The Inbetweeners 2: An overview!

Production

Distribution/marketing

Actors in the film: Blake

Harrison, James Buckley, Joe
Thomas, Simon Bird, Emily
Berrington, Freddie stroma,
Director: Damon Beesley, Iain
Morris
Screen writer: Iain Morris,
Damon Beesley
Producer: Spencer Millman
Budget for the film: 5 million
pounds
Cinematography: Ben Wheeler
Edited by: William Webb
Production companies: Film4
Productions & Bwark Productions

Distributed by: Entertainment

Film Distributors
Marketing: TV adverts, Bilboards,
Social media advertisements on
twitter and facebook, Advertising
on youtube (adverts before
videos), interviews with the cast
etc, interviews with the
directors.Sneak peaks revealed
(small clips from the film shown in
the upcoming weeks to the film
release), advertised on the
cineworld/odeon website.

Exhibition/consumption/exchan
ge
Release date: The Inbetweeners
Movie 2 was released in the UK on
August 6 2014
Profits: The Inbetweeners Movie
took more than 2.75 million at
the box office on its opening day.
The Inbetweeners Movie went on
to set a record for a comedy film,
with the highest-grossing ever
opening weekend, taking 13
million. Following international
sales as well as DVD and Blu-ray
releases, it is to date believed to
have made 58 million.
Screenings: Showing in 495
cinema screens across the UK, the
film sequel rose to become the
third largest ever Wednesdayopening film in British box office
history, beaten only by Harry
Potter and the Half Blood Prince
and Lord of the Rings: Return of
the King.
Feedback: As well as breaking
records, the new film has opened
to universally positive reviews,
with many critics calling it a
funnier film than the original 2011
big-screen adventure, which saw

the quartet on holiday in Crete.

The Telegraph described the film
as "hysterically funny", whilst The
Independent said the film was
"intermittently hilarious and
unremittingly crude".
How the methods prove that
Film4 is an independent/Art
house production company

1. The actors in this film

are prime examples of
upcoming talent in the fil
industry. While being
highly recognisable in
the uk, they are not
classed as celebrities on
a global scale.
2. The budget could be
classed as relatively
small in comparison to
other productions.
3. Film4 and bwark
productions are both
independent, low key
production companies
that work within the uk.
They are not globally
recognised.

Because the main focus of the

advertising was in the UK
alone. Big Hollywood
blockbuster films would
promote the release globally.
Art house production
companies are well known for
their lack of celebrity
endorsement (use of star
power) to promote new
releases, instead they use the
director via interviews etc.