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Propos
Submitted To:
Mrs. Colcol, Josefina T.

Submitted By:
Abayon, Gabriel O.
Cadano, Ma. Pamela Mae F.
Dris, Erica Mhae C.
Lacasandile, Trisha P.
Morales, Cherry Pearl O.

Group 2 LUNINA Catering Services


I. Product/Service
Most of the people are fond of eating and as we go along, we thought of making
a service that would definitely satisfy the taste buds of the people. The name of our
catering service, LUNINA, that stands for Luto ni Nanay. In which all we know that
dishes cooked by our mothers are delicious, nicely done and full of love.
For more than 5 years of catering events, we have been blessed to be a part of
hundreds of different events such as wedding, debuts, corporate events and private
celebrations. These events have given us valuable insights and ideas that inspire our
continuous effort to provide better and improved services to wider set of clients. But
what really matters to us is our relationship with our customers, we consider ourselves
not only a caterer, but also a partner that will assist you during the process of
conceptualizing, budgeting, planning and on the day of your event.
Common benefits are:
The client will have enough time to plan and organize the event.
Every food that they want or request will be provided.
Clients can save money because of discounts and promos they can
avail.
Clients do not have to take time looking for the materials needed such
as utensils, tables, plates, etc. and also they do not need to look for
waiters that will serve them.
They can assure that the foods are safe and clean.

II. Target Market


Our catering services are offered for everyone who needed quality and good
service especially to those who are fond of eating different kind of dishes. Also those
who chose to cater than to cook for their events. Broadly speaking, there are two
markets for event planning services: corporate and social.
The Corporate Market
The term "corporate" includes not only companies but also charities and nonprofit
organizations. Charities and nonprofit organizations host gala fundraisers, receptions
and athletic competitions, among other events, to expand their public support base and
raise funds. Thousands of these events occur each year, and although the large ones

require specialized event planning experience, you may find smaller local events to start
out with.
Companies host trade shows, conventions, company picnics, holiday
parties, and meetings for staff members, board members, or stockholders. There is a
huge market for these types of events.
The Social Market
Social events include weddings, birthdays, anniversary parties, bar and bat
mitzvahs, Sweet 16 parties, children's parties, reunions and so on. We decided to handle
all these events but we just specialize in celebrations and education.
The market for social events, especially birthdays and anniversaries, is expected
to continue to increase over the next few years, as baby boomers mature. This group
has children getting married, parents celebrating golden anniversaries, and their own
silver wedding anniversaries to commemorate.

III. Service Procedures


To order catering services, please complete the catering form and submit via
email lunina@gmail.com . A Catering menu is located online however, if needed, we
would be happy to customize a menu to meet the needs of your event. Please schedule
a meeting via lunina@gmail.com.
GUARANTEES AND CANCELLATIONS. The guaranteed number of guests
must be provided at least 7 business days prior to your event. If we do not receive an
updated guarantee, we will prepare and charge for your initial estimate. Cancellations
made within 7 business days of event will be charged 100% of the event charges.
SET-UP AND DELIVERY. Orders placed are served in high quality, disposable
trays and boxes and with napkins, plates, bowls and plastic ware as appropriate. When
requesting catering service, it is the responsibility of the person placing the order to
arrange for timely access to rooms for set-up, delivery and pick-up, if applicable. (For
example, having rooms unlocked with tables and chairs in place at least two hours prior
to event time.)
Complimentary linen is provided for all service tables during your event (for
example, buffet table linens). Additional rental services are available for guest tables,
registration tables, gift tables, centerpieces, etc. Email Cherry Morales at
cherrymorales@gmail.com to get a quote for additional rentals.

PAYMENT. Order form must be completed when ordering and signed by the
Account Manager. Make sure you include your account number. All accounts will be
billed internally the month following your event. You must submit a completed hospitality
form for each order to Trisha Lacasandile, email her at trishalacasandile@gmail.com.
Also, if you plan to pay for your catering with department funds, the event must comply
with the university hospitality policy. For any questions on this please refer to Trisha
Lacasandile.

Benefits for the consumer:


The clients will consume less time inquiring the service.
It would be easier for the clients to avail our service.
The transactions will be faster.

IV. Marketing Strategy


In order to maintain our quality and good service, we ask for suggestions or
comments from our clients to improve more our service. We want to assure them that
they will really get what they want.
To gain or attract clients, we have two ways to make it. First, by advertising our
service using our social media page and by distributing brochures to our target market.
Second, by giving those promos and packages that will benefit for them as well as to
our company.
By means of having an irresistible and competitive price in the market, clients will
get attracted to our service:
The promos are as follows:
For every fifty guest they will get free of charge good for two person.
They will get 10% discount if clients paid in advance.
The events are as follows with the corresponding packages:
Memories are made when gathered around the table

Celebrations (fairs, parades, weddings, reunions, birthdays,


anniversaries)
Package 1

Covering 100 guests costing Php28,000 (Php 280.00/head)


Beef with Broccoli
Buttered Mixed Veggies
Chicken Cordon Bleu
Steamed Rice
Macaroni Salad
Iced Tea

Package 2

Covering 100 guests costing Php.33,000 (Php 330.00/head)


Beef Ragu
Chicken Teriyaki
Pork Tenderloin in Asian Sauce
Honey glazed Mixed Veggies
Steamed Rice
Macedonia De Fruta
Lemongrass Iced Tea

Package 3

Covering 100 guests costing Php 42,000 (Php 420.00/head)


Mixed Veggies with Mushroom
Beef Korma
Chicken Teriyaki
Poast Porkloin in Apple Cinnamon Sauce
Curried Carrot Soup
Steamed Rice
Macedonia De Fruta
Lemongrass Iced Tea
Brewed Coffee

Package 4

Covering 100 guests costing Php.50,000 (Php 330.00/head)

Creamed Spinach Soup


Beef Waldorf

Chicken and Apple Normandy


Fillet of fish in Roasted Tomato Herb Sauce
Pork Stronganoff
Primavera Pasta
Steamed Rice
Mango Crepe
Iced Tea
Brewed Coffee

The Journey doesnt start at the beginning, it begins at the end


Education (conferences, meetings, graduations)
Package 1

Covering 100 guests costing Php.28,000 (Php 280.00/head)


Pollo Al Forno
Beef Brgundy
Perso Pasta
Steamed Rice
Maja Mais
Iced Tea

Package 2

Covering 100 guests costing Php.33,000 (Php 330.00/head)


Beef Morcon
Gula Malaka Pork
Tinanlarang Manok
Vietnamese Salad
Steamed Rice
Buko Pandan
Lemongrass Iced Tea

Package 3

Covering 100 guests costing Php.42,000 (Php 420.00/head)


Pesto Pasta
Piri Piri Chicken
Beef A La Osso buco Style
Bellore Baked Lechon
Honey Glazed Vegetables
Steamed Rice
Jelly with Lychee
Lemongrass Iced Tea

Brewed Coffe

Package 4

Covering 100 guests costing Php.50,000 (Php 500.00/head)


Pumpkin Soup in Sour Cream
Over Swiss Steak
Spinach and Cheese Stuffed Chicken
Polymesian Pork Roast Pot
Seafoods Marinara
Buttered Mixed Vegetables
Steamed Rice
Buko Pandan
Iced Tea
Brewed Coffee

Success is only meaningful and enjoyable if it is your own


Promotions (product launches, political rallies, fashion shows)
Package 1

Covering 100 guests costing Php. 28,000 (Php 280.00/head)


Salt and Pepper Spare Ribs
Chicken Savory
Chow Mein Noodles
Steamed Rice
Fresh Fruits in Seasons
Iced Tea

Package 2

Covering 100 guests costing Php. 33,000 (Php 330.00/head)


Beef Casserole
Chicken Pastel
Pork Spareribs in Szechuan Sauce
Buttered Mixed Veggies
Steamed Rice
Buko Jellly with Lychee
Butterfly Iced Tea

Package 3

Covering 100 guests costing Php. 42,000 (Php 420.00/head)


Carbonara

Pasta Beef with Barley


Coq Au Vin
Roast Pork Fingers
Mediterranean Veggies
Steamed Rice
Buko Ello with Lychee
Butterfly Iced Tea
Brewed Coffee

Ive learned that people will forget what you said, people will
forget what you did, but people will never forget how you made
them feel
Commemorations (memorials, civic events)
Package 1

Covering 100 guests costing Php. 28,000 (Php 280.00/head)


Chicken Teriyaki
Fish Piccata
Mixed Meat in Egg Noodles
Steamed Rice
Buko Pandan Jello
Iced Tea

Package 2

Covering 100 guests costing Php. 33,000 (Php 330.00/head)


Beef Burgundy
Chicken Cordon Bleu
Pork Roulade
Cold Veggie Salad
Steamed Rice
Turonitos with Butterscotch Sauce
Red Iced Tea

Package 3

Covering 100 guests costing Php. 33,000 (Php 330.00/head)


Tom Yum Goong
Stir Fry Beef in Garlic Sauce

Chicken Satay
Salt & Pepper Pork Fingers
Mixed Veggies
Steamed Rice
Leche Flan
Red Iced Tea
Brewed Coffee

Inclusions:

Buffet Set up with Centrepiece


Round Tables with Floor Length Cover
Catering Utensils needed in the function
Trained and Uniformed Waiters and Buffet Attendants

Both parties should have an agreement about the said transaction. If the clients dont
pay their bills on time, there will be an interest based on their chosen package. If the
company missed something to do on our part with a valid reason, we will fixed it by
giving an additional dish.
You can contact us:
Contact number: 09354567421
Facebook: https://www.facebook.com/LUNINACateringServices
Email Address: lunina@gmail.com

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