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Cardiff Metropolitan University

UNIVERSAL BUSINESS SCHOOL


Karjat, Mumbai

MBA7061
Operations Management

DRAFT ASSESSMENT APPROVAL PROFORMA


Semester 1: 2015 -16

Draft Assessment - 1 Cover Sheet


Institution Name: UNIVERSAL BUSINESS SCHOOL, Karjat (Mumbai), Maharashtra, India
Programme: MBA
Module:

Operation Management (MBA 7061)

Exam
Exam Title:

Date of Exam:
Duration of Exam: No exam for this module as per Module Descriptor
Open or closed book exam: No Exam for this module as per Module Descriptor
Detail any allowable materials in the exam room:
Instructions to candidates included

Assignment 1
Assignment Title: Individual Industrial Visit and Report Assignment
Assignment Hand-out date: 15th December, 2015
Assignment Hand-in date: 30th January, 2016
Marking Scheme included: Yes

Draft Assessment - 1 Approval Proforma


External Examiner Name: Alistair Benson
Institution Name: UNIVERSAL BUSINESS SCHOOL, Karjat (Mumbai), Maharashtra, India
Programme: MBA
Module: Operation Management (MBA7061)
Assignment/Exam Title: Individual Industrial Visit and Report Assignment (100%)

I confirm that I have considered the above draft assignment/exam and I am content to approve
the content.
I confirm that I have considered the above draft assignment/exam and I am content to approve
the content subject to the following amendments:

I confirm that I have considered the above draft assignment/exam and suggest the below
amendments. I would like to see the final amended version of the assignment before I confirm
approval.

NB. Comments may also be added onto the draft assignment/examination paper.

CARDIFF SCHOOL OF MANAGEMENT


IV2 VERIFICATION OF INTERNAL MODERATION OF ASSESSMENT

Module
Number:

Module Name:

Module Leader:

Year/Term:

Operations Management

Sunil Malhotra

2015/ 1

M7061

MODULE
ASSESSMENT
STRATEGY

Coursework
(6000 words)
Individual
Report

Total

100
%

100
%

ASSESSMENT
DETAILS

BRIEFING INCLUDES:

Description of
Task/Problem/Topic

Hand in Details

Guidance Notes

Learning Outcomes

Assessment Criteria

Mark/Grade Criteria

Marking Scheme

Feedback Sheet

Referencing
Requirements Given

IVs COMMENTS /
RECOMMENDATIONS

MODULE LEADERS ACTION


TAKEN

Ok. Sending it to Link for


approval.
The assessments looks
at the practical aspects
of the module by
including an Industrial
Visit. It is an excellent
assignment as per
MBA- Level 7 Module
Outcomes.

Title:
Individual Industrial Visit
and Report

Assessment type:
Coursework
Nominated IV:

Siddhartha S. Bose

CARDIFF METROPOLITAN LINK


TUTOR COMMENTS:

IV Signature:

Date:

05-11-2015

EXTERNAL EXAMINER COMMENTS:


As per the link tutors comments above, a
good and testing assignment, with practicality
as well as academic issues included

Please check appropriate


box below

Please check appropriate box


below

I confirm that I have considered


the above draft
assignment/exam and I am
happy to approve the content.

I confirm that I have considered


the above draft assignment/exam
and I am happy to approve the
content.

Assessment can now be


forwarded to the External
Examiner for approval.

Assessment can now be


released to the students.

I confirm that I have considered


the above draft
assignment/exam and I am
happy to approve the content
subject to the above
amendments.

I confirm that I have considered


the above draft assignment/exam
and I am happy to approve the
content subject to the above
amendments.
Assessment can be released
to students once these
changes have been
implemented and verified.

Assessment can be
forwarded to the External
Examiner once these
changes have been
implemented and verified.
I confirm that I have considered
the above draft
assignment/exam and suggest
the above amendments.

I confirm that I have considered


the above draft assignment/exam
and suggest the above
amendments.

I would like to see the final


amended version before I
confirm approval.

I would like to see the final


amended version before I
confirm approval.

Cardiff
Metropolita
n Link
Tutor:
Dr Mukul
Madahar

Link tutor
signature:

Date

External
Examin
er:
Alistair
Benson

EE Signature:
Alistair Benson

Date:
02.02.1
6

Level M: 20 Credits
Module Leader & Tutor:

Sunil Malhotra
Room

Tel: 09819533193

sunil.malhotra@ubs.org.in

Aims of the module

To develop and introduce and develop a critical understanding operations


management for modern organisations in a variety of sectors of activity;
To consider operations strategy in its broadest sense and relate this to the
internal management and organisation of the production of goods and services
within organisations in different sectors of the economy;
To examine how to organise resources and operations, and how to improve
them using a variety of quality tools and techniques and process improvement
activities;
To consider the organisation in its wider context; examining how inputs on the
supply side can be managed and improved, and on the demand side how
customers, and customer satisfaction can be understood.

Learning Outcomes
On completion of this module, students should be able to:
Evaluate the nature, scope and extent of manufacturing and service operations
strategy;
Critically evaluate the use of quality tools and techniques for a wide range of
organisational problems;
Solve complex operational problems related to managing capacity and
constraints within organisations;
Demonstrate the application of strategies, tools and techniques to improve
business operations and appraise and select appropriate methods for managing
supply bases for a variety of organisations.

Module Delivery
The module will be taught using a combination of lecture and seminars over one
semester:
Lectures
Seminars
Student centred learning

24 hours
24 hours
152 hours

Total

200 hours

Integrated Assignment
Assignment Hand-Out Date:
Report Hand-In Date :

15th December 2015

30th January 2016

1. Individual Industrial Visit and Report (100%)


You are required to make a visit to a Production Unit of Company operating in a Large Scale
Industry and study its Operations Management and Strategies for at least 2/3 days (5 hours
per day) and submit a report.
Based on your observations and analysis of the Operation Management and
Strategies study you are required to prepare an Individual Project Report of 6000
words. The report must answer the following:
a. Examine the Planning of Operations in Manufacturing and / or Service Company
20 Marks
b. Evaluate the technological processes in the Product and / or Service Categories of the
company

20 Marks

c. Examine the Managing of Capacities and Constraints in that Industry


20 Marks
d. Using Secondary Sources Evaluate the modern management practices and technology
deployed by the Production and / or Service Company vis--vis the Industry.
20 Marks
e. Using Secondary Sources Analyse the Critical Success Factors of the Industry and
critically evaluate the strategies adopted by the company to gain competitive
advantage through Supply Chain Management.
20 Marks

Deliverables and submission:


Students should submit to the Controller of Examinations (Universal Business School) Office
by the due date:

One hardcopy of his / her report

One Feedback Sheet, ensuring his / her name and student numbers are listed

All Reports must have the Harvard Referencing and Source Identification

Learning Outcomes:
This assessment assesses the following learning outcomes:

Evaluate the nature, scope and extent of manufacturing and service operations
strategy;

Critically evaluate the use of quality tools and techniques for a wide range of
organisational problems;

Solve complex operational problems related to managing capacity and constraints


within organisations;

Demonstrate the application of strategies, tools and techniques to improve business


operations and appraise and select appropriate methods for managing supply bases
for a variety of organisations.

Core Skills:
This assignment contributes evidence towards attainment of the following core retail
management skills:

Industry Analysis & Creative Presentation Skills

Operation Data Analysis Skills, Inventory Management

Research and Development

Technological up gradation

Role of Warehousing, Transportation and Supply Chain Management

Managing Demand

Producing Report in proper format and referencing

Operations Management Assignment


Marking and Feedback Sheet (S1 2015-16)
Name:
Assessment Criteria (see Cardiff Met
generic marking criteria)

Examine the Planning of Operations in


Manufacturing and / or Service Company
Evaluate the technological processes in
the Product and / or Service Categories of
the company
Examine the Managing of Capacities and
Constraints in that Industry
Using Secondary Sources Evaluate the
modern management practices and
technology deployed by the Production
and / or Service Company vis--vis the
Industry.
Using Secondary Sources the Critical

Student number:

Full
Marks

Mark
s
Scor
ed

Feedback
(also see assignment)

20
20
20

20

Success Factors of the Industry and


critically evaluate the strategies adopted
by the company to gain competitive

20

advantage through Supply Chain


Management.

Sources Referencing

CAP

40
%

CA
P

OVERALL FEEDBACK (also see comments on assignment)

1st Marked by:

Signed
:

Date
d:

Grade

Signed:

Date
d:

Final

Second Markers comments (if relevant):

2nd Marked by:

External Examiner comments (if relevant):

Required reading
Hill, A., and Hill, T., (2012), Operations management, Palgrave Macmillan;
Basingstoke
Johnson, R., and Clark, G., (2012), Service operations management: improving
service delivery, FT Prentice Hall; London
Recommended reading
Cousins, P., Lamming, R., Lawson, B., and Squire, B., (2008), Strategic Supply
Management: Principles, Theories and Practice, Prentice Hall; London.

Fitzsimmons, J., and Fitzsimmons, M., (2010), Service Management: operations,


strategy and information technology, McGraw-Hill Higher Education; Boston MA.
Hollins, W., and Shinkins, S., (2006), Managing service operations: design and
Implementation, Sage Publications; London.
Slack, N., Brandon-James, A., and Johnston, R., (2013), Operations Management,
Pearson; London
Journals
California Management Review
Harvard Business Review
International Journal of Production Economics
International Journal of Operations & Production Management
International Journal of Logistics Management
International Journal of Physical Distribution and Logistics Management
International Journal of Production Economics
International journal of Services and Operations Management
Journal of Operations Management
Production and Operations Management

Assessment criteria:

Summarised from those identified in the Cardiff Academic Handbook


GRADE

0
1-9
1019

2029
3034

3539

Non-presented work, name only, plagiarism, collusion


Notes of little relevance to the question, or only an
introductory paragraph, or one or two scattered thoughts.
Some notes relevant to the question, but without coherence.
Little evidence of getting beyond the proposal.
The answer may ramble around the general area of the
question without specifying a basic question. The work has
little development, coherence or structure. No evidence of
criticism, synthesis or evaluation.
Significant errors may be present. The answer is poorly
planned with little clear train of thought or development of
argument. Some evidence of ability to collate information
and construct generalisations but with limited comment on
the weighting of evidence option.
PASS MARK 40%

40-49

50-59

60-69

70-79

80-89
A

90100

The answer demonstrates an understanding of the major or


basic issues in the question. Evidence of an effort and
significant data collection with a satisfactory level of analysis
and judgment including a statement of the criteria. Evidence
of selection of appropriate material, logical structure and
clear argument. Overall framework is sensible and accurate.
Evidence of ability to state and defend on the basis of
evidence a personal position in relation to an issue or
aesthetic. Evidence of ability to evaluate information and
synthesise generalisations from it.
Clear evidence of
selection of appropriate material, logical structure and clear
argument.
Evidence of ability to maintain a personal position in original
terms, showing a command of the accepted critical positions
with some attempt at innovation. Sound use of relevant
factual knowledge and theoretical issues presented in a
lively, articulate and controlled manner.
Evidence of the ability to consistently and forcefully maintain
a personal position in original terms with some original
insights, providing comprehensive and accurate coverage of
the question and issues under consideration. Evidence of
wide but focused reading presented in a highly articulate
style.
Evidence of excellent understanding of the question under
consideration and the complexity of the issues involved.
Theoretical considerations are used to underpin the overall
design and the relevance of factual information. Some
measure of original and creative thinking. Evidence of wide
reading with a critical focus.
Beyond the received critical or conceptual positions with
evidence of creative and intelligent innovation, consistently
and forcefully expressed. An exceptional and outstanding
submission providing insight which would not normally be
available publicly, which adds to the discipline area and
would with editing be publishable. Superior organisation and
comprehensiveness taking into account word limit and time
scale.