollections.
Morocco gathering shells ...
Now that I have children of my own, I do wonder
I made friends with the locals wherever we laid our how much of what they experience will be
hat and I was 'home' schooled for a year. On my remembered. Will they remember the love and
return to school back in the UK, I was way ahead of warmth hubby and I try to lavish on them?
my contemporaries.

© Mummo Ltd : March 2009: www.mummo.co.uk 55


friends and fun

I am a keen photographer. I photograph everything,


every event, every walk in the park, every little
moment in our busy lives. I hope it will help serve as
little reminders to my two about the time they had
chickenpox and we had to play games every day for
two weeks because we were confined to the house.

Will they remember the games we play in the garden


or the picnics in the woods?

Will they remember camping trips, holidays, friends?

Or the first time Dan rode a horse, or daddy taught


him to play golf, or the day he 'married' Heather.

Or the time daddy built their playhouse in the garden,


in the pouring rain because were so excited about see
it up.

Or the day Mia cut her own hair.

Or the midwife who delivered both my babies (nearly


Or will they remember us shouting at all the fighting 3 years apart) purely by accident because it just
at all the mess or at the time they emptied the contents happened to be her shift.
of a beanbag over grandma's carpet?
Or the joyous Christmases when they were
My earliest memory is of visiting my brother in surrounded by love and we couldn't believe our luck
hospital when he was born, so I would have been that we had such a happy, healthy family.
nearly 3. But most of my memories come from
photographs that, I am thankful to say, has been a big I even photograph the sad times - the tears, the
part of my family's life. tantrums, the fall outs - because they are all part of our
history too and I don't want them to believe their early
And now I am in the process of creating memories years were pain free.
that will still be with my children 30 or 40 years from
now. It's a wonderful, yet unnerving thought. And so I wonder, do you ever think about what
memories you are making for future generations? Do
Will they remember my many mistakes or will they you photograph events or do you just chalk it up to
just remember how much they were loved and adored memory.
by two busy, distracted parents?
mummomag

More from Sticky Fingers


an insight into the world of a blogging mum ...

Vices: Chocolate, chocolate, chocolate. But I don't drink, I don't


smoke and I don't spend hours shopping, so I figure I'm allowed.

Motto in life: Treat others as you wish to be treated. I try to


really live that message so my children see it in action and,
hopefully, will take it up too.

Favourite film: One? Are you kidding? I am a total movie junkie!

Most treasured possession: My wedding ring. My husband is my


childhood sweetheart (we were at school together) and we have been
together for - gulp - nearly 18 years now. We‟ve had plenty of highs and
lows, but he's a keeper!

My children: I‟ve got two children, one boy (6) and one girl (3).

Daniel is such a sweet natured little man. He's a really mummy's boy and so empathetic and
considerate. He's just starting to get a bit cheeky and pushing the boundaries a little, but he does it in
such an adorable way it's hard not to just smile. As a newborn he was a model baby - slept, fed and
grew like a dream and 'discipline' consisted of sitting him down and talking. He listened, he took it in,
he stopped doing it. I know!

Mia is the total opposite. She is outgoing, feisty, independent and a real challenge. We didn't know
what had hit us when she came along! She is really naughty at times and really pushes us, but just the
cutest little tomboy and ADORES her big brother.

A day in my life ...

My day starts at 7am when the children jump on me in bed to wake me up. We have breakfast, get
ready then have a leisurely drive to school (we couldn't get into any of the local schools, grrr). But we
do park a distance away and walk the rest of the way. Then I drive Mia to her preschool nursery where I
spend AGES while she faffs around sorting herself out!

Then I drive home, put my slippers on and start work in my fancy office! I left my hectic job as features
editor on a regional newspaper in November and set up in business on my own and it's the best thing
I've ever done. Now I get to go for a walk in the sunshine at lunchtime, get my head down and work
and pick my children up without the stress of worrying whether there has been a hold-up on the
motorway, or how long I'll get to see them before I have to start getting them ready for bed.

I pick them up at about 5pm (Dan is in after-school club and loves it because he gets to play cricket and
tennis and chess (!) with older children) and we come home and have tea together. Bedtime is great
because they get on so well they just trot up to bed and entertain each other while they brush teeth/
wash etc. Two stories (or Dan reads to us) and that's it. Seriously, these kids are good.

Hubby and I then watch TV or (stop groaning) play on the Wii or sometimes we both still have work to
do so we sit in our little office and work! Before bedtime we always have a cup of tea, I have no idea
where that habit came from, and fall into bed.

Sticky Fingers

© Mummo Ltd : March 2009: www.mummo.co.uk 57


friends and fun

teatime tarts
Mummo showcases some
stunning stationery ...

Tea-Time-Tarts Designs is the brainchild of long-term


friends Hazel Fernandes and Catriona Andrews.
Whilst sitting on a beach together one day, watching
the world go by, they decided to start a range of
drawings that celebrated women and their fascination
with love, life and fashion.

They use their own lives, and the lives of their friends,
as inspirations for a range of quirky, whimsical
greetings cards and stationery. Their love of cakes,
coffee (and occasionally wine) regularly appear in
their illustrations!
mummomag

Hazel Fernandes is one half of the Tea Time Tarts, and the half that‟s a mum
- her experience of motherhood, and the antics of her children, have
provided plenty of inspiration for the range! She lives with her husband
and two little girls. Her background in textile design, together with
Catriona‟s in illustration, combine to create an exciting and unique style.

Five words to describe me: busy, grumpy, creative, obsessive, kind

Things that make me happy: salsa and tango dancing, my girls, shoes,
dinner with my hubby

Vices: weakness for chocolate Virtues: hmmm, need to think on that!

Motto in life: If it doesn‟t get done, put it on tomorrow‟s „to do‟ list and forget about it!

© Mummo Ltd : March 2009: www.mummo.co.uk 59


friends and fun

More from Hazel …


My children: I have two gorgeous girls, Tia Lottie (5 and a half)
and Sophie Charlie Rose (2 years 9 months). Tia is an angel with
selective hearing, sweet, kind, sensitive and beautiful. Sophie is a
cute but naughty little minx - soooo funny, tomboyish, loud and
runs riot!

A day in my life …

My day starts at 6.45am when one or both of the girls climb in my bed and we have cuddles - it‟s my
favourite time of the morning and it all goes downhill from there. Breakfast and what follows is usually
me speaking in parrot fashion in increasing volume … get your pants on … GET your PANTS on … GET
YOUR PANTS ON ……. eat your breakfast … eat your …etc, etc. all the while trying to decide what to
wear for the all-important school run until we fall out of the house at 8.30, more like 8.35, and then ...

The School run: this is normally very nice, we walk to school, some times making up a 10min story
about the fairies who live in our house, and their antics with our bubble bath. On the way back I do a
lot of stopping-to-chat to other mums, sometimes relieved that I don‟t look the most harassed.

Tia is at school now and Sophie goes to nursery 3 days a week when I work. The days I don‟t work I take
her to Tumble Tots ,Tesco and occasionally town - she does get a lot of varied and educational outings!

I start work usually by 9.20am. My office is at the top of the house, usually obsessively tidy unless I‟m
doing artwork when it can look as if someone has tipped the recycling all over the floor (I call it
organised mess). I have salsa music blaring and occasionally get up to practise a few spins to break up
the monotony of staring at a computer screen. I also have a good vantage point and can spy on the
events of the street from up here.

Lunch depends on whether there are any appealing leftovers from the night before. My lovely
husband is a great cook. If yes, I‟ll grab that, if not I‟ll have whatever - cereal / chocci biscuits or fruit
and yoghurt. If I‟m busy busy, I may not have anything until after picking up the girls in the afternoon.

I generally work madly - checking my emails, a quick look on Facebook (to organise my social life),
research on Google, email banter with my business partner up in Scotland (who brightens up my day
by sending me „hottie of the day‟ emails) and then sticking some ducks in a row soon takes me to 3pm
when is ARRRGh!-Gotta-fly! time again.

The tea - bath - bedtime routine is chaos as usual. There will be tears from at least one of us (although
it is getting better) and the girls are usually in bed by 7. Tia‟s asleep by 7.02 but Sophie gets us to take
her for a wee (that gets stuck) 3 or 4 times, and then yells nursery rhymes down the monitor,
sometimes until 8.

Since I have a ludicriously short work day, I‟ve found I am very efficient when I want to be, either that or
the Boss (... now that would be … let‟s see … oh yes - me …) is very lenient task master. I do plan to
catch up with work in the evenings, but a large glass of wine is known to thwart that plan, unless I‟m
designing something that I‟m very into, and then I may do some more collaging of ducks into rows!

I actually now have a very sociable life, since starting salsa lessons two years ago. Monday we have a
night in (I love it - Heroes is on telly) or sometimes call our baby sitter (God love Gemma!!!) and go out
for a drink. Tuesdays is my new Tango class, Weds my night in with Resh (after taking the girls to
gymnastics, I‟m shattered anyway) , Thurs, I go to salsa and have a late night dancing and feeling like
I‟m not JUST a mum! Friday I‟m exhausted, tired and grumpy and I need a very large glass of wine.
mummomag

mums join
together
One of the most powerful
features of Mummo is the
ability to set up groups <

When I first had the idea for Mummo (a scarily long


time ago now!) part of what I wanted to do was create
a way for mums to ‘find’ and communicate with each
other. It struck me that women, and perhaps mums
in particular, are generally great at supporting each
other and coming up with interesting, innovative yet
practical ways to get things done.
Never doubt that a small group of
I wondered what would happen if we could more
thoughtful, committed citizens can
easily track down and connect with the kind of other
mums we needed, whether we were looking for change the world. Indeed, it is the
mums in the same area, mums with the same sense of only thing that ever has.
humour, mums with the same passion for salsa or
mums with a certain set of skills. I also knew, from Margaret Mead, American anthropologist
my own experience in my own town, that a ’virtual’ (1901-1978)
community of local mums could be a phenomenally
powerful thing < and I saw Mummo as a way of
enabling this to happen all over the country.

A Mummo group is an ideal way to get together with Want to set up a group?
other mums over some common ground. You can
share 'insider' info, ideas and advice. You can join Mummo first of all and sign in
organise community initiatives or plan a campaign for click on ‘groups’ in the left-hand
change. You can contribute to a group blog and, soon,
navigation
you'll be able to place classified ads so that you can
buy, sell and trade within your groups. And, of
click on ‘new group’ in the pink
course, you'll also get to know each other and, more header panel or right-hand column
than likely, become good friends. All without leaving fill in the form and save - that’s it!
the house. And all for free!

© Mummo Ltd : March 2009: www.mummo.co.uk 61


community and contribution

million mums

how it is for everyone but, regardless of individual


The ‘million mums’ circumstances, as a society we don’t tend to see having
a baby as having one foot in the grave! And yet, for
campaign calls on mums women in many countries, that is the stark reality <

around the world to help


make motherhood safe < pregnancy and childbirth are the biggest
killers of young women of reproductive
One of my close friends is expecting her second baby age in the world today
any day now. I texted her last night to see if there was
any news. I received this message back: ‚No, nothing more than half a million women die each
happening yet, but we’re all pretty excited now.‛ year due to pregnancy and birth-related
That one short text sums up for me the difference complications, leaving an estimated two
between pregnancy and childbirth here, in the UK, million children motherless
and in the developing world. Here, for most of us,
at least 80% of these deaths are
pregnancy is a time of promise and anticipation,
preventable
culminating in celebration when our precious little
one finally arrives. Okay, so that may not be exactly
mummomag

a woman dies
Imagine this <
every single minute
Imagine going into labour and saying goodbye to your of every single day
husband or partner, and your other children, knowing
that the chances are you may never see them again < due to pregnancy or birth-
In Niger, a woman’s lifetime risk of dying in
related complications
pregnancy or childbirth is 1 in 7. Here in the UK, it’s
more like 1 in 8,000.

Imagine going into labour and having to walk to the


nearest hospital <

In the developing world, women in the throes of


labour often have to walk miles and miles, across
rough terrain, in the heat of day or cold of night, to get
to any kind of medical support ...

Imagine going into labour and not being allowed to go


to hospital <

In some cultures, women are prevented from seeking


medical care because it’s too expensive or because of
the risk that they will be seen by other men.

Imagine going into labour and being left alone, for white ribbon = hope
days, to deliver your baby by yourself <

Half of the world’s women give birth at home, alone


or with only an untrained friend or relative to help.

Imagine what would happen if things went wrong


and there was no-one who could help <

More than half a million women die each year due to


pregnancy and birth-related complications. Millions
of others are left with horrific damage - like obstetric
fistulas - which often results in them being ostracised
from their own communities.

Of course, the women are only half the story. Often


their babies die too. If they survive, their chances of
living beyond two years are massively reduced
without a mother. Any older children also suffer
hugely. They, too, are more likely to die. They are
also far more likely to suffer from malnutrition and
stunted growth, and far less likely to get immunised
or educated. The implications for girls tend to be even
greater, leading to a continued cycle of poverty and
poor health.

© Mummo Ltd : March 2009: www.mummo.co.uk 63


community and contribution

It’s a tragedy
Siti’s story <
The statistics on maternal mortality are nothing less
Siti is an Indonesian woman who died eight years ago than tragic. Not just for the women whose lives are
after giving birth to her sixth child. Like most needlessly cut short. Not just for the families left
women from her village, she worked very hard even bereft by the loss of their wives, mothers, daughters
while pregnant. She awoke before the sun rose each and sisters. No, ultimately, this is a tragedy on a
morning and did her household duties until her bigger scale - for the communities, cultures and
husband's eyes closed late in the evening. She cooked economies of many countries in the developing world.
all the meals, but she did not eat with her family.
Instead, she ate after everyone had eaten their fill, Mothers play a vital role in the economic health of
which often meant that she did not get enough food their families and communities.
for herself. She developed iron deficiency anaemia
and did not receive any antenatal care. Because she Women are the sole earners for more than 25% of all
had gone through pregnancy and given birth without households. Their income is more likely than men’s to
complications five times before, her sixth pregnancy go on food, education, medicines and family
was not viewed any differently. needs. Each year an estimated US $15.5 billion in
potential productivity is lost when mothers and
Although there was a trained midwife who lived in a newborns die.
nearby village, Siti's family decided to ask the well-
known traditional birth attendant in their village to In addition, when problems arise in childbirth,
assist with the birth. When Siti went into labour, families often end up spending money on medical
complications arose and she suffered from postpartum interventions that come too late and that they cannot
haemorrhage. The decision makers of the family were afford. Communities must then take on the burden of
not home at the time, and Siti was not brought to a caring for the bereaved and impoverished family, and
health care facility until two hours later. Siti died governments are forced to manage the widespread
due to delays in seeking care, reaching care, and effects of this cycle of poverty.
receiving care, like so many women do in Indonesia.
So what can we do to help?

As mothers, there is a huge amount we can do to


change this situation, especially if we come together
and harness our collective power. That’s the idea
behind the ‘million mums’ campaign ...

This fabric panel forms part of an exhibition called


’Promises to Mothers Lost’, organised by the White
Ribbon Alliance to commemorate women who have
died needlessly in pregnancy or childbirth. It is
dedicated to Siti Nurjanah Binti Erna by Aliansi Pita
Putih Indonesia (Indonesia White Ribbon Alliance).
mummomag

Add your voice

Just go to the website www.millionmums.org and


provide your details.

You only need to give your name and an email


address and you’ll have added your voice to the
campaign. There has been no improvement in
maternal mortality statistics for over twenty years,
despite the fact that we know what needs to be done
and we know how to do it. Why no change? Well, it
seems that women are still a very long way from
achieving equality. They simply do not have the same
rights as men. Their lives, apparently, are less
important. We need to put pressure on the
governments of the world and call for them to take
action. Mums matter.

Donate some money

Just go to the website www.millionmums.org, with


your credit or debit card in hand, and give whatever
you can afford.

If a million people gave just a pound each, that would


make a truly massive difference. And, of course, the
more money you give, the more lives we’ll be able to
help save. In the developing world, it doesn’t take
much - just £10 will pay for an emergency Caesarean
What is ‘million mums’? section when a woman gets into difficulty in labour. S

‘million mums’ is a new campaign that aims to Spread the word


tackle the challenge of maternal mortality. It’s
being driven by the White Ribbon Alliance, in Tell every mum you know. All of them. Send them
partnership with Mummo, and will run from the link to this magazine or just the link to the
Mothers’ Day 2009 to Mothers’ Day 2010. website www.millionmums.org.

The campaign has two simple goals: As mothers, we know only too well how much mums
matter. For most of us, the experience of becoming a
to bring together a million mum strips us of any complacency or arrogance we
might have had and leaves us humble, exposed and
voices to speak out against the vulnerable. Suddenly, we’re excruciatingly aware of
needless deaths of women in how much we’ve got to lose. And we instantly
pregnancy and childbirth discover the unspoken bond between mothers, the
bond of understanding. There may be a thousand
to raise a million pounds to other differences between our lives, but one thing
help the White Ribbon Alliance to binds us together. We’re mothers, we love our
make motherhood safe children, and we will do anything to protect them. So
please join ‘million mums’ ...

© Mummo Ltd : March 2009: www.mummo.co.uk 65


prosperity

look after the pennies


and the pounds will
take care of themselves
(allegedly!)

Gemma Johnson, founder


of BaBeeCard, offers some
handy money-saving tips

Gemma Johnson is the co-founder of BaBeeCard


which is a prepaid MasterCard for mums and 1. Check your benefits
mums-to-be. It enables the cardholder to save Claim everything to which you’re entitled:
money with amazing discounts such as 5% at
ASDA and Sainsbury‟s (including Sainsbury‟s Check out Entitled To, to check your tax credits
petrol), 8% at John Lewis, Ocado, Argos and and other benefits
Boots, plus many other high street retailers. You Maternity Allowance / Statutory Maternity Pay
can reduce your weekly and monthly outgoings Childcare vouchers - check out how they work at
on groceries, petrol, baby products and HMRC
everyday living essentials, simply by changing
Healthy Start vouchers - £3 per week of vouchers
the way you pay for the goods rather than
changing your lifestyle. for each child for milk, fresh fruit and veg
£190 mum2be government grant for you to spend
Gemma‟s top ten money saving tips are taken on anything you like - yes, even chocolate and
from her Mums Money Tips Blog. shoes ;-)
mummomag

2. Make your own cleaning products There’s a new craze in town and it’s known as Al’
Desko’ - yep, you got it, eating a packed lunch at your
White vinegar dissolves dirt , soap scum and hard
desk. ‚Goodbye‛ to soggy ham, cheese & tomato
water deposits. It cleans everything from floors to
sandwiches from the supermarket and ‚hello‛ to
countertops. It’s even gentle enough for hard floors
homemade humous and roasted veg tortilla wrap!
and the smell disappears when dry so your home
won’t smell like a salad.
Plan your packed lunches around your leftover
evening meals and store-cupboard staples. You can
Cleaning solution (mix in a sprayer bottle)
also download my packed lunch recipe sheet here.
1 cup white vinegar
1 cup water
5. Trade in your old mobile
Undiluted white vinegar Sucker for a new phone? Then make sure you trade in
Great for hard water and scum your old unused handsets - not only can it make you
Use for scrubbing the inside of the toilet bowl some extra cash on the side, it can also help to de-
clutter your electronics pile.
Baking Soda is mildly abrasive and a natural
deodorizer. It’s great for grimy bathtubs - sprinkle Take a look at the companies below and simply send
some on a damp sponge. It’s also good for removing off your phone and wait for your cheque;
food deposits from the sink
Fonebank
Furniture Polish Recipe (mix in a sprayer bottle) Mazuma Mobile
1 cup olive oil Envirofone
1/2 cup lemon juice
There is also a charity called Stepping Stones Nigeria
Lemon cuts through grime and the oil will give the that helps abandoned children. You can send your old
wood a nice shine. phones as an alternative way to donate. I think other
charities probably do the same.
3. Budget and plan your weekly shop, 6. Join a toy library, make new friends
love your leftovers and exercise
portion control 7. Swap your books - don’t buy
If you’re a bookworm, you need to join the library if
you haven’t done so already. If you’ve got a full
Use a weekly planner or make your own to keep on
bookcase at home then why not swap your unwanted
top of your shopping list and meals. BOGOF (buy one
books online for ones you haven’t read.
get one free) doesn’t necessarily mean it will save you
money - only buy these items if you know you will
These sites are free to join:
use them. Remember, a bargain is only a bargain if
you actually need it!
ReadItSwapIt
BookHopper
Check out www.lovefoodhatewaste.com for some
Title Trader
fantastic leftover recipes and a portion calculator.
Swapitshop
Organise your kitchen cupboards so you can see at a
glance what you are running out of. 8. Cancel memberships and
subscriptions you don’t use
Buy seasonal & loose fruit and veg - make sure you
Are you actually going to the gym each week? Do
don’t buy too much as, unless your family are fruit
you watch all the Sky channels? Are you really using
fanatics, it will end up rotting and being thrown out.
all your minutes on your mobile tariff? Go through
your direct debits and monthly outgoings and ditch
4. The working mum’s packed lunch anything you are not getting maximum usage from.

© Mummo Ltd : March 2009: www.mummo.co.uk 67


prosperity

9. Give up the unhealthy habits and


swap for an occasional treat
Any naughty habits you need an excuse to get rid of?
Smoker? Junk food / takeaways / ready meals?
Party like
Perhaps it’s the bottle of wine in the evening with a

it’s £19.99!
meal? The credit crunch is giving people motivation to
sort out their finances, use this challenging time to get
your health and finances in order. Giving up smoking
or takeaways, for example, will save you money each
week that could afford you a small treat for yourself
or the kids, like a fortnightly cinema trip (don’t forget
to take your own sweets and drinks) or a monthly
massage for you.
Lessons in Nixdminx
10. Enjoy life and believe that it will economics <
provide you all that you need
I am a big believer in what is meant to be, will be.
Start making small changes today, making way for Miniminx has lots of kids coming over for her
bigger and better things in the future. Don’t focus on birthday next Sunday. Things are different this year;
cutting back as a negative, think of it as a way to take with the job loss, credit crunch, and even Woollies
stock and be grateful for all that you have today. It’s gone to the dogs, I’ve put aside posh party planning
the little things like ‘me’ time, a healthy family, love, in favour of a pot luck party on a shoestring budget of
laughter and getting back to nature, that will help you £19.99.
keep the good feelings flowing.
Armed with glue gun, scissors, a dusty old craft box
and my laptop, I’m sure this will be an adventure in
www.babeecard.com thrift like no other. Being the complete jam tart that I
www.babeecard.com/mumsmoneytips am, I’ve scoured the internet in search of party
plagiarisms so you don’t have to. My top 5 tips are:

1. Hearty party hats


I made these fab hats - see pic below - and they’ve
Mummy blogger Nixdminx says the following
passed the ‘cool with the kids’ test. I got this idea
about herself and her blog (see next column)…
from jail bird home-maker-extraordinaire Martha
“I’m a bonafide Londoner who has worked in Stewart. They cost me £2.10 to make 9 (6m of
communications for a long time. My work has haberdasher’s hat elastic).
taken me to exciting places, introduced me to
fascinating people and kept me and my Miniminx
pretty well looked after. But that all changed
rather drastically when in December 2008 I was
credit crunched. I’ve been trying to find a job ever
since but it’s hell out there.

I set up this blog in November 2008 as a way of


staying sane in these crazy times and also to
diarise the trials and travails of this particular
single mum trying to find work in a world gone
mad. It’s turned out to be great fun and it’s a great
way to while away the hours while the phone
doesn’t ring.”
mummomag

2. Credit crunch lucky dip them each a set of three clues to help them find the
treasure. The first clue will take them to a hiding place
This is very enjoyable< You can erase your money
with the second clue and so on until they find the
worries and get happy by shredding bank
treasure (penny sweets wrapped in gold tissue paper).
statements, credit card bills and final demands.
If you’re a particularly mean parent and have a big
Please try this at home, it’s exhilarating (but please
garden, the possibilities are endless and you could
don’t if you’re in Public Office). Stuff the
create around 10 or more clues.
shreddings into a large box (decorate with
wrapping paper) to create your own Cathartic
Warning: Don’t even think of preparing this after
Lucky Dip. Wrap up all the ‘already-got-one-of-
more than a glass of wine, it could end up nonsensical.
those’ gifts from bygone years in free newssheets
Believe me, I’ve tried.
and you’ve got yourself a welcome party diversion
that should last a good 30 minutes < and it doesn’t
cost a thing. 4. The delegation celebration cake
A couple of years ago, Miniminx had four friends
sleep over the night before her birthday party.
Ironically, it was two boys who stayed up to make her
cake with me while she elected to watch videos. I said
she could decorate the cake in the morning. When I
awoke the next day and headed to the kitchen ready
to get icing, I let out the loudest scream ever heard
down our street. A rat infestation would have left me
less shaken - she’d got up extra early with her friend
and decorated the cake. It was ghastly with a big G.

Knowing that this was so much fun, I’m now using


this to my advantage and this year, they’re under
obligation do it again. It’s going to save me hours of
piddling around with icing, colouring and
decorations.

5. Hope and charity party bags


I’ve got loads of wrapping tissue left over from
moving house and I’m going to make some simple
party bags by hand stitching a few sheets together.
With Miniminx’s blessing (she’s only half way to
giving it) we’re going to go through her old
magazines and cut out pictures of Zac, the Jonas
Brothers, etc, and glue them on < I’m not quite sure
what to put in them yet but the maximum budget will
be £5 < for the lot!

That leaves me with £12.79 to spend on food ...

3. Tuppenny treasure hunt Oh, and we’ll be having a minute of silence for
Kids love nothing more than having a good
Woolworths!
rummage around other people’s houses so they’ll
enjoy this one. It’ll keep the little blighters busy
while the mums gossip and quaff cocktails. Using
the old ‘keep it simple stupid’ principle, create a
simple treasure hunt. Pair off the kids and give
Nixdminx - blog post - 22nd February 2009

© Mummo Ltd : March 2009: www.mummo.co.uk 69


living your dreams

more to life
than laundry

Mum of two and founder of So I decided that 2009 was the year that I was
going to make time for me. I wasn’t sure how.
Peekaboo Communications, But I knew it was going to be more than the
occasional spa day.
Melissa Talago is off on an
Then, one Sunday in January, I saw an advert in a
adventure ... newspaper for the Clipper Round the World yacht
race. I showed it to my husband and said
Do you ever wonder when you’ll be able to hop off the ‚Wouldn’t it be amazing to do something like
hamster wheel, ignore the laundry pile and do something that?‛ His reply was: ‚If you want to do it, do it.‛
just for you? I did. I laughed it off as an impossibility.

Waking up in January 2009, faced with another year of But I couldn’t let go of the idea and, that evening,
rushing around after children, doing household chores I sent off for the information pack. I quickly
and running a business, I felt well and truly despondent. received a reply and, within days, I’d filled out
It’s not that I don’t enjoy my life, it just seemed like I was the application form and sent off my deposit. It
living in groundhog day, facing the same dizzying merry- was crazy. There were so many reasons why I
go-round day after day, year after year. shouldn’t do it <

I felt like I was constantly waiting for Firstly, there’s the race itself. This isn’t a yacht
race for the faint hearted. The leg I’d applied for
something, but I wasn’t sure what. was a gruelling 5,300 nautical miles, taking five
mummomag

weeks to sail from the UK to Brazil. The 68 foot yachts weeks of applying for a place, I headed off for an
are crewed by 18 people, only one of whom is an interview (getting to it was a challenge in itself, with
experienced sailor. You burn about 5,000 calories a severe snow storms and closed schools!). I got a place
day, work four hours on / four hours off, live in very and will set sail on 13 September 2009.
basic quarters and face everything the ocean can
throw at you. Until then, I’ve been getting to work on raising funds
with various events, setting up a blog to track my
Then there’s the emotional side of it. I am the primary progress ( www.moretolifethanlaundry.com), getting
minder of our children. I work school hours from in shape, arranging logistics and preparing my
home and am there for the boys pretty much round children. Thanks to the kindness of my sister-in-law
the clock. who will help with the children for a while, and the
generosity of local mums who are donating their time
Who would be me when I was in the to help me with my fundraising efforts, not to mention
the unfailing support of my husband, it’s all starting
middle of the ocean? to look manageable.

How would I manage not being with my children,


given I’ve never been apart from them for more than
48 hours? And how would they manage without me?
Was this unfair on them? The guilt kicked in almost
immediately and had the biggest potential to derail
me.

Add to this the logistical problems that I’d face. I have


very little family in the country who could help and
my husband works in a senior role that takes him
abroad a lot. I have a business to run and clients to
look after. Who would take care of all the day-to-day
things that keep a household running, not only during
the five weeks of the race, but during the three to four
weeks of training at sea that I’d have to do in
preparation for the event?

And lastly, there was the small issue of paying for it


all. A berth on the race costs £8k. On top of that I
have to pay for insurance, a flight home, plenty of
sailing gear, a nanny to help at home and staff to
manage my business (www.peekaboocoms.co.uk). I
would have to raise the berth costs through
fundraising and pay for everything else by cutting
back on all luxuries – beans on toast for months!

Barking, right? Round about now is


when I might ordinarily have walked
away from it all. But what is the point
of life, if not to live it?

Exactly two months since that fateful day when I saw


the advert, things are going full steam ahead. Within

© Mummo Ltd : March 2009: www.mummo.co.uk 71


living your dreams

That said, my stress levels are at an all time high and Okay, so we’re not all about to jump on a boat
there’ve been many moments when I’ve questioned
and sail halfway round the world. But it’s worth
my sanity, asking myself ‚Why am I doing this?‛
asking yourself, what would you want to do, if
But here’s why. I hope to show my children that life is there was nothing to hold you back and you were
there to enjoy, to be a role model for them showing guaranteed to succeed? What’s your dream?
that you can be a good parent and a fulfilled
individual. That it’s ok to take on a challenge, to And, whilst you’re mulling that over, why not
believe in yourself, to do something for yourself, to
challenge yourself, to grab opportunities available to
help support Melissa in her bid to sail 5,300
you, to have zest for life, to experience things beyond nautical miles and live her dream. Just go to
the day-to-day norm - this is what living is all about. www.moretolifethanlaundry.com and sponsor her
£2 for a mile. Of this, £1 will help cover
This is what adds the splashes of Melissa’s costs. The other £1 will go the official
colour to the painting of your life. race charity, the Philip Green Memorial Trust,
which helps sick and disabled children all over the
To all the other mums out there who are wondering UK and overseas.
what happened to their old self under the piles of
laundry, know that it’s still there. You just need to
find it again. No matter how daunting something
might seem, if you believe in it, you can do it. Melissa Talago is
mother to two little
Take That, in their beautiful song ‘The Garden’, put it boys aged 5 and 3
who, as she puts it,
perfectly when they say, ‚This is the life you’ve been
are “typical bouncy,
given. So open your mind and start living.‛ boisterous boys
who are more likely
Hopefully that’s what I’m doing ... to turn a cucumber
into a sword than
eat it!”

Melissa lives in Berkshire with the boys and her


husband. She works from home, running her
business Peekaboo Communications.

Five words to describe me: determined,


energetic, enthusiastic, busy, fun

Things that make me happy: listening to my


children giggle; laughing with my husband;
walking on my own in the countryside,
especially when it‟s crisp and cold; dancing like
a lunatic to loud music (anytime really, but
mainly with my kids!)

Motto in life: this is your life, so start living!

‚Life is either a daring Most treasured possession: our wedding


album
adventure < or it is Favourite smell: Freshly baked bread

nothing‛ I relax by: going for a run, or blogging - it‟s a


cathartic release to dump my busy thoughts
Helen Keller
mummomag

advertising
these adverts have been included in return for the
mums who run the businesses helping to spread
the word about ‘million mums’ and making a
donation to the campaign

if you would be interested in taking out a paid advert


in any future edition of mummomag, please email
advertising@mummo.co.uk

© Mummo Ltd : March 2009: www.mummo.co.uk 73


advertising
mummomag

thank you
Mummo would like to
thank all these fantastic
people who have helped to
make this mummomag
possible <
(I promise I’ll try not to turn this into
an Oscars acceptance speech!)

all the mums who‟ve contributed articles, images


and blog posts
all the mums who, in return for their adverts, are
going to contribute to and help spread the word
about the „million mums‟ campaign
Dani Knapp at Need to Know PR, Jules Somerset-
Webb at Mothership Public Relations and Melissa
Talago at Peekaboo Communications … for being
so fab at involving their clients
Paul and Ela at Zerofee, for creating a beautiful
brand identity for Mummo and for always going
above and beyond
the whole team at the White Ribbon Alliance, for
taking a chance on my idea for „million mums‟ -
here‟s hoping it‟s a huge success
my lovely sister, for designing the front cover even
though she had quite enough on her plate already!
my mum, because she‟s my mum, because she‟s
been on granny duty and because she‟s just been
soooo supportive
my partner, for looking after the kids and making
my tea night after night so that I could do this xx
and last, but obviously not least, my children,
without whom I wouldn‟t be a mum and I wouldn‟t
be doing this - I love you “more than the sun and
the moon and the stars” xxxx

thank you
© Mummo Ltd : March 2009: www.mummo.co.uk 75
Mummo is an online community designed to help you
be the best possible parent and the best possible YOU!

connect with likeminded mums


share your experiences and expertise
grow in the right direction for you

www.mummo.co.uk

call us: 020 3303 0046


email us: info@mummo.co.uk

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