Beruflich Dokumente
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The research process shall include the following major steps: clarifying the research
question, proposing research, designing the research project, data collection and
preparation, data analysis and interpretation and reporting the results (see chapter 4).
Format your paper consistent with APA guidelines
DQ 2
What is good research? What are the different characteristics of scientific method and
why is the scientific method important to business research?
DQ 3
What are the different major steps in a research process? Which step is more critical in
the research process and why?
Format your paper consistent with APA guidelines. Write a 750-word paper.
DQ 1
Explain the meaning of the term variable.
What is the difference between discrete vs. continuous variable? Provide examples.
DQ 2
What are the four different types of measurement scales (level of measurement)?
Explain the meaning of these scales? Provide examples for each of these scales.
DQ 3
What is the difference between a sample and population? What is sample size? Provide
examples.
Explain the meaning of the term hypothesis. What is the meaning of descriptive
hypothesis? Provide an example.
What is the meaning of explanatory (causal) hypothesis? Provide an example.
DQ 4
What are the eight different descriptors of research design? Explain the differences
between (a) Exploratory vs. Formal study (b) Experimental vs. Ex post facto (c)
Descriptive vs. Causal (d) Cross-sectional vs. longitudinal (e) Field vs. Laboratory vs.
simulation environment
Describe the situations where each of these options will be used?
Finalize the issue, opportunity, or problem facing your organization which you identified
in week 2.
Write a 700- to 1,050-word paper that addresses the following questions:
What are the research questions?
DQ 1
Which type of research design exploratory, descriptive, or causalis appropriate for
the following examples?
A car manufacturer wants to know the demographics of people who purchase their new
battery car.
A soft drink manufacturer is considering hiring a famous sports person to endorse its
products.
A manufacturer investigates whether consumers will buy a new pill that replaces eating
a meal.
DQ 2
What is the meaning of nonprobability vs. probability sampling? What are the different
types of nonprobability sampling? Give examples.
DQ 3
Describe Focus group interviews. In what scenarios focus groups are valuable?
In what situations, do you use Telephone focus group vs. Online focus group vs.
Videoconferencing focus group?
DQ 4
Under what situations, observation studies are useful? What are the strengths and
limitations of observation approach in research design? Describe a situation where you
will use observation study?
Review the information collected for Preparing to Conduct Business Research: Part 1,
completed in Week Three.
Develop or select the instruments your team will use to collect data. Write a 700- to
1,050-word paper that addresses the following questions:
Determine the most appropriate research design (Descriptive/ Causal /Exploratory) for
the issue, opportunity, or problem identified in Week Three. Explain why two other
research designs were not used.
What data collection instrument(s) will be used? Survey? Interview?
Will you use an existing survey instrument or develop a new survey instrument?
Format your paper consistent with APA guidelines.
DQ 1
YouTube Video_Random Sampling
Class, we all need to understand the meaning of random sampling method--please
watch the video on random samplinghttp://www.youtube.com/watch?v=XOtRz5s_3E&feature=related. This is a video from YouTube and the reference is listed below.
Class, did you understand meaning of the word "Random" sampling? What do you think
of sampling examples provided in this YouTube video?
DQ 2
Explain reasons for sampling; What are the differences between sample and census?
DQ 3
Define different sampling methodssimple random, systematic, stratified, cluster,
convenience, judgment, quota, and snowball. Give examples for each.
DQ 4
In the sampling design, how will you explain the following?
What is the target population?
What are the parameters of interest?
What is the sampling frame?
What size sample is needed? In the sampling design, how will you explain the
following?
What is the target population?
What are the parameters of interest?
What is the sampling frame?
What size sample is needed?
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