Beruflich Dokumente
Kultur Dokumente
PROF. S. S. LELE
Principal Investigator
February, 2014
waste management,
establish
sustainability
and
synergy
among
on-going
and
planned
PRODUCT SPECIFICATION
consumption in
compliance with the new food law in force as per FSSAI (FOOD SAFETY STANDARDS
AUTHORITY OF INDIA)
Processes developed will be green as far as possible, with no emission of gases/chemicals,
minimum generation of solid/liquid effluent since our focus will be on complete utilization
(holistic approach) of the agricultural produce (fruits & vegetables ) grown in western
Maharashtra.
One glass of Just Sip means,
o 5 different vegetables and 4 different lentils
o Higher content of Lycopene
o Good source of anti-oxidants
o 100% vegetarian
o Natural Source of vitamins and minerals
o Good source of dietary fiber
o No added fat, zero cholesterol
o No artificial colors, no added preservatives
3
THE COMPARISON OF VARIOUS BRANDS WITH JUST SIP AS SEEN IN THE TABLE
BELOW IS SELF EXPLANATORY
Per 100gm
Just sip
Palak
Energy
(Kcal)
Protein (gm)
Carbohydrat
e (gm)
Fat (gm)
Cholesterol
(mg)
Vitamin A
(IU)
Vitamin C
(mg)
Total dietary
fiber
Just sip
Tomato
Market
Market
brand 3
Mix veg
Soup
Comments
Veg Soup
Market
brand 2
Mix veg
Soup
brand 1
319.62
330.91
360
318
14.4
High
12.29
8.78
10
0.3
V.High
64.57
71.31
61
56.3
3.3
NR
1.413
1.16
8.2
6.3
NR
0.001
NIL
2111.4
3116.2
traces
traces
63.6
V.V.High
12.71
15.47
traces
traces
0.7
V.V.High
13.11
12.85
NR
NR
NR
V. high
Trade mark, JUST SIP has been registered and 2 Indian patents were applied.
A vegetable dehydration demo unit was set up as per the norms stated in Food Safety
Standards Authority Act (FSSA).
Trilok India is setting up another plant with own funding, for dehydration facilities.
READYY
The present project is a green field project and has an in built business plan that will demonstrate
how to generate wealth from simple vegetables by value addition at site of production. The
business scenario analyzed seems to be highly economically viable and profitable with a payback
period within 5 year and IRR value (14.75%) greater than WACC (12.3%).
As per the business plan, Just Sip Palak (50kg/day for 3 months), Just Sip Dudhi (10kg/day for 3
months), Just Sip Tomato Soup (50kg/day for 3 months) and Garlic powder (10kg/day for 3
months) will be the major products produced in a year. Raw Dudhi, raw Palak, raw garlic and raw
tomato are required as major raw materials for production of these respective Just Sip
formulations during their respective 3 months production period. The construction period of this
project is 8 to 12 months.
The present project cost is approximately 83 lakhs with a debt:equity ratio of 2:1. Cost of
production involved is approximately in the range of 33 to 36 lakhs over the 7 year project life
period.
* Assumptions made in business plan based on current scenario are: The long term loan will be provided by ICICI
bank at 11% interest rate and Indian bank will provide the short term loan at 14% interest rate.