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2

Acknowledgeme
nt

.1
1.

Introduction

...

3
2.
Objective

.5
Goal of ebusiness

...

..
8
Purpose of ebusiness

...9
3.

Methodology
.

...
...10
Strategy

.11
Analysis

.11

Design

...
...
......12
Implementation

..


13
Training

.
13
Project
Management

..14
4.
DetailsDetailsDe
tailsDetails

.
...........15
Type of ebusiness


...
..16
Characterization
of e-business

..
24

Front office &


Back office

.....,
.....
..25
5.
Conclusion

.....26
Advantages

..

.27
Disadvantages

..

.......39
Problems


....

.39
6.
Bibliography

..31

Contents
3

Apart from
the efforts
of me, the
success of
any
projectdepend

s largely on
the
encouragemen
t and
guidelines of
many others.

Itake this
opportunity to
express my
gratitude to
the people
who have

beeninstrumen
tal in the
successful
completion of
this project.
I II I

would like to
show greatest
appreciation
to
Prof.Mrinalkr
anti Chakma.

I cant say
just thank
you for his
tremendoussu
pport and
help. I felt

motivated and
encouraged
every time I
attendedhis
meeting.
Without his

encouragemen
t and
guidance this
project would
nothave mate
rialized.The

guidance and
support
received from
all the
facultymembe
rs of
IMBA

department w
ho
contributed t
o
this project,
was vitalfor

its success.
I am grateful
for their
constant
support and
help.

Name Of
StudentMohammad
Ehtasham
AkhtarStreamIMBARoll No08IMBA20017Pl

aceKolkataDate- 18
th

May,2011

Acknowl
edgement

I
NTRODUCT
ION

1
E-business is
an acronym for
'Electronic
BUSINESS

.' The word 'ebusiness'


hasbeen derived
from terms such
as "e-mail." As
the name
implies, ebusiness

meansconductin
g or operating
business
through the
Internet.It also
pertains to
any form
of business

transaction in
which the parties
interact
electronically
rather than
by physical
exchanges or
direct physical
contact.

The main aim is


to establish
apositive
reputation of
the enterprise
as well as sell
goods and
services.

Internet is
usedas a
medium like
print and
broadcast to
promote
business and
earn profits. It

is alsoused to
collaborate with
business
partners.In ebusiness, on the
other hand, ICT
is used to
enhance ones

business.
Itincludes any
process that a
business
organization
(either a forprofit,
governmental

ornon-profit
entity) conducts
over a
computermediated
network. A
morecomprehen
sive definition

of e-business is:

The
transformation of
an
organizations pro
cesses to deliver
additional
customer value

through the
application
of technologies,
philosophies and
computing
paradigm of the
new economy.
Threeprimary
processes are

enhanced in ebusiness.1.
Production
processes
, which include
procurement,
ordering and
replenishmentof

stocks;
processing of
payments;
electronic links
with suppliers;
and
productioncontr

ol processes,
among others;2.
Customerfocused
processes,
which include
promotional
and marketing
efforts,selling

over the
Internet,
processing of
customers
purchase orders
and payments,
andcustomer

support, among
others; and3.
Internal
management
processes
, which include
employee
services,
training,internal

informationsharing, videoconferencing,
and recruiting.
Electronicapplic
ations enhance
information
flow between

production and
sales forces
toimprove sales
force
productivity.
Workgroup
communication
s and

electronicpublis
hing of internal
business
information are
likewise made
more efficientEbusiness has
received much

attention from
entrepreneurs,
executives,inves
tors, and
industry
observers
recently. As
information

technologies
(IT)
develop,novel
ways of business
process
redesign (BPR)
emerged,
creating turmoil

in theindustry.
Organizations
today frequently
integrate
Internet
technology to
redesignprocess
es in ways that

strengthen their
competitive
advantages.
Success
breedsimitation
and invites
more entries.
The rapid

expansion of ecommerce
values in the

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