Q.

choose an organisation list its

vision and mission statements think
of a possible strategy it may be
following?

Strategic Management
Presented to- Dr. Anuradha Jha
Made by- Lokesh Baimad
Roll No.- 02816503514
BBA.LLB(4th semester)

Reliance Communications
Vision
To be amongst the top 3 most valued Indian companies
by 2015 leading in providing Information,
Communication and Entertainment services
Being the industry benchmark in Customer Experience,
Employee Centricity and Innovation.

Mission

Mission: Excellence in Communication Arena

To attain global best practices and become a world-class communication service provider -

guided by its purpose to move towards greater degree of sophistication and maturity.
To work with vigour, dedication and innovation to achieve excellence in service, quality, reliability,

safety and customer care as the ultimate goal.

To earn the trust and confidence of all stakeholders, exceeding their expectations and make the

Company a respected household name.

To consistently achieve high growth with the highest levels of productivity.
To be a technology driven, efficient and financially sound organisation.
To contribute towards community development and nation building.
To be a responsible corporate citizen nurturing human values and concern for Society, the

environment and above all, the people.

To promote a work culture that fosters individual growth, team spirit and creativity to overcome

challenges and attain goals.

To encourage ideas, talent and value systems.
To uphold the guiding principles of trust, integrity and transparency in all aspects of interactions
and dealings

Strategy
Reliance communication (formerly Reliance Infocomm), along with Reliance
Telecom and flag telecom is part of Reliance communications ventures
(RCOVL).Reliance Infocomm is an Indian telecommunication company. It is the
flagship company of the Reliance Anil Dhirubhai Ambani Group. It uses CDMA
2000 X1 technology).Reliance Telecom operates GSM combined they are Indian
largest mobile operator. At present, Reliance Telecom's GSM cellular services are
available in 340 towns within eight circle footprint.Reliance CDMA Services are
available in 19 states and cover about 65% of the country. Reliance Mobile
(formerly Reliance India Mobile) launched on 28 Dec 2002 Dhirubhai Ambani's
70th birthday, was among the initial initiative of Reliance Communication
Dhirubhai dreams of ushering in a digital revolution in India by bringing
affordable means of information and communication to the door step of India's
vast population. Driving the growth is Reliance's strategy to dominate the entire
spectrum of Telecommunication market with the objective, it bought over Flag
Telecom. It laid down its optical fiber throughout the lengths breadth of
thecountry it has also launched broadband. Reliance is also the first company to
receive the National long Distance (NLD) license.