Where marketing

meets automation
Where your search for

omnichannel
solutions ends

The challenge
Marketers today know they must engage
continuously, quickly, and meaningfully
across all channels, digital and otherwise.
They also know that their connected
customers have the power to make or break
their brands at the touch of send.
All the while, these connected audiences are
generating vast quantities of data-including
extremely valuable marketplace
intelligence-that cannot be stored and
analyzed using traditional processes or tools.
The challenge is to make sure that this big
data is collected, harnessed and analyzed to
gain deep and valuable insights into
consumer wants, needs, and behaviors; to
understand the impact on the business; and
based on the analytics, to develop new and
more meaningful campaigns that create even
greater value.

Worlds first truly integrated omnichannel

marketing automation platform

The solution
Welcome to the Resulticks mCloud, where
marketing meets automation and amazing
outcomes result. It is the worlds rst truly
omnichannel marketing automation system
built by marketers for marketers. For brands
and agencies alike, Resulticks equips and
enables you to deliver consistent, compelling,
highly personalized communication across
every channel throughout the entire customer
lifecycle from awareness to engagement to
conversion to brand loyalty.

Resulticks omnichannel
marketing solutions
Dashboard

Function
Single-view, updated performance results for all active campaigns

Capabilities
ROI trend

Leads generated by source

Channel performance

Industry and segment specic performance

Top performing campaigns

Top revenue campaigns

Average time to conversion

Benefits
Provides quick view of campaigns and their performance
Highlights the performance metrics that matter the most

Advanced audience segmentation

Function
Engage audiences more deeply and meaningfully
Segment and target your marketing communications with pinpoint accuracy

Capabilities
Adding recipients through different methods and sources
List segmentation using attribute lters/custom lters

Benefits
Generates high quality responses
Boosts conversion

Omni-channel marketing campaigns

Function
Plan, develop, deploy, and manage
single-dimension, multi-dimension, or
event trigger-based campaigns
Use channels-email, mobile, QR code,
web, and social media-with
unprecedented ease

Capabilities
Mail
Personalized eDMs

Pre-designed templates

Spam protection

Pre-scheduled blasts

Real-time tracking

Split A/B testing

Spam assassin score

Customer journey mapping

Actionable analytics

SMS
Marketing on the go, any-time, anywhere

Embedded short URLs

Spam protection

Actionable analytics

QR

Social

Flexible content

Social-only channel or a social media mix

Offline connections

Pinpoint interactions

Actionable analytics

Social-focused controls
Actionable analytics

Benefits
Creates high impact campaigns
Provides easy-to-use campaign editor or canvas for intuitive campaign creation
Elevates understandings of campaign performance across every channel

Benchmarking

Function
Improve performance continuously with advanced benchmarking against industry best
practices and internal goals.

Capabilities
Automated benchmarking- industry specic or internal golden campaigns
Multi-dimensional benchmarking-reach, engagement and conversion
Benchmark based insights through target segment, channel, demographics, and ROI

Benefits
Delivers deep insights based on real-world performance

Analytics / Reporting

Function
Engage audiences more deeply and meaningfully
Segment and target your marketing communications with pinpoint accuracy

Capabilities
Campaign Summary
Highlights of audience preferences and activities
Performance against campaign targets

Campaign analytics for each channel

Benchmark comparison

Insights to act on

Sentiments measurement

One-click exporting

User analytics 360

User activity level based on reach, engagement, conversion and virality
Top ve channels based on performance

User behavior

User report (advocate, critic, spectator)

Timeline of a user

Benefits
Generates high quality responses
Boosts conversion