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Correspondence Author: T.E.I. of Crete, S.M.E., Dept. of Accounting, MSc Accounting and Auditing,
postgraduate student. Estavromenos, 71500 Heraklion, Crete, Hellas tel. +30 2810 379612. Email:
pantagakis@gmail.com(E.K. Pantagakis)
b
T.E.I. of Crete, S.M.E., Tourist Dept. & MSc Accounting and Auditing. Estavromenos, 71500
Heraklion, Crete, Hellas, tel. +30 2810 379600. Email: dterzaki@staff.teicrete.gr
c
T.E.I. of Crete, S.M.E., Dept. of Accounting, MSc Accounting and Auditing. Estavromenos, 71500
Heraklion, Crete, Hellas, tel. +30 2810 379674. Email: starvan@staff.teicrete.gr
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
1. Introduction
Nowadays, technological progress is made at an accelerated pace by companies all
over the world in order to improve their position in market, as regards their efficiency
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
2 Literature Review
Investment in R&D is actually an investment in intangible assets that contributes
to the long-term growth of the firm. Firms invest in research and development in
order to enhance their competitiveness and the ability to increase their profits.
Furthermore, spending on research and development can lead to a reduction in
production costs and increase the added value of the firm (Mansfield, 1996).
Correlation and multiple regression analysis have customarily been used to examine
R&D contributions (Connolly and Hirschey, 2005; Huang and Liu, 2005)
Branch (1974), assuming a time lag of four years from the introduction of an
innovation to the registration as industrial property, concluded that the trend of R&D
investments affect positively both the future profits and increase in sales. Used as
basic variables R&D intensity (R&D / sales), profits (earnings after interest and taxes
divided by total assets), growth of sales and the number of patents. It is also important
to mention that the effect on sales growth may be sooner than the increase in profits.
Grabowski and Mueller (1978), showed that R&D investments in companies,
belonging to intense research activity sectors, have high efficiency. Moreover,
concluded that the variability in future profitability of these firms is limited to half
when investments in R&D is capitalized (as assets) rather than calculated as an
expense in the income statement.
Tassey (1983), using the capitalization of R&D as an indicator to calculate the
research activity investigated the effect in various efficiency ratios such as
profitability, sales and Return on Equity (ROE). He concluded that companies which
are operating in high tech industries, their research activity attributes significantly.
Also, Hall and Hayashi (1989), concluded that investing in research and development
is a very important intangible asset, which can lead to higher profits, in greater
duration of time.
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
Sougiannis (1994), studied the behavior of profits and stock value in relation
with investments in R&D. The conclusion was that in a 7-year period an increase of
one dollar on research and development expenditures has positive impact on both
profits and market capitalization of the firm, by increasing two dollars the profits and
five dollars the stock value.
Harmantzis et al. (2005), concluded that the market value of the firm and sales
have significant positive relationship with R&D. In addition, researchers found a
positive correlation between cash and R&D expenditures. Ding et al. (2007), verified
that investments in R&D affect both profits of the same and of future period.
Moreover, Ehie and Olibe (2010), examined the relationship between investments in
research and development (R&D) and market value of U.S.A. firms over an
18-period. The researchers concluded that R&D investments affect positively firm
performance, and more specifically the market value. Furthermore, researchers
concluded in a non-linear relationship between R&D and market value. Finally, Zhijie
Lin et al. (2011), found that investments in R&D have a greater impact to the
financial performance of companies, which are activated in the construction of
computer Software in relation with the Hardware companies.
According to the above we posit the following two hypotheses:
Hypothesis 1: Investment in research and development affect positively the
performance.
According to previous studies, if the relationship between R&D investments and
firm performance is linearly positive, it implies that investment in R&D will
persistently yield profits to the firm. However, because of the limitations that exist in
management capabilities in every company (Penrose and Pitel, 2009), and because
innovations from R&D may be easily duplicated by competitors (Huang and Liu,
2005), we doubt the case that R&D investments can definitely create sustainable
competitive advantage and yield profits endlessly. On the other hand, if the
5
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
Based on the previous literature review, this study has two major themes: (1) to
explore the relationship between R&D investments and financial performance; (2) to
explore the relationship between R&D investments and market performance.
The conceptual framework of this study is shown in Figure 1:
Figure 1: The conceptual framework of this study
Financial
performance
R&D investments
Firm performance
Market performance
Control variables
Firm characteristics
The main variable of our study is the intensity of firms in R&D, which is
calculated as the ratio of R&D expenditures to total net sales of the company. Several
researchers have argued the need to capitalize R&D, since it represents an intangible
asset of the company. However, because there is an inability to determine a
depreciation rate (Hirschey and Weygandt, 1985; Ho et al. 2005), we use the
expenditure on R&D to net sales instead of capitalized R&D. Many previous studies
have attempted to investigate the linear relationship between R&D investments and
firm performance, which usually adopted the R&D intensity (e.g., Erickson and
Jacobson, 1992; Finkelstein and Boyd, 1998; Henderson and Fredrickson, 2001).
As dependent variables used for firms performance the annual return on asset
(ROA), while for the market value of the company we use the MARKET
CAPITALIZATION. The market value of the firm equals to the closing price by the
number of shares outstanding to total sales of the company and reflects the market
perception of the firm value. According to Aboody et al. (1999), the market price,
sums up not only investors' assessments of the value of firm assets, but also the
7
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
MARKETCAP=
MARKETCAP=
ROA =
(
)
)
(
(
(
(1)
(2)
(3)
The test to add time dummies to the models showed that is required as p <0.05.
In addition, tests for autocorrelation of residues (Pesaran's test and Wooldridge test) at
contemporaneous correlation and correlation in panel data show that in both cases
there is autocorrelation problem. Also, test for heteroscedasticity (Modified Wald test)
showed that there is serious problem in all three models (p <0.05). Finally, there is no
multicollinearity problem since the average Variance Inflation Factor (VIF) ranged
from 1.06 to 4.27. A VIF value greater than 10 is an indication for multicollinearity
problems.
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
It is worth mentioning that all the models of our study have been estimated with
random and fixed effects. For selecting the most appropriate model for interpretation,
Hausman test shows that these are the fixed effects except the third, which was
chosen for interpretation that of random effects (p>0.05). Because of the serious
heteroscedasticity and autocorrelation problems in our data in the estimation of
models we cannot accept any of them for the interpretation of estimates that obtained.
For this reason, we will move into the methodology of panel data analysis, but
we will estimate the models by using the method of feasible generalized least squares
(FGLS), which assumes the existence of heteroscedasticity and autocorrelation in our
data. In particular, the analysis of panel data models will be estimated with the
feasible generalized least squares method, which besides the existence of
heteroscedasticity assumes common first-degree autocorrelation (AR1) between the
panels.
4 Empirical Results
Tables 1 and 2 present the descriptive statistics and Pearson correlation of the
variables used in our models. The data show that the average value of firms
MARKETCAP is about 1.7, while the average R&D intensity is about 0.17. This
means that on average our sample firms invest in research and development
approximately 17% of their revenues. The average annual return on assets is 0.062
and the average annual sales growth is amounted to 8.3%. Finally, the average
percentage of total liabilities to total assets is 0.42 and the natural logarithm of firm
size is 4.18.
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
overall
between
within
R&D
overall
between
within
2
(R&D)
overall
between
within
ROA
overall
between
within
SIZE
overall
between
within
LEVERAGE overall
between
within
GROWTH
overall
between
within
Mean
1,686
0,167
0,038
0,062
4,179
0,420
0,083
Std. Dev.
1,324
1,085
0,776
0,102
0,100
0,025
0,054
0,054
0,012
0,106
0,077
0,073
1,597
1,606
0,153
0,164
0,154
0,063
0,158
0,073
0,141
Min
0,219
0,315
-0,924
0,004
0,007
0,071
0,000
0,000
-0,015
-0,275
-0,156
-0,188
1,411
1,730
3,712
0,042
0,058
0,254
-0,384
-0,049
-0,316
Max
8,071
4,185
5,589
0,595
0,567
0,258
0,354
0,322
0,104
0,470
0,243
0,378
9,431
9,289
4,608
0,832
0,734
0,690
0,599
0,255
0,592
Observations
N = 195
n = 39
T=
5
N = 195
n = 39
T=
5
N = 195
n = 39
T=
5
N = 195
n = 39
T=
5
N = 195
n = 39
T=
5
N = 195
n = 39
T=
5
N = 195
n = 39
T=
5
The correlation coefficients show that there is not very strong correlation
between the independent variables, and will not address multicollinearity problems in
the estimation of models with the method of combined cross sectional and
longitudinal analysis. The only variables which showing significant correlation, are
the variables R&D and (R&D)2.
10
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
RD
(RD) 2
ROA
MARKCAP
1.0000
RD
0.4292
1.0000
(RD) 2
0.3533
0.9242
ROA
0.3400
SIZE
0.1272
-0.1621 -0.0570
LEVERAGE
-0.3017
-0.2495
-0.2089 -0.3335
0.0990
1.0000
GROWTH
0.2375
0.1272
0.1630
0.0828
-0.0679
1.0000
0.3132 1.0000
0.2373
1.0000
Table 3 presents the empirical results of our models with dependent variables
MARKETCAP and ROA. Model 1, includes R&D intensity and market value of the
firm, show that R&D intensity does positively affect the market value of the firm.
Also firm size is positively correlated with market value, while the leverage has a
negative impact. It is worth mentioning that we observe a strong negative relationship
between time dummies and market value of the firm (MARKETCAP). The dummy
for 2006 is omitted, so that the effect of time on the value of the firm is with reference
year 2006.
Specifically, with reference year 2006, we observe a continuous decline in the
market value of the firm with more intense the years 2008 and 2009 (p = -10.95 and
p = -5.86 respectively, start of economic crisis in the Eurozone) and progressive
retreat in 2010 (p = -4.12). In other words, the market value of high tech firms
(software & hardware) in the Eurozone has declined in relation with the reference
year 2006, 1.04% in 2008, 0.63% in 2009 and 0.47% in 2010.
11
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
RD
Model 1
MARKET
CAPITALIZATION
FGLS Hetero.
Common AR(1)
4.264***
(R&D)2
Model 2
MARKET
CAPITALIZATION
FGLS Hetero.
Common AR(1)
9.996***
Model 3
ROA
FGLS Hetero.
Common AR(1)
-0.267***
-12.19**
(-2.59)
SIZE
0.241***
(4.49)
0.292***
(6.07)
0.0188***
(8.17)
LEVERAGE
-1.932***
(-5.88)
-1.952***
(-6.25)
-0.215***
(-7.56)
2007.YEAR
-0.305***
(-4.21)
-0.324***
(-4.32)
2008.YEAR
-1.039***
(-10.95)
-1.044***
(-10.88)
2009.YEAR
-0.625***
(-5.86)
-0.640***
(-6.04)
2010.YEAR
-0.468***
(-4.12)
-0.481***
(-4.32)
0.112***
(5.62)
GROWTH
_CONS
N
1.113***
(3.31)
195
0.434
(1.28)
195
0.100***
(4.82)
195
t statistics in parentheses * p < 0.05, ** p < 0.01, *** p < 0.001, a p < 0.1
This study further adds the squared term of R&D intensity in Model 2, which
shows that R&D investments have a significantly positive correlation with market
value of firm, while the squared term of R&D investments has a negative correlation
to market value. Hence, there is an inverted U-shaped non-linear relationship between
R&D investments and market value. As in the first model firm size is positively
correlated with market value, while the leverage has a negative impact.
12
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
On the other hand, the results of model 3, which has as dependent variable the
annual return on assets (ROA), show that R&D intensity does negatively affect ROA.
Because of the high degree of uncertainty, R&D investments do not necessarily create
profits in a current year. Regarding the control variables, size and growth of sales are
positively correlated with the annual return on assets, while leverage has a negative
impact.
If differentiating the non-linear part of the second model, we gain an optimum
R&D intensity level of 41%4. This indicates that when firms spend about 41% of their
revenues as R&D expenditures, the firm's market value will reach the optimum level.
In other words, R&D investments make a positive contribution to market value of the
firm at the beginning. However, when R&D investments reach an optimum level,
market performance will decline following continuous R&D spending.
It is a high percentage, but is influenced by the fact that our sample is consisted
by firms which are with high intensity in R&D. Also, the above rate is verified by the
descriptive statistics of the data, and specifically with the average (0.17) and
maximum (0.6) value of R&D intensity. This result is consistent with the prior
literatures argument that a high degree of R&D investments does not necessarily
result in higher firm performance. Figure 2 shows the non-linear relationship between
R&D intensity and market value.
The optimal point implies the point where the marginal costs of R&D intensity become equal to their
marginal benefits. Differentiating the R&D intensity of Model 6, we have the following results:
marketcap/rd=0
9.996rd-12.19
13
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
MARKETCAP
41%
2,5
1,5
0,5
RD intensity
0
0
0,1
0,2
0,3
0,4
0,5
0,6
0,7
0,8
5 Conclusions
In our study we undertook an empirical investigation using panel data
methodology for 39 Computer Software and Hardware firms of the Eurozone for the
period 2006-2010. This study confirms the positive impact of R&D in market value
for the 39 companies forming our sample (Chan et al. 1990; Doukas and Switzer,
1992; Chauvin and Hirschey, 1993; Bae and Noh, 2001; Ho et al. 2005; Bae et al.
2008; Ehie and Olibe, 2010). Moreover, we conclude that the relationship between
investments in research and development and the market value of the firm is nonlinear. Hence, investments in R&D will have positive effect on the market value of
the firm until the optimum point.
In our research we showed that when firms invest 41% of their revenues in R&D,
then the company's market value is maximized and reaches the optimum point. After
this optimum point, the relationship between R&D and market value of the firm is
negative. In a similar research of Cheng-Jen Huang and Shu-Yun Chen (2010), have
14
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
found that firms can reach the optimum ratio of ROA and of Tobin's q5 ratio when
they spend about 20% and 13% of their revenues in R&D respectively. As regards the
control variables in our research are statistically significant. More specifically, the
firm size and the growth of sales are positive related to dependent variables, while the
leverage is related negative.
In contrast is no verified the positive impact between research and development
expenditures and firm performance, and more specifically with the annual return on
assets of the same year. Several studies observe time lag between the impact of R&D
and firm performance (Branch, 1974; Ravenscraft and Scherer, 1982; Hirschey and
Weygant, 1985; Cockburn and Griliches, 1988; Lev and Sougiannis, 1996; Lev and
Aboody, 2001; Ding et al. 2007; Coad and Rao, 2008).
The production costs tend to increase in the short run, because new product
development need time to show results, since the innovation of the methods
introduced into the production processes creates commotion during the adjustment
period. The firms need time to assimilate the changes and reduce production costs in
order to increase firm performance, since the innovation of the methods introduced to
production processes requires a learning period. That explains the negative relation of
R&D to firm performance of the investment year. Therefore, firms need to have
consistency in investments in research and development because many times the
results are not apparent in the year of investment.
Although we have results in accordance to the theory, further research should be
done to investments in research and development and the time lag which is required to
have a positive effect on firm performance would be particularly important. Finally, it
is important to further research in the future, because many firms do not accurately
calculate their investments in R&D in their financial statements. Several managers
calculate investments in research and development as an expense and do not capitalize
in order to raise or lower firms profits (Lev, 2003).
Tobin's q ratio is defined as the quotient of the sum of market value and total liabilities of the business
(debt), to total assets (Chung and Pruitt, 1994).
15
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
6 Limitations
While this research has found some new findings, we acknowledge some
limitations. First, the non-recording of research and development expenses in the
financial statements of companies limited our sample from 157 to 73 companies. In
addition, several companies had no data on our variables for the period 2006-2010,
with result our sample be limited even further. This limitation of our sample may have
affected the results of the study. Furthermore there is difficulty on modeling such a
research because many of the R&D expenditures are calculated in the income
statements as production costs and not specifically as an R&D figure. This is due to
the fact that many companies do not accurately calculate their R&D investments in
their financial statements in order to raise or lower their profits.
16
Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
Accounting Dept., MSc Accounting and Auditing
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Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
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Technological Educational Institute (T.E.I.) of Crete, School of Management and Economics (S.M.E.),
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