Task1- Gulf Air

As the national air transport of the Kingdom of Bahrain, Gulf Air has assumed a
significant part in making essential connections between the Gulf, Middle East, Europe,
Indian Subcontinent and Far East. With more than 55 years involvement in flying load
all through the district and over the world, Gulf Air today offers a standout amongst the
most experienced proficient payload benefits inside the area.
At our principle center point in Bahrain, devoted staff give 24 hour scope to all travel
load, so exchange is both smooth and quick. That implies a compartment touching base
in Bahrain from London, for example, can be headed to Abu Dhabi, Cairo, Jeddah,
Kuwait or Dubai inside our base joining parameters.
Whether your committal is enormous, little, valuable or perishable, we're focused on
guaranteeing your payload is taken care of capably and effectively at all times.
Primary Data:
Data viewed or accumulated particularly from direct experience. Appropriated data and
the data accumulated in the past or an alternate social occasion is called helper data.
Type of primary data:
There are numerous strategies for gathering essential information. The primary
techniques include:
questionnaires: examination instrument embodying a movement of request and diverse
prompts with the final objective of get-together information from respondents.
Notwithstanding the way that they are frequently proposed for true examination of the
responses, this is not by and large the situation.
interviews: are a discussion between two or more individuals where inquiries are
requested that by the questioner evoke actualities or proclamations from the
interviewee.
focus gathering meetings: is a talk between two or more people where request are
asked for that by the examiner bring out facts or announcements from the interviewee.
observation: when you investigate something, perceiving realities or taking estimations,
you are participating in perception, something somewhat more extreme than simply a
brisk look. When you impart a perception, you convey an understanding.

Secondary data:

Is data assembled by some person other than the customer? Fundamental wellsprings
of assistant data for humanism join censuses, various leveled records and data
accumulated through subjective methodologies or subjective investigation.
Type of secondary data:
Published Data
It is the most basic assistant wellspring of information for data collection. Disseminated
data can be obtained from diverse sources like books, magazines, day by day papers,
journals and periodicals et cetera. Dispersed data is the strongest discretionary
wellspring of information. The authenticity of dispersed data is more vital than
unpublished data.

Personnel records
It can in like manner be amazingly useful in investigation if data is distant in circulated
from. Some individual sources like letters and diaries are valuable assets. Letters and
diaries can have an individual slant as they are formed by individuals and they contain
singular judgment. The conceivable outcomes of slant should be executed before using
these hotspots for references.
Government Records
Are open as government studies, obligation records, list data and other genuine reports.
They are smoothly available and comprehensively used as a piece of investigation
studies.
Public Sector Records
Are open in NGOs and what's more some other open region affiliation keeps records.
These records can be conveyed or unpublished yet they pass on information that can't
be obtained from distinctive sources.
Internet
In today's existence is the fastest creating wellspring of information. The web has
wound up full developed and today you can get any information from the web. A vast bit
of the books are open on the web in computerized book outline. You can get information
while staying at home. The information can be obtained snappier than you can get from
some other source. On the web you can get eBooks, e-journals, e-periodicals and emagazines. The web is an alternate wellspring of information as most of the previously
stated sources can be gained from the web. Most recent and most forefront information

can be gotten from the web as it won't be available in books and distinctive structures.
Getting information from the web is sensible when appeared differently in relation to
distinctive sources. You can get investment of different periodicals, occasionally this
enlistment is free else you have to pay a little measure of money.
I will choose for primary data interview to help to collect data and my plan for do this
interview as below:
Activities
Preparing the
question
Testing the question
Final preparing for
the question
Choose the
interviewee
Coordinate time & do
the of interview
Analyses the result

Duration
1 week
1 week
1week
2weeks
2weeks
1 week

Task2:
Methodology
Is the definite, hypothetical examination of the techniques joined with a field of study. It
encapsulates the hypothetical examination of the mix of calendars and measures
connected with a branch of learning.
Research Design:
I will use mixed design in this study.
Why Use Mixed Methods?
The basic answer is to conquer the restrictions of a solitary outline. An itemized answer
includes:

To illuminate and decipher.

To research a sensation.
To make and test another instrument.
To serve a speculative perspective.
To supplement the characteristics of a single layout.
To beat the inadequacies of a singular setup.
To address a request at particular levels.

 To address a speculative perspective a diverse levels.

Data collection Methods

Interview & Questionnaire will be the primary data it will guide me to collect the data
.Also I look for secondary data like internet& Books to easy help for collecting data.
Sampling Frame:
A course of action of information used to recognize an illustration masses for
quantifiable treatment. An examining packaging fuses a numerical identifier for each
individual, notwithstanding other perceiving information about characteristics of the
individuals, to help in examination and consider division into further housings for more
all around examination
Simple Random Sample:
A subset of a measurable populace in which every individual from the subset has an
equivalent likelihood of being picked. A basic irregular example is intended to be an
unprejudiced representation of a gathering. A case of a basic arbitrary specimen would
be a gathering of 25 representatives picked out of a cap from an organization of 250
workers. For this situation, the populace is every one of the 250 workers, and the
example is arbitrary in light of the fact that every worker has an equivalent possibility of
being picked.
Systematic sampling
is a measurable strategy including the choice of components from a requested
examining casing. The most well-known type of efficient examining is an equivalent
likelihood strategy. In this methodology, movement through the rundown is dealt with
circularly, with an arrival to the top once the end of the rundown is passed. The
inspecting begins by selecting a component from the rundown aimlessly and afterward
every kth component in the casing is chosen, where k, the testing interim (infrequently
known as the avoid): this is computed as

where n is the sample size, and N is the population size.

Stratified Random Sampling:

A technique for testing that includes the division of a populace into littler gatherings
known as strata. In stratified arbitrary testing, the strata are framed taking into account
individuals' imparted properties or attributes. An arbitrary specimen from every stratum
is taken in a number relative to the stratum's size when contrasted with the populace.
These subsets of the strata are then pooled to shape an irregular specimen.
Quota sampling
An examining system for social occasion agent information from a gathering. Instead of
arbitrary testing, standard examining obliges that agent people are picked out of a
particular subgroup. Case in point, a scientist may request a specimen of 100 females,
or 100 people between the ages of 20-30.
Data analysis techniques
The methodology of assessing information utilizing logical and coherent thinking to look
at every segment of the information gave. This manifestation of examination is only one
of the numerous steps that must be finished when directing an exploration test.
Information from different sources is assembled, investigated, and after that broke down
to shape a discovering or conclusion. There are a mixture of particular information
investigation strategy, some of which incorporate information mining, content
examination, business knowledge, and information visualizations.

Graph:
Two-dimensional drawing demonstrating a relationship (as a rule between two
arrangements of numbers) by method for a line, bend, a progression of bars, or different
images. Normally, a free variable is spoken to on the level line (X-pivot) and a ward
variable on the vertical line (Y-hub). The opposite hub cross at a point called source,
and are aligned in the units of the amounts spoke to. Despite the fact that a diagram
typically has four quadrants speaking to the positive and negative estimations of the
variables, generally just the north-east quadrant is demonstrated when the negative

qualities don't exist or are of no hobby. Frequently utilized reciprocally with the term
'diagram'.

Average:
Normal alludes to the entirety of numbers separated by n. additionally called the mean
normal. Entireties of information separated by the quantity of things in the information
will give the mean normal. The mean normal is utilized routinely to focus last math
stamps over a term or semester. Midpoints are regularly utilized as a part of games:
batting midpoints which means number of hits to number of times at bat. Gas mileage is
controlled by utilizing midpoints. Otherwise called: Central tendency. A measure of the
center estimation of the information set.
Task3
Questionnaire

Satisfaction of the customer about Gulf Air

Dear Customer:

This questionnaire aim to find out knowledge and opinion of Satisfaction of the
customer about Gulf Air

The data and information you provide will be kept confidential and be used for
scientific research only.

Name: --------------------------Gender:
Age:

Male
20-30

Female
30-40

40 above

Your profession:

Student

Unemployed

Employee

Businessman

others

------------------------------------------------------------------------------------1- Do you like to travel?

Yes

No

2- How many times in the year you travel?

0-5

5-10

10-20

20 above

10-20

20 above

3- How many years you use Gulf Air?

0-5

5-10

4- Are happy with Gulf Air?

Yes

No

5- Do you like their services?

Yes

No

6- Do you think Gulf Air need increase their numbers of trip?

Agree

Neutral

disagree
Strongly
Agree

7-Inside the airplane atmosphere

and decor are appealing

8- Provide service with highest

quality.

9- A good selection of media is

present.

Agree Neutral Disagree

Strongly
Disagree

10-food list is match with your testy

11 The customer services is under

your expect.

12 The trips time match with your

schedule.

13- Do you face any problems during any trip with Gulf Air?
Never

sometimes

always

14- Do you trust to deal with Gulf Air?

Yes

No

15-Which travel way you like to have?

Translate

direct

16-Do you lose your Travel Bags?

Never

sometimes

always

17-Do you find any delay during finishing Travel Procedures?

Never

sometimes

always

18- What part of our Airline you suggest to be change?

19-what is your feedback about our service? Why?

20-can you mention your requirement you like to be available in our Airline?

Task 4:
Route
Africa
Europe
Asia
North America

2011
60
100
75
125

2012
30
50
90
90

2013
50
60
70
75

2014
60
65
125
150

160
140
120
100

Africa
Europa

80

Asia

60

North America

40
20
0
2011

2012

2013

2014

As we can see from graph how revenues for Gulf Air change during four last year. It
divided depending on trip of country that passenger go to it. For each country we will
explain as below:
Africa in 2011 and 2014 has highest revenues but in 2012 is decrease to reach
half 30Mn only. in 2013 the revenues of Africa Again increase .
For Europe highest revenues has got in 2011 to reach100Million then sharply
decrease in next year to reach half revenues. But in 2013 start grow up to more
than half and also in 2014 but it not reach same like 2011.
Asia in 2011and 2012 revenues is increase but in 2013 it decrease. In2014 it
increases to reach highest revenues for last Four years with 150Molloin.
From above information we can find how the position of Gulf Air was not grow
properly for last 4 years which need for the company to find really reason that
decrease their revenues .Also to find new way to attract more customer and but best
strategy to increase the profit and decrease the cost.

Task 5

Revenues

70

95

90

12

100

85

118

160

140

75

Number of
Passenger

38

50

48

63

55

40

63

75

67

45

300
250
200
150
100
50
0
1

10

As we can see from graph there was positive relations for both the revenues and
number of passenger were moving together. They either increase or decrease together.
Both start with increase, then on month 3 it was decrease. After that there were
increase and back again sharply decrease on month 6. Next there were starting to
increase on month 8reach highest increase for both. Finally there were starting to
decrease again.

From above we can find that Gulf Air has problem to continue increase their revenues
and to save their passenger from moving to another airline. So Gulf Air has really
issue to increase and save their current customer. Also it made their customer
satisfaction about their service and product.

Task7
Introduction:

All organization aim to attract the customer to it. Gulf Air also wants to attract their
customer. So in this analyses will study how we can attract more customers to Gulf Air.
We need to know what is our customer need and required to be satisfaction about us.

Objective:
The main idea for this survey to value how can Gulf Air increase customer satisfactions
about them to also their revenues increase in good way.
Data Collection:
I will use both primary and secondary data. Primary data I will be use questionnaire and
Interview will be with one of the customer. I hope through this result, I could find
customer need to feel comfortable when use our airline and be closer from customer.
These source will help to build real information about our customer satisfaction not
assume only. Also secondary data will help to provide more clear information about how
customer satisfaction will help to increase number of passenger in Gulf Air and show the
way to can reach to our customer needed.

Methodology:
The mixed design will be best choose to analyses the data because it includes
qualitative and quantitative data. Also I will use some sampling frame to help to find the
position and assume the result. Finally, presentation of the data will include some easy
and clear graph and table to show the situation and decide the result from evident from
graph easily.

Main Body:
From information available about Gulf Air it clearly assume what is the company
position for last 4 year and how it was unstable and moving in swing way without
stability. These result shows the number of passenger for Gulf Air not feels satisfaction
to travel thought it and change their airline. This result came from measure the
revenues of it last 4 years and how it was unstable which keep Gulf Air to face very
difficult problem and anther competitive try to attract their customer.

Conclusion:

All in all, Gulf Air has to take care of their customer need. This study to find customer
satisfaction and to find solution to reach to their satisfaction and keep them dealing with
Gulf Air. we find the problem that the Gulf Air revenues is swing not increase in good
growing .This revenues match in relation with number of passenger .the best solution
for this issue is to increase the number of passenger and to do this result we have to
know our customer need and required from us to attract more of them. My
recommendation to easily solve this issue ask customer about their satisfaction and I
suggest to do below point to increase customer satisfaction:
Ask customer about their need and try to be the customer to know what will you
need
Never assume their need
Increase in Marketing about the Gulf Air
Put more offer
Put new strategy to help for increasing revenues and customer satisfaction
Use the technology in the company system
Always develop the product and service you provide for the customer.
Increase number of the trip.