Sie sind auf Seite 1von 8



+RZWR5HFRJQL]HDQG$YRLG9DJLQDO,QIHFWLRQV6WHSV

+RZWR5HFRJQL]HDQG$YRLG9DJLQDO
0HWKRGRI3UHYHQWLQJ9DJLQDO,QIHFWLRQV
,QIHFWLRQV
7ZR0HWKRGV

5HFRJQL]LQJ6\PSWRPV

3UHYHQWLQJ9DJLQDO,QIHFWLRQV

9DJLQDOLQIHFWLRQVDUHYHU\FRPPRQDQGPRVWZRPHQZLOOH[SHULHQFHDWOHDVWRQH<RX
VKRXOGQRWEHHPEDUUDVVHG:KLOHWKH\DUHXQFRPIRUWDEOHDQGLUULWDWLQJWKHPDMRULW\RIWKHP
FDQEHFXUHG,WLVLPSRUWDQWWKDW\RXSD\DWWHQWLRQWR\RXUYDJLQDDQGDUHDZDUHRIDQ\
XQXVXDOV\PSWRPV

0HWKRGRI5HFRJQL]LQJ6\PSWRPV

.QRZZKDWLVQRUPDO,WLVFRPSOHWHO\QRUPDOWRKDYHVRPHGLVFKDUJH<RXU
GLVFKDUJHVKRXOGEHFOHDURUDOLWWOHFORXG\<RXUYDJLQDLVVHOIFOHDQLQJDQG

GDWDWH[WKWPOFKDUVHW XWI&GLYLG'LQWURFODVV'VHFWLRQVWLFN\VW\OH'PDUJLQ$S[S[





+RZWR5HFRJQL]HDQG$YRLG9DJLQDO,QIHFWLRQV6WHSV

GLVFKDUJHLVSDUWRIWKHFOHDQLQJSURFHVV<RXUGLVFKDUJHVKRXOGQRWKDYHDVWURQJ
VPHOORUEHLWFK\>@
7KHDPRXQWDQGFRQVLVWHQF\RIGLVFKDUJHFKDQJHVWKURXJKRXW\RXUPHQVWUXDO
F\FOH,WFDQJRIURPWKLQDQGZDWHU\WRWKLFN6RPHWLPHV\RXPD\KDYHDOLWWOH
DQGRWKHUWLPHVDORW
(YHU\ZRPDQ
VERG\LVGLIIHUHQW$QRUPDODPRXQWRIGLVFKDUJHIRU\RXPD\
QRWEHQRUPDOIRUVRPHRQHHOVH<RXVKRXOGSD\DWWHQWLRQWR\RXUGLVFKDUJH
VRWKDW\RXFDQJDXJHZKDWLVQRUPDOIRU\RX>@

.QRZFRPPRQFDXVHVRILQIHFWLRQV7KHWZRPRVWFRPPRQYDJLQDOLQIHFWLRQV
DUHEDFWHULDOYDJLQRVLVDQG\HDVWLQIHFWLRQV>@%RWKRIWKHVHLQIHFWLRQVDUHFDXVHG

E\RUJDQLVPVWKDWQDWXUDOO\RFFXULQ\RXUYDJLQD<HDVWLQIHFWLRQVDUHFDXVHGE\KDYLQJ
WRRPXFK\HDVWLQ\RXUYDJLQDDQGEDFWHULDOYDJLQRVLVKDSSHQVZKHQWKHSURSHU
EDODQFHRIEDFWHULDLQ\RXUYDJLQDLVWKURZQRII
2WKHUFRPPRQYDJLQDOLQIHFWLRQVDUHQRQLQIHFWLRXVYDJLQLWLV FDXVHGE\DQ
GDWDWH[WKWPOFKDUVHW XWI&GLYLG'LQWURFODVV'VHFWLRQVWLFN\VW\OH'PDUJLQ$S[S[





+RZWR5HFRJQL]HDQG$YRLG9DJLQDO,QIHFWLRQV6WHSV

DOOHUJLFUHDFWLRQRULUULWDWLRQIURPFHUWDLQSURGXFWV DQGVH[XDOO\WUDQVPLWWHG
LQIHFWLRQVVXFKDVFKODP\GLD>@JRQRUUKHD>@KHUSHVVLPSOH[YLUXV>@RU
WULFKRPRQLDVLV>@

/RRNIRUDEQRUPDOGLVFKDUJH$EQRUPDOYDJLQDOGLVFKDUJHLVRQHRIWKHPRVW
FRPPRQVLJQVRIDYDJLQDOLQIHFWLRQ,IWKHFRORUFRQVLVWHQF\RUDPRXQWRI

GLVFKDUJHFKDQJHV\RXPD\KDYHDQLQIHFWLRQ>@
,I\RXQRWLFHDILVK\VPHOOLQ\RXUYDJLQDLWLVSUREDEO\EDFWHULDOYDJLQRVLV,I
\RXKDYHGLVFKDUJHWKDWORRNVOLNHFRWWDJHFKHHVH\RXPD\KDYHD\HDVW
LQIHFWLRQ
$EQRUPDOGLVFKDUJHLVDOVRPD\EHDVLJQWKDW\RXKDYHFKODP\GLDRU
JRQRUUKHD>@>@

1RWLFHDQ\LWFKLQJRUEXUQLQJ,WFKLQJDQGEXUQLQJDUHQHYHUQRUPDODQG
LQGLFDWHWKDW\RXPD\KDYHDYDJLQDOLQIHFWLRQ>@+DYLQJDQLQFUHDVHGXUJHWR

SHHRUKDYLQJDEXUQLQJVHQVDWLRQZKHQ\RXSHHLVDQRWKHUVLJQWKDW\RXPD\KDYHDQ
LQIHFWLRQ

3D\DWWHQWLRQWRDQ\SDLQRUVZHOOLQJ([SHULHQFLQJSDLQLQ\RXUORZHU
DEGRPHQDQGSHOYLFDUHDVZHOOLQJVRUHQHVVDQGUHGQHVVDURXQG\RXUJHQLWDO

DUHDLVDVLJQWKDW\RXPD\KDYHVRPHW\SHRIYDJLQDOLQIHFWLRQ>@
3DLQGXULQJVH[LVDOVRDQLQGLFDWRURIDSRVVLEOHYDJLQDOLQIHFWLRQ>@

GDWDWH[WKWPOFKDUVHW XWI&GLYLG'LQWURFODVV'VHFWLRQVWLFN\VW\OH'PDUJLQ$S[S[





+RZWR5HFRJQL]HDQG$YRLG9DJLQDO,QIHFWLRQV6WHSV

&DOO\RXUGRFWRU<RXVKRXOGQHYHUWU\WRGLDJQRVHDQGWUHDW\RXUYDJLQDO
LQIHFWLRQRQ\RXURZQ,I\RXQRWLFHDQ\WKLQJXQXVXDO\RXQHHGWRFDOO\RXU

GRFWRU0DQ\LQIHFWLRQVKDYHWKHVLPLODUV\PSWRPVEXWUHTXLUHGLIIHUHQWWUHDWPHQWV
*HWWLQJWKHSURSHUGLDJQRVLVLVYHU\LPSRUWDQW>@
<RXVKRXOGEHSUHSDUHGWRWHOO\RXUGRFWRUWKHFRORUVPHOODQGFRQVLVWHQF\RI
\RXUGLVFKDUJHWKHDPRXQWRIWLPH\RXKDYHEHHQH[SHULHQFLQJV\PSWRPV
DQGDQ\SURGXFWV LHGHWHUJHQWSHUIXPHYDJLQDOVSUD\VVSHUPLFLGHVRU
GRXFKHV WKDW\RXKDYHEHHQXVLQJ>@'HWDLOHGLQIRUPDWLRQZLOOKHOS\RXU
GRFWRUGLDJQRVH\RX
<RXUGRFWRUPD\GRDJ\QHFRORJLFDOH[DPDIWHU\RXWDONDERXW\RXUV\PSWRPV
7KH\DOVRPD\WDNHDVDPSOHRI\RXUGLVFKDUJHXULQHRUEORRGWRWHVWIRUDQ
LQIHFWLRQ>@
$ERXWRIYDJLQDOLQIHFWLRQVFDQEHFXUHGZLWKLQWZRZHHNVRUOHVV
8QWUHDWHGYDJLQDOLQIHFWLRQVFDQODVWIRU\HDUV>@DQGFDQOHDGWRLQIHUWLOLW\DQG
SHOYLFLQIODPPDWRU\GLVHDVH>@
7KHUHDUHRYHUWKHFRXQWHUWUHDWPHQWVIRU\HDVWLQIHFWLRQVDQGEDFWHULDO
YDJLQRVLV<RXVKRXOGYLVLW\RXUGRFWRUEHIRUH\RXWU\DWUHDWPHQW)RU
GDWDWH[WKWPOFKDUVHW XWI&GLYLG'LQWURFODVV'VHFWLRQVWLFN\VW\OH'PDUJLQ$S[S[





+RZWR5HFRJQL]HDQG$YRLG9DJLQDO,QIHFWLRQV6WHSV

H[DPSOHLI\RXWDNH0RQLVWDWWRWUHDWD\HDVWLQIHFWLRQZKHQ\RXUHDOO\KDYH
EDFWHULDOYDJLQRVLV\RXUV\PSWRPVZLOOQRWJHWDQ\EHWWHU

*HWUHJXODUFKHFNXSV:RPHQVKRXOGKDYHDSHOYLFH[DPDVSDUWRIWKHLU\HDUO\
SK\VLFDO<RXUGRFWRUZLOOEHDEOHWRFKHFNIRUDQ\VLJQVRILOOQHVVGXULQJ\RXU

YLVLW7KLVLVWKHWLPHWRDVNDQ\TXHVWLRQVRUGLVFXVVDQ\FRQFHUQVRUV\PSWRPV\RX
PD\EHKDYLQJ>@
<RXVKRXOGQRWGRXFKHXVHDWDPSRQKDYHVH[RUXVHDQ\PHGLFLQHRU
FUHDPLQ\RXUYDJLQDWZRGD\VEHIRUH\RXUYLVLW>@
7KHH[DPVKRXOGQRWWDNHPRUHWKDQPLQXWHV
GDWDWH[WKWPOFKDUVHW XWI&GLYLG'LQWURFODVV'VHFWLRQVWLFN\VW\OH'PDUJLQ$S[S[





+RZWR5HFRJQL]HDQG$YRLG9DJLQDO,QIHFWLRQV6WHSV

,I\RXDUHVH[XDOO\DFWLYH\RXVKRXOGDVN\RXUGRFWRUWRVFUHHQ\RXIRU
VH[XDOO\WUDQVPLWWHGLQIHFWLRQV 67,V 0DQ\SHRSOHGRQRWH[SHULHQFH
V\PSWRPVZKHQWKH\KDYHVRPH67,VVXFKDVFKODP\GLDJRQRUUKHDDQG
+39>@>@>@<HDUO\VFUHHQLQJZLOOKHOSZLWKLGHQWLI\LQJDQGWUHDWLQJWKHVH
LQIHFWLRQVEHIRUHWKH\KDYHDQ\ODVWLQJHIIHFWV
<RXVKRXOGXVHFRQGRPVLI\RXDUHVH[XDOO\DFWLYH7KLVFDQSUHYHQW\RXU
SDUWQHUIURPSDVVLQJD67,WR\RX<RXVKRXOGVWLOOJHWWHVWHGUHJXODUO\HYHQLI
\RXXVHFRQGRPV

:HDUSURSHUFORWKLQJ<RXVKRXOGZHDUXQGHUZHDUWKDWNHHSV\RXUJHQLWDODUHD
GU\DQGGRHVQRWKROGPRLVWXUH&RWWRQLVWKHSUHIHUUHGIDEULF<RXVKRXOGDOVR

DYRLGZHDULQJWLJKWILWWLQJFORWKLQJEHFDXVHLWFDQWUDSKHDWDQGPRLVWXUHDURXQG\RXU
JHQLWDODUHD,I\RXZRUNRXWRUJRVZLPPLQJ\RXVKRXOGFKDQJHRXWRI\RXUZHWFORWKHV
DVVRRQDVSRVVLEOH>@
:KHQ\RXDUHRQ\RXUSHULRG\RXVKRXOGFKDQJH\RXUWDPSRQVDQGSDGV
GDWDWH[WKWPOFKDUVHW XWI&GLYLG'LQWURFODVV'VHFWLRQVWLFN\VW\OH'PDUJLQ$S[S[





+RZWR5HFRJQL]HDQG$YRLG9DJLQDO,QIHFWLRQV6WHSV

UHJXODUO\
0DNHVXUH\RXUQRQFRWWRQXQGHUZHDUOHJJLQJVZRUNRXWJHDUDQGSDQW\KRVH
KDYHDFRWWRQSDQHOLQWKHFURWFKDUHD>@

&OHDQ\RXUYDJLQDSURSHUO\<RXUYDJLQDLVDVHOIFOHDQLQJRUJDQ<RXVKRXOG
QRWGRDQ\WKLQJWKDWPD\XSVHWWKHQDWXUDOEDODQFHLI\RXUYDJLQDEHFDXVHLWFDQ

OHDGWRDQLQIHFWLRQ>@
:DVKWKHDUHDDURXQG\RXUYDJLQDZLWKSODLQXQVFHQWHGVRDSVDQGULQVHZLWK
SOHQW\RIZDWHU>@
<RXVKRXOGQRWGRXFKHXVHIHPLQLQHVSUD\VRUVFHQWHGWDPSRQV7KHVHFDQ
XSVHWWKHQDWXUDOEDFWHULDOEDODQFHRI\RXUYDJLQDDQGFDXVHLUULWDWLRQ
5HPHPEHU\RXUYDJLQDLVVHOIFOHDQLQJ

GDWDWH[WKWPOFKDUVHW XWI&GLYLG'LQWURFODVV'VHFWLRQVWLFN\VW\OH'PDUJLQ$S[S[





+RZWR5HFRJQL]HDQG$YRLG9DJLQDO,QIHFWLRQV6WHSV

(DW\RJXUWZLWKDFWLYHFXOWXUHV)RRGVOLYHDQGDFWLYHFXOWXUHVFDQKHOSNHHS
WKHULJKWS+EDODQFHLQ\RXUYDJLQD3URELRWLFVLVDQRWKHUFRPPRQWHUPIRUWKHVH

FXOWXUHV*RRGVRXUFHVRISURELRWLFVDUH\RJXUWNLPFKLVDXHUNUDXWDQGPLVR0DNH
VXUH\RXU\RJXUWODEHOVD\VFRQWDLQVOLYHDQGDFWLYHFXOWXUHV>@(DWLQJRQFHFXSRI
\RJXUWDGD\LVDGHTXDWH

:LSHSURSHUO\:KHQ\RXXVHWKHEDWKURRPPDNHVXUH\RXZLSHIURPIURQWWR
EDFN:LSLQJIURPEDFNWRIURQWZLOOVSUHDG\HDVWDQGEDFWHULDIURP\RXUDQXVWR

\RXUYDJLQDRU\RXUXULQDU\WUDFW>@6SUHDGLQJEDFWHULDWKURXJKLPSURSHUZLSLQJFDQ
FDXVHEDFWHULDOYDJLQRVLVRUD\HDVWLQIHFWLRQ

GDWDWH[WKWPOFKDUVHW XWI&GLYLG'LQWURFODVV'VHFWLRQVWLFN\VW\OH'PDUJLQ$S[S[



Das könnte Ihnen auch gefallen