Guidelines

1. Duration: 30 minutes (11:00 PM 11:30 PM)

2. Consists of 30 questions
3. Total marks: 30 (Each question carries 1 marks each)
4. Submissions after 11:30 pm will not be considered.
5. Submit your answers in the following link -https://docs.google.com/forms/d/1wVTPHhsKc773eNrCbW-SRfjz9z9wsS-3B48AvuuRwg/viewform
6. In case of a tie, the time of submission will be the deciding
factor.
7. In case of multiple submissions, only the latest submission
before 11:30 pm will be considered.
8. Results will be published on the Facebook page on 25th January
https://www.facebook.com/JAMS.Lbsim/?ref=aymt_homepag
e_panel

1. Company X is a part of a French luxury Conglomerate Y. Company Xs

earliest logo consisted of a square and beast jumping through a D. Name
of X and Y
2. Whose series of adverts are these?

3. X was a member of Londons 1930s literary set. A particular friend was

the novelist Y, who presented X with copies of his first four novels, each
fully dedicated with arch and somewhat randy inscriptions. X is
regarded as the pioneer of British advertising. Please identify X and Y?
4. Where will you find this pattern

a.
b.
c.
d.

Sunfeast
Oreo
Brittania Treat
Milk Bikis

5. Company X is one of Indias leading two & three-wheeler tyre

manufacturers and has manufacturing units at Madurai and Rudrapur.
Name the newly appointed Chief Financial Officer Company X.

6. What product owes its name to a town lying in the shaed region
depicted in this picture?

7. What do we term this type of advertising as?

8. Who came up with this killer print campaign to encourage afforestation?

9. Who is the advertiser for this ad

10. P.S. Jayakumar is CEO of X. Y has won the Social Media mandate for X.
Name X & Y.
11. The brand X is a subsidiary of Y; which in turn comes under Aditya Birla
Nuvo groups apparel business. X is credited with introducing the
concept of Friday Dressing almost two decades back in India. Identify X
and Y.
12. According to Morgan Stanleys Ruchir Sharma BRIC is out, FANG is in.
Expand FANG.
13. Who are these guys?

14. Identify the product from the following print ad.

15.Whose series of adverts are these?

16.Which company owns this trademark worldwide?

17.In this TVC what is Aishwarya Rai promoting?

18.Identify the brand being advertised.

19.Identify the advertiser

20. Connect

21. Identify this ecommerce co from its logo. It wants to be the Wal-Mart
of e-commerce.

22. Identify this electronics MNC, whose name in Japanese means leave
luck to heaven. It as a playing cards company.
23.Nissan Micra is sold as Renault Pulse. What term is given to this in
marketing?
24.This logo was designed by a graphic design student in 1971. A faculty
member asked the student to help him with some work for his new
sportswear company. Of the various choices, the teacher picked one,
saying: I dont love it, but itll grow on me. Which logo?

25. Identify the personality in the image or the brand he belongs to?

26. Connect

27. Which of the following is NOT an audience characteristic that can be

used to define your target audience for a Facebook Ad?
e. Location
f. Shoe size
g. Political Affiliation

28. Name the company?

29. CONNECT THE FOLLOWING PICTURES.

30.