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General Motors Corp.

(GM)

COMPANY Profile
Business sectors Automaking and Financial Services
Founded in 1908
Headquarters Detroit, United States
Operating in 32 countries
Employees 327,000

Most Important Mergers -

CSR Contacts
Department Corporate Responsibility
Contact name Mr. Terry Cullum, Director, Corporate Responsibility
Address General Motors Corporation
300 Renaissance Center
MC 482-C27-B22
Detroit MI 48265-3000
USA

Phone +1 - 313 - 665 - 2943


E-mail terry.cullum@gm.com
www www.gm.com

Company View of CSR


Motivation GM recognises that it is only by acting responsibly that it can continue to
be economically successful.
• The company has a long history of supporting the communities
where the company does business.
• In 1968, GM established the auto industry’s first supplier diversity
Program.
• In 1977, the company adopted the Sullivan Principles.

Initiator of CSR activities -

Positive effects of CSR • mitigation of risk


• economic success and Creating value for the company’s
stakeholders
• reputation for being a responsible employer and partner

CSR Strategy: Focus, Implementation & Budget


CSR Focus • education
• public health
• social investment
• environment
• safety
• diversity and human rights

Focus Change -

CSR Implementation • own projects


• own foundation
• funding and supporting various not for profit institutions

CSR Integration CSR strategy is integrated into


• company product
• company strategy

CSR Priorities -

Governance -

CSR Representative The Vice President, for Corporate Responsibility and Diversity reports to
Reporting to General Motors' Executive Vice President - Law and Public Policy.

CSR Budget -

CSR Measurement & Monitoring


Impact of CSR on e.g. internal auditors, external auditors
stakeholders measured
by
Impact of CSR on GM as The company uses the global Sullivan principles as the foundation for its
a company measured by corporate responsibility initiatives and measure their performance against
the principles using the Global Reporting Initiative guidelines.

Selected CSR Projects at GM


General Motors is committed to secure the sustainability of the company's economic success by
conducting its business in a responsible manner. The company's approach toward responsibility and
sustainability focuses on the mitigation of risk as well as on capturing and creating value for all of its
stakeholders. Here we have summarised some of General Motors’ Corporate Social Responsibility
projects. Full details of the company’s Corporate Responsibility agenda and activities can be found on
the company’s website: http://www.gm.com/company/gmability/.

GM's K-12 Education Initiatives


GM Works to cultivate society's awareness of the need to balance environmental, social, and
economic issues. For that purpose, the company has been making contributions, both intellectual and
monetary, to the education community. The company’s educational initiatives are designed to ensure
the involvement of the young minds in a way to help them find workable solutions to future challenges.
Supporting a strong and diverse base of education programs for children in grades kindergarden
through 12 is one example of GMs’ wider educational initiatives. These programs include hands-on
experiential environmental education activities, mentoring programs by GM engineers and scientists
in math and science, technology curriculum dissemination to schools, and a web site created to
educate children and their parents about environment, energy, and technology issues. In 2004, GM’s
web site won the best education website award from the Web Marketing Association.

Environment
GM is dedicated to protecting human health, natural resources and the global environment. GM also
recognises the impact its products and manufacturing facilities have on the environment. That is why
the company is constantly improving the performance of its vehicles and the processes used to
manufacture them. GM’s environmental initiatives comprises fuel economy, reduction of green house
gas emissions, recycling, best practices to reduce pollution, and focus on renewable energy sources
for trucks and SUVs.
Promoting the use of E85 ethanol, an alternative fuel made of 85 percent ethanol and 15 percent
gasoline is one of GMs environmental strategies. By producing vehicles that can be powered by this
fuel, GM intends to reduce vehicle emissions and dependence on petroleum, along with other
advanced technologies like hybrid power trains and hydrogen fuel cell vehicles. Today, GM is a leader
in producing E85 FlexFuel vehicles with more than 1.5 million of them on the road in the USA and
plans to produce 400,000 more vehicles in 2006.

Community Involvement
By engaging in various philanthropic and community related activities, the company maintains its
leadership position as a valued, responsible corporate citizen by enhancing the quality of life in the
communities where the company does business. The company achieves its commitment towards the
community through the activities carried out by the GM Foundation and GM Corporate contributions.
For example in 2004, GM and the GM Foundation contributed more than $68 million to charitable
causes through cash contributions, in-kind donations and participation in charity events.

Future CSR Issues According to GM

Research on future CSR activities: -

• Environment
• Social investment
• Education
• Health and Safety
• Diversity and human rights

Contacts for CSR Publications


Department Public Policy Center
Contact name Ms. Kristin B. Zimmerman
Editor - Corporate Responsibility Report
Address General Motors Corporation
300 Renaissance Center
MC 482-C27-B22
Detroit MI 48265-3000
USA

Phone
E-mail
www www.gm.com

Contacts for Historical Archive


Archive name
Contact name
Address
Phone
E-mail
www

Mission Statement / Statement of Values


GM’s vision is to be the world leader in transportation products and related services. We will earn our
customers’ enthusiasm through continuous improvement driven by the integrity, teamwork and
innovation of GM people. Becoming the best is an unending journey, a constantly changing
destination. But that’s where we’re determined to drive - one car, one truck, one customer at a time.

GM's Values
We have defined six core values to guide our global business conduct:

1. Customer enthusiasm
2. Integrity
3. Teamwork
4. Innovation
5. Continuous improvement
6. Individual respect and responsibility

Our employees conduct their day-to-day business with the strong foundation of our core values.

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