Climate Change - The Facts

Communication
The writer uses a variety of techniques to make this article easier to understand for younger readers. To the

more childish readers, the use of personification is effective as it gives the article a more fictional and storybook
appeal- If the ocean warms sufficiently they could melt, burping vast quantities The diction employed is immaturefarting cows become a politicalhot potato This gives people the sense that the issue of this article is not major
and there are more important issues that need to be dealt with first. The writer also uses the statement fringe
subject. This means it is not the center of attention which it should be. The writer uses references to other
scientists however these are not precise or helpful as names are not used and there are no statistics to go with themMajority of scientists and the writer refers to people Most people now agree This is very imprecise as it
leaves the readers with no clue of who these people are, if they even have any professions which make their thoughts
important and something we should listen to.
There are not many solutions provided for the problems or possible quotations from other scientists which could have
beenuseful and made the article more reliable.
Purpose audience text type and form

The purpose of this article was to inform young aged people about the issue of global warming, which was
once a fringe subject, and how it occurred. The texts are written in short paragraphs under
subheadings,which makes the passage more informative and clearly explained to the reader. This is
further supported by statistics mention throughout the article, when Warming in the past 100 years has caused about
a 0.8C increase in global temperature. In one sentence, the reader learnt about many facts that were not known.
Tone and Content
Kate Ravilious employs various methods throughout the article to demonstrate her points on global warming and its
effects on both humans and the earth. By the use ofstatistics and graphs it gives the reader a different perspective on
the article; instead of losing interest by reading continuous paragraphs, she chose to adopt visual representations
such as brightly coloured images, diagrams and graphs. This might lead the reader to believe that the article is aimed
towards the younger generation, as it is further illustrated in the extract by her choice of words such as farting
cows' and rotting vegetation- the tone of her voice is very

childish and furthermore there have been better articles where the global warming issue has been touched upon;
throughout Climate Change she writes about previous points that have already been mentioned, her piece does not
blow away the audience with the facts and figures, the data stated goes back to 2003, therefore there is no recent
information on the current issues of global warming. The text gives the reader a sense that this is just another article
based on global warming- it is not very effective.
All through the article, the author aims to display the text using the format of a question and answer. It would be an
effective method as each topic is explored in depth; however this is not evident in the passage. The main question of
Is mankind really to blame? is not even explored; it is faintly mentioned in some parts and by the time the reader has
reached the end of the article they are left clueless- they do not know if mankind really is to be blamed.