REHABILITATION PLAN - CENTRAL SECTOR PLAN SCHEME - ASSISTANCE TO CO- OPERATIVES

REHABILITATION OF UNIONS.
During 9th five year plan, Government of India formulated a scheme called Assistance to Co-operatives to
rehabilitate the loss making District Co-operative Milk Producers Unions.
The plan envisages 50 percent grant from Government of India and 50 percent grant from State Government
to wipe off cash loss in District Co-operatives Milk Producers Unions and make them viable with suitable
Rehabilitation Plan.
Government of India accorded administrative approval for the implementation of rehabilitation plan at
Dharmapuri District Co-operatives Milk Producers Union at a total cost of Rs. 970.99 lakhs from 2005-2006.
Govt. of India share of Rs.175 Lakh and the State Govt. share of Rs.350 Lakh have been sanctioned and
disbursed to the union.
State Government has also recommended and forwarded the rehabilitation project proposal of Dindigul
District Co-operatives Milk Producers Union for Rs.180 lakhs to Government of India and approval is awaited.
INTEGRATED DAIRY FARM FOR RURAL WOMEN (IDF)
To increase milk production in Tamilnadu as well as to increase income of the Milk Producers a New scheme
called Peraringnar Anna Centenary Dairy Scheme for Rural Women (PACDSRW) is being implemented. Under
this scheme 10,000 cross bred milch animals have to be provided to women self help groups in 200 villages
at a cost of Rs 22.00 crores for a period of 2 years through TCMPF Ltd. During 2008-09 for implementation of
the scheme in 100 units of integrated dairy farm milk producers' cooperative societies in 6 Revenue districts
namely Coimbatore, Thanjavur, Thiruvarur, Nagapattinam, Theni and Madurai coming under the
administrative control of Coimbatore, Thanjavur and Madurai District Union areas were identified at an outlay
of Rs 11.00 crores. Supply of Cross bred Jercy cows and Murrah/graded Murrah Buffaloes have commenced.
TABLE I
SIGNIFICANT INFORMATION

Sno

Items

Achievement as on
01/08/2012

1.

Total number of functional Milk Producers Co-operative Societies

9231

2.

New MPCS organized

1460

3.

Total number of Members in Milk Co-operative Societies.

4.

Total No. of pouring members

22.26 Lakh

4.19 lakh

5.

Milk Production by societies

29.00 LLPD

6.

No. of District Unions

17

7.

State Level Federation

8.

Milk Procurement by Unions

25.00 LLPD

9.

Milk Marketing in Chennai City

10.57 LLPD

10.

Milk Marketing in District Unions.

11.

Number of Union Dairies

16

12.

No. of Federation dairies

13.

Handling Capacity Union Dairies

20.72 LLPD

14.

Handling Capacity Federation Dairies

10.00 LLPD

15.

Number of Chilling Centres (Functional)

16.

Handling Capacity of Chilling Centres

9.78 LLPD

35

14.75 LLPD

17.

No. of BMC units functioning

18.

Handling capacity of BMC

19.

No. of rural milk collection routes

528

20.

No. of milk distribution routes at District level

230

21.

No. of milk distribution routes at Chennai Metro (Sachet, Bulk Vending and By
products)

22.

No. of Powder Plants

23.

Capacity for drying milk

184

7.33 LLPD

107

70 MTs

MAJOR OBJECTIVES OF THE 11TH FIVE YEAR PLAN FOR ENHANCING THE CONTRIBUTION BY THE
DAIRY DEVELOPMENT DEPARTMENT
OBJECTIVES AND STRATEGIES : IMPROVEMENT IN MILK PRODUCTION:
To increase milk procurement from 46 LLPD to 62 LLPD through organized sector and from 30 LLPD to 42
LLPD through Co-operative sector.
STRATEGIES
Potential MPCS will be identified, strengthened and milk procurement will be increased.
The milk collection / bulk milk routes will be re organized and the milk collection area will be increased.
The identity of the MPCS will be established and dormancy will be brought down.
New MPCS minimum @ 250 per annum will be organized.
60 new Bulk Milk coolers will be installed in uncovered areas.
New Buildings will be constructed in the above BMC centres.
Society infrastructure to handle milk hygienically will be supplied to the MPCS.
Pourer members and milk production per member will be increased.
ENHANCEMENT OF MILK PRODUCTIVITY:
To improve the animal milk productivity and increase the milk production in MPCS
STRATEGIES

Small cattle feed mix unit will be established at strategic places and the availability of cattle feed at a
reasonable price will be ensured.
The societies will be allowed to develop Fodder cultivation for their requirement.
To purchase high breed animals from Government cattle farms, Scheme will be formulated.
Calf rearing scheme will be introduced.
IMPROVING BREEDING AND AI COVERAGE
The high yield animal strength will be increased.
The AI will done effectively with close monitoring system.
Brucellosis disease will be completely eradicated for next generation female calf.
CHILLING CENTRE / DAIRIES INFRASTRUCTURE
To handle the additional milk procured through Co-operatives with quality standards.
STRATEGIES
The existing chilling facilities will be increased from 13.23 LLPD to 15.83 LLPD.
The chilling centres in the State will be modernized @ Rs. 10 lakh per CC to have a clean environment and to
handle milk hygienically.
The chilling centres in the State will be modernized @ Rs. 10 lakh per CC to have a clean environment and to
handle milk hygienically.
Machine audit will be done to match the capacities and the quality of the product handled will be improved
The Metro dairies handling will be increased from 10 LLPD to 15 LLPD.
Energy audit will be conducted and energy efficient management system will be introduced.
On forward integration, to introduce premium quality milk products, a new milk product dairy, a new APS
product line, and a new powder plant will be established
QUALITY ASSURANCE AND SAFE MILK CONCEPT
To achieve food safety in milk and milk products advanced testing facilities will be created at District level
and state level.
STRATEGIES
The contaminants like pesticide residues, heavy metals, aflatoxin, antibiotic residues and pollutants like
microbial population shall be analyzed and controlled.
CREATION OF DATABASE & MIS
A customized ERP software for all the units of Aavin through online environment will be created.
An integrated MIS data processing and information retrieval software will be created.
MARKETING INFRASTRUCTURE
To improve and ensure the availability of Aavin milk round the clock at reasonable price to consumers.
STRATEGIES
Distribution net work will be strengthened.
Consumer friendly marketing approach will be established.
Zones and retail outlets will be strengthened.
Sales promotion activities will b taken up.
Retail Marketing of milk products will be strengthened.
STAFF WELFARE
The administrative and the district level offices will be strengthened
STRATEGIES
The Office and the quarters at the Madhavaram milk colony will be strengthened.
The year wise milk procurement, disposal plan from 2007-2008 to 2011- 2012 is furnished below:

ANTICIPATED MILK PROCUREMENT AND DISPOSAL PLAN DURING XI PLAN PERIOD

in LLPD

S no

Description

2007-08

2008-09

2009-10

2010-11

2011-12

Milk procurement Organized sector

46.00

50.00

54.00

58.00

62.00

Milk procurement Private

16.00

17.00

18.00

19.00

20.00

Milk procurement Co-operative

30.00

33.00

36.00

39.00

42.00

Milk sale Co-operative

5.00

5.50

6.00

6.50

7.00

Milk Procurement Unions

25.00

27.50

30.00

32.50

35.00

Metro Milk Sales

10.25

11.00

11.75

12.50

13.50

Milk despatches to Chennai (less 5%)

9.74

10.40

11.16

11.87

12.83

7.31

7.84

8.37

8.90

9.62

2.43

2.61

2.79

2.97

3.20

MM supply @ 75%

50% union & 50% reconstitution

SSM supply @ 25%

Union local Sales

9.25

10.00

10.75

11.50

12.50

Inter Union transfer

0.20

0.25

0.30

0.35

0.40

0.70

0.85

1.20

1.50

1.80

Milk despatches to New Delhi

10

and Other States.

11

Milk for conversion

6.33

7.25

7.99

8.77

9.08

EXPORT OF MILK AND MILK PRODUCTS

As the TCMPF Ltd., is frequently receiving enquiries for export of milk products, it is contemplated to export
details for the 5 years from 2007-2008 to 2011-2012 are as below.

Sno

Product

UHT milk

Ghee

SMP

2007-08

1 lakh litre per

2008-09

209-10

2010-11

2011-12

1.50 LLPA

2.00 LLPA

2.50 LLPA

3.00 LLPA

3.0 MT

4.0 MT

5.0 MT

6.0 MT

7.0 MT

10 MT

20 MT

30 MT

40 MT

50 MT

annum

PROGRAMMES
Organization of MPCS: Projected out lay: Rs.14849.00 Lakh.
It is proposed to organise 1250 MPCS during XI plan period thereby increasing the number of MPCS from
7800 to 9050 by covering untapped revenue villages. It is estimated that 25 new private dairies may come
up at the end of the plan period.
Organization of MPCS Physical

Sno

Item

MPCS (In nos.)

B.

Private dairies (In nos.)

Procurement by new MPCS (In

LLPD)

2007-08

2008-09

2009-10

2010-11

2011-12

Total

250

250

250

250

250

1250

25

0.55

0.50

0.50

0.50

0.50

2.55

D.

Existing MPCS - Increase in

procurement (In LLPD)

SUB TOTAL

E.

Procurement by private dairies (In

LLPD)

3.10

2.50

2.50

2.50

2.50

13.10

3.65

3.00

3.00

3.00

3.00

15.65

0.50

0.50

0.50

0.50

0.50

2.50

Society infrastructure
To facilitate hygienic milk procurement, it is proposed,
To provide buildings to 300 MPCS at an estimated cost of Rs.1200 Lakh.
To provide SS milk cans, stainless steel milk collection kit, milk testing equipments, milking machines, water
softening unit, feed mixing units, computers etc., to 250 MPCS procuring milk more than 1000 litre at a cost
of Rs. 1250 Lakh.
To install 300 Bulk milk coolers at a total cost of 5625.00 Lakh.
Society Infrastructure Physical

Sno

Item

2007-08

2008-09

2009-10

2010-11

2011-12

Total

5000

5000

5000

5000

5000

25000

Stainless Steel Cans

Bulk Milk Coolers

60

60

60

60

60

300

Stainless Steel Kit

200

200

200

200

200

1000

Stainless Steel pail

4000

4000

4000

4000

4000

20000

Hygiene Kit

4000

4000

4000

4000

4000

20000

Electronic Milk o Tester for DCS

200

200

200

200

200

1000

Automatic Milking Machine

20

Small scale feed mixing unit

50

50

50

50

50

250

Auto. milk collection. Station

30

30

30

30

30

150

Building

60

60

60

60

60

300

10