Beruflich Dokumente
Kultur Dokumente
!
!
!
!
!
!
!
!
The plain bright background will really catch an audiences eye. The milk looks really
different and effective, as if its holding the Weetabix up and making it look important. The
effect of the milk splashing out looks really good and realistic. The plain background allows
the main image to stand out above it.
The fruit almost makes the image look 3D because it looks like it is jumping out of the
advert, this creates a really good effect
There is most likely some artificial lighting involved to create this overall image.
!
!
!
Fashion
Fashion Photography is a type of photography used for displaying clothes and promoting
fashion labels. It is mostly used for advertisements or fashion magazines such as Vogue or
Elle. Fashion photography can also be seen online and in catalogues.
Fashion Photography was typically done in a studio for the bright lights for a detailed photo
concentrating on only the purpose but in the past few years it has also been taking place in
exotic places like beaches.Fashion photography has been exciting since the first years of
photography in 1800.
Within a Fashion Photograph not only are they showing clothes they are creating a mood
in the image, for example when the models wear black sometimes they create a sort of
gloomy sad mood. When the model is wearing bright colours with a bright background they
usually create a joyful and happy mood.
A range of different lenses can be used depending on the shoot, usually you will not need
a lens for close up shots because they need to be mid- long shots to include the clothing in
the Photograph.
The images are very staged and posed with high key artificial lighting. Afterwards the
images are manipulated and edited to fit the standards the companies are looking for. And
also to make the models look the best they can. Fashion photography is not at all similar to
other fashion photography because a lot of photographers have very different styles and
different interests.