Sl.

No

DISSERTATIONS - PGDBM
Topic

DS-1
DS-2
DS-3

Roll
No.
97001
97002
97003

Name of
Student
Amit Anand
Amitabh Anand
Anil Khanna

Keywords

DS-4
DS-5

97004
97005

Arvind Kapoor
Avinish Singh

DS-6
DS-7

97007
97009

Bharat Kharbanda Indian telecom industry: issues and perspectives Indian telecom industry
Chandra Shekhar Marketing study of Indian software industry and Marketing research - Software
D
its future

DS-8

97010

Chiradeep Roy

Compensation survey in consumer electronic

industry

DS-9
DS-10

97011
97012

Cyriac S
Deepak Moudgil

Marketing in the 21st century

Marketing management
International marketing strategies (problems and International marketing strategy
prospects of agro-exports in west Asia)

DS-11

97013

Dipendra Kumar
Singh

Voluntary retirement scheme: a comparison

between public sector and private sector
organisations

VRS, Voluntary retirement scheme

DS-12

97014

Gayatri Moudgil

A critical analysis of training and development

need in hotel industry

Training and development - Hotel

DS-13

97015

Gyanendra
Acharya

Indian industry: the dawn of industrial relation

in the next millennium

Industrial relation

DS-14

97016

Hetal Prajapati

To find the awareness level for brand of oils

used by the two wheeler owners

Brands - Oils

DS-15
DS-16

97018
97019

Johnson Koshy
Lave Kumar
Malhotra

Marketing patterns in tourism industry

Marketing - tourism
Strategic marketing and customer care the most Marketing strategy
powerful marketing strategy

A study on use of Semiotics in advertising

Semiotics in advertising
Setting up of small scale industrial unit
Small scale industry
Comparative analysis of aerated cola beverages Cola beverage
Dynamics of supply chain management
Strategic marketing in consumer electronics
industry

Supply chain management

Strategic marketing - Consumer
industry

Compensation - Consumer
electronics

DS-17

97020

Manoj Kumar
Gautam *

Effectiveness of brand in FMCG ( branded Vs

unbranded rice and atta

Brand - FMCG

DS-18

97021

Manoj Kumar Rao Customer focus in supply chain management

DS-19

97023

Mustafa Kamal

Marketing overview and competing strategies to Marketing overview - Passenger

enter the automobile industry (passanger car
cars
segment)

DS-20

97025

Pankaj Singh

The footprints of event management and there

future moorings

Event management

DS-21

97026

Pooja Vidyarthi

The effect of the emergence of global fast food

players on urban Indian families

Fast food

DS-22

97027

Rahul Guha

Promotional strategy in woolen industry

Sales promotion - Woolen industry

DS-23

97028

Rahul Khajuria

Marketing strategies adopted by leading 5 star

hotels in New Delhi

Marketing strategies - 5 star hotels

DS-24

97029
97024
97031
97107

Rahul Verma
Nitin Dhawan
Rohit Jain
Shweta Goel

Launching NIILM on the web

Web site design

DS-25

97030

Rajesh Ranjan

Cosumer perception about pricing and features

in medium sized cars

Consumer behaviour - Medium

size cars

DS-26

97032

Ruchi Srivastava

A study of relationship marketing - need of

today's market

Relationship marketing

DS-27

97033

Sandeep Attre

Customer satisfaction of photocopier industry

Customer satisfaction Photocopier indstry

DS-28

97034

Sandeep Vashisth

Effectiveness of price quality positioning

Quality positioning

DS-29

97035

Sanjeev Kumar
Mishra

Study of product management practices in

FMCG industry in India

Product management - FMCG

DS-30

97036

Shaheen kauser

Attrition in the Information Technology industry Attrition rate - IT Industry

Supply chain management

DS-31

97037

Shardul Jaiswal *

Comparative evaluation of Indian and

multinational brands with respect to CTV

Brand evaluation - CTV

DS-32

97038

Sidharth Kumar

To understand the market segmentation of

consumer product in India

Market segmentation - Consumer

product

DS-33

97040

Sumit Gupta

Strategies that a supermarket need to prusue to

survivein growing competitve environment

Supermarkets business strategy

DS-34
DS-35

97041
97043

Sumeet Sharma
Vaibhav Bansal

Marketing strategy of small segment cars

Brand management in car industry (small car
segment)

Marketing strategy - Small cars

Brand management - Small cars

DS-36

97044

Vikas Chauhan

Using teamwork as a plougher for cropping an

effective organization

Teamwork

DS-37

97045

Vikram Sethi

Pharmaceutical sector equity research and

analysis

Pharmaceutical sector - Equity

DS-38

97046

Vinod Shankar
Mishra

A study of different moods (RASAS) expressed Television advertisement

in the television advertisements on viewer

DS-39
DS-40

97047
97051

Vishal Dilawari
Anjali Sharma

A study of franchiser - franchisee relationship

Comparative analysis of HR practice in
consumer goods sector

Franchiser relationship
Human resource practice Consumer goods

DS-41

97052

Anshu Sharma

Downsizing in banks with special reference to

HR

Retrenchment, Restructuring

DS-42

97053

Arvind Kumar

Marketing strategies in cement industry

Marketing strategy - Cement

industry

DS-43

97054

Ashish Kumar
Agarwal

Cometitve marketing strategy in soft drink

industry - Coke, Pepsi, Campa

Marketing strategy - Soft drinks

DS-44

97055

Bipin Barnwal*

Brand valuation of low involvement product

Brand valuation

DS-45

97056

Brahmajyoti
Pradhan

Price or quality: the key driver in cellular phone Quality - Cellular

industry

DS-46

97057

Deepak Kaushik

To study the value chain of retailers and

Distributorship - Arvind Mills
distributors for Arvind's bottomweight fabrics in
25-30m roll size

DS-47

97060

Ekta Vijh

Study on the career management practices in the Career management - Banking

banking sector

DS-48
DS-49

97061
97062

Himanshu
Bimbhat
Jaseem Ali Umer

Pricing dynamics and its relevance

maket pricing
Sales and distribution management system - a
Sales and distribution - Processed
strategic weapon in the branded processed food foods
market segment

DS-50

97063

Javed Azim

Role/ importance of strategic HR in current

business scenario

Strategic HRM

DS-51

97064

Ritu Gumber

Study of delivery of quality service in hotel

industry

Hotel services quality

DS-52
DS-53

97065
97066

Kumar Milind
Marketing decision support system (MDSS)
Madhulika Mishra Comparative study of induction policies and
procedures in telecom industry

Marketing decision making

Induction - Telecom industry

DS-54
DS-55

97067
97068

Manish Kale
Md. Awaish
Akhtar

Strategic brand management

The dynamics of retailing

Brand management
Retailing

DS-56

97069

Meenu Raina

HR Practices in India "a myth" ( a case study on Human resouce practice - Star TV
Star TV)

DS-57
DS-58

97071
97073

Naveen Gaur
Piyush Thapliyal

Study on the liquor industry (Haryana market) Liquor industry

A comparative study on compensation practices Compensation management
in Indian organisation

DS-59

97074

Priya Chawla

An overview of Indian paper industry and

Marketing potentials - Paperbags
evaluation of potentials of paperbags in Haryana
MP UP

DS-60

97076

Rajiv Kumar Sinha Comparative study of automobile industry

amongs consumers

Automobile industry

DS-61

97077

Rajesh Patnaik

Implementation of total quality management in

Indian industry

Total quality management

DS-62

97078

Rakesh Tiwari

Marketing warfare between major colour TV

players

Marketing warfare - CTV

DS-63

97079

Sanjay Sethi

Strategic war in food processing industry with

special reference to Nestle and Cadbury

Food processing industry

DS-64

97080

Seema Chaudhary Ethical issues in marketing with context to

advertising: a case of cigarette advertising

Advertising - Cigarettes

DS-65
DS-66

97082
97083

Shiju P Stephen
Shok Vimochan
Tripathi

Customer supplier relationship in logistics

Role of quality circles in Indian organisations

Logistics management
Quality circle

DS-67

97084

Sudipto Bose

Study of the effectiveness of JIT Indian

manufacturing industries

Just in time

DS-68
DS-69

97085
97086

Sumit Das
Varnika Dhingra

Importance of brand building

Study of employee motivation levels in a few
software companies

Brand building
Motivation - Software companies

DS-70

97087

Vikas Amar

To understand the complexities involved in new New product development

product management with special focus on new
product development

DS-71

97090

Vinay Kumar

Quality not the price is important in the today's

market scenario

DS-72

97091

Vishal Malik

Dynamics of sales process in a FMCG company Sales process - FMCG company

with special reference to Frito-Lay (A pepsi co.
group company

DS-73

97092

Vivek Purushottam Competitive strategy of old and new players in

small car industry

Competition - Small cars

DS-74
DS-75

97094
97096
97101
97049
97070
97095
97022

Swati Gupta
Downsizing: a road to the new century
Sanjeev Kr Jha
Designing the web site.niilm.edu
Rajesh Kumar
Amitabh
Mukherjee
Murlidhar Pandey
M. Vishwanath
Mayank Saxena

Retrenchment, restructuring
Web site design

Quality management

DS-76

97097

Shailendra Kumar Study of brand awareness comprehension and

attitude of CTV buyer

Brand awareness - CTV

DS-77

97098

Sukanya Roy

HRD Practices in Indian industry

Human resouce development

DS-78
DS-79
DS-80

97099
97100
97102

Nitin Khanna
Lalit Shah
Abijit Banerjee

Sale potential of FMCG products in pan outlet

A brief study of pure drink market
Study of HR practices - small scale industries in
association with CII

FMCG products - Pan outlets

Marketing research - Soft drink
CII, Human resource management
- Small scale industry

DS-81
DS-82

97105
97106

Yogesh Kumar
Vaishali Jain

Product differentiation in Indian small car

Employee satisfaction in hotel industry: a case
study Hyatt Regency

Small car industry

Employee satisfaction - Hotel

DS-83
DS-84

97110
98001

Abhay Rai
Abhijeet Singh

Potential of e-commerce in modern economy

Total quality management in services: a study
of automobile industry

E-Commerce
Automobile industry - TQM

DS-85

98002

Amit Dutta

Market condition of refrigerator and washing

machine in Indian context

Marketing -Refrigerator

DS-86
DS-87

98003
98004

Amit Garg
Anand Agrawal

Open ended mutual funds: risk return analysis

A study of issues involved in exports with
special focus on garments

Mutual funds
Garment export

DS-88

98005

Anil Kumar
Pathak

Strategic formulation of distribution network: a Distribution network - Salt

study of salt industry
industry

DS-89

98006

Anshuman Prasad Impact of services on consumers - a hospitality Tourism industry, Hospitality,

and tourism industry - hotels, Airlines and travel Service industry
agency

DS-90

98007

Aprita Malik

DS-91

98008

DS-92
DS-93

98009
98010

Chiranjib Banerjee Implementation of the supply chain

management in enhancing the quality and price
of a product: a study on building material
industry
Deepak Agrawal Retailing: the Sunrise industry India Ltd
Ekta Kapoor
The concept of consumer value: demand side
perception - a study of service industry

Employee retention strategies: a study of IT

sector

Employee retention - IT industry

Supply chain management Building construction
Retailing
Consumer value - Service industry

DS-94

98012

Jasmine Singh

Impact of e-commerce on the four P's of

marketing: a study of banking industry

E-Commerce - Banking industry

DS-95

98013

Kalpana Sharma

Role of portals on web

Web portals

DS-96

98014

Monica Singh

Impact of work culture on performance in the IT Work culture - IT industry

industry

DS-97

98016

Pankaj Khare

Buyer behaviour dynamics in low involvment

Buyer behaviour - Ice cream
products category - a study of Indian ice cream
market

DS-98

98017

Pankaj Kumar

To study of stilmuli influencing consumer

choice and it's volatility: a case study of high
involvement product category

Consumer behaviour Pharmaceutical industry

DS-99

98018

Pankaj Taneja

Supply chain management for large scale

retailing business: a case study on chain stores

Retailing, Supply chain

management

DS-100

98019

Pawan Zutshi

Significance of new marketing channels in the

competitive industry or environment - a case
study on e-commerce

Marketing channels

DS-101
DS-102

98020
98021

Prasun Kumar
Puneet Mehra

Project tracking system

Automation of grant in aid file tracking system
(Gifts)

Software industry
Automation - GIFTS

DS-103

98022

Rehan A. Khan

Techno marketing appraisal and planning of

computer industry in India

Techno marketing - Computer

industry

DS-104

98023

Roopal Chopra

Promoting products in a regulated market - a

study on fertilizer industry at trade level

Sales promotion - Fertilizer

DS-105

98024

Ruchira Kohli

The role of HR practices in organisational

development - a survey on hotel industry

HR practice - Hotel industry

DS-106

98025

Sachin Kumar
Gupta

Study of the significance and process of

Brand management
strategic analysis of brand portfolios for highly
competitive sector - a theoritical framework
using space model

DS-107

98026

Samar Ghauri

Evaluating behavioural variables in molding

customers choice in high involvement product
category: a case study on Indian passanger car
industry

Consumer behaviour - Passanger

cars

DS-108

98027

Sameer Agarwal

Impact of aggressive pricing on the nature of

competition in Indian Airlines industry

Pricing - Airlines industry

DS-109

98028

Saurabh
Dhoundiyal

NIILM through the marketing 4 P's

Marketing - Educational institute

DS-110

98029

Saurabh
Maheshwari

Buyer's perception regarding Korean companies Buyer behaviour - Electronics

- a study on electronic industry

DS-111

98031

Sayed Ziae Habib Dynamics of distribution networks

Distribution networks

DS-112

98032

Shailendra Kumar Impact of self concept on the commodity

Tiwari
purchase

Commodity market

DS-113

98033

Shikha Malik

Occupational stress and job satisfaction - a

survey on hotel industry

Stress - hotel industry, Job

satisfaction - Hotel industry

DS-114
DS-115

98034
98035

Siddharth Anand
Sumita Ghosh

Creating customer value in retailing

Retailing
Absenteeism and its relation to productivity - a Absenteeism
case study

DS-116

98036

Vijay Singh

Brandepisode value order of the day, through

building customer satisfaction through quality
service and value

Customer satisfaction

DS-117

98037

Vikas Kharb

Buying patterns of denim base jeans and its

product profile

Buying pattern - Denim jeans

DS-118

98038

K. B. Vinod

Customer satisfaction of Airtel and DOT

subscribers

Customer satisfaction - Cellular

phone

DS-119

98039

Virender Singh
Tanwar

A changing paradigm of industrial marketing: a Industrial marketing,

case study on petrochemical industry
Petrochemical industry

DS-120

98040

Abhishek Kumar

Understanding the marketing strategy of three

successful brand - a case study of Surf Excel,
Close Up, Clinic Plus

Brand marketing

DS-121

98041

Aditya Gupta

The importance of emerging logistics

Logistics - Shipping
management technology in international trade a study on shipping industry

DS-122

98042

Amit Sharma

Workers participation in decision making procss Workers participation

in manufecturing units

DS-123

98043

Anand Kumar Jha Understanding the shifting paradigms of

Consumer behaviour - Car
consumer buying patterns - a study with specific industry
reference to the car industry in last two decades

DS-124

98044

Anant Ahuja

Library management system

DS-125

98047

Cheena Hazrati

Training for middle managers in the IT industry Training - Middle managers - IT

industry

DS-126

98048

Dibya Jyoti Panda Distribution logistics in reference to fertilizer

industry

DS-127

98049

Divya Bhatnagar

Learning and motivation techniques used by the Organisational learning,

organisations - a analysis of service sector
Motivation

DS-128

98050

Ekta Chadha

Supply chain management in the shipping

industry

DS-129

98052

Gaurav Agrawal

Exploring the nexus between opinion leadership Brand management - Luxury cars
and brand preferences in high involvement
product category - a study of luxury car market
in India

DS-130

98053

Hema Seth

Learning arcade - a web site

DS-131

98054

K. Hemant Kumar Importance of co-branding in competitive

market place - a study of consumer goods

Branding - Consumer goods

DS-132

98055

Kartik Bhatnagar

Logistics management - IT
industry

Role of IT in logistics and IT services that can

be offered by Miebach logistics India

Library management system

Distribution logistics - Fertilizer

industry

Supply chain - Shipping industry

Web site

DS-133

98056

Manmohan Goyal Impact of branding during pre purchase stage of Consumer decision making,
consumer decision making - a study of low
Branding
involvement product category

DS-134

98057

Manas Kumar
Pradhan

The role of media in advertising - a study of

FMCG products

Advertising - FMCG

DS-135

98058

Mrinalini Singh

A comparative study of cultural considerations

in recruitment and training

Recruitment and training - culture

DS-136

98060

Nishant Rao

Comprehensive market strategy and competitive Marketing strategy - Indian white

analysis in high involvement product category - good
a study of Indian white goods market

DS-137

98061

Nishant
Upadhyaya

Instructional design standards at NIIT Ltd

Instructional design

DS-138
DS-139

98062
98063

Pallavi Vatsa
Parul Bhatia

Linking HR strategy with business strategy

Potentialities and possibilities of studing the
schemes available for individuals - a study of
housing finance

HR strategy
Housing finance

DS-140

98064

Piyush Jain

Customer care management system

DS-141

98065

Priya Puri

Transforming human resource - a study on

strategic alignment

Customer care management

system
Human resource transformation

DS-142

98066

Priyanka Thareja

How to create a big dial in targeting youth and

children

Marketing for youth

DS-143

98067

Rajesh Ranjan

Consumer behaviour towards purchase in rural

and urban markets - a case study on television
industry

Consumer behaviour - TV

DS-144

98068

Rajiv Kamal

Strategic distribution system and logistics

management

Distribution management,
Logistics

DS-145

98069

Samir Sikri

Pharma marketing: new paradigms and an

Pharma marketing
empirical study to evaluate doctors psyche while
prescribing drugs

DS-146
DS-147

98070
98071

Satish KV
Satya Prakash

Semiotics vis a vis logos

Logos, Semiotics
Branded Vs unbranded computer system anlysis Computer systems - Branded Vs
of customer satisfaction
unbranded

DS-148

98072

Saurabh Goyal

Influence of celebrity endorsee on consumer

buying behaviour and brand building

DS-149

98073

Shallu Goindi

Vender development as a strategic tool in supply Supply chain management, Vendor

chain management
development

DS-150

98074

Shankar
chakraborty

Strategies in brand extension

Brand extension

DS-151

98075

Sheetal Khanna

To study the role of employees stock option in

reward management - an analysis in software
industru

Reward management - Software

industry

DS-152

98076

Shipriya
Srivastava

DS-153

98077

Shobhan Akash

Formulating an innovative export / International International marketing strategy

marketing strategy for developed and
developing markets: in light of the leather
garment industry
Strategising for brand development: a study of Brand development - Four wheeler
four wheeler industry

DS-154
DS-155

98078
98079

Shubhi Tyagi
Shyla Menezes

House allotment automation system

Automation - House allotment

Not received

DS-156

98080

Somnath

Impact of customer satisfaction on sales - a

study of air conditioner industry

Customer satisfaction Aircondition industry

DS-157

98082

Vineet Chawla

Investment strategy in India through venture

capital

Investment management, Venture

capital

DS-158

98083

Amitabh Vyas

Impact of policies in post liberalized economic

era - a study of computer hardware industry

Hardware industry - liberalisation

DS-159

98084

Sanjeev Kumar
Kashyap

Credit assessment procedure of customers in

instabuys schemes

Instabuy schemes

Consumer buying behaviour

DS-160

98086

Sharad Kumar

Improving Customer Relations Using CRM in

Insurance

CRM - Insurance

DS-161

99001

Aditya Nanda

A comparative analysis of post purchase

dissonance and satisfaction levels for the
airconditions brands present in the Indian
market with special attention to carrier and LG

Customer satisfaction Airconditions

DS-162

99002

Amit Duggal

Gaining the competitive edge in the global trade International trade, E-Commerce
by implementing internet technologies & Ecommerce.

DS-163

99007

Asit Kumar Mund Advertisement on Web: An emerging trend in

advertising

DS-164

99008

Bhawna Minocha Semiotics - A key approach to building Brands. Brand management, Semiotics

DS-165

99010

Gaurav Sharma

Role of information technology in supply chain Information technology - Supply

and logistics. A case study on Blue Dart
chain management - Blue Dart

DS-166
DS-167

99011
99012

Hemant Bhalla
Jyothi Gupta

Media Usage in Advertising

Effect of selected marketing mix elements on
the dimensions of brand equity.

Advertising media planning

Brand equity

DS-168

99013

Kaushal Kumar

Value Added Services

Value added services - Mobile

phone

DS-169

99014

Manish Sakunia

The impact of Government Policy,

Modernisation & Employment on Market
Prospects & Cost Competetiveness.

Business and government

DS-170
DS-171

99016
99017

Mitul Bhardwaj
Navneet Singh

Relationship Marketing in the 21st Century

Business Development Architecture &
Advertising on the net.

Relationship marketing
Net advertisement

DS-172

99018

Neha Sehgal

Financial Engineering - A multidisciplinary

approach to risk - return management.

Risk return management

DS-173

99019

Nindiya Sharma

From CRM to E CRM - A Journey a Special

Reference to Car Industry.

CRM, E-CRM

DS-174

99021

Pallavi Bhaskar

Relationship between long term financing

decision & long term output decision.

Financial decision making

Web advertisement

DS-175

99024

Prodip Chandra
Borkakoty

Brands & Celebrities - A Synergy

Brand management

DS-176

99026

Ravi Bhushan

A study on the U.S.P of the product and its

effect on consumer buying decision.

USP - Consumer buying decision

DS-177
DS-178

99027
99028

Ritu Malhotra
Rohit Ranjan

Brand Building in service and durable industry

Automation as an enabler in security solution
provider companies.

Brand building - service industry

Security systems - Automation

DS-179

99029

Shashank Khanna Role of service intermediaries in marketing

management of export oriented units.

Export marketing

DS-180

99032

Vaibhav Narendra Brand Consumer equity and Strategic Brand

Puri
Experience Management.

Strategic brand management

DS-181

99033

Alok Kumar Sobti Supply Chain Management For Small Firms

Facing High Demand Uncertainty and
Seasonality

Supply chain management

DS-182

99036

Anshuman Das

Retention - IT sector

DS-183

99038

Activity based accounting

DS-184

99041

DS-185

99045

Ashutosh Vashisht Gaining competitive advantages by using

activity based costing.
Deepti Puri
An analytical study on customer retention
(Focus on service industries: airlines, hotels &
banking).
Madhukar Kumar Total Reputation Management for the
Corporate.

DS-186

99046

Manoj Bhushan
Pandey

Consumer Behaviour in Shampoo Market.

Consumer behaviour - Shampoo

DS-187

99047

Menon
Harikrishnan
Kuzhipat

The Human Side of Managing Change

Managing change

DS-188
DS-189

99049
99053

Neeraj Sharma
Parul Asthana

Corporate Restructuring.
Understanding the relevance of pricing: An
influencer for customer acquisition - A Special
reference to Passenger Car Industry.

Corporate restructuring
Pricing - Passanger car

Employee retention: A strategic Framework

Customer retention - Service

industry
Corporate reputation management

DS-190
DS-191

99054
99055

Prashant Bhatia
Pritika Khandpur

The role of multiplex as a tool of Marketing

A case study of the colour television industry.

Multiplex
Colour television industry

DS-192
DS-193
DS-194

99056
99057
99058

Rajesh Puri
Ratinjay Mishra
Rishi Khanna

Brand Marketing of Indian Products Abroad

Role of media in Advertising
Effect of reference group on purchase of
branded readymade garments.

Brand marketing
Advertising
Brand - Readymade garments

DS-195

99059

Ritu Mathur

Study of Brand's Buying process in low

involvement and high involvement category.

Brand management

DS-196

99060

Shailesh Tiwari

A study on "How the Purchasing Behaviour

Influence by Reference Groups & Opinion
Leadership Regarding CTV's"

Consumer behaviour - CTV

DS-197

99061

Shruti Tyagi

Understanding Organizational Development

Through Enhancing Team Spirits.

Team building - IT sector

DS-198

99062

Sourindra Nath
Dutta

What is on TV? An analysis of media habits &

Program Preferences by SEC.

Media habit - TV programmes

DS-199

99063

Sudipta Kr. Kar

The Indian Retail Customer: Understanding

Their Chaning Mood.

Consumer behaviour - Reatial

customer

DS-200

99064

Vikas Asthana

Brand Choice and preferences in soft drink

market.

Brands choice - Soft drink

DS-201

99065

Praveen Kumar
Rungta

Insurance Privatization in India

Privatisation - Insurance

DS-202

99066

Aditi
Radhakrishnan

HRM and Customer relationship Management

Not received

DS-203

99067

Bhadresh Arvind
Shah

A study on impact of self concept on purchase

of commodity: Branded washing powders.

Brand management - Washing

powder

DS-204

99068

Jignesh M.
Harikrishnan

Entrepreneurial privatization strategies: Order

of entry & local partner collaboration as a
source of competitive advantage.

Privatisation, entreprenuership

DS-205

99069

Manish Salian
Jayaram

Net Banking

Net banking

DS-206

99070

Nitin Omprakash
Bohra

New seafood export strategies in the wake of

emerging quality standards in the european
union

Export marketing - Seafood

DS-207

99071

Rahul Javia
Dineshbhai

The evolution of Brand Preferences & Choice

Behaviours of consumers new to a market.

Brands

DS-208

99072

Ravi Shankar Naik A study of export senerio with special reference Export - Garments
to readymade garments industry.

DS-209

99073

Reshma
Parashuram Koli

Trends in Mutual Funds in India

Mutual funds

DS-210

99074

Shweta Gupta

A study on impact of E-commerce on 4 P's of

Marketing Banking Industry.

E-Commerce - Marketing banking

DS-211

99075

Sindhu S. Menon

Leadership styles in IT companies

Leadership - IT

DS-212

99076

Sitanshu Sriram
Singh

Universal Banking - An Indian Perspective.

Banking

DS-213

99078

Vishwas B.
Indraghamti

Role of Internet in Marketing

Internet marketing

DS-214
DS-215

98081
20001

Sonal Srivastava Retail Banking revolution - the scenario in India Retail banking
Abhishek Shankar New Product Development & Its Adoption
New product development
Process

DS-216

20002

Abhishek Vyas

"How to Reengineer your Value Chain Through Value chain, Electronic supply
Web Based Collaborative Modeling, An
chain management
Integrated Model For Dynamic Value Chain"

DS-217

20003

Amit Kumar
Pahuja

Brand Pruning

Brand Pruning

DS-218

20004

Anurag Agarwal

Convergence: Its Effect on Market Dynamics

and Communication Industry

Convergence - Communication
inusdry

DS-219

20005

Arvind Singh

A Case Study - Development of Online Music

Store

Online music store

DS-220

20006

Bhakti Brata
Bhattacharya

Linking Compensation with Outsource Training Compensation, Outsourcing,

in Service Sector - A case study of two
Service industry
companies in Service Industry

DS-221
DS-222
DS-223

20007
20008
20009

Gunjan Sharma
Hitesh Goel
Lavnish Sharma

Role of Online Advertising in Brand Building

How Duties and Taxes Pass Through MRP
Product Management

DS-224
DS-225

20010
20012

Munish Arora
Pankaj Kumar

Generating Competitive Advantage in Retailing Retailing

Investors Behaviour " A study of household
Investers behaviour, Investment
sector in India
management

DS-226

20013

Prashant Saha

Advertising and its Effects on Consumer

Behaviour

Advertising management

DS-227

20015

Ritesh Yadav

The Role of Marketing Mix in Brand

Positioning: Comparative Analysis of BPL &
Videocon

Brand positioning

DS-228

20018

Sanoj Kumar
Singh

Impact of Korean Electronics Companies in

India

Electronic companies -Korean

DS-229

20020

Shikha Rawal

Capital Budgeting Techniques in Middle Scale

Industries

Capital budgeting - Small scale

industry

DS-230
DS-231

20021
20022

Sougata Roy
Tarun Chhibber

Retail Banking
Core Value Analysis of Software Market in
India

Retail banking
Software market - India

DS-232

20024

Vikash Sheoran

Branding and its impact on Commodity

Products

Branding - Community products

DS-233

20025

Abhishek Tomar

E-Security

E-Security

DS-234

20026

Akshit Singh
Gangotra

To study the Feasibility of ERP in Today's

ERP
Business Scenario with Special Emphasis on SD
Module

DS-235

20027

Ankit Kapoor

"Preference Criteria for FMCG Products"

Web advertising
MRP - Duties and taxes
Product management

Preference - FMCG

DS-236

20028

Arvind Kumar

E-Business Transaction Feasibility in India

E-Business - India

DS-237

20029

Ashish Kumar
Gupta

Advertising Strategies and Impact Over

Consumer Buying Behaviour: A Critical Study
on Cell Phones

Advertising strategy - Cell phone

DS-238

20030

Deepak Rastogi

Developing a Web Site for NIILM CMS using Web site development- Java
Java and Oracle 8i with a database of candidates Oracle 8i
seeking admissions

DS-239

20032

Latika Malik

Insurance Risk Management at the New India

Assurance Company Pvt. Ltd.

Insurance risk management

DS-240

20033

Mallika Tandon

"Impact of Advertising on Consumer Buying

Behaviour for Shampoos"

Advertising - Shampoo

DS-241

20034

Neeraj Madan

Variability of Buyer's Behaviour in Office

Automation Industry

Buying behaviour - Office

automation industry

DS-242
DS-243

20035
20036

Nidhi Kampani
Poonam Sethi

The Role of it in Retail Marketing

Retail marketing
"Post Purchase Dissonance in Fairness Creams" Fairness creams - Post purchase
dissonance

DS-244

20037

Priyanka
Chowdhary

A study of the strategy used for portfolios in a

Dynamic Market

Portfolio management

DS-245

20038

Ritesh Rustogi

Consumer Behaviour Comparative Analysis

Between Super Stores & Retail Stores

Consumer behviour - Super stores

- retail stores

DS-246

20039

Sachin Bhardwaj

Indian Garments Industry (Changes of future

trends)

Garment industry

DS-247

20041

Sanjay Punwani

Feedback/Impact of Learning Training and

Development From Industry's Perspective

Training and development

DS-248

20042

Sarika Madkan

Retention Strategies in IT Industry - A Case

Study

Retention strategy - IT sector

DS-249

20043

Saurabh Deep
Singla

Analysing Techniques for Training need

Analysis - A Study of Industrial Units of
Faridabad

Training and development

DS-250

20045

Tarun Arora

E-Banking (Future Potential and Challenges)

E-Banking, internet banking

DS-251

20046

Vaibhav Sharma

Effective Plan Formulation of Supply Chain

Management: A Logistic Support

DS-252

20048

Yash Tayal

HR Practices and Policies followed in Five Elite HR Policies - Hotels - Delhi

Hotels of Delhi

DS-253

20049

Charu Singhal

"Techniques to Measure the Performance of

Mutual Funds"

Mutual funds

DS-254

20050

Manish Singla

Plastic Money-Current Market and Future

Potential

Marketing - Plastic money

DS-255

20051

Neha Varshney

The E-Marketplace Strategies for success in

B2B E-Commerce

B2B E-Commerce

DS-256
DS-257

20052
20053

Vishal Singh
Vijay Singh
Bhandari

The Retail Value Chain

Rural Credit-Back Bone of Indian Economy

Retailing
Rural credit - Indian economy,
Micro finance

DS-258

20054

Sumit Chadha

Knowledge Management

Knowledge management

DS-259

20055

Nagender Rana

New Product Decision and Competitive Market: Product launch - White goods
A study of the Indian White Goods Segment
segment

DS-260

20056

Harpreet Kaur

Rebuilding Core Values of A Service Industry:

Air Lines

Value building - Service industry Airlines

DS-261

20057

Avishekh Roy
Chaudhury

Achieving total Quality - A study of Japanese

Consumer Electronics (SONY)

Total quality management - Sony

DS-262

20058

Ankit Vishnoi

"Analysis of the Marketing Mix (4 P's) in the

Credit Card Industry with the Growth
Prospective in Indian Market"

Credit card marketing

DS-263

20059

Anuj Chauhan

Database Management System

Database management system

DS-264

20060

Bhupender Solanki "CRM as a Tool for Attracting and Retaining

Customers"

CRM, Customer relationhsip

management

DS-265

20061

Anurag Gupta

Infrastructure Financing

Infrastructure Financing

Logistics management

DS-266
DS-267

20062
20063

Shalini Gupta
Bidhan Chandra
Joarder

Value Investing
Brand Extensions: A study of Consumers
Evaluation

Investment
Brand extensions

DS-268
DS-269

20064
21001

Rohit Bakiwala
Akhil Rampal

Emerging Trends in Retailing in India

"Globalization, Customer Relationship
Management and Technology"

Retailing - India
CRM, Customer relationhsip
management

DS-270

21002

Amol Gautam

"Is consumer research an invasion to the

consumer time and privacy, and impact of
consumer research on relationship marketing"

Relationship marketing

DS-271

21003

Anuj Kumar
Sehgal

Scope of Improvement in Service Sector

Service industry, Telecom sector

DS-272

21005

Deepti Bhatia

Investing in Volatile Markets

Investment management - Volatile

markets

DS-273

21006

Garima Sharma

Study of Leadership Styles of CEO's in Indian

Oranisations

Leadership styles

DS-274

21007

Surbhi Mittal

Designing a responsive supply chain in FMCG's Supply chain management FMCG

DS-275

21008

Kaustabh Acharya Competitive Advantage in International

Competition

International competition

DS-276
DS-277

21010
21012

Mohit Saharavat
Nishant
Choudhary

Financial Sector Roforms in India

Managing Customer Relationship : A
framework for SCM and CRM Integration

Financial sector reforms - India

CRM, Customer relationhsip
management

DS-278

21013

Prerna Kapoor

Knowledge Management in Service Industry

Service industry - Knowledge

management

DS-279
DS-280
DS-281

21014
21016
21017

Pulak Parashar
Rajesh Singh
Ravi Kashyap

Choice Criteria for Health Care Industry

Health care management
Concept of Value in Technology Sector
Marketing - Technological change
India's Foreign Trade: Region wise (A) INDO - Foreign trade
US TRADE, (B) INDO - ASEAN TRADE, (C)
INDO-EEC TRADE

DS-282

21021

Sunaina Mittal

Customisation of Consumer Sector

Customisation - Cellular industry

DS-283

21022

Surbhi Singal

"Training Implication to Multicultural

Workforce"

Training - Multicultural workforce

DS-284
DS-285

21023
21024

Udit Agarwal
Vikrant Chandel

Determinants of Customer Value

Management Style of Foreign Companies

Customer value
Management styles Multinationals

DS-286

21025

Vinit Shukla

Correlation between knowledge management

and competitive growth

Knowledge management

DS-287

21026

Vishal Sehgal

Materialism Traits and Its Influence on

consumers across age segments

Materialism - Consumerism

DS-288
DS-289

21027
21028

Amit Bansal
Anuj Goel

Branding of Industrial Products

Impact of Location Decision in Retail
Marketing

Branding - Indusrial products

Retail marketing

DS-290

21029

Anuj Singhal

Global Investing: Potential for Superior Long

Term Performance

Global investing

DS-291

21030

Ashok Kumar
Ohja

Evaluating India's Competitive Advantages

Competitive advantage - India

DS-292

21031

Desh Ratan

Role of Ethics in Management Education

Ethics - Management education

DS-293

21033

Kapil Devacharya Charting out the growth blueprint of the Indian

Pharma Industry

Indian pharma industry

DS-294
DS-295

21036
21037

Nancy Pande
Navneet Khurana

Foreign Investments in India

Relationship between customer Loyalty and
Profitability

Foreign investments - India

Customer loyality

DS-296

21038

Nitin Yadav

India's Exports: Commodity wise - Problems

and Prospects of Textile Exports, - Problems
and Prospects of Software Exports

Indian export - Commodity wise,

Textile export, Software export

DS-297

21042

Rashmi Kumari
Jha

Critical Evaluation of BPO in HR in Indian

context.

Business process outsourcing - HR

- India, BPO - HR

DS-298
DS-299

21043
21044

Prachi Saxena
Sachin Garg

Managing Stategic Alliance in 21st Century

Marketing of Business School

Strategic alliance, Joint venture

Marketing - Business schools

DS-300

21045

Santhosh
Ramaseshan

Technical Analysis: Basic Principles and Utility Stock market, Technical analysis
in Indian Stock Market

DS-301
DS-302

21046
21047

Sumit Kapoor
Sundaram Basu
Mallik

Marketing of NGO's
The Driving Forces for Successful
Multinational Company

DS-303

21049

Vikram Verma

Comparison of Ordering Policies of FMCG's & Ordering policies - FMCG,

Consumer Durable Goods
Concumer durables

DS-304

21050

Vikrant Trikha

"Service Mechanisation will improve customer Customer satisfcaction - Service

satisfaction in Service Sector"
sector

DS-305
DS-306
DS-307

21051
21052
21054

Vinod Dwivedi
Amit Pal Singh
Pooja Dawra

Emotion Led Consumer Decisions in FMCG's

Strategies to Fight a Price War
Adopting Service Models in Consumer
Business

Consumer emotion - FMCG

Price war
Consumer business - Sevice
industry

DS-308

21055

Sunil Arya

Strategy and the Internet

IT bill 1999, E-Commerce

DS-309

21056

Prashant Kumar
Singh

Nature of Transaction Export Risk in Garment

Industry

Transaction risk - Garment export

DS-310
DS-311

21057
21058

Sushil Pareek
Parul Nagar

The Role of Sales Promotion in Branding

Organisational Policy Quality, Customer
Complaints, The Redressal Mechanisam

Branding, Sales promotion

Customer complaints redressal
mechanism

DS-312

21059

Payal Asthana

Strategic HRM - A study of Indian

Organisations

Strategic HRM

DS-313

21060

Surbhi Gupta

Exit Interviews: A tool for HR Effectiveness

Exit interview - HR effectiveness

DS-314

21061

Rajesh Divedi

Improving Customer Relations Using CRM in

Insurance

CRM - Insurance, Customer

relations - Insurance

DS-315

22001

Abhilash Panda

Designing an Enterprise Information Portal

Portal designing; Web based portal

designing, Cisco-Knowledge
portal

DS-316

22002

Abhinesh Sood

Analysing Business Processes for an Enterprise Business process reengineering

System

Marketing - NGO
Multinational companies
management

DS-317

22003

Amit Gupta

Distribution Strategies in Rural Markets in India Distribution management-Rural

marketing

DS-318

22004

Amit Yadav

Redesigning business process for a food

Company

Business process redesigningFood company, Jeet-BPR

DS-319

22005

Amrita Singh

Evidence on the role of venture capital in new

business formation

Venture capital, New business

formation-Venture capital

DS-320

22006

Anirban
Sinhachowdhury

Possibilities for Financing Indian Infrastructure Infrastructure Financing, GDR

Projects through GDRs
projects financing

DS-321

22007

Anirudh Kumar
Singh

Impact of the Organizational Head ( Leader) on Brand equity and Leader

Brand Equity

DS-322

22008

Ankur Jain

Assessing Total Cost of Ownership (TCO) of a Website ownership-Cost, TCO

Website
model

DS-323

22009

Anoop M. Poulose Impact of WTO on Indian Industry

Indian industry-WTO

DS-324

22010

Anuj Mathur

Occupational Stress and Job Satisfaction - A

study of BPO industry.

Job satisfaction-BPO industry,

Stress-BPO industry

DS-325

22011

Anuj Suri

Potential and possibilities for the Indian

Telecom Services firms in SAARC Countries

Indian telecom industry-SAARC

Countries

DS-326

22012

Arpit Mehrotra

STUDY OF SUPPLY CHAIN

Logistic management-FMCG
MANAGEMENT WITH FOCUS ON
sector, Outbond logistics
RESELLER SATISFACTION IN OUTBOUND
LOGISTICS IN INDIAN FMCG INDUSTRY

DS-327
DS-328

22013
22014

ashish biyani
Asim Afsar

Currency Convertibility
Productivity Management

DS-329

22015

Asit Baran Pati

Possibilities and Potential of International Trade International trade-Bio sector,

in the BioTech Sector
Biotech industry

DS-330

22017

Bimal Kumar

Brand Extension : Successes & Failures in the

Indian Context

Currency convertibility
Productivity Management

Brand extension-India

DS-331

22018

Bapan Ghosh

Changing paradigms of Industrial Marketing - A Industrial marketing, Fine

study of Fine Chemical Industry
chemical industry

DS-332

22019

Chaitali Sahoo

Issues in the Management of NonGovernmental Organizations

Management-NGO; Non-profit
organisation, NGO Management

DS-333
DS-334

22020
22021

Cheshta Pahwa
Debajit Dhar

Indian Insurance Industry : A Booming Sector

Impact of International Anti-Outsourcing
Backlash on Indian BPO

Insurance industry-India
BPO backlash, Anti outsourcing
backlash, India & anti outsourcing

DS-335
DS-336

22022
22023

Debasis Hota
Deepak Behl

Exim policy
Indian Software Industry as an Emerging
Contributor to the National Economy.

Exim policy
Indian software industry, Software
industry economy

DS-337

22024

Deepti Nair

A detailed report on the integration of retail

Indian bank, Foreign banks-India,
banking in India : Indian banks vis--vis foreign Retail banking-India
banks

DS-338

22025

Anshul Deobakhta International Market Structure of the BPO

Industry and Indias Position

BPO industry-India, International

market structure-BPO

DS-339

22026

Ekta Varandani

Human resource managementBPO industry

DS-340

22027

Gagandeep Singh The role of Human Resource Practices in

Bajwa
creating organizational competitive advantage

Organisational competitiveness,
Competitive strategy-HRM

DS-341

22028

Guneesh Singh
Dhillon

Medical tourism-India

DS-342

22029

Hemanth Srinivas Promotion Strategies for Industrial Goods

Thapetha

Sales promotion, Industrial

marketing

DS-343

22030

Jairaj Lamba

E-Governance : Implication in India and its

Future

E-Governance-India

DS-344

22031

Kajal Kohli

An Analytical study of the role of merchant

banks in capital markets

Merchant banking-India

DS-345

22032

Kapil Adhlakha

Intellectual Property Creation in India

Possibilities and Challenges in the wake of
globalization

Intellectual property-India

DS-346

22033

Krishnendu Kumar Capital Rationing and its impact on investment Investment decision, Capital
decisions
rationing

A study of HR practices in BPO Industries

Determination of Market potential for Medical

Tourism in India from EU and US

DS-347
DS-348

22034
22035

Kshitij Ghosh
Madhavdas H.

Measures for Increasing Brand Visibility

Competency mapping in an Organization : A
case study

Brand visibility
Organisational competency

DS-349

22036

Madhu Sharma

Leadership and importance of Emotional

Intelligence

Emotional intelligence,
Leadership and emotional
intelligence

DS-350

22037

Mathew Kuruvila Study and Analysis of International Business

International business
Development Opportunities in the thermoplastic development-Bearing,
Bearing Industry.
Thermoplastic bearing industry

DS-351

22038

Mausmi Sen Gupta Money and Interest rates

Interest rates

DS-352

22039

Arun Yadav

Indian Automobile Industry : Productivity

Survey Report

Automobile industry-Survey,
Indian automobile industry

DS-353

22040

Neha Sharma

Cyberabad (Hyderabad) : A Model for Other

States to Follow

Cyber city-Hyderabad

DS-354

22041

Nidhie Mahajan

Application of HR philosophy in Business

H R Philosophy-Business

DS-355

22042

Nilanjan
Majumdar

Relationship between Marketing Orientation of Marketing orientation

a Company and its Success

DS-356

22043

Nitin Mahajan

E-commerce : Growth, Prospects and Causes

for Failure in India.

E-Commerce-India

DS-357

22044

Parul Nath

Why Organizations fail - A cultural study

Cultural management

DS-358

22045

Preeti Dhull

Media Planning of FMCG in Television

Advertising media planningFMCG, TV ad-FMCG

DS-359
DS-360

22046
22047

Pritom Das
Capital Markets of the World
Purunendu Kumar Use and Effect of Sales Promotion in Different
Tripathi
Stages of Product Life Cycle

International capital market

Sales promotion-Product life
cycle, Product life cycle

DS-361

22048

rajarshi roy
choudhury

Effect of abolition of quota and removal of

MFA on Knitted Garments Exports

Garment export-EU; MFA

removal-Garment export

DS-362

22049

Rani Ruplata

Developmental Centres : A New Trend in

Employee Appraisal

Employee appraisal

DS-363
DS-364

22050
22051

Ranjan Raje
Ranjita
Chowdhury

Financial Sector Reforms

Use of Transportation Models in Industry

Financial sector reforms - India

Material management,
Transportation model-Industries

DS-365
DS-366

22052
22053

Rishi Kumar
Rohini Passi

Cross-cultural Communication
An examination of the recent growth in the
Financial Services Sector.

Cross cultural communication

Financial service sector, Financial
sector reforms

DS-367

22054

Rohit Phogaat

Culture and Diversity: Indian Cases in

Management

Culture-India-Cases, DiversityIndia-Cases

DS-368

22055

Sachin Sarawat

Designing Differentiation Strategies in Services Services management, Services

industry strategy, CRN-Indian
service industry

DS-369

22056

Sandeep Khanuja

Bill Against Outsourcing to India : Impact and

Resolution

Outsourcing appose bill, Anti

outsourcing-India

DS-370
DS-371

22057
22058

Sandeep Ratre
Santanu Banerjee

Logistics of Perishable Goods

Demand Forecasting

Logistics-Perishable goods
Demand forecasting, fertilizer
marketing-Forecasting

DS-372

22059

Saurabh Gupta

WTO Implementation and Impact on Market

Access to developing Countries in Developed
Markets

Market access-Third world-WTO

DS-373

22060

Saurabh Sharma

Creating a New Internet Business

Internet business

DS-374

22062

Saurabh Tyagi

Indias Share of Software Technology Vs.

Emerging Threat from China.

Software industry-India-China

DS-375

22063

Saurabh Jaipuriar

Studying Corporate Social Responsibility in

India

CSR-India, Corporate social

responsibility-India

DS-376

22064

Shachi Khatri

Measuring training effectiveness in an

organization : A Case study

Training effectiveness

DS-377

22065

Shikha Bajpai

Workplace Ethics

Ethics-Workplace

DS-378

22066

Shovik Moitra

Quality Indicators of Service Goods

Service industry-Quality
management

DS-379

22067

Shweta Gupta

DS-380

22068

Soumyabrata Datta Brand Loyalty - Is it relevant in the modern

age?

DS-381

22069

Sreeja G. S.

A study of Transfer of learning in cross-cultural Cultural managementclimate in Organizations

Organisation, Organisational
learning

DS-382

22071

Supreet
Chowdhury

External Sector Reforms

Financial sector reforms - India

DS-383

22072

Svetlana Malu

Study of Attrition rate in Indian BPO Industry

Attrition rate - BPO Industry,

Outsourcing

DS-384

22073

Tushar Verma

Comparison of Effectiveness of Different

Emotions in Advertising

Advertising management,
Emotional advertisement

DS-385
DS-386

22074
22075

Vandana Goyal
Vikrant Kathuria

Social Marketing/Social Communication

Role of Human Resource Management in
Mergers & Acquisitions.

Social marketing
Merger and acquisition-HR, HR in
Merger and acuqisition

DS-387
DS-388

22076
22077

Siddharth Jain
Sucharita Sinha
Roy

A study on Indian foreign Trade

Service Delivery Mechanisms

Foreign Trade-India
Service Delivery system, Quality
in service delivery

DS-389

22078

Manisha Raj Malik Principal-Agent Problem: Its costs and their

control

DS-390

21018 Sachin Aggarwal Relevance of quality management in six

sigma

Quality management, Six

sigma

DS-391

21040 Rahul Bhardwaj

External sector reform-India,

Economic reform-India
Relationship marketing

DS-392
DS-393
DS-394

An analytical study of the role of issuers,

IPO process
intermediaries and investors in the IPO process

A survey post 1990 external sector reforms

in India
23001 Amit Kumar
Relationship marketing for creating value in
business
23002 Abhay Teotia
Cunsumer attitudes and implications on
marketing strategies in India
23003 Abhishek Gupta Impact of liberalisation on foreign trade in
India

Brand loyalty

Agency relationship, Principal

agent, Share market-Agent

Marketing strategy-India,
Consumer attitudes-India
Foreign trade-India

DS-395

23004 Abhishek Seth

Merger and acquisition in banking industry

DS-396

23005 Aditi Kohli

DS-397

23007 Ajeeta Dash

Reviving e-commerce in India-need

challenges and strategies
Insurance sector products and best
practices and market share

DS-398

23009 Amjad Abdul

Vahid
23010 Aniruddha
Chakravarti
23011 Ankur Dubey

DS-399
DS-400

DS-401
DS-402
DS-403
DS-404
DS-405
DS-406
DS-407
DS-408

DS-409

Merger and acquisitionBanking

E-commece-India
Insurance sector-Products,
Insurance sector- market share

Real estate-trends and forecasts

Real estate

Significance of one to one marketing

One to one marketing

An anlysis of the possibilities of the

formation of SAFTA: drawing from the EU
and NAFTA experience
23012 Archita Bansal
Marketing communication channels:
effeciency for FMCG
23013 Atijeet Majumdar Securitisation and structured finance and
their scope in India
23015 Ashish Mishra
Cultural influences on Indian comsumer
behaviour and its marketing implications
23017 S Asha
Trends in antecedent verification on
recruitment
23018 Chandra
Online surveys: an emerging research tool
Shekhar Mishra
23019 Anand Desai
Sources of competitive advantage in
industrial marketing
23021 Gaurav Mishra
Fiscal policy
23022 Gaurav Wassan An analysis of the correlation between
marcoeconomic and FDI flows in a country:
The Indian and Chinese stories over last
decade

SAFTA

23023 Indraneel Banerji Consumer perception and its impact on

marketing strategies in India

Marketing strategies-Consumer
perception

Marketing channels-FMCG
Securitization-India, Structured
finance-India
Consumer behaviour-IndiaCulture
Antecedent varificationRecruitment
Online survey
Industrial marketingCompetitiveness
Fiscal policy-India
Macroeconomics-India-China,
FDI-India-China

DS-410
DS-411
DS-412
DS-413
DS-414
DS-415
DS-416
DS-417
DS-418
DS-419
DS-420
DS-421
DS-422
DS-423
DS-424
DS-425
DS-426
DS-427
DS-428
DS-429

23024 Kamal Kr.

Narwani
23025 Konark Gupta
23026 Krishnendu Roy
Chowdhury
23028 Kunal Sinha
23029 Manash Pradhan

Monetary policy and interest rates

Monetary policy, Interest rates

Internet marketing and disintermediation

Collective bargaining without negotiation

Internet marketing
Collective bargaining,
Negotiation
Customer loyality
Retention-Young professional

Customer lifetime value model

Retention strategies for the young
professional
23030 Monimekhala
Reference group influence on consumer
Dey
behaviour
23031 Mridul Mayank
Consumer involvement and its marketing
implications in Indian context
23032 Niteen Tomer
Emerging trends in project financing
23033 Nitin Khanna
Global economic environment
23034 Pallav Mishra
E-Governance
23036 Paromita
Surviving strategies of Indian textile
Chatterjee
industry under WTO regime
23037 Pearl Wadhwa
Buyer seller relationship in establishing
competitive advantage
23038 Prachi Garg
Health of Indian private banks
23039 Pranav Kudesia Customization: feasibility and types
23040 Pranay Chadha Relationship marketing: its atecedents and
consequences
23041 Priya Khemka
Study of Indian foreign trade in post
liberalization era
23042 Punit Purohit
Electronic transaction system: a critical
assessment
23043 Raghavendra
Consumer motivation and its imlications in
Chanagond
India
23044 Rajat Ghosh
Privatization of Delhi Vidyut Board
23045 Rajiv Sindhwani Enterprise management: leveraging CRM,
ERP and SCM

Consumer behaviour
Consumer involvement-India
Project financing
Global economy
E-Governance-India
WTO-textile industry-India
Buyer seller relations
Private banks-India
Customization
Relationship marketing
Foreign trade-India-Post
liberalization
Electronic transaction-Critical
assessment
Consumer motivation-India
Privatization-DVB
ERP, CRM, SCM, Enterprise
management

DS-430

23047 Rashi Bhatnagar Commodity trading

Commodity trading

DS-431

23048 Rishi Jain

Marketing communications

DS-432

23049 Sumeet
Kulshreshth
23050 Sandeep Das

Future directions in integrating marketing

communications
CRM as the driver for R&D effectiveness
and efficiency
Intellectual property rights in India
Economic reforms in India

Economic reforms-India

India's foreign trade

Foreign trade-India

India Vs China: a clash of Titans

Market-India-China, Software
industry-India-China, EconomyIndia-China
MNC-National culture

DS-433
DS-434
DS-435
DS-436

DS-437

23051 Saurabh
Mehrotra
23052 Shama
Wadhawan
23054 Shashikanth
Kamath

DS-442

Importance of national culture for MNC's

global effectiveness
An analysis of the role of a firm's growth
strategy in its decision to outsource-the
case at GM/Ford/Citibank
23060 Tarandeep Kaur Inter/Intra firm comparison of working
capital management in pharamaceutical
industry
23061 Tarun Narula
Essential of management of flexible
organization
23062 Tiji Mammen
Ethical issues in business and human
Varghese
resource management
23063 Tulika Batra
Inventory management in retailing

DS-443

23064 Suneel Uppala

DS-438

DS-439

DS-440
DS-441

DS-444

23056 Shumona
Banerjee
23059 Subhabrata
Chowdhury

A study: relegion as a barrier for

universalistic management approach
23065 Varun Vasudeva Aplicability of internet marketing in retail
business

CRM
Intellectual property right-India

Outsourcing-Citibank, GM,
Ford
Working capital managementPharmaceutical industry
Flexible management
Business ethics
Inventory managementRetailing
Universalistic managementRelegion
Internet marketing, Retail
business

DS-445
DS-446
DS-447

DS-448
DS-449
DS-450
DS-451
DS-452
DS-453
DS-454
DS-455

23066 Vasundhara
Jalan
23067 Ved Ratan
Bajpai
23068 Vikas Agrawal

23069 Y Vinayak
Shenoy
23071 Anubhuti
Gautam
23072 Pallavi Bhan
24001 Aamair Rashid
24002 Abhinash Kumar
24003 Abhinav Prasad
24004 Abhishek Singh
24005 Abhishek Ravra

Branding relevance in industrial marketing

Industrial marketing-Branding

Data mining

Data mining

Short term cash surplus investment options Indian money market, Short
in India money market
term cash-India; InvestmentIndia
Pricing strategies in a fragmented industry Pricing-Fragmented industry
Human resource implications and
management of merger and acquisition
Human resource outsourcing and its impact
Social Marketing / Social Communication
Promotion Strategies for Industrial goods
Impact of promotional strategies on brand
equity
Software
Export Strategy : Need for
Distribution Strategies in Rural Markets in
Reformation
India
Managing a multi-brand portfolio
Advertising : An Art of Selling or Generating
Needs in Business Values with Change of
Change
Management Policies

Merger and acquisition-Human

resources
Outsourcing-HR
Social marketing
Promotional strategy-Industrial
good equity, Promotional
Brand
Software export policy
strategy
Rural marketing-India,
Distribution strategy-Rural india
Multi-brand portfolio
Advertising-Selling
Business values

DS-456
DS-457
DS-458

24006 Aby George

24008 Varghese
Akash Mehrotra
24009 Amanpreet
Singh Khabra

DS-459
DS-460

24010 Anindita Biswas

24011 Ankit Nigam

Organizational loyalty
Private airlines, Forex
Reserves, National income

DS-461

24012

DS-462

24013

Busienss schools-New
managers
Surrogate advertising

DS-463

24014

DS-464
DS-465

24015
24016

Organisational loyalty and its changing

Emerging Trend of Private Airlines : A study
meanings
and Scope for enhancing Forex Reserves
and National Income
Ankit Nigam
A study on Business Schools preparing
Managers for new Millennium
Ankit Srivastava Surrogate Advertisement-new wave of
effective communication.
Ankita Bhatnagar H R Competence Audit of a medium sized
company.
Ankita Mathur
Attrition -can it be managed
Anu V.
Marketing Strategies of the major players in
the automobile (passenger vehicles) sector

Human Resource auditMedium company, HR

Competency-Medium
company
Attrition
Marketing strategy Passanger
vehicle

DS-466
DS-467
DS-468
DS-469
DS-470
DS-471
DS-472
DS-473
DS-474
DS-475
DS-476
DS-477

24017 Anubhav Kansal Supply chain management in food retailing Supply chain managementFood retailing
24019 Aronika Ghosh Human Resource practice and Firm
Human Resource
performance of MNCS : Influence of
Management-MNCs
country
24020 Arpana Singh
FDI andorigin.
its Impact
Foreign direct investment
24021 Ashish Mohan
Brand Ambassadors : Endorses or Earners Brand ambassadors
24022 Asif Jalal
E-commerce : A study of its inception,
E-Commerce
failure and re-establishment as a need for
nation
24023 Avishek Kumar the
Impact
of the Organizational Head (Leader) Brand equity-Leaders
on Brand Equity
24024 Buland Iqbal
Market Research Vs. Brand Research
Marketing research, Brand
Singh
research
24025 Deepti Kurian
Managing knowledge oriented business
Knowledge management
during high attrition rate.
24026 Durgesh
Capital Rationing: Reasons and Costs
Capital rationing
Narayan Patel
24027 Gajanand
Comparison of Effectiveness of Different
Emotions and advertising
Manohar
Emotions in Advertising
24028 Gaurav Jain
Indian Mutual Funds Industry: At the
Not received
24029 Gaurav Shukla Crossroads
Private labels by retailers, new form of
Organized retailing, Retailingbrands coming through organised retailing. Private labels

DS-478
DS-479
DS-480

24030 Himanshu Gaur

24031 Jagney Dave
24032 Karun Khanna

Improving quality of services

Service quality improvement
Relevance of branding in industrial markets Branding-Industrial markets
Learning Organization: Checklist and Tools Learning organization
to develop a Learning organization.

DS-481

24033 Kshitij Girish

Saxena
24034 Kuhu Tiwari
24035 Kumar Utkarsh

The influence of retailer on consumer

decision making process.
Internal branding in services
Assertiveness skills and personal efficacy
in the work place.

DS-482
DS-483

Retailer and consumer

decision making
Branding-Service industry
Assetiveness skills-Workplace,
Personal efficacy-Workplace

DS-484

24036 Kunal Bhan

DS-485

24037 Lalit Kumar

Dutta

DS-486
DS-487

24038 Lovish Sharma Product Innovation as a differential

24039 Mani Bhatnagar advantage
The strategic use of Human Resource
Management practice as control
Mechanisms in International Joint venture
24040 Maneesh Parihar Designing Differentiation Strategies in
Services
24041 Manmay Kumar Indian Banks- Moving towards Basel 2
Mallick
24042 Mayank Pandey Dynamics of Indian Software Industry : Coexistence with Global Scenario
24043 Mayur Rastogi
Changing paradigms of Industrial marketing
- A study of Fine Chemical Industry

Product innovation
International Joint Venture,
Strategic HRM

24044 Megha Chittoda

24045 Mukund Madhav
Mishra
24046 Navneet Thakur

Recruiting and Retaining in BPOs

Line extension: Are they worth the
investments?
RBI Busy Season New Credit Policy : A
Critical Appraisal
24047 Neeha Saxenaa Role of internal communication in services
marketing to create brand ambassadors.

Recruitment and training - BPO

Line extension, Brand name

24048
24049
24050
24051

Marketing warfare
Indian mutual fund industry
Pricing decision-New products
Brand visibility

DS-488
DS-489
DS-490
DS-491

DS-492
DS-493
DS-494
DS-495

DS-496
DS-497
DS-498
DS-499

Neeraj Puri
Neha Agarwal
Nitin Jain
Nupur Krishna

Public relations and Page-3, a case of

fashion industry.
Achieving competitive advantage by
operational excellence

Marketing as an art or war : Loses and

gains
Indian Mutual Fund Industry- the Road
Ahead
Setting the initial price for a product
Measures for increasing Brand Visibility

Public relations-fashon industry

Competitive advantage - India,
Case study-Mobile telecom,
Case study-Chemical industry,
Case study-Southwest Airlines

Services strategies, Services

marketing
Not received
Indian software industry
Industrial marketing-Chemical
industry

Not received
Services marketing, Brand
ambassador

DS-500

24052 Pankaj Kumar

Customer centricity: Are organizations

really geared up to it?

DS-501

24053 Pankaj Kumar

Agrawal

How to create a strong brand on shoeBudgeting-Small company

string budget, a strategy for small company.

DS-502

Marketing-Two wheelers

DS-503
DS-504
DS-505
DS-506

24054 Prasanta Kumar

Jha
24055 Prashant
24056 Sharma
Prateek Jain
24057 Prateek Totuka
24059 Puneet Gambhir

DS-507
DS-508
DS-509

24060
24061
24062

Buyer-seller relationship
Service delivery-HDFC
Not received

DS-510

24063

DS-511
DS-512

24064
24065

DS-513

24066 Rakesh Thakur

Indian HRM mapping

DS-514

24067

DS-515
DS-516

24068
24069

DS-517

24070

Brand management,
Relationship marketing
Dividend policy-Indian
Corporate
Brand
strategy-Multinational
corporations
Selling-Pharmaceutical

Marketing Strategies of the major players in

the automobile (sctooters/motorbikes)
sector
Review of the Indian Insurance Sector
Media Planning of FMCG in Television
Economic Reforms
Brand extension: Factors determining
success or failure
R.P.Swaroop
Buyer-seller relationship in business
markets
Rahul Kumar
Service Delivery Mechanisms
Rahul Kumar
Inventory management in retailing: A
Gautam
source of competitive advantage
Rahul Mishra
E-Governance : A discussion on relevance
of e-governance in India to automate public
Rajnish Prakash sector.
Media consumption habits of the youth
Rakesh Kumar Relationship between Marketing Orientation
Singh
of a Company and its Success
Competition and Change: mapping the
Indian Human Resource management
Recipe Against World Wide patterns
Ranu Kalia
Relationship Marketing Vs. Brand
Management
Ronald S. Siyoni Dividend Policy: Trends in Indian Corporate
Sachin Misra
Branding strategies in multinational
corporations
Soumya
ALL SELLS THAT ENDS WELL
Banerjee

Customer centricity, Customer

relations managament

Indian insurance sector

Media planning-FMCG
Economic reforms-India
Brand extension

E-Governance-India, EGovernance-Public sectorIndia

Media habit-Youth
Marketing orientation

DS-518
DS-519
DS-520
DS-521
DS-522

24071 Shambhavi
Tripathi
24072 Shardul Dobhal
24073 Shekhar
24074 Chaudhry
Shikha Ghai

Export Strategy : A study of reforms after

post-liberalization era
Brand Loyalty - Is it relevant in the Modern
Age?
Changing promotion mix in a global market.
Do line extensions work in todays market
environment.
MNC strategy of launching brand families in
global markets.
Use of cellular phones as media vehicles

Export strategy-Post
liberlization era
Brand loyalty
Marketing mix, Promotion mix
Brand extension

Indian Insurance Industry : A Booming

Sector
Commodities Trading: An Insight
Structured Finance- The Indian Scenario
Logistics of Perishable Goods

Indian insurance sector

Commodities trading
Structured finance-India
Logistics-Perishable goods

Global Investing: Myth or Reality?

CRIME WAR : A critical analysis of TV
channels serving Crime Files during Prime
Time
Quality Indicators of Service Goods
Use and Effect of Sales Promotion in
Different Stages of Product Life Cycle
A detailed report on the integration of retail
banking in India : Indian banks vis-a`-vis
foreign
banks
Marketing
Strategies of the major players in
the durables sector

Global investing
Television industry, Crime filesPrime time

DS-528
DS-529

24075 Siddarth Mohan

Paruthi
24076 Simran Singh
Sachar
24077 T.Irfanuddin
24078 Ahmed
Tirth Vora
24079 Tulika
24080 Chakravarty
Nirmal Vikalp
Vrajmohan
24081 Vishal Dsouza
24082 Saurabh Jain

DS-530
DS-531

24083 Lokesh Vijay

24084 Nimish Gupta

DS-532

24085 Mukesh Soni

DS-533

24086 Satmeet Singh

Narray

DS-534
DS-535

24088 Kashika Saxena Market Efficiency in the Indian Capital

Market
24089 Anushree
Stress Resolution and Constructive
Empowerment in an organization.
25001 Akanksha Tyagi Job satisfaction in call centres

DS-523
DS-524
DS-525
DS-526
DS-527

DS-536

Brand families-MNC
Cellular phones-media vehicle

Service quality improvement

Sales promotion
Retail banking
Marketing strategy-Durable
industry, Marketing strategy-L
G Electronics, Samsung,
Whirlpool, Videocon
Indian capital market
Stress reduction; Constructive
empowerment
Job satisfaction-BPO industry,
Stress-BPO industry

DS-537
DS-538
DS-539
DS-540
DS-541
DS-542
DS-543
DS-544
DS-545
DS-546
DS-547
DS-548
DS-549

25002 Abhijeet
Employee value proposition in service
Bhattacharjee
sector
25003 Abhishek Gupta Knowledge Process Industries

Employee value-Service sector

Knowledge Process Industries

25004 Abhishek Kumar Analyzing the pricing strategy of LG

Pricing strategy-LG India
Electronics
25005 Abhishek Mittal Commodity Futures Markets
Commodity Futures Markets
25006 Abhishek Suman Analyse the role of Internet Marketing for
Internet marketing-Bollywood
Bollywood Movies
movies
25007 Abhyuday Roy
Managing Financial Risks through
Financial risk management,
Derivatives
Derivatives
25008 Achin Mittal
(In)Efficiency in the Indian Stock Market: A Indian stock market
Firm Level Analysis
25009 Akhil Gupta
Customer Life Time Value Analytics
Customer value analytics
25010 Ambuj Agrawal Factors that affect stock returns
Stock return factors, Stock
market
25011 Amit Kumar
High attrition -The biggest challenge for the BPO industry-India
BPO industry in India today
25012 Amit Kumar
Management of service encounters
Services marketing
25013 Amit Kumar Nath The continuing evolution of e-supply
e-supply chains, Supply chain
chains.
management
25014 Anand Kumar
Understanding the different interpretations Corporate social responsibilityShukla
of Corporate Social Responsibility in India India

DS-550
DS-551

25015 Animesh Das

25016 Ankur Gupta

E-business : success or failure in India

Product Promotion & Branding through
Web Portals

E Business-India
Product promotion-Web
portals, Branding-Web portals

DS-552

25017 Ankur Kapoor

Studying the rural marketing model of HLL

Rural market-HLL

DS-553

25018 Ankur Mittal

Incredible India - Key lessons in brand

building

Brand building, Incredible India

DS-554

25019 Anuj Bhatnagar

Impact of PoP display on consumer

purchase decisions

Consumer purchase decision,

POP-Point of purchase

DS-555

25020 Ayush Jain

Surrogate advertising

DS-556

25021 Aparna Nanda

Surrogate advertising - a key differentiator

in present scenario
Role of Human Resource Management in
Service Organizations

DS-557
DS-558

25022 Apu Mathew

Jose
25023 Arpan Ghosh

DS-559

25025 Arup Das

Corporate Valuation: Discounted Cash Flow Corporate valuation

and Alternative Methods
Emerging markets in global knowledge
Global knowledge economy,
economy.
Knowledge processing
industries, KPO, Knowledge
banking, E-Commerce

DS-560

Foreign Institutional Investment Flows and

Equity Returns in India
25026 Ashutosh Mishra Corporate Governance

DS-561

25027 Barkha Goel

DS-562

25028 Bibhudutta Kr.

Das
25029 Bishwajeet
Mishra

DS-563

DS-564

25030 Chetan Justa

DS-565

25031 Debakanta
Nanda
25032 Deepak Jena

DS-566

Human resources
management-Service industry

Retail boom in India the Shoppers Stop

success story
Accounting for Derivatives

Foreign institutional
investment-India
Corporate Governance

Retail boom-India, Indian retail

industry
Derivatives, AccountingDerivatives
Managing supply chain of perishable goods Supply chain managementPerishable goods, Fast food
overview
Retail Offtakes and Replinishment
Retail offtakes, Repinishment
Management Systems
management
Brand extensions: Factors leading to
Brand extension
success
Doing Business in New Way:Corporate
Corporate community
Community Partnership
partnership

DS-567

25033 Deepika Nayak

DS-568
DS-569

25035 Gaurav Marwah Myth of globalization

25036 Gourab Dastidar Cross-cultural marketing

Globalization myths
Cross cultural marketing

DS-570

25037 Himanshu
Ranjan

Cost-effective marketing strategies

Cost-effective marketing
strategies, Marketing strategy

DS-571

25038 Dinesh Kumar

DS-572

25039 Isita Sahay

Opportunities and challenges in

Not received
International Investment
Identifying training needs in an organization Training

DS-573
DS-574
DS-575

25040 Joydeep
Samanta
25041 Juhi Sahay
25042 Kapil Jaggi

Data Warehousing for dynamic decision

making.
eMarketing
Linking today's business with Tommorrow's
Tecnology: Trends Driving e-business.

DS-576

25043 Varun Laddha

DS-577

DS-579

25044 Mani Bhushan

Kumar
25045 Abhijeet
Chakraborty
25046 Manu Srivastav

DS-580

25047 Megha Bhatia

DS-581

25048 Mehul Shantlal

Chauhan

Understanding due-diligence: The process Due diligence

and the procedures
Culture and Consumer Behaviour
Culture and Consumer
Behaviour
Security issues in e-business transactions Security systems -E business
transaction
An Empirical Investigation of FIIs Role in
Foreign institutional
the Indian Equity Market: A Firm Level
investment-India, FII-Indian
Analysis
equity market
Corporate governance for mutual fund
Corporate governance-Mutul
industry
fund industry
24*7 work culture
Work culture - BPO industry

DS-578

Corporate Social Responsibility in India and Corporate social responsibilitythe role of NGOs
India, CSR and NGO-India

Data warehousing, Dynamic

decision making
E-Marketing
E-Business - India

DS-582

25049 Md. Tajdar Javed Corporate Social Responsibility in India and Corporate social responsibilitythe role of NGOs
India, CSR and NGO-India

DS-583

25050 Mohd. Shariq

The Finance of Buyouts and Acquisitions

DS-584
DS-585

25051 Mohit Kalra

25052 Mridu

Asset pricing
Efficiency of Foreign Exchange Markets:
Evidence from South Asian Countries

DS-586

25054 Mrinal Kanti

Mandal

Market Potential for Microsoft Dynamics

SCM

DS-587

25055 Muhammad
Shuaib

DS-588

25056 Nandan
Karmakar
25057 Natasha Prasad Investment strategies of FII in India

DS-589
DS-590
DS-591

25058 Nav Saurav

Singh
25059 Neeraj Gupta

DS-592

25060 Neha Kapoor

DS-593

25061 Neha Saini

DS-594

25062 Nikita Chouhan

DS-595

25063 Nitika Mantri

DS-596

25064 Pallavi Mahtha

Financiang-Acquisition,
Financing-Buyouts
Asset pricing
Foreign exchange marketSouth East Asia

Market potentials-ERP
software, Marketing-Microsoft
dyanmics SCM
Analyse the role of Celebrity Endorsements Celebrity endorsement-FMCG,
in FMCG Segment
Celebrity endorsement-PepsiCoke
Creating an FMCG brand
Branding-FMCG
Investment strategy-FII

Advertising on the Internet for Jobs website Job website, Internet

advertisement-Jobs
Information and technology based
Internet marketing, Emarketing.
Marketing
Handling of Sales Objections
Bank marketing, Sales
objection management
Financing the Emerging Enterprise
Financing-Emerging
enterprises
Building customer loyalty in industrial
Customer loyality - Industrial
markets
market
HRD in multinational companies
Human resource developmentMultinationals
Comparison of FDI in India and China
FDI-India and China

DS-597

25065 Pooja Sharma

DS-598

25066

DS-599

25067

DS-600

25068

DS-601

25069

DS-602

25070

DS-603

25071

DS-604

25072

DS-605

25073 Rajat Khare

DS-606

25074 Rajat Tandon

DS-607

25075 Rajendra
Gangwar

DS-608

25076 Rakesh Kumar

DS-609

25077 Ravi Gupta

An Empirical Investigation of Causality and Equity market-India-America

Dynamic Linkages: A Case of Indian and
American Equity Markets
Pradeep Sharma Buyer-Supplier relations in business
Buyer supplier relations
markets
Prakhar
Real options
Real options
Baghmer
Prashant Mall
Understanding the Yield Curve
Yeild curve, Debt market
benchmark
Praveen Joshi
Airline Marketing Strategies in India
Airline industry-India, Marketing
strategy-Airlines
Arpit Gupta
Corporate Restructuring in India ; A
Corporate restructuring
valuation perspective
Priyanka Narula Internationalization of retailing
Retailing, Internationalization
retailing
Rahul Kabra
Market Efficiency for Indian Stock Markets: Market efficiency-Indian stock
Testing Weak Form of Efficiency Using
market
Recent Data on Nifty and SENSEX
Customer satisfaction and market value

Customer satisfaction,
Customer value
Competency mapping in FMCG companies Competency mapping-FMCG
companies
Analyse the existing marketing strategies
Marketing strategy-Watch
adopted by Titan with special reference to industry, Marketing strategythe Raga and Nebula range of watches and Titan, Nibula, Raga
to recommend marketing strategies in order
to improve their performance in the future.
Knowledge Management in india by using
information system
Digital Communications reshapes the way
businesses market goods.

Knowledge managementInformation system

Internet commerce, Net
advertising, E-Marketing

DS-610

25078 Rishi Gupta

DS-611

25079 Ritu Saha

DS-612

25080 Rohit Gupta

DS-613

25081 Rohit Omar

DS-614

25082 Sachin Jasuja

DS-615
DS-616
DS-617

25083 Sakshi Chawla

25084 Sakshi Dhawan
25085 Samiran Ojha

DS-618

25086 Sana Siddiqui

DS-619

DS-621

25087 Saradindu
Mullick
25088 Saurabh
Chaturvedi
25089 Saurabh Garg

DS-622

25090

DS-623

25091

DS-624
DS-625

25092
25093

DS-620

Building strong brands in the services

sector
The International Monetary Fund
Foreign Direct Investment, FII and Forex
Management.
Knowledge Process Outsourcing in India
Is Indian Stock Market Integrated with the
US and Japanese Markets? An Empirical
Analysis
Relationship Marketing
Banking Service Delivery Operations
Increasing distribution efficiency in FMCG
industry
Corporate Social Responsibility in India and
the role of NGOs
A study of the advertising strategies of
Cadbury India
Service recovery

Branding-Service industry
International Monetary Fund,
IMF
FII management, Forex
management, FDI
KPO-India, Knowledge process
outsourcing-India
Indian stock market, US stock
market, Japan stock market
Relationship Marketing
Commercial banking
Distribution efficiency-FMCG
Corporate social responsibilityIndia, CSR and NGO-India
Advertising strategy-Cadbury
India
Service recovery

Performance of IPOs during the last

IPO performance
decade
Saurabh Jaiswal Building brands on a shoestring budget - a Brand building budget
challenge or aooprtunity
Saurabh
Financial regulation and fund management. Fund management, Financial
Maheshwari
regulation, Foreign exchange
regulation, RBI regulation
Shivani Passi
Management of service quality
Service quality improvement
Somu Chatterjee Corporate Social Responsibility and
Corporate social responsibility,
Organizational Performance
CSR-Organizational
performance

DS-626

25094 Sunil Kumar

Pandey

DS-627

25095 Shovik
Retailer influence on consumer choice
Bhattacharyya
25096 Souvik Bhoumick Sustainable Development, Growth, Trade
and Income Distribution & Poverty: Some
Issues and Relations
25097 Sridip Banerjee Growth and Convergence: Evidence from
Developed and Developing Countries

Consumer perception-Retail,
Retail industry-India
Sustainable development,
Income distribution

25098 Srishti

Culture ethos-Business
excellence
Electronic payment modes

DS-628

DS-629

DS-630
DS-631
DS-632

DS-633
DS-634

DS-635

DS-636
DS-637

Analyse the reason for the declining market Marketing strategy-Heero

share of Hero Honda and suggest suitable Honda, Market share-Heero
market strategy to improve the market
Honda
share.

Business Excellence through a deeper

understanding of Culture Ethos
25099 Subhadip Ghosh Diffenrent Modes of E-Payment in the
Global Business
25100 Subhajit
Creating marketing opportunities at the
Bhattacharya
bottom of the pyramid

Economic developmentDeveloping countries, Trade

and development-Japan,
Service reforms-India,
Economic cooperation-China

Marketing-Botton of pyramid,
Marketing lower economic
zone
Islamic Banking
Portfolio investment-Middle
east investor

25101 Sunny Chawla

Islamic Banking
25103 Taraknath Mishra Possibilities for Portfolio Investment and
Diversification: Could India be the
Destination for Middle-East Investors?
25104 Vaibhav Motihar Analyzing Sonys positioning strategy in the Positioning strategy-Sony,
durables industry
Positioning strategy-Durables
industry
25105 Vaibhav Sharma US GAAP and Harmonizaiton of accounting US GAAP, Accounting
standards
standards
25106 Vaneet Arora
E choupal from ITC combining Marketing Corporate social responsibilitywith Corporate Social Responsibility
India, E-Choupal

DS-638
DS-639

25107 Varsha
Bagchandani
25108 Varun Tanwar

Problems and Prospects of Retailing in

India
How Kingfisher became Indias most
admired airline
Rural banking in India
Analyse the reasons for declining market
share of Onida Colour Televisions and
suggest appropriate strategies to enhance
their market share

Not received

DS-640
DS-641

25109 Vidhi Gupta

25110 Vineet Kumar

DS-642
DS-643

25111 Richa Sahay

25112 Vipul Nidhi

Creating a service brand

Transforming Indian Brands into global
ones
Evaluate the marketing strategies for
Plasma and LCD TVs in India with special
reference to Samsung

Service brands
Brand transformation

DS-644

25113 Vipul Rawal

DS-645

25114 Vishal Awasthi

A critical analysis of Britannias sales

promotion campaigns
Branding in Industrial markets
Strategies and Preparedness for Trade and
Globalization in India
Discuss marketing strategy followed by
Travel Websites in India like: cleartrip.com,
yatra.com and makemytrip.com

Sales promotion compaignBritannia

Branding-Industrial markets
Globalization indian economy

DS-646
DS-647

25115 Vivek Singh

25116 Zubair Ahmed

DS-648

25117 Amar Kishore

Pandey

DS-649

25118 Jeffery Titus

Brand loyalty as a measure of brand equity Brand loyalty, Brand equity

DS-650

25119 Surbhi Verma

DS-651

25120 Ankit Kathuria

DS-652

25121 Nitin Grover

Changing marketing scenario in India in the Marketing scenario-India

globalised world
Changing composition of bank loans in
Bank loan-India
India
Recruitment and selection trends
Recruitment and selection BPO

Airline industry-India,
Kingfisher
Rural banking-India
Marketing strategy-TV industry,
Market share-Onida

Marketing strategy-Plasma &

LCD TV, Markting-Plasma TVSamsung, Marketing-LCD TVSamsung

Marketing strategy-Online
travel sites, makemytrip.com,
yatra.com, cleartrip.com

DS-653

25122 Ambareen Rizvi Corporate Social Responsibility in India and Corporate social responsibilitythe role of NGOs
India, CSR and NGO-India

DS-654

25123 Parul Jain

DS-655
DS-656

26001 Abhay Garg

26002 Abhinav Joneja

DS-657

26003 Abhinav Singh

DS-658

26004 Abhishek
Khurana
26005 Achint Madhra

DS-659

Analyse the performance of Fasttrack

(Titan's) Sunglasses in India
Increasing Brand Visibility
ULIPS and Mutual Funds as Investment
Tools
Pharmaceutical Supply Chain : How is it
different from other supply chains
Critical Analysis of Organised V/s Unorganised Retail Sector
Bench Marking in Services Industry

Promotional strategySunglasses
Brand visibility

SCM-Pharmaceutical, Supply
chain managementPharmaceutical
Organised retail sector,
Unorganised retail sector
Bench marking-Services
industry

SUMMER PROJECTS - PGDBM

Topic

Sl.No

Roll No. Name of Student

PR-1

96001

Abhay Mathur

PR-2

96003

Alka Kalra

PR-3

96008

Amit Garg

PR-4

96011

Anurag Kapoor

Marketing research study on interior building

boards with specific reference to E-Board
classic for Eternit Everest Ltd.

PR-5
PR-6

96017
96019

Georgen Greem
Indumati

A tool for global communication

Cavander: a market study

RPG India Ltd

Cavanders

PR-7

96021

Kakul Zuberi

PR-8

96024

Kiran Malik

Efficacy of training in human resource

development
Marketing plan of e-cash

Escort Yamah
Motors Ltd
Escort Finance Ltd.

PR-9

96025

PR-10

96031

Kulvinder Singh
Dhindsa
Nidhish Tawakley

Indian Telecom industry: issues affecting

positively and negatively
A report on the brand track for Singer

Singer

PR-11

96035

Paresh Agarwal

Hotel industry in the context of tourism in India,

the travel team (Unit-Team Tours & Travel Pvt.
Ltd.)

The Travel Team

PR-12

96036

Peeush Mahajan

Report on project Denim

Mahavir Spinning
Mills Ltd.

PR-13
PR-14

96038
96041

Purshottam Dutt
Rishi Bhalla

PR-15

96041

Rishi Bhalla

PR-16
PR-17

96049
96050

Sona Ralli
Suruchi Gupta

Synergical effect brands and celebrities

Dabur India Ltd. : possessions and opportunities Dabur India Ltd
in Africa
Project appraisal of setting up a plastic recycle
plant
Brand equity of woodland
Woodland
Evaluation procedure of tenders
Ircon International
Ltd.

PR-18

96054

Tarun Agarwal

PR-19

96062

Amit Nijhawan

PR-20

96067

Anunaya Kumar

PR-21

96068

Anurag Aneja

PR-22

96081

Gaurav Goyal

NIILM

Customer satisfaction level: Special referece to

Hindalco India Ltd. 1990-1997
Study of working capital management at Escorts
Ltd (Tractor Division)
Academic project on Daewoo Motors India Ltd.

Company
Hindalco India Ltd.
Escort (Tractor
Division)
Daewoo Motors
India Ltd
Eternit Everest Ltd

Sources of funds in international market:

External Commercial Borrowings (ECBs)
Infrastructure development in India

SMIFS Capital
Market Ltd

Conceptualisation and project structuring for

Gopalpur Port development project
To study the behaviour and buying patterns of
consumers in the paint industry
The role of HRD in TQM in Indian organisation
context

Gopalpur Port Orissa

PROJECT REPORTS

PR-23

96084

Usha Martin Group

96089
96098

Indranil Choudhury A study of the factors which will bring in total

involvement of people in TGMS
Namita Gupta
Lease financing in India : a swot anlysis
Ruchika Singhal
Tender appraisal and the evaluation procedure

PR-24
PR-25

PR-26

96098

Ruchika Singhal

Project on containerisation in shipping industry

PR-27

96103

Saurav Ray

A model for profit sharing at Usha India Ltd.

Eurogulf Shippping
LLC, Dubai
Usha India Ltd.

PR-28

96104

Sharad Rastogi

Merger and acquisitions: a critical evaluation

and study of future prospects

PR-29

96113

Vanshaj Bindal

PR-30

96121

Anu Singh

PR-31

96127

C E Rehman

PR-32

96132

PR-33

96140

Himanshu
Srivastava
Nisha Jain

Economic value added : a new tool in the Indian

management system
On effectiveness of formal grievance handling
procedure at BTPS
Budgeting principles and practices for Indian Oil
Corporation
Study of job anxiety in LML Ltd.

PR-34

96151

PR-35

96154

PR-36

96155

S. Praveen Kumar Challenges in automating production planning

and control of manufacturing firm

FCS (P) limited,

ACES technology
Pvt. Ltd.

PR-37

96159

B Srividya

Tata Finance Ltd

PR-38

96172

PR-39

96175

Feasibility study on funding options ECB &

FCNR (B) loans
Vinay Pratap Singh Training programme undergone in Eternit
Everest Ltd.
Manish Kalhan
Project report on brand valuation

PR-40

96176

Vijita Salotra

SRF International

PR-41

97002

Amitabh Anand

S.G. Sitanshu
Sekhar
Sanjeev Grover

PR-42

97008

PR-43

97012

Brijesh Kumar
Agrawal
Deepak Moudgil

PR-44

97014

Gayatri Moudgil

PR-45

97028

Rahul Kathuria

PR-46

97029

Rahul Verma

NIILM

Training need analysis for executive staff at

NTPC, Badarpur
Study of automobile industry and future trends

Dabur finance Ltd.

Ircon International
Ltd.

Modi Cement,
Gujarat Ambuja,
HLL

BTPS
Indian Oil
Corporation Ltd
LML Ltd
NTPC Badarpur

A feasibility study on setting up a Lipstik

manufacturing plant

Explore the potential of South Africa and

Australia
as export
market
for IndiaSodexo Pass
Market potential
of food
vouchers
India (Pvt) Ltd., New Delhi
Internet advertising & shopping: a look into their
future for Intermesh system
Designing a streamlined procedure and a
feedback control system for Nestle India Ltd.
Designing an induction manual for Hero Honda
Survey of market potentials for setting up a
branch of international travel House in Indore
Automation of question bank for Newgen
Software Technologies Ltd.

PROJECT REPORTS

Eternit Everest Ltd

Sodexho Pass India

Pvt. Ltd.
InterMESH Systems
Nestle India Ltd
Hero Honda
International Travel
House Ltd
Newgen Software
technologies Ltd

PR-47

97036

Shaheen Kauser

PR-48

97044

Vikas Chauhan

PR-49

97047

Vishal Dilawari

Market potential of TMI sminars and publications TMI India Time

Manager
International

PR-50

97059

Diksha bansal

PR-51

97069

Meenu Raina

Training effectiveness Shriram Pistons & Rings

Ltd., New Delhi
Attrition management in Silicon valley of India
(Unique practices followed by IT companys to
combat attrition)

PR-52

97073

Piyush Thapliyal

Identification of training needs of P&A personnel ONGC Oil and

of ONGC
Natural Gas
Corporation

PR-53

97081

Sheeraz Khan

Indian airlines

PR-54

97083

PR-55

97086

Shok Vimochan
Tripathi
Varunika Dhingra

PR-56

97101

Rajesh Kumar

PR-57

97102

Abhijit Banerjee

Comparison of Indian Airlines vis--vis

competitors
A study of industrial relation in Bokaro Steel
Plant
Effectiveness of quality circles at BTPS a case
study
Market feasibility analysis apparel division for
Sahara India Product division
Evaluation of compensation structure at Escorts
Construction Equipment Limited

PR-58

97106

Vaishali Jain

PR-59

97110

Abhay Rai

Implementation of human resource information

system at ABB
A study of international marketing strategies of
RITES (Rail India Technical and Economic
Services)

ABB Asea Brown

Boveri Ltd
RITES Rail India
Technical and
Economic Service

PR-60

98001

Abhijeet Singh

PR-61

98002

Amit Dutta

Market status of Maruti genuine engine oils for

Indian Oil Corporation Limited
Gujarat Heavy Chemicals Limited: cost-benefit
analysis of various alternatives of transportation

Indian Oil
Corporation Ltd
Gujarat Heavy
Chemical Ltd

PR-62

98003

Amit Garg

Assocham Indian Banking Sector: second wave Assocham

reforms- implementation status and impact

PR-63

98004

Anand Agrawal

Bharti Comtel Ltd. pre-launch estimation of

market share for Bharti Comtel Ltd. for basic
telephone services in Gurgaon

PR-64

98005

Anil Kumar Pathak Kochar Sung-up Acrylic Ltd. to assess market

potential of Acrylic Mink blanket (Delhi)

PR-65

98006

Anshuman Prasad Bharti Comtel Ltd. pre-launch estimation of

market share for basic telephone services in
Gurgaon

Bharati Comtel Ltd

PR-66

98007

Aprita Malik

Gujrat Heavy
Chemical Ltd

NIILM

Training need analysis and design for Cimmco

Birla Limited
Evaluation of retention strategies of E.I. L.

Gujarat Heavy Chemicals Ltd. benchmarking

the practices

PROJECT REPORTS

Cimmco Birla
Limited
EIL

Shriram Pistons &

Rings Ltd

Bokaro Steel Plant

BTPS
Sahara India Apparel industry
Escorts
Constructions
Equipment Ltd

Bharati Comtel Ltd

PR-67

98008

Chiranjib Banerjee Eternit Everest Ltd.- test marketing of E-Board

Classic and E-Board in its new applications

PR-68

98009

Deepak Agrawal

PR-69

98010

Ekta Kapoor

PR-70

98011

Ghulam Zakaria

PR-71

98012

PR-72

98013

PR-73

98014

PR-74

98015

PR-75

Eternit Everest Ltd

Strategic brand management of Buddy Davis

LNJ Bhilwara Group
casuals launched LNJ Bhilwara Group
Public relation exercise for Urusvati art gallery Urusvati Art Gallery
a part of a Group Urusvati Centre for
Contemporary Art

Market potential of Blue Star air-conditioner,

Mumbai
Jasmine Singh
Study of servo engine oil for Indian Oil
Corporation Limited
Kalpana Sharma
Kalpana Forgings Ltd., Faridabad Sales
promotion through a web site
Monica Singh
Indian Oil Corporation Limited: dynamics of
stress among executives at Mathura Refinery
Niraj Kumar Verma Shalimar Paints Ltd., New Delhi: inventory
control system and cost reducing measures

Blue Star Ltd

98016

Pankaj Khare

Expanding marketing for Rotomac greeting

cards in New Delhi and also measuring
prevailing perception about the product

Rotomac Greeting
and Gifts Pvt Ltd

PR-76

98017

Pankaj Kumar

Conducting a customer audit on major service

attributes for the Oberoi Group and studying
effectiveness of the Groups Print Media
Advertising

Advertising
management Obroi Group

PR-77

98018

Pankaj Taneja

ESPN Software India Pvt. Ltd.: C&S penetration ESPN Software

in particular areas of south Delhi & Gurgaon
India Pvt. Ltd.

PR-78

98019

Pawan Zutshi

PR-79

98020

Prasun Kumar

Marketing through company owned retail outlets Singer India Limited

of Singer India Limited (SIL)
(SIL)
Information Technology India Limited:
ITIL EIMS
Educational Institute Management System
(EIMS)

PR-80

98023

Roopal Chopra

PR-81

98024

Ruchira Kohli

PR-82

98025

Sachin Kumar
Gupta

PR-83

98026

Samar Ghauri

PR-84

98027

Sameer Agarwal

PR-85

98028

Saurabh
Dhoundiyal

NIILM

Indian Oil
Corporation Ltd
Kalpana Gorgings
Ltd
Indian Oil
Corporation Ltd
Shalmar Paints Ltd

Key attributes in consumers buying behavior

with special emphasis on Goodyear GPS 2
Balanced Business Scorecard a theoretical
framework
To study the dynamics of Indian Greeting card
industry with special emphasis on establishing
retail network for Rotomac greeting cards in
East Delhi

Goodyear GPS -2

Potenial of SAN resin in Delhi and adjoining

places (Bayer ABS Ltd.)
Customer satisfaction of WIPRO franchisee ( a
study conducted by Gall Up for Wipro

Bayer ABS Ltd

Pre purchase parameters for discerning buyers

of HCV (Heavy Commercial Vehicles)

Gallup MBA India

Pvt. Ltd

PROJECT REPORTS

Escorts Ltd
Rotomac Greeting
and Gifts Pvt Ltd

Wipro

PR-86

98029

PR-87
PR-88

98030
98031

PR-89

98032

Shailendra Kumar
Tiwari

PR-90

98033

Shikha Malik

PR-91

98034

Siddharth Anand

PR-92

98035

Sumita Ghosh

A report on performance management system

PR-93

98036

Vijay Singh

Customer perception and comparative study of

trading area average of selected IOC Vision
2000 retail outlets

PR-94

98037

Vikas Kharb

Pre-launch estimation of market share for Bharti Bharati Comtel Ltd

Comtel Ltd. for basic telephone services in
Gurgaon

PR-95

98038

K. B. Vinod

Marketing research to forecast the unit wise

direct sales in the proposed wired area in
Bhopal and outstation viz. Vidisha, Itarsi &
Bairagarh

Bharati Telenet Ltd

PR-96

98039

Market scenario Polyethylene in Baroda

PR-97

98040

Virender Singh
Tanwar
Abhishek Kumar

PR-98

98041

Aditya Gupta

To study prompt & cost effective logistics in

export consignment in HEG Ltd.

Gas Authority of
India Ltd GAIL
Koshika Telecom
Ltd
LNJ Bhilwara Group
HEG Ltd

PR-99

98042

Amit Sharma

Absenteeism in Amtek India Ltd.

Amtek India Ltd

PR-100

98043

Anand Kumar Jha

Customer satisfaction at Usha Fone, Patna

Ushafone, Koshika
Telecome Ltd

PR-101

98044

Anant Ahuja

PR-102

98047

PR-103

98048

PR-104

98049

PR-105

98050

NIILM

Saurabh
Maheshwari
Saurabh Sekhar
Sayed Ziae Habib

Chitralekha media effectiveness

Chitralekha Group

Jindal Strips Ltd.

A report on ad campaign of VI John shaving
cream
Conducting an audit of prescription practices of
doctors in dental & opthal departments &
evaluating the retail/trade performance of
Ciplas products

Jindal Strips Ltd

Vi-John
Cipla Ltd

Comparative analysis of employee motivation & Siemens Power

retention strategies
Engineering Pvt Ltd
Analysis of consumer behavior between the age KG Denim Ltd
group of 15-21 years in bottom wear casuals

To know the potential market for Usha Fone

Automation of the overdue payment collection

and commission calculation (ODP3C)
Cheena Hazrati
Fritolay India Ltd. (Pepsi Foods): H R in sales
system
Dibya Jyoti Panda Oswal Chemicals & fertilizers: survey of D.A. P
in Orissa
Divya Bhatnagar
Study of compensation structure at CBL: scope
to go beyond
Ekta Chadha
Trade procedural documentation in the shipping
industry

PROJECT REPORTS

RPG Transmission
Ltd
Indian Oil
Corporation Ltd

Essar Cellphone
Fritolay India Ltd.
(Pepsi Foods)
Oswal Chemical and
Fertilizers
CBL
Orient Ship Agency

PR-106

98052

Gaurav Agrawal

A pre launch survey for the demand estimation

of basic telephone services in Gurgaon

Bharati Comtel Ltd

PR-107

98053

Hema Seth

ITIL

PR-108

98054

K. Hemant Kumar

PR-109

98055

Kartik Bhatnagar

Library management system (Educational

Institutes Management System)
To generate prospect inquiries for Blue Star ACs
in Delhi and its surrounding areas
Automation of residential leasing at the Finance
and Systems departement in Powergrid

PR-110

98056

Manmohan Goyal

PR-111

98057

Callup MBA India

Pvt. Ltd
Chitralekha Group

PR-112

98058

Manas Kumar
Pradhan
Mrinalini Singh

To conduct a survey for finding countrys best

professional colleges for living media Ltd.
Chitralekha media effectiveness
Training need analysis

PR-113

98060

Nishant Rao

PR-114

98062

Pallavi Vatsa

PR-115
PR-116

98063
98064

Parul Bhatia
Piyush Jain

To conduct a survey for finding countrys best

colleges for Living Media Ltd.
Training in Bokaro Steel plant: a review and
analysis
Capital budgeting in RPG cellcom
Automation of raw material receipt functions

Bharat Cooking
Coal Ltd
Living media India
Ltd
Bokaro Steel Plant

PR-117

98065

Priya Puri

Performance appraisal satisfaction review

Modi Rubber Ltd

PR-118

98066

Priyanka Thareja

PR-119

98067

Rajesh Ranjan

Essar Cellphone
Airtel
Bharati Comtel Ltd

PR-120

98068

Rajiv Kamal

A study of distribution network of Essar

cellphone vis a vis Airtel
Pre-launch estimation of market share for basic
telephone services in Gurgaon
Potential for Rotomac Greeting cards in Delhi

PR-121

98069

Samir Sikri

Retail chemist perception audit & study of

effectiveness of sales and distribution activities

PR-122

98070

Satish KV

A study on canon printers for rediffusion DY&R

Cannon Printers

PR-123

98072

Saurabh Goyal

A study of brand awareness for Volvo truck: (A

study conducted for Galup MBA India Pvt. Ltd.)

Volvo Trucks

PR-124

98073

Shallu Goindi

Internal customer satisfaction analysis

Goodyear India Ltd

PR-125

98074

PR-126

98075

Shankar
chakraborty
Sheetal Khanna

PR-127

98076

NIILM

Study on the market scenario of Bajaj Bravo at

Delhi
Attitude of employees towards performance
appraisal and its effectiveness
Shipriya Srivastava Potential of the scheme Saral in Allahabad

PROJECT REPORTS

Blue Star Ltd

Powergrid
Corporartion of India
Ltd

RPG Cellcom
Gujarat Heavy
Chemical Ltd

Rotomac Greeting
and Gifts Pvt Ltd
Cipla Ltd

LML Ltd
Maral Overseas Ltd
LNJ Bhilwara
Koshika Telecom
Ltd

PR-128

98077

Shobhan Akash

Koshika Telecom Limited (Ushafone): potential

of saral scheme in Kanpur
Automation of residential leasing at the finance
and systems department in powergrid

Koshika Telecom
Ltd
Powergrid
Corporartion of India
Ltd

PR-129

98078

Shubhi Tyagi

PR-130

98079

Shyla Menezes

Creation of policy manual Bharat Gears

Limited
A survey of existing dealers of airconditioners in
the market
Accounting processes and procedures: mapping
of codes
Analytical overview on working capital
management
A study the dynamics of Indian Greeting card
industry with special emphasis on establishing
retail network for Rotomac greeting card in
North-West Delhi

Bahrat Gears Ltd

PR-131

98080

Somnath

PR-132

98081

Sonal Srivastava

PR-133

98082

Vineet Chawla

PR-134

98083

Amitabh Vyas

PR-135

98084

Sanjeev Kumar
Kashyap

Comparative study of various investment

opportunity in the market with focus on fixed
deposit scheme and mutual funds

Gujarat Heavy
Chemical Ltd

PR-136

98085

Sharad Kumar

Logistics chain management

HCL Infosystems
Ltd

PR-137

99001

Aditya Nanda

A Marketing Reseaarch Project carrying out a

Carrier Aircon Ltd
comparative Analysis of carrier Airconditioners
vis a vis other Brands Being Used in Hotel
segment of Delhi with a view to Highlight the key
factors Affcting the decisionmaking of the
potential customer

PR-138

99002

Amit Duggal

PR-139

99003

Amit Khanna

Brand comprehensive study and strength

weakness analysis of Polar fans
Onsite Analysis of Current Information System &
Implementation of the required Solution

Polar International
Ltd
Momentum India
Pvt.Ltd.

PR-140

99005

Anuj Vyas

A study conducted to understand consumer

behaviour and dealer network for Supereme
Industries

Supreme Industries
Ltd

PR-141

99008

Bhawna Minocha

Study of export payment procedures employed

by leather garment exporting companies

Usha
Intercontinental
India

PR-142

99011

Hemant Bhalla

PR-143

99012

Jyothi Gupta

PR-144

99013

Kaushal Kumar

PR-145

99014

Manish Sakunia

Study of customer satisfaction index with their

respetive cellular service providers
To study the customer preference in selling the
internet service and the internet package
Study of customer satisfaction index with their
respetive cellular service providers
A study on marketing system with special
reference to marketing secondry products

Koshika Telecom
Ltd
Bharti BT Internet,
Mantra Online
Koshika Telecom
Ltd
SAIL, Steel
Authority of India
Ltd

NIILM

PROJECT REPORTS

Blue Star Ltd

Luxor Writing
Instruments Ltd
Britannia Industries
Ltd
Rotomac Greeting
and Gifts Pvt Ltd

PR-146

99017

Navneet Singh

PR-147

99018

Neha Sehgal

PR-148

99019

Nindiya Sharma

PR-149

99020

Nitin Aggarwal

Study of Modi's Food Service Disposable Cups,

Glasses/Tumblers
Role of MIS in finance and accounting
subsystems as well as in report generation
Rediffusion DY & R PR industry: a general
review and Mantra Online: PR perspective
"A Study on working capital Management"

PR-150

99021

Pallavi Bhaskar

Feasibility study of CNG

PR-151

99024

PR-152

99026

Prodip Chandra
Borkakoty
Ravi Bhushan

PR-153

99027

Ritu Malhotra

A study of level of customer satisfaction at

Clutch Auto Ltd
To find the ground potential of ISP business in
Eastern UP
A study conducted to explore the possibility of
extending Bioslim Franchise

PR-154

99028

Rohit Ranjan

PR-155

99029

Shashank Khanna A study on production, Documentation and

Export-Import Policies in context of India
Handicrafts Sector

PR-156

99030

Shweta Rastogi

PR-157

99032

PR-158

99032

Vaibhav Narendra
Puri
Vaibhav Narendra
Puri

PR-159

99033

PR-160

Modi International
paper
Yamaha Motors
Escorts Ltd.
Mantra online
Yamaha Motors
Escorts Ltd.
SREI International
Finance Limited
Clutch Auto Ltd
Koshika Telecom
Ltd
Mudra
Communications Ltd

study of the market of OMNIDOCS & OMR/ ICR Newgen

softwares in Delhi
SoftwareTechnologi
es Ltd.
C.L Gupta & Sons

Market survey for fully automatic software based Estel Telecom Ltd
call centre
Dot.com branding success in the internet world Next Wave Idea Lab
To identify prospects for ERP (SAP), CRM Ecommerce solutions and application service
providers in the existing market scenario for
HCL -Infosystems

HCL Infosystems
Ltd

Alok Kumar Sobti

The Role of Brokers in Transportation: A Study

Towards strategically Reducing the Brokerages

Transport
Corporation of India
Ltd.

99034

Amit Harialia

Testing of visitors and material gatepass and

design of online magazine focus

India Oil
Corporation Ltd

PR-161

99035

Anindita Bagchi

On the job training in the MIS department

PR-162

99036

Anshuman Das

PR-163

99038

PR-164

99039

Ashutosh Vashisht Economic feasibility of solar thermal water

heating systems on a project contract basis
Bhaskar Narayan A study of customer satisfaction level of Honda
portable water pumps in the state of West
Bengal

SREI International
Finance Limited
Honda SIEL Power
Products Ltd

PR-165

99042

Gurpreet Singh
Thind

Spice
Communication Ltd

NIILM

Integal Computer
Ltd
Standardisation of training at the central training Group 4 Pvt Ltd
institute vis a vis the regional training institute
located all over the country

To sell and check the awareness level of value

added services of spice telecom among the
subscribers

PROJECT REPORTS

PR-166

99043

Jai Sethi

Sales Automation Analysis and Design

Singer India Limited

PR-167

99044

PR-168

99045

Kalee Prasanna
Pattanayak
Madhukar Kumar

SREI International
securities Limited
Next Wave Idea Lab

PR-169

99047

Menon
Harikrishnan
Kuzhipat

SREI International securities Limited: a study on

Indian debt marketing
Internet, e-commerce and coceptualization of a
dot.com
Quality improvement stratgies (QIS) at first
select

PR-170

99048

Munish Kalia

PR-171

99049

Neeraj Sharma

Consumer behaviour customers for two stroke

oils
To study in detail the functioning, operation and
procedural complexities of SRIE as a fledged
money changer and suggesting ways to improve
its performance

ELF Lubricants
(India) Ltd
SREI International
Finance Limited

PR-172

99051

Nisha Kathuria

Xerox Modi Corp

Xerox Modi Corp

PR-173

99052

Nitin Ghuliani

Terminal management system of freight

CMC Ltd
operations information system - Indian Railways

PR-174

99053

Parul Asthana

PR-175

99055

Pritika Khandpur

Study of the contract Management process and Siemens Ltd.

practices in siemens Ltd.
Study of Indian snacks market in general and in Britannia Industries
particular 3 brands of Britannia Cheeselets,
Ltd
chekkers and little hearts - to evaluate them
against other popular snacks options

PR-176

99056

Rajesh Puri

The Role of Brokers in Transportation: A Study

Towards strategically Reducing the Brokerages

Transport
Corporation of India
Ltd.

PR-177

99057

Ratinjay Mishra

A study of doctors behaviour and references in

prescription pattern and analysis of sales audit
at retail outlet

Protec, Cipla Ltd

PR-178

99058

Rishi Khanna

Comparative analysis of customer behaviour

computer education industry

Zee Interactive
Learning Systems
Ltd

PR-179

99059

Ritu Mathur

LNJ Bhilwara Group

PR-180

99061

Shruti Tyagi

A study of salesmen sampling order for exoprt

promotion
Library search package in MS-Access and
effectiveness role and pattern of
computerisation

PR-181

99062

Sourindra Nath
Dutta

The Role of Brokers in Transportation: A Study

Towards strategically Reducing the Brokerages

Transport
Corporation of India
Ltd.

PR-182

99063

Sudipta Kr. Kar

The Role of Brokers in Transportation: A Study

Towards strategically Reducing the Brokerages

Transport
Corporation of India
Ltd.

PR-183

99064

Vikas Asthana

A study of doctors behaviour and references in

prescription pattern and analysis of sales audit
at retail outlet

Protec, Cipla Ltd

NIILM

PROJECT REPORTS

First Select Pvt Ltd

India Oil
Corporation Ltd

PR-184

99065

PR-185

99067

PR-186

99069

PR-187

99070

PR-188

99071

PR-189

99072

PR-190

99073

PR-191

99075

PR-192

99076

PR-193

99077

PR-194

99078

PR-195

20001

Sitanshu Sriram
Singh
Sudhir K.
Balakrishnan
Vishwas B.
Indraghamti
Abhishek Shankar

PR-196

20002

Abhishek Vyas

PR-197

20003

PR-198

20004

Amit Kumar
Pahuja
Anurag Agarwal

PR-199

20005

Arvind Singh

To understand the buying patterns of consumers Monte-Carlo, Oswal

in the branded T-shirts segment with specific
Woolen Mills
reference to monte-carlo.

PR-200

20006

A study of incentive management system

PR-201

20007

Bhakti Brata
Bhattacharya
Gunjan Sharma

PR-202

20008

Hitesh Goel

PR-203

20009

Lavnish Sharma

Opportunities for britannia milkman butter v/s

amul
Opportunities for semi-automatic top loading
washing machines segment in the market for
karisma viz a viz competitors

PR-204

20010

Munish Arora

Bench marking study of sunrise vis--vis Bru &

to study the impact of launch of sunrise special
in Karnataka

Nestle India Ltd

PR-205

20011

Neha Vohra

Generation of leads for accware ver 3.2

ICODE Software Pvt

Ltd

NIILM

Praveen Kumar
Rungta
Bhadresh Arvind
Shah

A study on zero based budgeting

Manish Salian
Jayaram
Nitin Omprakash
Bohra
Rahul Javia
Dineshbhai
Ravi Shankar Naik

Housing development and finance cooperation

bank Ltd
Kamat Club, Goregoan

Reshma
Parashuram Koli
Sindhu S. Menon

Import of spherical roller bearings

Daman Ganga papers Ltd.

Zone wise market demand of GP/ GC sheets/
coils and zone wise thickness requirement
Shiv Sahik Tax Consultancy
Job analysis and creating job profiles
The valuation of internet firms
Market potential of rubber (NCV & HCV) in
Thane region
Survey of franchise and and customer to know
about e-greeting and e-gifting potential
Comparative study of analyzers with special
reference to its competitors, in New Delhi
To draw a road map for aptech e-wise bug
manager
Analysis of netKracker channel strategy to
suggest access & E-Com initiatives.
Study on regulatory issues in telecom industry

Media Habits of people in Delhi City & NCR

PROJECT REPORTS

Yamaha Motors
Escorts Ltd.
Saroj Enterprises

HDFC bank
Kamat Club,
Goregoan
Daman Ganga
Pepers Ltd.
Jindal Iron & Steel
Co.
Shiv Sahik Tax
Consultancy
Laxmi Tyre Service
Ernst & Young Pvt
Ltd
Laxmi Tyre Service
Mubarakho.com
ABB Ltd
Aptech Sofrware
and Consultancy
Wipro netKrakers
Ltd
Escotel Mobile
Communications Ltd

Otis Elevator
Company Ltd
Triton
Communications
Britannia Industries
Ltd
Samsung India
Electronics

PR-206

20012

Pankaj Kumar

Analytical study of cost and man power

utilization in P.B. Area
Techno-Economic feasibility of setting up an
alcohol distillery at Yamuna Nagar, Haryana

Bharat Cooking
Coal Ltd
Saraswati Industrial
Syndicate Ltd

PR-207

20013

Prashant Saha

PR-208

20014

Ravi Verma

To study the market potential and generate

business for kimberly-clark professional
products

Kimberly - Clark
Professional

PR-209

20015

Ritesh Yadav

SGS India Ltd

PR-210

20016

Sachin Mahajan

PR-211

20017

Sakshi Grover

PR-212

20018

PR-213

20019

PR-214

20020

Sanoj Kumar
Singh
Saugata Chandra
Ghosh
Shikha Rawal

To study readiness status of B2B E-Commerce

Environment in India
To find buisness potential for HCL in ISP's and
Corporate Sector
Consumer durable finance a profitable
proposition
Market status of salora & consumer purchasing
behaviour
Launch of Data Networking Product
Finlease investment management system

BTL Investment Ltd

PR-215

20021

Sougata Roy

PR-216

20022

Tarun Chhibber

PR-217

20023

Vijay Dobriyal

PR-218

20024

Vikash Sheoran

PR-219

20025

Abhishek Tomar

PR-220

20026

PR-221

20027

Akshit Singh
Gangotra
Ankit Kapoor

PR-222

20028

Arvind Kumar

Study of present market scenario in it training

industry
Tetra Scope into Indian professional mobile
radio market
Rural market potential for OHC & OTC range in
Rajasthan
To find potential market for Web-Site

PR-223

20029

PR-224

20030

Ashish Kumar
Gupta
Deepak Rastogi

Consumer behaviour and buying pattern with

reference to two-wheelers
Customer relationship Management

PR-225

20031

PR-226

20032

Hemanta Kumar
Ghosh
Latika Malik

Strategic issues and market research of first

food
Working capital Management

NIILM

HCL Infosystems
Ltd
Hero Financial
Services Ltd
Salora International
Ltd
Tata Telecom Ltd

Analytical Study of the Finance Funcations of

ITC Hotel Maurya
ITC Hotel Maurya Sheraton & Towers
Sheraton
Generation of leads via use of researched
ICODE Software Pvt
information & also contact companies that have
Ltd
already received Icode's evaluation package to
gather as much strategic intelligence about their
company as possible.
Nokia Tetra System insights for the Indian
Nokia India Ltd
market
To design a strategy for Tata engineering for the Tata Engineering
purpose of induction of its passenger cars in
para-military forces.

PROJECT REPORTS

STG
Nokia India Ltd
GlaxoSmithKline
Eerexex Infotech
Pvt Ltd
LML LTd
HCL Infosystems
Ltd
Wockhardt India Ltd
Escorts
Constructions
Equipment Ltd

PR-227

20033

Mallika Tandon

Analysis of distribution and inventory system

Escorts Mahle Ltd

PR-228

20034

Neeraj Madan

Xerox Modi Corp

PR-229

20035

Nidhi Kampani

PR-230

20036

Poonam Sethi

Attitude of the customer towards xerox's

products
Market research on IBM @ server iSeries
Segment
Critical analysis of Export Procedure and
Documentation

PR-231

20037
20038

Market research of facilities management

services in Delhi
Developing a Distribution Plan for Delhi

PCS Industries Ltd

PR-232

Priyanka
Chowdhary
Ritesh Rustogi

PR-233

20039

Sachin Bhardwaj

Neete Clothing Pvt Ltd

PR-234

20040

Sadat Ahmad

PR-235

20041

Sanjay Punwani

Market Competitiveness of Controllers of ABB

with respect to its competitors in Delhi region
Study on training and Development

PR-236

20042

Sarika Madkan

Implementation of AIM

ABB Asea Brown

Boveri Ltd
Citirop Credit
Securities India Ltd
ABB Ltd

PR-237

20043

Training needs analysis & design

Escorts JCB Pvt Ltd

PR-238

20045

Saurabh Deep
Singla
Tarun Arora

Xerox Modi Corp

PR-239
PR-240

20046
20047

Vaibhav Sharma
Vikas Rastogi

PR-241

20048

Yash Tayal

PR-242

20049

Charu Singhal

PR-243

20051

Neha Varshney

PR-244

20052

Vishal Singh

Attitude of the customer towards xerox's

products
Sales promotion through existing customer
Marketing research on demand pattern of
different dealer
Kaizen Analysis, Training needs analysis &
design
Prospects of mutual funds industry in current
market scenario
Business potential for HCL in ISP's and
Corporate Sector
Conducting & audit on prescription practices of
doctors in Oral Asthma & Evaluating the
retial/trade performance of oral asthma products
of Cipla's

PR-245

20053

PR-246

20054

Vijay Singh
Bhandari
Sumit Chadha

PR-247

20056

Harpreet Kaur

Positioning of long road insulators for modern

insulators Ltd. ABU - Road, Rajasthan
Study of present market scenario in IT training
industry
Training & Development

PR-248

20057

PR-249

20058

Avishekh Roy
Chaudhury
Ankit Vishnoi

Strategic issues and market research of first

food
Market potential of Web Hosting in Delhi

Modern Insulators
Ltd
Software
Technology Group
Schneider Electric
India Ltd
Wockhardt India Ltd

NIILM

PROJECT REPORTS

IBM India Ltd

Surindra
Engineering
Company

Reckitt Benckiser
India Ltd
Neete Clothing Pvt
Ltd

LML LTd
HSG Ltd
Escorts JCB Pvt Ltd
Tata Finance Ltd
HCL Infosystems
Ltd
Cipla Ltd

iServ India Solutions

Pvt Ltd

PR-250

20059

PR-251

Anuj Chauhan

20060

Marketing segmentation for purchasing home

personal computer's
Bhupender Solanki To understand the buying patterns of consumers
in the branded T-shirts segment with specific
reference to monte-carlo.

Sirious Informatics
Indian Ltd
Monte-Carlo, Oswal
Woolen Mills

PR-252

20061

Anurag Gupta

Marketing material red book

Coca Cola India

PR-253
PR-254

20062
20063
20064

PR-256

21001

Akhil Rampal

Fixed Deposit System

On fitment survey of giant tyres at Guwahati,
Assam
Developing a sales strategy for refinish paints in
Rajasthan and Haryana
Brand awareness and competition of sartorius
electronics systems in the laboratory and gold
market.

Escort Ltd
Apollo Tyres Ltd

PR-255

Shalini Gupta
Bidhan Chandra
Joarder
Rohit Bakiwala

PR-257

21002

Amol Gautam

Study of corporate clients perception about hotel Crowne Plaza Surya

crowne plaza surya with respect to other five
star hotels in Delhi

PR-258

21003

PR-259

21005

Anuj Kumar
Sehgal
Deepti Bhatia

Identification & Need Assessment of the Vertical Bharti Cellular Ltd.

Market
Distribution strategy of vardhman threads
Vardhman Threads

PR-260

21006

Garima Sharma

PR-261

21007

PR-262

21008

PR-263

21010

PR-264

21012

PR-265

ICI Paints Ltd

Sartorius
Mechatronics India
Pvt. Ltd.

Career growth and promotion policy of NTPC &

other public sector organizations
Surbhi Mittal
Survey of educational institutes for accessing
market potentiality for HCL Infosystems Ltd.
Kaustabh Acharya To frame a competitive market plane for
valvoline cummins in retail segment for its diesel
oil products

NTPC Ltd.

Mohit Saharavat

To study the market potential for singer

appliances
Nishant Choudhary Creating retail outlets for launch of amul ice
cream in Delhi

Singer India Ltd.

21013

Prerna Kapoor

PR-266

21014

Pulak Parashar

Hindustan Lever
Ltd.
Zee Interactive
Learning Systems
Ltd.

PR-267

21015

Raj Kumar Singh

Distribution network and consumer's perception Himalaya Drug

about the company
Company, New
Delhi

PR-268

21016

Rajesh Singh

Positioning of servo coolant and brake oil

PR-269

21017

Ravi Kashyap

PR-270

21018

Sachin Aggarwal

Brand image and positioning of Videocon CTV

in Delhi
Brand image through internet advertising

NIILM

Expansion of distribution network for HLL's

confectionary business
Market promotion through direct marketing &
analysis based on consumer behaviour pattern
in IT training institutes

PROJECT REPORTS

HCL Infosystems
Ltd.
Valvoline Cummins
Ltd.

Gujarat Cooperative
Milk Marketing
Federation Ltd.

Indian Oil
Corporation
Videocon
International Ltd.
Elofic Industries Ltd.

PR-271

21019

Sampath Bashyam Non performing assets of ireda & other financial Indian Renewable
institutions
Energy
Development
Agency Ltd.

PR-272

21021

Sunaina Mittal

Contact program management in Bose

PR-273

21022

Surbhi Singal

A study to ascertain the market position of 3M

Scotchtint sun control films vis--vis its
competitor's

PR-274

21023

Udit Agarwal

To increase the brand awareness & estimate the LG chemical India

demand for hepatitis B vaccine Euvax B and to Ltd.
develop a customer database to facilate CRM

PR-275

21024

Vikrant Chandel

Creating retail outlets for launch of amul ice

cream in Delhi

Gujarat Cooperative
Milk Marketing
Federation Ltd. New
Delhi

PR-276

21025

Vinit Shukla

Finding of vertical markets for cadbury newly

launched vending machine

Cadbury India Ltd.

PR-277

21026

Vishal Sehgal

Looking vertical market & creating awareness in Cadbury India Ltd.

corporate for cadbury vending machine

PR-278

21027

Amit Bansal

Impact of relaunching cavanders magnum filter

PR-279

21028

Anuj Goel

Brand Image Study of Jubilant Organosys Ltd.

PR-280
PR-281

21029
21030

PR-282

21031

PR-283

21033

Anuj Singhal
On 2 Monts tenure at CNBC India
Ashok Kumar Ohja Building acquisition approach of reliance
infocom Ltd.
Desh Ratan
Effectiveness of self-development program at
Punjab Tractors Ltd.
Kapil Devacharya A comparitive study of Singer products in
relation to its brand strength with special
emphasin on sales performance

PR-284

21035

PR-285

21036

Manmohan Singh
Randhawa
Nancy Pande

PR-286

21037

Navneet Khurana

PR-287
PR-288

21038
21040

Nitin Yadav
Rahul Bharadwaj

PR-289

21042

Rashmi Kumari
Jha

NIILM

Bose Corporation
India Pvt. Ltd.
Birla 3M Ltd.

Godfrey Phillips
India Ltd.
Jubilant Organosys
Ltd.
CNBC India
Reliance Infocom
Ltd.
Punjab Tractors Ltd.
Singer India Ltd.

Expectations of corporate in present telerevolution.

Network security in India:an explorative study on
trends and outlook
Consumer behaviour and buyer perception with
regard to Yamaha Crux R.
Profiling of our existing customers
Study of customers perception about supreme
industries Ltd. with respect to other plastic
molded furniture companies in Delhi.

Tata Teleservices
Ltd.
Niksun

Use of performance management system as a

tool to study climate of the organization

Bharat Petroleum
Corporation Ltd.

PROJECT REPORTS

Yamaha Motors
India Pvt. Ltd.
Bharti Touchtel
Supreme Industries
Ltd.

PR-290

21043

Prachi Saxena

To frame a competitive market plane for

Valvoline Cummins
valvoline cummins in retail segment for its diesel Ltd.
oil products

PR-291

21044

Sachin Garg

Tele revolution - Corporate Expectation

PR-292

21045

On the assignment carried out at CNBC India

PR-293

21046

Santhosh
Ramaseshan
Sumit Kapoor

PR-294

21047

Sundaram Basu
Mallik

PR-295

21049

Vikram Verma

PR-296

21050

Vikrant Trikha

PR-297

21051

Vinod Dwivedi

PR-298

21052

Amit Pal Singh

PR-299

21053

Preeti Bhutani

PR-300

21054

Pooja Dawra

PR-301

21055

Sunil Arya

PR-302

21056

PR-303

21057

Prashant Kumar
Singh
Sushil Pareek

PR-304

21059

PR-305

Tata Teleservices
Ltd.
CNBC India

Expectations of corporate in present telerevolution.

To estimate the demand for digital copiers & to
develop a customer information system to
facilitate CRM

Tata Teleservices
Ltd.
Gestetner India Ltd.

Consumer behaviour and buyer perception with

regard to rajdoot
Brand awareness and competition of sartorius
electronics systems in the laboratory and gold
market.

Yamaha Motors
India Pvt. Ltd.
Sartorius
Mechatronics India
Pvt. Ltd.

Consumer behaviour and buyer perception with

regard to Boxer.
Study to ascertain the market position of 3M
scotchtint sun control films vis-a-visits
competitors

Yamaha Motors
India Pvt. Ltd.
Birla 3M Ltd.

Human Resource Management & HRD

Department
Fesibility study for launching buffalo's milk

NTPC

Payal Asthana

Employees, participation in Management

Powergrid
Corporation of India
Ltd.

21060

Surbhi Gupta

NTPC

PR-306

21061

Rajesh Divedi

Mentoring System in National Thermal Power

Corporation
Segmentation as a part of CRM in shipping
industry for retaining and acquisition of
customers

PR-307

97043

Vaibahav Bansal

Study of milk vendor market of Delhi using two

wheeler motor vehicle and judging the
perception of Rajdoot amongs them

Escort Yamah
Motors Ltd

PR-308

97045

Vikram Sethi

PR-309

97049

Amitabh
Mukherjee

Coparative anlysis between Coca-Cola and I T C

cigarette
MS Exchange 5.0 billing (billing sofrwate for email)

Coca Cola India ITC

Cigarette
Siemens Public
Communication
Network Ltd.

NIILM

Mother Dairy, Fruit &

Vegitable Ltd.
System study and development and feasibility of Mark Auto Industries
stainless steel tubes
Ltd.
Market research on customer satisfaction for
HCL Infosystems
HCL-Multifunction products
Ltd.
An evaluation of mayur's brand image and
Rajasthan Spinning
advertisemetn effectiveness
& Weaving Mills Ltd.

PROJECT REPORTS

Anchorage Shipping
Co. Ltd.

PR-310

97095

M. Vishwanath

Pre and post implication in organisation

processes due to computerisation and hence
analysing its markerts

HCL Infosystems

PR-311

97098

Sukanya Roy

Wage survey of unionized staff

PR-312

97099

Ntitin Khanna

PR-313

97105

Yogesh Kumar

PR-314

22001

Abhilash Panda

Evaluation of market acceptability of Rajdoot

motorcycles at eyml (South & West Delhi)
Marketing survey of IGL gypboard partition
system: a comparative study
Hospital Management System at Software
Technology Partk of India

Reckitt and Colman

of India Ltd
Escort Yamah
Motors Ltd
India Gypsum Ltd

PR-315

22002

Abhinesh Sood

To analyse the Market Trend in Conveyor

Slider Bearings Ltd.
Industry & to Find out scope for plastic bearings
used in conveyor rollers.

PR-316

22003

Amit Gupta

Concept Marketing of an Air Purifier

PR-317

22004

Amit Yadav

Market Survey of Spices at Adani Wilmar Group Adani Wilmar Group

PR-318

22005

Amrita Singh

SREI as a Financer for Customers & Vendors

SREI International
Finance Ltd.

PR-319

22006

GE Motors India Limited

PR-320

22007

Anirban Sinha
Chowdhury
Anirudh Kumar
Singh

GE Motors India
Ltd.
Yamaha Motor India
Pvt. Ltd., Faridabad

PR-321
PR-322

22008
22009

Ankur Jain
ACCEL ICIM Systems & Services Ltd.
Anoop M. Poulose Opportunity Analysis of KCDC "iDeCK"

PR-323

22010

Anuj Mathur

Attrintion Analysis

Moser Baer Ltd.

PR-324

22011

Anuj Suri

2 Month's Tanure at CNBC - India

Television 18 India
Ltd.

PR-325

22012

Arpit Mehrotra

A Study on Medical Abortion

Market Pulse

PR-326

22013

Ashish Biyani

Indian Infrastructure Equipment Ltd. On

Financial Projection & Credit Appraisal

Indian Infrastructure
Equipment Ltd.

PR-327

22014

Asim Afsar

Auto Ancillary Report - A Sectorial Report

PR-328

22015

Asit Baran Pati

Consumer Behaviour of Sexual Dysfunction

Remedies

NIILM

Hypothesis Testing on Brand Endorsement of

TVS Victor Brand

PROJECT REPORTS

C.S.M. Pvt. Ltd,

Orissa

Daikin Shriram
Airconditioning Pvt.
Ltd.

The infrastructure
Development
Corporation Of
Karnatka, iDeCK

Panacea Biotec Ltd.

PR-329

22017

Bimal Kumar

Determination of Market Size of AC Sheets in

Himachal Pradesh & Uttranchal and Market
Share for E-Board

Eternit Everest Ltd.

PR-330

22018

Bapan Ghosh

PR-331

22019

Chaitali Sahoo

PR-332

22020

Cheshta Pahwa

Market Survey of MFDS & Copy-printers in the

corporate sector of Kolkata
A detailed study on sale of NALCO Metal from
various stockyards
Mutual Funds & Retail Investment Trend in India

Gestetner India Ltd.,

Kolkata
National Aluminium
Company
Aliefs Investment

PR-333

22021

Debajit Dhar

A study on the effectiveness of the distribution

Coca Cola Ltd.
system of Kinley in Chemist shops segment and
a competitive analysis of the different brands of
Tetra packed Beverages available in Guwahati
market with a special reference to Maaza.

PR-334

22022

Debasis Hota

Brand Visibility of Dhampure Sulphurless Sugar Dhampur Sugar

Mills Ltd.

PR-335

22023

Deepak Behl

Market Research to find the potential market for SIFY Ltd., New
setting up of news Satyam I-wys
Delhi

PR-336

22024

Deepti Nair

Brief Study of Financial Products

PR-337

22025

Anshul Deobhakta Determining the market potential of Housing

Finance in Haryana and means by virtue of
which its market share can be increased.

ICICI Bank Ltd.

PR-338

22026

Ekta Varandani

Jet Airways

PR-339

22027

PR-340

22028

PR-341

22029

Gagandeep Singh Pervasive One SOL - Performance Appraisals

Bajwa
Guneesh Singh
A detailed study of Indian passenger car market
Dhillon
Hemanth Srinivas Job Training in Sales & Distribution
Thappetta

PR-342

22030

Jairaj Singh Lamba Research of Market Feasibility of Car Simulators Karamchand Thaper
Bros. Ltd.

PR-343

22031

Kajal Kohli

PR-344

22032

Kapil Adlakha

PR-345

22033

Krishnendu Kumar Understanding Concepts of Operational Finance Mc-Dowell &

at UB
Company Ltd.

NIILM

Recruitment, Selection & Peformance

Management - The Culture at Jet Airways

Comparative study of Investment Options for

NRIs
IGO - A Brand in the Making - A Division of
MIRC Electronics Ltd - Opportunities &
Challenges lying ahead

PROJECT REPORTS

HDFC Ltd.

PervasiveOne
Solution Ltd.
Honda Siel Cars India
IFB Industries (P)
Ltd.

ICICI Bank Ltd.

Igo

PR-346

22034

Kshitij Ghosh

Amul Butter - Study of Consumer Behaviour and Gujrat Cooperative

Competitive Scenario in Market
Milk Marketing
Federation

PR-347

22035

Madhavadas. H.

Managing Cultural Diversity at Workplace

IBM India

PR-348

22036

Madhu Sharma

Enhancing Global Competitiveness Through

Implementing SAP HR at HCLT India

HCL Technologies

PR-349

22037

Mathew Kuruvila

The competitive Market Scenario and sales

Slider Bearings
India Pvt. Ltd.,
Mumbai

PR-350

22038

CNBC - India

PR-351

22039

Mousumi Sen
Gupta
Arun Yadav

PR-352

22040

Neha Sharma

Finding out the Market Share of HCL's Multi

Media Projectors as Regards to Competitors &
Expanding Market for the same

HCL Info Systems

PR-353

22041

Nidhie Mahajan

Manpower Planning & Recruitment Process

NALCO

PR-354

22042

Nilanjan Majumder The Consumption Pattern of Lube Oil by

Garages, Fleet Owners & the sales pattern of
Bazar Outlet

PR-355

22043

Nitin Mahajan

Comparative Analysis of SBI Mutural Funds with SBI Mutual Funds

It's Closest Competitors at State Bank of India
Mutual Funds Pvt. Ltd.

PR-356

22044

Parul Nath

Market Share of Whirlpool Refrigerator

Whirlpol, Lucknow

PR-357

22045

Preeti Dhull

Scope of a Hindi Business News Channel

among the Masses

Zee Telefilms

PR-358

22046

Pritom Das

ITC, Kolkata

PR-359

22047

Purnendu Kumar
Tripathy

Analysis of Cost Structure of ITC Kidderpore

Plant
Market Survey, Promotion & Sales of Cipla
Products

PR-360

22048

PR-361

22049

Rajarshi Roy
Chowdhury
Rani Ruplata

Market Scenario & Processing Sequences of

Voile in India
Enhancing Global Competitiveness Through
Implementing SAPM at HCLT India

Malwa Cotton
Spinning Mills Ltd
HCL Technologies

PR-362

22050

Ranjan Raje

PR-363

22051

NIILM

Television 18 India
Ltd.
Integrated Supply Chain Management, Inventory Kenmore Vikas
& Stores Restructure
India Ltd.

Construction Indstry and the role of

Mechanisaion
Ranjita Chowdhury Strategical Analysis of Indiamart Intermesh Ltd.
& Comparative Analysis of its Telemarketing
Deptt.

PROJECT REPORTS

Indian Oil Corpn.

Kolkata

Cipla Ltd.

India Infrastructure
Equipment Ltd.
Indiamart Intermesh
Ltd.

PR-364

22052

Rishi Kumar

Market Research for Passenger Radial Tyres

with Special reference to Birla Tyres

Birla Tyres

PR-365

22053

Rohini

ICICI Bank Ltd.

PR-366

22054

Rohit Phogaat

PR-367

22055

PR-368

22056

Sachin Kumar
Saraswat
Sandeep Khanuja

PR-369

22057

Sandeep Ratre

Determining the market potential for Loan

against Property in Chandigarh
Market Research & Devising Marketing
Strategies for VSNL
Estimate the Agarbatti Industry & Identify the
Critical Success Factors
Likely Mergers & Acquisitions of Indian Pharma
Companies
Strategic Challenges in Market Expension

PR-370

22058

Santanu Banerjee

PR-371

22059

Saurabh Kumar
Gupta

Documentation on Exide Make Electric Boats Nonconventional Business Operations

Scope of Institutional Selling of Consumer
Durables

Exide Industries Ltd.

Kolkata
IFB Industries

PR-372

22060

Saurabh Sharma

PR-373

22062

Saurabh Tyagi

PR-374

22063

Saurabh Jaipuriar

PR-375

22064

Shachi Khatri

Evaluation of Effectiveness of Training

Moser Baer Ltd.

PR-376

22065

Shikha Bajpai

Brand Building - Apollo Health Street Ltd.

Ogilvy & Mather

PR-377

22066

Shovik Maitra

A study on the Marketing Strategy of Hindustan Hindustan Times,

Times with special reference to Media Marketing Kolkata
& Evaluation of HT Brand Image in Kolkata

PR-378

22067

Shweta Gupta

Study of Corporate Fund Raising Options &

Avenues

Karvy Stock Broking

Ltd

PR-379

22068

Soumyabrata
Datta

Scope of Trend in Protective Coatings in West

Bengal & Berger Paints vis--vis competitors
and foreign companies

Berger Paints India

Ltd., Kolkata

PR-380

22069

Sreeja G.S.

Recruitment & Performance Appraisal Policies

of Manufacturing Industries in Kerala

Slider Bearings Pvt.

Ltd.

PR-381

22071

Supreet I.
Chowdhary

A study on Medical Abortion

Market Pulse

NIILM

VSNL
ITC Ltd.
Oxshott Consulting
India Pvt. Ltd.
J-Ushin Ltd.,
Gurgaon

Market Research for Passenger Radial Tyres

Birla Tyres
with Special reference to Birla Tyres
Market Research to find out Quality in Industrial SGS India Pvt. Ltd.
Services
Determination of Maket Scenario and AdNFO-MBL India
evaluation in the pain/ sprain Relieving Category
( Delhi & Lucknow)

PROJECT REPORTS

PR-382

22072

Svetlana Malu

Cable Operators & Brand Awareness of Mantra

Powetalk Internet Telephony - Bharati
Broadband

Bharti Broadband

PR-383

22073

Tushar Verma

CAS - An Opportunity or Threat

PR-384

22074

Vandana Goyal

Customer Attrection & Retention Strategies

PR-385

22075

Vikrant Kathuria

Setting an Appraisal System

Set Discovery Pvt.

Ltd.
Tata International
Ltd.
Shrinathji Chemicals

PR-386

22076

Siddharth Jain

IPCL & 5 P's of Marketing

Indian
Petrochemicals
Corporation Ltd.

PR-387

22077

Sucharita Sinha
Roy

Share of Wallet - Analysis

Bank of America

PR-388

22078

Manisha Raj Malik Study of Working Capital Management, Study of Yamaha Motor India
Forex Market of Yamaha India Pvt. Ltd. &
Pvt. Ltd.
Financial Analysis of Yamaha India with Hero
Honda, TVS & Bajaj Auto

PR-389

23001

Amit Kumar

PR-390

23002

PR-391

Citifinancial

Abhay Teotia

Study of Acceptability of Home Equity Loans by

Businessmen
Study of the Consumer Buying behaviour and
market analysis of the channel sales of Amul
Pizza Cheese

23003

Abhishek Gupta

scoping of service sector portals

Bharati Televenture
Ltd.,

PR-392

23004

Abhishek Seth

Paper Based Stationery Products : An Analysis

PR-393
PR-394

23005
23007

Adit Kohli
Ajeeta Dash

Re-Inventing Mantraonline
A project report on identifying potential market,
analyzing and stratizing Citibank home loans
vis--vis competition

ACNielsen ORGMARG
Bharti Infotel Ltd.
Citi Bank

PR-395

23008

Amitav Barik

PR-396

23009

Amjath A

Marketing strategies for alloy wheels with

special reference to distribution channels
Pre-launch feasibility and estimation of edge
services in India

PR-397

23010

Aniruddha
Chakravarti

Business Development & Prospective Client

Samtech Infonet Ltd
Analysis of HCM software package for Samtech
Infonet Ltd

PR-398

23011

Ankur Dubey

NPL practices and Dealership benchmarking

NIILM

PROJECT REPORTS

Gujarat Cooperative
Milk Marketing
Federation, N D

Hindalco Industries
Ltd.
Nokia India Ltd

LML LTd

PR-399

23012

Archita Bansal

A market study on awareness, acceptability and Escots Ltd.

availability of Escotrs shock absorber and
developing a Brand Promotion campaign

PR-400

23013

Atijeet Majumdar

Treasury Management at Allahabad Bank

PR-401

23015

Ashish Mishra

to know the current market of kingfisher vis--vis Iceberg Foods Ltd.;

other brands
Kingfisher

PR-402

23017

S. Asha

TVS Motor Co.,

PR-403

23018

Chandra Shekhar
Mishra

In-house training program for executives and

managers
Research the all counter value of the ring
market

PR-404

23019

PR-405

23020

Desai Anand
Dipakbhai
Gaurav Kumar
Singh

Channel development along with promotion and

sales
Asset Laiblities Mgmt. in PNB & Forex Risk in
PNB

Slider Bearings Pvt.

Ltd.
Punjab National
Bank

PR-406

23021

Gaurav Mishra

study of global energy sector demand and

Indian Oil
supply position with an emphasis on Indian Oil & Corporation
gas Sector

PR-407

23022

Gaurav Wassan

Retailer satisfaction survey

PR-408

23023

Indraneel Banerji

PR-409

23024

PR-410

23025

Kamal Kumar
Narwani
Konark Gupta

Studying distribution channel of godrej hair

colour
Depository and rolling system in Delhi

PR-411

23026

PR-412

Allahabad Bank

Anand Corporate
Services Ltd.,

Fritolay India Ltd.

(Pepsi Foods)
Godrej Industries
Abhipara Capital Ltd

Analysing the Market potential for Live Event

Uplinking

HFCL Satellite
Communications
Ltd., (Indiasign Pvt.
Ltd.,)

Krishnendu Roy
Chowdhury

Retail Banking senerio In India- An overview in

context to allahabad bank with emphasize on
home loan business.

Allahabad Bank

23027

Kunal Das

PR-413

23028

Kunal Sinha

Financial Statement auditing and business

KPMG
ethics survey
Business Opportunities in small and medium
HCL Infinit Ltd.
enterprises with respect to network infrastructure

PR-414

23029

Manash Pradhan

Sarvanginn Vikas Karyakaram : critical

Analysisand evaluation of holistic development
training programe for operators

PR-415

23030

Monimekhala Dey

PR-416

23031

Mridul Mayank

Strengthening the marketing back office system Sakata Inx (India)

Ltd.,
A Market Research Project to ascertain the
RIM Prepaid
existing scenario of pre-paid service market of
Lucknow and the opportunities for RIM pre-paid
service in Lucknow

PR-417

23032

Niteen Tomar

NIILM

Samtel Group

Project Appraisal & Lending Decision Allahabad Allahabad Bank

Bank

PROJECT REPORTS

PR-418

23033

Nitin Khanna

Effectiveness of Communication of Kingfisher's

New Commercial
Gauging Reason for low usage of SMS & Value
Added Services

Kingfisher

PR-419

23034

Pallav Misra

PR-420

23036

Paromita
Chatterjee

Performance Management System at Group 4

securitas Pvt. Ltd.

Group 4 Pvt Ltd

PR-421

23037

Pearl Wadhwa

Business Opportunities in small and medium

HCL Infinit Ltd.
enterprises with respect to network infrastructure

PR-422

23038

Prachi Garg

financing working capital management

Havell's India Ltd.

PR-423

23039

Pranav Kudesia

Market Potential of Condition Monitoring

Rangeof products from PRUFTECHNIK ,
Germany

Aimil Ltd

PR-424

23040

Pranay Chadha

Retail Banking & Customer Retention

Strategies

ABN Amro Bank

PR-425

23041

Priya Khemka

Marketing strategies for alloy wheels with

special reference to various distribution
channels

Hindalco Industries
Ltd.

PR-426

23042

Punit Purohit

Training Report at Wipro Infotech

Wipro Infotech

PR-427

23043

PR-428

23044

Raghavendra
Chanagond
Rajat Ghosh

Brand promotion of Slider products alongwith

Channel Development and Sales promotion
360 Degree a step towards event management

Slider Bearings Pvt.

Ltd.
36 Degree

PR-429

23045

Rajiv Sindwani

PR-430

23047

Rashi Bhatnagar

HCL Multimedia Projector Market And Measures HCL Infinit Ltd.

for Market Expanssion
Marketing Franchise for IL & FS Investment
IL & FS investsmart
Ltd.,

PR-431

23048

Rishi Jain

Feasibility study of E-Learning Management

Systems and Its Relevance in the Corporate
World

Comsat Max Ltd.

PR-432

23049
23050

A project know-More about IT products and

services
Marketing strategies for alloy wheels with
special reference to distribution channels

HCL Infosys Ltd.

PR-433

Kulshreshth
Sumeet
Sandeep Das

PR-434

23051

Saurabh Mehrotra a study of working capital management in small ICICI Bank-Kanpur

and medium enterprise

PR-435

23052

Shama Wadhawan Financial Analysis of Hero cycles Ltd., Ludhiana Hero Cycles,
Ludhiana

NIILM

PROJECT REPORTS

Airtel, Bharti Cellular

Ltd.,

Hindalco Industries
Ltd.

PR-436

23054

Shashikantha
Kamath

PR-437

23056

Shumona Banerjee Gauging the potential of Indian outbound

tourism Industry and marketing strategies
adopted by foreign tourism boards and foreign
airlines

PR-438

23059

Subhabrata
Chowdhury

Evaluation of drug stores as an alternative retail ITC Ltd.

outlet for connefectionery products of ITC limited
- a supply chain perspective.

PR-439

23060

Tarandeep Kaur

Generation and issuance of TDS certificates

PR-440

23061

Tarun Narula

Effective distribution network for personal loan

and determine the market potential of ICICI
Bank

PR-441

23062
23063

Sarvanginn Vikas Karyakaram : critical Analysis

of the development programe
Strategic insight in the toll free service market

Samtel Group

PR-442

Tiji Mammen
Varghese
Tulika Batra

PR-443

23064

Suneela Uppala

PR-444

23065

Varun Vasudeva

effectiveness of performance appraisal system

In Dr. Reddy's Laboratories
Study of M-coupon & Easy Charge

PR-445

23066

Vasundhara Jalan

Trend analysis for silk

PR-446

23067

Ved Ratn Bajpai

PR-447

23068

Vikash Kumar
Agarwal

Pre-launch feasibility and estimation of edge

services in India
Issues Emerging Out of CERC regulation 2004
and its impact on thermal project

Dr. K R Reddy'
Labouratory
Airtel Haryana;
Bharti Mobile Ltd.
Himatsingka Siede
Ltd.
Nokia India Ltd

PR-448

23069

PR-449

23071

Y. Vinayak Shenoy study on the consumer buying behaviour of CD- Moserbear

R users in Delhi
Anubhuti Gautam Employee Satisfaction at le Meridien New Delhi Le Meridien

PR-450

23072

Pallavi Ashok Bhan Achiveing Organisational Excellence through

Quality of life

Bharat Electronic
Ltd., Samtel Color
Ltd., Luxur, Shriram
Pistons, Moral
Overseas Ltd.,

PR-451

21032

Indrashish
Bhattacharya

Tata Teleservices
Ltd.

PR-452

24001 Aamair
Rashid
24002 Abhinash
Kumar

Market Analysis for SME's potential Airtel

in Aligarh city
To find out new prospect retail OEM Ispat
customer for ISPAT HR steel in
Industries Ltd.
Mumbai and Pune Region

24003 Abhinav
Prasad

Market research on Exporters

community in Mumbai and to find
out potential customers

PR-453

PR-454

NIILM

Research on Aluminium as Building Products

Telecom revolution-Corporate expectation

PROJECT REPORTS

Slider Bearing Pvt.

Ltd.
H T Media Ltd.,
Hindustan Times,
Media Marketing
International

Bharti Mobile Ltd.

(Airtel)
ICICI Bank Ltd.

Bharti Indotel Ltd.,

National Thermal
Power Corporation
Ltd.

Geologistics
India West
Gateway

PR-455

24004 Abhishek
Singh

Market feasibility study

Dr. Reddy
foundation

PR-456

competitive Analysis of Telecom

Sector
Beer brunch promotions and castle
distribution model
Performance of brand tetley in the
institutional segment
Developing Sale Strategies and
Funnel Creation
Performance Appraisal

Bharati
Cellular
Limited
SABmiller

PR-461

24005 Abhishek
Ravra
24006 Aby George
Varghese
24008 Akash
Mehrotra
24009 Amanpreet
Singh Khabra
24010 Anindita
Biswas
24011 Ankit Nigam

PR-462

24012 Ankit Nigam

PR-463
PR-464

24013 Ankit
24014 Ankita
Bhatnagar

Influence of outdoors on consumer

buying behaviour
Market expansion and study of
distribution channel
A comprehensive study across
Competency Mapping for Middle
and lower level management

Reliance
infocomm
Times
Multimedia
Airtel
Thomson Press
India Ltd.

PR-465

24015 Ankita Mathur HR Manager's Manual

PR-466

24016 Anu V
24017 Anubhav
Kansal
24019 Aronika
Ghosh
24020 Arpana Singh

PR-457
PR-458
PR-459
PR-460

PR-467
PR-468
PR-469
PR-470
PR-471

PR-472

NIILM

All India Dealer Sales staff

Market positioning of Milo, munch
and Maggi
Comparative study of training
system of various organisations
Overview of Financial Planning
Services
24021 Ashish Mohan project Manchitran: a
comprehensive study across
Saharanpur
24022 Asif Jalal
Comparative study and analysis of
motor bikes in executive segment
24023 Avishek
Kumar

Tata Tea Ltd.

NIIT Limited
Luxar

Bharati
Cellular
Limited
HMIL
Nestle India
Ltd.,
Yamaha
HSBC
Airtel
Yamaha

Market Scan and feasibility study of Dr. Reddy

Goa
foundation

PROJECT REPORTS

PR-473

24024 Buland Iqbal

Singh Arneja

PR-474

24025 Deepti Kurian Testing the validity of thematic

appreciation test

PR-475

PR-477

24026 Durgesh
Narayan Patel
24027 Gajanand
Manohar
24028 Gaurav Jain

PR-478

24029

PR-479

24030

PR-480

24031

PR-481

24032

PR-482

24033 Kshitij Girish

Saxena

PR-483

24034 Kuhu Tiwari

24035 Kumar
Utkarsh
24036 Kunal Bhan

PR-476

PR-484
PR-485
PR-486
PR-487
PR-488
PR-489

PR-490

NIILM

In trade merchandising
opportunities

Equity Research Analysis on FMCG

sector
Concept marketing E-board
Backliners
Understanding Commodity Futures
market
Gaurav
Product and price range
Shukla
determination for the upcoming
Spencer's
Hypermarket
Himanshu
Concept marketing
E-board
Gaur
Backliners
Dave Jagney Creating brand awareness in mass
Janardan
market
Karun Khanna HR analysis and training needs
evaluation
Identify the Flaws in Existing peter
england product line and give
suggestions to improve the sales
across
all product
categories
Distribution
Channel
Management

Execution of performance
management system
Market expansion and study of
distribution channel
24037 Lalit Kr. Dutta GAP Analysis for JCB India Ltd.
24038 Lovish
Sharma
24039 Mani
Bhatnagar
24040 Maneesh
Parihar

Impact of Local brands on MNC

brands in soft drink market
The role of HR in mergers and
acquisitions
Estimation of Market potential for a
fourth operator in Rajasthan Circle

24041 Manmay
Kumar Mallick

PROJECT REPORTS

Hindustan
Coca cola
Beverages Pvt.
Ltd.
HCL Infinet Ltd

Escorts
Securities
Limited
Everest
industries
limited
IL&FS
Investsmart
RPG Group
Everest
industries
limited
JCB India Ltd
UB Group
Spirits Division
Madura
Garments
Times
Haier
Appliances
india
Timesltd.
Multimedia
JCB India Ltd
Pepsi
NTPC
Idea Mobile
Communcation
s Ltd.

PR-491
PR-492

24042 Mayank
competitive Analysis of Telecom
Bharati
Pandey
Sector
Cellular
24043 Mayur Rastogi Designing a distribution channel for Limited
UB Group
the UBSpD's Whisky segment in
Spirits Division
non-conventional outlets

PR-493

24044 Megha
Chittoda

MySAP (HR Module)

Implementation at GAIL (India) ltd.

IBM Business
Consultancy
services

PR-494

24045 Mukund
Madhav
24046 Mishra
Navneet
24047 Neeha
Saxenaa

Comparative study and analysis of

motor bikes in executive segment
A comprehensive study across
Process Quality at Standard
Chartered Bank - a six sigma
approach

Yamaha

PR-497

24048 Neeraj Puri

Market Feasibility analysis for

livelihood advancement business
school

Dr. Reddy
foundation

PR-498

24049 Neha Agarwal SWOT Analysis of the Sales force,

4Ps on Indiabulls and its
competitors and basics of stock
trading
24050 Nitin Jain
A study on potential of plaster of

India Bulls

PR-495
PR-496

PR-499

PR-500

PR-501
PR-502
PR-503
PR-504

NIILM

Airtel
Standard
Chartered
Bank

Shriram
Cement Works

paris in Delhi and NCR and

marketing strategy to increase the
of Shriram
Nirmanindex
POP and
24051 Nupur Krishna sale
Customer
satisfaction
Business India
sales strategy of business india
Group

24052 Pankaj Kumar Market Survey to find out potential

customers in ITES industry
24053 Pankaj Kumar Brand Awareness and increasing
Agarawal
retail investor base
24054 Prasanta
ISVs- The intent to outsources
Kumar Jha
24055 Prashant
Installation of coal dust injection
Sharma
units in Blast furnace

PROJECT REPORTS

Network
Solutions
limited
Fortis
Securities
limited
Datamatics
Ltd.
IFCI ltd

PR-505

24056 Prateek Jain

Increasing penetration of Amul Ice- Gujarat

Cream
Cooperative
Milk Marketing
Federation Ltd.

PR-506

24057 Prateek
Totuka

Comparative Analysis : IDBI Bank's IDBI Ltd.

Products and services vis--vis
other leading banking institutions

PR-507

24059 Puneet
Impact of Local brands on MNC
Gambhir
brands in soft drink market
24060 R. P. Swaroop Creating brand awareness in mass
market
24061 Rahul Kumar GAP Analysis for JCB India Ltd.

Pepsi

24062 Rahul Kumar

Gautam
24063 Rahul Mishra

Coca Cola

PR-508
PR-509
PR-510
PR-511
PR-512
PR-513
PR-514
PR-515
PR-516

Power town activation for region

north and family pack in India
Market expansion and study of
distribution channel
24064 Rajnish
Times Groups Search Based
Prakash
Advertisement
24065 Rakesh Kumar Market analysis and distribution
Singh
study of Maaza, coca cola india
24066 Rakesh
Observational training of HR
Thakur
processes for indirect employees at
Group 4
24067 Ranu Kalia
Competitive
scenario analysis and
designing marketing strategy
24068 Ronald S.
Monthly Internal audit
Siyoni

JCB India Ltd

JCB India Ltd

Times
Multimedia
Times Internet
Limited
Coca Cola
Group 4
Securitas
Guarding
Pvt.
JK
dairy foods
limited
Gujarat
Cooperative
Milk Marketing
Federation Ltd.

PR-517

24069 Sachin Misra

Consumer problems related tooffice Sharp Business

automation equipment and market Systems India
opportunities for sharp
Ltd

PR-518

24070 Soumya
Banerjee

Market Feasibility analysis for

livelihood advancement business
school

Dr. Reddy
foundation

PR-519

24071 Shambhavi
Tripathi
24072 Shardul
Dobhal

Feasibility study of market

Dr. Reddy
foundation
Airtel

PR-520

NIILM

A comprehensive study across

haridwar
PROJECT REPORTS

PR-521

24073 Shekhar
Chaudhry

PR-522

24074 Shikha Ghai

Modification in Design, Strength,

Weakness Analysis and
comprehensive study of
schneider's
product
Direct Marketing
model for Lehar
Namkeen

PR-523
PR-524
PR-525

PR-526

24075 Siddarth
Mohan Paruthi
24076 Simran Singh
Sachar
24077 T. Irfanuddin
Ahmed

Schneider
Electric Pvt.
Ltd
PepsiCo India
Holding Pvt.
Ltd., Frito Lays
division
HCL Infinet Ltd

Marketing of Office automation

products
Marketing of Office automation
HCL Infinet Ltd
products
Study of steel consumption and
Ispat
forecasting demand elasticity in the Industries Ltd.
international automobile sector

24078 Tirth Vora

Understanding Commodity Futures

market
24079 Tulika
Economic Value added (A study
Chakravarty conducted for Tata steel)
24080 Nirmal Vikalp Benchmarking of sales channel for
Vrajmohan
engine spare parts
24081 Vishal
SWOT Analysis of Operations and
D'Souza
online sales of India bulls with an
introduction on Customer
satisfaction and Primary Market

IL&FS
Investsmart
Tata Steel Ltd.

24082 Saurabh Jain

Concept marketing E-board

Backliners
24083 Lokesh Vijay Analysis of Sales Promotion
Schemes
24084 Nimish Gupta Consumer problems related to
office automation equipment and
market opportunities for sharp

Everest
industries
limited
Varun
Beverages Ltd.
Sharp Business
Systems India
Ltd

PR-533

24085 Mukesh Soni

PR-534

24086 Satmeet
Singh Narray
24088 Kashika
Saxena
24089 Anushree

Times
Multimedia
UB Group
Spirits Division
Karvy
consultants
Limited
RPG spencer's
hypermarket,
HDFC Standard
life

PR-527
PR-528
PR-529

PR-530
PR-531
PR-532

PR-535
PR-536

NIILM

Market expansion and study of

distribution channel
Market analysis of McDowel's
Signature
Portfolio Analysis for Karvy
consultants Limited
To determing HR practices and
procedures in the upcoming retail
industry 2. Recruitement
procedures for life insurance
agents amongst the private life

PROJECT REPORTS

Kirloskar Oil
Engine Ltd.
India Bulls

PR-537

25001

Aakansha Tyagi

Effectiveness of Training for JCB India ltd.

JCB India Ltd.

PR-538

25002

Abhijit
Bhattacharjee

Understanding the business process of

siemens communications and finding the
scope of marketing in the optical network
business

Siemens Limited

PR-539

25003

Abhishek Gupta

Market Analysis of specified drugs

Wockhardt Ltd

PR-540

25004

Abhishek Kumar Designing the Marketing Strategy for the

The UB Group
Launch of black dog centenary and antiquity
blue in New Delhi

PR-541

25005

Abhishek Mittal

PR-542

25006

Abhishek Suman Direct selling of Demat accounts and

detailed comparative analysis of various
brokerage firms

Sharekhan Ltd.

PR-543

25007

Abhyuday Roy

Financial Modelling

Salient Business
Solutions Limited

PR-544

25008

Achin Mittal

Getting to know Indian stock market and

studying brokerage firms under a
microscope

Religare Securities
Limtied

PR-545

25009

Akhil Gupta

Measuring viewer ship pattern based on

channel sequencing

CNBC TV-18 Ltd

PR-546

25010

Ambuj Agrawal

Direct selling of Demat accounts and

detailed comparative analysis of various
brokerage firms

Sharekhan Ltd.

PR-547

25011

Amit Kumar

Indian apparel and textile exports : A case

study of Arkay Enterprises

Aarkay Enterprises

PR-548

25012

Amit Kumar

Consumer and corporate retail with customer HCL Info System

perception study
Ltd

PR-549

25013

Amit Kumar
Nath

Business Development "A practical

approach"

PR-550

25014

Anand Kumar
Shukla

Product launch of heat resistant latex rubber Dharampal

thread
Satyapal Limited

PR-551

25015

Animesh Das

Research work on Fire Alarm System,

HVAC and Building Management system

NIILM

Working Capital Management

PROJECT REPORTS

Jindal Steel and

Power Limited

IQARA Telecoms
India Pvt. Ltd.

Godrej & Boyace

Manufacturing
company limited

PR-552

25016

Ankur Gupta

Comparative analysis of marketing strategies centurian bank of

of major brands in banking sector vis--vis punjab
centurion bank of Punjab ltd and sale of
personal loans to its existing and potential
customers

PR-553

25017

Ankur Kapoor

feasibility analysis for Spencer's daily

RPG Enterprises

PR-554

25018

Ankur Mittal

Business Development "A practical

approach"

IQARA Telecoms
India Pvt. Ltd.

PR-555

25019

Anuj Bhatnagar

Indicom's prepaid market - Dehradun

Cluster

Tata Indicom

PR-556

25020

Ayush Jain

Life Insurance industry in India : Structure,

performance and future challenges

Kotak Mahindra
Life Insurance

PR-557

25021

Aparna Nanda

Training needs Analysis of Employees at

Jindal Steel & Power Limited

Jindal Steel &

Power Limited

PR-558

25022

Apu Mathew
Jose

Financial Modelling

Salient Business
Solutions Limited

PR-559

25023

Arpan Ghosh

IPO the fund raising technique

SREI capital
markets ltd.

PR-560

25025

Arup Das

Impact of the changed banking system on

Float

Tata steel limited

PR-561

25026

Ashutosh Mishra Functioning of DPs & Competitive analysis Indiabulls

of Indiabulls with other DPs
Securities Ltd.

PR-562

25027

Barkha Goel

PR-563

25028

Bibhudutt Kumar Project financing and appraisal with a

State Bank of
Das
general exposure to export finance and retail India
banking

PR-564

25029

Bishwajeet
Mishra

To study brand positioning of JCB India

limited

JCB India Ltd.

PR-565

25030

Chetan Justa

Geo-Demo market feasibility analysis of

Spencer's Daily

Great wholesale
club limited

PR-566

25031

Debakanta Nanda customer satisfaction survey and brand

image of JCB India limited

PR-567

25032

Deepak Jena

Comparative analysis of Standard Chartered Standard

Bank with other banks
Chartered Bank

PR-568

25033

Deepika Nayak

feasibility analysis for Spencer's daily

NIILM

Market survey on viability of fruit based

beverages in institutions

PROJECT REPORTS

Dabur Foods
Limited

JCB India Ltd.

RPG Enterprises

PR-569

25035

Gaurav Marwah

PR-570

25036

Gourab Dastidar Need based marketing-an analysis of the

Kotak Mahindra
changing needs of different segments of the Life Insurance
market
Ltd.

PR-571

25037

Himanshu Ranjan Analyzing customer satisfaction and

suggesting ways to get better reach in high
usage areas with Airtel PCO

PR-572

25038

Dinesh Kumar

Mobilization of fund in International Market Power Finance

Corporation Ltd.

PR-573

25039

Isita Sahay

Comparative analysis of various wealth

management departments, brand awareness
and lead generation

PR-574

25040

Joydeep Samanta Understanding and analyzing distribution

process of Electrolux kelvinator ltd.

Electrolux
Kelvinator Ltd.

PR-575

25041

Juhi Sahay

Market Analysis of specified drugs

Wockhardt Ltd

PR-576

25042

Kapil Jaggi

Competitive Analysis of UB Premium

Players Vs. Seagram's Blenders Pride

UB Group,
McDowell &
Company

PR-577

25043

Varun Laddha

Raising funds from the capital markets

through initial public offerings

Enam Financial
Consultants
Limited

PR-578

25044

Mani Bhushan
Kumar

Market analysis for customer satisfaction

Bharti Airtel
with AIRTEL PCO and ways to improve the Limited
same in Meerut District

PR-579

25045

Abhijit
Chakraborty

Functioning of DPs & Competitive analysis Indiabulls

of Indiabulls with other DPs
Securities Ltd.

PR-580

25046

Manu Srivastava Direct selling of Demat accounts and

detailed comparative analysis of various
brokerage firms

PR-581

25047

Megha Bhatia

selling of online trading cum Demat account Sharekhan Ltd.

and detailed comparative analysis with its
competitors

PR-582

25048

Mehul Shantilal
Chauhan

Industrial Viscose production and VFY

Market study of Surat with its analysis

NIILM

Perception of corporates regarding various

investment avenues

PROJECT REPORTS

Standard
Chartered Asset
Management
Company Private
Limited

Bharti Airtel
Limited

centurian bank of
punjab

Sharekhan Ltd.

Aditya Birla Nuvo

Ltd

PR-583

25049

Mohammed
Tajdar Javed

Product need and product acceptability of

rangoli one coat

PR-584

25050

Mohd. Shariq

Wealth management and insurance as wealth Kotak Life

management option
Insurance

PR-585

25051

Mohit Kalra

Comparative analysis of brokerage houses

and mutual funds

PR-586

25052

Mridu

Comparative analysis of marketing strategies centurian bank of

of major brands in banking sector vis--vis punjab
centurion bank of Punjab ltd and sale of
personal loans to its existing and potential
customers

PR-587

25054

Mrinal Kanti
Mandal

Comparative analysis, feasibility study and Bharti telesoft

deployment of testing tools in Bharti telesoft

PR-588

25055

Muhammad
Shuaib

Market research for the launch of Kid's

Footwear

Anand
Childrenwear
Private Limited

PR-589

25056

Nandan
Karmakar

Market analysis of Video Conferencing

system

Siemens Limited

PR-590

25057

Natasha Prasad

Comparative analysis of centurion bank of

Punjab vis--vis competition and lead
generation

centurian bank of
punjab

PR-591

25058

Nav Saurav
Singh

Marketing research report on Rangoli

(Berger paints)

Berger Paints
India Ltd.

PR-592

25059

Neeraj Gupta

Consumer Perception of Various Investment Standard

Avenues
Chartered Asset
Management
Company Private
Limited

PR-593

25060

Neha Kapoor

Brand awareness and increasing retail

investor base

PR-594

25061

Neha Saini

Wealth management and insurance as wealth Kotak Life

management option
Insurance

PR-595

25062

Nikita Chouhan

Sales, scope and awareness of life insurance Kotak Mahindra

as an investment tool
life insurance

PR-596

25063

Nitika S Mantri

Behavioural finance: its implications on life Kotak Life

insurance and wealth management tools
Insurance

PR-597

25064

Pallavi Mahtha

Market Analysis of specified drugs

Wockhardt Ltd

PR-598

25065

Pooja Sharma

Analysis of NFO's During 2005-06

Religare Securities
Limtied

NIILM

PROJECT REPORTS

Berger Paints
India Ltd.

Religare Securities
Limtied

Religare Securities
Limtied

PR-599

25066

Pradeep Sharma

PR-600

25067

Prakhar Baghmar Project financing and appraisal with a

State Bank of
general exposure to export finance and retail India
banking

PR-601

25068

Prashant Mall

Product launch of heat resistant latex rubber Dharampal

thread
Satyapal Limited

PR-602

25069

Praveen Joshi

Indicom's prepaid market - Dehradun

Cluster

Tata Indicom

PR-603

25070

Arpit Gupta

compliance of KYC guidelines of ABN

AMRO Bank VGPB clients

ABN Amro Bank

PR-604

25071

Priyanka Narula

sales and Analysis of insurance plans

Kotak Mahindra
Life Insurance

PR-605

25072

Rahul Kabra

Risk management and surveillance (RMS)

system

Motilal Oswal
Securities

PR-606

25073

Rajat Khare

Consumer and corporate retail with customer HCL Info System

perception study
Ltd

PR-607

25074

Rajat Tandon

Analysis of Consumer Research Team and

its effect on sales

Godfrey Phillips
India Limited

PR-608

25075

Rajendra Pal
Gangwar

Demand estimation and future trend

mapping of spring steel wire

Tata steel limited

PR-609

25076

Rakesh Kumar

Lead generation & study of buying

behaviour for dialers

Parsec
Technologies

PR-610

25077

Ravi Gupta

feasibility study of multilingual softwares in Artech

banks, insurance and other financial sectors infosystems pvt ltd

PR-611

25078

Rishi Gupta

The Corporate Selling

Dabur Foods
Limited

PR-612

25079

Ritu Saha

Awareness of Financial Planning in Indian

Emerging markets

HDFC Standard
Life Insurance

PR-613

25080

Rohit Kumar
Gupta

Current awareness and future trends of

mutual fund investment

Karvy stock
broking limited

PR-614

25081

Rohit Omar

Consumer Perception of Various Investment Standard

Avenues
Chartered Asset
Management
Company Private
Limited

PR-615

25082

Sachin Jasuja

Market size and segmentation of VFY in

Surat and its future trend

PR-616

25083

Sakshi Chawla

Product launch of heat resistant latex rubber Dharampal

thread
Satyapal Limited

NIILM

Market Analysis of specified drugs

PROJECT REPORTS

Wockhardt Ltd

Aditya Birla Nuvo

Ltd

PR-617

25084

Sakshi Dhawan

Comparative analysis of marketing strategies centurian bank of

of major brands in banking sector vis--vis punjab
centurion bank of Punjab ltd and sale of
personal loans to its existing and potential
customers

PR-618

25085

Samiran Ojha

Industrial Viscose production and VFY

Market study of Surat with its analysis

Aditya Birla Nuvo

Ltd

PR-619

25086

Sana Siddiqui

Sales and Analysis of Unit link insurance

plans

Kotak Mahindra
Life Insurance

PR-620

25087

Saradindu
Mullick

Trade Receivables management

TNT India Pvt.

Ltd

PR-621

25088

Saurabh
Chaturvedi

Market size and segmentation of VFY in

Surat and its future trend

Aditya Birla Nuvo

Ltd

PR-622

25089

Saurabh Garg

Getting to know Indian stock market and

studying brokerage firms under a
microscope

Religare Securities
Limtied

PR-623

25090

Saurabh Jaiswal

Market potential and feasibility analysis of

various locations of Delhi for Spencer's
Daily

Great wholesale
club limited

PR-624

25091

Saurabh
Maheshwari

Wealth Management

Kotak Mahindra
Life Insurance

PR-625

25092

Shivani Passi

To determine the market potential for home

loans in Chandigarh and nearby sub-urban
areas

HDFC Ltd

PR-626

25093

Somu Chatterjee Marketing of Projects and Contract

Management at Power Sector in BHEL

BHEL

PR-627

25094

Sunil Kumar
Pandey

Comparative analysis of various banks in

India

Standard
Chartered Bank

PR-628

25095

Souvik
Bhattacharya

Understanding and analysing of pepsi

products in the district of Purulia, west
Bengal

Pepsico India
Holdings Pvt. Ltd.

PR-629

25096

Souvik
Bhoumick

Comparative analysis of multinational,

private and public sector banks keeping
standard chartered bank as the bottom line

Standard
Chartered Bank

PR-630

25097

Sridip Banerjee

How to generate effective leads for

centurian bank of
Centurion Bank's product portfolio and their punjab
subsequent marketing follow up : Focus on
Capital territory

PR-631

25098

Srishti

Asset management through private banking ICICI Bank

NIILM

PROJECT REPORTS

PR-632

25099

Subhadip Ghosh Effectiveness of Training for JCB India ltd.

JCB India Ltd.

PR-633

25100

Subhajit
Bhattacharya

Reebok Brand Audit : Understanding

consumer and brand relationship

Reebok India
Company

PR-634

25101

Sunny Chawla

Comparative analysis of marketing strategies centurian bank of

of major brands in banking sector vis--vis punjab
centurion bank of Punjab ltd and sale of
personal loans to its existing and potential
customers

PR-635

25103

Tarak Nath
Mishra

Investment Strategies need analysis and

selling

PR-636

25104

Vaibhav Motihar Sales and analysis of Kotak Life Insurance

Products

Kotak Life
Insurance

PR-637

25105

Vaibhav Sharma Awareness of Financial Planning in Indian

Emerging markets

HDFC Standard
Life Insurance

PR-638

25106

Vaneet Arora

Comparative analysis of Standard Chartered Standard

Bank with other banks
Chartered Bank

PR-639

25107

Varsha
Bhagchandani

Sales and analysis of Life insurance sector

PR-640

25108

Varun Tanwar

Identifying market for Kotak Life Insurance Kotak Life

and recruiting intermediaries for establishing Insurance
sales network in NCR

PR-641

25109

Vidhi Gupta

Study about kotak's marketing and financial Kotak Mahindra

methodologies being following under Life Life Insurance
Insurance and Wealth Management

PR-642

25110

Vineet Kumar

Telecom Scenario in bulk customer segment Tata teleservices

PR-643

25111

Richa Sahay

Comparative analysis of bank's products and Standard

services as against Standard Chartered Bank Chartered Bank

PR-644

25112

Vipul Nidhi

Comparative analysis of various banks in

India

Standard
Chartered Bank

PR-645

25113

Vipul Rawal

To study of brand positioning of NBC

bearings

National
Engineering
Industries Limited

PR-646

25114

Vishal Awasthi

Analysis of the Sales Promotion Schemes

Varun Beverages
Pvt. Ltd.

PR-647

25115

Vivek Singh

The Corporate Selling

Dabur Foods
Limited

NIILM

PROJECT REPORTS

Kotak Mahindra
Life Insurance
Ltd.

Kotak Mahindra
Old Mutual Life
Insurance

PR-648

25116

Zubair Ahmed

Comparative analysis of various banks in

India

Standard
Chartered Bank

PR-649

25117

Amar Kishore
Pandey

Report on need based marketing-an analysis Kotak Life

of the changing needs of different segments Insurance
of the market

PR-650

25118

Jeffery S. Titus

Reebok Brand Audit : Understanding

consumer and brand relationship

PR-651

25119

Surbhi Verma

Functioning of DPs & Competitive analysis Indiabulls

of Indiabulls with other DPs
Securities Ltd.

PR-652

25120

Ankit Kathuria

Comparative analysis of marketing strategies centurian bank of

of major brands in banking sector vis--vis punjab
centurion bank of Punjab ltd and sale of
personal loans to its existing and potential
customers

PR-653

25121

Nitin Grover

Comparative analysis of ING Vysya savings ING Vysya Bank

bank a/c with other private banks in kaput
Ltd.

PR-654

25122

Ambreen Rizvi

Comparative analysis of bank's products and Standard

services as against Standard Chartered Bank Chartered Bank

PR-655

25123

Parul Jain

feasibility study of multilingual softwares in Artech

banks, insurance and other financial sectors infosystems pvt ltd

Reebok India
Company

PR-656

26001

Abhay Garg

Study of wealth management products and

analysis of the investment pattern of investors

Centurian Bank of
Punjab

PR-657

26002

Abhinav Joneja

Bharat Petroleum

PR-658

26003

Abhinav Singh

Operating cost analysis and transport

under/over recovery analysis
Market entry strategy for permanet and a study
on feasibility and acceptability of 'gravity by
various international NGO's in Cambodia

PR-659

26004

Abhishek Khurana Marketing and Development of Business

banking (Liabilities)

PR-660

26005

Achint Madhra

PR-661

26006

Akshay Anand

Information Kiosk: a tool for e-governance, eHCL Infosystems

waste : a strategic perspective
Audit of Brand performance of appy fizz in
Parle Agro Pvt. Ltd.
central, south delhi and faridabad for parle agro
group

PR-662

26007

Ali Amir Raza

Comparison between ULIPS and Mutual Funds

HDFC Standard Life

PR-663

26008

Amit Khanna

Raychem RPG Ltd

PR-664

26009

Anil Kumar

Market potential study of new and existing

wireless products
Effects of Reliance Money on Security Markets

NIILM

PROJECT REPORTS

Vestergaard
Frandsent (India)
Pvt. Ltd
HDFC Bank

Reliance Money Ltd

PR-665

NIILM

26010

Ankur Mathur

comprehensive supply chain process

PROJECT REPORTS

Millennium beer
industries

Keywords
Customer satisfaction
Working capital
management
Not received
Marketing research - E
Board
Telecommunication
Markerting research Cavanders
Training and
development
E-Cash
Indian telecom
industry
Brand managementSinger
Hotel Industry,
Tourism - India
Denim
Advertising
Not received
Plastic recycle plant
Brand management
Tender ProcedureConstruction
Company
Not received
Infrastructure
development
Not received
Consumer behaviour Paint industry
HRD & TQM

NIILM

PROJECT REPORTS

Not received
Lease financing
Tender ProcedureConstruction
Company
Shipping industry
Profit sharing,
Incentive
Merger and
acquisition, Takeovers
Economic Value
Added tool
Grievance handling
Budgeting - Indian Oil
Corporation
Job anxiety
Training - NTPC
Automobile industry
Lipstick plant setup,
Cosmetics Industry
plan
Production automation

Funding, ECB, FNCR

Training
Brand evaluation Costing
Export marketsAustralia
and South
Food vouchers
Africa
Marketing potentials
Internet advertising,
Internet shopping
Export marketing Nestle
Human resource
manual
Market potential Travel house
Document
Management solution

NIILM

PROJECT REPORTS

Training and
development
Retention - EIL`
Training and
development
Training effectiveness
Silicon Valley - India IT
Industry - india
Training needs ONGC
Airlines industry Competition
Industrial relations Steel plant
Quality circles-BTPS
Marketing research Shirts
Compensation Escorts
Human resource
information system
Marketing strategy RITES
Marketing research Engine oil
Transportation Gujarat Heavy
Chemical
Indian banking sector
reforms
Marketing - Basic
telephone
Not received

Marketing - Basic
telephone
Benchmarking - HR

NIILM

PROJECT REPORTS

Marketing - E-board

Brand management Buddy Davis Casuals

Public relations

Marketing research Airconditions

Marketing - Engine Oil
Sales promotion Web site
Stress management Mathura Oil Refinery
Logistics - Paints
industry
Marketing - Rotomac
greeting cards
Customer audit

Cable network

Retailing
Not received

Consumer Behaviour
Agri machinery
industry
Marketing - Rotomac
greeting cards

Marketing research resign

Customer satisfaction
- Wipro franchisee
Heavy commercial
vehicles

NIILM

PROJECT REPORTS

Marketing Chitralekha
Not received
Advertising compaign
- Vi-John
Prescription practice Dental / opthal

Motivation and
retention
Consumer behaviour Casuals
Performance
management - RPG
Customer perception IOC Retail outlets
Marketing - Basic
telephone
Marketing research Bharati Telenet Ltd

Markerting Polyethylene
Marketing - Ushafone
Export logistics Cotton industry
Absenteeism
Customer satisfaction
- Ushafone
Not received
Sales personnel
management
Marketing survey Fertilizer
Compensation - CBL
Trade documentation Shipping

NIILM

PROJECT REPORTS

Marketing - Basic
telephone
Library management
systems
Marketing Airconditions
Residential leasing

Marketing research Living media ltd.

Marketing Chitralekha
Training needs Cooking coal Ltd
Marketing research Living media ltd.
Training - Bokaro
Steel Plant
Capital budgeting
Logistics automation

Performance appraisal
- Rubbber industry
Distribution networks Cellphone
Marketing - Basic
telephone
Marketing - Rotomac
greeting cards
Retailing Pharmaceutical
Marketing - Printers
Brand management

Customer satisfaction
Marketing research
-Bajaj Bravo
Performance appraisal
Marketing - Ushafone

NIILM

PROJECT REPORTS

Marketing - Ushafone
Residential leasing

Human resource
manual
Dealers - Airconditions
Acconting - Luxor
Working capital
management
Indian greeting cards
industry

Investment
management
Logistics - HCL

Marketing research Airconditions

Brand management Polar

Information solutions

Consumer behaviour Plastic furniture

Export payment
procedures
Customer satisfaction
- Cellular
Consumer behaviour Internet service
Cusomer satisfaction Cellular
Not received

NIILM

PROJECT REPORTS

Food service disposal

Finance - MIS
Public relations
Working capital
management
CNG
Customer satisfaction
ISP Business
Franchise Pharmaceutical
industry
Maketing prospects Software
Export Documentation
- Handicraft sector
Call centre Automation
Dot.com branding
ERP, CRM, ECommerce

Brokers Transportation
Material management

Training - on job
Training and
development
Economic feasibility Solar water heating
Marketing

Telecommunication

NIILM

PROJECT REPORTS

Sales automation
Debt market
E-Commerce, Internet
Total quality
management
Consumer behaviour Lubricants
Not received

Channel business,
Distribution network
It industry

Contract management
Marketing research Britannia

Brokers Transportation
Retailing

Consumer behaviour Computer education

Salesmen sampling Export promotion
Information retrieval IOC
Brokers Transportation
Brokers Transportation
Retailing

NIILM

PROJECT REPORTS

Budgeting - Yamaha
Import - Bearings

Housing finance
Not received
Not received
Market survey - GP
GC Sheets
Taxation
Job anlysis
Internet firms
Marketing research Tyre
E-Greeting, E-Gifting
Electronic meters
Software Industry
E-Com
Telecom industry

Cusomer behaviour T shirts

Incentive
management
Media habits
Advertising industry
Marketing - Butter
Marketing - Washing
machines
Marketing research Coffee products
Software Industry

NIILM

PROJECT REPORTS

Manpower planning
Alcohol Distillery

Market potential Personal care product

B2B marketing ECommerce
ISP Business
Consumer finance
Marketing - Television
Data networking
Investment
management
Financial
management - Hotels
Information
technology industry

Marketing research Nokia

Automobile industry
Passanger Cars - Tata
IT training industry
Mobile radio market
Rural marketing
Medicine
Web site marketing
Consumer behaviour Two wheelers
CRM
Pharmaceutical
industry - India
Working capital
Management

NIILM

PROJECT REPORTS

Inventory
management
Marketing research Xerox products
Marketing research Server
Export procedures

Marketing research services

Distribution Channel
Garment export

Market
competitiveness
Training and
development
Performance appraisal
Training and
development
Consumer behaviour Xerox
Sales promotion
Dealership
Training and
development
Mutual funds
ISP Business
Pharmaceutical
industry - India,
Asthma products
Brand positioning Road insulators
IT training industry
Training and
development
Pharmaceutical
industry - India
Web hosting

NIILM

PROJECT REPORTS

Marketing - Personal
computers
Consumer behaviour T shirts
Marketing - Coca Cola
Fixed deposits
Marketing research Tyre
Sales strategy - Paints
Brand awareness

Hotel Industry,
Tourism - India
Marketing research Cellular
Distribution
management
Career development Public sector
Marketing potential HCL
Marketing research Diesel oil
Marketing potential Singer
Retail outlet - Ice
creams

Distribution channel Confectionary

Direct marketing - IT
training institutes
Distribution channel Pharmaceutical
Brand positioning Coolant - Brake Oil
Brand image Videocon
Brand image - Elofic,
internet advertising

NIILM

PROJECT REPORTS

Not received

Interpesonal relation
management
Marketing - Sun
control films
CRM Customer
database, Brand
awareness
Retail outlet - Ice
creams

Channel management
- Confectionary
Marketing channel Cadbury vending
machines
Product launch - Filter
Brand building
Television-CNBC
Acquision - Reliance
Self development
Sales promotion Sewing machines
Telecommunication
industry
Network security
Consumer behaviour Bike
Telephone sevices
Plastic furniture

Performance
management - BPCL

NIILM

PROJECT REPORTS

Market plane - Volvo

Telecommunications
Televisions
Telecommunications
Demand survey Digital copier, CRM
Consumer behaviour Rajdoot
Brand awareness

Consumer behaviour Boxer

Market positioning Sun control films
Human resource
development - NTPC
Product launch Buffalo milk
Marketing research Stanless steel tubes
Customer satisfaction
- HCL
Brand building Mayur, Advertising Mayur
Employee
participation - PCIL
Mentoring - NTPC
CRM - Shipping
industry
Marketing-Rajdoot

MarketingCocaCola
MS Exchange 5.0

NIILM

PROJECT REPORTS

Computerisation

Wage and unionism

Marketing - Motorcylce
Marketing research Gypsum board
Software technology
park, Hospital
management system
Conveyor rollers,
Plastic bearings,
Bearing-Marketing
Ari purifier marketing,
Marketing-Air purifier
Spice marketing
Finance for customer;
Vendors-SREI
Operational financeGE Motors India
Brand managementMotorcycle
Not received
Joint venture, Public
private partnership,
Community waste
composting
Optical media-India
CNBC india,
Television broacasting,
TV Interntainment
Medical abortion, Ipas,
NGO-health
Credit appraisal-IIEL,
Financial projectionIIEL
Auto ancillary industry
Sexual dysfunction
remedies, Pharma
industry

NIILM

PROJECT REPORTS

AC sheets-HP;UA, EBoard
Copier business, Copy
printers
Aluminium plant-India,
Sale-Nalco
Retail investmentIndia
Distribution systemKinley, Tetra packed
beverage, BrandsTetra packed
beverages
Brand managementSugar; Sugar branding
Satyam I-Ways,
Marketing potentialsIways, Cyber caf
chain
Financial productsHDFC, Banking
services-HDFC
Housing finance

Work culture-Jet
Airways; Recruitment
& Selection
Performance appraisal
Passanger cars
market
Training on job, On job
training, Sales
training-On job
Car simulators,
Marketing-Car
simulators
Investment optionsNRI-ICICI,
Brand management,
MIRC Electronic
division
Operational financeUB, Distillery industry

NIILM

PROJECT REPORTS

Market scenario-Amul
Butter
Diversity management
SAP HR at HCL,
Perosnnel
management through
SAP
Marketing scenarioBearings
Televisions
Supply chain
management
Multimedia projectorHCL
Recruitment-NALCO
Sales pattern-Lube
oils, Lube oil market
Mutual funds

Market shareWhirpool
Hindi business new
channel, New
channel-Hindi, Media
industry
Cost structure-ITC
Sales promotionCipla, Pharma
marketing
Oswal Group, Voil
SAP HR at HCL,
Perosnnel
management through
SAP
Construction industry
machinization
E-Commerce, Internet

NIILM

PROJECT REPORTS

Redial tyre; Marketing

research-TyrePassanger
Housing financeChandigarh
Market strategy-VSNL
Agarbatti industry
Pharma companiesMerger
Auto ancillary industryIndia, Auto component
Electronic boats-Exide
Selling-Consumer
durables, Washing
machines, Dish water,
Microwaves
Radial tyresPassanger vehicles
Industrial service
Pain relieving
medicine, Sprain
medicine, Marketing
research-Pain/sprain
Training effectiveness
Branding-Health
services, Apollo Health
Street Ltd
Branding-NewpaperHT, Hindustan brand
building, Media
marketing
Stock brocking,
Corporate fund raising
Paint industry,
Protective coating
Performance appraisal
policies-Bearing
industry
Abortion, Medical
abortion

NIILM

PROJECT REPORTS

Cable network,
Internet telephony
CAS, Conditional
Access system
Customer attraction
Water testing kits,
Pharmaceutical,
Chemical
manufecturing
5 P's of marketing,
MarketingPetrochemicals
Pepsi Foods, Nokia, Cargill
India, Ballarpur industries,
Avery Dennison, Hero
Honda, Honda Siel Cars

Working capital
Management, Forex
market-Yamah
Home equity loans
business
Consumer behaviourAmul Pizza Cheese

Indian telecom
netwrok, Mobile
communication
Paper stationary
product
Mantraonline
Home loan-Citibank,
Mortgage salesCitibank
Alloy Wheel maket
Moblie phone industry;
Telecom industry
HCM Software
package
Dealership
benchmarking,
Automobile market
scenario-Two wheeler

NIILM

PROJECT REPORTS

Brand promotionShock absorbers

Treasury
management-Bank
Drinking waterPacked; Bottled
Mineral water
Inhouse trainingExecutives
Ring marketAutomobile, Piston
ring market
Sales promotionBuilding product
Forex risk-PNB; Asset
Liability ManagementPNB
Global energy
demand supply
Retailer satisfactionPepsico
Distribution channelGodrej Hair Colour
Stock market-India;
Broking-India
Live event uplinking
market, Telecasting
market
Ratail banking-India;
Home loan-Allahabad
Bank
Financial statement
auditing-KPMG
Network infrastructureSmall entreprises
Training and
developmentAppraisal
Printing Ink IndustryIndia
Marketing researchRIM Prepaid-Lucknow

Lending decisionBanks

NIILM

PROJECT REPORTS

Advertisement ClarityKingfisher
Value added serviceLow usage-Airtel,
SMS-Low usage-Airtel
Performance
appraisal-Security
services
Network infrastructureSmall entreprises
Project financing;
Working capital
management
Market potentialPruftechnik
Customer retentionABN Amro Bank;
Retail banking
Alloy Wheel maket

Outsourcing, Wipro
remote management
services
Sales promotionBearing industry
Event management
Market potentialsMultimedia projector
Franchise-Investment
Co., Sub-broker,
Remisser
Learning management
system
IT products
Distribution channelAlloy Wheels; Alloy
Wheels-Marketing
strategy
Working capital
management-Small
enterprises
Financial analysisHero cycles

NIILM

PROJECT REPORTS

Building product
industry; Aluminium
extrusion industry
Tourism industryIndian outbound,
Toursim boards,
Foreign Airlines
Supply chainConfectionary product
TDS-Bharti Mobile
Ltd.,
Personal loan-ICICI
Bank-Bhopal
Training programme
Toll free numberMarket
Performance appraisal
system
Easy chage-Aritel; MCoupon-Airtel
Marketing-Silk-India;
Indian silk industry
Marketing-EDGE
service
Cental Electricity
regulatory commission
Cunsumer behaviourCD-R user
Employee satisfactionHotel
Organisational
excellece

Telecom industry

SMEs potentialAlgarh
Marketing steelPune and
Mumbai
Marketing
researchExporter
community
NIILM

PROJECT REPORTS

LABS-Livelihood
Advancement
Business School,
Market
feasibility-LABSJ&K. AP
Telecom
industryCompetition
Sales promotionBeer brunch
Brand
performanceTata
Sale Tetley
strategiesNIIT
Performance
appraisal-Luxur
Consumer
buying
behaviourMarketing
channel-Times
Multimedia
Airtel-Dehradun
Competancy
mappingThomson Press
H R Mangers'
manual-Airtel
Dealership-HMIL
Market
positioning-Milo,
Munch,
TrainingMaggi
systemYamah
Financial
planning
services-HSBC
AirtelSaharanpur
Two wheeler
industry-India,
Motor bike
industry
Marketing
feasibility-Reddy
Foundation

NIILM

PROJECT REPORTS

Trade
merchandisingCoca Cola
Thematic
appreciation
test-HCL
Not received

Marketing-eBoard backliners
Not received

Spencer's
hypermarket
Marketing-EBoard doors
Brand
awareness-J CB
Training need
evaluation-The
UB Group
Sales
promotion-Peter
England,
Marketing
Not received
channel-Peter
Performance
England
management
system
Marketing
channel-Times
Multimedia
GAP-JCB India
Ltd.
Local brand vs
Pepsi
Merger and
acquisition-HR
Market
potentials-IDEARajasthan
Not received

NIILM

PROJECT REPORTS

Telecom sectorCompetitive
analysis
Distribution
channel-Whisky
mySAP-GAIL

Motor bikescomparative
study
AirtelSix sigmaBanking,
Process qualitySCBC
LABS-Livelihood
Advancement
Business School,
Market
feasibility-LABS
Stock trading

Marketing
strategy-Plaster
of Paris
Sales strategyBusiness India,
Customer
satisfactionBusiness India
Marketing
potential-ITES
industry
Not received
Indian IT
Industry, ISVsOutsources
Coal
dust injection,
Blast furnance,
Environment
management-Coal
industry

NIILM

PROJECT REPORTS

PenetrationAmul Ice Cream

Banking
services and
products-IDBI
Local brand vs
Pepsi
Brand
awareness-Mass
market-JCB
GAP-JCB India
Ltd.
Not received

Marketing
channel-Times
Multimedia
Not received
Not received
TrainingSecurities
service
Not received
Monthly auditmilk
Cooperatives
Office
automation
equipmentSharp
LABS-Livelihood
Advancement
Business School,
Market
feasibility-LABS
Marketing
feasibility-Reddy
Foundation
Market surveyAirtel-Haridwar
NIILM

PROJECT REPORTS

Product
developmentSchneider
Not received

Not received
Marketing-Office
automation
product
Not received

Not received
Economic value
added-Tata
BenchmarkingSales channel
Online trading,
Customer
satisfactionIndia Bulls
Marketing-EBoard
Sales promotion
schemesBeverages
Office
automation
equipmentSharp
Marketing
channel - Times
multimedia
Marketing
analysisMcDowel's
Not received
RecruitmentRetail industryPrivate life
insurers

NIILM

PROJECT REPORTS

Training effectivenessJCB
Marketing-Optic fibre
business

Marketing anlysisDrugs
Marketing strategyBlack Dog Centenary,
Indian liquor industry
Working capital
management
Selling-Deemat
account, Indian stock
market
Financial modelling
Indian stock market,
Brokage firms
TV Viewership pattern
Not received

Not received
Corporate retail,
Consumer retail
Not received
Heat resistant latex
rubber thread
Product research-Fire
alarm system

NIILM

PROJECT REPORTS

Marketing strategiesBanking; Personal

loans

Retailing-India,
Feasibility analysisSpencer's
Business
development-Telecom
Cellular marketIndicom-Dehradun
Life insurance
industry-India
Training need-Jindal
Steel
Not received
Not received
Banking system-Float,
Float banking system
Not received
Marketing-Fruit based
beverages
Project financing,
Retail banking
Brand positioning-JCB
Indian Ltd.,
Geo-Demo market
feasibility-Retailing,
Retailing-India
Customer satisfactionJCB, Brand imageJCB
Banking services
analysis
Retailing-India,
Feasibility analysisSpencer's

NIILM

PROJECT REPORTS

Mutual funds

Need based
marketing, MarketingLife insurance
Customer satisfactionAirtel PCO
Fund mobilizationInternational market
Brand awareness

Distribution channelElectronic products

Marketing analysisDrugs
Indian liquor industry
analysis
Fund raising-Capital
market; Initial public
offering
Customer satisfactionAirtel PCO-Meerut
UTI Securities,
Depository
participants
Deemat account
selling; Brokage firms,
Indian stock market
Online trading cum
demat account
Marketing-Viscose
Filament Yarn

NIILM

PROJECT REPORTS

Paint industry-India
Insurance wealth
management
Stock brokage
houses-Mutual funds
Marketing strategiesBanking, Personal
loans

Testing tools-Bharti
telesoft
Market research-Kid's
footwear
Marketing analysisVideo conferencing
Banking serviceCeturian bank
Marketing researchBerger
Mutual funds,
Consumer perceptionInvestment

Brand awarenessRetail investor

Insurance wealth
management
Life insuranceInvestment tool
Behavioral financeLife insurance, Wealth
management tools
Market analysis-Drugs
Mutual funds

NIILM

PROJECT REPORTS

Marketing anlysisDrugs
Retail banking, Project
Financing, Export
Financing
Heat resistant latex
rubber thread
Market-Tata Indicom
Banking industry,
Know your customer
guideline-Banks
Sales analysisInsurance plan
Risk management and
surveillance systemSecurities
Corporate retail,
Consumer retail
Consumer research &
Sales
Not received
Buying behavior
Multilingual softwaresBanks
Corporate selling
Financial planningIndian market
Mutual fund
investment
Customer perception Investment

Marketing-Viscose
Filament Yarn
Heat resistant latex
rubber thread

NIILM

PROJECT REPORTS

Marketing strategiesBanking

Industrial viscose
production, VFY
market study
Unit linked insurance
plans
Trading agreement
Marketing-Viscose
Filament Yarn
Indian stock market,
Brokage firms
Geo-Demo market
feasibility-Retailing,
Retailing-India
Wealth management
Not received

Project marketing,
Contract
management-BHEL
Banking analysis-India
Distribution systemPepsi Products
Banking sector
analysis-India
Marketing-Banking
products

Asset managementPrivate banking

NIILM

PROJECT REPORTS

Training effectivenessJCB
Brand relationship,
Brand audit-Reebok
Marketing strategiesBanking

Investment strategiesLife insurance

Sales analysisInsurance plan
Financial planningIndian market
Not received
Sales analysisInsurance plan
Intermediaries
recruitment-Sales
network, MarketingLife insurance
Marketing-Life
Insurance, MarketingWealth management
Bulk customer
segment-Telecom
Banking services and
products-SCB
Banking analysis-India
Brand positioningNBC Bearing
Sales promotion
schemes-Beverages
Corporate selling

NIILM

PROJECT REPORTS

Banking services-India
Marketing-Life
insurance-Kotak
Brand audit, Brand
relationship
Indian bulls;
Depository
participants
Marketing strategiesBanking services,
Branding-Banks

Banking service-ING
Vysya bank; Saving
bank account
Banking services
analysis
Multilingual softwaresBanks
Wealth management
Products, Investment
pattern-Investers
Operating cost
analysis-Petroleum,
Market entry strategyPermaNet

Marketing-Banking
products; Business
development-Banking
Information kiosk, EGovernance
Brand audit-Parle

ULIPs and mutual

funds
Market potentialsWireless products
Reliance money,
Security markets

NIILM

PROJECT REPORTS

Supply chain
management-Beer
industry

NIILM

PROJECT REPORTS

Dissertation and Project Report List

Sl.No

Roll No.

Topic

96001

Name of
Student
Abhay Mathur

PR-1

Company

PR-2

96003

Alka Kalra

PR-3

96008

Amit Garg

PR-4

96011

Anurag Kapoor

Study of working capital management at

Escorts Ltd (Tractor Division)
Academic project on Daewoo Motors
India Ltd.
Marketing research study on interior
building boards with specific reference to
E-Board classic for Eternit Everest Ltd.

PR-5

96017

Georgen Greem A tool for global communication

RPG India Ltd

PR-6

96019

Indumati

Cavander: a market study

Cavanders

PR-7

96021

Kakul Zuberi

PR-8

96024

Kiran Malik

Efficacy of training in human resource

development
Marketing plan of e-cash

Escort Yamah
Motors Ltd
Escort Finance Ltd.

PR-9

96025

PR-10

96031

Indian Telecom industry: issues affecting

positively and negatively
A report on the brand track for Singer

Singer

PR-11

96035

Kulvinder Singh
Dhindsa
Nidhish
Tawakley
Paresh Agarwal

PR-12

96036

PR-13

96038

Peeush
Report on project Denim
Mahavir Spinning
Mahajan
Mills Ltd.
Purshottam Dutt Synergical effect brands and celebrities

PR-14

96041

Rishi Bhalla

PR-15

96041

Rishi Bhalla

PR-16
PR-17

96049
96050

Sona Ralli
Suruchi Gupta

PR-18

96054

Tarun Agarwal

PR-19
PR-20

96062
96067

Amit Nijhawan Infrastructure development in India

Anunaya Kumar Conceptualisation and project structuring Gopalpur Port for Gopalpur Port development project
Orissa

Customer satisfaction level: Special

Hindalco India Ltd.
referece to Hindalco India Ltd. 1990-1997
Escort (Tractor
Division)
Daewoo Motors
India Ltd
Eternit Everest Ltd

Hotel industry in the context of tourism in The Travel Team

India, the travel team (Unit-Team Tours &
Travel Pvt. Ltd.)

Dabur India Ltd. : possessions and

opportunities in Africa
Project appraisal of setting up a plastic
recycle plant
Brand equity of woodland
Evaluation procedure of tenders
Sources of funds in international market:
External Commercial Borrowings (ECBs)

Dabur India Ltd

Woodland
Ircon International
Ltd.
SMIFS Capital
Market Ltd

PR-21

96068

Anurag Aneja

To study the behaviour and buying

patterns of consumers in the paint
industry

PR-22

96081

Gaurav Goyal

PR-23

96084

PR-24

96089

Indranil
Choudhury
Namita Gupta

The role of HRD in TQM in Indian

organisation context
A study of the factors which will bring in
total involvement of people in TGMS
Lease financing in India : a swot anlysis

PR-25

96098

PR-26

96098

PR-27

96103

PR-28

96104

PR-29

96113

Vanshaj Bindal

PR-30

96121

Anu Singh

PR-31

96127

C E Rehman

PR-32

96132

PR-33

96140

Himanshu
Srivastava
Nisha Jain

PR-34

96151

PR-35

96154

PR-36

96155

PR-37

Usha Martin Group

Dabur finance Ltd.

Ruchika Singhal Tender appraisal and the evaluation

procedure
Ruchika Singhal Project on containerisation in shipping
industry

Ircon International
Ltd.
Eurogulf Shippping
LLC, Dubai

Saurav Ray

Usha India Ltd.

A model for profit sharing at Usha India

Ltd.
Sharad Rastogi Merger and acquisitions: a critical
evaluation and study of future prospects
Economic value added : a new tool in the
Indian management system
On effectiveness of formal grievance
handling procedure at BTPS
Budgeting principles and practices for
Indian Oil Corporation
Study of job anxiety in LML Ltd.

Modi Cement,
Gujarat Ambuja,
HLL

BTPS
Indian Oil
Corporation Ltd
LML Ltd

Training need analysis for executive staff

at NTPC, Badarpur
S.G. Sitanshu
Study of automobile industry and future
Sekhar
trends
Sanjeev Grover A feasibility study on setting up a Lipstik
manufacturing plant
S. Praveen
Challenges in automating production
Kumar
planning and control of manufacturing
firm

NTPC Badarpur

96159

B Srividya

Tata Finance Ltd

PR-38

96172

PR-39
PR-40

96175
96176

Vinay Pratap
Singh
Manish Kalhan
Vijita Salotra

PR-41

97002

Amitabh Anand

Feasibility study on funding options ECB

& FCNR (B) loans
Training programme undergone in Eternit
Everest Ltd.
Project report on brand valuation
Explore the potential of South Africa and
Australia as export market for India
Market potential of food vouchers Sodexo
Pass India (Pvt) Ltd., New Delhi

PR-42

97008

Brijesh Kumar
Agrawal

Internet advertising & shopping: a look

into their future for Intermesh system

InterMESH
Systems

FCS (P) limited,

ACES technology
Pvt. Ltd.

Eternit Everest Ltd

SRF International
Sodexho Pass
India Pvt. Ltd.

PR-43

97012

Deepak Moudgil Designing a streamlined procedure and a Nestle India Ltd

feedback control system for Nestle India
Ltd.

PR-44

97014

PR-45

97028

Gayatri Moudgil Designing an induction manual for Hero Hero Honda

Honda
Rahul Kathuria Survey of market potentials for setting up International Travel
a branch of international travel House in House Ltd
Indore

PR-46

97029

Rahul Verma

PR-47

97036

PR-48

97044

Shaheen
Kauser
Vikas Chauhan

PR-49

97047

PR-50

Automation of question bank for Newgen

Software Technologies Ltd.
Training need analysis and design for
Cimmco Birla Limited
Evaluation of retention strategies of E.I. L.

Newgen Software
technologies Ltd
Cimmco Birla
Limited
EIL

Vishal Dilawari

Market potential of TMI sminars and

publications

TMI India Time

Manager
International

97059

Diksha bansal

Shriram Pistons &

Rings Ltd

PR-51

97069

Meenu Raina

Training effectiveness Shriram Pistons &

Rings Ltd., New Delhi
Attrition management in Silicon valley of
India (Unique practices followed by IT
companys to combat attrition)

PR-52

97073

Piyush Thapliyal Identification of training needs of P&A

personnel of ONGC

ONGC Oil and

Natural Gas
Corporation

PR-53

97081

Sheeraz Khan

Indian airlines

PR-54

97083

PR-55

97086

PR-56

97101

PR-57

97102

Abhijit Banerjee Evaluation of compensation structure at

Escorts Construction Equipment Limited

Escorts
Constructions
Equipment Ltd

PR-58

97106

Vaishali Jain

PR-59

97110

Abhay Rai

Implementation of human resource

information system at ABB
A study of international marketing
strategies of RITES (Rail India Technical
and Economic Services)

ABB Asea Brown

Boveri Ltd
RITES Rail India
Technical and
Economic Service

PR-60

98001

Abhijeet Singh

PR-61

98002

Amit Dutta

Market status of Maruti genuine engine

oils for Indian Oil Corporation Limited
Gujarat Heavy Chemicals Limited: costbenefit analysis of various alternatives of
transportation

Indian Oil
Corporation Ltd
Gujarat Heavy
Chemical Ltd

Comparison of Indian Airlines vis--vis

competitors
Shok Vimochan A study of industrial relation in Bokaro
Tripathi
Steel Plant
Varunika
Dhingra
Rajesh Kumar

Bokaro Steel Plant

Effectiveness of quality circles at BTPS BTPS

a case study
Market feasibility analysis apparel division Sahara India for Sahara India Product division
Apparel industry

PR-62

98003

Amit Garg

Assocham Indian Banking Sector: second Assocham

wave reforms- implementation status and
impact

PR-63

98004

Anand Agrawal

Bharti Comtel Ltd. pre-launch

estimation of market share for Bharti
Comtel Ltd. for basic telephone services
in Gurgaon

PR-64

98005

Anil Kumar
Pathak

Kochar Sung-up Acrylic Ltd. to assess

market potential of Acrylic Mink blanket
(Delhi)

PR-65

98006

Anshuman
Prasad

Bharti Comtel Ltd. pre-launch

estimation of market share for basic
telephone services in Gurgaon

Bharati Comtel Ltd

PR-66

98007

Aprita Malik

PR-67

98008

Chiranjib
Banerjee

Gujarat Heavy Chemicals Ltd.

benchmarking the practices
Eternit Everest Ltd.- test marketing of EBoard Classic and E-Board in its new
applications

Gujrat Heavy
Chemical Ltd
Eternit Everest Ltd

PR-68

98009

Deepak Agrawal Strategic brand management of Buddy

Davis casuals launched LNJ Bhilwara
Group

LNJ Bhilwara
Group

PR-69

98010

Ekta Kapoor

Urusvati Art Gallery

PR-70

98011

Blue Star Ltd

PR-71

98012

PR-72

98013

PR-73

98014

Ghulam Zakaria Market potential of Blue Star airconditioner, Mumbai

Jasmine Singh Study of servo engine oil for Indian Oil
Corporation Limited
Kalpana
Kalpana Forgings Ltd., Faridabad Sales
Sharma
promotion through a web site
Monica Singh
Indian Oil Corporation Limited: dynamics
of stress among executives at Mathura
Refinery

PR-74

98015

Niraj Kumar
Verma

Shalimar Paints Ltd., New Delhi:

inventory control system and cost
reducing measures

Shalmar Paints Ltd

PR-75

98016

Pankaj Khare

Expanding marketing for Rotomac

Rotomac Greeting
greeting cards in New Delhi and also
and Gifts Pvt Ltd
measuring prevailing perception about the
product

PR-76

98017

Pankaj Kumar

Conducting a customer audit on major

Advertising
service attributes for the Oberoi Group
management and studying effectiveness of the Groups Obroi Group
Print Media Advertising

PR-77

98018

Pankaj Taneja

ESPN Software India Pvt. Ltd.: C&S

penetration in particular areas of south
Delhi & Gurgaon

ESPN Software
India Pvt. Ltd.

PR-78

98019

Pawan Zutshi

Marketing through company owned retail

outlets of Singer India Limited (SIL)

Singer India
Limited (SIL)

Public relation exercise for Urusvati art

gallery a part of a Group Urusvati
Centre for Contemporary Art

Bharati Comtel Ltd

Indian Oil
Corporation Ltd
Kalpana Gorgings
Ltd
Indian Oil
Corporation Ltd

PR-79

98020

Prasun Kumar

Information Technology India Limited:

Educational Institute Management
System (EIMS)

ITIL EIMS

PR-80

98023

Roopal Chopra

Key attributes in consumers buying

behavior with special emphasis on
Goodyear GPS 2

Goodyear GPS -2

PR-81

98024

Ruchira Kohli

PR-82

98025

Sachin Kumar
Gupta

Balanced Business Scorecard a

Escorts Ltd
theoretical framework
To study the dynamics of Indian Greeting Rotomac Greeting
card industry with special emphasis on
and Gifts Pvt Ltd
establishing retail network for Rotomac
greeting cards in East Delhi

PR-83

98026

Samar Ghauri

PR-84

98027

PR-85

98028

Saurabh
Dhoundiyal

PR-86

98029

PR-87

98030

Saurabh
Chitralekha media effectiveness
Maheshwari
Saurabh Sekhar Jindal Strips Ltd.

PR-88

98031

PR-89

98032

PR-90

Potenial of SAN resin in Delhi and

Bayer ABS Ltd
adjoining places (Bayer ABS Ltd.)
Sameer Agarwal Customer satisfaction of WIPRO
Wipro
franchisee ( a study conducted by Gall Up
for Wipro
Pre purchase parameters for discerning
buyers of HCV (Heavy Commercial
Vehicles)

Gallup MBA India

Pvt. Ltd
Chitralekha Group
Jindal Strips Ltd

Sayed Ziae
Habib
Shailendra
Kumar Tiwari

A report on ad campaign of VI John

Vi-John
shaving cream
Conducting an audit of prescription
Cipla Ltd
practices of doctors in dental & opthal
departments & evaluating the retail/trade
performance of Ciplas products

98033

Shikha Malik

Comparative analysis of employee

motivation & retention strategies

PR-91

98034

Siddharth Anand Analysis of consumer behavior between

the age group of 15-21 years in bottom
wear casuals

KG Denim Ltd

PR-92

98035

Sumita Ghosh

PR-93

98036

Vijay Singh

RPG Transmission
Ltd
Indian Oil
Corporation Ltd

PR-94

98037

Vikas Kharb

A report on performance management

system
Customer perception and comparative
study of trading area average of selected
IOC Vision 2000 retail outlets

Siemens Power
Engineering Pvt
Ltd

Pre-launch estimation of market share for Bharati Comtel Ltd

Bharti Comtel Ltd. for basic telephone
services in Gurgaon

PR-95

98038

K. B. Vinod

Marketing research to forecast the unit

Bharati Telenet Ltd
wise direct sales in the proposed wired
area in Bhopal and outstation viz. Vidisha,
Itarsi & Bairagarh

PR-96

98039

PR-97

98040

PR-98

98041

Virender Singh Market scenario Polyethylene in Baroda

Tanwar
Abhishek Kumar To know the potential market for Usha
Fone
Aditya Gupta
To study prompt & cost effective logistics
in export consignment in HEG Ltd.

Gas Authority of
India Ltd GAIL
Koshika Telecom
Ltd
LNJ Bhilwara
Group HEG Ltd

PR-99
PR-100

98042
98043

Amit Sharma
Anand Kumar
Jha

Absenteeism in Amtek India Ltd.

Customer satisfaction at Usha Fone,
Patna

Amtek India Ltd

Ushafone, Koshika
Telecome Ltd

PR-101

98044

Anant Ahuja

Automation of the overdue payment

collection and commission calculation
(ODP3C)

Essar Cellphone

PR-102

98047

PR-103

98048

PR-104

98049

PR-105

98050

PR-106

98052

Cheena Hazrati Fritolay India Ltd. (Pepsi Foods): H R in

sales system
Dibya Jyoti
Oswal Chemicals & fertilizers: survey of
Panda
D.A. P in Orissa
Divya Bhatnagar Study of compensation structure at CBL:
scope to go beyond
Ekta Chadha
Trade procedural documentation in the
shipping industry
Gaurav Agrawal A pre launch survey for the demand
estimation of basic telephone services in
Gurgaon

PR-107

98053

Hema Seth

Library management system (Educational ITIL

Institutes Management System)

PR-108

98054

K. Hemant
Kumar

To generate prospect inquiries for Blue

Star ACs in Delhi and its surrounding
areas

Blue Star Ltd

PR-109

98055

Kartik
Bhatnagar

Automation of residential leasing at the

Finance and Systems departement in
Powergrid

Powergrid
Corporartion of
India Ltd

PR-110

98056

Manmohan
Goyal

To conduct a survey for finding countrys Callup MBA India

best professional colleges for living media Pvt. Ltd
Ltd.

PR-111

98057

Chitralekha media effectiveness

Chitralekha Group

PR-112

98058

Manas Kumar
Pradhan
Mrinalini Singh

Training need analysis

PR-113

98060

Nishant Rao

To conduct a survey for finding countrys

best colleges for Living Media Ltd.

Bharat Cooking
Coal Ltd
Living media India
Ltd

PR-114

98062

Pallavi Vatsa

Training in Bokaro Steel plant: a review

and analysis

Fritolay India Ltd.

(Pepsi Foods)
Oswal Chemical
and Fertilizers
CBL
Orient Ship Agency
Bharati Comtel Ltd

Bokaro Steel Plant

PR-115
PR-116

98063
98064

Parul Bhatia
Piyush Jain

Capital budgeting in RPG cellcom

Automation of raw material receipt
functions
Performance appraisal satisfaction review

RPG Cellcom
Gujarat Heavy
Chemical Ltd
Modi Rubber Ltd

PR-117

98065

Priya Puri

PR-118

98066

PR-119

98067

Priyanka
Thareja
Rajesh Ranjan

A study of distribution network of Essar

cellphone vis a vis Airtel
Pre-launch estimation of market share for
basic telephone services in Gurgaon
Potential for Rotomac Greeting cards in
Delhi
Retail chemist perception audit & study of
effectiveness of sales and distribution
activities

Essar Cellphone
Airtel
Bharati Comtel Ltd

PR-120

98068

Rajiv Kamal

PR-121

98069

Samir Sikri

PR-122

98070

Satish KV

PR-123

98072

Saurabh Goyal

A study on canon printers for rediffusion Cannon Printers

DY&R
A study of brand awareness for Volvo
Volvo Trucks
truck: (A study conducted for Galup MBA
India Pvt. Ltd.)

PR-124

98073

Shallu Goindi

Internal customer satisfaction analysis

PR-125

98074

LML Ltd

PR-126

98075

Shankar
Study on the market scenario of Bajaj
chakraborty
Bravo at Delhi
Sheetal Khanna Attitude of employees towards
performance appraisal and its
effectiveness

PR-127

98076

PR-128

98077

PR-129

98078

Shipriya
Potential of the scheme Saral in
Srivastava
Allahabad
Shobhan Akash Koshika Telecom Limited (Ushafone):
potential of saral scheme in Kanpur
Shubhi Tyagi
Automation of residential leasing at the
finance and systems department in
powergrid

Koshika Telecom
Ltd
Koshika Telecom
Ltd
Powergrid
Corporartion of
India Ltd

PR-130

98079

Shyla Menezes

Bahrat Gears Ltd

PR-131

98080

Somnath

PR-132

98081

PR-133

98082

Sonal
Srivastava
Vineet Chawla

PR-134

98083

Amitabh Vyas

PR-135

98084

Sanjeev Kumar Comparative study of various investment

Kashyap
opportunity in the market with focus on
fixed deposit scheme and mutual funds

Creation of policy manual Bharat Gears

Limited
A survey of existing dealers of
airconditioners in the market
Accounting processes and procedures:
mapping of codes
Analytical overview on working capital
management
A study the dynamics of Indian Greeting
card industry with special emphasis on
establishing retail network for Rotomac
greeting card in North-West Delhi

Rotomac Greeting
and Gifts Pvt Ltd
Cipla Ltd

Goodyear India Ltd

Maral Overseas
Ltd LNJ Bhilwara

Blue Star Ltd

Luxor Writing
Instruments Ltd
Britannia Industries
Ltd
Rotomac Greeting
and Gifts Pvt Ltd

Gujarat Heavy
Chemical Ltd

PR-136

98085

Sharad Kumar

Logistics chain management

PR-137

99001

Aditya Nanda

A Marketing Reseaarch Project carrying

out a comparative Analysis of carrier
Airconditioners vis a vis other Brands
Being Used in Hotel segment of Delhi
with a view to Highlight the key factors
Affcting the decisionmaking of the
potential customer

PR-138

99002

Amit Duggal

Brand comprehensive study and strength Polar International

weakness analysis of Polar fans
Ltd

PR-139

99003

Amit Khanna

Onsite Analysis of Current Information

Momentum India
System & Implementation of the required Pvt.Ltd.
Solution

PR-140

99005

Anuj Vyas

A study conducted to understand

consumer behaviour and dealer network
for Supereme Industries

Supreme Industries
Ltd

PR-141

99008

Bhawna
Minocha

Study of export payment procedures

employed by leather garment exporting
companies

Usha
Intercontinental
India

PR-142

99011

Hemant Bhalla

Study of customer satisfaction index with

their respetive cellular service providers

Koshika Telecom
Ltd

PR-143

99012

Jyothi Gupta

To study the customer preference in

selling the internet service and the
internet package

Bharti BT Internet,
Mantra Online

PR-144

99013

Kaushal Kumar Study of customer satisfaction index with

their respetive cellular service providers

PR-145

99014

Manish Sakunia A study on marketing system with special SAIL, Steel

reference to marketing secondry products Authority of India
Ltd

PR-146

99017

Navneet Singh

PR-147

99018

Neha Sehgal

PR-148

99019

Nindiya Sharma Rediffusion DY & R PR industry: a

general review and Mantra Online: PR
perspective

PR-149

99020

Nitin Aggarwal

PR-150

99021

PR-151

99024

PR-152

99026

Study of Modi's Food Service Disposable

Cups, Glasses/Tumblers
Role of MIS in finance and accounting
subsystems as well as in report
generation

HCL Infosystems
Ltd
Carrier Aircon Ltd

Koshika Telecom
Ltd

Modi International
paper
Yamaha Motors
Escorts Ltd.
Mantra online

"A Study on working capital Management" Yamaha Motors

Escorts Ltd.
Pallavi Bhaskar Feasibility study of CNG
SREI International
Finance Limited
Clutch Auto Ltd
Prodip Chandra A study of level of customer satisfaction
Borkakoty
at Clutch Auto Ltd
Ravi Bhushan
To find the ground potential of ISP
Koshika Telecom
business in Eastern UP
Ltd

PR-153

99027

Ritu Malhotra

A study conducted to explore the

Mudra
possibility of extending Bioslim Franchise Communications
Ltd

PR-154

99028

Rohit Ranjan

study of the market of OMNIDOCS &

OMR/ ICR softwares in Delhi

Newgen
SoftwareTechnolog
ies Ltd.

PR-155

99029

Shashank
Khanna

A study on production, Documentation

and Export-Import Policies in context of
India Handicrafts Sector

C.L Gupta & Sons

PR-156

99030

PR-157

99032

PR-158

99032

Shweta Rastogi Market survey for fully automatic software

based call centre
Vaibhav
Dot.com branding success in the internet
Narendra Puri
world
Vaibhav
To identify prospects for ERP (SAP),
Narendra Puri
CRM E-commerce solutions and
application service providers in the
existing market scenario for HCL
-Infosystems

PR-159

99033

Alok Kumar
Sobti

The Role of Brokers in Transportation: A Transport

Study Towards strategically Reducing the Corporation of
Brokerages
India Ltd.

PR-160

99034

Amit Harialia

Testing of visitors and material gatepass

and design of online magazine focus

PR-161

99035

PR-162

99036

Anindita Bagchi On the job training in the MIS department Integal Computer
Ltd
Anshuman Das Standardisation of training at the central Group 4 Pvt Ltd
training institute vis a vis the regional
training institute located all over the
country

PR-163

99038

Ashutosh
Vashisht

Economic feasibility of solar thermal

water heating systems on a project
contract basis

SREI International
Finance Limited

PR-164

99039

Bhaskar
Narayan

A study of customer satisfaction level of

Honda portable water pumps in the state
of West Bengal

Honda SIEL Power

Products Ltd

PR-165

99042

Gurpreet Singh
Thind

To sell and check the awareness level of

value added services of spice telecom
among the subscribers

Spice
Communication Ltd

PR-166

99043

Jai Sethi

Sales Automation Analysis and Design

PR-167

99044

Kalee Prasanna SREI International securities Limited: a

Pattanayak
study on Indian debt marketing

Singer India
Limited
SREI International
securities Limited

PR-168

99045

PR-169

99047

Madhukar
Kumar
Menon
Harikrishnan
Kuzhipat

Internet, e-commerce and

coceptualization of a dot.com
Quality improvement stratgies (QIS) at
first select

Estel Telecom Ltd

Next Wave Idea
Lab
HCL Infosystems
Ltd

India Oil
Corporation Ltd

Next Wave Idea

Lab
First Select Pvt Ltd

PR-170

99048

Munish Kalia

Consumer behaviour customers for two

stroke oils
To study in detail the functioning,
operation and procedural complexities of
SRIE as a fledged money changer and
suggesting ways to improve its
performance

ELF Lubricants
(India) Ltd
SREI International
Finance Limited

PR-171

99049

Neeraj Sharma

PR-172

99051

Nisha Kathuria

Xerox Modi Corp

Xerox Modi Corp

PR-173

99052

Nitin Ghuliani

Terminal management system of freight

operations information system - Indian
Railways

CMC Ltd

PR-174

99053

Parul Asthana

PR-175

99055

PR-176

99056

Rajesh Puri

PR-177

99057

Ratinjay Mishra A study of doctors behaviour and

references in prescription pattern and
analysis of sales audit at retail outlet

Protec, Cipla Ltd

PR-178

99058

Rishi Khanna

Comparative analysis of customer

behaviour computer education industry

Zee Interactive
Learning Systems
Ltd

PR-179

99059

Ritu Mathur

PR-180

99061

Shruti Tyagi

A study of salesmen sampling order for

exoprt promotion
Library search package in MS-Access
and effectiveness role and pattern of
computerisation

LNJ Bhilwara
Group
India Oil
Corporation Ltd

PR-181

99062

Sourindra Nath
Dutta

The Role of Brokers in Transportation: A Transport

Study Towards strategically Reducing the Corporation of
Brokerages
India Ltd.

PR-182

99063

Sudipta Kr. Kar

The Role of Brokers in Transportation: A Transport

Study Towards strategically Reducing the Corporation of
Brokerages
India Ltd.

PR-183

99064

Vikas Asthana

A study of doctors behaviour and

references in prescription pattern and
analysis of sales audit at retail outlet

Protec, Cipla Ltd

PR-184

99065

A study on zero based budgeting

PR-185

99067

Yamaha Motors
Escorts Ltd.
Saroj Enterprises

PR-186

99069

Praveen Kumar
Rungta
Bhadresh Arvind
Shah
Manish Salian
Jayaram

Study of the contract Management

Siemens Ltd.
process and practices in siemens Ltd.
Pritika Khandpur Study of Indian snacks market in general Britannia Industries
and in particular 3 brands of Britannia
Ltd
Cheeselets, chekkers and little hearts - to
evaluate them against other popular
snacks options
The Role of Brokers in Transportation: A Transport
Study Towards strategically Reducing the Corporation of
Brokerages
India Ltd.

Import of spherical roller bearings

Housing development and finance
cooperation bank Ltd

HDFC bank

PR-187

99070

Nitin
Omprakash
Bohra

Kamat Club, Goregoan

Kamat Club,
Goregoan

PR-188

99071

Daman Ganga papers Ltd.

PR-189

99072

Rahul Javia
Dineshbhai
Ravi Shankar
Naik

Daman Ganga
Pepers Ltd.
Jindal Iron & Steel
Co.

PR-190

99073

Reshma
Shiv Sahik Tax Consultancy
Parashuram Koli

Shiv Sahik Tax

Consultancy

PR-191

99075

Job analysis and creating job profiles

Laxmi Tyre Service

PR-192

99076

The valuation of internet firms

PR-193

99077

Ernst & Young Pvt

Ltd
Laxmi Tyre Service

PR-194

99078

Sindhu S.
Menon
Sitanshu Sriram
Singh
Sudhir K.
Balakrishnan
Vishwas B.
Indraghamti

PR-195

20001

Abhishek
Shankar

Comparative study of analyzers with

special reference to its competitors, in
New Delhi

ABB Ltd

PR-196

20002

Abhishek Vyas

PR-197

20003

Amit Kumar
Pahuja

To draw a road map for aptech e-wise

bug manager
Analysis of netKracker channel strategy
to suggest access & E-Com initiatives.

Aptech Sofrware
and Consultancy
Wipro netKrakers
Ltd

PR-198

20004

Anurag Agarwal Study on regulatory issues in telecom

industry

PR-199

20005

Arvind Singh

PR-200

20006

PR-201

20007

PR-202

20008

PR-203

20009

Bhakti Brata
A study of incentive management system
Bhattacharya
Gunjan Sharma Media Habits of people in Delhi City &
NCR
Hitesh Goel
Opportunities for britannia milkman butter
v/s amul
Lavnish Sharma Opportunities for semi-automatic top
loading washing machines segment in the
market for karisma viz a viz competitors

Otis Elevator
Company Ltd
Triton
Communications
Britannia Industries
Ltd
Samsung India
Electronics

PR-204

20010

Munish Arora

Bench marking study of sunrise vis--vis

Bru & to study the impact of launch of
sunrise special in Karnataka

Nestle India Ltd

PR-205

20011

Neha Vohra

Generation of leads for accware ver 3.2

ICODE Software
Pvt Ltd

Zone wise market demand of GP/ GC

sheets/ coils and zone wise thickness
requirement

Market potential of rubber (NCV & HCV)

in Thane region
Survey of franchise and and customer to
know about e-greeting and e-gifting
potential

Mubarakho.com

Escotel Mobile
Communications
Ltd

To understand the buying patterns of

Monte-Carlo,
consumers in the branded T-shirts
Oswal Woolen
segment with specific reference to monte- Mills
carlo.

PR-206

20012

Pankaj Kumar

Analytical study of cost and man power

utilization in P.B. Area
Techno-Economic feasibility of setting up
an alcohol distillery at Yamuna Nagar,
Haryana

Bharat Cooking
Coal Ltd
Saraswati
Industrial
Syndicate Ltd

PR-207

20013

Prashant Saha

PR-208

20014

Ravi Verma

To study the market potential and

generate business for kimberly-clark
professional products

Kimberly - Clark
Professional

PR-209

20015

Ritesh Yadav

PR-210

20016

PR-211

20017

PR-212

20018

PR-213

20019

PR-214

20020

To study readiness status of B2B ECommerce Environment in India

Sachin Mahajan To find buisness potential for HCL in ISP's
and Corporate Sector
Sakshi Grover
Consumer durable finance a profitable
proposition
Sanoj Kumar
Market status of salora & consumer
Singh
purchasing behaviour
Saugata
Launch of Data Networking Product
Chandra Ghosh
Shikha Rawal
Finlease investment management system

PR-215

20021

Sougata Roy

PR-216

20022

Tarun Chhibber Generation of leads via use of researched ICODE Software

information & also contact companies that Pvt Ltd
have already received Icode's evaluation
package to gather as much strategic
intelligence about their company as
possible.

PR-217

20023

Vijay Dobriyal

PR-218

20024

PR-219

20025

PR-220

20026

PR-221

20027

PR-222

20028

PR-223

20029

PR-224

20030

PR-225

20031

SGS India Ltd

HCL Infosystems
Ltd
Hero Financial
Services Ltd
Salora International
Ltd
Tata Telecom Ltd
BTL Investment Ltd

Analytical Study of the Finance

ITC Hotel Maurya
Funcations of ITC Hotel Maurya Sheraton Sheraton
& Towers

Nokia Tetra System insights for the Indian Nokia India Ltd
market
Vikash Sheoran To design a strategy for Tata engineering Tata Engineering
for the purpose of induction of its
passenger cars in para-military forces.
Abhishek Tomar Study of present market scenario in it
training industry
Akshit Singh
Tetra Scope into Indian professional
Gangotra
mobile radio market
Ankit Kapoor
Rural market potential for OHC & OTC
range in Rajasthan
Arvind Kumar
To find potential market for Web-Site
Ashish Kumar
Consumer behaviour and buying pattern
Gupta
with reference to two-wheelers
Deepak Rastogi Customer relationship Management
Hemanta Kumar Strategic issues and market research of
Ghosh
first food

STG
Nokia India Ltd
GlaxoSmithKline
Eerexex Infotech
Pvt Ltd
LML LTd
HCL Infosystems
Ltd
Wockhardt India
Ltd

PR-226

20032

Latika Malik

Working capital Management

Escorts
Constructions
Equipment Ltd

PR-227

20033

Mallika Tandon

Escorts Mahle Ltd

PR-228

20034

Neeraj Madan

PR-229

20035

Nidhi Kampani

PR-230

20036

Poonam Sethi

Analysis of distribution and inventory

system
Attitude of the customer towards xerox's
products
Market research on IBM @ server iSeries
Segment
Critical analysis of Export Procedure and
Documentation

PR-231

20037

PR-232

20038

Priyanka
Chowdhary
Ritesh Rustogi

PR-233

20039

PR-234

20040

Sachin
Bhardwaj
Sadat Ahmad

PR-235

20041

Sanjay Punwani Study on training and Development

Citirop Credit
Securities India Ltd

PR-236
PR-237

20042
20043

PR-238

20045

Sarika Madkan
Saurabh Deep
Singla
Tarun Arora

ABB Ltd
Escorts JCB Pvt
Ltd
Xerox Modi Corp

PR-239

20046

PR-240

20047

PR-241

20048

PR-242

20049

PR-243

20051

PR-244

20052

PR-245

20053

Vijay Singh
Bhandari

Positioning of long road insulators for

modern insulators Ltd. ABU - Road,
Rajasthan

Modern Insulators
Ltd

PR-246

20054

Sumit Chadha

PR-247

20056

Harpreet Kaur

Study of present market scenario in IT

training industry
Training & Development

Software
Technology Group
Schneider Electric
India Ltd

Xerox Modi Corp

IBM India Ltd
Surindra
Engineering
Company

Market research of facilities management PCS Industries Ltd

services in Delhi
Developing a Distribution Plan for Delhi
Reckitt Benckiser
India Ltd
Neete Clothing Pvt Ltd
Neete Clothing Pvt
Ltd
Market Competitiveness of Controllers of ABB Asea Brown
ABB with respect to its competitors in
Boveri Ltd
Delhi region

Implementation of AIM
Training needs analysis & design

Attitude of the customer towards xerox's

products
Vaibhav Sharma Sales promotion through existing
customer
Vikas Rastogi
Marketing research on demand pattern of
different dealer
Yash Tayal
Kaizen Analysis, Training needs analysis
& design
Charu Singhal
Prospects of mutual funds industry in
current market scenario
Neha Varshney Business potential for HCL in ISP's and
Corporate Sector
Vishal Singh
Conducting & audit on prescription
practices of doctors in Oral Asthma &
Evaluating the retial/trade performance of
oral asthma products of Cipla's

LML LTd
HSG Ltd
Escorts JCB Pvt
Ltd
Tata Finance Ltd
HCL Infosystems
Ltd
Cipla Ltd

PR-248

20057

PR-249

20058

Avishekh Roy
Chaudhury
Ankit Vishnoi

Strategic issues and market research of

first food
Market potential of Web Hosting in Delhi

Wockhardt India
Ltd
iServ India
Solutions Pvt Ltd
Marketing segmentation for purchasing
Sirious Informatics
home personal computer's
Indian Ltd
To understand the buying patterns of
Monte-Carlo,
consumers in the branded T-shirts
Oswal Woolen
segment with specific reference to monte- Mills
carlo.

PR-250

20059

Anuj Chauhan

PR-251

20060

Bhupender
Solanki

PR-252
PR-253
PR-254

20061
20062
20063

Anurag Gupta
Shalini Gupta
Bidhan Chandra
Joarder

Marketing material red book

Fixed Deposit System
On fitment survey of giant tyres at
Guwahati, Assam

Coca Cola India

Escort Ltd
Apollo Tyres Ltd

PR-255

20064

Rohit Bakiwala

ICI Paints Ltd

PR-256

21001

Akhil Rampal

Developing a sales strategy for refinish

paints in Rajasthan and Haryana
Brand awareness and competition of
sartorius electronics systems in the
laboratory and gold market.

PR-257

21002

Amol Gautam

Study of corporate clients perception

about hotel crowne plaza surya with
respect to other five star hotels in Delhi

Crowne Plaza
Surya

PR-258

21003

PR-259

21005

Anuj Kumar
Sehgal
Deepti Bhatia

Identification & Need Assessment of the Bharti Cellular Ltd.

Vertical Market
Distribution strategy of vardhman threads Vardhman Threads

PR-260

21006

Garima Sharma Career growth and promotion policy of

NTPC Ltd.
NTPC & other public sector organizations

PR-261

21007

Surbhi Mittal

Survey of educational institutes for

accessing market potentiality for HCL
Infosystems Ltd.

PR-262

21008

Kaustabh
Acharya

To frame a competitive market plane for Valvoline Cummins

valvoline cummins in retail segment for its Ltd.
diesel oil products

PR-263

21010

Singer India Ltd.

PR-264

21012

Mohit Saharavat To study the market potential for singer

appliances
Nishant
Creating retail outlets for launch of amul
Choudhary
ice cream in Delhi

PR-265

21013

Prerna Kapoor

PR-266

21014

Hindustan Lever
Ltd.
Zee Interactive
Learning Systems
Ltd.

Expansion of distribution network for

HLL's confectionary business
Pulak Parashar Market promotion through direct
marketing & analysis based on consumer
behaviour pattern in IT training institutes

Sartorius
Mechatronics India
Pvt. Ltd.

HCL Infosystems
Ltd.

Gujarat
Cooperative Milk
Marketing
Federation Ltd.

PR-267

21015

Raj Kumar
Singh

Distribution network and consumer's

perception about the company

Himalaya Drug
Company, New
Delhi

PR-268

21016

Rajesh Singh

PR-269

21017

PR-270

21018

PR-271

21019

PR-272

21021

Sunaina Mittal

PR-273

21022

Surbhi Singal

PR-274

21023

Udit Agarwal

PR-275

21024

Vikrant Chandel Creating retail outlets for launch of amul

ice cream in Delhi

Gujarat
Cooperative Milk
Marketing
Federation Ltd.
New Delhi

PR-276

21025

Vinit Shukla

Cadbury India Ltd.

PR-277

21026

Vishal Sehgal

Finding of vertical markets for cadbury

newly launched vending machine
Looking vertical market & creating
awareness in corporate for cadbury
vending machine

PR-278

21027

Amit Bansal

PR-279

21028

Anuj Goel

PR-280
PR-281

21029
21030

PR-282

21031

Anuj Singhal
Ashok Kumar
Ohja
Desh Ratan

PR-283

21033

Kapil
Devacharya

Impact of relaunching cavanders magnum

filter
Brand Image Study of Jubilant Organosys
Ltd.
On 2 Monts tenure at CNBC India
Building acquisition approach of reliance
infocom Ltd.
Effectiveness of self-development
program at Punjab Tractors Ltd.
A comparitive study of Singer products in
relation to its brand strength with special
emphasin on sales performance

Godfrey Phillips
India Ltd.
Jubilant Organosys
Ltd.
CNBC India
Reliance Infocom
Ltd.
Punjab Tractors
Ltd.
Singer India Ltd.

PR-284

21035

Manmohan
Singh
Randhawa

Expectations of corporate in present tele- Tata Teleservices

revolution.
Ltd.

PR-285

21036

Nancy Pande

Network security in India:an explorative

study on trends and outlook

Positioning of servo coolant and brake oil Indian Oil

Corporation
Ravi Kashyap
Brand image and positioning of Videocon Videocon
CTV in Delhi
International Ltd.
Sachin Aggarwal Brand image through internet advertising Elofic Industries
Ltd.
Sampath
Non performing assets of ireda & other
Indian Renewable
Bashyam
financial institutions
Energy
Development
Agency Ltd.
Contact program management in Bose

Bose Corporation
India Pvt. Ltd.
A study to ascertain the market position of Birla 3M Ltd.
3M Scotchtint sun control films vis--vis
its competitor's
To increase the brand awareness &
estimate the demand for hepatitis B
vaccine Euvax B and to develop a
customer database to facilate CRM

LG chemical India
Ltd.

Cadbury India Ltd.

Niksun

PR-286

21037

Navneet
Khurana

Consumer behaviour and buyer

Yamaha Motors
perception with regard to Yamaha Crux R. India Pvt. Ltd.

PR-287
PR-288

21038
21040

Nitin Yadav
Rahul
Bharadwaj

Profiling of our existing customers

Study of customers perception about
supreme industries Ltd. with respect to
other plastic molded furniture companies
in Delhi.

PR-289

21042

Rashmi Kumari Use of performance management system Bharat Petroleum

Jha
as a tool to study climate of the
Corporation Ltd.
organization

PR-290

21043

Prachi Saxena

To frame a competitive market plane for Valvoline Cummins

valvoline cummins in retail segment for its Ltd.
diesel oil products

PR-291

21044

Sachin Garg

Tele revolution - Corporate Expectation

PR-292

21045

PR-293

21046

Santhosh
Ramaseshan
Sumit Kapoor

PR-294

21047

PR-295

21049

Vikram Verma

PR-296

21050

Vikrant Trikha

PR-297

21051

Vinod Dwivedi

PR-298

21052

Amit Pal Singh

PR-299

21053

Preeti Bhutani

PR-300

21054

Pooja Dawra

PR-301

21055

Sunil Arya

PR-302

21056

PR-303

PR-304

On the assignment carried out at CNBC

India
Expectations of corporate in present telerevolution.
Sundaram Basu To estimate the demand for digital copiers
Mallik
& to develop a customer information
system to facilitate CRM
Consumer behaviour and buyer
perception with regard to rajdoot
Brand awareness and competition of
sartorius electronics systems in the
laboratory and gold market.

Bharti Touchtel
Supreme Industries
Ltd.

Tata Teleservices
Ltd.
CNBC India
Tata Teleservices
Ltd.
Gestetner India
Ltd.
Yamaha Motors
India Pvt. Ltd.
Sartorius
Mechatronics India
Pvt. Ltd.

Consumer behaviour and buyer

Yamaha Motors
perception with regard to Boxer.
India Pvt. Ltd.
Study to ascertain the market position of Birla 3M Ltd.
3M scotchtint sun control films vis-a-visits
competitors
Human Resource Management & HRD
NTPC
Department
Fesibility study for launching buffalo's milk Mother Dairy, Fruit
& Vegitable Ltd.

System study and development and

feasibility of stainless steel tubes
Prashant Kumar Market research on customer satisfaction
Singh
for HCL-Multifunction products

Mark Auto
Industries Ltd.
HCL Infosystems
Ltd.

21057

Sushil Pareek

An evaluation of mayur's brand image

and advertisemetn effectiveness

Rajasthan Spinning
& Weaving Mills
Ltd.

21059

Payal Asthana

Employees, participation in Management

Powergrid
Corporation of
India Ltd.

PR-305

21060

Surbhi Gupta

Mentoring System in National Thermal

Power Corporation
Segmentation as a part of CRM in
shipping industry for retaining and
acquisition of customers

NTPC

PR-306

21061

Rajesh Divedi

PR-307

97043

Vaibahav Bansal Study of milk vendor market of Delhi

Escort Yamah
using two wheeler motor vehicle and
Motors Ltd
judging the perception of Rajdoot amongs
them

PR-308

97045

Vikram Sethi

PR-309

97049

Amitabh
Mukherjee

PR-310

97095

PR-311

Anchorage
Shipping Co. Ltd.

Coparative anlysis between Coca-Cola

and I T C cigarette
MS Exchange 5.0 billing (billing sofrwate
for e-mail)

Coca Cola India

ITC Cigarette
Siemens Public
Communication
Network Ltd.

M. Vishwanath

Pre and post implication in organisation

processes due to computerisation and
hence analysing its markerts

HCL Infosystems

97098

Sukanya Roy

Wage survey of unionized staff

Reckitt and
Colman of India
Ltd

PR-312

97099

Ntitin Khanna

Evaluation of market acceptability of

Rajdoot motorcycles at eyml (South &
West Delhi)

Escort Yamah
Motors Ltd

PR-313

97105

Yogesh Kumar

PR-314

22001

PR-315

22002

Abhinesh Sood

To analyse the Market Trend in Conveyor Slider Bearings

Industry & to Find out scope for plastic
Ltd.
bearings used in conveyor rollers.

PR-316

22003

Amit Gupta

Concept Marketing of an Air Purifier

Daikin Shriram
Airconditioning Pvt.
Ltd.

PR-317

22004

Amit Yadav

PR-318

22005

Amrita Singh

PR-319

22006

PR-320

22007

Anirban Sinha
Chowdhury
Anirudh Kumar
Singh

Market Survey of Spices at Adani Wilmar

Group
SREI as a Financer for Customers &
Vendors
GE Motors India Limited

Adani Wilmar
Group
SREI International
Finance Ltd.
GE Motors India
Ltd.
Yamaha Motor
India Pvt. Ltd.,
Faridabad

PR-321
PR-322

22008
22009

Ankur Jain
Anoop M.
Poulose

ACCEL ICIM Systems & Services Ltd.

Opportunity Analysis of KCDC "iDeCK"

PR-323

22010

Anuj Mathur

Attrintion Analysis

Marketing survey of IGL gypboard

partition system: a comparative study
Abhilash Panda Hospital Management System at
Software Technology Partk of India

Hypothesis Testing on Brand

Endorsement of TVS Victor Brand

India Gypsum Ltd

C.S.M. Pvt. Ltd,
Orissa

The infrastructure
Development
Corporation Of
Karnatka, iDeCK
Moser Baer Ltd.

PR-324

22011

Anuj Suri

2 Month's Tanure at CNBC - India

Television 18 India
Ltd.

PR-325

22012

Arpit Mehrotra

A Study on Medical Abortion

Market Pulse

PR-326

22013

Ashish Biyani

Indian Infrastructure Equipment Ltd. On

Financial Projection & Credit Appraisal

Indian
Infrastructure
Equipment Ltd.

PR-327

22014

Asim Afsar

Auto Ancillary Report - A Sectorial Report

PR-328

22015

Asit Baran Pati

PR-329

22017

Bimal Kumar

Consumer Behaviour of Sexual

Panacea Biotec
Dysfunction Remedies
Ltd.
Determination of Market Size of AC
Eternit Everest Ltd.
Sheets in Himachal Pradesh & Uttranchal
and Market Share for E-Board

PR-330

22018

Bapan Ghosh

Market Survey of MFDS & Copy-printers

in the corporate sector of Kolkata

PR-331

22019

Chaitali Sahoo

A detailed study on sale of NALCO Metal National Aluminium

from various stockyards
Company

PR-332

22020

PR-333

22021

Cheshta Pahwa Mutual Funds & Retail Investment Trend Aliefs Investment
in India
Debajit Dhar
A study on the effectiveness of the
Coca Cola Ltd.
distribution system of Kinley in Chemist
shops segment and a competitive
analysis of the different brands of Tetra
packed Beverages available in Guwahati
market with a special reference to Maaza.

PR-334

22022

Debasis Hota

PR-335

22023

PR-336

Gestetner India
Ltd., Kolkata

Deepak Behl

Brand Visibility of Dhampure Sulphurless

Sugar
Market Research to find the potential
market for setting up of news Satyam Iwys

Dhampur Sugar
Mills Ltd.
SIFY Ltd., New
Delhi

22024

Deepti Nair

Brief Study of Financial Products

HDFC Ltd.

PR-337

22025

Anshul
Deobhakta

Determining the market potential of

ICICI Bank Ltd.
Housing Finance in Haryana and means
by virtue of which its market share can be
increased.

PR-338

22026

Ekta Varandani

Recruitment, Selection & Peformance

Jet Airways
Management - The Culture at Jet Airways

PR-339

22027

PR-340

22028

Gagandeep
Singh Bajwa
Guneesh Singh
Dhillon

Pervasive One SOL - Performance

Appraisals
A detailed study of Indian passenger car
market

PervasiveOne
Solution Ltd.
Honda Siel Cars India

PR-341

22029

Hemanth
Srinivas
Thappetta

Job Training in Sales & Distribution

IFB Industries (P)

Ltd.

PR-342

22030

PR-343

22031

Jairaj Singh
Lamba
Kajal Kohli

Karamchand
Thaper Bros. Ltd.
ICICI Bank Ltd.

PR-344

22032

Kapil Adlakha

Research of Market Feasibility of Car

Simulators
Comparative study of Investment Options
for NRIs
IGO - A Brand in the Making - A Division
of MIRC Electronics Ltd - Opportunities &
Challenges lying ahead

PR-345

22033

PR-346

22034

Krishnendu
Kumar
Kshitij Ghosh

Understanding Concepts of Operational

Finance at UB
Amul Butter - Study of Consumer
Behaviour and Competitive Scenario in
Market

Mc-Dowell &
Company Ltd.
Gujrat Cooperative
Milk Marketing
Federation

PR-347

22035

Madhavadas. H. Managing Cultural Diversity at Workplace IBM India

PR-348

22036

Madhu Sharma Enhancing Global Competitiveness

Through Implementing SAP HR at HCLT
India

HCL Technologies

PR-349

22037

Mathew Kuruvila The competitive Market Scenario and

sales

Slider Bearings
India Pvt. Ltd.,
Mumbai

PR-350

22038

PR-351

22039

Mousumi Sen
Gupta
Arun Yadav

PR-352

22040

Neha Sharma

Television 18 India
Ltd.
Kenmore Vikas
India Ltd.
HCL Info Systems

PR-353

22041

NALCO

PR-354

22042

Nidhie Mahajan Manpower Planning & Recruitment

Process
Nilanjan
The Consumption Pattern of Lube Oil by
Majumder
Garages, Fleet Owners & the sales
pattern of Bazar Outlet

PR-355

22043

Nitin Mahajan

Comparative Analysis of SBI Mutural

Funds with It's Closest Competitors at
State Bank of India Mutual Funds Pvt.
Ltd.

SBI Mutual Funds

PR-356
PR-357

22044
22045

Parul Nath
Preeti Dhull

Market Share of Whirlpool Refrigerator

Whirlpol, Lucknow
Scope of a Hindi Business News Channel Zee Telefilms
among the Masses

PR-358

22046

Pritom Das

PR-359

22047

PR-360

22048

Purnendu
Kumar Tripathy
Rajarshi Roy
Chowdhury

Analysis of Cost Structure of ITC

Kidderpore Plant
Market Survey, Promotion & Sales of
Cipla Products
Market Scenario & Processing
Sequences of Voile in India

CNBC - India
Integrated Supply Chain Management,
Inventory & Stores Restructure
Finding out the Market Share of HCL's
Multi Media Projectors as Regards to
Competitors & Expanding Market for the
same

Igo

Indian Oil Corpn.

Kolkata

ITC, Kolkata
Cipla Ltd.
Malwa Cotton
Spinning Mills Ltd

PR-361

22049

Rani Ruplata

Enhancing Global Competitiveness

Through Implementing SAPM at HCLT
India

HCL Technologies

PR-362

22050

Ranjan Raje

PR-363

22051

Ranjita
Chowdhury

Construction Indstry and the role of

Mechanisaion
Strategical Analysis of Indiamart
Intermesh Ltd. & Comparative Analysis of
its Telemarketing Deptt.

India Infrastructure
Equipment Ltd.
Indiamart
Intermesh Ltd.

PR-364

22052

Rishi Kumar

Market Research for Passenger Radial

Birla Tyres
Tyres with Special reference to Birla Tyres

PR-365

22053

Rohini

PR-366

22054

Rohit Phogaat

PR-367

22055

PR-368

22056

Sachin Kumar
Saraswat
Sandeep
Khanuja

Determining the market potential for Loan

against Property in Chandigarh
Market Research & Devising Marketing
Strategies for VSNL
Estimate the Agarbatti Industry & Identify
the Critical Success Factors
Likely Mergers & Acquisitions of Indian
Pharma Companies

PR-369

22057

Sandeep Ratre

PR-370

22058

Santanu
Banerjee

PR-371

22059

Saurabh Kumar Scope of Institutional Selling of Consumer IFB Industries

Gupta
Durables

PR-372

22060

Saurabh
Sharma

Market Research for Passenger Radial

Birla Tyres
Tyres with Special reference to Birla Tyres

PR-373

22062

Saurabh Tyagi

PR-374

22063

Saurabh
Jaipuriar

Market Research to find out Quality in

SGS India Pvt. Ltd.
Industrial Services
Determination of Maket Scenario and Ad- NFO-MBL India
evaluation in the pain/ sprain Relieving
Category ( Delhi & Lucknow)

PR-375
PR-376

22064
22065

Shachi Khatri
Shikha Bajpai

Evaluation of Effectiveness of Training

Moser Baer Ltd.
Brand Building - Apollo Health Street Ltd. Ogilvy & Mather

PR-377

22066

Shovik Maitra

A study on the Marketing Strategy of

Hindustan Times,
Hindustan Times with special reference to Kolkata
Media Marketing & Evaluation of HT
Brand Image in Kolkata

PR-378

22067

Shweta Gupta

PR-379

22068

Soumyabrata
Datta

Study of Corporate Fund Raising Options

& Avenues
Scope of Trend in Protective Coatings in
West Bengal & Berger Paints vis--vis
competitors and foreign companies

ICICI Bank Ltd.

VSNL
ITC Ltd.
Oxshott Consulting
India Pvt. Ltd.

Strategic Challenges in Market Expension J-Ushin Ltd.,

Gurgaon
Documentation on Exide Make Electric
Exide Industries
Boats - Nonconventional Business
Ltd. Kolkata
Operations

Karvy Stock
Broking Ltd
Berger Paints India
Ltd., Kolkata

PR-380

22069

Sreeja G.S.

Recruitment & Performance Appraisal

Policies of Manufacturing Industries in
Kerala

Slider Bearings
Pvt. Ltd.

PR-381

22071

A study on Medical Abortion

Market Pulse

PR-382

22072

Supreet I.
Chowdhary
Svetlana Malu

Cable Operators & Brand Awareness of

Mantra Powetalk Internet Telephony Bharati Broadband

Bharti Broadband

PR-383

22073

Tushar Verma

CAS - An Opportunity or Threat

PR-384

22074

Vandana Goyal

PR-385

22075

Customer Attrection & Retention

Strategies
Vikrant Kathuria Setting an Appraisal System

Set Discovery Pvt.

Ltd.
Tata International
Ltd.
Shrinathji
Chemicals

PR-386

22076

Siddharth Jain

IPCL & 5 P's of Marketing

Indian
Petrochemicals
Corporation Ltd.

PR-387

22077

Sucharita Sinha Share of Wallet - Analysis

Roy

Bank of America

PR-388

22078

Manisha Raj
Malik

Study of Working Capital Management,

Yamaha Motor
Study of Forex Market of Yamaha India
India Pvt. Ltd.
Pvt. Ltd. & Financial Analysis of Yamaha
India with Hero Honda, TVS & Bajaj Auto

PR-389

23001

Amit Kumar

PR-390

23002

Abhay Teotia

Study of Acceptability of Home Equity

Loans by Businessmen
Study of the Consumer Buying behaviour
and market analysis of the channel sales
of Amul Pizza Cheese

PR-391

23003

Abhishek Gupta scoping of service sector portals

PR-392

23004

Abhishek Seth

PR-393
PR-394

23005
23007

Adit Kohli
Ajeeta Dash

PR-395

23008

Amitav Barik

Marketing strategies for alloy wheels with Hindalco Industries

special reference to distribution channels Ltd.

PR-396

23009

Amjath A

PR-397

23010

Aniruddha
Chakravarti

Pre-launch feasibility and estimation of

Nokia India Ltd
edge services in India
Business Development & Prospective
Samtech Infonet
Client Analysis of HCM software package Ltd
for Samtech Infonet Ltd

Paper Based Stationery Products : An

Analysis
Re-Inventing Mantraonline
A project report on identifying potential
market, analyzing and stratizing Citibank
home loans vis--vis competition

Citifinancial
Gujarat
Cooperative Milk
Marketing
Federation, N D
Bharati Televenture
Ltd.,
ACNielsen ORGMARG
Bharti Infotel Ltd.
Citi Bank

PR-398

23011

Ankur Dubey

NPL practices and Dealership

benchmarking

LML LTd

PR-399

23012

Archita Bansal

A market study on awareness,

acceptability and availability of Escotrs
shock absorber and developing a Brand
Promotion campaign

Escots Ltd.

PR-400

23013

Treasury Management at Allahabad Bank Allahabad Bank

PR-401

23015

Atijeet
Majumdar
Ashish Mishra

PR-402

23017

PR-403

23018

PR-404

23019

PR-405

23020

PR-406

23021

PR-407

to know the current market of kingfisher

vis--vis other brands
S. Asha
In-house training program for executives
and managers
Chandra
Research the all counter value of the ring
Shekhar Mishra market
Desai Anand
Channel development along with
Dipakbhai
promotion and sales
Gaurav Kumar Asset Laiblities Mgmt. in PNB & Forex
Singh
Risk in PNB
Gaurav Mishra study of global energy sector demand and
supply position with an emphasis on
Indian Oil & gas Sector

Iceberg Foods Ltd.;

Kingfisher
TVS Motor Co.,

23022

Gaurav Wassan Retailer satisfaction survey

PR-408

23023

PR-409

23024

PR-410

23025

Indraneel
Banerji
Kamal Kumar
Narwani
Konark Gupta

Fritolay India Ltd.

(Pepsi Foods)
Godrej Industries

PR-411

23026

Krishnendu Roy Retail Banking senerio In India- An

Chowdhury
overview in context to allahabad bank
with emphasize on home loan business.

Allahabad Bank

PR-412

23027

Kunal Das

KPMG

PR-413

23028

Kunal Sinha

Financial Statement auditing and

business ethics survey
Business Opportunities in small and
medium enterprises with respect to
network infrastructure

PR-414

23029

Manash
Pradhan

Sarvanginn Vikas Karyakaram : critical

Analysisand evaluation of holistic
development training programe for
operators

Samtel Group

PR-415

23030

Monimekhala
Dey

Strengthening the marketing back office

system

Sakata Inx (India)

Ltd.,

Studying distribution channel of godrej

hair colour
Depository and rolling system in Delhi
Analysing the Market potential for Live
Event Uplinking

Anand Corporate
Services Ltd.,
Slider Bearings
Pvt. Ltd.
Punjab National
Bank
Indian Oil
Corporation

Abhipara Capital
Ltd
HFCL Satellite
Communications
Ltd., (Indiasign Pvt.
Ltd.,)

HCL Infinit Ltd.

PR-416

23031

Mridul Mayank

A Market Research Project to ascertain

the existing scenario of pre-paid service
market of Lucknow and the opportunities
for RIM pre-paid service in Lucknow

RIM Prepaid

PR-417

23032

Niteen Tomar

Allahabad Bank

PR-418

23033

Nitin Khanna

PR-419

23034

Pallav Misra

Project Appraisal & Lending Decision

Allahabad Bank
Effectiveness of Communication of
Kingfisher's New Commercial
Gauging Reason for low usage of SMS &
Value Added Services

PR-420

23036
23037

Performance Management System at

Group 4 securitas Pvt. Ltd.
Business Opportunities in small and
medium enterprises with respect to
network infrastructure

Group 4 Pvt Ltd

PR-421

Paromita
Chatterjee
Pearl Wadhwa

PR-422

23038

Prachi Garg

financing working capital management

Havell's India Ltd.

PR-423

23039

Pranav Kudesia Market Potential of Condition Monitoring Aimil Ltd

Rangeof products from PRUFTECHNIK ,
Germany

PR-424

23040

PR-425

23041

Pranay Chadha Retail Banking & Customer Retention

ABN Amro Bank
Strategies
Priya Khemka
Marketing strategies for alloy wheels with Hindalco Industries
special reference to various distribution
Ltd.
channels

PR-426

23042

Punit Purohit

Training Report at Wipro Infotech

Wipro Infotech

PR-427

23043

Raghavendra
Chanagond

Brand promotion of Slider products

alongwith Channel Development and
Sales promotion

Slider Bearings
Pvt. Ltd.

PR-428

23044

Rajat Ghosh

36 Degree

PR-429

23045

Rajiv Sindwani

PR-430

23047

PR-431

23048

Rashi
Bhatnagar
Rishi Jain

360 Degree a step towards event

management
HCL Multimedia Projector Market And
Measures for Market Expanssion
Marketing Franchise for IL & FS
Investment
Feasibility study of E-Learning
Management Systems and Its Relevance
in the Corporate World

PR-432

23049

PR-433

23050

PR-434

23051

Kingfisher
Airtel, Bharti
Cellular Ltd.,

HCL Infinit Ltd.

HCL Infinit Ltd.

IL & FS investsmart
Ltd.,
Comsat Max Ltd.

Kulshreshth
Sumeet
Sandeep Das

A project know-More about IT products

HCL Infosys Ltd.
and services
Marketing strategies for alloy wheels with Hindalco Industries
special reference to distribution channels Ltd.

Saurabh
Mehrotra

a study of working capital management

in small and medium enterprise

ICICI Bank-Kanpur

PR-435

23052

Shama
Wadhawan
Shashikantha
Kamath

Financial Analysis of Hero cycles Ltd.,

Ludhiana
Research on Aluminium as Building
Products

Hero Cycles,
Ludhiana
Slider Bearing Pvt.
Ltd.

PR-436

23054

PR-437

23056

Shumona
Banerjee

Gauging the potential of Indian outbound

tourism Industry and marketing strategies
adopted by foreign tourism boards and
foreign airlines

H T Media Ltd.,
Hindustan Times,
Media Marketing
International

PR-438

23059

Subhabrata
Chowdhury

Evaluation of drug stores as an

ITC Ltd.
alternative retail outlet for connefectionery
products of ITC limited - a supply chain
perspective.

PR-439

23060

PR-440

23061

Tarandeep Kaur Generation and issuance of TDS

Bharti Mobile Ltd.
certificates
(Airtel)
Tarun Narula
Effective distribution network for personal ICICI Bank Ltd.
loan and determine the market potential
of ICICI Bank

PR-441

23062

PR-442

23063

PR-443

23064

PR-444

23065

PR-445

23066

PR-446

23067

PR-447

23068

PR-448

23069

PR-449

23071

PR-450

23072

PR-451
PR-452

Tiji Mammen
Varghese
Tulika Batra

Sarvanginn Vikas Karyakaram : critical

Analysis of the development programe
Strategic insight in the toll free service
market
Suneela Uppala effectiveness of performance appraisal
system In Dr. Reddy's Laboratories
Varun Vasudeva Study of M-coupon & Easy Charge

Samtel Group
Bharti Indotel Ltd.,
Dr. K R Reddy'
Labouratory
Airtel Haryana;
Bharti Mobile Ltd.
Himatsingka Siede
Ltd.
Nokia India Ltd

Vasundhara
Trend analysis for silk
Jalan
Ved Ratn Bajpai Pre-launch feasibility and estimation of
edge services in India
Vikash Kumar
Issues Emerging Out of CERC regulation National Thermal
Agarwal
2004 and its impact on thermal project
Power Corporation
Ltd.
Y. Vinayak
Shenoy
Anubhuti
Gautam
Pallavi Ashok
Bhan

study on the consumer buying behaviour

of CD-R users in Delhi
Employee Satisfaction at le Meridien New
Delhi
Achiveing Organisational Excellence
through Quality of life

Moserbear

21032

Indrashish
Bhattacharya

Telecom revolution-Corporate expectation Tata Teleservices

Ltd.

24001

Aamair
Rashid

Market Analysis for SME's

potential in Aligarh city

Le Meridien
Bharat Electronic
Ltd., Samtel Color
Ltd., Luxur,
Shriram Pistons,
Moral Overseas
Ltd.,

Airtel

PR-453

24002

Abhinash
Kumar

PR-454

24003

Abhinav
Prasad

PR-455

24004

Abhishek
Singh

Market feasibility study

Dr. Reddy
foundation

PR-456

24005

PR-457

24006
24008

PR-459

24009

PR-460

24010

competitive Analysis of
Telecom Sector
Beer brunch promotions and
castle distribution model
Performance of brand tetley in
the institutional segment
Developing Sale Strategies
and Funnel Creation
Performance Appraisal

Bharati
Cellular
Limited
SABmiller

PR-458

PR-461

24011

Abhishek
Ravra
Aby George
Varghese
Akash
Mehrotra
Amanpreet
Singh
Khabra
Anindita
Biswas
Ankit Nigam

PR-462

24012

PR-463

24013

PR-464

24014

PR-465

24015

PR-466

24016

PR-467

24017

PR-468

24019

PR-469

24020

PR-470

24021

To find out new prospect retail Ispat

OEM customer for ISPAT HR
Industries Ltd.
steel in Mumbai and Pune
Region research on Exporters Geologistics
Market
community in Mumbai and to India West
find out potential customers
Gateway

Influence of outdoors on
consumer buying behaviour
Ankit Nigam Market expansion and study of
distribution channel
Ankit
A comprehensive study across
Srivastava Dehradun
Ankita
Competency Mapping for
Bhatnagar Middle and lower level
management
Ankita
HR
Manager's Manual
Mathur
Anu V
All India Dealer Sales staff
certification
Anubhav
Market positioning of Milo,
Kansal
munch and Maggi
Aronika
Comparative study of training
Ghosh
system of various
organisations
Arpana
Overview of Financial Planning
Singh
Services
Ashish
project Manchitran: a
Mohan
comprehensive study across
Saharanpur

Tata Tea Ltd.

NIIT Limited
Luxar
Reliance
infocomm
Times
Multimedia
Airtel
Thomson
Press India
Ltd.
Bharati
Cellular
Limited
HMIL
Nestle India
Ltd.,
Yamaha
HSBC
Airtel

PR-471

24022

Asif Jalal

PR-472

24023

PR-473

24024

PR-474

24025

PR-475

24026

PR-476

24027

PR-477

24028

PR-478

24029

PR-479

24030

PR-480

24031

PR-481

24032

PR-482

24033

PR-483
PR-484

24034
24035

PR-485

24036

PR-486
PR-487

24037
24038

PR-488

24039

PR-489

24040

Dr. Reddy
foundation
Hindustan
Coca cola
Beverages
Deepti
Testing the validity of thematic Pvt.
HCL Ltd.
Infinet
Kurian
appreciation test
Ltd
Durgesh
Equity Research Analysis on
Escorts
Narayan
FMCG sector
Securities
Patel
Limited
Gajanand
Concept marketing E-board
Everest
Manohar
Backliners
industries
limited
Gaurav Jain Understanding Commodity
IL&FS
Futures market
Investsmart
Gaurav
Product and price range
RPG Group
Shukla
determination for the
upcoming Spencer's
Hypermarket
Himanshu
Concept marketing E-board
Everest
Gaur
Backliners
industries
limited
Dave
Creating brand awareness in
JCB India Ltd
Jagney
mass market
Janardan
Karun
HR analysis and training needs UB Group
Khanna
evaluation
Spirits
Division
Kshitij
Identify the Flaws in Existing
Madura
Girish
peter england product line and Garments
Saxena
give suggestions to improve
the sales across all product
categories
Kuhu Tiwari Distribution Channel
Times
Kumar
Execution of performance
Haier
Utkarsh
management system
Appliances
Kunal Bhan Market expansion and study of india
Timesltd.
distribution channel
Multimedia
Lalit Kr.
GAP Analysis for JCB India Ltd. JCB India Ltd
Lovish
Impact of Local brands on
Pepsi
Sharma
MNC brands in soft drink
market
Mani
The role of HR in mergers and NTPC
Bhatnagar acquisitions
Maneesh
Estimation of Market potential Idea Mobile
Parihar
for a fourth operator in
Communcatio
Rajasthan Circle
ns Ltd.

Comparative study and

analysis of motor bikes in
executive
segment
Avishek
Market Scan
and feasibility
Kumar
study of Goa
Buland
In trade merchandising
Iqbal Singh opportunities
Arneja

Yamaha

PR-490

24041

PR-491

24042

PR-492

24043

PR-493

24044

Megha
Chittoda

PR-494

24045

PR-495

24046

PR-496

24047

PR-497

Manmay
Kumar
Mallick
Mayank
Pandey
Mayur
Rastogi

competitive Analysis of
Telecom Sector
Designing a distribution
channel for the UBSpD's
Whisky segment in nonconventional
outlets
MySAP
(HR Module)

Bharati
Cellular
Limited
UB Group
Spirits
Division

Mukund
Madhav
Mishra

Comparative study and

analysis of motor bikes in
executive segment

Yamaha

Navneet
Thakur
Neeha
Saxenaa

A comprehensive study across

saharanpur
Process Quality at Standard
Chartered Bank - a six sigma
approach

Airtel

24048

Neeraj Puri

Market Feasibility analysis for

livelihood advancement
business school

Dr. Reddy
foundation

PR-498

24049

Neha
Agarwal

PR-499

24050

Nitin Jain

PR-500

24051

Nupur
Krishna

India Bulls
SWOT Analysis of the Sales
force, 4Ps on Indiabulls and its
competitors and basics of
stock
trading
A study
on potential of plaster Shriram
of paris in Delhi and NCR and Cement
marketing strategy to increase Works
the sale of Shriram Nirman
POP
Customer satisfaction index
Business India
and sales strategy of business Group
india

PR-501

24052

PR-502

24053

PR-503

24054

PR-504

24055

Pankaj
Kumar
Pankaj
Kumar
Agarawal
Prasanta
Kumar Jha
Prashant
Sharma

IBM Business
Implementation at GAIL (India) Consultancy
ltd.
services

Market Survey to find out

potential customers in ITES
industry
Brand Awareness and
increasing retail investor base
ISVs- The intent to outsources
Installation of coal dust
injection units in Blast furnace

Standard
Chartered
Bank

Network
Solutions
limited
Fortis
Securities
limited
Datamatics
Ltd.
IFCI ltd

PR-505

24056

PR-506

24057

PR-507

24059

Prateek Jain Increasing penetration of Amul Gujarat

Ice-Cream
Cooperative
Milk
Marketing
Federation
Prateek
Comparative Analysis : IDBI
IDBI Ltd.
Totuka
Bank's Products and services
vis--vis other leading banking
institutions
Puneet
Impact of Local brands on
Pepsi
Gambhir
R. P.
Swaroop
Rahul
Rahul
Kumar
Gautam
Rahul
Mishra
Rajnish
Prakash
Rakesh
Kumar
Singh
Rakesh
Thakur

MNC brands in soft drink

market
Creating brand awareness in
mass market
GAP Analysis for JCB India Ltd.
Power town activation for
region north and family pack
in
India expansion and study of
Market
distribution channel
Times Groups Search Based
Advertisement
Market analysis and
distribution study of Maaza,
coca cola indiatraining of HR
Observational
processes for indirect
employees at Group 4

Competitive scenario analysis JK dairy foods

and designing marketing
limited
strategy
Monthly Internal audit
Gujarat
Cooperative
Milk
Marketing
Federation
Consumer problems related
Sharp
tooffice automation equipment Business
and market opportunities for
Systems India
sharp
Market Feasibility analysis for Ltd
Dr. Reddy

PR-508

24060

PR-509
PR-510

24061
24062

PR-511

24063

PR-512

24064

PR-513

24065

PR-514

24066

PR-515

24067

Ranu Kalia

PR-516

24068

Ronald S.
Siyoni

PR-517

24069

Sachin
Misra

PR-518

24070

Soumya
Banerjee

PR-519

24071

PR-520

24072

livelihood advancement
business school

JCB India Ltd

JCB India Ltd
Coca Cola
Times
Multimedia
Times Internet
Limited
Coca Cola
Group 4
Securitas
Guarding Pvt.
Ltd

foundation

Shambhavi Feasibility study of market

Dr. Reddy
Tripathi
foundation
Shardul
A comprehensive study across Airtel
Dobhal
haridwar

PR-521

24073

Shekhar
Chaudhry

PR-522

24074

Shikha Ghai Direct Marketing model for

Lehar Namkeen

PepsiCo India
Holding Pvt.
Ltd., Frito
Lays division

PR-523

24075

PR-524

24076

PR-525

24077

Siddarth
Mohan
Paruthi
Simran
Singh
Sachar
T.
Irfanuddin
Ahmed

HCL Infinet
Ltd
HCL Infinet
Ltd
Ispat
Industries Ltd.

PR-526

24078

PR-527

24079

PR-528

24080

PR-529

24081

PR-530

24082

PR-531

24083

PR-532

24084

PR-533

24085

PR-534

24086

PR-535

24088

Tirth Vora

Modification in Design,
Strength, Weakness Analysis
and comprehensive study of
schneider's product

Marketing of Office automation

products
Marketing of Office automation
products
Study of steel consumption
and forecasting demand
elasticity in the international
automobile
sector
Understanding
Commodity

Futures market
Tulika
Economic Value added (A
Chakravarty study conducted for Tata steel)
Nirmal
Benchmarking of sales
Vikalp
channel for engine spare parts
Vrajmohan SWOT Analysis of Operations
Vishal
D'Souza
and online sales of India bulls
with an introduction on
Customer satisfaction and
Primary Market
Saurabh
Concept marketing E-board
Jain
Backliners
Lokesh Vijay Analysis of Sales Promotion
Schemes
Nimish
Consumer problems related to
Gupta
office automation equipment
and market opportunities for
sharp
Mukesh
Market expansion and study of
Soni
distribution channel
Satmeet
Market analysis of McDowel's
Singh
Signature
Narray
Kashika
Portfolio Analysis for Karvy
Saxena
consultants Limited

Schneider
Electric Pvt.
Ltd

IL&FS
Investsmart
Tata Steel Ltd.
Kirloskar Oil
Engine Ltd.
India Bulls

Everest
industries
limited
Varun
Beverages
Ltd.
Sharp
Business
Systems India
Ltd
Times
Multimedia
UB Group
Spirits
Division
Karvy
consultants
Limited

PR-536

24089

Anushree

PR-537

2001

Abhinandita
Banerjee

Consumer Buying Behavriour

Aura Alloy
Towards Car accessories with special Wheels
reference to Aura Alloy Wheels

PR-538

2002

Abhijeet
Bhargava

Business promotion and development SCB

of market for designing software
Interconnection
Solutions Pvt.
Ltd.

PR-539

2003

Abhinav Dawar Banking Features and Consumer

Distinction Between Potential and
definite consumers

PR-540

2005

Aditya Vikram
Pandey

PR-541

2006

Tushar Kumar A study on competency mapping

against job description

PR-542

2007

Alok Yepuri

Industry Exposure Related to the UPS Choice Solutions

Market
Limited

PR-543

2008

Amber Anand

Sampoorna Seva

PR-544

2009

Ambar
Prakash
Rastogi

Advertising Operations

PR-545

2010

Amit Kaushik

PR-546

2011

Amit Pundir

Training & Development of

Employees
Prospecting and closing up of sales

PR-547

2013

Anshul Arora

Summer Training Report

PR-548

2014

Hindustan Motors

PR-549

2015

Anubhav
Market survey report fo Hindustan
Gautam
Motors in Commercial Segments
Arjish Agarwal Organisational Study and evaluation

PR-550

2016

Bharat Marwah A study on Call Centre Study

Aakar
International

To determing HR practices and

procedures in the upcoming
retail industry 2. Recruitement
procedures for life insurance
agents amongst the private
life insurers

RPG spencer's
hypermarket,
HDFC
Standard life

Standard
Chartered Bank

Marketing strategies for Infrastructural SREI Finance

Financing
International
Limited
Orient Fans

Ideal Dealers Pvt.

Ltd
The Hindustan
Times
Batra Auto
Company
Ghosh & Ghosh
Associates
Himachal
Futuristic
Communication
Limited

Agarwal
Insulators Pvt.
Ltd.

PR-551

2018
2019

Garima
Chharia
Sarika Munjal

Increasing the customer base of

company to Europe
A competitive study of Clutch Auto
Ltd. vis--vis other clutch disc and
clutch cover manufacturers

PR-552

Savio Texcone
Pvt. Limited
Clutch Auto Ltd.

PR-553

2020

Kapil Tomer

PR-554

2022

Mohit Kumar

Study of Employee Satisfaction Level Indian Oil

Corporation
A market study of Hindustan Motor's Hindustan Motors
Ambassador and Competitor Analysis
in Commercial Segment

PR-555

2023

Natasha
Prasad

Study of the Power Sector and

IDBI Bank
Tracking the Funding Opportunities of
IDBI Bank in the Sector

PR-556

2024

P.
Venkatraman

A brief study of company's training

and development functions

Indo Rama
Synthetics (I) Ltd.

PR-557

2025

Pragya Sahu

Training Need identification and HR

Interventions

Human Resource
Development
Centre

PR-558

2026

Prakash
Agarwal

Employee satisfaction survey 2004

Telco
Construction
Equipment
Company Limited

PR-559

2027

Prashant Mall

Financial Analysis and Accounts Audit LNM Auto

Industries Pvt.
Ltd

PR-560

2028

Quazi Md.
Kamran

Enhancing Training Effectiveness of

SE & E grade Employees of foundry
and forge division in Tata Motors

Tata Motors

PR-561

2029

Rahul Gupta

Overall view of Ajay Enterprises Pvt.

Ltd Projects and Report on
Construction of Villas.

Eros Group

PR-562

2030

Rajat Tandon

Launch strategy for a New Brand

Godfrey Phillips
India Limited

PR-563

2031

Rajat Tripathi

Summer Training Report

Param Chemicals
Industries Ltd.

PR-564

2032

Ravi Ranjan
Gupta

To study the impact of the

Indian Oil
Upgradation program on retail outlets Corporation
and collect customer feedback

PR-565

2033

Prospecting and closing up of sales

PR-566
PR-567

2034
2036

PR-568

2040

PR-569

2041

PR-570

2042

Ravinder
Singh
Rohit Kumar
Saurabh
Jhamb
Sidharth
Shanker
Souvik
Banerjee
Sonali Sinha

PR-571

2044

PR-572

2045

PR-573

2046

PR-574

2047

PR-575

2049

Tarun Narchal Observation study of manufecturing

(CR strips/Sheets) and quality
assurance

Surya Roshni
Ltd.

PR-576

2050

Titiksha
Manaktala

Standard Chartered Bank

Standard
Chartered Bank

PR-577

2051

Ujjwal
Bharadwaj

To study the sales on the retail outlets Indian Oil

of Indian Oil Corporation in Delhi &
Corporation
NCR

PR-578

2052

Vicky Das

Marketing research on Ambassador

Hindustan Motors

PR-579

2053

Yatendra
Singh

A study on competency mapping

against job description

Orient Fans

PR-580

2054

Yuvraj Sharma Marketing management

Surya Foods and

Agro Ltd.

PR-581

2055

PR-582

2056

Shourene
Ghosh
Rohan Boyd

Ghosh & Ghosh

Associates
Pearl Exim Pvt.
Ltd

Sudhansu
Kumar
Sukhil Jain
Sumit Kr.
Agarwal
Sunny Dua

Ghosh & Ghosh

Associates

Training & Development of

Employees
Chocolate Dominance

Batra Auto
Company
Nestle India
Limited
Study of the distribution network of
Dabur India
Honitus
Limited
Marketing of an Event for a Non-profit Anila Sinha
Organisation
Foundation
Market Research on Ambassadors
Hindustan Motors
Market research for Dizol
Study of Coca-Cola Assessment
Centre
Overall view of Ajay Enterprises Pvt.
Ltd Projects and Report on
Construction of Villas.

Prospecting and closing up of sales

Smart Cards

Rajvaidya Shitel
Prasad & Sons
Coca-Cola
Eros Group

PR-583

2057

Sandeep
Bhadana

A project report on Electrolux India

Ltd.

Electrolux
Kelvinator,
Sterling Sales
Ltd.

PR-584

2058

Anish Jose

Market Research on Ambassadors

Hindustan Motors

PR-585

2059

Shabi Panjili

Market Research on Ambassadors

Hindustan Motors

PR-586

2060

PR-587

2061

Electrolux
Kelvinator
Stock market

PR-588

2062

Praveen Patel Strategical Analysis of Electrolux

Kelvinator
Saurabh
Study of Stock Market
Rastogi
Sashmita Jena Using teamwork as a plougher for
cropping an effective organisation

PR-589

1001

Abhishek
Jhingan

Ranbaxy Laboratories Limited

Ranbaxy
Laboratories
Limited

PR-590

1002

Anurag Kala

Study of Training and Development

function in IOC (R&D) Centre and its
effectiveness

Indian Oil
Corporation

PR-591

1003

Argha Bhar

Ranbaxy Laboratories Limited

Ranbaxy
Laboratories
Limited

PR-592

1004

Arpit Srivastava Employee satisfaction survey 2004

PR-593

1005

Arvind Kumar

"Project Viswas" at Telco

PR-594
PR-595

1006
1007

Ashima Sehgal
Atul Mahajan

Media identification
Marekting of financial services "FINTAX"

LOWE
Paharpur Business
Centre Software
Technology
Incubator Park

PR-596

1008

Atin Goel

Steel Authority of India Ltd.

PR-597

1009

Binish Mushtaq Churn management and CSAT survey

Steel Authority of
India Ltd.
Tata Indicom

PR-598

1010

Bhumika Gupta Welfare and Trade Union Department

National Thermal
Power Corporation
Badarpur

PR-599

1011

Media identification

LOWE

PR-600

1012

Chanchal
Bansal
Deepjyoti Paul

Market research on Hyundai Santro Xing

PR-601

1014

Jitu Thomas

Training and development programme at

Escorts Heart Institute

Hyundai Motors
India Limited
Escorts Heart
Institute

Indiamart
Intermesh
Limited

RPG Cables
Limited
TELCO

PR-602

1015

PR-603

1016

Kul Gourav Jain BOSCH Homekit: reaction from DIY

segment
Karan Abbott
Production and working capital

PR-604

1017

Kislay Sindhu

PR-605

1018

PR-606

1020

Mritunjay Kumar Marketing of Byproduct/Secondary

product
Anand Shankar International trading of pig iron

Steel Authority of
India Ltd.
Minerals and
Metals Trading
Corporation

PR-607

1021

Rajat Aggarwal

Jai Bharat Maruti Ltd.

PR-608

1022

PR-609

1023

Reetika
Bhatnagar
Rahul Hasija

PR-610

1024

Sunanda Dhar

Customer research on birthday party at

McDonald's
Airtel: strategies and analysis of sales
and sales promotions
Working capital management

Jai Bharat Maruti

Ltd.
McDonald

PR-611

1026

Udit Azad

Wage settlement in steel industry

PR-612

1029

PR-613

1030

PR-614

1031

PR-615

1034

PR-616

3001

Abhishek Kumar A study to assess the market share and

marketing research for no marks at
Aurangabad, Maharashtra

PR-617

3002

Alok Kumar

Management of post disbursal documents ICICI bank

and ascertaining the risks involved in
ICICI home finance

PR-618

3003

Aman Samuel

Promotion of traditional endowment

products

PR-619

3004

Amrita Das

The effectiveness of welfare facilities and Bongaigaon

other benefits offered by BRPL to it's
Refinery and
employees and their satisfaction
petrochemicals Ltd.

PR-620

3005

Angad Singh

Marketing strategies of Hero Honda

Motors Ltd. For speedways Hero Honda,
Amritsar

Hero Honda
Motors Ltd.

PR-621

3006

Anirudh Singh

ABN Amro Bank NV consumer banking,

Hauz Khas

ABN Amro bank

Working procedure of employee relation

and welfare department

BOSCH
Jai Bharat Maruti
Ltd.
National Thermal
Power Corporation
Badarpur

Bharti Cellular Ltd.

Triveni Sugar
Industries & Engg.
Ltd

Steel Authotiry of
India Ltd. SAIL
Prashant Kumar Ranbaxy LaboratoryLtd.
Ranbaxy
LaboratoryLtd.
Siddharth Mehta Channel of distribution at Mysore Lamps Mysore Lamps
Works Ltd
Works Ltd
Bhavneet Sahni Performance appraisal process
Almualla Group of
Co panies
Vivek Jaiswal
Indian Farmers Fertilizer Cooperative Ltd. IFFCO
Ozone ayurvedics

Kotak Mahindra
Old Mutual Life
Insurance Ltd.

PR-622

3007

Ankit Kumar

Marketing strategies and international

business operations of L G Electronics
India Ltd

L G Electronics
India Ltd

PR-623

3008

Aprajita

Hero Cycles Ltd.

PR-624

3010

Debankan Das
Gupta

Declining of sales and market share of

Hero Cycle vis--vis its competitors
Marketing strategies of L G Electronic
India Ltd.

PR-625

3012

Himanshu Rai

PR-626

3014

PR-627

3015

PR-628

3016

PR-629

3018

PR-630
PR-631
PR-632

3020
3021
3023

PR-633

3024

PR-634

3025

Effective strategic marketing for the

promotion of saving scheme
Praveen Shukla Position of Kenwood two way radio

PR-635

3026

Ravi Kalra

PR-636

3028

PR-637

3029

Study of the marketing strategy of Hundai Motors Pvt. Ltd.

Motors Pvt. Ltd.
Shom Shrestha Britannia Industries Ltd.
Britannia Industries
Ltd.
Siddharth
Marketing strategies of McDonald
McDonald

PR-638

3030

Vidhi Gupta

Comprehensive analysis of lease

financing for Manohar Credit and Growth
Fund Pvt. Ltd.

Chaitanya
Kakkar

Motorola mobile: marketing and business Motorola Mobile

PR-639

L G Electronic
India Ltd., East
India Trading
Kolkata

A study on the marketing strategy of Coca Coca Cola India

Cola India Pvt. Ltd.
Pvt. Ltd.
Kanchan Sarda Direct marketing programme
Sikkim Time
Corporation Ltd
Kritika Dhall
Competitors analysis for FT 60 DT-a
Escorts-Agri
higher HP tractor in Punjab tractor market machinery group
Kunal Sharma

Research on causes of declining the

sales and market share of Hero Cycles
Mohsin Ahmed Awareness of services at standard
chartered and potential customers
Neha Hasan
M S Hasan import and export
Nilam Shrestha Gillette
Parul Batra
Operational execution, control and
monitoring of events

Hero Cycles Ltd.

Prabhik Jain

ICICI Bank Kanpur

PR-640

97001

Amit Anand

A study on use of Semiotics in

advertising

PR-641

97002

Amitabh
Anand

Setting up of small scale industrial

unit

PR-642

97003

Anil Khanna

Comparative analysis of aerated cola

beverages

Standard
Chartered Bank
M S Hasan
Gillette
Bellset
entertainment Pvt.
Ltd.

Kenwood, Sanchar
antennas and
communication
system

Manohar Credit
and Growth Fund
Pvt. Ltd.

PR-643

97004

Arvind Kapoor Dynamics of supply chain

management

PR-644

97005

Avinish Singh Strategic marketing in consumer

electronics industry

PR-645

97007

Bharat
Kharbanda

Indian telecom industry: issues and

perspectives

PR-646

97009

Chandra
Shekhar D

Marketing study of Indian software

industry and its future

PR-647

97010

Chiradeep Roy Compensation survey in consumer

electronic industry

PR-648
PR-649

97011
97012

Cyriac S
Deepak
Moudgil

Marketing in the 21st century

International marketing strategies
(problems and prospects of agroexports in west Asia)

PR-650

97013

Dipendra
Kumar Singh

Voluntary retirement scheme: a

comparison between public sector and
private sector organisations

PR-651

97014

Gayatri
Moudgil

A critical analysis of training and

development need in hotel industry

PR-652

97015

Gyanendra
Acharya

Indian industry: the dawn of industrial

relation in the next millennium

PR-653

97016

Hetal Prajapati To find the awareness level for brand

of oils used by the two wheeler
owners

PR-654

97018

Johnson Koshy Marketing patterns in tourism industry

PR-655

97019

Lave Kumar
Malhotra

PR-656

97020

Manoj Kumar Effectiveness of brand in FMCG

Gautam *
( branded Vs unbranded rice and atta

PR-657

97021

Manoj Kumar Customer focus in supply chain

Rao
management

PR-658

97023

Mustafa Kamal Marketing overview and competing

strategies to enter the automobile
industry (passanger car segment)

PR-659

97025

Pankaj Singh

The footprints of event management

and there future moorings

PR-660

97026

Pooja
Vidyarthi

The effect of the emergence of global

fast food players on urban Indian
families

Strategic marketing and customer care

the most powerful marketing strategy

PR-661

97027

Rahul Guha

Promotional strategy in woolen

industry

PR-662

97028

Rahul Khajuria Marketing strategies adopted by

leading 5 star hotels in New Delhi

PR-663

97029
97024
97031
97107

PR-664

97030

Rahul Verma Launching NIILM on the web

Nitin Dhawan
Rohit Jain
Shweta
Goel
Rajesh Ranjan Cosumer perception about pricing and
features in medium sized cars

PR-665

97032

Ruchi
Srivastava

PR-666

97033

Sandeep Attre Customer satisfaction of photocopier

industry

PR-667

97034

Sandeep
Vashisth

PR-668

97035

Sanjeev Kumar Study of product management

Mishra
practices in FMCG industry in India

PR-669

97036

Shaheen
kauser

Attrition in the Information

Technology industry

PR-670

97037

Shardul
Jaiswal *

Comparative evaluation of Indian and

multinational brands with respect to
CTV

PR-671

97038

Sidharth
Kumar

To understand the market

segmentation of consumer product in
India

PR-672

97040

Sumit Gupta

Strategies that a supermarket need to

prusue to survivein growing
competitve environment

PR-673

97041

Sumeet
Sharma

Marketing strategy of small segment

cars

PR-674

97043

Vaibhav
Bansal

Brand management in car industry

(small car segment)

PR-675

97044

Vikas Chauhan Using teamwork as a plougher for

cropping an effective organization

PR-676

97045

Vikram Sethi

PR-677

97046

Vinod Shankar A study of different moods (RASAS)

Mishra
expressed in the television
advertisements on viewer

A study of relationship marketing need of today's market

Effectiveness of price quality

positioning

Pharmaceutical sector equity research

and analysis

PR-678

97047

Vishal
Dilawari

A study of franchiser - franchisee

relationship

PR-679

97051

Anjali Sharma Comparative analysis of HR practice

in consumer goods sector

PR-680

97052

Anshu Sharma Downsizing in banks with special

reference to HR

PR-681

97053

Arvind Kumar Marketing strategies in cement

industry

PR-682

97054

Ashish Kumar Cometitve marketing strategy in soft

Agarwal
drink industry - Coke, Pepsi, Campa

PR-683

97055

Bipin
Barnwal*

Brand valuation of low involvement

product

PR-684

97056

Brahmajyoti
Pradhan

Price or quality: the key driver in

cellular phone industry

PR-685

97057

Deepak
Kaushik

To study the value chain of retailers

and distributors for Arvind's
bottomweight fabrics in 25-30m roll
size

PR-686

97060

Ekta Vijh

Study on the career management

practices in the banking sector

PR-687

97061

Himanshu
Bimbhat

Pricing dynamics and its relevance

PR-688

97062

Jaseem Ali
Umer

Sales and distribution management

system - a strategic weapon in the
branded processed food market
segment

PR-689

97063

Javed Azim

Role/ importance of strategic HR in

current business scenario

PR-690

97064

Ritu Gumber

Study of delivery of quality service in

hotel industry

PR-691

97065

Kumar Milind Marketing decision support system

(MDSS)

PR-692

97066

Madhulika
Mishra

Comparative study of induction

policies and procedures in telecom
industry

PR-693
PR-694

97067
97068

Manish Kale
Md. Awaish
Akhtar

Strategic brand management

The dynamics of retailing

PR-695

97069

Meenu Raina

HR Practices in India "a myth" ( a case

study on Star TV)

PR-696

97071

Naveen Gaur

Study on the liquor industry (Haryana

market)

PR-697

97073

Piyush
Thapliyal

A comparative study on compensation

practices in Indian organisation

PR-698

97074

Priya Chawla

An overview of Indian paper industry

and evaluation of potentials of
paperbags in Haryana MP UP

PR-699

97076

Rajiv Kumar
Sinha

Comparative study of automobile

industry amongs consumers

PR-700

97077

Rajesh Patnaik Implementation of total quality

management in Indian industry

PR-701

97078

Rakesh Tiwari Marketing warfare between major

colour TV players

PR-702

97079

Sanjay Sethi

Strategic war in food processing

industry with special reference to
Nestle and Cadbury

PR-703

97080

Seema
Chaudhary

Ethical issues in marketing with

context to advertising: a case of
cigarette advertising

PR-704

97082

Shiju P
Stephen

Customer supplier relationship in

logistics

PR-705

97083

Shok
Vimochan
Tripathi

Role of quality circles in Indian

organisations

PR-706

97084

Sudipto Bose

Study of the effectiveness of JIT

Indian manufacturing industries

PR-707
PR-708

97085
97086

Sumit Das
Varnika
Dhingra

Importance of brand building

Study of employee motivation levels
in a few software companies

PR-709

97087

Vikas Amar

To understand the complexities

involved in new product management
with special focus on new product
development

PR-710

97090

Vinay Kumar

Quality not the price is important in

the today's market scenario

PR-711

97091

Vishal Malik

Dynamics of sales process in a FMCG

company with special reference to
Frito-Lay (A pepsi co. group company

PR-712

97092

Vivek
Purushottam

Competitive strategy of old and new

players in small car industry

PR-713

97094

Swati Gupta

Downsizing: a road to the new century

PR-714

97096
97101
97049
97070
97095
97022

Sanjeev Kr Jha Designing the web site.niilm.edu

Rajesh
Kumar
Amitabh
Mukherjee
Murlidhar
Pandey M.
Vishwanath
Mayank
Saxena

PR-715

97097

Shailendra
Kumar

Study of brand awareness

comprehension and attitude of CTV
buyer

PR-716

97098

Sukanya Roy

HRD Practices in Indian industry

PR-717

97099

Nitin Khanna

Sale potential of FMCG products in

pan outlet

PR-718

97100

Lalit Shah

A brief study of pure drink market

PR-719

97102

Abijit Banerjee Study of HR practices - small scale

industries in association with CII

PR-720

97105

Yogesh Kumar Product differentiation in Indian small

car

PR-721

97106

Vaishali Jain

Employee satisfaction in hotel

industry: a case study Hyatt Regency

PR-722

97110

Abhay Rai

Potential of e-commerce in modern

economy

PR-723

98001

Abhijeet Singh Total quality management in services:

a study of automobile industry

PR-724

98002

Amit Dutta

Market condition of refrigerator and

washing machine in Indian context

PR-725

98003

Amit Garg

Open ended mutual funds: risk return

analysis

PR-726

98004

Anand
Agrawal

A study of issues involved in exports

with special focus on garments

PR-727

98005

Anil Kumar
Pathak

Strategic formulation of distribution

network: a study of salt industry

PR-728

98006

Anshuman
Prasad

Impact of services on consumers - a

hospitality and tourism industry hotels, Airlines and travel agency

PR-729

98007

Aprita Malik

Employee retention strategies: a study

of IT sector

PR-730

98008

Chiranjib
Banerjee

Implementation of the supply chain

management in enhancing the quality
and price of a product: a study on
building material industry

PR-731

98009

Deepak
Agrawal

Retailing: the Sunrise industry India

Ltd

PR-732

98010

Ekta Kapoor

The concept of consumer value:

demand side perception - a study of
service industry

PR-733

98012

Jasmine Singh Impact of e-commerce on the four P's

of marketing: a study of banking
industry

PR-734

98013

Kalpana
Sharma

PR-735

98014

Monica Singh Impact of work culture on

performance in the IT industry

PR-736

98016

Pankaj Khare

PR-737

98017

Pankaj Kumar To study of stilmuli influencing

consumer choice and it's volatility: a
case study of high involvement
product category

PR-738

98018

Pankaj Taneja Supply chain management for large

scale retailing business: a case study
on chain stores

PR-739

98019

Pawan Zutshi

PR-740

98020
98021

Prasun Kumar Project tracking system

Puneet Mehra Automation of grant in aid file
tracking system (Gifts)

PR-741

Role of portals on web

Buyer behaviour dynamics in low

involvment products category - a
study of Indian ice cream market

Significance of new marketing

channels in the competitive industry or
environment - a case study on ecommerce

PR-742

98022

Rehan A. Khan Techno marketing appraisal and

planning of computer industry in India

PR-743

98023

Roopal Chopra Promoting products in a regulated

market - a study on fertilizer industry
at trade level

PR-744

98024

Ruchira Kohli The role of HR practices in

organisational development - a survey
on hotel industry

PR-745

98025

Sachin Kumar Study of the significance and process

Gupta
of strategic analysis of brand
portfolios for highly competitive
sector - a theoritical framework using
space model

PR-746

98026

Samar Ghauri Evaluating behavioural variables in

molding customers choice in high
involvement product category: a case
study on Indian passanger car industry

PR-747

98027

Sameer
Agarwal

Impact of aggressive pricing on the

nature of competition in Indian
Airlines industry

PR-748

98028

Saurabh
Dhoundiyal

NIILM through the marketing 4 P's

PR-749

98029

Saurabh
Maheshwari

Buyer's perception regarding Korean

companies - a study on electronic
industry

PR-750

98031

Sayed Ziae
Habib

Dynamics of distribution networks

PR-751

98032

Shailendra
Impact of self concept on the
Kumar Tiwari commodity purchase

PR-752

98033

Shikha Malik

Occupational stress and job

satisfaction - a survey on hotel
industry

PR-753

98034

Siddharth
Anand

Creating customer value in retailing

PR-754

98035

Sumita Ghosh Absenteeism and its relation to

productivity - a case study

PR-755

98036

Vijay Singh

Brandepisode value order of the day,

through building customer satisfaction
through quality service and value

PR-756

98037

Vikas Kharb

Buying patterns of denim base jeans

and its product profile

PR-757

98038

K. B. Vinod

Customer satisfaction of Airtel and

DOT subscribers

PR-758

98039

Virender Singh A changing paradigm of industrial

Tanwar
marketing: a case study on
petrochemical industry

PR-759

98040

Abhishek
Kumar

Understanding the marketing strategy

of three successful brand - a case
study of Surf Excel, Close Up, Clinic
Plus

PR-760

98041

Aditya Gupta

The importance of emerging logistics

management technology in
international trade - a study on
shipping industry

PR-761

98042

Amit Sharma

Workers participation in decision

making procss in manufecturing units

PR-762

98043

Anand Kumar Understanding the shifting paradigms

Jha
of consumer buying patterns - a study
with specific reference to the car
industry in last two decades

PR-763

98044

Anant Ahuja

PR-764

98047

Cheena Hazrati Training for middle managers in the IT

industry

PR-765

98048

Dibya Jyoti
Panda

Distribution logistics in reference to

fertilizer industry

PR-766

98049

Divya
Bhatnagar

Learning and motivation techniques

used by the organisations - a analysis
of service sector

PR-767

98050

Ekta Chadha

Supply chain management in the

shipping industry

PR-768

98052

Gaurav
Agrawal

Exploring the nexus between opinion

leadership and brand preferences in
high involvement product category - a
study of luxury car market in India

PR-769

98053
98054

Hema Seth
K. Hemant
Kumar

Learning arcade - a web site

Importance of co-branding in
competitive market place - a study of
consumer goods

PR-770

Library management system

PR-771

98055

Kartik
Bhatnagar

Role of IT in logistics and IT services

that can be offered by Miebach
logistics India

PR-772

98056

Manmohan
Goyal

Impact of branding during pre

purchase stage of consumer decision
making - a study of low involvement
product category

PR-773

98057

Manas Kumar The role of media in advertising - a

Pradhan
study of FMCG products

PR-774

98058

Mrinalini
Singh

A comparative study of cultural

considerations in recruitment and
training

PR-775

98060

Nishant Rao

Comprehensive market strategy and

competitive analysis in high
involvement product category - a
study of Indian white goods market

PR-776

98061

Nishant
Upadhyaya

Instructional design standards at NIIT

Ltd

PR-777

98062

Pallavi Vatsa

Linking HR strategy with business

strategy

PR-778

98063

Parul Bhatia

Potentialities and possibilities of

studing the schemes available for
individuals - a study of housing
finance

PR-779

98064

Piyush Jain

Customer care management system

PR-780

98065

Priya Puri

Transforming human resource - a

study on strategic alignment

PR-781

98066

Priyanka
Thareja

How to create a big dial in targeting

youth and children

PR-782

98067

Rajesh Ranjan Consumer behaviour towards purchase

in rural and urban markets - a case
study on television industry

PR-783

98068

Rajiv Kamal

Strategic distribution system and

logistics management

PR-784

98069

Samir Sikri

Pharma marketing: new paradigms

and an empirical study to evaluate
doctors psyche while prescribing
drugs

PR-785

98070

Satish KV

Semiotics vis a vis logos

PR-786

98071

Satya Prakash Branded Vs unbranded computer

system anlysis of customer satisfaction

PR-787

98072

Saurabh Goyal Influence of celebrity endorsee on

consumer buying behaviour and brand
building

PR-788

98073

Shallu Goindi Vender development as a strategic tool

in supply chain management

PR-789

98074

Shankar
chakraborty

Strategies in brand extension

PR-790

98075

Sheetal
Khanna

To study the role of employees stock

option in reward management - an
analysis in software industru

PR-791

98076

Shipriya
Srivastava

Formulating an innovative export /

International marketing strategy for
developed and developing markets: in
light of the leather garment industry

PR-792

98077

Shobhan
Akash

Strategising for brand development: a

study of four wheeler industry

PR-793

98078

Shubhi Tyagi

House allotment automation system

PR-794
PR-795

98079
98080

Shyla Menezes
Somnath
Impact of customer satisfaction on
sales - a study of air conditioner
industry

PR-796

98082

Vineet Chawla Investment strategy in India through

venture capital

PR-797

98083

Amitabh Vyas Impact of policies in post liberalized

economic era - a study of computer
hardware industry

PR-798

98084

Sanjeev Kumar Credit assessment procedure of

Kashyap
customers in instabuys schemes

PR-799

98086

Sharad Kumar Improving Customer Relations Using

CRM in Insurance

PR-800

99001

Aditya Nanda A comparative analysis of post

purchase dissonance and satisfaction
levels for the airconditions brands
present in the Indian market with
special attention to carrier and LG

PR-801

99002

Amit Duggal

Gaining the competitive edge in the

global trade by implementing internet
technologies & E-commerce.

PR-802

99007

Asit Kumar
Mund

Advertisement on Web: An emerging

trend in advertising

PR-803

99008

Bhawna
Minocha

Semiotics - A key approach to building

Brands.

PR-804

99010

Gaurav
Sharma

Role of information technology in

supply chain and logistics. A case
study on Blue Dart

PR-805
PR-806

99011
99012

Hemant Bhalla Media Usage in Advertising

Jyothi Gupta Effect of selected marketing mix
elements on the dimensions of brand
equity.

PR-807

99013

Kaushal
Kumar

Value Added Services

PR-808

99014

Manish
Sakunia

The impact of Government Policy,

Modernisation & Employment on
Market Prospects & Cost
Competetiveness.

PR-809

99016

Mitul
Bhardwaj

Relationship Marketing in the 21st

Century

PR-810

99017

Navneet Singh Business Development Architecture &

Advertising on the net.

PR-811

99018

Neha Sehgal

Financial Engineering - A
multidisciplinary approach to risk return management.

PR-812

99019

Nindiya
Sharma

From CRM to E CRM - A Journey a

Special Reference to Car Industry.

PR-813

99021

Pallavi
Bhaskar

Relationship between long term

financing decision & long term output
decision.

PR-814

99024

Prodip
Chandra
Borkakoty

Brands & Celebrities - A Synergy

PR-815

99026

Ravi Bhushan A study on the U.S.P of the product

and its effect on consumer buying
decision.

PR-816

99027

Ritu Malhotra Brand Building in service and durable

industry

PR-817

99028

Rohit Ranjan

Automation as an enabler in security

solution provider companies.

PR-818

99029

Shashank
Khanna

Role of service intermediaries in

marketing management of export
oriented units.

PR-819

99032

Vaibhav
Brand Consumer equity and Strategic
Narendra Puri Brand Experience Management.

PR-820

99033

Alok Kumar
Sobti

PR-821

99036

Anshuman Das Employee retention: A strategic

Framework

PR-822

99038

Ashutosh
Vashisht

Gaining competitive advantages by

using activity based costing.

PR-823

99041

Deepti Puri

An analytical study on customer

retention (Focus on service industries:
airlines, hotels & banking).

PR-824

99045

Madhukar
Kumar

Total Reputation Management for the

Corporate.

PR-825

99046

Manoj
Bhushan
Pandey

Consumer Behaviour in Shampoo

Market.

PR-826

99047

Menon
Harikrishnan
Kuzhipat

The Human Side of Managing Change

PR-827

99049

Neeraj Sharma Corporate Restructuring.

PR-828

99053

Parul Asthana Understanding the relevance of

pricing: An influencer for customer
acquisition - A Special reference to
Passenger Car Industry.

PR-829

99054

Prashant
Bhatia

The role of multiplex as a tool of

Marketing

PR-830

99055

Pritika
Khandpur

A case study of the colour television

industry.

PR-831

99056

Rajesh Puri

Brand Marketing of Indian Products

Abroad

PR-832

99057

Ratinjay
Mishra

Role of media in Advertising

PR-833

99058

Rishi Khanna

Effect of reference group on purchase

of branded readymade garments.

Supply Chain Management For Small

Firms Facing High Demand
Uncertainty and Seasonality

PR-834

99059

Ritu Mathur

Study of Brand's Buying process in

low involvement and high
involvement category.

PR-835

99060

Shailesh
Tiwari

A study on "How the Purchasing

Behaviour Influence by Reference
Groups & Opinion Leadership
Regarding CTV's"

PR-836

99061

Shruti Tyagi

Understanding Organizational
Development Through Enhancing
Team Spirits.

PR-837

99062

Sourindra Nath What is on TV? An analysis of media

Dutta
habits & Program Preferences by SEC.

PR-838

99063

Sudipta Kr.
Kar

PR-839

99064

Vikas Asthana Brand Choice and preferences in soft

drink market.

PR-840

99065

Praveen
Insurance Privatization in India
Kumar Rungta

PR-841

99066

Aditi
HRM and Customer relationship
Radhakrishnan Management

PR-842

99067

Bhadresh
Arvind Shah

A study on impact of self concept on

purchase of commodity: Branded
washing powders.

PR-843

99068

Jignesh M.
Harikrishnan

Entrepreneurial privatization
strategies: Order of entry & local
partner collaboration as a source of
competitive advantage.

PR-844

99069

Manish Salian Net Banking

Jayaram

PR-845

99070

Nitin
Omprakash
Bohra

New seafood export strategies in the

wake of emerging quality standards in
the european union

PR-846

99071

Rahul Javia
Dineshbhai

The evolution of Brand Preferences &

Choice Behaviours of consumers new
to a market.

PR-847

99072

Ravi Shankar
Naik

A study of export senerio with special

reference to readymade garments
industry.

The Indian Retail Customer:

Understanding Their Chaning Mood.

PR-848

99073

Reshma
Parashuram
Koli

Trends in Mutual Funds in India

PR-849

99074

Shweta Gupta A study on impact of E-commerce on

4 P's of Marketing Banking Industry.

PR-850

99075

Sindhu S.
Menon

Leadership styles in IT companies

PR-851

99076

Sitanshu
Sriram Singh

Universal Banking - An Indian

Perspective.

PR-852

99078

Vishwas B.
Indraghamti

Role of Internet in Marketing

PR-853

98081

Sonal
Srivastava

Retail Banking revolution - the

scenario in India

PR-854

20001

Abhishek
Shankar

New Product Development & Its

Adoption Process

PR-855

20002

Abhishek Vyas "How to Reengineer your Value Chain

Through Web Based Collaborative
Modeling, An Integrated Model For
Dynamic Value Chain"

PR-856

20003

Amit Kumar
Pahuja

Brand Pruning

PR-857

20004

Anurag
Agarwal

Convergence: Its Effect on Market

Dynamics and Communication
Industry

PR-858

20005

Arvind Singh

A Case Study - Development of

Online Music Store

PR-859

20006

Bhakti Brata
Bhattacharya

Linking Compensation with Outsource

Training in Service Sector - A case
study of two companies in Service
Industry

PR-860

20007

Gunjan
Sharma

Role of Online Advertising in Brand

Building

PR-861

20008

Hitesh Goel

How Duties and Taxes Pass Through

MRP

PR-862

20009

Lavnish
Sharma

Product Management

PR-863

20010

Munish Arora Generating Competitive Advantage in

Retailing

PR-864

20012

Pankaj Kumar Investors Behaviour " A study of

household sector in India

PR-865

20013

Prashant Saha Advertising and its Effects on

Consumer Behaviour

PR-866

20015

Ritesh Yadav

The Role of Marketing Mix in Brand

Positioning: Comparative Analysis of
BPL & Videocon

PR-867

20018

Sanoj Kumar
Singh

Impact of Korean Electronics

Companies in India

PR-868

20020

Shikha Rawal Capital Budgeting Techniques in

Middle Scale Industries

PR-869
PR-870

20021
20022

Sougata Roy
Tarun
Chhibber

Retail Banking
Core Value Analysis of Software
Market in India

PR-871

20024

Vikash
Sheoran

Branding and its impact on

Commodity Products

PR-872

20025

Abhishek
Tomar

E-Security

PR-873

20026

Akshit Singh
Gangotra

To study the Feasibility of ERP in

Today's Business Scenario with
Special Emphasis on SD Module

PR-874

20027

Ankit Kapoor

"Preference Criteria for FMCG

Products"

PR-875

20028

Arvind Kumar E-Business Transaction Feasibility in

India

PR-876

20029

Ashish Kumar Advertising Strategies and Impact

Gupta
Over Consumer Buying Behaviour: A
Critical Study on Cell Phones

PR-877

20030

Deepak
Rastogi

Developing a Web Site for NIILM

CMS using Java and Oracle 8i with a
database of candidates seeking
admissions

PR-878

20032

Latika Malik

Insurance Risk Management at the

New India Assurance Company Pvt.
Ltd.

PR-879

20033

Mallika
Tandon

"Impact of Advertising on Consumer

Buying Behaviour for Shampoos"

PR-880

20034

Neeraj Madan Variability of Buyer's Behaviour in

Office Automation Industry

PR-881

20035

Nidhi Kampani The Role of it in Retail Marketing

PR-882

20036

Poonam Sethi "Post Purchase Dissonance in Fairness

Creams"

PR-883

20037

Priyanka
Chowdhary

PR-884

20038

Ritesh Rustogi Consumer Behaviour Comparative

Analysis Between Super Stores &
Retail Stores

PR-885

20039

Sachin
Bhardwaj

Indian Garments Industry (Changes of

future trends)

PR-886

20041

Sanjay
Punwani

Feedback/Impact of Learning Training

and Development From Industry's
Perspective

PR-887

20042

Sarika Madkan Retention Strategies in IT Industry - A

Case Study

PR-888

20043

Saurabh Deep Analysing Techniques for Training

Singla
need Analysis - A Study of Industrial
Units of Faridabad

PR-889

20045

Tarun Arora

E-Banking (Future Potential and

Challenges)

PR-890

20046

Vaibhav
Sharma

Effective Plan Formulation of Supply

Chain Management: A Logistic
Support

PR-891

20048

Yash Tayal

HR Practices and Policies followed in

Five Elite Hotels of Delhi

PR-892

20049

Charu Singhal "Techniques to Measure the

Performance of Mutual Funds"

PR-893

20050

Manish Singla Plastic Money-Current Market and

Future Potential

PR-894

20051

Neha Varshney The E-Marketplace Strategies for

success in B2B E-Commerce

PR-895

20052
20053

Vishal Singh
Vijay Singh
Bhandari

PR-898

20054
20055

Sumit Chadha Knowledge Management

Nagender Rana New Product Decision and
Competitive Market: A study of the
Indian White Goods Segment

PR-899

20056

Harpreet Kaur Rebuilding Core Values of A Service

Industry: Air Lines

PR-900

20057

Avishekh Roy Achieving total Quality - A study of

Chaudhury
Japanese Consumer Electronics
(SONY)

PR-896
PR-897

A study of the strategy used for

portfolios in a Dynamic Market

The Retail Value Chain

Rural Credit-Back Bone of Indian
Economy

PR-901

20058

Ankit Vishnoi "Analysis of the Marketing Mix (4 P's)

in the Credit Card Industry with the
Growth Prospective in Indian Market"

PR-902

20059

Anuj Chauhan Database Management System

PR-903

20060

Bhupender
Solanki

"CRM as a Tool for Attracting and

Retaining Customers"

PR-904
PR-906

20061
20062
20063

Anurag Gupta
Shalini Gupta
Bidhan
Chandra
Joarder

Infrastructure Financing
Value Investing
Brand Extensions: A study of
Consumers Evaluation

PR-907

20064

Rohit
Bakiwala

Emerging Trends in Retailing in India

PR-908

21001

Akhil Rampal "Globalization, Customer Relationship

Management and Technology"

PR-909

21002

Amol Gautam "Is consumer research an invasion to

the consumer time and privacy, and
impact of consumer research on
relationship marketing"

PR-910

21003

Anuj Kumar
Sehgal

Scope of Improvement in Service

Sector

PR-911

21005

Deepti Bhatia

Investing in Volatile Markets

PR-912

21006

Garima
Sharma

Study of Leadership Styles of CEO's

in Indian Oranisations

PR-913

21007

Surbhi Mittal

Designing a responsive supply chain

in FMCG's

PR-914

21008

Kaustabh
Acharya

Competitive Advantage in
International Competition

PR-915

21010

Mohit
Saharavat

Financial Sector Roforms in India

PR-916

21012

Nishant
Choudhary

Managing Customer Relationship : A

framework for SCM and CRM
Integration

PR-917

21013

Prerna Kapoor Knowledge Management in Service

Industry

PR-918

21014

Pulak Parashar Choice Criteria for Health Care

Industry

PR-905

PR-919

21016

Rajesh Singh

Concept of Value in Technology

Sector

PR-920

21017

Ravi Kashyap India's Foreign Trade: Region wise

(A) INDO - US TRADE, (B) INDO ASEAN TRADE, (C) INDO-EEC
TRADE

PR-921

21021

Sunaina Mittal Customisation of Consumer Sector

PR-922

21022

Surbhi Singal

"Training Implication to Multicultural

Workforce"

PR-923
PR-924

21023
21024

Udit Agarwal
Vikrant
Chandel

Determinants of Customer Value

Management Style of Foreign
Companies

PR-925

21025

Vinit Shukla

Correlation between knowledge

management and competitive growth

PR-926

21026

Vishal Sehgal

Materialism Traits and Its Influence on

consumers across age segments

PR-927

21027

Amit Bansal

Branding of Industrial Products

PR-928

21028

Anuj Goel

Impact of Location Decision in Retail

Marketing

PR-929

21029

Anuj Singhal

Global Investing: Potential for

Superior Long Term Performance

PR-930

21030

Ashok Kumar Evaluating India's Competitive

Ohja
Advantages

PR-931

21031

Desh Ratan

Role of Ethics in Management

Education

PR-932

21033

Kapil
Devacharya

Charting out the growth blueprint of

the Indian Pharma Industry

PR-933
PR-934

21036
21037

Nancy Pande
Navneet
Khurana

Foreign Investments in India

Relationship between customer
Loyalty and Profitability

PR-935

21038

Nitin Yadav

India's Exports: Commodity wise Problems and Prospects of Textile

Exports, - Problems and Prospects of
Software Exports

PR-936

21042

Rashmi
Kumari Jha

Critical Evaluation of BPO in HR in

Indian context.

PR-937

21043

Prachi Saxena Managing Stategic Alliance in 21st

Century

PR-938

21044

Sachin Garg

Marketing of Business School

PR-939

21045

Santhosh
Ramaseshan

Technical Analysis: Basic Principles

and Utility in Indian Stock Market

PR-940
PR-941

21046
21047

Sumit Kapoor Marketing of NGO's

Sundaram
The Driving Forces for Successful
Basu Mallik
Multinational Company

PR-942

21049

Vikram Verma Comparison of Ordering Policies of

FMCG's & Consumer Durable Goods

PR-943

21050

Vikrant Trikha "Service Mechanisation will improve

customer satisfaction in Service
Sector"

PR-944

21051

Vinod Dwivedi Emotion Led Consumer Decisions in

FMCG's

PR-945

21052
21054

Amit Pal Singh Strategies to Fight a Price War

Pooja Dawra Adopting Service Models in
Consumer Business

PR-948

21055
21056

Sunil Arya
Prashant
Kumar Singh

Strategy and the Internet

Nature of Transaction Export Risk in
Garment Industry

PR-949

21057

Sushil Pareek

The Role of Sales Promotion in

Branding

PR-950

21058

Parul Nagar

Organisational Policy Quality,

Customer Complaints, The Redressal
Mechanisam

PR-951

21059

Payal Asthana Strategic HRM - A study of Indian

Organisations

PR-952

21060

Surbhi Gupta

PR-953

21061

Rajesh Divedi Improving Customer Relations Using

CRM in Insurance

PR-954

22001

Abhilash
Panda

PR-955

22002

Abhinesh Sood Analysing Business Processes for an

Enterprise System

PR-956

22003

Amit Gupta

PR-946
PR-947

Exit Interviews: A tool for HR

Effectiveness

Designing an Enterprise Information

Portal

Distribution Strategies in Rural

Markets in India

PR-957

22004

Amit Yadav

Redesigning business process for a

food Company

PR-958

22005

Amrita Singh

Evidence on the role of venture capital

in new business formation

PR-959

22006

Anirban
Possibilities for Financing Indian
Sinhachowdhu Infrastructure Projects through GDRs
ry

PR-960

22007

Anirudh
Kumar Singh

Impact of the Organizational Head

( Leader) on Brand Equity

PR-961

22008

Ankur Jain

Assessing Total Cost of Ownership

(TCO) of a Website

PR-962

22009

Anoop M.
Poulose

Impact of WTO on Indian Industry

PR-963

22010

Anuj Mathur

Occupational Stress and Job

Satisfaction - A study of BPO
industry.

PR-964

22011

Anuj Suri

Potential and possibilities for the

Indian Telecom Services firms in
SAARC Countries

PR-965

22012

Arpit Mehrotra STUDY OF SUPPLY CHAIN

MANAGEMENT WITH FOCUS ON
RESELLER SATISFACTION IN
OUTBOUND LOGISTICS IN
INDIAN FMCG INDUSTRY

PR-966
PR-968

22013
22014
22015

ashish biyani Currency Convertibility

Asim Afsar
Productivity Management
Asit Baran Pati Possibilities and Potential of
International Trade in the BioTech
Sector

PR-969

22017

Bimal Kumar

Brand Extension : Successes &

Failures in the Indian Context

PR-970

22018

Bapan Ghosh

Changing paradigms of Industrial

Marketing - A study of Fine Chemical
Industry

PR-971

22019

Chaitali Sahoo Issues in the Management of NonGovernmental Organizations

PR-972

22020

Cheshta Pahwa Indian Insurance Industry : A Booming

Sector

PR-967

PR-973

22021

Debajit Dhar

Impact of International AntiOutsourcing Backlash on Indian BPO

PR-974
PR-975

22022
22023

Debasis Hota
Deepak Behl

Exim policy
Indian Software Industry as an
Emerging Contributor to the National
Economy.

PR-976

22024

Deepti Nair

A detailed report on the integration of

retail banking in India : Indian banks
vis--vis foreign banks

PR-977

22025

Anshul
Deobakhta

International Market Structure of the

BPO Industry and Indias Position

PR-978

22026

Ekta Varandani A study of HR practices in BPO

Industries

PR-979

22027

Gagandeep
Singh Bajwa

PR-980

22028

Guneesh Singh Determination of Market potential for

Dhillon
Medical Tourism in India from EU
and US

PR-981

22029

Hemanth
Srinivas
Thapetha

Promotion Strategies for Industrial

Goods

PR-982

22030

Jairaj Lamba

E-Governance : Implication in India

and its Future

PR-983

22031

Kajal Kohli

An Analytical study of the role of

merchant banks in capital markets

PR-984

22032

Kapil
Adhlakha

Intellectual Property Creation in India

Possibilities and Challenges in the
wake of globalization

PR-985

22033

Krishnendu
Kumar

Capital Rationing and its impact on

investment decisions

PR-986

22034

Kshitij Ghosh Measures for Increasing Brand

Visibility

PR-987

22035

Madhavdas H. Competency mapping in an

Organization : A case study

PR-988

22036

Madhu Sharma Leadership and importance of

Emotional Intelligence

The role of Human Resource Practices

in creating organizational competitive
advantage

PR-989

22037

Mathew
Kuruvila

Study and Analysis of International

Business Development Opportunities
in the thermoplastic Bearing Industry.

PR-990

22038

Mausmi Sen
Gupta

Money and Interest rates

PR-991

22039

Arun Yadav

Indian Automobile Industry :

Productivity Survey Report

PR-992

22040

Neha Sharma

Cyberabad (Hyderabad) : A Model for

Other States to Follow

PR-993

22041

Nidhie
Mahajan

Application of HR philosophy in
Business

PR-994

22042

Nilanjan
Majumdar

Relationship between Marketing

Orientation of a Company and its
Success

PR-995

22043

Nitin Mahajan E-commerce : Growth, Prospects and

Causes for Failure in India.

PR-996

22044

Parul Nath

Why Organizations fail - A cultural

study

PR-997

22045

Preeti Dhull

Media Planning of FMCG in

Television

PR-998
PR-999

22046
22047

Pritom Das
Capital Markets of the World
Purunendu
Use and Effect of Sales Promotion in
Kumar Tripathi Different Stages of Product Life Cycle

PR-1000

22048

rajarshi roy
choudhury

Effect of abolition of quota and

removal of MFA on Knitted Garments
Exports

PR-1001

22049

Rani Ruplata

Developmental Centres : A New Trend

in Employee Appraisal

PR-1002

22050

Ranjan Raje

Financial Sector Reforms

PR-1003

22051

Ranjita
Chowdhury

Use of Transportation Models in

Industry

PR-1004

22052

Rishi Kumar

Cross-cultural Communication

PR-1005

22053

Rohini Passi

An examination of the recent growth

in the Financial Services Sector.

PR-1006

22054

Rohit Phogaat Culture and Diversity: Indian Cases in

Management

PR-1007

22055

Sachin Sarawat Designing Differentiation Strategies in

Services

PR-1008

22056

Sandeep
Khanuja

22057
PR-1010 22058
PR-1009

Bill Against Outsourcing to India :

Impact and Resolution

Sandeep Ratre Logistics of Perishable Goods

Santanu
Demand Forecasting
Banerjee

PR-1011

22059

Saurabh Gupta WTO Implementation and Impact on

Market Access to developing
Countries in Developed Markets

PR-1012

22060

Saurabh
Sharma

PR-1013

22062

Saurabh Tyagi Indias Share of Software Technology

Vs. Emerging Threat from China.

PR-1014

22063

Saurabh
Jaipuriar

Studying Corporate Social

Responsibility in India

PR-1015

22064

Shachi Khatri

Measuring training effectiveness in an

organization : A Case study

22065
PR-1017 22066
PR-1016

Creating a New Internet Business

Shikha Bajpai Workplace Ethics

Shovik Moitra Quality Indicators of Service Goods

PR-1018

22067

Shweta Gupta An analytical study of the role of

issuers, intermediaries and investors in
the IPO process

PR-1019

22068

Soumyabrata
Datta

Brand Loyalty - Is it relevant in the

modern age?

PR-1020

22069

Sreeja G. S.

A study of Transfer of learning in

cross-cultural climate in Organizations

PR-1021

22071

Supreet
Chowdhury

External Sector Reforms

PR-1022

22072

Svetlana Malu Study of Attrition rate in Indian BPO

Industry

PR-1023

22073

Tushar Verma Comparison of Effectiveness of

Different Emotions in Advertising

PR-1024

22074

Vandana Goyal Social Marketing/Social

Communication

PR-1025

22075

Vikrant
Kathuria

22076
PR-1027 22077
PR-1026

Role of Human Resource Management

in Mergers & Acquisitions.

Siddharth Jain A study on Indian foreign Trade

Sucharita
Service Delivery Mechanisms
Sinha Roy

PR-1028

22078

Manisha Raj
Malik

Principal-Agent Problem: Its costs and

their control

PR-1029

21018

PR-1030

21040

PR-1031

23001

PR-1032

23002

PR-1033

23003

PR-1034

23004

PR-1035

23005

PR-1036

23007

Sachin Aggarwal Relevance of quality management in six

sigma
Rahul Bhardwaj A survey post 1990 external sector
reforms in India
Amit Kumar
Relationship marketing for creating value
in business
Abhay Teotia
Cunsumer attitudes and implications on
marketing strategies in India
Abhishek Gupta Impact of liberalisation on foreign trade in
India
Abhishek Seth Merger and acquisition in banking
industry
Aditi Kohli
Reviving e-commerce in India-need
challenges and strategies
Ajeeta Dash
Insurance sector products and best
practices and market share

PR-1037

23009

PR-1038

23010

PR-1039

Real estate-trends and forecasts

23011

Amjad Abdul
Vahid
Aniruddha
Chakravarti
Ankur Dubey

PR-1040

23012

Archita Bansal

PR-1041

23013

PR-1042

23015

Atijeet
Majumdar
Ashish Mishra

Marketing communication channels:

effeciency for FMCG
Securitisation and structured finance and
their scope in India
Cultural influences on Indian comsumer
behaviour and its marketing implications

PR-1043

23017

S Asha

PR-1044

23018

PR-1045

23019

Significance of one to one marketing

An anlysis of the possibilities of the
formation of SAFTA: drawing from the EU
and NAFTA experience

Trends in antecedent verification on

recruitment
Chandra
Online surveys: an emerging research
Shekhar Mishra tool
Anand Desai
Sources of competitive advantage in
industrial marketing

PR-1046
PR-1047

23021
23022

Gaurav Mishra Fiscal policy

Gaurav Wassan An analysis of the correlation between
marcoeconomic and FDI flows in a
country: The Indian and Chinese stories
over last decade

PR-1048

23023

PR-1049

23024

Consumer perception and its impact on

marketing strategies in India
Monetary policy and interest rates

PR-1050

23025

Indraneel
Banerji
Kamal Kr.
Narwani
Konark Gupta

PR-1051

23026

Collective bargaining without negotiation

PR-1052
PR-1053

23028
23029

PR-1054

23030

PR-1055

23031

Krishnendu Roy
Chowdhury
Kunal Sinha
Manash
Pradhan
Monimekhala
Dey
Mridul Mayank

PR-1056
PR-1057
PR-1058
PR-1059

23032
23033
23034
23036

PR-1060

23037

PR-1061
PR-1062
PR-1063

23038
23039
23040

PR-1064

23041

PR-1065

23042

PR-1066

23043

PR-1067
PR-1068

23044
23045

PR-1069

23047

PR-1070

23048

PR-1071

23049

PR-1072

23050

Niteen Tomer
Nitin Khanna
Pallav Mishra
Paromita
Chatterjee
Pearl Wadhwa

Internet marketing and disintermediation

Customer lifetime value model

Retention strategies for the young
professional
Reference group influence on consumer
behaviour
Consumer involvement and its marketing
implications in Indian context

Emerging trends in project financing

Global economic environment
E-Governance
Surviving strategies of Indian textile
industry under WTO regime
Buyer seller relationship in establishing
competitive advantage
Prachi Garg
Health of Indian private banks
Pranav Kudesia Customization: feasibility and types
Pranay Chadha Relationship marketing: its atecedents
and consequences
Priya Khemka
Study of Indian foreign trade in post
liberalization era
Punit Purohit
Electronic transaction system: a critical
assessment
Raghavendra
Consumer motivation and its imlications
Chanagond
in India
Rajat Ghosh
Privatization of Delhi Vidyut Board
Rajiv Sindhwani Enterprise management: leveraging
CRM, ERP and SCM
Rashi
Commodity trading
Bhatnagar
Rishi Jain
Future directions in integrating marketing
communications
Sumeet
CRM as the driver for R&D effectiveness
Kulshreshth
and efficiency
Sandeep Das
Intellectual property rights in India

PR-1073

23051

Saurabh
Mehrotra
Shama
Wadhawan
Shashikanth
Kamath

Economic reforms in India

PR-1074

23052

PR-1075

23054

PR-1076

23056

Shumona
Banerjee
Subhabrata
Chowdhury

Importance of national culture for MNC's

global effectiveness
An analysis of the role of a firm's growth
strategy in its decision to outsource-the
case at GM/Ford/Citibank

PR-1077

23059

PR-1078

23060

Tarandeep Kaur Inter/Intra firm comparison of working

capital management in pharamaceutical
industry

PR-1079

23061

Tarun Narula

PR-1080

23062

PR-1081

23063

Tiji Mammen
Varghese
Tulika Batra

PR-1082

23064

Suneel Uppala

PR-1083

23065

PR-1084

23066

PR-1085

23067

PR-1086

23068

PR-1087

23069

PR-1088

23071

PR-1089

23072

Y Vinayak
Shenoy
Anubhuti
Gautam
Pallavi Bhan

PR-1090

24001

Aamair Rashid

PR-1091

24002

Abhinash Kumar Promotion Strategies for Industrial goods

PR-1092

24003

PR-1093

24004

Abhinav Prasad Impact of promotional strategies on brand

equity
Abhishek Singh Software Export Strategy : Need for
Reformation

India's foreign trade

India Vs China: a clash of Titans

Essential of management of flexible

organization
Ethical issues in business and human
resource management
Inventory management in retailing

A study: relegion as a barrier for

universalistic management approach
Varun Vasudeva Aplicability of internet marketing in retail
business
Vasundhara
Branding relevance in industrial marketing
Jalan
Ved Ratan
Data mining
Bajpai
Vikas Agrawal
Short term cash surplus investment
options in India money market
Pricing strategies in a fragmented
industry
Human resource implications and
management of merger and acquisition
Human resource outsourcing and its
impact
Social Marketing / Social Communication

PR-1094

24005

Abhishek Ravra Distribution Strategies in Rural Markets in

India

PR-1095

24006

PR-1096

24008

PR-1097

24009

PR-1098

24010

PR-1099

24011

Aby George
Managing a multi-brand portfolio
Varghese
Akash Mehrotra Advertising : An Art of Selling or
Generating Needs
Amanpreet
Change in Business Values with Change
Singh Khabra
of Management Policies
Anindita Biswas Organisational loyalty and its changing
meanings
Ankit Nigam
Emerging Trend of Private Airlines : A
study and Scope for enhancing Forex
Reserves and National Income

PR-1100

24012

PR-1101

24013

PR-1102

24014

PR-1103
PR-1104

24015
24016

Ankita Mathur
Anu V.

PR-1105

24017

PR-1106

24019

Anubhav Kansal Supply chain management in food

retailing
Aronika Ghosh Human Resource practice and Firm
performance of MNCS : Influence of
country origin.

PR-1107
PR-1108

24020
24021

Arpana Singh
Ashish Mohan

PR-1109

24022

Asif Jalal

PR-1110

24023

Avishek Kumar

PR-1111

24024

PR-1112

24025

Buland Iqbal
Singh
Deepti Kurian

PR-1113

24026

PR-1114

24027

PR-1115

24028

Ankit Nigam

A study on Business Schools preparing

Managers for new Millennium
Ankit Srivastava Surrogate Advertisement-new wave of
effective communication.
Ankita
H R Competence Audit of a medium sized
Bhatnagar
company.

Durgesh
Narayan Patel
Gajanand
Manohar
Gaurav Jain

Attrition -can it be managed

Marketing Strategies of the major players
in the automobile (passenger vehicles)
sector

FDI and its Impact

Brand Ambassadors : Endorses or
Earners
E-commerce : A study of its inception,
failure and re-establishment as a need for
the nation
Impact of the Organizational Head
(Leader) on Brand Equity
Market Research Vs. Brand Research
Managing knowledge oriented business
during high attrition rate.
Capital Rationing: Reasons and Costs
Comparison of Effectiveness of Different
Emotions in Advertising
Indian Mutual Funds Industry: At the
Crossroads

PR-1116

24029

Gaurav Shukla

Private labels by retailers, new form of

brands coming through organised
retailing.

PR-1117
PR-1118

24030
24031

PR-1119

24032

Himanshu Gaur Improving quality of services

Jagney Dave
Relevance of branding in industrial
markets
Karun Khanna Learning Organization: Checklist and
Tools to develop a Learning organization.

PR-1120

24033

PR-1121
PR-1122

24034
24035

Kshitij Girish
Saxena
Kuhu Tiwari
Kumar Utkarsh

The influence of retailer on consumer

decision making process.
Internal branding in services
Assertiveness skills and personal efficacy
in the work place.

PR-1123

24036

Kunal Bhan

PR-1124

24037

Lalit Kumar
Dutta

Public relations and Page-3, a case of

fashion industry.
Achieving competitive advantage by
operational excellence

PR-1125

24038

Lovish Sharma

PR-1126

24039

PR-1127

24040

PR-1128

24041

PR-1129

24042

Maneesh
Parihar
Manmay Kumar
Mallick
Mayank Pandey

PR-1130

24043

Mayur Rastogi

PR-1131

24044

Megha Chittoda Recruiting and Retaining in BPOs

PR-1132

24045

PR-1133

24046

PR-1134

24047

Mukund Madhav Line extension: Are they worth the

Mishra
investments?
Navneet Thakur RBI Busy Season New Credit Policy : A
Critical Appraisal
Neeha Saxenaa Role of internal communication in
services marketing to create brand
ambassadors.

PR-1135

24048

Neeraj Puri

PR-1136

24049

Neha Agarwal

Product Innovation as a differential

advantage
Mani Bhatnagar The strategic use of Human Resource
Management practice as control
Mechanisms in International Joint venture
Designing Differentiation Strategies in
Services
Indian Banks- Moving towards Basel 2
Dynamics of Indian Software Industry :
Co-existence with Global Scenario
Changing paradigms of Industrial
marketing - A study of Fine Chemical
Industry

Marketing as an art or war : Loses and

gains
Indian Mutual Fund Industry- the Road
Ahead

PR-1137

24050

Nitin Jain

Setting the initial price for a product

PR-1138

24051

Nupur Krishna

Measures for increasing Brand Visibility

PR-1139

24052

Pankaj Kumar

Customer centricity: Are organizations

really geared up to it?

PR-1140

24053

Pankaj Kumar
Agrawal

How to create a strong brand on shoestring budget, a strategy for small

company.

PR-1141

24054

Prasanta Kumar Marketing Strategies of the major players

Jha
in the automobile (sctooters/motorbikes)
sector

PR-1142

24055

PR-1143
PR-1144
PR-1145

24056
24057
24059

Prashant
Sharma
Prateek Jain
Prateek Totuka
Puneet Gambhir

PR-1146

24060

R.P.Swaroop

PR-1147
PR-1148

24061
24062

PR-1149

24063

Rahul Kumar
Rahul Kumar
Gautam
Rahul Mishra

PR-1150

24064

Rajnish Prakash Media consumption habits of the youth

PR-1151

24065

Rakesh Kumar
Singh

Relationship between Marketing

Orientation of a Company and its
Success

PR-1152

24066

Rakesh Thakur

Competition and Change: mapping the

Indian Human Resource management
Recipe Against World Wide patterns

PR-1153

24067

Ranu Kalia

PR-1154

24068

PR-1155

24069

PR-1156

24070

PR-1157

24071

PR-1158

24072

PR-1159

24073

Review of the Indian Insurance Sector

Media Planning of FMCG in Television
Economic Reforms
Brand extension: Factors determining
success or failure
Buyer-seller relationship in business
markets
Service Delivery Mechanisms
Inventory management in retailing: A
source of competitive advantage
E-Governance : A discussion on
relevance of e-governance in India to
automate public sector.

Relationship Marketing Vs. Brand

Management
Ronald S. Siyoni Dividend Policy: Trends in Indian
Corporate
Sachin Misra
Branding strategies in multinational
corporations
ALL SELLS THAT ENDS WELL
Soumya
Banerjee
Shambhavi
Export Strategy : A study of reforms after
Tripathi
post-liberalization era
Shardul Dobhal Brand Loyalty - Is it relevant in the
Modern Age?
Shekhar
Changing promotion mix in a global
Chaudhry
market.

PR-1160

24074

Shikha Ghai

Do line extensions work in todays market

environment.
Siddarth Mohan MNC strategy of launching brand families
Paruthi
in global markets.
Simran Singh
Use of cellular phones as media vehicles
Sachar
T.Irfanuddin
Indian Insurance Industry : A Booming
Ahmed
Sector
Tirth Vora
Commodities Trading: An Insight
Structured Finance- The Indian Scenario
Tulika
Chakravarty
Nirmal Vikalp
Logistics of Perishable Goods
Vrajmohan
Vishal Dsouza Global Investing: Myth or Reality?
Saurabh Jain
CRIME WAR : A critical analysis of TV
channels serving Crime Files during
Prime Time

PR-1161

24075

PR-1162

24076

PR-1163

24077

PR-1164
PR-1165

24078
24079

PR-1166

24080

PR-1167
PR-1168

24081
24082

PR-1169
PR-1170

24083
24084

Lokesh Vijay
Nimish Gupta

PR-1171

24085

Mukesh Soni

PR-1172

24086

Satmeet Singh
Narray

PR-1173

24088

PR-1174

24089

Kashika Saxena Market Efficiency in the Indian Capital

Market
Anushree
Stress Resolution and Constructive
Empowerment in an organization.

Quality Indicators of Service Goods

Use and Effect of Sales Promotion in
Different Stages of Product Life Cycle
A detailed report on the integration of
retail banking in India : Indian banks visa`-vis foreign banks
Marketing Strategies of the major players
in the durables sector

Keywords
Customer satisfaction

Working capital management

Marketing research - E Board

Telecommunication
Markerting research Cavanders
Training and development
E-Cash
Indian telecom industry
Brand management-Singer
Hotel Industry, Tourism - India

Denim
Advertising

Plastic recycle plant

Brand management
Tender ProcedureConstruction Company

Infrastructure development

Consumer behaviour - Paint

industry
HRD & TQM

Lease financing
Tender ProcedureConstruction Company
Shipping industry

Profit sharing, Incentive

Merger and acquisition,
Takeovers
Economic Value Added tool
Grievance handling
Budgeting - Indian Oil
Corporation
Job anxiety
Training - NTPC
Automobile industry
Lipstick plant setup,
Cosmetics Industry plan
Production automation

Funding, ECB, FNCR

Training
Brand evaluation - Costing
Export markets-Australia and
South Africa
Food vouchers - Marketing
potentials
Internet advertising, Internet
shopping

Export marketing - Nestle

Human resource manual

Market potential - Travel
house
Document Management
solution
Training and development
Retention - EIL`
Training and development

Training effectiveness
Silicon Valley - India IT
Industry - india
Training needs - ONGC

Airlines industry - Competition

Industrial relations - Steel
plant
Quality circles-BTPS
Marketing research - Shirts

Compensation - Escorts

Human resource information

system
Marketing strategy - RITES

Marketing research - Engine

oil
Transportation - Gujarat
Heavy Chemical

Indian banking sector reforms

Marketing - Basic telephone

Marketing - Basic telephone

Benchmarking - HR
Marketing - E-board

Brand management - Buddy

Davis Casuals
Public relations

Marketing research Airconditions

Marketing - Engine Oil
Sales promotion - Web site
Stress management Mathura Oil Refinery
Logistics - Paints industry

Marketing - Rotomac greeting

cards

Customer audit

Cable network

Retailing

Consumer Behaviour

Agri machinery industry

Marketing - Rotomac greeting
cards

Marketing research - resign

Customer satisfaction - Wipro
franchisee
Heavy commercial vehicles

Marketing - Chitralekha

Advertising compaign - ViJohn

Prescription practice Dental / opthal

Motivation and retention

Consumer behaviour Casuals

Performance management RPG
Customer perception - IOC
Retail outlets

Marketing - Basic telephone

Marketing research - Bharati

Telenet Ltd

Markerting - Polyethylene
Marketing - Ushafone
Export logistics - Cotton
industry
Absenteeism
Customer satisfaction Ushafone

Sales personnel
management
Marketing survey - Fertilizer
Compensation - CBL
Trade documentation Shipping
Marketing - Basic telephone

Library management systems

Marketing - Airconditions

Residential leasing

Marketing research - Living

media ltd.
Marketing - Chitralekha
Training needs - Cooking coal
Ltd
Marketing research - Living
media ltd.
Training - Bokaro Steel Plant

Capital budgeting
Logistics automation
Performance appraisal Rubbber industry
Distribution networks Cellphone
Marketing - Basic telephone
Marketing - Rotomac greeting
cards
Retailing - Pharmaceutical

Marketing - Printers
Brand management

Customer satisfaction
Marketing research -Bajaj
Bravo
Performance appraisal

Marketing - Ushafone
Marketing - Ushafone
Residential leasing

Human resource manual

Dealers - Airconditions
Acconting - Luxor
Working capital management
Indian greeting cards industry

Investment management

Logistics - HCL
Marketing research Airconditions

Brand management - Polar

Information solutions

Consumer behaviour - Plastic

furniture
Export payment procedures

Customer satisfaction Cellular

Consumer behaviour Internet service
Cusomer satisfaction Cellular

Food service disposal

Finance - MIS

Public relations

Working capital management

CNG
Customer satisfaction
ISP Business

Franchise - Pharmaceutical
industry
Maketing prospects Software
Export Documentation Handicraft sector
Call centre - Automation
Dot.com branding
ERP, CRM, E-Commerce

Brokers - Transportation

Material management

Training - on job
Training and development

Economic feasibility - Solar

water heating
Marketing

Telecommunication

Sales automation
Debt market

E-Commerce, Internet
Total quality management

Consumer behaviour Lubricants

Channel business,
Distribution network
It industry

Contract management
Marketing research Britannia

Brokers - Transportation

Retailing

Consumer behaviour Computer education

Salesmen sampling - Export
promotion
Information retrieval - IOC

Brokers - Transportation

Brokers - Transportation

Retailing

Budgeting - Yamaha
Import - Bearings
Housing finance

Market survey - GP GC
Sheets
Taxation

Job anlysis
Internet firms
Marketing research - Tyre
E-Greeting, E-Gifting

Electronic meters

Software Industry
E-Com

Telecom industry

Cusomer behaviour - T shirts

Incentive management
Media habits Advertising
industry
Marketing - Butter
Marketing - Washing
machines

Marketing research - Coffee

products
Software Industry

Manpower planning
Alcohol Distillery

Market potential - Personal

care product
B2B marketing E-Commerce
ISP Business
Consumer finance
Marketing - Television
Data networking
Investment management
Financial management Hotels
Information technology
industry

Marketing research - Nokia

Automobile industry
Passanger Cars - Tata

IT training industry
Mobile radio market
Rural marketing Medicine
Web site marketing
Consumer behaviour - Two
wheelers
CRM
Pharmaceutical industry India

Working capital Management

Inventory management
Marketing research - Xerox
products
Marketing research - Server
Export procedures

Marketing research - services

Distribution Channel
Garment export
Market competitiveness

Training and development

Performance appraisal
Training and development
Consumer behaviour - Xerox
Sales promotion
Dealership
Training and development
Mutual funds
ISP Business
Pharmaceutical industry India, Asthma products

Brand positioning - Road

insulators
IT training industry
Training and development

Pharmaceutical industry India

Web hosting
Marketing - Personal
computers
Consumer behaviour - T
shirts

Marketing - Coca Cola

Fixed deposits
Marketing research - Tyre

Sales strategy - Paints

Brand awareness

Hotel Industry, Tourism - India

Marketing research - Cellular

Distribution management
Career development - Public
sector
Marketing potential - HCL

Marketing research - Diesel

oil
Marketing potential - Singer
Retail outlet - Ice creams

Distribution channel Confectionary

Direct marketing - IT training
institutes

Distribution channel Pharmaceutical

Brand positioning - Coolant Brake Oil
Brand image - Videocon
Brand image - Elofic, internet
advertising

Interpesonal relation
management
Marketing - Sun control films

CRM Customer database,

Brand awareness

Retail outlet - Ice creams

Channel management Confectionary

Marketing channel - Cadbury
vending machines
Product launch - Filter
Brand building
Television-CNBC
Acquision - Reliance
Self development
Sales promotion - Sewing
machines

Telecommunication industry

Network security

Consumer behaviour - Bike

Telephone sevices
Plastic furniture

Performance management BPCL

Market plane - Volvo

Telecommunications
Televisions
Telecommunications
Demand survey - Digital
copier, CRM
Consumer behaviour Rajdoot
Brand awareness

Consumer behaviour - Boxer

Market positioning - Sun
control films
Human resource
development - NTPC
Product launch - Buffalo milk

Marketing research - Stanless

steel tubes
Customer satisfaction - HCL

Brand building - Mayur,

Advertising - Mayur
Employee participation - PCIL

Mentoring - NTPC
CRM - Shipping industry

Marketing-Rajdoot

MarketingCocaCola
MS Exchange 5.0

Computerisation

Wage and unionism

Marketing - Motorcylce

Marketing research - Gypsum

board
Software technology park,
Hospital management system
Conveyor rollers, Plastic
bearings, Bearing-Marketing

Ari purifier marketing,

Marketing-Air purifier
Spice marketing
Finance for customer;
Vendors-SREI
Operational finance-GE
Motors India
Brand managementMotorcycle

Joint venture, Public private

partnership, Community
waste composting
Optical media-India

CNBC india, Television

broacasting, TV
Interntainment
Medical abortion, Ipas, NGOhealth
Credit appraisal-IIEL,
Financial projection-IIEL
Auto ancillary industry
Sexual dysfunction remedies,
Pharma industry
AC sheets-HP;UA, E-Board

Copier business, Copy

printers
Aluminium plant-India, SaleNalco
Retail investment-India
Distribution system-Kinley,
Tetra packed beverage,
Brands-Tetra packed
beverages

Brand management-Sugar;
Sugar branding
Satyam I-Ways, Marketing
potentials-Iways, Cyber caf
chain
Financial products-HDFC,
Banking services-HDFC
Housing finance

Work culture-Jet Airways;

Recruitment & Selection
Performance appraisal
Passanger cars market

Training on job, On job

training, Sales training-On job
Car simulators, MarketingCar simulators
Investment options-NRIICICI,
Brand management, MIRC
Electronic division
Operational finance-UB,
Distillery industry
Market scenario-Amul Butter

Diversity management
SAP HR at HCL, Perosnnel
management through SAP
Marketing scenario-Bearings

Televisions
Supply chain management
Multimedia projector-HCL

Recruitment-NALCO
Sales pattern-Lube oils, Lube
oil market
Mutual funds

Market share-Whirpool
Hindi business new channel,
New channel-Hindi, Media
industry
Cost structure-ITC
Sales promotion-Cipla,
Pharma marketing
Oswal Group, Voil

SAP HR at HCL, Perosnnel

management through SAP
Construction industry
machinization
E-Commerce, Internet

Redial tyre; Marketing

research-Tyre-Passanger
Housing finance-Chandigarh
Market strategy-VSNL
Agarbatti industry
Pharma companies-Merger

Auto ancillary industry-India,

Auto component
Electronic boats-Exide

Selling-Consumer durables,
Washing machines, Dish
water, Microwaves
Radial tyres-Passanger
vehicles
Industrial service
Pain relieving medicine,
Sprain medicine, Marketing
research-Pain/sprain
Training effectiveness
Branding-Health services,
Apollo Health Street Ltd
Branding-Newpaper-HT,
Hindustan brand building,
Media marketing
Stock brocking, Corporate
fund raising
Paint industry, Protective
coating

Performance appraisal
policies-Bearing industry
Abortion, Medical abortion
Cable network, Internet
telephony
CAS, Conditional Access
system
Customer attraction
Water testing kits,
Pharmaceutical, Chemical
manufecturing
5 P's of marketing, MarketingPetrochemicals
Pepsi Foods, Nokia, Cargill India,
Ballarpur industries, Avery Dennison,
Hero Honda, Honda Siel Cars

Working capital Management,

Forex market-Yamah

Home equity loans business

Consumer behaviour-Amul
Pizza Cheese

Indian telecom netwrok,

Mobile communication
Paper stationary product
Mantraonline
Home loan-Citibank,
Mortgage sales-Citibank

Alloy Wheel maket

Moblie phone industry;

Telecom industry
HCM Software package

Dealership benchmarking,
Automobile market scenarioTwo wheeler
Brand promotion-Shock
absorbers

Treasury management-Bank
Drinking water-Packed;
Bottled Mineral water
Inhouse training-Executives
Ring market-Automobile,
Piston ring market
Sales promotion-Building
product
Forex risk-PNB; Asset
Liability Management-PNB
Global energy demand
supply
Retailer satisfaction-Pepsico
Distribution channel-Godrej
Hair Colour
Stock market-India; BrokingIndia
Live event uplinking market,
Telecasting market

Ratail banking-India; Home

loan-Allahabad Bank

Financial statement auditingKPMG

Network infrastructure-Small
entreprises
Training and developmentAppraisal

Printing Ink Industry-India

Marketing research-RIM
Prepaid-Lucknow

Lending decision-Banks
Advertisement ClarityKingfisher
Value added service-Low
usage-Airtel, SMS-Low
usage-Airtel
Performance appraisalSecurity services
Network infrastructure-Small
entreprises
Project financing; Working
capital management
Market potential-Pruftechnik

Customer retention-ABN
Amro Bank; Retail banking
Alloy Wheel maket

Outsourcing, Wipro remote

management services
Sales promotion-Bearing
industry
Event management
Market potentials-Multimedia
projector
Franchise-Investment Co.,
Sub-broker, Remisser
Learning management
system
IT products
Distribution channel-Alloy
Wheels; Alloy WheelsMarketing strategy
Working capital
management-Small
enterprises

Financial analysis-Hero
cycles
Building product industry;
Aluminium extrusion industry
Tourism industry-Indian
outbound, Toursim boards,
Foreign Airlines
Supply chain-Confectionary
product

TDS-Bharti Mobile Ltd.,

Personal loan-ICICI BankBhopal
Training programme
Toll free number-Market
Performance appraisal
system
Easy chage-Aritel; MCoupon-Airtel
Marketing-Silk-India; Indian
silk industry
Marketing-EDGE service
Cental Electricity regulatory
commission
Cunsumer behaviour-CD-R
user
Employee satisfaction-Hotel
Organisational excellece

Telecom industry

SMEs potential-Algarh

Marketing steel-Pune
and Mumbai
Marketing researchExporter community
LABS-Livelihood
Advancement
Business School,
Market feasibilityLABS-J&K. AP
Telecom industryCompetition
Sales promotion-Beer
brunch
Brand performanceTata Tetley
Sale strategies-NIIT
Performance
appraisal-Luxur
Consumer buying
behaviour-Reliance
Marketing channelTimes Multimedia
Airtel-Dehradun
Competancy
mapping-Thomson
Press
H R Mangers' manualAirtel
Dealership-HMIL
Market positioningMilo, Munch, Maggi
Training systemYamah
Financial planning
services-HSBC
Airtel-Saharanpur

Two wheeler industryIndia, Motor bike

industry
Marketing feasibilityReddy Foundation
Trade merchandisingCoca Cola
Thematic
appreciation test-HCL

Marketing-e-Board
backliners

Spencer's
hypermarket
Marketing-E-Board
doors
Brand awareness-J CB
Training need
evaluation-The UB
Group
Sales promotion-Peter
England, Marketing
channel-Peter
England
Performance
management system
Marketing channelTimes Multimedia
GAP-JCB India Ltd.
Local brand vs Pepsi
Merger and
acquisition-HR
Market potentialsIDEA-Rajasthan

Telecom sectorCompetitive analysis

Distribution channelWhisky
mySAP-GAIL

Motor bikescomparative study

Airtel-Saharanpur
Six sigma-Banking,
Process quality-SCBC
LABS-Livelihood
Advancement
Business School,
Market feasibilityLABS
Stock trading

Marketing strategyPlaster of Paris

Sales strategyBusiness India,

Customer
satisfaction-Business
Marketing potentialITES industry

Indian IT Industry,
ISVs-Outsources
Coal dust injection, Blast
furnance, Environment
management-Coal
industry

Penetration-Amul Ice
Cream

Banking services and

products-IDBI
Local brand vs Pepsi
Brand awarenessMass market-JCB
GAP-JCB India Ltd.

Marketing channelTimes Multimedia

Training-Securities
service personnel

Monthly audit-milk
Cooperatives

Office automation
equipment-Sharp
LABS-Livelihood
Advancement
Business School,
Market feasibilityLABS
Marketing feasibilityReddy Foundation
Market survey-AirtelHaridwar

Product developmentSchneider

Marketing-Office
automation product

Economic value
added-Tata
Benchmarking-Sales
channel
Online trading,
Customer
satisfaction-India
Bulls
Marketing-E-Board
Sales promotion
schemes-Beverages
Office automation
equipment-Sharp
Marketing channel Times multimedia
Marketing analysisMcDowel's

Recruitment-Retail
industry-Private life
insurers

Consumer behaviour-Car
accessories

Market-Designing software

Banking features and

customer
Marketing strategiesInfrastructural financing
Job description-Orient Fans;
Cometency mapping-Orient
Fans
UPS Market

Customer satisfaction-Tata
Motors dealer
Advertising operations-HT

Training and developmentBatra Auto Co.

Real estate maket-India
HFCL-Procedure and
systmes; Finance and
account-HFCL
Marketing survey-Commercial
vehicle-HM
Copper industry study

Call centre

Customer base-Paper cones

Customer satisfaction-Clutch

Employee satisfaction-IOC
Marketing researchAmbassadors

Power sector funding-IDBI

Training-Synthetic industry

Training need

Employee satisfaction-Telco
Construction

Audit-LMN Auto; Financial

analysis-AMN Auto
Training effectiveness-Tata
Motors

Villas construction

New product developmentMicro cigarettes; Tipper;

Tobacco industry
Accounting and Finance

Retail outlets upgradationIOC

Real estate maket-India

Not received from P O
Training and developmentBajaj Auto
Outlet displays-Sales
promotion
Distribution network-Dabur;
FMCG industry-Dabur
Events marketing-NGO
Marketing researchAmbassadors
Marketing research-Dizol
Assessment centres-Coca
cola
Villas construction;
Construction material-Villas
Qaulity-Surya Roshni Ltd.

Liabilities wealth
management-Standard
Chartered Bank
Retail outlets-IOC-NCR

Marketing researchAmbassadors
Job description-Orient Fans;
Cometency mapping-Orient
Fans
Consumer perceptionPriyagold Biscuits; MarketingPriyagold
Real estate maket-India
Smart Card prospect-Kolkata

Organisational studyElectrolux

Marketing researchAmbassadors
Marketing researchAmbassadors
Brand profile survey
NSE; BSE
Teamwork; Organisational
effectiveness-Teamwork
Ranbaxy Laboratories
Limited
Training and developmentIOC
Ranbaxy Laboratories
Limited
Emloyee satisfaction-RPG
Cables
Heavy Motor Vehicle;
Customer satisfactio-Tata
Advertising media
Marketing-Financial services;
IT enabled industry-Finance

Steel industry-India
Indian telecommunication
network; Customer
satisfaction-Telecom industry
Labour welfare-NTPC

Advertising media
Marketing research-Hundai
Training and developmentEscort Heart Institute

Customer satisfaction-Bosch
Homekit
Car market-India; Passanger
car market-India
Labour welfare-NTPC

SAIL; Marketing-BY Product

MMTC; Trading-Pig Iron

Sales promotion-Automobile
Customer satisfactionMcDonald
Sales promotion strategyAirtel
Working capital
management-Sugar industry
Wage-Steel industry
Ranbaxy LaboratoryLtd.
Distribution channel-Mysore
Lamps Works Ltd
Performance appraisal--Al
Mulla Group
Distribution system-IFFCO;
Warehouse system-IFFCO
Marketing research-No
marks-Ozone ayurvedics
Home finance-ICICI Bank

Endowment product
promotion-Kotak
Employee welfare-BRPL

Marketing strategies-Hero
Honda Motors Ltd.
Consumer banking-ABN
Amro bank

Marketing strategies-L G
Electronics India Ltd
Market share-Hero cycles
Marketing strategies-L G
Electronic India Ltd.

Marketing strategies-Coca
Cola India Pvt. Ltd.
Direct marketing-SITCO
Marketing-Higher HP tractorPunjab
Market share-Hero cycles
Awareness compaign-SCB
Eximp
Gillette
Events manangement

Marketing strategy-Saving
schemes-ICICI
Marketing-Two way radioKenwood

Marketing strategies-Motors
Pvt. Ltd.
Britannia Industries Ltd.
Marketing strategiesMcDonald
Lease financing

Marketing-Motorola

Semiotics in advertising
Small scale industry
Cola beverage

Supply chain management

Strategic marketing Consumer industry
Indian telecom industry
Marketing research Software
Compensation - Consumer
electronics
Marketing management
International marketing
strategy
VRS, Voluntary retirement
scheme
Training and development Hotel
Industrial relation
Brands - Oils

Marketing - tourism
Marketing strategy

Brand - FMCG
Supply chain management
Marketing overview Passenger cars
Event management
Fast food

Sales promotion - Woolen

industry
Marketing strategies - 5
star hotels
Web site design

Consumer behaviour Medium size cars

Relationship marketing
Customer satisfaction Photocopier indstry
Quality positioning
Product management FMCG
Attrition rate - IT Industry
Brand evaluation - CTV

Market segmentation Consumer product

Supermarkets business
strategy
Marketing strategy - Small
cars
Brand management - Small
cars
Teamwork
Pharmaceutical sector Equity
Television advertisement

Franchiser relationship
Human resource practice Consumer goods
Retrenchment,
Restructuring
Marketing strategy Cement industry
Marketing strategy - Soft
drinks
Brand valuation
Quality - Cellular
Distributorship - Arvind
Mills

Career management Banking

maket pricing
Sales and distribution Processed foods

Strategic HRM
Hotel services quality
Marketing decision making
Induction - Telecom
industry
Brand management
Retailing
Human resouce practice Star TV

Liquor industry
Compensation management

Marketing potentials Paperbags

Automobile industry
Total quality management
Marketing warfare - CTV
Food processing industry

Advertising - Cigarettes

Logistics management
Quality circle

Just in time
Brand building
Motivation - Software
companies
New product development

Quality management
Sales process - FMCG
company

Competition - Small cars

Retrenchment,
restructuring
Web site design

Brand awareness - CTV

Human resouce
development
FMCG products - Pan
outlets
Marketing research - Soft
drink
CII, Human resource
management - Small scale
industry
Small car industry
Employee satisfaction Hotel
E-Commerce
Automobile industry TQM
Marketing -Refrigerator
Mutual funds
Garment export

Distribution network - Salt

industry
Tourism industry,
Hospitality, Service
industry
Employee retention - IT
industry
Supply chain management
- Building construction

Retailing
Consumer value - Service
industry
E-Commerce - Banking
industry
Web portals
Work culture - IT industry
Buyer behaviour - Ice
cream
Consumer behaviour Pharmaceutical industry

Retailing, Supply chain

management
Marketing channels

Software industry
Automation - GIFTS

Techno marketing Computer industry

Sales promotion - Fertilizer

HR practice - Hotel
industry
Brand management

Consumer behaviour Passanger cars

Pricing - Airlines industry

Marketing - Educational
institute
Buyer behaviour Electronics
Distribution networks
Commodity market
Stress - hotel industry, Job
satisfaction - Hotel industry
Retailing
Absenteeism
Customer satisfaction

Buying pattern - Denim

jeans
Customer satisfaction Cellular phone
Industrial marketing,
Petrochemical industry
Brand marketing

Logistics - Shipping

Workers participation
Consumer behaviour - Car
industry

Library management
system
Training - Middle
managers - IT industry
Distribution logistics Fertilizer industry
Organisational learning,
Motivation
Supply chain - Shipping
industry
Brand management Luxury cars

Web site
Branding - Consumer
goods

Logistics management - IT
industry
Consumer decision
making, Branding

Advertising - FMCG
Recruitment and training culture
Marketing strategy - Indian
white good

Instructional design
HR strategy
Housing finance

Customer care
management system
Human resource
transformation
Marketing for youth
Consumer behaviour - TV

Distribution management,
Logistics
Pharma marketing

Logos, Semiotics

Computer systems Branded Vs unbranded

Consumer buying
behaviour
Supply chain management,
Vendor development
Brand extension
Reward management Software industry
International marketing
strategy

Brand development - Four

wheeler
Automation - House
allotment
Not received
Customer satisfaction Aircondition industry
Investment management,
Venture capital
Hardware industry liberalisation
Instabuy schemes

CRM - Insurance
Customer satisfaction Airconditions

International trade, ECommerce

Web advertisement
Brand management,
Semiotics
Information technology Supply chain management
- Blue Dart
Advertising media
planning
Brand equity

Value added services Mobile phone

Business and government

Relationship marketing
Net advertisement
Risk return management

CRM, E-CRM
Financial decision making

Brand management

USP - Consumer buying

decision
Brand building - service
industry

Security systems Automation

Export marketing

Strategic brand
management
Supply chain management

Retention - IT sector
Activity based accounting
Customer retention Service industry
Corporate reputation
management
Consumer behaviour Shampoo
Managing change

Corporate restructuring
Pricing - Passanger car

Multiplex
Colour television industry
Brand marketing
Advertising
Brand - Readymade
garments

Brand management

Consumer behaviour CTV

Team building - IT sector

Media habit - TV
programmes
Consumer behaviour Reatial customer
Brands choice - Soft drink
Privatisation - Insurance
Not received
Brand management Washing powder
Privatisation,
entreprenuership

Net banking
Export marketing Seafood
Brands

Export - Garments

Mutual funds

E-Commerce - Marketing
banking
Leadership - IT
Banking
Internet marketing
Retail banking
New product development
Value chain, Electronic
supply chain management

Brand Pruning
Convergence Communication inusdry
Online music store
Compensation,
Outsourcing, Service
industry
Web advertising
MRP - Duties and taxes
Product management
Retailing
Investers behaviour,
Investment management

Advertising management
Brand positioning

Electronic companies
-Korean
Capital budgeting - Small
scale industry
Retail banking
Software market - India
Branding - Community
products
E-Security
ERP

Preference - FMCG
E-Business - India
Advertising strategy - Cell
phone
Web site developmentJava Oracle 8i

Insurance risk management

Advertising - Shampoo
Buying behaviour - Office
automation industry
Retail marketing
Fairness creams - Post
purchase dissonance

Portfolio management
Consumer behviour - Super
stores - retail stores
Garment industry
Training and development

Retention strategy - IT
sector
Training and development

E-Banking, internet
banking
Logistics management

HR Policies - Hotels Delhi

Mutual funds
Marketing - Plastic money
B2B E-Commerce
Retailing
Rural credit - Indian
economy, Micro finance
Knowledge management
Product launch - White
goods segment
Value building - Service
industry - Airlines
Total quality management Sony

Credit card marketing

Database management
system
CRM, Customer
relationhsip management
Infrastructure Financing
Investment
Brand extensions

Retailing - India
CRM, Customer
relationhsip management
Relationship marketing

Service industry, Telecom

sector
Investment management Volatile markets
Leadership styles
Supply chain management
- FMCG
International competition
Financial sector reforms India
CRM, Customer
relationhsip management
Service industry Knowledge management
Health care management

Marketing - Technological
change
Foreign trade

Customisation - Cellular
industry
Training - Multicultural
workforce
Customer value
Management styles Multinationals
Knowledge management
Materialism Consumerism
Branding - Indusrial
products
Retail marketing
Global investing
Competitive advantage India
Ethics - Management
education
Indian pharma industry
Foreign investments - India
Customer loyality
Indian export - Commodity
wise, Textile export,
Software export
Business process
outsourcing - HR - India,
BPO - HR
Strategic alliance, Joint
venture

Marketing - Business
schools
Stock market, Technical
analysis
Marketing - NGO
Multinational companies
management
Ordering policies - FMCG,
Concumer durables
Customer satisfcaction Service sector
Consumer emotion FMCG
Price war
Consumer business Sevice industry
IT bill 1999, E-Commerce
Transaction risk - Garment
export
Branding, Sales promotion
Customer complaints
redressal mechanism
Strategic HRM
Exit interview - HR
effectiveness
CRM - Insurance,
Customer relations Insurance
Portal designing; Web
based portal designing,
Cisco-Knowledge portal
Business process
reengineering
Distribution managementRural marketing

Business process
redesigning-Food
company, Jeet-BPR
Venture capital, New
business formation-Venture
capital
Infrastructure Financing,
GDR projects financing
Brand equity and Leader
Website ownership-Cost,
TCO model
Indian industry-WTO
Job satisfaction-BPO
industry, Stress-BPO
industry
Indian telecom industrySAARC Countries
Logistic managementFMCG sector, Outbond
logistics

Currency convertibility
Productivity Management
International trade-Bio
sector, Biotech industry
Brand extension-India
Industrial marketing, Fine
chemical industry
Management-NGO; Nonprofit organisation, NGO
Management
Insurance industry-India

BPO backlash, Anti

outsourcing backlash, India
& anti outsourcing
Exim policy
Indian software industry,
Software industry economy
Indian bank, Foreign
banks-India, Retail
banking-India
BPO industry-India,
International market
structure-BPO
Human resource
management-BPO industry
Organisational
competitiveness,
Competitive strategy-HRM
Medical tourism-India

Sales promotion, Industrial

marketing
E-Governance-India
Merchant banking-India
Intellectual property-India

Investment decision,
Capital rationing
Brand visibility
Organisational competency
Emotional intelligence,
Leadership and emotional
intelligence

International business
development-Bearing,
Thermoplastic bearing
industry
Interest rates
Automobile industrySurvey, Indian automobile
industry
Cyber city-Hyderabad
H R Philosophy-Business
Marketing orientation

E-Commerce-India
Cultural management
Advertising media
planning-FMCG, TV adFMCG
International capital market
Sales promotion-Product
life cycle, Product life
cycle
Garment export-EU; MFA
removal-Garment export
Employee appraisal
Financial sector reforms India
Material management,
Transportation modelIndustries
Cross cultural
communication
Financial service sector,
Financial sector reforms

Culture-India-Cases,
Diversity-India-Cases
Services management,
Services industry strategy,
CRN-Indian service
industry
Outsourcing appose bill,
Anti outsourcing-India
Logistics-Perishable goods
Demand forecasting,
fertilizer marketingForecasting
Market access-Third
world-WTO
Internet business
Software industry-IndiaChina
CSR-India, Corporate
social responsibility-India
Training effectiveness
Ethics-Workplace
Service industry-Quality
management
IPO process

Brand loyalty
Cultural managementOrganisation,
Organisational learning
Financial sector reforms India
Attrition rate - BPO
Industry, Outsourcing
Advertising management,
Emotional advertisement

Social marketing
Merger and acquisitionHR, HR in Merger and
acuqisition
Foreign Trade-India
Service Delivery system,
Quality in service delivery
Agency relationship,
Principal agent, Share
market-Agent
Quality management, Six
sigma
External sector reform-India,
Economic reform-India
Relationship marketing
Marketing strategy-India,
Consumer attitudes-India
Foreign trade-India
Merger and acquisitionBanking
E-commece-India
Insurance sector-Products,
Insurance sector- market
share
Real estate
One to one marketing
SAFTA

Marketing channels-FMCG
Securitization-India,
Structured finance-India
Consumer behaviour-IndiaCulture
Antecedent varificationRecruitment
Online survey
Industrial marketingCompetitiveness

Fiscal policy-India
Macroeconomics-IndiaChina, FDI-India-China

Marketing strategiesConsumer perception

Monetary policy, Interest
rates
Internet marketing
Collective bargaining,
Negotiation
Customer loyality
Retention-Young professional
Consumer behaviour
Consumer involvement-India

Project financing
Global economy
E-Governance-India
WTO-textile industry-India
Buyer seller relations
Private banks-India
Customization
Relationship marketing
Foreign trade-India-Post
liberalization
Electronic transaction-Critical
assessment
Consumer motivation-India
Privatization-DVB
ERP, CRM, SCM, Enterprise
management
Commodity trading
Marketing communications
CRM
Intellectual property rightIndia

Economic reforms-India
Foreign trade-India
Market-India-China, Software
industry-India-China,
Economy-India-China
MNC-National culture
Outsourcing-Citibank, GM,
Ford

Working capital
management-Pharmaceutical
industry
Flexible management
Business ethics
Inventory managementRetailing
Universalistic managementRelegion
Internet marketing, Retail
business
Industrial marketing-Branding
Data mining
Indian money market, Short
term cash-India; InvestmentIndia
Pricing-Fragmented industry
Merger and acquisitionHuman resources
Outsourcing-HR
Social marketing
Promotional strategyIndustrial good
Brand equity, Promotional
strategy
Software export policy

Rural marketing-India,
Distribution strategy-Rural
india
Multi-brand portfolio
Advertising-Selling
Business values
Organizational loyalty
Private airlines, Forex
Reserves, National income
Busienss schools-New
managers
Surrogate advertising
Human Resource auditMedium company, HR
Competency-Medium
company
Attrition
Marketing strategy Passanger
vehicle
Supply chain managementFood retailing
Human Resource
Management-MNCs
Foreign direct investment
Brand ambassadors
E-Commerce

Brand equity-Leaders
Marketing research, Brand
research
Knowledge management
Capital rationing
Emotions and advertising
Not received

Organized retailing, RetailingPrivate labels

Service quality improvement
Branding-Industrial markets
Learning organization

Retailer and consumer

decision making
Branding-Service industry
Assetiveness skillsWorkplace, Personal efficacyWorkplace
Public relations-fashon
industry
Competitive advantage India, Case study-Mobile
telecom, Case studyChemical industry, Case
study-Southwest Airlines
Product innovation
International Joint Venture,
Strategic HRM

Services strategies, Services

marketing
Not received
Indian software industry
Industrial marketing-Chemical
industry
Recruitment and training BPO
Line extension, Brand name
Not received
Services marketing, Brand
ambassador
Marketing warfare
Indian mutual fund industry

Pricing decision-New
products
Brand visibility
Customer centricity,
Customer relations
managament
Budgeting-Small company

Marketing-Two wheelers

Indian insurance sector

Media planning-FMCG
Not received
Brand extension
Buyer-seller relationship
Service delivery-HDFC
Not received
E-Governance-India, EGovernance-Public sectorIndia
Media habit-Youth
Marketing orientation

Indian HRM mapping

Brand management,
Relationship marketing
Dividend policy-Indian
Corporate
Brand strategy-Multinational
corporations
Selling-Pharmaceutical
Export strategy-Post
liberlization era
Brand loyalty
Marketing mix, Promotion mix

Brand extension
Brand families-MNC
Cellular phones-media
vehicle
Indian insurance sector
Commodities trading
Structured finance-India
Logistics-Perishable goods
Global investing
Television industry, Crime
files-Prime time
Service quality improvement
Sales promotion
Retail banking

Marketing strategy-Durable
industry, Marketing strategy-L
G Electronics, Samsung,
Whirlpool, Videocon
Indian capital market
Stress reduction;
Constructive empowerment